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Mass Notification Systems (MNS) Market Have Been Acknowledged as a Necessity during Emergency Situations and Disasters
Mass Notification Systems (MNS) have been acknowledged as a necessity during emergency situations and disasters. It is observed that the rise in the number of disasters and the awareness of life safety and security solutions has led to an increase in the mass notification solutions across multiple industry verticals. MarketsandMarkets forecasts the MNS market size to grow from USD 4.16 Billion in 2016 to USD 9.69 Billion by 2021, at a CAGR of 18.4% from 2016 to 2021. Increasing operational awareness among enterprises and the need for an end-to-end crisis communication suite is boosting the development of MNS.
There are several established players in this market such as Blackberry AtHoc (U.S.), Honeywell International (U.S.), Siemens AG (Germany), Eaton Corporation (Ireland), and Everbridge (U.S.). These players have adopted various strategies such as partnerships, collaborations, agreements, mergers & acquisitions, and new product developments to achieve growth in the global MNS market.
Partnerships, agreements, and collaborations are some of the strategies adopted by the key players in the MNS market from 2013 to 2016. For instance, AtHoc, a division of BlackBerry, partnered with Esri, a leading provider of the geographical information systems which enabled the former’s users to have access to Esri’s ArcGIS technology with the AtHoc Networked Crisis Communication suite. Moreover, Esri and AtHoc would jointly frame domestic and international go-to-market programs and product enhancements focused on safety and security across multiple vertical markets. Similarly, Everbridge partnered Geofeedia, a leader in real-time location-based intelligence, which strengthened Everbridge’s capability to deliver contextual communications and instant response about location-specific critical incidents occurring in that particular area.
The industry key players also adopted the strategy of mergers and acquisitions to increase their geographic presence and expand their product portfolio in untapped markets. For example, Honeywell International Inc., acquired Xtralis, a leader of early fire and intrusion detection technologies to strengthen its security and fire portfolio. Furthermore, Everbridge acquired Vocal, a U.K.-based provider of business continuity and communication solutions to expand its customer base in North America and Europe.
The key security vendors are also focusing on launching new products and developing existing products and solutions in order to expand its share in the global MNS market. For instance, The Siemens Building Technologies Division launched its product Siveillance Connect communications platform. This software will be primarily used by dispatchers to support Tetra (Terrestrial Trunked Radio) digital radio for efficient on-site planning and control of emergency response team deployment across physical installations.
Mass Notification System Market by Solution (In-Building, Wide Area, Distributed Recipient), by Application (Interoperable Emergency Communications, Business Continuity and Disaster Recovery, Integrated Public Alerts and Warning, and Business Operations) - Global Forecast and Analysis to 2021
Markets and Markets
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