HOME Top Market Reports Masterbatch Market by Type (White, Black, Color, Additive, Filler, and Others) and by Application (Packaging, Building & Construction, Automotive, Consumer Goods, Textile, and Others) - Global Trends & Forecasts to 2020

Masterbatch Market by Type (White, Black, Color, Additive, Filler, and Others) and by Application (Packaging, Building & Construction, Automotive, Consumer Goods, Textile, and Others) - Global Trends & Forecasts to 2020

By: marketsandmarkets.com
Publishing Date: January 2016
Report Code: CH 2607

 

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The masterbatch market is estimated to be worth USD 8.35 Billion in 2014 and is projected to reach USD 12.61 Billion by 2020, registering a CAGR of 7.0% between 2015 and 2020. In this study, 2013 has been considered as the historical year, 2014 as the base year and 2015 to 2020 as forecast period for estimating market size of masterbatch. The global masterbatch market has been segmented on the basis of type, application, and region. Color is expected to play a key role in fueling the growth of the overall masterbatch market owing to its unique properties, which makes them suitable for use in various industrial applications. Color masterbatch is mainly driven by the need of end-use industries to differentiate their products in the market. These end-use industries rely heavily on color for their marketing and branding strategies. Many products and brands are recognized based on their color and logos.

In this report, market sizes have been derived using both bottom-up and top-down approaches. First, the market size for each product type (white, black, color, additives, and filler), for various regions (Asia-Pacific, North America, Europe, and South America), and countries have been identified using secondary and primary research. The overall market sizes for various regions and countries have been calculated by adding these individual markets. Regional level masterbatch market sizes have been further segmented on the basis of application, using percentage split gathered during the research. For future growth (CAGRs) trends of the masterbatch, application industry packaging, building & construction, consumer goods, automotive, textiles, and others have been analyzed.Findings of this study were verified through primary research by conducting extensive interviews with key officials such as CEOs, VPs, directors, and executives. The breakdown of profiles by primary interviewees is illustrated in the below figure:

Masterbatch Market

The major masterbatch market players include A. Schulman (U.S.), Cabot Corporation (U.S.), Clariant AG (Switzerland), Polyone Corporation (U.S.), Plastika Kritis S.A. (Greece), Ampacet Corporation (U.S.), and others.

This study answers several questions for the stakeholders, primarily which market segments to focus in the next two to five years for prioritizing the efforts and investments. The target audiences for the masterbatch market report are as follows:

  • Masterbatch manufacturers
  • Masterbatch suppliers
  • Masterbatch formulators
  • Raw material suppliers
  • Service providers
  • End users such as packaging, building & construction, automotive, consumer goods, and textiles companies

Scope of the Report:

This report categorizes the global masterbatch market on the basis of type, application, and region.

Market Segmentation, by Type:

The masterbatch market has been segmented on the basis of type: white, black, color, additives, and filler.

Market Segmentation, by Application:

The masterbatch market has been segmented on the basis of application into packaging, building & construction, consumer goods, automotive, textiles, and others.

Market Segmentation, by Region:

The region analysis covers Asia-Pacific, North America, Europe, and South America.

Available Customizations

With the given market data, MarketsandMarkets offers customizations according to the company’s specific needs. The following customization options) are available for the report:

Regional Analysis

  • Further breakdown of a region with respect to a particular country, additional application, and/or type

Country Information

  • Additional country information (Up to 3)

Company Information

  • Detailed analysis and profiling of additional market players (Up to 5)

Table of Contents

1 Introduction (Page No. - 14)
    1.1 Objectives of the Study
    1.2 Market Definition
           1.2.1 Markets Covered
           1.2.2 Years Considered for the Study
    1.3 Currency and Pricing
    1.4 Limitations
    1.5 Stakeholders

