DevOps Market

[170 Pages Report] The DevOps market size is expected to grow from USD 10.4 billion in 2023 to USD 25.5 billion by 2028 at a Compound Annual Growth Rate (CAGR) of 19.7% during the forecast period. Agile software development and lean programming are the early foundations of many DevOps techniques for speeding up software development and deployment. Yet, DevOps originated from a number of grassroots initiatives to coordinate the work of operations team members and developers. The DevOps methodology promotes business value delivery to clients of an organization that is quicker, better, and more secure. More frequent product releases, features, or updates could represent this value. It may have to do with how quickly a product update or new function reaches customers while maintaining the necessary standards of quality and security. Perhaps it might concentrate on how soon a problem or bug is found, fixed, and then re-released.

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DevOps Market Dynamics

Driver:  Increasing growth of microservices architectures

In essence, microservice architecture is the division of applications (often complicated ones) into manageable, flexible, and scalable little pieces, independent services, units, or entities. It is, in a nutshell, the antithesis of monolithic architecture. Monolithic architecture makes it difficult to introduce even minor changes to the cycle as it would need to release a new version. Users must scale the entire program and its complete code base; they cannot just deploy single parts or functionalities. Also, it becomes more complex with the larger team of developers and consumers. On the other hand, a microservice can be created, tested, and deployed independently. Even though the transition to microservices is still taking place, it is not necessarily the default choice in many sectors. Many sectors, though, that were considerably more hesitant to go down, are now prepared to switch to microservices design. By enabling more flexible cycles, delivering more customization options, and offering scalability alternatives, the advantages of microservice architecture successfully outweigh the complexity it provides. One of the major factors behind the adoption of microservices is DevOps. Since both DevOps and this long-standing trend emphasize operational effectiveness, agility, and modularity, they are inextricably linked and in fact, serve as its accelerator.

Restraint: Lack of standardized DevOps tools and solutions

The enterprise-wide adoption of DevOps is still difficult for many organizations, particularly when there is a lack of consistency in the technologies used, non-repeatable procedures, ad hoc practices, and cultural hurdles. In order to achieve standardization in DevOps as part of the DevOps transformation process, the following problems in standardization and potential solutions are listed. A survey carried out among several customer teams found that due to a lack of end-to-end orchestration, human intervention, legacy practices, inconsistent environments, longer provisioning times, and several other factors, there are difficulties in standardizing tools and eliminating process gaps. Together, they make it necessary for DevOps to be standardized across the organization to make it repeatable, predictable, and consistent. Several tools to assess with one or more qualities overlap, the learning curve to assess/perform proof of concept and selecting tools with short-term objectives rather than long-term perspectives. Further, inadequate tool expertise combined with a focus on automation in their particular field leads to siloed automation and the usage of manual, ad hoc processes. The majority of the technologies used in the CD pipeline don't have out-of-the-box integration, and teams must spend time creating unique integrations.

Opportunity: Increasing demand for streamlining collaboration between IT and Operation teams

Software development teams should follow accepted best practices to be dependable counterparts and active contributors in order to keep providing value to customers. Information silos between the development and operations teams can be significantly reduced through open and effective communication among team members and senior leaders. Transparency and trust are the cornerstones of collaborative software development. Team members with diverse types of backgrounds and degrees of expertise should have the freedom to actively participate in proposals, offer suggestions for workflows, and give feedback on completed projects. Stronger solutions result from the diversity of perspectives since an organization gains from having team members from all backgrounds offer their thoughts and insights. When given the proper tools, software development teams can operate more effectively since they can concentrate on innovation rather than repetitive manual work and keeping integrations up to date. Teams from across the entire software development process and lifecycle should be brought together by DevOps tooling so that developers, QA, security experts, product managers, designers, and team leads can work together and have visibility into projects and progress. Teams can overcome obstacles, maintain version control, and boost productivity by using the appropriate IT technologies.

Challenge: Complexities in approaching the DevOps approach

DevOps is challenging, and some of its complexity necessitates a platform that runs on top of many cloud providers, is both SaaS and managed environments, and possibly also on-premises. There are other difficulties with DevOps as well. AWS, Google Cloud Platform, Microsoft Azure, and Rackspace are just a few of the numerous cloud services available, in addition to the staggering variety of physical devices. While this is going on, IT is tackling a variety of cloud strategies, including designing cloud-native applications, transferring legacy systems to the cloud, and turning hybrid. Developers have a variety of environments to choose from, including development, test, integration, and production, in addition to life cycle support and developers work with a variety of code types. For instance, when using cloud services, they may use open-source libraries. Keep in mind the requirement to ensure that all of this code can be trusted. As this is happening, the number of nodes and applications keeps growing. IT must take action regarding security, compliance, and collaboration as all of this is happening.  At the same time, designers, testers, security experts, and owners of the line of business work together as well as Dev and IT. According to secondary data, 84% of respondents have faced barriers to their DevOps implementation. The biggest problems are a shortage of skills in the workforce, outdated infrastructure, and changing business culture.

DevOps Market Ecosystem

Prominent companies in this market include companies that are responsible for delivering DevOps solutions and services to end users via various deployment models. These companies have been operating in the market for several years and possess a diversified product portfolio, state-of-the-art technologies, and strong global sales and marketing networks. Prominent companies in this market include Broadcom (US), Microsoft (US), IBM (US), Atlassian (Australia), Google (US), AWS (US), Oracle (US), Cisco (US), and GitLab (US).

