Generative AI Market

Generative AI Market by Offering (Transformer Models (GPT-1, GPT-2, GPT-3, GPT-4, LaMDA), Services), Modality (Text, Image, Video, Audio & Speech, Code), Application (Content Management, Search & Discovery), Vertical and Region - Global Forecast to 2030

Report Code: TC 8610 Apr, 2024, by marketsandmarkets.com

The worldwide Generative AI market size is projected to grow from USD 20.9 billion in 2024 to USD 136.7 billion by 2030 at a CAGR of 36.7% during the forecast period, driven by various converging factors. The continuous advancements in AI technologies, particularly in areas such as natural language processing (NLP), computer vision, and generative adversarial networks (GANs), are unlocking new possibilities for generating high-quality, human-like content across various domains. moreover, higher digitization of industries has brought about a surge in demand for AI-driven solutions to automate processes and make them more creative and personalized for users. The increasing use of Generative AI in diverse sectors like entertainment, healthcare, marketing, and design is fueling market growth as businesses recognize its potential to revolutionize content creation, product development, and customer engagement.

Technology Roadmap of Generative AI Market

The generative AI market report covers the technology roadmap, with insights into the short-term and long-term developments.

  • Short-term (1-5 Years):
    • Continued advancements in transformer models, with incremental improvements in performance and capabilities.
    • Incorporation of multimodal data, including text, images, video, and audio, to enable more diverse and engaging generative outputs.
    • Scaling model size to trillions of parameters, leveraging enhanced hardware and infrastructure.
    • Development of dedicated AI accelerators, such as Nvidia Hopper and Google TPU v4, to drive performance improvements.
    • Expansion into more advanced text generation capabilities, including summarization, personalized content, and report/document generation.
  • Long-term (5+ years):
    • Exploration of fundamentally new model architectures beyond transformers, potentially incorporating neuro-symbolic approaches.
    • Increased use of unsupervised and self-supervised learning techniques to reduce reliance on labeled data.
    • Emergence of neuromorphic and quantum computing hardware specifically designed for Generative AI applications.
    • Generative AI as a versatile, integrated content creation tool across various mediums, including text, images, video, and audio.
    • Seamless integration of Generative AI capabilities with other AI systems, enabling new forms of creativity and productivity.

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Generative AI Market Opportunities

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Market Dynamics

Driver: The rising demand for automated content creation and curation

The increase in content generation and creative applications is a key factor driving growth in the Generative AI market, sparking innovation and increasing the need for AI-powered solutions. With digital platforms and the Internet gaining rapid momentum, industries such as media, advertising, gaming, and design have insatiable appetites for diverse and engaging content. Deep learning models and generative adversarial networks (GANs) are generative AI technologies that enable automated content creation with remarkable realism and creativity enabling creators with the opportunity to produce huge volumes of diverse, good-quality multimedia content in an effective and inexpensive way. Additionally Generative AI enables customized content experiences based on user preferences increasing user engagement and retention.

Restraint: High costs associated with training data preparation

Obtaining and preparing large diverse datasets can be expensive and time consuming but training data is essential for teaching AI models to produce accurate and realistic outputs. Manual annotation curation and validation procedures are frequently needed to generate high-quality training data and they require a substantial investment of time and knowledge from human resources. Furthermore, it can be difficult and expensive to find appropriate data that accurately reflects the desired results in different areas, especially for specific or specialized purposes. For startups and smaller companies these expensive data preparation requirements may serve as entry barriers preventing them from fully utilizing generative AI technologies.

Opportunity: Increasing deployment of Large Language Models (LLMs)

For the generative AI market the growing use of large language models (LLMs) offers a substantial opportunity. LLMs like the GPT series of OpenAI are transforming the field of natural language processing by enabling machines to understand and create human-like text on a larger and more intricate level. These powerful models have demonstrated remarkable capabilities in tasks such as text generation, translation, summarization, and question-answering, among others. The need for Generative AI solutions leveraging LLMs is growing as businesses from a variety of industries realize how these models can improve productivity, automate procedures, and provide personalized experiences.

Challenge: Quality of output generated by Generative AI models

Despite significant advancements, generative AI models are still error-prone, biased, and inappropriate, raising user trust and usability concerns. In some instances, ChatGPT has produced false responses or utterances of nonsense, situations that have revealed the limitations and risks when only relying on generated AI output. Additionally, model drift in GPT-4 decreases performance over time by changes in data distributions or unforeseen biases and further aggravates issues of the reliability and consistency of generative AI outputs. Some of these issues have also been encountered in other generative AI models, in which issues such as hallucination, incoherence, and the generation of inappropriate content have been found.

Generative AI Market Ecosystem

Top Companies in Generative AI Market

By offering, transformer models to register the fastest growth rate between 2024–2030.

Transformer models are experiencing unprecedented growth in the Generative AI market due to their unparalleled ability to process and generate complex sequences of data, particularly in natural language processing tasks. Transformers utilize self-attention mechanisms to learn from dependencies and relationships existing between input sequences. They are thus able to provide highly coherent and contextually relevant outputs. The flexibility of transformer-based models such as OpenAI's GPT series is highly beneficial for a wide range of uses, such as text creation, translation, summarization, and answering questions. Therefore, transformer models are quickly becoming the preferred option for generative AI applications, leading to their remarkable expansion and control in the market.

By modality, text segment to capture the highest market share in 2024.

The text modality segment is estimated to hold the largest market share in the Generative AI market due to its multifaceted appeal and widespread applicability across industries. Textual data's pervasive presence across digital platforms and communication channels provides a rich and easily accessible source for training and deploying generative AI models. This ubiquity aligns with the growing demand for text-based applications such as natural language understanding, generation, summarization, and sentiment analysis in sectors ranging from customer service to marketing and finance. Growing demand for personalized content, conversational interfaces, and automated text creation also spur interest in the application of text-based generative AI solutions across different industries.

By application, synthetic data management is slated to witness the highest growth rate during the forecast period.

Synthetic data management is projected to be the fastest-growing application segment in the generative AI market due to its ability to address critical data challenges faced by organizations across industries. Most of the traditional methods of collecting and labeling data are highly time-consuming, expensive, and fraught with biases or other privacy concerns. Generative AI models, particularly those based on LLMs, can efficiently create high-quality synthetic data that mimics real-world data distributions while preserving privacy and addressing potential biases. Synthetic data may serve for training machine learning models, simulation of rare or extreme scenarios, augmentation of existing data, and anonymization. By utilizing artificial data, companies can speed up model development, reduce expenses, improve the effectiveness and resilience of their AI systems. Synthetic data holds great promise for overcoming regulatory and ethical barriers involving sensitive data and, therefore, has the potential for broader AI adoption in healthcare, finance, and cybersecurity applications.

By vertical, media & entertainment segment will account for the largest market share in 2024.

In the media and entertainment sector, generative AI solutions provide content creators to efficiently produce large amounts of high-quality multimedia content at a low cost, in an environment where innovation and differentiation are crucial. Generative AI can be utilized to create realistic characters, design music, produce visual effects, and curate personalized suggestions for viewers, leading to captivating and immersive experiences in gaming, animations, and other content. As media consumption patterns evolve and the need for varied and captivating content grows, the media and entertainment sector continues to invest heavily in generative AI technologies to drive innovation and shape the future of creating and consuming content.

By region, Asia Pacific is set to experience the fastest growth rate during the forecast period.

Asia Pacific is estimated to be the fastest growing region with China, Japan, South Korea, and India are some of the leading countries in Asia Pacific region in terms of AI innovation, driven by active startup ecosystems and benevolent government initiatives. For instance, city governments in China, such as Shanghai, have given computing vouchers to AI startups to subsidize the training cost of LLMs. The Ministry of Science and ICT in South Korea has dedicated USD 642.5 million until 2030 to invest in companies working on advanced AI chips. Together with other projects, the investment will entail the construction of new data centers and collaboration with cloud service providers and manufacturers of generative AI hardware.

The region's population size and diversity offer a large data pool, which is important for developing and improving AI models. Because of the regions varied linguistic and cultural landscapes and wealth of data, it is possible to develop generative AI solutions that are sensitive to the unique preferences and nuances of the local population. For example homegrown LLMs tailored specifically for the Japanese language are being developed by SB Intuitions a subsidiary of the multinational Japanese company SoftBank. By the end of 2024, SoftBank hopes to have these in-house LLMs fully developed with 350 billion parameters.

Generative AI Market Size, and Share

Key Market Players

The generative AI solution and service providers have implemented several types of organic and inorganic growth strategies, such as new product launches, product upgrades, partnerships, and agreements, business expansions, and mergers and acquisitions to strengthen their offerings in the market. Some major players in the generative AI market include OpenAI (US), Microsoft (US), AWS (US), Google (US), Adobe (US), along with SMEs and startups such as Anthropic (US), Midjourney (US), Insilico Medicine (Hong Kong), Lumen5 (Canada), and AI21 Labs (Israel).

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Scope of the Report

Report Metrics

Details

Generative AI Market size available for years

2019–2030

Base year considered

2023

Forecast period

2024–2030

Forecast units

USD (Billion)

Segments Covered

Offering, Data Modality, Application, Vertical, and Region

Geographies covered

North America, Europe, Asia Pacific, Middle East & Africa, and Latin America

List of Leading Companies in Generative AI Market

IBM (US), NVIDIA (US), Open AI (US), Anthropic (US), Meta (US), Microsoft (US), Google (US), AWS (US), Adobe (US), Accenture (Ireland), Capgemini (France), Insilico Medicine (Hong Kong), Simplified (US), Lumen5 (Canada), AI21 Labs (Israel), Hugging Face (US), Dialpad (US), Persado (US), Copy.ai (US), Synthesis AI (US), Hypernetuse AI (US), Viable (US), Together AI (US), Defog.ai (Singapore), Mistral AI (France), Adept (US), DeepSearch Labs (UK), Stability AI (UK), Lightricks (Israel), Cohere (Canada), Writesonic (US), Colossyan (UK), amberSearch (Germany), Mosaic ML (US), Inflection AI (US), Glean (US), Jasper (US), Runway (US), Inworld AI (US), Typeface (US), Paige.AI (US), Upstage (South Korea), PlayHT (US), Speechify (US), Midjourney (US), Fireflies (US), InstaDeep (UK), Synthesis (UK), Mostly AI (Austria), Forethought (US), Character.ai (US), GFP-GAN (China), Fontjoy (Italy), EtherAI (US), Starry AI (US), Magic Studio (US), Balchuan AI (China), Salesforce (US), Technology Innovation Institute (Abu Dhabi), Abacus.AI (US), and OpenLM (US).

This research report categorizes the generative AI market based on offering, data modality, application, vertical, and region:

Gen AI Market By Offering:
  • Software
    • Software, By Type
      • Rule Based Models
        • Knowledge Based Models
        • Script Based Models
        • Expert Systems
      • Statistical Models
        • Markov Models
        • Hidden Markov Models
        • Gaussian Mixture Models
        • Conditional Random Fields
      • Deep Learning
        • Feedforward Neural Networks
        • Recurrent Neural Networks
        • Long Short-Term Memory (LSTM) Networks
        • Gated Recurrent Units (GRUs)
      • Generative Adversarial Networks (GANs)
        • Conditional GANs
        • Style GANs
        • Cycle GANs
      • Autoencoders
        • Denoising Autoencoders
        • Variational Autoencoders
      • Convolutional Neural Networks (CNNs)
        • Image Generating CNNs
        • Video Generating CNNs
      • Transformer Models
        • Bidirectional Encoder Representations from Transformers (BERT)
        • Generative Pre-trained Transformer 1 (GPT-1)
        • Generative Pre-trained Transformer 2 (GPT-2)
        • Generative Pre-trained Transformer 3 (GPT-3)
        • Generative Pre-trained Transformer 4 (GPT-4)
        • Language Model for Dialogue Applications (LaMDA)
        • Other Transformer Models
    • Software, By Deployment Mode
      • On-premises
      • Cloud
  • Services
    • Professional Services
      • Training and Consulting
      • System Integration and Implementation
      • Support and Maintenance
    • Managed Services
Gen AI Market By Data Modality
  • Text
    • Text Generation
    • Text-Based Chatbots
    • Text Summarization
    • Text Translation
    • Others
  • Image
    • Image Generation
    • Image Captioning
    • Image Editing and Enhancement
    • Others
  • Video
    • Video Generation
    • Video Editing & Enhancement
    • Video Annotation
    • Others
  • Audio and Speech
    • Text to Speech
    • Speech Recognition and Transcription
    • Music Generation
    • Others
  • Code
    • Code Generation
    • Code Documentation
    • Code Translation & Transpilation
    • Others
By Application
  • Business Intelligence and Visualization
    • Sales Intelligence
    • Marketing Intelligence
    • Finance Intelligence
    • Human Resource Intelligence
    • Operations Intelligence
  • Content Management
    • Content Generation
    • Content Curation, Tagging & Categorization
    • Digital Marketing
    • Media Editing
  • Synthetic Data Management
    • Synthetic Data Augmentation
    • Synthetic Data Training
  • Search and Discovery
    • General Search
    • Insight Generation
  • Automation and Integration
    • Personalization & Recommendation Systems
    • Customer Experience Management
    • Application Development & API Integration
    • Cybersecurity Intelligence
      • Fraud Detection & Prevention
      • Risk & Compliance Management
      • Automated Patch Management
      • Digital Forensics & Incident Analysis
      • Threat Simulation & Training
    • Generative Design AI
      • Design Exploration & Variation
      • Modelling & Prototyping
      • Product Renderings & Visual Collaterals
    • Other Applications
By Vertical
  • Media & Entertainment
    • Media & Entertainment, By Text
      • Script and Dialogue Generation
      • Content Summarization
      • Language Translation and Localization
      • Interactive Storytelling
      • Automated News Generation
    • Media & Entertainment, By Video
      • Video Synthesis
      • Video Inpainting
      • Video Summarization
      • Visual Effects Enhancement
      • Virtual Set Design
    • Media & Entertainment, By Image
      • Content Creation
      • Style Transfer
      • Face and Character Generation
      • Image Super-Resolution
      • Automated Thumbnail Generation
    • Media & Entertainment, By Coding
      • Procedural Content Generation
      • Automated Animation Scripting
      • Code Comment Generation
      • Code Translation
      • Code Refactoring Suggestions
    • Media & Entertainment, By Audio & Speech
      • Music Composition
      • Voice Synthesis
      • Sound Effects Generation
      • Podcast Automation
      • Audio Restoration
  • BFSI
    • BFSI, By Text
      • Automated Customer Support
      • Financial Document Summarization
      • Sentiment Analysis
      • Financial News Generation
      • Fraudulent Mail Detection
    • BFSI, By Video
      • Automated Video Surveillance
      • Virtual Financial Consultation
      • Visual-Cognitive Credit Assessment
      • Real Estate Property Evaluation
      • Interactive Banking Tutorials
    • BFSI, By Image
      • Signature Verification
      • Transaction Anomaly Detection
      • Document Digitization
      • Card Fraud Detection
      • Customer Identity Verification
    • BFSI, By Coding
      • Algorithmic Trading Strategies
      • Automated Report Generation
      • Code Review and Optimization
      • Fraud Detection Algorithm Development
      • Automated Compliance Checks
    • BFSI, By Audio & Speech
      • Financial Data Audio Transcription
      • Customer Support & Service
      • Automated Meeting Summaries
      • Financial Podcast Generation
      • Voice-Enabled Financial Apps
  • Healthcare & Life Sciences
    • Healthcare & Life Sciences, By Text
      • Electronic Health Records (EHR)
      • Clinical Documentation Generation
      • Drug Interaction Prediction
      • Medical Literature Summarization
      • Patient Communication and Education
    • Healthcare & Life Sciences, By Video
      • Surgical Procedure Simulation
      • Rehabilitation Exercise Generation
      • Gait Analysis and Rehabilitation
      • Remote Patient Monitoring
      • Medical Training Videos
    • Healthcare & Life Sciences, By Image
      • Synthetic Medical Imaging
      • Tumor Detection and Segmentation
      • Radiation Therapy Planning
      • AR/VR Visualization For Anatomy
      • Synthetic Molecular Structure Generation
    • Healthcare & Life Sciences, By Coding
      • Automated Medical Report Generation
      • Algorithmic Medical Diagnosis
      • Drug Dosage Calculation
      • Healthcare Workflow Automation
      • Clinical Decision Support Systems
    • Healthcare & Life Sciences, By Audio & Speech
      • Voice Assistants For Patients
      • Speech Synthesis For Assistive Devices
      • Medical Dictation and Transcription
      • Speech-To-Text Medical Transcription
      • Customized Audiograms
  • Manufacturing
    • Manufacturing, By Text
      • Technical Documentation
      • RFQ/RFP Generation
      • Automated Email Communication
      • Maintenance and Repair Manuals
      • Demand Forecasting and Inventory Management
    • Manufacturing, By Video
      • Process Optimization
      • Predictive Maintenance
      • Robotic Process Control
      • Worker Training and Safety
      • Supply Chain Visualization
    • Manufacturing, By Image
      • Product Design/3d Prototyping
      • Defect Detection
      • Customized Manufacturing
      • Generative Design
      • Visual Inspection and Quality Control
    • Manufacturing, By Coding
      • Automated Script Generation
      • Digital Twin Simulation
      • Data Analysis and Visualization
      • IoT Devices Integration
      • CNC Machine G-Codes
    • Manufacturing, By Audio & Speech
      • Acoustic Quality Control
      • Worker Assistance and Communication
      • Real-Time Monitoring and Alerts
      • Virtual Training and Simulations
      • Voice-Controlled Interfaces
  • Retail & Ecommerce
    • Retail & Ecommerce, By Text
      • Product Descriptions
      • Chatbots and Customer Service
      • Social Media Content Creation
      • Email Marketing
      • Personalized Shopping Recommendations
    • Retail & Ecommerce, By Video
      • Product Showcase Videos
      • Video Advertisements
      • Virtual Store Tours
      • Instructional Videos
      • User-Generated Content Compilation
    • Retail & Ecommerce, By Image
      • Product Image Generation
      • Virtual Try-On
      • Interior Design Simulation
      • Customized Packaging Design
      • Visual Search Enhancement
    • Retail & Ecommerce, By Coding
      • Automated Inventory Management
      • Dynamic Pricing Optimization
      • Fraud Detection and Prevention
      • Supply Chain Optimization
      • E-Commerce Platform Customization
    • Retail & Ecommerce, By Audio & Speech
      • Voice Assistants
      • Personalized Audio Ads
      • Audio Product Guides
      • Voice Search Optimization
      • Customer Escalation Management
  • Transportation & Logistics
    • Transportation & Logistics, By Text
      • Automotive Content Creation
      • Spare Parts Documentation
      • Incident Reports
      • Freight Documentation
      • Vehicle Maintenance Logs
    • Transportation & Logistics, By Video
      • Surveillance and Security
      • Driver Behavior Analysis
      • Loading and Unloading Optimization
      • Accident Reconstruction
      • Parking Management
    • Transportation & Logistics, By Image
      • Virtual Test Environments
      • Customized Vehicle Personalization
      • Damage Inspection
      • Route Optimization Visualization
      • Traffic Flow Simulation
    • Transportation & Logistics, By Coding
      • Algorithm Development For Autonomous Vehicles
      • Automated Data Processing For Logistics
      • Vehicle Control Systems
      • Predictive Analytics For Maintenance
      • Intelligent Scheduling and Resource Allocation
    • Transportation & Logistics, By Audio & Speech
      • Emergency Response and Assistance
      • Voice-Enabled Navigation
      • Driver State Monitoring
      • Speech Recognition For Driver Commands
      • Hands-Free Data Entry
  • Construction & Real Estate
    • Construction & Real Estate, By Text
      • Automated Property Descriptions
      • Legal Document Generation
      • Project Planning Reports
      • Client Communication
      • Environmental Impact Assessments
    • Construction & Real Estate, By Video
      • Construction Progress Videos
      • Virtual Reality Property Walkthroughs
      • Safety Training Videos
      • Quality Assurance Inspections
      • Property Valuation Videos
    • Construction & Real Estate, By Image
      • Architectural Design Generation
      • Facade Visualization
      • Interior Layout Suggestions
      • Site Progress Monitoring
      • Virtual Staging
    • Construction & Real Estate, By Coding
      • Automated Building Information Modeling (Bim)
      • Construction Workflow Automation
      • Generative Design For Structures
      • Energy Efficiency Simulations
      • Maintenance and Repairs
    • Construction & Real Estate, By Audio & Speech
      • Construction Site Monitoring
      • Voice-Activated Property Tours
      • Automated Customer Support Calls
      • Occupancy Monitoring
      • Equipment Maintenance Alerts
  • Energy & Utilities
    • Energy & Utilities, By Text
      • Energy Consumption Forecasting
      • Automated Reporting
      • Customer Support & Resolution
      • Regulatory Compliance
      • Energy Trading Insights
    • Energy & Utilities, By Video
      • Safety Compliance Monitoring
      • Renewable Energy Site Selection
      • Real-Time Equipment Monitoring
      • Energy Theft Detection
      • Workforce Training
    • Energy & Utilities, By Image
      • Infrastructure Inspection
      • Facility Layout Optimization
      • Environmental Monitoring
      • Grid Management and Optimization
      • GIS Data and Satellite Imagery Analysis
    • Energy & Utilities, By Coding
      • Optimized Energy Management Code
      • Predictive Maintenance Algorithms
      • Renewable Energy Simulation
      • Energy Trading Algorithms
      • Autonomous Grid Control
    • Energy & Utilities, By Audio & Speech
      • Acoustic Anomaly Detection
      • Emergency Response Coordination
      • Voice-Activated Energy Control
      • Multilingual Customer Support
      • Predictive Maintenance Alerts
  • Government & Defense
    • Government & Defense, By Text
      • E-Citizen Services
      • Threat Intelligence
      • Automated Translation
      • Propaganda Detection
      • Policy Document Generation
    • Government & Defense, By Video
      • Simulated Training Scenarios
      • Surveillance Video Enhancement
      • Activity Recognition and Anomaly Detection
      • Drone and Uav Navigation
      • Visual Storyboarding
    • Government & Defense, By Image
      • Satellite Image Analysis
      • Facial Recognition
      • Camouflage Design
      • Object Detection Augmentation
      • Anomaly Detection In Surveillance
    • Government & Defense, By Coding
      • Automated Code Generation
      • Vulnerability Simulation
      • Code Obfuscation
      • Reverse Engineering Aid
      • Network Simulation and Optimization
    • Government & Defense, By Audio & Speech
      • Audio Deepfake Detection
      • Automated Speech Transcription
      • Dialect Generation and Recognition
      • Verbal Deception Detection
      • Voice Biometrics and Authentication
  • IT & ITeS
    • IT & ITeS, By Text
      • Natural Language Interfaces
      • Automated Report Generation
      • Data Annotation For ML
      • Chatbots for IT Support
      • API Documentation
    • IT & ITeS, By Video
      • Video Training Modules
      • Automated Video Editing
      • Code Visualization
      • IT Process Simulation
      • Virtual IT Demos
    • IT & ITeS, By Image
      • UI/UX Design Prototyping
      • Logo and Branding Design
      • Image Data Augmentation
      • Fraud Detection
      • Document Digitization
    • IT & ITeS, By Coding
      • Code Auto-Completion
      • Automated Code Review
      • Bug Detection and Prevention
      • Refactoring Assistance
      • Code Comment Generation
    • IT & ITeS, By Audio & Speech
      • Voice User Interfaces (VUI)
      • Text-To-Speech Applications
      • Voice-Activated Commands
      • Voice Biometrics
      • Automated Call Logging
  • Telecommunications
    • Telecommunications, By Text
      • Chatbots and Customer Support
      • Automated Network Documentation
      • Voice-To-Text Transcription
      • Automatic Billing and Invoicing
      • Content Generation For Marketing
    • Telecommunications, By Video
      • Video Quality Enhancement
      • Automated Video Summarization
      • VR Content Generation
      • Anomaly Detection In Video Feeds
      • Content Personalization For Video Streaming
    • Telecommunications, By Image
      • Network Infrastructure Visualization
      • Automatic Fault Detection
      • Antenna Placement Optimization
      • Facial Recognition For Customer Service
      • Real-Time Image Compression
    • Telecommunications, By Coding
      • Code Auto-Completion
      • Bug Detection and Repair
      • Code Summarization and Documentation
      • Code Translation
      • Automated Script Generation
    • Telecommunications, By Audio & Speech
      • Voice Authentication
      • Language Generation For Ivr Systems
      • Speech Emotion Recognition
      • Automated Call Center Quality Assurance
      • Voice Generation For Virtual Assistants
  • Other Verticals
By Region
  • North America
    • United States
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Finland
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Singapore
    • Australia and New Zealand (ANZ)
    • Rest of Asia Pacific
  • Middle East and Africa
    • Saudi Arabia
    • UAE
    • South Africa
    • Turkey
    • Rest of Middle East and Africa
  • Latin America
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America

