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Major Players in the Single-use Bioprocessing Market considered New Product Launches as the Key Strategy
The single-use bioprocessing market is dominated by established players such as Thermo Fisher Scienctific (U.S.), Danaher Corporation (U.S.), GE Healthcare (U.S.), Sartorius Stedim Biotech S.A. (France), and Merck Milipore (Germany).
In media bags and containers segment, the major players are Thermo Fisher Scienctific (U.S.), Danaher Corporation (U.S.), GE Healthcare (U.S.), and Sartorius Stedim Biotech S.A. (France). These companies have a strong reputation and customer base.
Among the top 4 players in the media bags and containers, and single-use bioreactor market, Sartorius Stedim Biotech S.A. held the top position in 2015. The company has strengthened its position in the market through the adoption of organic strategies such as new product launches and acquisitions. Between 2014 and 2016, the company introduced various new products in its portfolio. For instance, in July 2016, Sartorius Stedim Biotech launched ambr 250, a benchtop mini bioreactor system. In June 2014, company introduced Flexasafe, a scalable range of single-use bags. The company also focuses on acquisitions, for instance, in July 2016, acquired kSep Holdings, Inc. (North Corolina), develops and markets single-use, fully automated centrifugation systems.
Furthermore, the Thermo Fisher Scientific held second position in the single-use bioprocessing market in 2015. The company has strengthened its position in the market through the adoption of organic strategies such as new product launches. For instance the company launched four new products such as in June 2015, the company introduced HyPerforma single-use mixers. In October 2014, the company launched HyPerforma single-use fermentor, and in March 2014, the company introduced two single-use bioreactor controller platforms.
New product launches are the most preferred strategy adopted by key players in this market. Players adopted this strategy to enhance their product offerings, increase their market share, cater to customers’ demands, and consolidate their market presence.
Continuous advancements of single-use bioprocessing technologies, such as media bags and containers, single-use bioreactor, and filtration assemblies are revenue-generating pockets for the single-use bioprocessing market. China, India, and Brazil are also revenue pockets for market players, due to growing R&D initiatives and academic excellence.
Single-use Bioprocessing Market Product (Single-use Media Bags and Containers, Single-use Bioreactor, Filtration Assemblies), Application (Cell Culture, Purification), End User (Life Science R&D, Biopharmaceutical Manufacturer) - Global Forecast to 2021
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