2 Research Methodology (Page No. - 18)
    2.1 Research Data
           2.1.1 Secondary Data
                    2.1.1.1 Key Data From Secondary Sources
           2.1.2 Primary Data
                    2.1.2.1 Key Data From Primary Sources
                    2.1.2.2 Key Industry Insights
                    2.1.2.3 Breakdown of Primary Interviews
    2.2 Market Size Estimation
           2.2.1 Bottom-Up Approach
           2.2.2 Top-Down Approach
    2.3 Market Breakdown and Data Triangulation
    2.4 Research Assumptions
           2.4.1 Assumptions

3 Executive Summary (Page No. - 27)

4 Premium Insights (Page No. - 33)
    4.1 Attractive Opportunities in the Masterbatch Market
    4.2 Masterbatch Market: Regional Segments
    4.3 Masterbatch Market in Asia-Pacific
    4.4 Masterbatch Market Attractiveness
    4.5 Masterbatch Market, By Type
    4.6 Masterbatch Market: Developing vs Developed Nations
    4.7 Fastest-Growing Markets, By Application
    4.8 Lifecycle Analysis, By Region

5 Market Overview (Page No. - 39)
    5.1 Introduction
    5.2 Market Segmentation
    5.3 Market Dynamics
           5.3.1 Drivers
                    5.3.1.1 Increasing Use of Plastics as A Substitute for Conventional Materials
                    5.3.1.2 Widely Preferred Coloring Method
                    5.3.1.3 Industrialization in Asia-Pacific and Latin America
           5.3.2 Restraints
                    5.3.2.1 Cost Competitiveness of Color Matching
           5.3.3 Opportunities
                    5.3.3.1 Innovations in Additive Masterbatch
                    5.3.3.2 Growth in Eastern Europe
    5.4 Value Chain Analysis
    5.5 Porter’s Five Forces Analysis
           5.5.1 Threat of Substitutes
           5.5.2 Bargaining Power of Suppliers
           5.5.3 Bargaining Power of Buyers
           5.5.4 Threat of New Entrants
           5.5.5 Intensity of Rivalry

6 Masterbatch Market, By Type (Page No. - 50)
    6.1 Introduction
    6.2 Color Masterbatch
    6.3 Additive Masterbatch
    6.4 White Masterbatch
    6.5 Black Masterbatch
    6.6 Filler Masterbatch

7 Masterbatch Market, By Application (Page No. - 61)
    7.1 Introduction
    7.2 Packaging
    7.3 Building & Construction
    7.4 Consumer Goods
    7.5 Automotive
    7.6 Textiles
    7.7 Others

8 Masterbatch Market, By Region (Page No. - 73)
    8.1 Introduction
    8.2 Asia-Pacific
           8.2.1 China
           8.2.2 India
           8.2.3 Japan
           8.2.4 South Korea
           8.2.5 Taiwan
    8.3 Europe
           8.3.1 Germany
           8.3.2 France
           8.3.3 Italy
           8.3.4 Benelux
           8.3.5 Poland
           8.3.6 U.K.
    8.4 North America
           8.4.1 U.S.
           8.4.2 Canada
           8.4.3 Mexico
    8.5 South America
           8.5.1 Brazil
           8.5.2 Argentina
           8.5.3 Middle East & Africa

9 Competitive Landscape (Page No. - 118)
    9.1 Overview
    9.2 New Product Launches: the Most Popular Growth Strategy
    9.3 Europe: the Most Active Region, 2011–2015
    9.4 Maximum Developments Recorded in 2013
    9.5 Plastika Kritis S.A.: the Most Active Player Between 2011 and 2015
    9.6 Competitive Situations and Trends
           9.6.1 New Product Launches
           9.6.2 Expansions
           9.6.3 Mergers & Acquistions
           9.6.4 Contracts & Agreements
           9.6.5 Joint Ventures
           9.6.6 Research & Development