Recent Developments:

  • In March 2024, Microsoft and Adobe announced plans to bring Adobe Experience Cloud workflows and insights to Microsoft Copilot. The collaboration aims to leverage Microsoft 365 to help marketers overcome application and data silos and more efficiently manage everyday workflows.
  • In March 2024, Adobe and NVIDIA, longstanding R&D partners, announced a new partnership to unlock the power of generative AI to further advance creative workflows. Adobe and NVIDIA will co-develop a new generation of advanced generative AI models with a focus on deep integration into applications the world’s leading creators and marketers use.
  • In February 2024, the GSMA and IBM announced a new collaboration to support the adoption and skills of generative artificial intelligence (AI) in the telecom industry through the launch of GSMA Advance's AI Training program and the GSMA Foundry Generative AI program.
  • In February 2024, OpenAI announced the introduction of Sora, a text-to-video generative AI model. Sora can generate videos for up to a minute while maintaining visual quality and adherence to the user’s prompt. This model is not publicly available as of now and limited access has been granted to handful of red teamers, visual artists, designers, and filmmakers.
  • In February 2024, Google unveiled Gemini 1.5, an updated generative AI model that comes with long context understanding across different modalities. In the same month, Google also announced the launch of Gemma, a new family of lightweight open-weight models. Starting with Gemma 2B and Gemma 7B, these new models were “inspired by Gemini” and are available for commercial and research usage.
  • In January 2024, Capgemini and AWS expanded their strategic collaboration to enable broad enterprise generative AI adoption. Through this collaboration, Capgemini and AWS are focusing on helping clients realize the business value of adopting generative AI while navigating challenges, including cost, scale, and trust.
  • In December 2023, Microsoft launched InsightPilot, an automated data exploration system powered by a Generative AI. This innovative system is specifically designed to simplify the data exploration process. InsightPilot incorporates a set of meticulously designed analysis actions to simplify data exploration.
  • In December 2023, Google unveiled an unprecedented Generative AI named VideoPoet, which is multimodal and capable of generating videos. This groundbreaking model introduces video generation functionalities previously unseen in generative AI.
  • In December 2023, Axel Springer and OpenAI announced a global partnership to strengthen independent journalism in the age of artificial intelligence (AI). The initiative will enrich users’ experience with ChatGPT by adding recent and authoritative content on various topics and explicitly values the publisher’s role in contributing to OpenAI’s products
  • In November 2023, OpenAI announced the launch of GPT-4 Turbo, a next-generation model of GPT-4. GPT-4 Turbo is more capable and has knowledge of world events up to April 2023. It has a 128k context window to fit the equivalent of more than three hundred pages of text in a single prompt.

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TABLE OF CONTENTS
 
1 INTRODUCTION (Page No. - 61)
    1.1 STUDY OBJECTIVES 
    1.2 MARKET DEFINITION 
           1.2.1 INCLUSIONS AND EXCLUSIONS
    1.3 MARKET SCOPE 
           1.3.1 MARKET SEGMENTATION
                    FIGURE 1 GENERATIVE AI MARKET SEGMENTATION
           1.3.2 REGIONS COVERED
                    FIGURE 2 GEN AI MARKET SEGMENTATION, BY REGION
           1.3.3 YEARS CONSIDERED
                    FIGURE 3 STUDY YEARS/PERIODS CONSIDERED
    1.4 CURRENCY CONSIDERED 
           TABLE 1 USD EXCHANGE RATES, 2019–2023
    1.5 STAKEHOLDERS 
    1.6 SUMMARY OF CHANGES 
           1.6.1 IMPACT OF RECESSION
 
2 RESEARCH METHODOLOGY (Page No. - 68)
    2.1 RESEARCH DATA 
           FIGURE 4 GENERATIVE AI MARKET: RESEARCH DESIGN
           2.1.1 SECONDARY DATA
           2.1.2 PRIMARY DATA
                    TABLE 2 PRIMARY INTERVIEWS
                    2.1.2.1 Breakup of primary profiles
                               FIGURE 5 PRIMARY PROFILES, BY COMPANY TYPE, DESIGNATION, AND REGION
                    2.1.2.2 Key industry insights
                               FIGURE 6 INSIGHTS FROM INDUSTRY EXPERTS
    2.2 MARKET SIZE ESTIMATION 
           FIGURE 7 GENERATIVE AI MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES
           2.2.1 TOP-DOWN APPROACH
           2.2.2 BOTTOM-UP APPROACH
                    FIGURE 8 APPROACH 1 (BOTTOM-UP; SUPPLY-SIDE): REVENUE FROM KEY PLAYERS OFFERING SOLUTIONS/SERVICES OF GENERATIVE AI
                    FIGURE 9 APPROACH 2 (BOTTOM-UP; SUPPLY-SIDE): COLLECTIVE REVENUE FROM ALL SOLUTIONS/SERVICES OF GENERATIVE AI
                    FIGURE 10 APPROACH 3 (BOTTOM-UP; SUPPLY-SIDE): MARKET ESTIMATION STEPS AND CORRESPONDING SOURCES
                    FIGURE 11 APPROACH 4 (BOTTOM-UP; DEMAND-SIDE): SHARE OF GENERATIVE AI THROUGH OVERALL ARTIFICIAL INTELLIGENCE SPENDING
    2.3 DATA TRIANGULATION 
           FIGURE 12 DATA TRIANGULATION
    2.4 MARKET FORECAST 
           TABLE 3 FACTOR ANALYSIS
    2.5 RESEARCH ASSUMPTIONS 
    2.6 STUDY LIMITATIONS 
    2.7 IMPACT OF RECESSION ON GEN AI MARKET 
           TABLE 4 IMPACT OF RECESSION ON GLOBAL GENERATIVE AI MARKET
 
3 EXECUTIVE SUMMARY (Page No. - 82)
    TABLE 5 GEN AI MARKET SIZE AND GROWTH RATE, 2020–2023 (USD MILLION, Y-O-Y) 
    TABLE 6 GENERATIVE AI MARKET SIZE AND GROWTH RATE, 2024–2030 (USD MILLION, Y-O-Y) 
    FIGURE 13 GENERATIVE AI SOFTWARE TO BE LARGER MARKET THAN SERVICES IN 2024 
    FIGURE 14 DEEP LEARNING TO BE LEADING SEGMENT AMONG SOFTWARE TYPES IN 2024 
    FIGURE 15 CLOUD DEPLOYMENT OF GENERATIVE AI SOFTWARE TO BE FASTER-GROWING MODE DURING FORECAST PERIOD 
    FIGURE 16 PROFESSIONAL SERVICES TO BE DOMINANT SERVICE SEGMENT IN 2024 
    FIGURE 17 TRAINING & CONSULTING SERVICES SET TO REGISTER HIGHEST SHARE AMONG PROFESSIONAL SERVICES IN 2024 
    FIGURE 18 TEXT DATA MODALITY TO ACCOUNT FOR LARGEST MARKET SHARE IN 2024 
    FIGURE 19 CONTENT MANAGEMENT TO BE LEADING APPLICATION IN 2024 
    FIGURE 20 RETAIL & ECOMMERCE TO WITNESS HIGHEST GROWTH RATE DURING FORECAST PERIOD 
    FIGURE 21 ASIA PACIFIC TO REGISTER FASTEST GROWTH RATE BETWEEN 2024 AND 2030 
 
4 PREMIUM INSIGHTS (Page No. - 90)
    4.1 ATTRACTIVE OPPORTUNITIES FOR GENERATIVE AI MARKET PLAYERS 
           FIGURE 22 INCREASE IN DEMAND FOR MULTIMODAL GENERATIVE AI AND IMPROVED PERFORMANCE OF LARGE LANGUAGE MODELS TO DRIVE MARKET GROWTH
    4.2 GEN AI MARKET: TOP THREE APPLICATIONS 
           FIGURE 23 SYNTHETIC DATA MANAGEMENT SEGMENT TO ACCOUNT FOR HIGHEST GROWTH RATE DURING FORECAST PERIOD
    4.3 NORTH AMERICA: MARKET, BY OFFERING AND VERTICAL 
           FIGURE 24 SOFTWARE AND MEDIA & ENTERTAINMENT TO BE LARGEST SEGMENTAL SHAREHOLDERS IN NORTH AMERICAN MARKET IN 2024
    4.4 GENERATIVE AI MARKET, BY REGION 
           FIGURE 25 NORTH AMERICA TO ACCOUNT FOR LARGEST REGIONAL SHARE IN 2024
 
