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Key players in the Human Identification Market are focusing on New Product Launches, Agreements, Collaborations, and Partnerships to hold their position in the Market
The prominent players in the human identification market include Agilent Technologies (U.S.), Bode Technology (U.S.), GE Healthcare (U.K.), Illumina Inc. (U.S.), Laboratory Corporation of America Holdings (U.S.), Promega Corporation (U.S.), QIAGEN (The Netherlands) and Thermo Fisher Scientific (U.S.).
Thermo Fisher Scientific, Inc. led the human identification products market in 2013. Thermo Fisher offers an exhaustive product portfolio that consists of various human identification products, such as qPCR, capillary electrophoresis, software, DNA amplification kits, DNA quantification kits, DNA extraction kits and NGS kits. The company believes in both organic as well as inorganic growth for enhancing its market position. In February 2013, Thermo Fisher acquired Life Technologies, a leading player in life sciences business. This acquisition enabled the Thermo Fisher to incorporate the portfolio of Life Technologies into its business which strengthened its human identification product offerings. Life Technologies was the only supplier of capillary electrophoresis, a fundamental instrument used for human identification. This acquisition added capillary electrophoresis to Thermo Fisher Scientificís product portfolio. Furthermore, Thermo Fisher Scientific leverages its strong brand name and a long-term presence in the market, which gives it a competitive edge over other players present in the market. The company is innovation centric and invests heavily in R&D for maintaining its market share. Moreover, the company possesses a strong sales force which is present in more than 180 countries across the globe. The company also has more than 1,000 supply centers at strategic positions, which provides customers convenient access to its products. Furthermore, the company till date owns more than 5,000 patents which help it to prevent losing its market share to its competitors.
The key strategies followed by most companies in the human identification market are new product launch, agreements, collaborations, partnerships, acquisitions, approvals, and expansions. Among all growth strategies being adopted by the market players in this field, new products launches accounted for the largest share of the overall growth strategies mapped from 2011 to 2014 to leverage the human identification market growth opportunities. Some leading players adopting new product launches as key growth strategy include Thermo Fisher Scientific (U.S.), Promega Corporation (U.S.), QIAGEN (The Netherlands), Bode Technology (U.S.), LGC Forensics (U.K.), and GE Healthcare (U.K.), among others. Agreements, partnerships, and collaborations accounted for the second largest share of overall growth strategies adopted by players in the market.
Human Identification Market by Technology (Next Generation Sequencing, Rapid DNA Analysis, Capillary Electrophoresis, PCR), Application (Forensics, Paternity Testing), DNA Amplification, Quantification, Extraction, Services, & Software - Forecast to 2018
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