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The Growing Adoption by Clients Indicates the Rising Penetration of Population Health Management Solutions in the Healthcare Sector
The population health management market is highly fragmented with some major players, such as Phytel, Inc. (U.S.), McKesson Corporation (U.S.), Verisk Health Inc. (U.S.), Health Catalyst, LLC (U.S.) Allscripts, Inc. (U.S.), i2i Systems Inc. (U.S.), Cerner Corporation (U.S.), WellCentive, Inc. (U.S.), Conifer Health Solutions, LLC (U.S.), Explorys, Inc. (U.S.), and Healthagen, LLC (U.S.). The major companies in the population health management market belong to the U.S. However, various segments of this market have different leaders, depending on their end-user target segment and product offerings.
Client acquisitions; agreements, partnerships, and collaborations; and marketing and promotion activities are some of the major strategies adopted by the players to achieve growth. Client acquisitions were a major growth strategy for population health management companies. This strategy accounted for nearly half of all the strategies adopted to significantly increase companiesí customer base. Phytel, Inc., WellCentive, Inc., Health Catalyst, LLC, Humedica, Inc., and ZeOmega, Inc. are some of the major companies that have adopted the client acquisition strategy to leverage the population health management market growth opportunities.
Agreements, partnerships, collaborations, and contracts were the other major strategies adopted. These were aimed at integrating technologies with partnered companies to improve the efficacy of the solutions offered.
Some of the key players adopting this strategy are WellCentive, Inc. (U.S.), Phytel, Inc. (U.S.), Healthagen, LLC (U.S.), Caradigm, Inc. (U.S.), and Verisk Health, Inc.
Marketing and promotion activity is also a significant growth strategy adopted by companies in the population health management field. Companies adopted this strategy to create awareness about their solutions through demonstrations, ultimately targeting the end users for its product deployment. Many companies are demonstrating their population health management solutions at various conferences. i2i Systems, Inc.(U.S.) Verisk Health, Inc.(U.S.), McKesson Corporation (U.S.), and WellCentive, Inc.(U.S.) are the major companies using this strategy.
Population Health Management Market by Component (Software & Services), Delivery Mode (On-premise, Web, & Cloud), End-User (Provider, Payer, Employer Groups & Government Bodies) - Trends & Global Forecasts to 2018
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