5 MARKET OVERVIEW AND INDUSTRY TRENDS (Page No. - 93)
    5.1 INTRODUCTION 
    5.2 GEN AI MARKET DYNAMICS 
           FIGURE 26 GENERATIVE AI MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
           5.2.1 DRIVERS
                    5.2.1.1 Innovation of cloud storage to enable easy access to data
                    5.2.1.2 Evolution of AI and deep learning
                               FIGURE 27 ADVANCEMENTS IN DEEP LEARNING LED TO DEVELOPMENT OF EXTREMELY LARGE LANGUAGE MODELS, 2018–2023 (BILLION PARAMETERS)
                    5.2.1.3 Rise in content creation and creative applications
                               FIGURE 28 GENERATIVE AI TOP USE CASES ACROSS ENTERPRISE SIZE, 2022
           5.2.2 RESTRAINTS
                    5.2.2.1 High costs associated with training data preparation
                               FIGURE 29 TRAINING COSTS PER MILLION PARAMETERS FOR VARIOUS GPT-3 BASED LLMS
                    5.2.2.2 Issues related to bias and inaccurately generated output
                               FIGURE 30 ISSUES RELATED TO TRAINING DATA HIGHLIGHTED IN CHATGPT’S RESPONSES
                    5.2.2.3 Risks associated with data breaches and sensitive information leakage
           5.2.3 OPPORTUNITIES
                    5.2.3.1 Increase in deployment of large language models
                               FIGURE 31 LARGE LANGUAGE MODEL SPENDING, BY END USER, 2024 VS. 2030 (USD MILLION)
                    5.2.3.2 Growth in interest of enterprises in commercializing synthetic images
                    5.2.3.3 Robust improvement in generative ML leading to human baseline performance
                               FIGURE 32 SCORES OF SOME PROMINENT GENERATIVE AI MODELS IN HUMAN COGNITIVE SKILLS, 2022
           5.2.4 CHALLENGES
                    5.2.4.1 Concerns regarding misuse of generative AI for illegal activities
                    5.2.4.2 Quality of output generated by generative AI models
                               FIGURE 33 MODEL DRIFT IN GPT-4 WITHIN 3 MONTHS IN 2023
                    5.2.4.3 Computational complexity and technical challenges of generative AI
                               FIGURE 34 COMPUTE REQUIREMENTS OF SOME PROMINENT GENERATIVE AI MODELS (TERAFLOPS)
    5.3 ETHICS AND IMPLICATIONS OF GENERATIVE AI 
           FIGURE 35 GENERATIVE AI ETHICAL SCENARIO TIMELINE, 2023–2025
           5.3.1 BIAS AND FAIRNESS
           5.3.2 PRIVACY AND SECURITY
           5.3.3 INTELLECTUAL PROPERTY
           5.3.4 ACCOUNTABILITY AND RESPONSIBILITY
           5.3.5 SOCIETAL AND ECONOMIC IMPACT
           5.3.6 ENVIRONMENTAL IMPACT
                    FIGURE 36 CO2 EQUIVALENT EMISSIONS (TONNES) OF GENERATIVE AI MODELS COMPARED WITH REAL-LIFE EXAMPLES, 2022
    5.4 EVOLUTION OF GENERATIVE AI 
           FIGURE 37 EVOLUTION OF GENERATIVE AI
    5.5 GENERATIVE AI RETURN ON INVESTMENT 
           FIGURE 38 GENERATIVE AI PRODUCTIVITY IMPACT, BY INDUSTRY (USD BILLION)
           FIGURE 39 NET ROI IMPACT OF GENERATIVE AI CLOUD PROGRAMS ACROSS ENTERPRISES (PERCENTAGE POINTS)
    5.6 GENERATIVE AI MATURITY CURVE 
           FIGURE 40 GENERATIVE AI MATURITY CURVE
    5.7 GENERATIVE AI: DEVELOPMENT & DEPLOYMENT COSTS 
           FIGURE 41 COST TO TRAIN GENERATIVE AI MODEL WITH GPT-3 LEVEL PERFORMANCE, 2020–2030 (USD)
           5.7.1 HARDWARE COSTS
                    FIGURE 42 HARDWARE COSTS FOR GENERATIVE AI MODEL TRAINING
           5.7.2 SOFTWARE COSTS
                    FIGURE 43 SOFTWARE COSTS FOR TRAINING GENERATIVE AI MODELS USING NEURAL NETWORKS
           5.7.3 SKILLED LABOR COSTS
                    FIGURE 44 MEDIAN HOURLY RATES OF AI SOFTWARE WORKFORCE, 2023 (USD/HR)
    5.8 ECOSYSTEM ANALYSIS 
           TABLE 7 GENERATIVE AI MARKET: ECOSYSTEM
           FIGURE 45 KEY PLAYERS IN MARKET ECOSYSTEM
           5.8.1 TEXT GENERATOR PROVIDERS
           5.8.2 VIDEO GENERATOR PROVIDERS
           5.8.3 IMAGE GENERATOR PROVIDERS
           5.8.4 AUDIO & SPEECH GENERATOR PROVIDERS
           5.8.5 CODE GENERATOR PROVIDERS
           5.8.6 CLOUD PLATFORM PROVIDERS
           5.8.7 API-AS-A-SERVICE PROVIDERS
           5.8.8 END USERS
           5.8.9 GOVERNMENT AND REGULATORY BODIES
    5.9 SUPPLY CHAIN ANALYSIS 
           FIGURE 46 GEN AI MARKET: SUPPLY CHAIN ANALYSIS
           TABLE 8 MARKET: SUPPLY CHAIN ANALYSIS
    5.1 GENERATIVE AI TOOLS AND FRAMEWORK 
           5.10.1 TENSORFLOW
           5.10.2 PYTORCH
           5.10.3 KERAS
           5.10.4 CAFFE
           5.10.5 THEANO
           5.10.6 MXNET
           5.10.7 TORCH
           5.10.8 HUGGING FACE
    5.11 GENERATIVE AI TECHNIQUES & METHODS 
           5.11.1 TEXT GENERATION & LANGUAGE MODELING
                    5.11.1.1 Recurrent neural networks for text generation
                    5.11.1.2 Language modeling with transformers
                    5.11.1.3 Seq2Seq models for translation
           5.11.2 IMAGE & VIDEO GENERATION
                    5.11.2.1 Generative adversarial networks for image generation
                    5.11.2.2 Style transfer and image-to-image translation
                    5.11.2.3 Video generation with GANs
           5.11.3 MUSIC & AUDIO GENERATION
                    5.11.3.1 WaveNet and SampleRNN for audio generation
                    5.11.3.2 Music generation with LSTM networks
           5.11.4 REINFORCEMENT LEARNING
                    5.11.4.1 Policy gradient methods
                    5.11.4.2 Actor-critic methods
    5.12 INVESTMENT LANDSCAPE AND FUNDING SCENARIO 
                    FIGURE 47 GENERATIVE AI EQUITY FUNDING AND DEALS, 2019–2023
                    FIGURE 48 LEADING GENERATIVE AI VENDORS BY FUNDING VALUE AND FUNDING ROUNDS, 2017–2024
                    FIGURE 49 MOST VALUED GENERATIVE AI COMPANIES, 2023 (USD BILLION)
                    FIGURE 50 GENERATIVE AI STARTUPS, BY FUNDING STAGE, 2023
                    FIGURE 51 DISTRIBUTION OF GENERATIVE AI FUNDING, 2021–2022 (USD MILLION)
                    FIGURE 52 INVESTMENTS IN GENERATIVE AI, BY CATEGORY, 2023 (USD MILLION)
                    FIGURE 53 INVESTMENTS IN LARGE LANGUAGE MODEL OPERATIONS (LLMOPS), BY CATEGORY, 2023 (USD MILLION)
                    FIGURE 54 LARGE LANGUAGE MODELS DEAL COUNT AND DEAL VALUE, Q1 2021–Q3 2023 (USD MILLION)
    5.13 CASE STUDY ANALYSIS 
           5.13.1 MARKS & SPENCER ENHANCED EMAIL CONVERSION BY 20–34% WITH PERSADO’S MOTIVATION AI
           5.13.2 VODAFONE GROUP PLC UNCOVERED KEY TRENDS AND RICH INSIGHTS THROUGH PERSADO’S MOTIVATION AI
           5.13.3 WPP TRAINED 50,000 EMPLOYEES WITH AI VIDEOS
           5.13.4 TELEPERFORMANCE TRAINED GLOBAL WORKFORCE WITH SYNTHESIA STUDIO
           5.13.5 CISCO SCALED VIDEO CONTENT LOCALIZATION USING LUMEN5
           5.13.6 SIEMENS DIGITALIZED ITS COMMUNICATIONS WITH LUMEN5
           5.13.7 INTEL AND ACCENTURE COLLABORATED TO CREATE SET OF 34 OPEN-SOURCE AI REFERENCE KITS
    5.14 TECHNOLOGY ANALYSIS 
           5.14.1 KEY TECHNOLOGIES
                    5.14.1.1 Generative Adversarial Networks (GANs)
                    5.14.1.2 Variational Autoencoders (VAEs)
                    5.14.1.3 Transformer Architecture
                    5.14.1.4 Attention Mechanisms
                    5.14.1.5 Transfer Learning
           5.14.2 ADJACENT TECHNOLOGIES
                    5.14.2.1 Natural Language Processing (NLP)
                    5.14.2.2 Computer Vision
                    5.14.2.3 Reinforcement Learning
                    5.14.2.4 Knowledge Graphs
           5.14.3 COMPLEMENTARY TECHNOLOGIES
                    5.14.3.1 High-Performance Computing (HPC)
                    5.14.3.2 Explainable AI
                    5.14.3.3 Privacy-Preserving AI
                    5.14.3.4 Blockchain
    5.15 REGULATORY LANDSCAPE 
           5.15.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 9 NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 10 EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 11 ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 12 MIDDLE EAST & AFRICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 13 LATIN AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
           5.15.2 REGULATIONS
                    5.15.2.1 North America
                               5.15.2.1.1 SCR 17: Artificial Intelligence Bill (California)
                               5.15.2.1.2 S1103: Artificial Intelligence Automated Decision Bill (Connecticut)
                               5.15.2.1.3 National Artificial Intelligence Initiative Act (NAIIA) (US)
                               5.15.2.1.4 Artificial Intelligence and Data Act (AIDA) (Canada)
                    5.15.2.2 Europe
                               5.15.2.2.1 The European Union (EU) - Artificial Intelligence Act (AIA)
                               5.15.2.2.2 General Data Protection Regulation (Europe)
                    5.15.2.3 Asia Pacific
                               5.15.2.3.1 Interim Administrative Measures for Generative Artificial Intelligence Services (China)
                               5.15.2.3.2 The National AI Strategy (Singapore)
                               5.15.2.3.3 Hiroshima AI Process Comprehensive Policy Framework (Japan)
                    5.15.2.4 Middle East & Africa
                               5.15.2.4.1 National Strategy for Artificial Intelligence (UAE)
                               5.15.2.4.2 The National Artificial Intelligence Strategy (Qatar)
                               5.15.2.4.3 AI Ethics Principles and Guidelines (Dubai)
                    5.15.2.5 Latin America
                               5.15.2.5.1 Santiago Declaration (Chile)
                               5.15.2.5.2 Brazilian Artificial Intelligence Strategy (EBIA)
    5.16 PATENT ANALYSIS 
           5.16.1 METHODOLOGY
           5.16.2 PATENTS FILED, BY DOCUMENT TYPE
                    TABLE 14 PATENTS FILED, 2013–2023
           5.16.3 INNOVATION AND PATENT APPLICATIONS
                    FIGURE 55 NUMBER OF PATENTS GRANTED IN LAST 10 YEARS, 2013–2023
                    5.16.3.1 Top 10 applicants in generative AI market
                               FIGURE 56 TOP 10 APPLICANTS IN MARKET, 2013–2023
                               TABLE 15 TOP 20 PATENT OWNERS IN GEN AI MARKET, 2013–2023
                               TABLE 16 LIST OF FEW PATENTS IN MARKET, 2022–2023
                               FIGURE 57 REGIONAL ANALYSIS OF PATENTS GRANTED, 2013–2023
    5.17 PRICING ANALYSIS 
           5.17.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY DATA MODALITY
                    FIGURE 58 AVERAGE SELLING PRICES OF KEY PLAYERS FOR TOP THREE DATA MODALITIES (USD/MONTH)
                    TABLE 17 AVERAGE SELLING PRICES OF KEY PLAYERS FOR TOP THREE DATA MODALITIES (USD/MONTH)
           5.17.2 INDICATIVE PRICING ANALYSIS, BY OFFERING
                    TABLE 18 INDICATIVE PRICING LEVELS OF GENERATIVE AI SOLUTIONS, BY OFFERING
    5.18 KEY CONFERENCES AND EVENTS 
                    TABLE 19 GENERATIVE AI MARKET: DETAILED LIST OF CONFERENCES & EVENTS, 2024–2025
    5.19 PORTER’S FIVE FORCES ANALYSIS 
                    TABLE 20 PORTER’S FIVE FORCES’ IMPACT ON GEN AI MARKET
                    FIGURE 59 GEN AI MARKET: PORTER’S FIVE FORCES ANALYSIS
           5.19.1 THREAT OF NEW ENTRANTS
           5.19.2 THREAT OF SUBSTITUTES
           5.19.3 BARGAINING POWER OF SUPPLIERS
           5.19.4 BARGAINING POWER OF BUYERS
           5.19.5 INTENSITY OF COMPETITION RIVALRY
    5.20 TECHNOLOGY ROADMAP 
           FIGURE 60 TECHNOLOGY ROADMAP FOR GENERATIVE AI MARKET
    5.21 GENERATIVE AI BUSINESS MODELS 
                    FIGURE 61 GENERATIVE AI BUSINESS MODELS
           5.21.1 GENERATIVE AI MODEL-AS-A-SERVICE
           5.21.2 BUILT-IN-APPS BUSINESS MODEL
           5.21.3 VERTICAL INTEGRATION BUSINESS MODEL
           5.21.4 MARKET PLACES/EXCHANGES MODEL
    5.22 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES 
           5.22.1 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES
                    FIGURE 62 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES
    5.23 KEY STAKEHOLDERS & BUYING CRITERIA 
           5.23.1 KEY STAKEHOLDERS IN BUYING PROCESS
                    FIGURE 63 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE APPLICATIONS
                    TABLE 21 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE APPLICATIONS
           5.23.2 BUYING CRITERIA
                    FIGURE 64 KEY BUYING CRITERIA FOR TOP THREE APPLICATIONS
                    TABLE 22 KEY BUYING CRITERIA FOR TOP THREE APPLICATIONS
 
6 GENERATIVE AI MARKET, BY OFFERING (Page No. - 175)
    6.1 INTRODUCTION 
           6.1.1 OFFERING: GENERATIVE AI MARKET DRIVERS
                    FIGURE 65 GENERATIVE AI SERVICES TO REGISTER HIGHER CAGR DURING FORECAST PERIOD
                    TABLE 23 MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                    TABLE 24 GEN AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
    6.2 SOFTWARE 
           TABLE 25 GENERATIVE AI SOFTWARE MARKET, BY REGION, 2019–2023 (USD MILLION)
           TABLE 26 GENERATIVE AI SOFTWARE MARKET, BY REGION, 2024–2030 (USD MILLION)
           6.2.1 GENERATIVE AI SOFTWARE MARKET, BY TYPE
                    FIGURE 66 DEEP LEARNING SUBSEGMENT TO BE LARGEST AMONG GENERATIVE AI SOFTWARE IN 2024
                    TABLE 27 GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2019–2023 (USD MILLION)
                    TABLE 28 GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2024–2030 (USD MILLION)
                    6.2.1.1 Rule-based models
                               6.2.1.1.1 Rule-based models offer clear and interpretable approach to generative AI with explicit rules for data generation
                               TABLE 29 RULE-BASED GENERATIVE AI MODELS MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 30 RULE-BASED GENERATIVE AI MODELS MARKET, BY REGION, 2024–2030 (USD MILLION)
                                             6.2.1.1.1.1 Knowledge-based models
                                             6.2.1.1.1.2 Script-based models
                                             6.2.1.1.1.3 Expert systems
                    6.2.1.2 Statistical models
                               6.2.1.2.1 Statistical models provide powerful means to capture complex patterns in data and generate precise outputs
                               TABLE 31 STATISTICAL GENERATIVE AI MODELS MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 32 STATISTICAL GENERATIVE AI MODELS MARKET, BY REGION, 2024–2030 (USD MILLION)
                                             6.2.1.2.1.1 Markov models
                                             6.2.1.2.1.2 Hidden Markov models
                                             6.2.1.2.1.3 Gaussian mixture models
                                             6.2.1.2.1.4 Conditional random fields
                    6.2.1.3 Deep learning models
                               6.2.1.3.1 Deep learning models excel at generative tasks requiring fine-grained details
                               TABLE 33 DEEP LEARNING GENERATIVE AI MODELS MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 34 DEEP LEARNING GENERATIVE AI MODELS MARKET, BY REGION, 2024–2030 (USD MILLION)
                                             6.2.1.3.1.1 Feedforward neural networks
                                             6.2.1.3.1.2 Recurrent neural networks
                                             6.2.1.3.1.3 Long short-term memory (LSTM) networks
                                             6.2.1.3.1.4 Gated recurrent units (GRUs)
                    6.2.1.4 Generative adversarial networks (GANs)
                               6.2.1.4.1 GANs provide unique approach to generative AI by training two competing neural networks to generate diverse data
                               TABLE 35 GENERATIVE ADVERSARIAL NETWORKS MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 36 GENERATIVE ADVERSARIAL NETWORKS MARKET, BY REGION, 2024–2030 (USD MILLION)
                                             6.2.1.4.1.1 Conditional generative adversarial networks (CGANs)
                                             6.2.1.4.1.2 Style GANs
                                             6.2.1.4.1.3 Cycle GANs
                    6.2.1.5 Autoencoders
                               6.2.1.5.1 Autoencoders used for generative tasks requiring new data points similar to original input
                               TABLE 37 AUTOENCODERS: GENERATIVE AI MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 38 AUTOENCODERS: MARKET, BY REGION, 2024–2030 (USD MILLION)
                                             6.2.1.5.1.1 Denoising autoencoders
                                             6.2.1.5.1.2 Variational autoencoders
                    6.2.1.6 Convolutional neural networks (CNNs)
                               6.2.1.6.1 Convolutional neural networks (CNNs) learn hierarchical features of image data to generate realistic images
                               TABLE 39 CONVOLUTIONAL NEURAL NETWORKS MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 40 CONVOLUTIONAL NEURAL NETWORKS MARKET, BY REGION, 2024–2030 (USD MILLION)
                                             6.2.1.6.1.1 Image-generating CNNs
                                             6.2.1.6.1.2 Video-generating CNNs
                    6.2.1.7 Transformer-based Large Language Models (LLMs)
                               6.2.1.7.1 Transformer-based LLMs offer art performance and can generate coherent and contextually relevant text
                               TABLE 41 TRANSFORMER-BASED LLMS MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 42 TRANSFORMER-BASED LLMS MARKET, BY REGION, 2024–2030 (USD MILLION)
                                             6.2.1.7.1.1 Bidirectional encoder representations from transformers (BERTs)
                                             6.2.1.7.1.2 Generative pre-trained transformer-1 (GPT-1)
                                             6.2.1.7.1.3 Generative pre-trained transformer-2 (GPT-2)
                                             6.2.1.7.1.4 Generative pre-trained transformer-3 (GPT-3)
                                             6.2.1.7.1.5 Generative pre-trained transformer-4 (GPT-4)
                                             6.2.1.7.1.6 Language model for dialogue applications (LaMDA)
                                             6.2.1.7.1.7 Other transformer models
           6.2.2 SOFTWARE MARKET, BY DEPLOYMENT MODE
                    FIGURE 67 CLOUD SEGMENT TO REGISTER HIGHER CAGR DURING FORECAST PERIOD
                    TABLE 43 GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                    TABLE 44 GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)
                    6.2.2.1 On-premises
                               6.2.2.1.1 On-premise solutions to help organizations tailor generative AI to integrate seamlessly with existing systems
                               TABLE 45 ON-PREMISE GENERATIVE AI SOFTWARE MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 46 ON-PREMISE GENERATIVE AI SOFTWARE MARKET, BY REGION, 2024–2030 (USD MILLION)
                    6.2.2.2 Cloud
                               6.2.2.2.1 Cloud deployment to enable faster deployment of AI solutions and accessibility of AI technologies
                               TABLE 47 CLOUD-BASED GENERATIVE AI SOFTWARE MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 48 CLOUD-BASED GENERATIVE AI SOFTWARE MARKET, BY REGION, 2024–2030 (USD MILLION)
    6.3 SERVICES 
           FIGURE 68 MANAGED SERVICES TO REGISTER HIGHER CAGR IN GENERATIVE AI MARKET FOR SERVICES DURING FORECAST PERIOD
           TABLE 49 MARKET, BY SERVICE, 2019–2023 (USD MILLION)
           TABLE 50 GEN AI MARKET, BY SERVICE, 2024–2030 (USD MILLION)
           TABLE 51 GENERATIVE AI SERVICES MARKET, BY REGION, 2019–2023 (USD MILLION)
           TABLE 52 GENERATIVE AI SERVICES MARKET, BY REGION, 2024–2030 (USD MILLION)
           6.3.1 PROFESSIONAL SERVICES
                    6.3.1.1 Requirement assessment and customized implementation and assistance with deployment of generative AI solutions
                               FIGURE 69 SYSTEM INTEGRATION & IMPLEMENTATION SUBSEGMENT TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD
                               TABLE 53 GENERATIVE AI SERVICES MARKET, BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION)
                               TABLE 54 GENERATIVE AI SERVICES MARKET, BY PROFESSIONAL SERVICE, 2024–2030 (USD MILLION)
                               TABLE 55 GENERATIVE AI PROFESSIONAL SERVICES MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 56 GENERATIVE AI PROFESSIONAL SERVICES MARKET, BY REGION, 2024–2030 (USD MILLION)
                    6.3.1.2 Training & consulting services
                               TABLE 57 GENERATIVE AI TRAINING & CONSULTING SERVICES MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 58 GENERATIVE AI TRAINING & CONSULTING SERVICES MARKET, BY REGION, 2024–2030 (USD MILLION)
                               6.3.1.2.1 Model design & training
                               6.3.1.2.2 Model fine-tuning
                               6.3.1.2.3 Prompt engineering
                               6.3.1.2.4 Consulting & system architecting
                    6.3.1.3 System integration & implementation services
                               TABLE 59 GENERATIVE AI SYSTEM INTEGRATION & IMPLEMENTATION SERVICES MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 60 GENERATIVE AI SYSTEM INTEGRATION & IMPLEMENTATION SERVICES MARKET, BY REGION, 2024–2030 (USD MILLION)
                               6.3.1.3.1 Model Integration & Deployment
                               6.3.1.3.2 Custom App Development
                               6.3.1.3.3 API-based Model Integration
                    6.3.1.4 Support & maintenance services
                               TABLE 61 GENERATIVE AI SUPPORT & MAINTENANCE SERVICES MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 62 GENERATIVE AI SUPPORT & MAINTENANCE SERVICES MARKET, BY REGION, 2024–2030 (USD MILLION)
                               6.3.1.4.1 Model Performance Metrics
                               6.3.1.4.2 Security & Compliance Audits
                               6.3.1.4.3 Model Optimization
           6.3.2 MANAGED SERVICES
                    6.3.2.1 Managed services provide end-to-end management for generative AI, helping businesses focus on core competencies
                               TABLE 63 GENERATIVE AI MANAGED SERVICES MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 64 GENERATIVE AI MANAGED SERVICES MARKET, BY REGION, 2024–2030 (USD MILLION)
 