10 Company Profiles (Page No. - 128)
     10.1 Introduction
     10.2 A. Schulman, Inc.
             10.2.1 Business Overview
             10.2.2 Products Offered
             10.2.3 Recent Developments
             10.2.4 SWOT Analysis
             10.2.5 MnM View
     10.3 Cabot Corporation
             10.3.1 Business Overview
             10.3.2 Products Offered
             10.3.3 Recent Developments
             10.3.4 SWOT Analysis
             10.3.5 MnM View
     10.4 Clariant AG
             10.4.1 Business Overview
             10.4.2 Products Offered
             10.4.3 Recent Developments
             10.4.4 SWOT Analysis
             10.4.5 MnM View
     10.5 Polyone Corporation
             10.5.1 Business Overview
             10.5.2 Products Offered
             10.5.3 Recent Developments
             10.5.4 SWOT Analysis
             10.5.5 MnM View
     10.6 Plastika Kritis S.A.
             10.6.1 Business Overview
             10.6.2 Products Offered
             10.6.3 Recent Developments
             10.6.4 SWOT Analysis
             10.6.5 MnM View
     10.7 Ampacet Corporation
             10.7.1 Business Overview
             10.7.2 Products Offered
             10.7.3 Recent Developments
     10.8 Hubron (International) Ltd.
             10.8.1 Business Overview
             10.8.2 Products Offered
             10.8.3 Recent Developments
     10.9 Kunststof-KEMI Skandinavia A/S
             10.9.1 Business Overview
             10.9.2 Products Offered
     10.10 Polyplast Mόller GmbH
             10.10.1 Business Overview
             10.10.2 Products Offered
     10.11 Tosaf Group
             10.11.1 Business Overview
             10.11.2 Products Offered
             10.11.3 Recent Developments

11 Appendix (Page No. - 152)
     11.1 Insights From Industry Experts
     11.2 Discussion Guide
     11.3 Introducing RT: Real-Time Market Intelligence
     11.4 Available Customizations
     11.5 Related Reports


List of Tables (120 Tables)

