HOME Research Insight Market Leader - Connected Car Market



Market Leader - Connected Car Market


The growth of the connected car market is expected to be driven by the rising demand for embedded infotainment system, usage-based insurance (UBI), implementation of intelligent transportation system (ITS), and government mandates on telematics application. The connected car market registered a shipment of 5.1 Million units in 2015 and is expected to reach 37.7 Million units by 2022, growing at a CAGR of 35.54% during 2016–2022. North America would hold the largest market share for connected car and Asia Pacific (APAC) would grow at the highest rate during the forecast period.

General Motors (U.S.) designs, manufactures, and markets cars, crossovers, trucks, and automobile parts worldwide. The company markets its vehicles primarily under the Buick, Cadillac, Chevrolet, GMC, Opel, Holden, and Vauxhall brand names, as well as under the Alpheon, Jiefang, Baojun, and Wuling brand names. General Motors is one of the early adopters of the connected car concept and deploying telematics in their car models. GM OnStar is the industry’s first embedded telematics, which is used for a vehicle’s safety, security, and connectivity. General Motors collaborated with AT&T (U.S.) in order to offer LTE connection in their vehicles. GM OnStar with LTE connectivity provides seamless Internet connectivity inside a car.

Another major player in this market is the technology giant Apple (U.S.), established in 1976. Apple Inc. (U.S.) designs, manufactures, and markets mobile communication and media devices, personal computers, and portable digital music players, and sells a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. In the connected car ecosystem, Apple (U.S.) provides a connected car platform known as CarPlay, which is a proprietary platform that allows customers to access their smartphone features on an on-screen interface, in-built on the dashboard of a car. The CarPlay platform also allows users to navigate through their iPhone using their voice, and controls on steering wheel and dashboard. Apple (U.S.) is said to be working on a connected car of its own and it is being speculated that the company is building its competency when it comes to the parts and production methods needed to develop a connected car.

Related Reports:

Connected Car Market by Connectivity Form Factor (Embedded, Tethered, Integrated), Connectivity Technology (LTE, 3G, HSPA+, Wi-Fi, Bluetooth), Application (Navigation, Telematics, Infotainment) and Geography - Trends & Forecast to 2019 - 2020

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