7 GENERATIVE AI MARKET, BY DATA MODALITY (Page No. - 211)
    7.1 INTRODUCTION 
           7.1.1 DATA MODALITY: MARKET DRIVERS
                    FIGURE 70 VIDEO DATA MODALITY TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
                    TABLE 65 MARKET, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 66 GEN AI MARKET, BY DATA MODALITY, 2024–2030 (USD MILLION)
    7.2 TEXT 
           7.2.1 ADVANCED TECHNIQUES SUCH AS RNNS AND TRANSFORMER ARCHITECTURES TO PROCESS AND GENERATE TEXT
                    TABLE 67 MARKET, BY TEXT MODALITY, 2019–2023 (USD MILLION)
                    TABLE 68 GENERATIVE AI MARKET, BY TEXT MODALITY, 2024–2030 (USD MILLION)
           7.2.2 TEXT GENERATION
                    TABLE 69 MARKET IN TEXT GENERATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 70 MARKET IN TEXT GENERATION, BY REGION, 2024–2030 (USD MILLION)
           7.2.3 TEXT-BASED CHATBOTS
                    TABLE 71 GEN AI MARKET IN TEXT-BASED CHATBOTS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 72 MARKET IN TEXT-BASED CHATBOTS, BY REGION, 2024–2030 (USD MILLION)
           7.2.4 TEXT SUMMARIZATION
                    TABLE 73 MARKET IN TEXT SUMMARIZATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 74 GENERATIVE AI MARKET IN TEXT SUMMARIZATION, BY REGION, 2024–2030 (USD MILLION)
           7.2.5 TEXT TRANSLATION
                    TABLE 75 MARKET IN TEXT TRANSLATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 76 MARKET IN TEXT TRANSLATION, BY REGION, 2024–2030 (USD MILLION)
           7.2.6 OTHER TEXT MODALITIES
                    TABLE 77 GEN AI MARKET IN OTHER TEXT MODALITIES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 78 MARKET IN OTHER TEXT MODALITIES, BY REGION, 2024–2030 (USD MILLION)
    7.3 IMAGE 
           7.3.1 CREATING VISUAL CONTENT, RANGING FROM PHOTOREALISTIC IMAGES TO ABSTRACT ART, USING ARTIFICIAL INTELLIGENCE IMAGE TECHNIQUES
                    TABLE 79 GENERATIVE AI MARKET, BY IMAGE MODALITY, 2019–2023 (USD MILLION)
                    TABLE 80 MARKET, BY IMAGE MODALITY, 2024–2030 (USD MILLION)
           7.3.2 IMAGE GENERATION
                    TABLE 81 MARKET IN IMAGE GENERATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 82 MARKET IN IMAGE GENERATION, BY REGION, 2024–2030 (USD MILLION)
           7.3.3 IMAGE CAPTIONING
                    TABLE 83GEN AI MARKET IN IMAGE CAPTIONING, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 84 MARKET IN IMAGE CAPTIONING, BY REGION, 2024–2030 (USD MILLION)
           7.3.4 IMAGE EDITING & ENHANCEMENT
                    TABLE 85 GENERATIVE AI MARKET IN IMAGE EDITING & ENHANCEMENT, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 86 MARKET IN IMAGE EDITING & ENHANCEMENT, BY REGION, 2024–2030 (USD MILLION)
           7.3.5 OTHER IMAGE MODALITIES
                    TABLE 87 GEN AI MARKET IN OTHER IMAGE MODALITIES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 88 MARKET IN OTHER IMAGE MODALITIES, BY REGION, 2024–2030 (USD MILLION)
    7.4 VIDEO 
           7.4.1 DEEP LEARNING MODELS UNDERSTAND AND RECREATE VISUAL DATA, ENABLING LIFELIKE VIDEOS
                    TABLE 89 MARKET, BY VIDEO MODALITY, 2019–2023 (USD MILLION)
                    TABLE 90 GENERATIVE AI MARKET, BY VIDEO MODALITY, 2024–2030 (USD MILLION)
           7.4.2 VIDEO GENERATION
                    TABLE 91 MARKET IN VIDEO GENERATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 92 MARKET IN VIDEO GENERATION, BY REGION, 2024–2030 (USD MILLION)
           7.4.3 VIDEO EDITING & ENHANCEMENT
                    TABLE 93 MARKET IN VIDEO EDITING & ENHANCEMENT, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 94 MARKET IN VIDEO EDITING & ENHANCEMENT, BY REGION, 2024–2030 (USD MILLION)
           7.4.4 VIDEO ANNOTATION
                    TABLE 95 MARKET IN VIDEO ANNOTATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 96 GEN AI MARKET IN VIDEO ANNOTATION, BY REGION, 2024–2030 (USD MILLION)
           7.4.5 OTHER VIDEO MODALITIES
                    TABLE 97 MARKET IN OTHER VIDEO MODALITIES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 98 MARKET IN OTHER VIDEO MODALITIES, BY REGION, 2024–2030 (USD MILLION)
    7.5 AUDIO & SPEECH 
           7.5.1 THROUGH ADVANCED ALGORITHMS AND DEEP LEARNING TECHNIQUES, GENERATIVE MODELS CAN ANALYZE AND SYNTHESIZE AUDIO DATA WITH REMARKABLE ACCURACY
                    TABLE 99 MARKET, BY AUDIO & SPEECH MODALITY, 2019–2023 (USD MILLION)
                    TABLE 100 GENERATIVE AI MARKET, BY AUDIO & SPEECH MODALITY, 2024–2030 (USD MILLION)
           7.5.2 TEXT-TO-SPEECH
                    TABLE 101 MARKET IN TEXT-TO-SPEECH, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 102 MARKET IN TEXT-TO-SPEECH, BY REGION, 2024–2030 (USD MILLION)
           7.5.3 SPEECH RECOGNITION & TRANSCRIPTION
                    TABLE 103 MARKET IN SPEECH RECOGNITION & TRANSCRIPTION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 104 GEN AI MARKET IN SPEECH RECOGNITION & TRANSCRIPTION, BY REGION, 2024–2030 (USD MILLION)
           7.5.4 MUSIC GENERATION
                    TABLE 105 MARKET IN MUSIC GENERATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 106 MARKET IN MUSIC GENERATION, BY REGION, 2024–2030 (USD MILLION)
           7.5.5 OTHER AUDIO & SPEECH MODALITIES
                    TABLE 107 MARKET IN OTHER AUDIO & SPEECH MODALITIES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 108 GENERATIVE AI MARKET IN OTHER AUDIO & SPEECH MODALITIES, BY REGION, 2024–2030 (USD MILLION)
    7.6 CODE 
           7.6.1 GENERATIVE AI WITH CODE UNDERSTANDING CAPABILITIES CAN ASSIST IN TASKS SUCH AS SOFTWARE MAINTENANCE, REFACTORING, AND OPTIMIZATION
                    TABLE 109 MARKET, BY CODE MODALITY, 2019–2023 (USD MILLION)
                    TABLE 110 MARKET, BY CODE MODALITY, 2024–2030 (USD MILLION)
           7.6.2 CODE GENERATION
                    TABLE 111 MARKET IN CODE GENERATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 112 GEN AI MARKET IN CODE GENERATION, BY REGION, 2024–2030 (USD MILLION)
           7.6.3 CODE DOCUMENTATION
                    TABLE 113 MARKET IN CODE DOCUMENTATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 114 GENERATIVE AI MARKET IN CODE DOCUMENTATION: MARKET, BY REGION, 2024–2030 (USD MILLION)
           7.6.4 CODE TRANSLATION & TRANSPILATION
                    TABLE 115 MARKET IN CODE TRANSLATION & TRANSLATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 116 MARKET IN CODE TRANSLATION & TRANSPILATION, BY REGION, 2024–2030 (USD MILLION)
           7.6.5 OTHER CODE MODALITIES
                    TABLE 117 MARKET IN OTHER CODE MODALITIES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 118 GEN AI MARKET IN OTHER CODE MODALITIES, BY REGION, 2024–2030 (USD MILLION)
 
8 GENERATIVE AI MARKET, BY APPLICATION (Page No. - 242)
    8.1 INTRODUCTION 
           8.1.1 APPLICATION: MARKET DRIVERS
                    FIGURE 71 SYNTHETIC DATA MANAGEMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
                    TABLE 119 MARKET, BY APPLICATION, 2019–2023 (USD MILLION)
                    TABLE 120 GEN AI MARKET, BY APPLICATION, 2024–2030 (USD MILLION)
    8.2 BUSINESS INTELLIGENCE & VISUALIZATION 
           8.2.1 IDENTIFYING PATTERNS AND TRENDS WITHIN DATA BY EMPLOYING TECHNIQUES SUCH AS DEEP LEARNING AND NEURAL NETWORKS
                    TABLE 121 MARKET IN BUSINESS INTELLIGENCE & VISUALIZATION, BY VERTICAL, 2019–2023 (USD MILLION)
                    TABLE 122 MARKET IN BUSINESS INTELLIGENCE & VISUALIZATION, BY VERTICAL, 2024–2030 (USD MILLION)
                    TABLE 123 GEN AI MARKET IN BUSINESS INTELLIGENCE & VISUALIZATION, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                    TABLE 124 MARKET IN BUSINESS INTELLIGENCE & VISUALIZATION, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
           8.2.2 SALES INTELLIGENCE
                    TABLE 125 MARKET IN SALES INTELLIGENCE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 126 GENERATIVE AI MARKET IN SALES INTELLIGENCE, BY REGION, 2024–2030 (USD MILLION)
           8.2.3 MARKETING INTELLIGENCE
                    TABLE 127 MARKET IN MARKETING INTELLIGENCE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 128 GENERATIVE AI MARKET IN MARKETING INTELLIGENCE, BY REGION, 2024–2030 (USD MILLION)
           8.2.4 HUMAN RESOURCE INTELLIGENCE
                    TABLE 129 GEN AI MARKET IN HUMAN RESOURCE INTELLIGENCE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 130 MARKET IN HUMAN RESOURCE INTELLIGENCE, BY REGION, 2024–2030 (USD MILLION)
           8.2.5 FINANCE INTELLIGENCE
                    TABLE 131 MARKET IN FINANCE INTELLIGENCE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 132 MARKET IN FINANCE INTELLIGENCE, BY REGION, 2024–2030 (USD MILLION)
           8.2.6 OPERATIONS INTELLIGENCE
                    TABLE 133 GENERATIVE AI MARKET IN OPERATIONS INTELLIGENCE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 134 MARKET IN OPERATIONS INTELLIGENCE, BY REGION, 2024–2030 (USD MILLION)
    8.3 CONTENT MANAGEMENT 
           8.3.1 IMPROVING CONTENT MANAGEMENT BY OPTIMIZING WORKFLOWS AND ENHANCING SCALABILITY USING GENERATIVE AI
                    TABLE 135 MARKET IN CONTENT MANAGEMENT, BY VERTICAL, 2019–2023 (USD MILLION)
                    TABLE 136 MARKET IN CONTENT MANAGEMENT, BY VERTICAL, 2024–2030 (USD MILLION)
                    TABLE 137 MARKET IN CONTENT MANAGEMENT, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                    TABLE 138 GEN AI MARKET IN CONTENT MANAGEMENT, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
           8.3.2 CONTENT GENERATION
                    TABLE 139 MARKET IN CONTENT GENERATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 140 MARKET IN CONTENT GENERATION, BY REGION, 2024–2030 (USD MILLION)
           8.3.3 CONTENT CURATION, TAGGING, AND CATEGORIZATION
                    TABLE 141 MARKET IN CONTENT CURATION, TAGGING, AND CATEGORIZATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 142 GENERATIVE AI MARKET IN CONTENT CURATION, TAGGING, AND CATEGORIZATION, BY REGION, 2024–2030 (USD MILLION)
           8.3.4 DIGITAL MARKETING
                    TABLE 143 MARKET IN DIGITAL MARKETING, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 144 MARKET IN DIGITAL MARKETING, BY REGION, 2024–2030 (USD MILLION)
           8.3.5 MEDIA EDITING
                    TABLE 145 MARKET IN MEDIA EDITING, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 146 MARKET IN MEDIA EDITING, BY REGION, 2024–2030 (USD MILLION)
    8.4 SYNTHETIC DATA MANAGEMENT 
           8.4.1 MIMICKING REAL-WORLD DATA DISTRIBUTIONS WITHOUT COMPROMISING INDIVIDUAL PRIVACY BY UTILIZING GANS AND VAES
                    TABLE 147 MARKET IN SYNTHETIC DATA MANAGEMENT, BY VERTICAL, 2019–2023 (USD MILLION)
                    TABLE 148 MARKET IN SYNTHETIC DATA MANAGEMENT, BY VERTICAL, 2024–2030 (USD MILLION)
                    TABLE 149 GENERATIVE AI MARKET IN SYNTHETIC DATA MANAGEMENT, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                    TABLE 150 MARKET IN SYNTHETIC DATA MANAGEMENT, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
           8.4.2 SYNTHETIC DATA AUGMENTATION
                    TABLE 151 GENERATIVE AI MARKET IN SYNTHETIC DATA AUGMENTATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 152 MARKET IN SYNTHETIC DATA AUGMENTATION, BY REGION, 2024–2030 (USD MILLION)
           8.4.3 SYNTHETIC DATA TRAINING
                    TABLE 153 MARKET IN SYNTHETIC DATA TRAINING, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 154 MARKET IN SYNTHETIC DATA TRAINING, BY REGION, 2024–2030 (USD MILLION)
    8.5 SEARCH & DISCOVERY 
           8.5.1 NEED TO UNCOVER HIDDEN PATTERNS, EXTRACT INSIGHTS, AND GENERATE PERSONALIZED RECOMMENDATIONS
                    TABLE 155 MARKET IN SEARCH & DISCOVERY, BY VERTICAL, 2019–2023 (USD MILLION)
                    TABLE 156 MARKET IN SEARCH & DISCOVERY, BY VERTICAL, 2024–2030 (USD MILLION)
                    TABLE 157 MARKET IN SEARCH & DISCOVERY, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                    TABLE 158 GENERATIVE AI MARKET IN SEARCH & DISCOVERY, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
           8.5.2 GENERAL SEARCH
                    TABLE 159 MARKET IN GENERAL SEARCH, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 160 MARKET IN GENERAL SEARCH, BY REGION, 2024–2030 (USD MILLION)
           8.5.3 INSIGHT GENERATION
                    TABLE 161 GEN AI MARKET IN INSIGHT GENERATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 162 MARKET IN INSIGHT GENERATION, BY REGION, 2024–2030 (USD MILLION)
    8.6 AUTOMATION & INTEGRATION 
           8.6.1 STREAMLINING AND ENHANCING VARIOUS PROCESSES WITHIN BUSINESSES BY UTILIZING AUTOMATION & INTEGRATION POWER OF GENERATIVE AI
                    TABLE 163 MARKET IN AUTOMATION & INTEGRATION, BY VERTICAL, 2019–2023 (USD MILLION)
                    TABLE 164 MARKET IN AUTOMATION & INTEGRATION, BY VERTICAL, 2024–2030 (USD MILLION)
                    TABLE 165 MARKET IN AUTOMATION & INTEGRATION, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                    TABLE 166 GENERATIVE AI MARKET IN AUTOMATION & INTEGRATION, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
           8.6.2 PERSONALIZATION & RECOMMENDATION SYSTEMS
                    TABLE 167 MARKET IN PERSONALIZATION & RECOMMENDATION SYSTEMS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 168 MARKET IN PERSONALIZATION & RECOMMENDATION SYSTEMS, BY REGION, 2024–2030 (USD MILLION)
           8.6.3 CUSTOMER EXPERIENCE MANAGEMENT
                    TABLE 169 MARKET IN CUSTOMER EXPERIENCE MANAGEMENT, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 170 MARKET IN CUSTOMER EXPERIENCE MANAGEMENT, BY REGION, 2024–2030 (USD MILLION)
           8.6.4 APPLICATION DEVELOPMENT & API INTEGRATION
                    TABLE 171 GEN AI MARKET IN APPLICATION DEVELOPMENT & API INTEGRATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 172 MARKET IN APPLICATION DEVELOPMENT & API INTEGRATION, BY REGION, 2024–2030 (USD MILLION)
           8.6.5 CYBERSECURITY INTELLIGENCE
                    TABLE 173 MARKET IN CYBERSECURITY INTELLIGENCE, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                    TABLE 174 GEN AI MARKET IN CYBERSECURITY INTELLIGENCE, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
                    8.6.5.1 Fraud Detection & Prevention
                               TABLE 175 GENERATIVE AI MARKET IN FRAUD DETECTION & PREVENTION, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 176 MARKET IN FRAUD DETECTION & PREVENTION, BY REGION, 2024–2030 (USD MILLION)
                    8.6.5.2 Risk & Compliance Management
                               TABLE 177 MARKET IN RISK & COMPLIANCE MANAGEMENT, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 178 MARKET IN RISK & COMPLIANCE MANAGEMENT, BY REGION, 2024–2030 (USD MILLION)
                    8.6.5.3 Automated Patch Management
                               TABLE 179 MARKET IN AUTOMATED PATCH MANAGEMENT, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 180 MARKET IN AUTOMATED PATCH MANAGEMENT, BY REGION, 2024–2030 (USD MILLION)
                    8.6.5.4 Digital Forensics & Incident Analysis
                               TABLE 181 MARKET IN DIGITAL FORENSICS & INCIDENT ANALYSIS, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 182 MARKET IN DIGITAL FORENSICS & INCIDENT ANALYSIS, BY REGION, 2024–2030 (USD MILLION)
                    8.6.5.5 Threat Simulation & Training
                               TABLE 183 MARKET IN THREAT SIMULATION & TRAINING, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 184 MARKET IN THREAT SIMULATION & TRAINING, BY REGION, 2024–2030 (USD MILLION)
    8.7 GENERATIVE DESIGN AI 
           8.7.1 ANALYZING VAST AMOUNTS OF DATA AND HARNESSING MACHINE LEARNING ALGORITHMS FOR NUMEROUS DESIGN ITERATIONS
                    TABLE 185 GENERATIVE AI MARKET IN GENERATIVE DESIGN AI, BY VERTICAL, 2019–2023 (USD MILLION)
                    TABLE 186 MARKET IN GENERATIVE DESIGN AI, BY VERTICAL, 2024–2030 (USD MILLION)
                    TABLE 187 MARKET IN GENERATIVE DESIGN AI, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                    TABLE 188 MARKET IN GENERATIVE DESIGN AI, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
           8.7.2 DESIGN EXPLORATION & VARIATION
                    TABLE 189 MARKET IN DESIGN EXPLORATION & VARIATION, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 190 MARKET IN DESIGN EXPLORATION & VARIATION, BY REGION, 2024–2030 (USD MILLION)
           8.7.3 MODELING & PROTOTYPING
                    TABLE 191 MARKET IN MODELING & PROTOTYPING, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 192 MARKET IN MODELING & PROTOTYPING, BY REGION, 2024–2030 (USD MILLION)
           8.7.4 PRODUCT RENDERINGS & VISUAL COLLATERALS
                    TABLE 193 MARKET IN PRODUCT RENDERINGS & VISUAL COLLATERALS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 194 MARKET IN PRODUCT RENDERINGS & VISUAL COLLATERALS, BY REGION, 2024–2030 (USD MILLION)
    8.8 OTHER APPLICATIONS 
           TABLE 195 GENERATIVE AI MARKET IN OTHER APPLICATIONS, BY VERTICAL, 2019–2023 (USD MILLION)
           TABLE 196 MARKET IN OTHER APPLICATIONS, BY VERTICAL, 2024–2030 (USD MILLION)
           TABLE 197 MARKET IN OTHER APPLICATIONS, BY REGION, 2019–2023 (USD MILLION)
           TABLE 198 MARKET IN OTHER APPLICATIONS, BY REGION, 2024–2030 (USD MILLION)
 