Table 1 Masterbatch Market, By Type
Table 2 Masterbatch Market, By Application
Table 3 Market Size, By Type, 2013–2020 (Kiloton)
Table 4 Market Size, By Type, 2013–2020 (USD Million)
Table 5 Color Masterbatch Market Size, By Region, 2013–2020 (Kiloton)
Table 6 Color Masterbatch Market Size, By Region, 2013–2020 (USD Million)
Table 7 Additive Masterbatch Market Size, By Region, 2013–2020 (Kiloton)
Table 8 Additive Masterbatch Market Size, By Region, 2013–2020 (USD Million)
Table 9 White Masterbatch Market Size, By Region, 2013–2020 (Kiloton)
Table 10 White Masterbatch Market Size, By Region, 2013–2020 (USD Million)
Table 11 Black Masterbatch Market Size, By Region, 2013–2020 (Kiloton)
Table 12 Black Masterbatch Market Size, By Region, 2013–2020 (USD Million)
Table 13 Filler Masterbatch Market Size, By Region, 2013–2020 (Kiloton)
Table 14 Filler Masterbatch Market Size, By Region, 2013–2020 (USD Million)
Table 15 Market Size, By Application, 2013–2020 (Kiloton)
Table 16 Market Size, By Application, 2013–2020 (USD Million)
Table 17 Market Size in Packaging Segment, By Region, 2013–2020 (Kiloton)
Table 18 Market Size in Packaging Segment, By Region, 2013–2020 (USD Million)
Table 19 Market Size in Building & Construction Segment, By Region, 2013–2020 (Kiloton)
Table 20 Market Size in Building & Construction Segment, By Region, 2013–2020 (USD Million)
Table 21 Masterbatch Market Size in Consumer Goods Segment, By Region, 2013–2020 (Kiloton)
Table 22 Market Size in Consumer Goods Segment, By Region, 2013–2020 (USD Million)
Table 23 Masterbatch Market Size in Automotive Segment, By Region, 2013–2020 (Kiloton)
Table 24 Market Size in Automotive Segment, By Region, 2013–2020 (USD Million)
Table 25 Masterbatch Market Size in Textiles Segment, By Region, 2013–2020 (Kiloton)
Table 26 Market Size in Textiles Segment, By Region, 2013–2020 (USD Million)
Table 27 Masterbatch Market Size in Others Segment, By Region, 2013–2020 (Kiloton)
Table 28 Market Size in Others Segment, By Region, 2013–2020 (USD Million)
Table 29 Masterbatch Market Size, By Region, 2013–2020 (Kiloton)
Table 30 Market Size, By Region, 2013–2020 (USD Million)
Table 31 Asia-Pacific: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 32 Asia-Pacific: Market Size, By Type, 2013–2020 (USD Million)
Table 33 Asia-Pacific: Market Size, By Application, 2013–2020 (Kiloton)
Table 34 Asia-Pacific: Market Size, By Application, 2013–2020 (USD Million)
Table 35 China: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 36 China: Market Size, By Type, 2013–2020 (USD Million)
Table 37 China: Market Size, By Application, 2013–2020 (Kiloton)
Table 38 China: Masterbatch Market Size, By Application, 2013–2020 (USD Million)
Table 39 India: Market Size, By Type, 2013–2020 (Kiloton)
Table 40 India: Masterbatch Market Size, By Type, 2013–2020 (USD Million)
Table 41 India: Market Size, By Application, 2013–2020 (Kiloton)
Table 42 India: Market Size, By Application, 2013–2020 (USD Million)
Table 43 Japan: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 44 Japan: Market Size, By Type, 2013–2020 (USD Million)
Table 45 Japan: Market Size, By Application, 2013–2020 (Kiloton)
Table 46 Japan: Market Size, By Application, 2013–2020 (USD Million)
Table 47 South Korea: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 48 South Korea: Market Size, By Type, 2013–2020 (USD Million)
Table 49 South Korea: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 50 South Korea: Market Size, By Application, 2013–2020 (USD Million)
Table 51 Taiwan: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 52 Taiwan: Market Size, By Type, 2013–2020 (USD Million)
Table 53 Taiwan: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 54 Taiwan: Market Size, By Application, 2013–2020 (USD Million)
Table 55 Europe: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 56 Europe: Market Size, By Type, 2013–2020 (USD Million)
Table 57 Europe: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 58 Europe: Market Size, By Application, 2013–2020 (USD Million)
Table 59 Germany: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 60 Germany: Market Size, By Type, 2013–2020 (USD Million)
Table 61 Germany: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 62 Germany: Market Size, By Application, 2013–2020 (USD Million)
Table 63 France: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 64 France: Market Size, By Type, 2013–2020 (USD Million)
Table 65 France: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 66 France: Market Size, By Application, 2013–2020 (USD Million)
Table 67 Italy: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 68 Italy: Market Size, By Type, 2013–2020 (USD Million)
Table 69 Italy: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 70 Italy: Market Size, By Application, 2013–2020 (USD Million)
Table 71 Benelux: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 72 Benelux: Market Size, By Type, 2013–2020 (USD Million)
Table 73 Benelux: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 74 Benelux: Market Size, By Application, 2013–2020 (USD Million)
Table 75 Poland: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 76 Poland: Market Size, By Type, 2013–2020 (USD Million)
Table 77 Poland: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 78 Poland: Market Size, By Application, 2013–2020 (USD Million)
Table 79 U.K.: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 80 U.K.: Market Size, By Type, 2013–2020 (USD Million)
Table 81 U.K.: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 82 U.K.: Market Size, By Application, 2013–2020 (USD Million)
Table 83 North America: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 84 North America: Market Size, By Type, 2013–2020 (USD Million)
Table 85 North America: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 86 North America: Market Size, By Application, 2013–2020 (USD Million)
Table 87 U.S.: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 88 U.S.: Market Size, By Type, 2013–2020 (USD Million)
Table 89 U.S.: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 90 U.S.: Market Size, By Application, 2013–2020 (USD Million)
Table 91 Canada: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 92 Canada: Market Size, By Type, 2013–2020 (USD Million)
Table 93 Canada: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 94 Canada: Market Size, By Application, 2013–2020 (USD Million)
Table 95 Mexico: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 96 Mexico: Market Size, By Type, 2013–2020 (USD Million)
Table 97 Mexico: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 98 Mexico: Market Size, By Application, 2013–2020 (USD Million)
Table 99 South America: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 100 South America: Market Size, By Type, 2013–2020 (USD Million)
Table 101 South America: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 102 South America: Market Size, By Application, 2013–2020 (USD Million)
Table 103 Brazil: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 104 Brazil: Market Size, By Type, 2013–2020 (USD Million)
Table 105 Brazil: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 106 Brazil: Market Size, By Application, 2013–2020 (USD Million)
Table 107 Argentina: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 108 Argentina: Market Size, By Type, 2013–2020 (USD Million)
Table 109 Argentina: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 110 Argentina: Market Size, By Application, 2013–2020 (USD Million)
Table 111 Middle East & Africa: Masterbatch Market Size, By Type, 2013–2020 (Kiloton)
Table 112 Middle East & Africa: Market Size, By Type, 2013–2020 (USD Million)
Table 113 Middle East & Africa: Masterbatch Market Size, By Application, 2013–2020 (Kiloton)
Table 114 Middle East & Africa: Market Size, By Application, 2013–2020 (USD Million)
Table 115 New Product Launches, 2011–2015
Table 116 Expansions, 2011–2015
Table 117 Mergers & Acquistions, 2011-2015
Table 118 Contracts & Agreements, 2011-2015
Table 119 Joint Ventures, 2011-2015
Table 120 Research & Development, 2011-2015


