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New Revenue Pockets in Betaine Market
Betaine is obtained either from sugar beet molasses or prepared synthetically. It is pro-vitamin type nutrient that is beneficial for the heart, kidneys, skin, brain, and liver. It also contributes to a healthy metabolism and improves physical performance, especially strength, power, and muscle endurance. Hence, it is widely used as a dietary and nutritional supplement and also used in energy drinks. Due to the osmolytic and hydration functionality of betaine, it is majorly used as feed additive.
The key players in the betaine market have invested to introduce new grades that can be used for improved betaine applications. Expansion and investment drives the market growth for betaine. The easy availability of raw materials required for the production of betaine can also offer growth opportunities in the market. The leading betaine producing players such as DuPont (U.S.) also concentrate on offering innovative products for new extended applications.
The emerging markets of Asia-Pacific, such as China and Japan, have further opened new opportunities in the betaine market. The leading betaine players focus on expansions to tap the potential of the emerging markets. The economic development of emerging countries has improved the betaine consumption and demand for it in the market that can provide new opportunities in the market.
Related Reports:Betaine Market by Types (Natural and Synthetic), Applications [Food (Dietary Supplements and Others), Feed, Industrial (Cosmetics, Detergents, and Others)] & Geography - Global Trends & Forecasts to 2019
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