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Amphoteric Surfactants Market – Product development and Improvement
Amphoteric Surfactants: Growing demand from the Asia-Pacific region
The amphoteric surfactants market is undergoing significant changes with the growing demand from various sectors,such as personal care, home care, industrial & institutional (I&I), oil filed chemicals, and agriculture adjuvants. The Asia-Pacific region has the highest demand for amphoteric surfactants,which will continue to grow in the future.The Asia-Pacific marketconsumedabout 28.67% of the amphoteric surfactantsin terms of volume, to cater to its personal and home care industry. Personal careapplication stands as the largest consumer of amphoteric surfactants, followed by home care and Industrial &Institutional.
Betaines amphoteric surfactants will continue to dominate the market
Betainesaremainlyused in personal care,home care, oil filed chemicals, and agriculture adjuvants due to its diversified properties. The betaines can be further segmented into alkyl betaine, alkyl amido betaine, sulfo betaine, and phosphor betaine. The amidobetainesare largely used in personal care applications. The phosphor and sulfo betaines areused in specialized industrial applications.
The betaines segment accounted for about 75% of the market share by volume and 66% market share by value in 2013. The market share of betaines decreased considerably in value. This is due to its low cost compared to other amphoteric surfactants.
Innovations in amphoteric surfactants opening new applications and products
The use of amphoteric surfactants in oil field is expected to increase due to its excellent performance in high temperatures and pressure. Also, the ongoing research in amphoteric surfactants can result in surfactants that are milder and cheaper than betaines. This could change the market scenario by replacing betaines in most of the products. This can be driven by tagging the new product as bio-based and ultra skin friendly. The market leaders are focusing extensively on research and development to come up with new and improved products.
Amphoteric Surfactant Market by Application (Personal Care, Home Care and Industrial & Institutional, Oil Field Chemical, Agriculture Adjuvants), Type (Betaine, Amine Oxide, Amphoacetate, Amphopropionate, Sultaine) - Global Trends & Forecast to 2019
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