9 MARKET, BY VERTICAL (Page No. - 286)
    9.1 INTRODUCTION 
           9.1.1 VERTICAL: GEN AI MARKET DRIVERS
                    FIGURE 72 ADOPTION OF GENERATIVE AI IN RETAIL & ECOMMERCE TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
                    TABLE 199 MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                    TABLE 200 GENERATIVE AI MARKET, BY VERTICAL, 2024–2030 (USD MILLION)
    9.2 MEDIA & ENTERTAINMENT 
           9.2.1 DEMAND FOR HYPER-PERSONALIZED CONTENT EXPERIENCES AND HYPER-REALISTIC VIRTUAL ENVIRONMENTS
           9.2.2 MEDIA & ENTERTAINMENT: GENERATIVE AI SUCCESS STORIES
                    FIGURE 73 MEDIA & ENTERTAINMENT: GENERATIVE AI SUCCESS STORIES
                    TABLE 201 MARKET IN MEDIA & ENTERTAINMENT, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 202 MARKET IN MEDIA & ENTERTAINMENT, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.2.3 GEN AI MARKET IN MEDIA & ENTERTAINMENT VERTICAL, BY TEXT MODALITY
                    TABLE 203 GENERATIVE AI TEXT MODALITY MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 204 GENERATIVE AI TEXT MODALITY MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2024–2030 (USD MILLION)
                    9.2.3.1 Script & Dialogue Generation
                    9.2.3.2 Content Summarization
                    9.2.3.3 Language Translation & Localization
                    9.2.3.4 Interactive Storytelling
                    9.2.3.5 Automated News Generation
           9.2.4 GENERATIVE AI MARKET IN MEDIA & ENTERTAINMENT VERTICAL, BY VIDEO MODALITY
                    TABLE 205 GENERATIVE AI VIDEO MODALITY MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 206 GENERATIVE AI VIDEO MODALITY MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2024–2030 (USD MILLION)
                    9.2.4.1 Video Synthesis
                    9.2.4.2 Video Inpainting
                    9.2.4.3 Video Summarization
                    9.2.4.4 Visual Effects Enhancement
                    9.2.4.5 Virtual Set Design
           9.2.5 MARKET IN MEDIA & ENTERTAINMENT VERTICAL, BY IMAGE MODALITY
                    TABLE 207 GENERATIVE AI IMAGE MODALITY MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 208 GENERATIVE AI IMAGE MODALITY MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2024–2030 (USD MILLION)
                    9.2.5.1 Content Creation
                    9.2.5.2 Style Transfer
                    9.2.5.3 Face & Character Generation
                    9.2.5.4 Image Super-Resolution
                    9.2.5.5 Automated Thumbnail Generation
           9.2.6 MARKET IN MEDIA & ENTERTAINMENT VERTICAL, BY CODE MODALITY
                    TABLE 209 GENERATIVE AI CODE MODALITY MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 210 GENERATIVE AI CODE MODALITY MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2024–2030 (USD MILLION)
                    9.2.6.1 Procedural Content Generation
                    9.2.6.2 Automated Animation Scripting
                    9.2.6.3 Code Comment Generation
                    9.2.6.4 Code Translation
                    9.2.6.5 Code Refactoring Suggestions
           9.2.7 GENERATIVE AI MARKET IN MEDIA & ENTERTAINMENT VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 211 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 212 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2024–2030 (USD MILLION)
                    9.2.7.1 Music Composition
                    9.2.7.2 Voice Synthesis
                    9.2.7.3 Sound Effects Generation
                    9.2.7.4 Podcast Automation
                    9.2.7.5 Audio Restoration
    9.3 BFSI 
           9.3.1 IDENTIFYING PATTERNS OF FRAUDULENT ACTIVITY AND ENHANCING CUSTOMER SERVICE AND SUPPORT USING GENERATIVE AI
           9.3.2 BFSI: GENERATIVE AI SUCCESS STORIES
                    FIGURE 74 BFSI: GENERATIVE AI SUCCESS STORIES
                    TABLE 213 GENERATIVE AI MARKET IN BFSI, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 214 MARKET IN BFSI, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.3.3 MARKET IN BFSI VERTICAL, BY TEXT MODALITY
                    TABLE 215 GENERATIVE AI TEXT MODALITY MARKET IN BFSI, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 216 GENERATIVE AI TEXT MODALITY MARKET IN BFSI, BY REGION, 2024–2030 (USD MILLION)
                    9.3.3.1 Automated Customer Support
                    9.3.3.2 Financial Document Summarization
                    9.3.3.3 Sentiment Analysis
                    9.3.3.4 Financial News Generation
                    9.3.3.5 Fraudulent Mail Detection
           9.3.4 GEN AI MARKET IN BFSI VERTICAL, BY VIDEO MODALITY
                    TABLE 217 GENERATIVE AI VIDEO MODALITY MARKET IN BFSI, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 218 GENERATIVE AI VIDEO MODALITY MARKET IN BFSI, BY REGION, 2024–2030 (USD MILLION)
                    9.3.4.1 Automated Video Surveillance
                    9.3.4.2 Virtual Financial Consultation
                    9.3.4.3 Visual-cognitive Credit Assessment
                    9.3.4.4 Interactive Banking Tutorials
           9.3.5 MARKET IN BFSI VERTICAL, BY IMAGE MODALITY
                    TABLE 219 GENERATIVE AI IMAGE MODALITY MARKET IN BFSI, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 220 GENERATIVE AI IMAGE MODALITY MARKET IN BFSI, BY REGION, 2024–2030 (USD MILLION)
                    9.3.5.1 Signature Verification
                    9.3.5.2 Transaction Anomaly Detection
                    9.3.5.3 Document Digitization
                    9.3.5.4 Card Fraud Detection
                    9.3.5.5 Customer Identity Verification
           9.3.6 GENERATIVE AI MARKET IN BFSI VERTICAL, BY CODE MODALITY
                    TABLE 221 GENERATIVE AI CODE MODALITY MARKET IN BFSI, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 222 GENERATIVE AI CODE MODALITY MARKET IN BFSI, BY REGION, 2024–2030 (USD MILLION)
                    9.3.6.1 Algorithmic Trading Strategies
                    9.3.6.2 Automated Report Generation
                    9.3.6.3 Code Review & Optimization
                    9.3.6.4 Fraud Detection Algorithm Development
                    9.3.6.5 Automated Compliance Checks
           9.3.7 GEN AI MARKET IN BFSI VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 223 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN BFSI, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 224 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN BFSI, BY REGION, 2024–2030 (USD MILLION)
                    9.3.7.1 Financial Data Audio Transcription
                    9.3.7.2 Customer Support & Service
                    9.3.7.3 Automated Meeting Summaries
                    9.3.7.4 Financial Podcast Generation
                    9.3.7.5 Voice-enabled Financial Apps
    9.4 HEALTHCARE & LIFE SCIENCES 
           9.4.1 REVOLUTIONIZING DRUG DISCOVERY, MEDICAL IMAGING ANALYSIS, AND PERSONALIZED TREATMENT PLANS
           9.4.2 HEALTHCARE & LIFE SCIENCES: GENERATIVE AI SUCCESS STORIES
                    FIGURE 75 HEALTHCARE & LIFE SCIENCES: GENERATIVE AI SUCCESS STORIES
                    TABLE 225 MARKET IN HEALTHCARE & LIFE SCIENCES, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 226 GENERATIVE AI MARKET IN HEALTHCARE & LIFE SCIENCES, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.4.3 MARKET IN HEALTHCARE & LIFE SCIENCES VERTICAL, BY TEXT MODALITY
                    TABLE 227 GENERATIVE AI TEXT MODALITY MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 228 GENERATIVE AI TEXT MODALITY MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2024–2030 (USD MILLION)
                    9.4.3.1 Electronic Health Records (EHR)
                    9.4.3.2 Clinical Documentation Generation
                    9.4.3.3 Drug Interaction Prediction
                    9.4.3.4 Medical Literature Summarization
                    9.4.3.5 Patient Communication & Education
           9.4.4 GEN AI MARKET IN HEALTHCARE & LIFE SCIENCES VERTICAL, BY VIDEO MODALITY
                    TABLE 229 GENERATIVE AI VIDEO MODALITY MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 230 GENERATIVE AI VIDEO MODALITY MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2024–2030 (USD MILLION)
                    9.4.4.1 Surgical Procedure Simulation
                    9.4.4.2 Rehabilitation Exercise Generation
                    9.4.4.3 Gait Analysis & Recovery
                    9.4.4.4 Remote Patient Monitoring
                    9.4.4.5 Medical Training Videos
           9.4.5 GENERATIVE AI MARKET IN HEALTHCARE & LIFE SCIENCES VERTICAL, BY IMAGE MODALITY
                    TABLE 231 GENERATIVE AI IMAGE MODALITY MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 232 GENERATIVE AI IMAGE MODALITY MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2024–2030 (USD MILLION)
                    9.4.5.1 Synthetic Medical Imaging
                    9.4.5.2 Tumor Detection & Segmentation
                    9.4.5.3 Radiation Therapy Planning
                    9.4.5.4 AR/VR Visualization for Anatomy
                    9.4.5.5 Synthetic Molecular Structure Generation
           9.4.6 MARKET IN HEALTHCARE & LIFE SCIENCES VERTICAL, BY CODE MODALITY
                    TABLE 233 GENERATIVE AI CODE MODALITY MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 234 GENERATIVE AI CODE MODALITY MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2024–2030 (USD MILLION)
                    9.4.6.1 Automated Medical Report Generation
                    9.4.6.2 Algorithmic Medical Diagnosis
                    9.4.6.3 Drug Dosage Calculation
                    9.4.6.4 Healthcare Workflow Automation
                    9.4.6.5 Clinical Decision Support Systems
           9.4.7 GENERATIVE AI MARKET IN HEALTHCARE & LIFE SCIENCES VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 235 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 236 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2024–2030 (USD MILLION)
                    9.4.7.1 Voice Assistants for Patients
                    9.4.7.2 Speech Synthesis for Assistive Devices
                    9.4.7.3 Medical Dictation and Transcription
                    9.4.7.4 Speech-to-Text Medical Transcription
                    9.4.7.5 Customized Audiograms
    9.5 MANUFACTURING 
           9.5.1 TRANSFORMING QUALITY CONTROL IN MANUFACTURING BY ENABLING AUTOMATED INSPECTION AND DEFECT DETECTION
           9.5.2 MANUFACTURING: GENERATIVE AI SUCCESS STORIES
                    FIGURE 76 MANUFACTURING: GENERATIVE AI SUCCESS STORIES
                    TABLE 237 MARKET IN MANUFACTURING, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 238 MARKET IN MANUFACTURING, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.5.3 GENERATIVE AI MARKET IN MANUFACTURING VERTICAL, BY TEXT MODALITY
                    TABLE 239 GENERATIVE AI TEXT MODALITY MARKET IN MANUFACTURING, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 240 GENERATIVE AI TEXT MODALITY MARKET IN MANUFACTURING, BY REGION, 2024–2030 (USD MILLION)
                    9.5.3.1 Technical Documentation
                    9.5.3.2 RFQ/RFP Generation
                    9.5.3.3 Automated Email Communication
                    9.5.3.4 Maintenance & Repair Manuals
                    9.5.3.5 Demand Forecasting & Inventory Management
           9.5.4 GEN AI MARKET IN MANUFACTURING VERTICAL, BY VIDEO MODALITY
                    TABLE 241 GENERATIVE AI VIDEO MODALITY MARKET IN MANUFACTURING, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 242 GENERATIVE AI VIDEO MODALITY MARKET IN MANUFACTURING, BY REGION, 2024–2030 (USD MILLION)
                    9.5.4.1 Process Optimization
                    9.5.4.2 Predictive Maintenance
                    9.5.4.3 Robotic Process Control
                    9.5.4.4 Worker Training and Safety
                    9.5.4.5 Supply Chain Visualization
           9.5.5 GENERATIVE AI MARKET IN MANUFACTURING VERTICAL, BY IMAGE MODALITY
                    TABLE 243 GENERATIVE AI IMAGE MODALITY MARKET IN MANUFACTURING, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 244 GENERATIVE AI IMAGE MODALITY MARKET IN MANUFACTURING, BY REGION, 2024–2030 (USD MILLION)
                    9.5.5.1 Product Design/3D Prototyping
                    9.5.5.2 Defect Detection
                    9.5.5.3 Customized Manufacturing
                    9.5.5.4 Generative Design
                    9.5.5.5 Visual Inspection and Quality Control
           9.5.6 MARKET IN MANUFACTURING VERTICAL, BY CODE MODALITY
                    TABLE 245 GENERATIVE AI CODE MODALITY MARKET IN MANUFACTURING, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 246 GENERATIVE AI CODE MODALITY MARKET IN MANUFACTURING, BY REGION, 2024–2030 (USD MILLION)
                    9.5.6.1 Automated Script Generation
                    9.5.6.2 Digital Twin Simulation
                    9.5.6.3 Data Analysis & Visualization
                    9.5.6.4 IoT Devices Integration
                    9.5.6.5 CNC Machine G-Codes
           9.5.7 GENERATIVE AI MARKET IN MANUFACTURING VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 247 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN MANUFACTURING, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 248 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN MANUFACTURING, BY REGION, 2024–2030 (USD MILLION)
                    9.5.7.1 Acoustic Quality Control
                    9.5.7.2 Worker Assistance & Communication
                    9.5.7.3 Real-time Monitoring & Alerts
                    9.5.7.4 Virtual Training & Simulations
                    9.5.7.5 Voice-controlled Interfaces
    9.6 RETAIL & ECOMMERCE 
           9.6.1 UTILIZING GENERATIVE AI TO CREATE VIRTUAL SHOPPING ASSISTANTS AND CHATBOTS TO INTERACT WITH CUSTOMERS
           9.6.2 RETAIL & ECOMMERCE: GENERATIVE AI SUCCESS STORIES
                    FIGURE 77 RETAIL & ECOMMERCE: GENERATIVE AI SUCCESS STORIES
                    TABLE 249 MARKET IN RETAIL & ECOMMERCE, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 250 MARKET IN RETAIL & ECOMMERCE, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.6.3 GENERATIVE AI MARKET IN RETAIL & ECOMMERCE VERTICAL, BY TEXT MODALITY
                    TABLE 251 GENERATIVE AI TEXT MODALITY MARKET IN RETAIL & ECOMMERCE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 252 GENERATIVE AI TEXT MODALITY MARKET IN RETAIL & ECOMMERCE, BY REGION, 2024–2030 (USD MILLION)
                    9.6.3.1 Product Descriptions
                    9.6.3.2 Chatbots and Customer Service
                    9.6.3.3 Social Media Content Creation
                    9.6.3.4 Email Marketing
                    9.6.3.5 Personalized Shopping Recommendations
           9.6.4 MARKET IN RETAIL & ECOMMERCE VERTICAL, BY VIDEO MODALITY
                    TABLE 253 GENERATIVE AI VIDEO MODALITY MARKET IN RETAIL & ECOMMERCE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 254 GENERATIVE AI VIDEO MODALITY MARKET IN RETAIL & ECOMMERCE, BY REGION, 2024–2030 (USD MILLION)
                    9.6.4.1 Product Showcase Videos
                    9.6.4.2 Video Advertisements
                    9.6.4.3 Virtual Store Tours
                    9.6.4.4 Instructional Videos
                    9.6.4.5 User-Generated Content Compilation
           9.6.5 GENERATIVE AI MARKET IN RETAIL & ECOMMERCE VERTICAL, BY IMAGE MODALITY
                    TABLE 255 GENERATIVE AI IMAGE MODALITY MARKET IN RETAIL & ECOMMERCE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 256 GENERATIVE AI IMAGE MODALITY MARKET IN RETAIL & ECOMMERCE, BY REGION, 2024–2030 (USD MILLION)
                    9.6.5.1 Product Image Generation
                    9.6.5.2 Virtual Try-on
                    9.6.5.3 Interior Design Simulation
                    9.6.5.4 Customized Packaging Design
                    9.6.5.5 Visual Search Enhancement
           9.6.6 MARKET IN RETAIL & ECOMMERCE VERTICAL, BY CODE MODALITY
                    TABLE 257 GENERATIVE AI CODE MODALITY MARKET IN RETAIL & ECOMMERCE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 258 GENERATIVE AI CODE MODALITY MARKET IN RETAIL & ECOMMERCE, BY REGION, 2024–2030 (USD MILLION)
                    9.6.6.1 Automated Inventory Management
                    9.6.6.2 Dynamic Pricing Optimization
                    9.6.6.3 Fraud Detection and Prevention
                    9.6.6.4 Supply Chain Optimization
                    9.6.6.5 eCommerce Platform Customization
           9.6.7 GEN AI MARKET IN RETAIL & ECOMMERCE VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 259 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN RETAIL & ECOMMERCE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 260 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN RETAIL & ECOMMERCE, BY REGION, 2024–2030 (USD MILLION)
                    9.6.7.1 Voice Assistants
                    9.6.7.2 Personalized Audio Ads
                    9.6.7.3 Audio Product Guides
                    9.6.7.4 Voice Search Optimization
                    9.6.7.5 Customer Escalation management
    9.7 TRANSPORTATION & LOGISTICS 
           9.7.1 RISE IN NEED FOR EFFICIENCY, OPTIMIZATION, AND SUSTAINABILITY
           9.7.2 TRANSPORTATION & LOGISTICS: GENERATIVE AI SUCCESS STORIES
                    FIGURE 78 TRANSPORTATION & LOGISTICS: GENERATIVE AI SUCCESS STORIES
                    TABLE 261 MARKET IN TRANSPORTATION & LOGISTICS, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 262 MARKET IN TRANSPORTATION & LOGISTICS, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.7.3 MARKET IN TRANSPORTATION & LOGISTICS VERTICAL, BY TEXT MODALITY
                    TABLE 263 GENERATIVE AI TEXT MODALITY MARKET IN TRANSPORTATION & LOGISTICS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 264 GENERATIVE AI TEXT MODALITY MARKET IN TRANSPORTATION & LOGISTICS, BY REGION, 2024–2030 (USD MILLION)
                    9.7.3.1 Supply Chain Risk Assessment
                    9.7.3.2 Spare Parts Documentation
                    9.7.3.3 Incident Reports
                    9.7.3.4 Freight Documentation
                    9.7.3.5 Vehicle Maintenance Logs
           9.7.4 GENERATIVE AI MARKET IN TRANSPORTATION & LOGISTICS VERTICAL, BY VIDEO MODALITY
                    TABLE 265 GENERATIVE AI VIDEO MODALITY MARKET IN TRANSPORTATION & LOGISTICS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 266 GENERATIVE AI VIDEO MODALITY MARKET IN TRANSPORTATION & LOGISTICS, BY REGION, 2024–2030 (USD MILLION)
                    9.7.4.1 Surveillance & Security
                    9.7.4.2 Driver Behavior Analysis
                    9.7.4.3 Loading & Unloading Optimization
                    9.7.4.4 Accident Reconstruction
                    9.7.4.5 Parking Management
           9.7.5 MARKET IN TRANSPORTATION & LOGISTICS VERTICAL, BY IMAGE MODALITY
                    TABLE 267 GENERATIVE AI IMAGE MODALITY MARKET IN TRANSPORTATION & LOGISTICS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 268 GENERATIVE AI IMAGE MODALITY MARKET IN TRANSPORTATION & LOGISTICS, BY REGION, 2024–2030 (USD MILLION)
                    9.7.5.1 Virtual Test Environments
                    9.7.5.2 Customized Vehicle Personalization
                    9.7.5.3 Damage Inspection
                    9.7.5.4 Route Optimization Visualization
                    9.7.5.5 Traffic Flow Simulation
           9.7.6 GEN AI MARKET IN TRANSPORTATION & LOGISTICS VERTICAL, BY CODE MODALITY
                    TABLE 269 GENERATIVE AI CODE MODALITY MARKET IN TRANSPORTATION & LOGISTICS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 270 GENERATIVE AI CODE MODALITY MARKET IN TRANSPORTATION & LOGISTICS, BY REGION, 2024–2030 (USD MILLION)
                    9.7.6.1 Algorithm Development for Autonomous Vehicles
                    9.7.6.2 Automated Data Processing for Logistics
                    9.7.6.3 Vehicle Control Systems
                    9.7.6.4 Predictive Analytics for Maintenance
                    9.7.6.5 Intelligent Scheduling and Resource Allocation
           9.7.7 GENERATIVE AI MARKET IN TRANSPORTATION & LOGISTICS VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 271 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN TRANSPORTATION & LOGISTICS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 272 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN TRANSPORTATION & LOGISTICS, BY REGION, 2024–2030 (USD MILLION)
                    9.7.7.1 Emergency Response and Assistance
                    9.7.7.2 Voice-Enabled Navigation
                    9.7.7.3 Fleet Management & Coordination
                    9.7.7.4 Speech Recognition for Driver Commands
                    9.7.7.5 Hands-Free Data Entry
    9.8 CONSTRUCTION & REAL ESTATE 
           9.8.1 INTEGRATION OF GENERATIVE AI TO HELP REAL ESTATE FIRMS ATTRACT AND RETAIN TENANTS
           9.8.2 CONSTRUCTION & REAL ESTATE: GENERATIVE AI SUCCESS STORIES
                    FIGURE 79 CONSTRUCTION & REAL ESTATE: GENERATIVE AI SUCCESS STORIES
                    TABLE 273 GEN AI MARKET IN CONSTRUCTION & REAL ESTATE, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 274 MARKET IN CONSTRUCTION & REAL ESTATE, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.8.3 MARKET IN CONSTRUCTION & REAL ESTATE VERTICAL, BY TEXT MODALITY
                    TABLE 275 GENERATIVE AI TEXT MODALITY MARKET IN CONSTRUCTION & REAL ESTATE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 276 GENERATIVE AI TEXT MODALITY MARKET IN CONSTRUCTION & REAL ESTATE, BY REGION, 2024–2030 (USD MILLION)
                    9.8.3.1 Automated Property Descriptions
                    9.8.3.2 Legal Document Generation
                    9.8.3.3 Project Planning Reports
                    9.8.3.4 Client Communication
                    9.8.3.5 Environmental Impact Assessments
           9.8.4 GENERATIVE AI MARKET IN CONSTRUCTION & REAL ESTATE VERTICAL, BY VIDEO MODALITY
                    TABLE 277 GENERATIVE AI VIDEO MODALITY MARKET IN CONSTRUCTION & REAL ESTATE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 278 GENERATIVE AI VIDEO MODALITY MARKET IN CONSTRUCTION & REAL ESTATE, BY REGION, 2024–2030 (USD MILLION)
                    9.8.4.1 Construction Progress Videos
                    9.8.4.2 Virtual Reality Property Walkthroughs
                    9.8.4.3 Safety Training Videos
                    9.8.4.4 Quality Assurance Inspections
                    9.8.4.5 Property Valuation Videos
           9.8.5 MARKET IN CONSTRUCTION & REAL ESTATE VERTICAL, BY IMAGE MODALITY
                    TABLE 279 GENERATIVE AI IMAGE MODALITY MARKET IN CONSTRUCTION & REAL ESTATE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 280 GENERATIVE AI IMAGE MODALITY MARKET IN CONSTRUCTION & REAL ESTATE, BY REGION, 2024–2030 (USD MILLION)
                    9.8.5.1 Architectural Design Generation
                    9.8.5.2 Facade Visualization
                    9.8.5.3 Interior Layout Suggestions
                    9.8.5.4 Site Progress Monitoring
                    9.8.5.5 Virtual Staging
           9.8.6 MARKET IN CONSTRUCTION & REAL ESTATE VERTICAL, BY CODE MODALITY
                    TABLE 281 GENERATIVE AI CODE MODALITY MARKET IN CONSTRUCTION & REAL ESTATE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 282 GENERATIVE AI CODE MODALITY MARKET IN CONSTRUCTION & REAL ESTATE, BY REGION, 2024–2030 (USD MILLION)
                    9.8.6.1 Automated Building Information Modeling (BIM)
                    9.8.6.2 Construction Workflow Automation
                    9.8.6.3 Generative Design for Structures
                    9.8.6.4 Energy Efficiency Simulations
                    9.8.6.5 Maintenance and Repairs
           9.8.7 GEN AI MARKET IN CONSTRUCTION & REAL ESTATE VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 283 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN CONSTRUCTION & REAL ESTATE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 284 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN CONSTRUCTION & REAL ESTATE, BY REGION, 2024–2030 (USD MILLION)
                    9.8.7.1 Construction Site Monitoring
                    9.8.7.2 Voice-activated Property Tours
                    9.8.7.3 Automated Customer Support Calls
                    9.8.7.4 Occupancy Monitoring
                    9.8.7.5 Equipment Maintenance Alerts
    9.9 ENERGY & UTILITIES 
           9.9.1 GENERATIVE AI TOOLS TO DETECT OUTAGES AND OFFER QUALITY SERVICES TO RETAIN EXISTING CUSTOMERS
           9.9.2 ENERGY & UTILITIES: GENERATIVE AI SUCCESS STORIES
                    FIGURE 80 ENERGY & UTILITIES: GENERATIVE AI SUCCESS STORIES
                    TABLE 285 GENERATIVE AI MARKET IN ENERGY & UTILITIES, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 286 MARKET IN ENERGY & UTILITIES, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.9.3 MARKET IN ENERGY & UTILITIES VERTICAL, BY TEXT MODALITY
                    TABLE 287 GENERATIVE AI TEXT MODALITY MARKET IN ENERGY & UTILITIES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 288 GENERATIVE AI TEXT MODALITY MARKET IN ENERGY & UTILITIES, BY REGION, 2024–2030 (USD MILLION)
                    9.9.3.1 Energy Consumption Forecasting
                    9.9.3.2 Automated Reporting
                    9.9.3.3 Customer Support & Resolution
                    9.9.3.4 Regulatory Compliance
                    9.9.3.5 Energy Trading Insights
           9.9.4 MARKET IN ENERGY & UTILITIES VERTICAL, BY VIDEO MODALITY
                    TABLE 289 GENERATIVE AI VIDEO MODALITY MARKET IN ENERGY & UTILITIES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 290 GENERATIVE AI VIDEO MODALITY MARKET IN ENERGY & UTILITIES, BY REGION, 2024–2030 (USD MILLION)
                    9.9.4.1 Safety Compliance Monitoring
                    9.9.4.2 Renewable Energy Site Selection
                    9.9.4.3 Real-time Equipment Monitoring
                    9.9.4.4 Energy Theft Detection
                    9.9.4.5 Workforce Training
           9.9.5 GENERATIVE AI MARKET IN ENERGY & UTILITIES VERTICAL, BY IMAGE MODALITY
                    TABLE 291 GENERATIVE AI IMAGE MODALITY MARKET IN ENERGY & UTILITIES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 292 GENERATIVE AI IMAGE MODALITY MARKET IN ENERGY & UTILITIES, BY REGION, 2024–2030 (USD MILLION)
                    9.9.5.1 Infrastructure Inspection
                    9.9.5.2 Facility Layout Optimization
                    9.9.5.3 Environmental Monitoring
                    9.9.5.4 Grid Management & Optimization
                    9.9.5.5 GIS Data & Satellite Imagery Analysis
           9.9.6 MARKET IN ENERGY & UTILITIES VERTICAL, BY CODE MODALITY
                    TABLE 293 GENERATIVE AI CODE MODALITY MARKET IN ENERGY & UTILITIES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 294 GENERATIVE AI CODE MODALITY MARKET IN ENERGY & UTILITIES, BY REGION, 2024–2030 (USD MILLION)
                    9.9.6.1 Optimized Energy Management Code
                    9.9.6.2 Predictive Maintenance Algorithms
                    9.9.6.3 Renewable Energy Simulation
                    9.9.6.4 Energy Trading Algorithms
                    9.9.6.5 Autonomous Grid Control
           9.9.7 GEN AI MARKET IN ENERGY & UTILITIES VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 295 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN ENERGY & UTILITIES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 296 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN ENERGY & UTILITIES, BY REGION, 2024–2030 (USD MILLION)
                    9.9.7.1 Acoustic Anomaly Detection
                    9.9.7.2 Emergency Response Coordination
                    9.9.7.3 Voice-activated Energy Control
                    9.9.7.4 Multilingual Customer Support
                    9.9.7.5 Predictive Maintenance Alerts
    9.10 GOVERNMENT & DEFENSE 
           9.10.1 GENERATIVE AI TOOLS TO DETECT THREAT AND ENHANCE SURVEILLANCE
           9.10.2 GOVERNMENT & DEFENSE: GENERATIVE AI SUCCESS STORIES
                    FIGURE 81 GOVERNMENT & DEFENSE: GENERATIVE AI SUCCESS STORIES
                    TABLE 297 GENERATIVE AI MARKET IN GOVERNMENT & DEFENSE, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 298 MARKET IN GOVERNMENT & DEFENSE, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.10.3 MARKET IN GOVERNMENT & DEFENSE VERTICAL, BY TEXT MODALITY
                    TABLE 299 GENERATIVE AI TEXT MODALITY MARKET IN GOVERNMENT & DEFENSE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 300 GENERATIVE AI TEXT MODALITY MARKET IN GOVERNMENT & DEFENSE, BY REGION, 2024–2030 (USD MILLION)
                    9.10.3.1 E-Citizen Services
                    9.10.3.2 Threat Intelligence
                    9.10.3.3 Automated Translation
                    9.10.3.4 Propaganda Detection
                    9.10.3.5 Policy Document Generation
           9.10.4 GEN AI MARKET IN GOVERNMENT & DEFENSE VERTICAL, BY VIDEO MODALITY
                    TABLE 301 GENERATIVE AI VIDEO MODALITY MARKET IN GOVERNMENT & DEFENSE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 302 GENERATIVE AI VIDEO MODALITY MARKET IN GOVERNMENT & DEFENSE, BY REGION, 2024–2030 (USD MILLION)
                    9.10.4.1 Simulated Training Scenarios
                    9.10.4.2 Surveillance Video Enhancement
                    9.10.4.3 Activity Recognition & Anomaly Detection
                    9.10.4.4 Drone & UAV Navigation
                    9.10.4.5 Visual Storyboarding
           9.10.5 MARKET IN GOVERNMENT & DEFENSE VERTICAL, BY IMAGE MODALITY
                    TABLE 303 GENERATIVE AI IMAGE MODALITY MARKET IN GOVERNMENT & DEFENSE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 304 GENERATIVE AI IMAGE MODALITY MARKET IN GOVERNMENT & DEFENSE, BY REGION, 2024–2030 (USD MILLION)
                    9.10.5.1 Satellite Image Analysis
                    9.10.5.2 Facial Recognition
                    9.10.5.3 Camouflage Design
                    9.10.5.4 Object Detection Augmentation
                    9.10.5.5 Anomaly Detection in Surveillance
           9.10.6 GENERATIVE AI MARKET IN GOVERNMENT & DEFENSE VERTICAL, BY CODE MODALITY
                    TABLE 305 GENERATIVE AI CODE MODALITY MARKET IN GOVERNMENT & DEFENSE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 306 GENERATIVE AI CODE MODALITY MARKET IN GOVERNMENT & DEFENSE, BY REGION, 2024–2030 (USD MILLION)
                    9.10.6.1 Automated Code Generation
                    9.10.6.2 Vulnerability Simulation
                    9.10.6.3 Code Obfuscation
                    9.10.6.4 Reverse Engineering Aid
                    9.10.6.5 Network Simulation and Optimization
           9.10.7 MARKET IN GOVERNMENT & DEFENSE VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 307 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN GOVERNMENT & DEFENSE, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 308 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN GOVERNMENT & DEFENSE, BY REGION, 2024–2030 (USD MILLION)
                    9.10.7.1 Audio Deepfake Detection
                    9.10.7.2 Automated Speech Transcription
                    9.10.7.3 Dialect Generation and Recognition
                    9.10.7.4 Verbal Deception Detection
                    9.10.7.5 Voice Biometrics and Authentication
    9.11 IT & ITES 
           9.11.1 GENERATIVE AI TO HELP IMPROVE CYBERSECURITY, MINIMIZE COSTS, AND ENHANCE USER EXPERIENCE
           9.11.2 IT & ITES: GENERATIVE AI SUCCESS STORIES
                    FIGURE 82 IT & ITES: GENERATIVE AI SUCCESS STORIES
                    TABLE 309 MARKET IN IT & ITES, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 310 MARKET IN IT & ITES, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.11.3 GENERATIVE AI MARKET IN IT & ITES VERTICAL, BY TEXT MODALITY
                               TABLE 311 GENERATIVE AI TEXT MODALITY MARKET IN IT & ITES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 312 GENERATIVE AI TEXT MODALITY MARKET IN IT & ITES, BY REGION, 2024–2030 (USD MILLION)
                    9.11.3.1 Natural Language Interfaces
                    9.11.3.2 Automated Report Generation
                    9.11.3.3 Data Annotation for ML
                    9.11.3.4 Chatbots for IT Support
                    9.11.3.5 API Documentation
           9.11.4 MARKET IN IT & ITES VERTICAL, BY VIDEO MODALITY
                    TABLE 313 GENERATIVE AI VIDEO MODALITY MARKET IN IT & ITES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 314 GENERATIVE AI VIDEO MODALITY MARKET IN IT & ITES, BY REGION, 2024–2030 (USD MILLION)
                    9.11.4.1 Video Training Modules
                    9.11.4.2 Automated Video Editing
                    9.11.4.3 Code Visualization
                    9.11.4.4 IT Process Simulation
                    9.11.4.5 Virtual IT Demos
           9.11.5 MARKET IN IT & ITES VERTICAL, BY IMAGE MODALITY
                    TABLE 315 GENERATIVE AI IMAGE MODALITY MARKET IN IT & ITES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 316 GENERATIVE AI IMAGE MODALITY MARKET IN IT & ITES, BY REGION, 2024–2030 (USD MILLION)
                    9.11.5.1 UI/UX Design Prototyping
                    9.11.5.2 Logo and Branding Design
                    9.11.5.3 Image Data Augmentation
                    9.11.5.4 Fraud Detection
                    9.11.5.5 Document Digitization
           9.11.6 GENERATIVE AI MARKET IN IT & ITES VERTICAL, BY CODE MODALITY
                    TABLE 317 GENERATIVE AI CODE MODALITY MARKET IN IT & ITES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 318 GENERATIVE AI CODE MODALITY MARKET IN IT & ITES, BY REGION, 2024–2030 (USD MILLION)
                    9.11.6.1 Code Auto-Completion
                    9.11.6.2 Automated Code Review
                    9.11.6.3 Bug Detection and Prevention
                    9.11.6.4 Refactoring Assistance
                    9.11.6.5 Code Comment Generation
           9.11.7 GEN AI MARKET IN IT & ITES VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 319 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN IT & ITES, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 320 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN IT & ITES, BY REGION, 2024–2030 (USD MILLION)
                    9.11.7.1 Voice User Interfaces (VUI)
                    9.11.7.2 Text-to-Speech Applications
                    9.11.7.3 Voice-activated Commands
                    9.11.7.4 Voice Biometrics
                    9.11.7.5 Automated Call Logging
    9.12 TELECOMMUNICATIONS 
           9.12.1 GENERATIVE AI TO OPTIMIZE NETWORK OPERATIONS AND PLANNING AND AUGMENT CUSTOMER SERVICES
           9.12.2 TELECOMMUNICATIONS: GENERATIVE AI SUCCESS STORIES
                    FIGURE 83 TELECOMMUNICATIONS: GENERATIVE AI SUCCESS STORIES
                    TABLE 321 MARKET IN TELECOMMUNICATIONS, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 322 MARKET IN TELECOMMUNICATIONS, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.12.3 GENERATIVE AI MARKET IN TELECOMMUNICATIONS VERTICAL, BY TEXT MODALITY
                    TABLE 323 GENERATIVE AI TEXT MODALITY MARKET IN TELECOMMUNICATIONS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 324 GENERATIVE AI TEXT MODALITY MARKET IN TELECOMMUNICATIONS, BY REGION, 2024–2030 (USD MILLION)
                    9.12.3.1 Chatbots and Customer Support
                    9.12.3.2 Automated Network Documentation
                    9.12.3.3 Voice-to-Text Transcription
                    9.12.3.4 Automatic Billing & Invoicing
                    9.12.3.5 Content Generation for Marketing
           9.12.4 MARKET IN TELECOMMUNICATIONS VERTICAL, BY VIDEO MODALITY
                    TABLE 325 GENERATIVE AI VIDEO MODALITY MARKET IN TELECOMMUNICATIONS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 326 GENERATIVE AI VIDEO MODALITY MARKET IN TELECOMMUNICATIONS, BY REGION, 2024–2030 (USD MILLION)
                    9.12.4.1 Video Quality Enhancement
                    9.12.4.2 Automated Video Summarization
                    9.12.4.3 VR Content Generation
                    9.12.4.4 Anomaly Detection in Video Feeds
                    9.12.4.5 Content Personalization for Video Streaming
           9.12.5 MARKET IN TELECOMMUNICATIONS VERTICAL, BY IMAGE MODALITY
                    TABLE 327 GENERATIVE AI IMAGE MODALITY MARKET IN TELECOMMUNICATIONS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 328 GENERATIVE AI IMAGE MODALITY MARKET IN TELECOMMUNICATIONS, BY REGION, 2024–2030 (USD MILLION)
                    9.12.5.1 Network Infrastructure Visualization
                    9.12.5.2 Automatic Fault Detection
                    9.12.5.3 Antenna Placement Optimization
                    9.12.5.4 Facial Recognition for Customer Service
                    9.12.5.5 Real-time Image Compression
           9.12.6 GENERATIVE AI MARKET IN TELECOMMUNICATIONS VERTICAL, BY CODE MODALITY
                    TABLE 329 GENERATIVE AI CODE MODALITY MARKET IN TELECOMMUNICATIONS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 330 GENERATIVE AI CODE MODALITY MARKET IN TELECOMMUNICATIONS, BY REGION, 2024–2030 (USD MILLION)
                    9.12.6.1 Code Auto-Completion
                    9.12.6.2 Bug Detection & Repair
                    9.12.6.3 Code Summarization & Documentation
                    9.12.6.4 Code Translation
                    9.12.6.5 Automated Script Generation
           9.12.7 GEN AI MARKET IN TELECOMMUNICATIONS VERTICAL, BY AUDIO & SPEECH MODALITY
                    TABLE 331 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN TELECOMMUNICATIONS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 332 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN TELECOMMUNICATIONS, BY REGION, 2024–2030 (USD MILLION)
                    9.12.7.1 Voice Authentication
                    9.12.7.2 Language Generation for IVR Systems
                    9.12.7.3 Speech Emotion Recognition
                    9.12.7.4 Automated Call Center Quality Assurance
                    9.12.7.5 Voice Generation for Virtual Assistants
    9.13 OTHER VERTICALS 
                    TABLE 333 GENERATIVE AI MARKET IN OTHER VERTICALS, BY DATA MODALITY, 2019–2023 (USD MILLION)
                    TABLE 334 MARKET IN OTHER VERTICALS, BY DATA MODALITY, 2024–2030 (USD MILLION)
           9.13.1 MARKET IN OTHER VERTICALS, BY TEXT MODALITY
                    TABLE 335 GENERATIVE AI TEXT MODALITY MARKET IN OTHER VERTICALS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 336 GENERATIVE AI TEXT MODALITY MARKET IN OTHER VERTICALS, BY REGION, 2024–2030 (USD MILLION)
           9.13.2 GEN AI MARKET IN OTHER VERTICALS, BY VIDEO MODALITY
                    TABLE 337 GENERATIVE AI VIDEO MODALITY MARKET IN OTHER VERTICALS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 338 GENERATIVE AI VIDEO MODALITY MARKET IN OTHER VERTICALS, BY REGION, 2024–2030 (USD MILLION)
           9.13.3 MARKET IN OTHER VERTICALS, BY IMAGE MODALITY
                    TABLE 339 GENERATIVE AI IMAGE MODALITY MARKET IN OTHER VERTICALS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 340 GENERATIVE AI IMAGE MODALITY MARKET IN OTHER VERTICALS, BY REGION, 2024–2030 (USD MILLION)
           9.13.4 MARKET IN OTHER VERTICALS, BY CODE MODALITY
                    TABLE 341 GENERATIVE AI CODE MODALITY MARKET IN OTHER VERTICALS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 342 GENERATIVE AI CODE MODALITY MARKET IN OTHER VERTICALS, BY REGION, 2024–2030 (USD MILLION)
           9.13.5 MARKET IN OTHER VERTICALS, BY AUDIO & SPEECH MODALITY
                    TABLE 343 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN OTHER VERTICALS, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 344 GENERATIVE AI AUDIO & SPEECH MODALITY MARKET IN OTHER VERTICALS, BY REGION, 2024–2030 (USD MILLION)
 