List of Figures (58 Figures)

Figure 1 Masterbatch Market: Research Design
Figure 2 Masterbatch Market: Data Triangulation
Figure 3 Additive Masterbatch Market to Register High Growth Rate Between 2015 and 2020
Figure 4 Asia-Pacific and Europe Accounted for the Largest Share in 2014
Figure 5 Asia-Pacific to Witness the Highest Growth During the Forecast Period
Figure 6 India and China to Witness the Highest Growth Between 2015 and 2020
Figure 7 Masterbatch Market to Register High Growth Between 2015 and 2020
Figure 8 Asia-Pacific Projected to Register the Highest Growthrate Between 2015 and 2020
Figure 9 China Accounted for the Largest Share in the Masterbatch Market in Asia-Pacific
Figure 10 India to Witness the Highest Growth Between 2015 and 2020
Figure 11 Color Masterbatch Market to Witness the Highest Growth During the Forecast Period
Figure 12 Lucrative Markets for Masterbatch: China and India
Figure 13 Masterbatch has the Potential for High Growth in the Emerging Economies
Figure 14 Potential High Growth in Asia-Pacific for Masterbatch
Figure 15 Drivers, Restraints and Opportunities Govern the Masterbatch Market
Figure 16 Value Chain Analysis for Masterbatch
Figure 17 Porter’s Five Forces Analysis
Figure 18 Color Masterbatch Dominates the Market
Figure 19 Asia-Pacific Captures the Largest Market Share
Figure 20 North American Additive Masterbatch Market to Register Low Growth Rate
Figure 21 White Masterbatch to Register High-Growth in Asia-Pacific Between 2015 and 2020
Figure 22 Asia-Pacific is the Fastest Growing Market During Forecast Period
Figure 23 South America to Register High Growth Between 2015 and 2020
Figure 24 Automotive Segment to Register Highest Growth Between 2015 and 2020
Figure 25 Asia-Pacific Accounts for Major Share of the Market in Packaging Segment
Figure 26 Growing Building & Construction  Activities Driving the Demand in High Growth Regions
Figure 27 Europe to Register Slow Growth During Forecast Period
Figure 28 Asia-Pacific to Continue Dominating the Market Between 2015 and 2020
Figure 29 Asia-Pacific Projected to Be Fastest-Growing Market Between 2015 and 2020
Figure 30 North American Masterbatch Market to Register Sluggish Growth Between 2015 and 2020
Figure 31 Regional Snapshot (2015–2020) – Rapidly Growing Markets are Emerging as New Strategic Locations
Figure 32 China Masterbatch Market has the Highest Growth Potential
Figure 33 Asia-Pacific Market Snapshot: China and India to Register High Growth Between 2015 and 2020
Figure 34 European Market Snapshot: Germany to Continue Dominating the Market
Figure 35 North American Market Snapshot: U.S. Accounts for the Largest Share of the Region’s Market
Figure 36 South America Market Snapshot: Brazil is the Most Lucrative Market
Figure 37 Middle East & Africa Masterbatch Market to Witness Steady Growth
Figure 38 Companies Primarily Adopted Organic Growth Strategies
Figure 39 Key Growth Strategies in the Masterbatch Market, 2011–2015
Figure 40 New Product Launches Made Europe the Most Active Region
Figure 41 Masterbatch Market Developmental Share, 2011–2015
Figure 42 Recent Developments, By Company, 2011–2015
Figure 43 Regional Revenue Mix of the Major Market Players
Figure 44 A. Schulman, Inc.: Company Snapshot
Figure 45 A. Schulman, Inc.: SWOT Analysis
Figure 46 Cabot Corporation: Company Snapshot
Figure 47 Cabot Corporation: SWOT Analysis
Figure 48 Clariant AG: Company Snapshot
Figure 49 Clariant AG: SWOT Analysis
Figure 50 Polyone Corporation: Company Snapshot
Figure 51 Polyone Corporation: SWOT Analysis
Figure 52 Plastika Kritis S.A.: Company Snapshot
Figure 53 Plastika Kritis S.A.: SWOT Analysis
Figure 54 Ampacet Corporation.: Company Snapshot
Figure 55 Hubron (International) Ltd.: Company Snapshot
Figure 56 Kunststof-KEMI Skandinavia A/S: Company Snapshot
Figure 57 Polyplast Mόller GmbH: Company Snapshot
Figure 58 Tosaf Group: Company Snapshot

