The smart agriculture market is expected to grow from USD 14.40 billion in 2024 to reach USD 23.38 billion by 2029, growing at a CAGR of 10.2% from 2024 to 2029. Burgeoning demand for sustainable practices, growing integration of robotic systems and drones, increasing pressure on the food supply chain, and rising investments and initiatives towards smart agriculture are some of the major drivers influencing the market growth.
A few key smart agriculture market players are Deere & Company (US), Trimble Inc. (US), AGCO Corporation (US), Topcon (US), and DeLaval (Sweden) among others. Key strategies adopted by the players in the smart agriculture market ecosystem include product launches, developments, partnerships, agreements, joint ventures, acquisitions, and expansions in order to increase their market share, and expand their presence in the market
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Major Smart Agriculture companies include:
Deere & Company
Deere & Company has a comprehensive product portfolio of smart agricultural hardware, software, and services that caters to applications such as precision farming and smart greenhouses. The company has a strong geographic presence in the US. It is one of the leading players in the smart agriculture market. The company uses both inorganic growth strategies, such partnerships, acquisitions, and collaborations, as well as organic growth strategies, like new product launches. Deere & Company partnered with Ag Leader Technology and Kinze Manufacturing in March 2024 to facilitate farmers' integration of the three companies' technology and equipment into whole-farm operations. They can connect their agronomic data within the John Deere Operations Center.
Trimble Inc.
Trimble Inc. provides smart agricultural hardware, software, and services for applications such as smart greenhouses and precision farming. In North America, the business has a strong geographic presence. The company strengthened its specialized product line by increasing its R&D spending as a percentage of revenues from 14.7% in 2022 to 17.5% in 2023. It distributes its products to over 150 countries through representatives, dealers, direct sales, and joint partnerships. It focuses on both inorganic and organic activities such as partnerships, joint ventures, product launches, and collaborations. Trimble Inc. partnered with Holmen, the Swedish forestry company, in April 2024. The new forest management system for Holmen Skog is now called Trimble Connected Forest.
AGCO Corporation
AGCO Corporation provides smart agricultural hardware, software, and services for various applications, including smart greenhouses, precision forestry, livestock farming, and precision farming. The business is well-represented geographically across the Middle East and Europe. Additionally, the company's R&D expenditures increased from 2.5% in 2022 to 12.9% in 2023. AGCO Corporation focuses on organic growth strategies such as brand launches and inorganic growth strategies such as agreements, partnerships, and acquisitions. In July 2024, AGCO Corporation formed a definitive agreement under which it sold the majority of its Grain & Protein business to American Industrial Partners (AIP). The deal size was USD 700 million.
Related Reports:
Smart Agriculture Market by Precision Farming, Livestock Monitoring, Precision Aquaculture, On-Cloud, On-Premises, System Integration & Consulting, Harvesting Management, HVAC Management and Water and Fertilizer Management – Global Forecast to 2029
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