10 GENERATIVE AI MARKET, BY REGION (Page No. - 456)
     10.1 INTRODUCTION 
               FIGURE 84 ASIA PACIFIC TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD
               FIGURE 85 FINLAND TO REGISTER HIGHEST GROWTH RATE IN MARKET DURING FORECAST PERIOD
               TABLE 345 GEN AI MARKET, BY REGION, 2019–2023 (USD MILLION)
               TABLE 346 MARKET, BY REGION, 2024–2030 (USD MILLION)
     10.2 NORTH AMERICA 
             10.2.1 NORTH AMERICA: MARKET DRIVERS
             10.2.2 NORTH AMERICA: RECESSION IMPACT
                       FIGURE 86 NORTH AMERICA: GENERATIVE AI MARKET SNAPSHOT
                       TABLE 347 NORTH AMERICA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 348 NORTH AMERICA: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
                       TABLE 349 NORTH AMERICA: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2019–2023 (USD MILLION)
                       TABLE 350 NORTH AMERICA: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2024–2030 (USD MILLION)
                       TABLE 351 NORTH AMERICA: GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 352 NORTH AMERICA: GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)
                       TABLE 353 NORTH AMERICA: MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                       TABLE 354 NORTH AMERICA: MARKET, BY SERVICE, 2024–2030 (USD MILLION)
                       TABLE 355 NORTH AMERICA: GENERATIVE AI MARKET, BY DATA MODALITY, 2019–2023 (USD MILLION)
                       TABLE 356 NORTH AMERICA: MARKET, BY DATA MODALITY, 2024–2030 (USD MILLION)
                       TABLE 357 NORTH AMERICA: MARKET, BY APPLICATION, 2019–2023 (USD MILLION)
                       TABLE 358 NORTH AMERICA: MARKET, BY APPLICATION, 2024–2030 (USD MILLION)
                       TABLE 359 NORTH AMERICA: MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 360 NORTH AMERICA: MARKET, BY VERTICAL, 2024–2030 (USD MILLION)
                       TABLE 361 NORTH AMERICA: MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 362 NORTH AMERICA: GEN AI MARKET, BY COUNTRY, 2024–2030 (USD MILLION)
             10.2.3 US
                       TABLE 363 US: GENERATIVE AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 364 US: GEN AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.2.4 CANADA
                       TABLE 365 CANADA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 366 CANADA: GENERATIVE AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
     10.3 EUROPE 
             10.3.1 EUROPE: MARKET DRIVERS
             10.3.2 EUROPE: RECESSION IMPACT
                       TABLE 367 EUROPE: GENERATIVE AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 368 EUROPE: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
                       TABLE 369 EUROPE: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2019–2023 (USD MILLION)
                       TABLE 370 EUROPE: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2024–2030 (USD MILLION)
                       TABLE 371 EUROPE: GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 372 EUROPE: GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)
                       TABLE 373 EUROPE: MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                       TABLE 374 EUROPE: MARKET, BY SERVICE, 2024–2030 (USD MILLION)
                       TABLE 375 EUROPE: MARKET, BY DATA MODALITY, 2019–2023 (USD MILLION)
                       TABLE 376 EUROPE: MARKET, BY DATA MODALITY, 2024–2030 (USD MILLION)
                       TABLE 377 EUROPE: MARKET, BY APPLICATION, 2019–2023 (USD MILLION)
                       TABLE 378 EUROPE: MARKET, BY APPLICATION, 2024–2030 (USD MILLION)
                       TABLE 379 EUROPE: MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 380 EUROPE: MARKET, BY VERTICAL, 2024–2030 (USD MILLION)
                       TABLE 381 EUROPE: MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 382 EUROPE: GEN AI MARKET, BY COUNTRY, 2024–2030 (USD MILLION)
             10.3.3 UK
                       TABLE 383 UK: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 384 UK: GENERATIVE AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.3.4 GERMANY
                       TABLE 385 GERMANY: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 386 GERMANY: GEN AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.3.5 FRANCE
                       TABLE 387 FRANCE: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 388 FRANCE: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.3.6 ITALY
                       TABLE 389 ITALY: GEN AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 390 ITALY: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.3.7 SPAIN
                       TABLE 391 SPAIN: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 392 SPAIN: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.3.8 FINLAND
                       TABLE 393 FINLAND: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 394 FINLAND: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.3.9 REST OF EUROPE
                       TABLE 395 REST OF EUROPE: GEN AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 396 REST OF EUROPE: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
     10.4 ASIA PACIFIC 
             10.4.1 ASIA PACIFIC: GEN AI MARKET DRIVERS
             10.4.2 ASIA PACIFIC: RECESSION IMPACT
                       FIGURE 87 ASIA PACIFIC: GENERATIVE AI MARKET SNAPSHOT
                       TABLE 397 ASIA PACIFIC: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 398 ASIA PACIFIC: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
                       TABLE 399 ASIA PACIFIC: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2019–2023 (USD MILLION)
                       TABLE 400 ASIA PACIFIC: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2024–2030 (USD MILLION)
                       TABLE 401 ASIA PACIFIC: GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 402 ASIA PACIFIC: GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)
                       TABLE 403 ASIA PACIFIC: MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                       TABLE 404 ASIA PACIFIC: MARKET, BY SERVICE, 2024–2030 (USD MILLION)
                       TABLE 405 ASIA PACIFIC: MARKET, BY DATA MODALITY, 2019–2023 (USD MILLION)
                       TABLE 406 ASIA PACIFIC: MARKET, BY DATA MODALITY, 2024–2030 (USD MILLION)
                       TABLE 407 ASIA PACIFIC: MARKET, BY APPLICATION, 2019–2023 (USD MILLION)
                       TABLE 408 ASIA PACIFIC: MARKET, BY APPLICATION, 2024–2030 (USD MILLION)
                       TABLE 409 ASIA PACIFIC: MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 410 ASIA PACIFIC: MARKET, BY VERTICAL, 2024–2030 (USD MILLION)
                       TABLE 411 ASIA PACIFIC: MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 412 ASIA PACIFIC: GEN AI MARKET, BY COUNTRY, 2024–2030 (USD MILLION)
             10.4.3 CHINA
                       TABLE 413 CHINA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 414 CHINA: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.4.4 INDIA
                       TABLE 415 INDIA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 416 INDIA: GENERATIVE AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.4.5 JAPAN
                       TABLE 417 JAPAN: GEN AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 418 JAPAN: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.4.6 SOUTH KOREA
                       10.4.6.1 Success and failure factors for generative AI-based startups
                                   FIGURE 88 SOUTH KOREA: SUCCESS AND FAILURE FACTORS FOR GENERATIVE AI STARTUPS
                                   10.4.6.1.1 Success factors
                                                    10.4.6.1.1.1 Large language model (LLM)-based startups attract hefty investments
                                   FIGURE 89 INVESTMENTS IN LARGE LANGUAGE MODEL OPERATIONS (LLMOPS), BY CATEGORY, 2023 (USD MILLION)
                                                    10.4.6.1.1.2 Developing ‘enterprise context’ generative AI solutions to help startups gain competitive edge
                                                    10.4.6.1.1.3 Startups seeking alternatives to AI chipset shortages to enjoy lower operational expenditures
                                   FIGURE 90 NUMBER OF IMAGES GENERATED PER HOUR VIA STABLE DIFFUSION MODEL, BY GPU TYPE
                                                    10.4.6.1.1.4 Startups focusing on developing multimodal generative AI solutions to gain untapped potential
                                   10.4.6.1.2 Failure factors
                                                    10.4.6.1.2.1 High cost of model training & inference optimization
                                   FIGURE 91 TRAINING COSTS PER MILLION PARAMETERS FOR VARIOUS GPT-3 BASED LLMS, 2022 (USD)
                                                    10.4.6.1.2.2 Most generative AI startups are merely ‘AI wrappers’ with very thin layers above foundational models
                                                    10.4.6.1.2.3 Generative AI startups struggle to source proprietary training data
                       10.4.6.2 Strategies employed by successful generative AI companies in various sectors
                                   10.4.6.2.1 Healthcare & life sciences
                                                    10.4.6.2.1.1 OpenAI and Oscar Health
                                                    10.4.6.2.1.2 AWS and 3M Health Information Systems (HIS)
                                   10.4.6.2.2 BFSI
                                                    10.4.6.2.2.1 Microsoft and KPMG Australia
                                                    10.4.6.2.2.2 NVIDIA and Wealthsimple
                                   10.4.6.2.3 Retail & eCommerce
                                                    10.4.6.2.3.1 Synthesia and BESTSELLER
                                                    10.4.6.2.3.2 Microsoft and Fashable
                                   10.4.6.2.4 IT & ITeS
                                                    10.4.6.2.4.1 AWS and Salesforce
                                                    10.4.6.2.4.2 NVIDIA and Perplexity
                                   10.4.6.2.5 Manufacturing
                                                    10.4.6.2.5.1 C3.ai and Multinational Manufacturing Group
                                                    10.4.6.2.5.2 Google and US Steel
                                   10.4.6.2.6 Media & entertainment
                                                    10.4.6.2.6.1 Inworld AI and Disney
                                                    10.4.6.2.6.2 Fireflies and DigitalBull Go
                                   10.4.6.2.7 Telecommunications
                                                    10.4.6.2.7.1 NVIDIA and KT Corporation
                                                    10.4.6.2.7.2 Microsoft and AT&T
                       10.4.6.3 Business models that have facilitated startup growth into unicorn companies
                                   FIGURE 92 GENERATIVE AI UNICORNS AS OF DECEMBER 2023
                                   TABLE 419 GENERATIVE AI UNICORNS: BUSINESS MODELS
                       10.4.6.4 Comparative analysis of business models between Korean firms and global players in generative AI market
                                   TABLE 420 SOUTH KOREA: GENERATIVE AI STARTUPS, BY BUSINESS MODEL
                       10.4.6.5 Where Korean firms are lagging in generative AI compared to global players
                       10.4.6.6 Generative AI startup profiles
                                   TABLE 421 SOUTH KOREA: GENERATIVE AI STARTUP PROFILES
                                   TABLE 422 SOUTH KOREA: GENERATIVE AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 423 SOUTH KOREA: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
                                   TABLE 424 SOUTH KOREA: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2019–2023 (USD MILLION)
                                   TABLE 425 SOUTH KOREA: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2024–2030 (USD MILLION)
                                   TABLE 426 SOUTH KOREA: MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                                   TABLE 427 SOUTH KOREA: MARKET, BY SERVICE, 2024–2030 (USD MILLION)
                                   TABLE 428 SOUTH KOREA: MARKET, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 429 SOUTH KOREA: MARKET, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 430 SOUTH KOREA: MARKET, BY APPLICATION, 2019–2023 (USD MILLION)
                                   TABLE 431 SOUTH KOREA: MARKET, BY APPLICATION, 2024–2030 (USD MILLION)
                                   TABLE 432 SOUTH KOREA: GENERATIVE AI MARKET IN BUSINESS INTELLIGENCE & VISUALIZATION, BY VERTICAL, 2019–2023 (USD MILLION)
                                   TABLE 433 SOUTH KOREA: MARKET IN BUSINESS INTELLIGENCE & VISUALIZATION, BY VERTICAL, 2024–2030 (USD MILLION)
                                   TABLE 434 SOUTH KOREA: MARKET IN CONTENT MANAGEMENT, BY VERTICAL, 2019–2023 (USD MILLION)
                                   TABLE 435 SOUTH KOREA: MARKET IN CONTENT MANAGEMENT, BY VERTICAL, 2024–2030 (USD MILLION)
                                   TABLE 436 SOUTH KOREA: MARKET IN SYNTHETIC DATA MANAGEMENT, BY VERTICAL, 2019–2023 (USD MILLION)
                                   TABLE 437 SOUTH KOREA: GEN AI MARKET IN SYNTHETIC DATA MANAGEMENT, BY VERTICAL, 2024–2030 (USD MILLION)
                                   TABLE 438 SOUTH KOREA: MARKET IN SEARCH & DISCOVERY, BY VERTICAL, 2019–2023 (USD MILLION)
                                   TABLE 439 SOUTH KOREA: MARKET IN SEARCH & DISCOVERY, BY VERTICAL, 2024–2030 (USD MILLION)
                                   TABLE 440 SOUTH KOREA: MARKET IN AUTOMATION & INTEGRATION, BY VERTICAL, 2019–2023 (USD MILLION)
                                   TABLE 441 SOUTH KOREA: MARKET IN AUTOMATION & INTEGRATION, BY VERTICAL, 2024–2030 (USD MILLION)
                                   TABLE 442 SOUTH KOREA: MARKET IN GENERATIVE DESIGN AI, BY VERTICAL, 2019–2023 (USD MILLION)
                                   TABLE 443 SOUTH KOREA: MARKET IN GENERATIVE DESIGN AI, BY VERTICAL, 2024–2030 (USD MILLION)
                                   TABLE 444 SOUTH KOREA: MARKET IN OTHER APPLICATIONS, BY VERTICAL, 2019–2023 (USD MILLION)
                                   TABLE 445 SOUTH KOREA: MARKET IN OTHER APPLICATIONS, BY VERTICAL, 2024–2030 (USD MILLION)
                                   TABLE 446 SOUTH KOREA: MARKET IN BUSINESS INTELLIGENCE & VISUALIZATION, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                                   TABLE 447 SOUTH KOREA: GEN AI MARKET IN BUSINESS INTELLIGENCE & VISUALIZATION, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
                                   TABLE 448 SOUTH KOREA: MARKET IN CONTENT MANAGEMENT, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                                   TABLE 449 SOUTH KOREA: MARKET IN CONTENT MANAGEMENT, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
                                   TABLE 450 SOUTH KOREA: MARKET IN SYNTHETIC DATA MANAGEMENT, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                                   TABLE 451 SOUTH KOREA: MARKET IN SYNTHETIC DATA MANAGEMENT, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
                                   TABLE 452 SOUTH KOREA: MARKET IN SEARCH & DISCOVERY, 2019–2023 (USD MILLION)
                                   TABLE 453 SOUTH KOREA: MARKET IN SEARCH & DISCOVERY, 2024–2030 (USD MILLION)
                                   TABLE 454 SOUTH KOREA: MARKET IN AUTOMATION & INTEGRATION, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                                   TABLE 455 SOUTH KOREA: MARKET IN AUTOMATION & INTEGRATION, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
                                   TABLE 456 SOUTH KOREA: GENERATIVE AI MARKET IN CYBERSECURITY INTELLIGENCE, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                                   TABLE 457 SOUTH KOREA: MARKET IN CYBERSECURITY INTELLIGENCE, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
                                   TABLE 458 SOUTH KOREA: MARKET IN GENERATIVE DESIGN AI, BY SUBAPPLICATION, 2019–2023 (USD MILLION)
                                   TABLE 459 SOUTH KOREA: MARKET IN GENERATIVE DESIGN AI, BY SUBAPPLICATION, 2024–2030 (USD MILLION)
                                   TABLE 460 SOUTH KOREA: MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                                   TABLE 461 SOUTH KOREA: MARKET, BY VERTICAL, 2024–2030 (USD MILLION)
                                   TABLE 462 SOUTH KOREA: MARKET IN MEDIA & ENTERTAINMENT, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 463 SOUTH KOREA: MARKET IN MEDIA & ENTERTAINMENT, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 464 SOUTH KOREA: GENERATIVE AI MARKET IN TRANSPORTATION & LOGISTICS, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 465 SOUTH KOREA: MARKET IN TRANSPORTATION & LOGISTICS, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 466 SOUTH KOREA: MARKET IN MANUFACTURING, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 467 SOUTH KOREA: MARKET IN MANUFACTURING, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 468 SOUTH KOREA: GEN AI MARKET IN HEALTHCARE & LIFE SCIENCES, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 469 SOUTH KOREA: MARKET IN HEALTHCARE & LIFE SCIENCES, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 470 SOUTH KOREA: MARKET IN IT & ITES, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 471 SOUTH KOREA: MARKET IN IT & ITES, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 472 SOUTH KOREA: MARKET IN CONSTRUCTION & REAL ESTATE, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 473 SOUTH KOREA: MARKET IN CONSTRUCTION & REAL ESTATE, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 474 SOUTH KOREA: MARKET IN BFSI, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 475 SOUTH KOREA: MARKET IN BFSI, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 476 SOUTH KOREA: MARKET IN ENERGY & UTILITIES, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 477 SOUTH KOREA: MARKET IN ENERGY & UTILITIES, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 478 SOUTH KOREA: GEN AI MARKET IN RETAIL & ECOMMERCE, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 479 SOUTH KOREA: MARKET IN RETAIL & ECOMMERCE, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 480 SOUTH KOREA: MARKET IN GOVERNMENT & DEFENSE, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 481 SOUTH KOREA: MARKET IN GOVERNMENT & DEFENSE, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 482 SOUTH KOREA: MARKET IN TELECOMMUNICATIONS, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 483 SOUTH KOREA: MARKET IN TELECOMMUNICATIONS, BY DATA MODALITY, 2024–2030 (USD MILLION)
                                   TABLE 484 SOUTH KOREA: MARKET IN OTHER VERTICALS, BY DATA MODALITY, 2019–2023 (USD MILLION)
                                   TABLE 485 SOUTH KOREA: GENERATIVE AI MARKET IN OTHER VERTICALS, BY DATA MODALITY, 2024–2030 (USD MILLION)
             10.4.7 SINGAPORE
                       TABLE 486 SINGAPORE: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 487 SINGAPORE: GENERATIVE AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.4.8 AUSTRALIA & NEW ZEALAND
                       TABLE 488 AUSTRALIA & NEW ZEALAND: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 489 AUSTRALIA & NEW ZEALAND: GEN AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.4.9 REST OF ASIA PACIFIC
                       TABLE 490 REST OF ASIA PACIFIC: GENERATIVE AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 491 REST OF ASIA PACIFIC: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
     10.5 MIDDLE EAST & AFRICA 
             10.5.1 MIDDLE EAST & AFRICA: MARKET DRIVERS
             10.5.2 MIDDLE EAST & AFRICA: RECESSION IMPACT
                       TABLE 492 MIDDLE EAST & AFRICA: GENERATIVE AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 493 MIDDLE EAST & AFRICA: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
                       TABLE 494 MIDDLE EAST & AFRICA: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2019–2023 (USD MILLION)
                       TABLE 495 MIDDLE EAST & AFRICA: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2024–2030 (USD MILLION)
                       TABLE 496 MIDDLE EAST & AFRICA: GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 497 MIDDLE EAST & AFRICA: GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)
                       TABLE 498 MIDDLE EAST & AFRICA: MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                       TABLE 499 MIDDLE EAST & AFRICA: MARKET, BY SERVICE, 2024–2030 (USD MILLION)
                       TABLE 500 MIDDLE EAST & AFRICA: MARKET, BY DATA MODALITY, 2019–2023 (USD MILLION)
                       TABLE 501 MIDDLE EAST & AFRICA: MARKET, BY DATA MODALITY, 2024–2030 (USD MILLION)
                       TABLE 502 MIDDLE EAST & AFRICA: MARKET, BY APPLICATION, 2019–2023 (USD MILLION)
                       TABLE 503 MIDDLE EAST & AFRICA: MARKET, BY APPLICATION, 2024–2030 (USD MILLION)
                       TABLE 504 MIDDLE EAST & AFRICA: MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 505 MIDDLE EAST & AFRICA: MARKET, BY VERTICAL, 2024–2030 (USD MILLION)
                       TABLE 506 MIDDLE EAST & AFRICA: MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 507 MIDDLE EAST & AFRICA: GEN AI MARKET, BY COUNTRY, 2024–2030 (USD MILLION)
             10.5.3 SAUDI ARABIA
                       TABLE 508 SAUDI ARABIA: GEN AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 509 SAUDI ARABIA: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.5.4 UAE
                       TABLE 510 UAE: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 511 UAE: GENERATIVE AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.5.5 SOUTH AFRICA
                       TABLE 512 SOUTH AFRICA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 513 SOUTH AFRICA: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.5.6 TURKEY
                       TABLE 514 TURKEY: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 515 TURKEY: GEN AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.5.7 REST OF MIDDLE EAST & AFRICA
                       TABLE 516 REST OF MIDDLE EAST & AFRICA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 517 REST OF MIDDLE EAST & AFRICA: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
     10.6 LATIN AMERICA 
             10.6.1 LATIN AMERICA: MARKET DRIVERS
             10.6.2 LATIN AMERICA: RECESSION IMPACT
                       TABLE 518 LATIN AMERICA: GENERATIVE AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 519 LATIN AMERICA: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
                       TABLE 520 LATIN AMERICA: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2019–2023 (USD MILLION)
                       TABLE 521 LATIN AMERICA: GENERATIVE AI SOFTWARE MARKET, BY TYPE, 2024–2030 (USD MILLION)
                       TABLE 522 LATIN AMERICA: GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 523 LATIN AMERICA: GENERATIVE AI SOFTWARE MARKET, BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)
                       TABLE 524 LATIN AMERICA: MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                       TABLE 525 LATIN AMERICA: GEN AI MARKET, BY SERVICE, 2024–2030 (USD MILLION)
                       TABLE 526 LATIN AMERICA: MARKET, BY DATA MODALITY, 2019–2023 (USD MILLION)
                       TABLE 527 LATIN AMERICA: MARKET, BY DATA MODALITY, 2024–2030 (USD MILLION)
                       TABLE 528 LATIN AMERICA: MARKET, BY APPLICATION, 2019–2023 (USD MILLION)
                       TABLE 529 LATIN AMERICA: MARKET, BY APPLICATION, 2024–2030 (USD MILLION)
                       TABLE 530 LATIN AMERICA: MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 531 LATIN AMERICA: MARKET, BY VERTICAL, 2024–2030 (USD MILLION)
                       TABLE 532 LATIN AMERICA: MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 533 LATIN AMERICA: GEN AI MARKET, BY COUNTRY, 2024–2030 (USD MILLION)
             10.6.3 BRAZIL
                       TABLE 534 BRAZIL: GEN AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 535 BRAZIL: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.6.4 MEXICO
                       TABLE 536 MEXICO: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 537 MEXICO: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.6.5 ARGENTINA
                       TABLE 538 ARGENTINA: GEN AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 539 ARGENTINA: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
             10.6.6 REST OF LATIN AMERICA
                       TABLE 540 REST OF LATIN AMERICA: GENERATIVE AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 541 REST OF LATIN AMERICA: MARKET, BY OFFERING, 2024–2030 (USD MILLION)
 