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Based on Solution, continuous integration and testing segment is estimated to account for the largest market share of the DevOps market

Based on the Solution, the continuous integration and testing segment is estimated to account for the largest market share of the DevOps market. This DevOps solution boosts the development's effectiveness and speed by utilizing unit and integration testing. Continuous integration and testing have a great return on investment. In a DevOps context, the test function helps developers to maintain a balance between speed and quality and using automated solutions can save testing costs and free up QA specialists' time to work more efficiently. Continuous Integration (CI) is a development methodology where developers ideally many times per day can integrate code into a shared repository. Also, regular integration helps users find faults more quickly, which is one of its main advantages.

Container services segment of the DevOps market by services is projected to witness the highest CAGR during the forecast period.

Based on services, the container services segment is estimated to account for the highest growth rate. DevOps is a mechanism to provide apps more quickly as many teams collaborate rather than operate in isolated silos. Containers are essential in facilitating this development velocity. Several containers, in the form of container clusters, are frequently utilized for larger application deployments. Operating system virtualization is a type of containerization. Anything from a small microservice or software process to a huge application could be operated inside a single container. All required executables, binary code, libraries, and configuration files are contained inside a container. Nevertheless, operating system images are not present in containers, unlike server or machine virtualization methods. As a result, they become substantially more portable and lightweight. Several containers may be deployed as one or more container clusters in bigger application deployments. An orchestrator for container deployments like Kubernetes may be used to manage these clusters. Due to various flexibility and lower infrastructure costs, containers are increasingly being used by application development teams. Microservices are most frequently used by businesses implementing DevOps approaches.

Retail and consumer goods segment of the DevOps market by vertical is projected to witness the highest CAGR during the forecast period.

Based on vertical, the retail and consumer goods segment is estimated to account for the highest growth rate. Direct-to-consumer sales are popular due to shifting consumer preferences. Traditional brick-and-mortar retailers face a serious threat from e-commerce. According to secondary data, the retail industry can also patch up serious flaws the quickest, with 53% of respondents saying they can do it in under a day. In terms of claimed "substantial" or "complete" security integration, the retail industry is in last place with 32%. Customer experience is proving to be a very important differentiating factor among the variety of online purchasing options in this industry, which is experiencing ever-increasing competition. Due to poor user experiences, online shops run the danger of losing customers. DevOps approaches have therefore been widely adopted in the retail industry due to its advantages, including greater operational efficiency, reduced cost, quicker time to market, and improved customer experience. The DevOps methodology is now being used by retailers all around the world in their initiatives for digital transformation.

The US market is projected to contribute the largest share for the DevOps market in North America.

North America is expected to lead the DevOps market in 2023. The US is estimated to account for the largest market share in North America in 2023 in the DevOps market, and the trend is expected to continue until 2028. It is the most advanced market in terms of the adoption of DevOps due to a variety of variables, including legislative requirements, advanced IT infrastructure, the existence of multiple firms, and the availability of technical expertise in the country. The US Citizenship and Immigration Services and the California Department of Health Care Services are two government organisations that have started using the DevOps approach because of its benefits. One of the main forces behind the expansion of the DevOps industry in the US is the presence of a number of small and large DevOps providers in the country, including Microsoft, Broadcom, Oracle, IBM, and Google.

Key Market Players

The DevOps market is dominated by a few globally established players such as Broadcom Inc.(US), Microsoft Corporation (US), IBM (US), Atlassian Corporation Plc. (Australia), Google LLC (US), among others, are the key vendors that secured DevOps contracts in last few years. These vendors can bring global processes and execution expertise to the table, the local players only have local expertise. Driven by increased disposable incomes, easy access to knowledge, and fast adoption of technological products, buyers are more willing to experiment/test new things in the DevOps market.

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Scope of the Report

This research report categorizes the DevOps market based on type, organization sizes, cloud deployment models, verticals, and regions.

Based on the Type:

• Type
  • Solutions
    • Manage
      • Continuous Business Planning
    • Deliver
      • Continuous Collaborative Development
      • Continuous Integration and Testing
    • Operate
      • Continuous Deployment
      • Continuous Monitoring and Feedback
• Services
  • Container Services
  • Api Services
  • Managed Services
  • Professional Services

Based on the Cloud Deployment Mode:

• Public Cloud
• Private Cloud

Based on the Organization Size:

• Large enterprises
• Small and Medium Enterprises (SMEs)

Based on the Verticals:

• Telecommunications 
• IT and ITeS
• Retail and Consumer Goods
• Media and Entertainment
• Government and Public Sector
• Manufacturing
• Healthcare and Life Sciences
• Education
• Energy and Utilities
• BFSI
• Others

Based on the Region:

• North America
  • United States
  • Canada
• Europe
  • United Kingdom
  • Germany
  • France
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • Singapore
  • Australia and New Zealand
  • Rest of Asia Pacific
• Middle East & Africa
  • Kingdom of Saudi Arabia
  • Qatar
  • South Africa
  • Rest of Middle East & Africa
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America

Recent Developments:

• In February 2023, In order to reduce friction and enhance user experience, GitLab has launched a number of small updates to its DevOps software suite. The monthly release cycle has seen versions 15.3 through 15.8, with version 15.9 anticipated at the end of February. GitLab's first machine-learning-powered feature enhances merge request approvals, while other noteworthy fixes and changes range from GitOps improvements to new features for Dynamic Application Security Testing (DAST).
• In September 2022, In addition to new smart connections and unified administrative controls, Atlassian released a number of improvements for its work-management and collaboration products, including Trello, Confluence, Atlas, and Jira Work Management.
• In May 2021, Amazon DevOps Guru, a fully managed operations service that uses machine learning to make it simpler for developers to improve application availability by automatically identifying operational issues and recommending specific actions for remediation, has been made generally available by Amazon Web Services. In order to assist developers in immediately comprehending the possible effect and likely causes of an issue, Amazon DevOps Guru notifies them of aberrant application behavior that may result in potential outages or service disruptions. It also provides them with detailed remedial advice.

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