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Rising demand for poultry meat driving demand for choline chloride especially in Asia-Pacific region
Choline chloride, also known as Vitamin B4, is majorly used for animal feed additive for healthy growth of the animals such as poultry, swine, and ruminants. Choline chloride metabolizes fats and prevents abnormal accumulation of fat in the animal liver.
Choline chloride market is a highly fragmented market with a presence of large number of small producers. There are only handful global players having presence in all regions. Major players in this market are opting for capacity expansion to enhance their market penetration into new applications. The major companies in this market are Balchem Corporation (U.S.), Taminco (Belgium), BASF (Germany), Algry Química (Spain), Havay Chemical Company (China), NB Group Co., Ltd (China), and Jubliant Life Science (India).
Poultry feed additive dominates the choline chloride market. In 2012, Asia-Pacific was the largest market for choline chloride and accounted for 37.3% of the overall choline chloride market, by consumption. Asia-Pacific is expected to show robust growth owing to increasing consumption of meat in countries like India, China, Thailand, and others. Poultry meat is being preferred over other meats; hence, driving demand for choline chloride in poultry feed.
Choline Chloride Market by End-User (Poultry feed, Swine feed, Ruminant feed, Aqua feed & others, Human nutrition and Oil & Gas, and Misc. applications), and Geography - Regional Trends & Forecast to 2019
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