11 COMPETITIVE LANDSCAPE (Page No. - 559)
     11.1 OVERVIEW 
     11.2 KEY PLAYERS STRATEGIES 
               TABLE 542 OVERVIEW OF STRATEGIES ADOPTED BY KEY GENERATIVE AI VENDORS
     11.3 REVENUE ANALYSIS 
               FIGURE 93 TOP PUBLIC PLAYERS DOMINATED MARKET OVER LAST FIVE YEARS
     11.4 GEN AI MARKET SHARE ANALYSIS 
               FIGURE 94 SHARE OF LEADING COMPANIES IN GENERATIVE AI MARKET, 2023
             11.4.1 MARKET RANKING ANALYSIS
                       TABLE 543 GENERATIVE AI MARKET: DEGREE OF COMPETITION
     11.5 PRODUCT COMPARATIVE ANALYSIS 
             11.5.1 PRODUCT COMPARATIVE ANALYSIS, BY TEXT GENERATOR
                       FIGURE 95 PRODUCT COMPARATIVE ANALYSIS, BY TEXT GENERATOR
                       11.5.1.1 ChatGPT
                       11.5.1.2 Gemini
                       11.5.1.3 Claude
                       11.5.1.4 Amazon Titan
                       11.5.1.5 Bing
             11.5.2 PRODUCT COMPARATIVE ANALYSIS, BY IMAGE GENERATOR
                       FIGURE 96 PRODUCT COMPARATIVE ANALYSIS, BY IMAGE GENERATOR
                       11.5.2.1 DALL-E
                       11.5.2.2 Craiyon
                       11.5.2.3 Midjourney
                       11.5.2.4 Stable Diffusion
                       11.5.2.5 Nightcafe
             11.5.3 PRODUCT COMPARATIVE ANALYSIS, BY VIDEO GENERATOR
                       FIGURE 97 PRODUCT COMPARATIVE ANALYSIS, BY VIDEO GENERATOR
                       11.5.3.1 Synthesia
                       11.5.3.2 Lumen5
                       11.5.3.3 Elai
                       11.5.3.4 Flexclip
                       11.5.3.5 VEED.IO
             11.5.4 PRODUCT COMPARATIVE ANALYSIS, BY CODE GENERATOR
                       FIGURE 98 PRODUCT COMPARATIVE ANALYSIS, BY CODE GENERATOR
                       11.5.4.1 Codex
                       11.5.4.2 PyCharm
                       11.5.4.3 Tabnine
                       11.5.4.4 Codota
                       11.5.4.5 SourceAI
             11.5.5 PRODUCT COMPARATIVE ANALYSIS, BY AUDIO & SPEECH GENERATOR
                       FIGURE 99 PRODUCT COMPARATIVE ANALYSIS, BY AUDIO & SPEECH GENERATOR
                       11.5.5.1 Speechify
                       11.5.5.2 Play.ht
                       11.5.5.3 Murf.AI
                       11.5.5.4 Aiva
                       11.5.5.5 OpenAI Jukebox
     11.6 COMPANY VALUATION AND FINANCIAL METRICS OF KEY VENDORS 
               FIGURE 100 COMPANY VALUATION AND FINANCIAL METRICS OF KEY VENDORS
               FIGURE 101 YEAR-TO-DATE (YTD) PRICE TOTAL RETURN AND 5-YEAR STOCK BETA OF KEY VENDORS
     11.7 COMPANY EVALUATION MATRIX: KEY PLAYERS 
             11.7.1 STARS
             11.7.2 EMERGING LEADERS
             11.7.3 PERVASIVE PLAYERS
             11.7.4 PARTICIPANTS
                       FIGURE 102 GENERATIVE AI MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2023
             11.7.5 COMPANY FOOTPRINT: KEY PLAYERS
                       11.7.5.1 Overall Company Footprint
                                   FIGURE 103 OVERALL COMPANY FOOTPRINT (18 COMPANIES), 2023
                       11.7.5.2 Regional Footprint
                                   TABLE 544 REGIONAL FOOTPRINT (18 COMPANIES), 2023
                       11.7.5.3 Application Footprint
                                   TABLE 545 APPLICATION FOOTPRINT (18 COMPANIES), 2023
                       11.7.5.4 Vertical Footprint
                                   TABLE 546 VERTICAL FOOTPRINT (18 COMPANIES), 2023
                       11.7.5.5 Offering Footprint
                                   TABLE 547 OFFERING FOOTPRINT (18 COMPANIES), 2023
     11.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES 
             11.8.1 PROGRESSIVE COMPANIES
             11.8.2 RESPONSIVE COMPANIES
             11.8.3 DYNAMIC COMPANIES
             11.8.4 STARTING BLOCKS
                                   FIGURE 104 MARKET: COMPANY EVALUATION MATRIX (STARTUPS/SMES), 2023
             11.8.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES
                       11.8.5.1 Detailed List of Key Startups/SMEs
                                   TABLE 548 GENERATIVE AI MARKET: DETAILED LIST OF KEY STARTUPS/SMES, 2023
                       11.8.5.2 Competitive Benchmarking of Key Startups/SMEs
                                   TABLE 549 MARKET: COMPETITIVE BENCHMARKING OF STARTUPS/SMES
     11.9 COMPETITIVE SCENARIO AND TRENDS 
             11.9.1 PRODUCT LAUNCHES & ENHANCEMENTS
                                   TABLE 550 GENERATIVE AI MARKET: PRODUCT LAUNCHES & ENHANCEMENTS, JANUARY 2021–MARCH 2024
             11.9.2 DEALS
                                   TABLE 551 GENERATIVE AI MARKET: DEALS, JANUARY 2021–MARCH 2024
 
