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Market Leader and Competitive Landscape : HVDC converter station market
A few global players dominate the HVDC converter station market which include Siemens (Germany), ABB Ltd. (Switzerland), Alstom (France), Bharat Heavy Electricals Ltd. (India), Crompton Greaves (India), General Electric (U.S.), and Hitachi Ltd. (Japan). The top three players accounted for three-forth of the market in 2013 by revenue, while the top five players accounted for more than three forth of the market.
ABB is the market leader and has a strong presence globally in field manufacturing and supplying HVDC converter station and its various components. It manufactures markets, designs and services, and HVDC converter station equipment such as converters and transformers. The company specializes in HVDC transmission and has developed various innovative solutions for the industry. The company generated $41.85 billion in 2013 with over 6% growth rate from 2012.
The innovative technological ability and strong product line-up keeps Alstom ahead in the market. Its well versed products and services such as HVDC MaxSine, HVDC Point-to-Point with a Submarine Portion, HVDC Back-to-Back systems etc., coupled with a strong brand name, provide the company an edge over its other competitors. The company has over 125 years of experience in the energy industry, and is well positioned in the market. Its HVDC solutions are customized as per project requirements. The company focuses on reliability, capacity, and safety of the global power grids. In the recent years the company has gone for various contracts and agreements, specifically mergers & acquisitions and joint ventures for its strategic development. The company stood at around $27 million in 2013.
Siemens is a major player and has a strong brand positioning in the HVDC transmission market. With strong technological presence, the company has positioned itself ahead of all competitors. The company has various world class products such as HVDC classic that includes converters, converter transformers etc., HVDC Plus (VSC Technology), Ultra HVDC Transmission System, among others. Being in HVDC transmission market for the last 25 years, the company has developed products and services such as modifying HDVC valve design, using thyristor valves, and low-loss AC/DC hybrid grids which ensure a better controllability of the power flow. The company has witnessed various agreements, new product launches, and business expansions for the past three years.
HVDC Converter Station Market by Type (Monopolar, Bi-Polar, Back to Back, and Multi-Terminal), by Technology (Line Commutated Current Sourced Converters and Voltage Source Converters (VSC)), by Application and by Geography - Global Trends & Forecasts to 2019
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