HOME Research Insight Streaming Analytics is the Act of Collecting, Integrating, Analyzing, and Visualizing Real-Time Business Events and High Volume of Dynamic Live Data from Various Live Sources



Streaming Analytics is the Act of Collecting, Integrating, Analyzing, and Visualizing Real-Time Business Events and High Volume of Dynamic Live Data from Various Live Sources


Streaming analytics is the act of collecting, integrating, analyzing, and visualizing real-time business events and high volume of dynamic live data from various live sources such as sensors, clickstreams, Radio-Frequency Identification (RFID), Global Positioning System (GPS), social networking sites, and mobile devices in any data format to detect and react automatically on urgent business situations in real time. Streaming analytics is about understanding and reacting on the current business situation. It helps companies cut inevitable losses, gain operational insights, and grab new opportunities.

This business sector includes an expansive number of vendors providing software and services, for example, SAS Institute (U.S.), Microsoft Corporation (U.S.), SAP SE (Germany), Oracle Corporation (U.S.), IBM Corporation (U.S.), Informatica Corporation (U.S.), Software AG (Germany), TIBCO Software (U.S.), Impetus Technologies (U.S.), and SQLStream (U.S.). Players in this business sector have embraced different strategies to extend their worldwide presence and market share. New product launches, collaborations, and partnerships were the key strategies adopted by industry players to accomplish development in the market. Apart from these agreements, mergers & acquisitions, joint ventures, and expansions are some of the other significant strategies embraced by the market players in the streaming analytics market.

IBM Corporation is one of the eminent leaders in the streaming analytics market. The organization has a noteworthy presence across more than 175 countries, and primarily serves the regions of the Americas, Europe, APAC, and the MEA. IBM’s long term strategy lean more towards organic growth strategy where they look forward to introduce more products and services in this market. IBM announced new technology, Quarks, which has embedded streaming analytics with Internet of Things (IoT). This has provided an advanced analysis of data to get actionable insights which in turn have reduced the communication costs for the companies.

The fundamental objective of SAS Institute is to meet every industry client requirement and in addition provide new advancements in analytics. The organization serves clients across different industries, for example, manufacturing, retail, BFSI, government, healthcare, technology, media and telecom, and others. The company has a worldwide presence over the Americas, Asia, Europe, Australia, and the MEA. SAS is considered as one of the strongest suppliers in business intelligence and analytics solutions. The organization follows both organic as well as inorganic way to deal with the expansion of its market share. SAS launched event stream processing engine that manages and analyses high volume of streaming to support real time decision making such as risk management, pre-trade risk analysis, and trading surveillance.

The global streaming analytics market is expected to grow from USD 3.08 Billion in 2016 to USD 13.70 Billion by 2021, at a Compound Annual Growth Rate (CAGR) of 34.8%.

Related Reports:

Streaming Analytics Market by Type (Solution & Services), Applications (Fraud Detection, Sales & Marketing Management, Predictive Asset Maintenance, Risk Management, Network Management, Location Intelligence, & Operations Management), Vertical, Regions - Global Forecast to 2021

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