12 COMPANY PROFILES (Page No. - 617)
     12.1 INTRODUCTION 
     12.2 KEY PLAYERS 
(Business Overview, Products/Solutions/Services offered, Recent Developments, MnM View)*
             12.2.1 MICROSOFT
                       TABLE 552 MICROSOFT: BUSINESS OVERVIEW
                       FIGURE 105 MICROSOFT: COMPANY SNAPSHOT
                       TABLE 553 MICROSOFT: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 554 MICROSOFT: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 555 MICROSOFT: DEALS
             12.2.2 AWS
                       TABLE 556 AWS: BUSINESS OVERVIEW
                       FIGURE 106 AWS: COMPANY SNAPSHOT
                       TABLE 557 AWS: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 558 AWS: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 559 AWS: DEALS
             12.2.3 GOOGLE
                       TABLE 560 GOOGLE: BUSINESS OVERVIEW
                       FIGURE 107 GOOGLE: COMPANY SNAPSHOT
                       TABLE 561 GOOGLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 562 GOOGLE: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 563 GOOGLE: DEALS
             12.2.4 ADOBE
                       TABLE 564 ADOBE: BUSINESS OVERVIEW
                       FIGURE 108 ADOBE: COMPANY SNAPSHOT
                       TABLE 565 ADOBE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 566 ADOBE: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 567 ADOBE: DEALS
             12.2.5 OPENAI
                       TABLE 568 OPENAI: BUSINESS OVERVIEW
                       TABLE 569 OPENAI: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 570 OPENAI: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 571 OPENAI: DEALS
             12.2.6 IBM
                       TABLE 572 IBM: BUSINESS OVERVIEW
                       FIGURE 109 IBM: COMPANY SNAPSHOT
                       TABLE 573 IBM: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 574 IBM: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 575 IBM: DEALS
             12.2.7 META
                       TABLE 576 META: BUSINESS OVERVIEW
                       FIGURE 110 META: COMPANY SNAPSHOT
                       TABLE 577 META: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 578 META: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 579 META: DEALS
             12.2.8 ANTHROPIC
                       TABLE 580 ANTHROPIC: BUSINESS OVERVIEW
                       TABLE 581 ANTHROPIC: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 582 ANTHROPIC: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 583 ANTHROPIC: DEALS
             12.2.9 NVIDIA
                       TABLE 584 NVIDIA: BUSINESS OVERVIEW
                       FIGURE 111 NVIDIA: COMPANY SNAPSHOT
                       TABLE 585 NVIDIA: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 586 NVIDIA: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 587 NVIDIA: DEALS
             12.2.10 ACCENTURE
                                   TABLE 588 ACCENTURE: BUSINESS OVERVIEW
                                   FIGURE 112 ACCENTURE: COMPANY SNAPSHOT
                                   TABLE 589 ACCENTURE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                                   TABLE 590 ACCENTURE: DEALS
             12.2.11 CAPGEMINI
                                   TABLE 591 CAPGEMINI: BUSINESS OVERVIEW
                                   FIGURE 113 CAPGEMINI: COMPANY SNAPSHOT
                                   TABLE 592 CAPGEMINI: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                                   TABLE 593 CAPGEMINI: PRODUCT LAUNCHES & ENHANCEMENTS
                                   TABLE 594 CAPGEMINI: DEALS
             12.2.12 INSILICO MEDICINE
             12.2.13 SIMPLIFIED
             12.2.14 LUMEN5
             12.2.15 AI21 LABS
             12.2.16 HUGGING FACE
             12.2.17 DIALPAD
             12.2.18 PERSADO
     12.3 STARTUP/SME PROFILES 
             12.3.1 LIGHTRICKS
             12.3.2 PAIGE.AI
             12.3.3 PLAY.HT
             12.3.4 SPEECHIFY
             12.3.5 MIDJOURNEY
             12.3.6 FIREFLIES
             12.3.7 SYNTHESIA
             12.3.8 MOSTLY AI
             12.3.9 CHARACTER.AI
             12.3.10 HYPOTENUSE AI
             12.3.11 VIABLE
             12.3.12 DEFOG.AI
             12.3.13 DEEPSEARCH LABS
             12.3.14 WRITESONIC
             12.3.15 AMBERSEARCH
             12.3.16 COPY.AI
             12.3.17 SYNTHESIS AI
             12.3.18 COLOSSYAN
             12.3.19 INFLECTION AI
             12.3.20 GLEAN
             12.3.21 JASPER
             12.3.22 RUNWAY
             12.3.23 INWORLD AI
             12.3.24 TYPEFACE
             12.3.25 INSTADEEP
             12.3.26 FORETHOUGHT
             12.3.27 TOGETHER AI
             12.3.28 UPSTAGE
             12.3.29 MISTRAL AI
             12.3.30 ADEPT
             12.3.31 MOSAIC ML
             12.3.32 STABILITY AI
             12.3.33 COHERE
     12.4 OPEN-SOURCE COMPANIES 
             12.4.1 GFP-GAN
             12.4.2 FONTJOY
             12.4.3 ELEUTHERAI
             12.4.4 STARRYAI
             12.4.5 MAGIC STUDIO
             12.4.6 BAICHUAN AI
             12.4.7 SALESFORCE
             12.4.8 TECHNOLOGY INNOVATION INSTITUTE
             12.4.9 ABACUS.AI
             12.4.10 OPENLM
*Details on Business Overview, Products/Solutions/Services offered, Recent Developments, MnM View might not be captured in case of unlisted companies.
 
13 ADJACENT AND RELATED MARKETS (Page No. - 716)
     13.1 INTRODUCTION 
     13.2 CONVERSATIONAL AI MARKET - GLOBAL FORECAST TO 2028 
             13.2.1 MARKET DEFINITION
             13.2.2 MARKET OVERVIEW
                       13.2.2.1 Conversational AI market, by offering
                                   TABLE 595 CONVERSATIONAL AI MARKET, BY OFFERING, 2018–2022 (USD MILLION)
                                   TABLE 596 CONVERSATIONAL AI MARKET, BY OFFERING, 2023–2028 (USD MILLION)
                       13.2.2.2 Conversational AI market, by business function
                                   TABLE 597 CONVERSATIONAL AI MARKET, BY BUSINESS FUNCTION, 2018–2022 (USD MILLION)
                                   TABLE 598 CONVERSATIONAL AI MARKET, BY BUSINESS FUNCTION, 2023–2028 (USD MILLION)
                       13.2.2.3 Conversational AI market, by channel
                                   TABLE 599 CONVERSATIONAL AI MARKET, BY CHANNEL, 2018–2022 (USD MILLION)
                                   TABLE 600 CONVERSATIONAL AI MARKET, BY CHANNEL, 2023–2028 (USD MILLION)
                       13.2.2.4 Conversational AI market, by vertical
                                   TABLE 601 CONVERSATIONAL AI MARKET, BY VERTICAL, 2018–2022 (USD MILLION)
                                   TABLE 602 CONVERSATIONAL AI MARKET, BY VERTICAL, 2023–2028 (USD MILLION)
                       13.2.2.5 Conversational AI market, by region
                                   TABLE 603 CONVERSATIONAL AI MARKET, BY REGION, 2018–2022 (USD MILLION)
                                   TABLE 604 CONVERSATIONAL AI MARKET, BY REGION, 2023–2028 (USD MILLION)
     13.3 CHATBOT MARKET - GLOBAL FORECAST TO 2028 
             13.3.1 MARKET DEFINITION
             13.3.2 MARKET OVERVIEW
                       13.3.2.1 Chatbot market, by offering
                                   TABLE 605 CHATBOT MARKET, BY OFFERING, 2017–2022 (USD MILLION)
                                   TABLE 606 CHATBOT MARKET, BY OFFERING, 2023–2028 (USD MILLION)
                       13.3.2.2 Chatbot market, by type
                                   TABLE 607 CHATBOT MARKET, BY TYPE, 2017–2022 (USD MILLION)
                                   TABLE 608 CHATBOT MARKET, BY TYPE, 2023–2028 (USD MILLION)
                       13.3.2.3 Chatbot market, by channel integration
                                   TABLE 609 CHATBOT MARKET, BY CHANNEL INTEGRATION, 2017–2022 (USD MILLION)
                                   TABLE 610 CHATBOT MARKET, BY CHANNEL INTEGRATION, 2023–2028 (USD MILLION)
                       13.3.2.4 Chatbot market, by vertical
                                   TABLE 611 CHATBOT MARKET, BY VERTICAL, 2017–2022 (USD MILLION)
                                   TABLE 612 CHATBOT MARKET, BY VERTICAL, 2023–2028 (USD MILLION)
                       13.3.2.5 Chatbot market, by region
                                   TABLE 613 CHATBOT MARKET, BY REGION, 2017–2022 (USD MILLION)
                                   TABLE 614 CHATBOT MARKET, BY REGION, 2023–2028 (USD MILLION)
 
14 APPENDIX (Page No. - 726)
     14.1 DISCUSSION GUIDE 
     14.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 
     14.3 CUSTOMIZATION OPTIONS 
     14.4 RELATED REPORTS 
     14.5 AUTHOR DETAILS 

The generative AI market research study involved extensive secondary sources, directories, journals, and paid databases. Primary sources were mainly industry experts from the core and related industries, preferred generative AI providers, third-party service providers, consulting service providers, end users, and other commercial enterprises. In-depth interviews were conducted with various primary respondents, including key industry participants and subject matter experts, to obtain and verify critical qualitative and quantitative information, and assess the market’s prospects.

Secondary Research

In the secondary research process, various sources were referred to, for identifying and collecting information for this study. Secondary sources included annual reports, press releases, and investor presentations of companies; white papers, journals, and certified publications; and articles from recognized authors, directories, and databases. The data was also collected from other secondary sources, such as journals, government websites, blogs, and vendors' websites. Additionally, generative AI spending of various countries was extracted from the respective sources. Secondary research was mainly used to obtain key information related to the industry’s value chain and supply chain to identify key players based on solutions, services, market classification, and segmentation according to offerings of major players, industry trends related to software, hardware, services, technology, applications, warehouse sizes, verticals, and regions, and key developments from both market- and technology-oriented perspectives.

Primary Research

In the primary research process, various primary sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information on the market. The primary sources from the supply side included various industry experts, including Chief Experience Officers (CXOs); Vice Presidents (VPs); directors from business development, marketing, and generative AIs expertise; related key executives from generative AIs solution vendors, SIs, professional service providers, and industry associations; and key opinion leaders.

Primary interviews were conducted to gather insights, such as market statistics, revenue data collected from solutions and services, market breakups, market size estimations, market forecasts, and data triangulation. Primary research also helped in understanding various trends related to technologies, applications, deployments, and regions. Stakeholders from the demand side, such as Chief Information Officers (CIOs), Chief Technology Officers (CTOs), Chief Strategy Officers (CSOs), and end users using generative AIs solutions, were interviewed to understand the buyer’s perspective on suppliers, products, service providers, and their current usage of generative AI solutions and services, which would impact the overall generative AI market.

Generative AI  Market Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Generative AI Market Size Estimation

Multiple approaches were adopted for estimating and forecasting the generative AI market. The first approach involves estimating the market size by summation of companies’ revenue generated through the sale of solutions and services.

Market Size Estimation Methodology-Top-down approach

In the top-down approach, an exhaustive list of all the vendors offering solutions and services in the generative AI market was prepared. The revenue contribution of the market vendors was estimated through annual reports, press releases, funding, investor presentations, paid databases, and primary interviews. Each vendor's offerings were evaluated based on breadth of software and services according to data types, business functions, deployment models, and verticals. The aggregate of all the companies’ revenue was extrapolated to reach the overall market size. Each subsegment was studied and analyzed for its global market size and regional penetration. The markets were triangulated through both primary and secondary research. The primary procedure included extensive interviews for key insights from industry leaders, such as CIOs, CEOs, VPs, directors, and marketing executives. The market numbers were further triangulated with the existing MarketsandMarkets’ repository for validation.

Gen AI Market Size Estimation Methodology-Bottom-up approach

In the bottom-up approach, the adoption rate of generative AI solutions and services among different end users in key countries with respect to their regions contributing the most to the market share was identified. For cross-validation, the adoption of generative AIs solutions and services among industries, along with different use cases with respect to their regions, was identified and extrapolated. Weightage was given to use cases identified in different regions for the gen AI market size calculation.

Based on the market numbers, the regional split was determined by primary and secondary sources. The procedure included the analysis of the generative AI market’s regional penetration. Based on secondary research, the regional spending on Information and Communications Technology (ICT), socio-economic analysis of each country, strategic vendor analysis of major generative AIs providers, and organic and inorganic business development activities of regional and global players were estimated. With the data triangulation procedure and data validation through primary interviews, the exact values of the overall generative AI market size and segments’ size were determined and confirmed using the study.

Global Generative AI Market Size: Bottom-Up and Top-Down Approach

Generative AI  Market Bottom Up and Top Down Approach

To know about the assumptions considered for the study, Request for Free Sample Report

Data Triangulation

After arriving at the overall market size using the market size estimation processes as explained above, the market was split into several segments and subsegments. To complete the overall market engineering process and arrive at the exact statistics of each market segment and subsegment, data triangulation and market breakup procedures were employed, wherever applicable. The overall market size was then used in the top-down procedure to estimate the size of other individual markets via percentage splits of the market segmentation.

Market Definition

Generative AI refers to a subset of artificial intelligence techniques focused on creating data, content, or outputs that mimic or resemble human-generated content. Unlike traditional AI, which operates based on predefined rules or input-output mappings, generative AI employs models capable of understanding and generating new, original data based on patterns learned from existing data. This approach enables machines to autonomously produce diverse outputs, including images, text, audio, and video, often indistinguishable from human-created content. Generative AI techniques include generative adversarial networks (GANs), variational autoencoders (VAEs), and transformers, among others.

Stakeholders

  • Generative AI software developers
  • Large Language Model (LLM) vendors
  • Business analysts
  • Cloud service providers
  • Consulting service providers
  • Enterprise end-users
  • Distributors and Value-added Resellers (VARs)
  • Government agencies
  • Independent Software Vendors (ISV)
  • Managed service providers
  • Market research and consulting firms
  • Support & maintenance service providers
  • System Integrators (SIs)/migration service providers
  • Language service providers
  • Technology providers

Report Objectives

  • To define, describe, and predict the generative AI market by offering (software and services), data modality, application, vertical, and region
  • To provide detailed information related to major factors (drivers, restraints, opportunities, and industry-specific challenges) influencing the generative AI market growth
  • To analyze the micro markets with respect to individual growth trends, prospects, and their contribution to the total market
  • To analyze the opportunities in the market for stakeholders by identifying the high-growth segments of the generative AI market
  • To analyze opportunities in the market and provide details of the competitive landscape for stakeholders and market leaders
  • To forecast the market size of segments for five main regions: North America, Europe, Asia Pacific, Middle East Africa, and Latin America
  • To profile key players and comprehensively analyze their market rankings and core competencies.
  • To analyze competitive developments, such as partnerships, new product launches, and mergers and acquisitions, in the generative AI market
  • To analyze the impact of recession across all the regions across the gen AI market

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per your company’s specific needs. The following customization options are available for the report:

Product Analysis

  • Product quadrant, which gives a detailed comparison of the product portfolio of each company.

Geographic Analysis

  • Further breakup of the North American generative AI market
  • Further breakup of the European generative AI market
  • Further breakup of the Asia Pacific generative AI market
  • Further breakup of the Middle Eastern & African generative AI market
  • Further breakup of the Latin America generative AI market

Company Information

  • Detailed analysis and profiling of additional market players (up to five)
Custom Market Research Services

We will customize the research for you, in case the report listed above does not meet with your exact requirements. Our custom research will comprehensively cover the business information you require to help you arrive at strategic and profitable business decisions.

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