The masterbatch market is projected to reach USD 12.61 Billion by 2020, registering a CAGR of 7.0% between 2015 and 2020.

The global masterbatch market is driven by increased demand from the end-use industries such as packaging, building & construction, consumer goods, automotive, and textiles. Asia-Pacific, with its growing economy and rapidly expanding commercial and industrial base is projected to witness the highest growth in the masterbatch market between 2015 and 2020.

Automotive is the fastest-growing market for masterbatch. Plastics are commonly used in the automotive industry for vehicle interiors. Lately, the use of plastics for exterior applications has also increased. Some of the vehicle components made of plastics are bumpers, seating, dashboards, windows, screens, light covers, air bags, insulation, seat belts, and door panels. Thus, the increasing use of plastics in the automotive industry is driving the demand of masterbatch. Moreover, the growing automotive industry is also driving the masterbatch market in Asia-Pacific and South America.

Additive masterbatch is the fastest-growing type of masterbatch. It helps enhance the processing of plastics and reduces costs. The additive masterbatch market has high growth potential as it adds a number of properties to plastics. The high growth rate of the market is attributed to the growth of end-use industries. The additive masterbatch market is also witnessing innovation and emergence of smaller players.

Asia-Pacific is the largest masterbatch market and is also projected to have the highest growth during the forecast period. This is on account of the growing demand from the end-use industries such as packaging, building & construction, consumer goods, automotive, and textiles. The growth of the vast middle class population, increasing urbanization, and consumerism are the key drivers of these industries. The economic development in the region has given rise to significant industrialization and growth of the manufacturing sector. Government policies for manufacturing, emission control, and producing environmentally friendly products are all contributing to innovations in the plastics and related industries. The market in this region has a large number of small and domestic players providing customized products & services to clients who demand small quantities of masterbatch. All these factors have made Asia-Pacific the largest market for masterbatch, globally.

