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Leading aseptic packaging companies are focusing on investments and expansions with an intent to increase their market presence.
The global aseptic packaging market is moderately competitive with the top companies holding close to half of the overall share in the entire market. The major dominant players in the aseptic packaging market are Tetra Laval (Switzerland), Reynolds Group Holdings (New Zealand), Becton, Dickinson and Company (U.S.), Schott AG (Germany) and Robert Bosch GmBH (Germany). The customers of these packaging companies are giant players from the food, beverage, and pharmaceutical industries.
Leading aseptic packaging companies are focusing on investments and expansions with an intent to increase their market presence. Companies further look to expand their plant capacities or invest in R&D in order to gain substantial market shares. Thus, from 2010 to 2013, investments and expansions led the growth strategies segment, accounting for a share of 41.7%.
New product and technology launches and modifications was the second-most preferred strategy adopted by various aseptic packaging companies. The varied dynamics of the industry promote the usage of this strategy.Tetra Laval (Switzerland) and Reynolds Group Holdings (New Zealand) were the major companies that adopted isstrategy. These key players are developing innovative packaging techniques in the market and are also presenting the products in an innovative way to the customers to cement their position in the market.
In order to sustain and strengthen their market shares, major players are exploring new regions and are also increasing their production capacities to maximize market penetration and shares. Companies are also focusing on acquisitions in the aseptic packaging market, mainly to diversify their business and to enhance their brand image. Companies are also concentrating on high-growth regions such as Asia-Pacific and Latin America for new investment opportunities.
Aseptic Packaging Market By Type (Cartons, Bottles, Bags & Pouches, Prefilled Syringes, Vials & Ampoules), By Application (Food, Beverage,& Pharmaceutical) - Global Trends & Forecast To 2018
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