Masterbatch Market

Cost competitiveness of color matching acts as a restraint for the market. Color matching is an important aspect of the masterbatch process. Initially, only the standard or stock color masterbatches were available off-the-shelf, eventually the range of stock colors increased as per demand. Its costs were lower owing to mass production and fewer color changes. However, in recent times, the demand for customized colors has increased, as colors have gained large importance in the branding, marketing, and differentiating strategies of end users.

The competitiveness of the masterbatch market is continuously increasing with innovative and new product launches. Developments are dominated by major players such as Clariant AG (Switzerland), A. Schulman, Inc. (U.S.), Plastika Kritis S.A. (Greece), PolyOne Corporation (U.S.), and Ampacet Corporation (U.S.). The market players are primarily concentrating on organic growth strategies. The growing demand from end users and the growth strategies adopted by key players has led to the establishment of a number of new production facilities and offices in different regions.

Available Customizations Title

Client Customization Problem Statement :

Carbon Black Masterbatch

Solution Provided:

This project provides the detailed analysis for carbon black masterbatch by polymer type, geography, an....

This project provides the detailed analysis for carbon black masterbatch by polymer type, geography, and by end use applications.

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Client Consult Problem Statement :

MnM’s client who is one of the leading suppliers of Carbon Black Master Batch and conductive concentrates was interested in project involving “Assessment for Carbon Black Master Batches for use in Engineering Polymers”. The key objective for the study involved:

  1. In-depth analysis of Carbon Black Master batches for use in Engineering Polymers’ across South East Asia, Middle East, NAM, Europe, LATAM and Russia for PBT, PSO, PES, PVDF, PEEK, PEK, PET, PAI, PEI, POM, PPS, PPO, PPE, PSU, PTFE, UHMPE and their processing methods and applications
  2. To provide the growth and price elasticity for black master batch for each polymer and their main application
  3. Customer analysis of top customers, their focus geographies & applications, product portfolio, annual consumption pricing strategy, supply chain details, and unmet needs analysis
  4. Competitive benchmarking of top Carbon Black master batch manufacturers across North America, South East Asia, Middle East, Europe, Latin America & Russia

Solution Provided:
  1. Methodology Adopted by MnM :MnM carried out this study through a combination of extensive sec....
  1. Methodology Adopted by MnM :MnM carried out this study through a combination of extensive secondary research followed by primary discussions with Key Opinion Leaders, carbon black master batch manufacturers, suppliers, dealers/distributors and customers to estimate their volume & value and understand the trends of the market. Also, substitute products /technology, industry wide applications, and usage patterns were identified to arrive at exact market size numbers. Exhaustive interviews were conducted from sales, marketing, production, R&D, technical experts using a semi- structured questionnaire to understand and provide the in-depth analysis. By conducting numerous in-depth market evaluation using foundations of both qualitative & quantitative interview approaches along with the expertise of consulting team at MnM. The end users/customers were interviewed to understand their current and forecast usage in various applications which further validated the market number through bottom up approach.
  2. Actual Solution Provided: -Through the detailed outcome of the study, we provided inputs on-

    Market size (current and forecasts) of the carbon black master batch for use in engineering polymers by application, processing methods, and targeted regions. Value chain analysis, Porter five forces analysis, and matrix of black master batch based polymer type and end use segments was provided to the client. Pricing analysis for carbon black master batch was done at regional level. Customer analysis of top customers with their focus geographies, business segments & applications, product portfolio, product purchased based on polymer, annual consumption pricing strategy, supply chain details, and unmet needs analysis was also delivered to the client. Competitive benchmarking with details such as their business segmentation, SWOT analysis with respect to black master batch polymers market, black master batch plant locations, key markets served, product specifications, and level of integration were identified for the client.

Value Delivered:

MnM’s client was able to understand dynamics and trends in the engineering polymer market sector for carbon black master batches. The current scenario and the market forecasts helped the client to focus on the high growth markets of carbon black market batch. The customer analysis helped the client to target the customers of carbon black master batch in targeted geographies and further increase their customer base. The competitive benchmarking also helped to understand the client’s present situation in the market in comparison to his competitors and helps the client to build short and long term strategies to gain the market share.

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