Report Description

Counterfeiting was earlier a problem specific to developing countries of Africa and Asia. However, with the recent increase in parallel trading and internet pharmacies, the industry has also expanded in developed nations such as the U.S. and Europe. Counterfeit medicines in particular are on the increase. The most commonly counterfeited drugs in developed countries are the so-called ‘lifestyle drugs’ and other common pharmaceuticals that have a high demand, such as aspirin, antacid, and analgesics.

The global counterfeit industry generates an estimated $670 billion annually. To prevent this huge loss to the pharmaceutical industry, manufacturers have started utilizing advanced packaging technologies such as security inks, holograms, taggants, and radio frequency identification tagging (RFID). Major retailers such as Wal-Mart in the U.S. and Tesco in the U.K. have made it compulsory for their suppliers to incorporate RFID tags on medicines. Currently, RFID and 2D-barcodes are the most prominent packaging technologies available to prevent counterfeiting. Taggants are also witnessing huge growth due to its wide application and integration in other packaging technologies such as holograms, security inks, and RFIDs.

This report will analyze the market potential of anti-counterfeiting technologies for food and pharmaceuticals packaging, as these are the two most prominent sectors taking anti-counterfeit measures. This report not only provides a comprehensive market estimate of the anti-counterfeit macro-markets; it also gives a detailed analysis of its submarkets, which have so far remained unexplored.

Scope of the report

The report gives a full breakdown of the entire market for anti-counterfeiting food and pharmaceuticals packaging technologies. The market is segmented on the basis of products, applications, and technologies. Each section will provide market data, market drivers, trends and opportunities, top-selling products, key players, and competitive landscape.

The report covers major technologies such as:

1. Authentication technologies (inks and dyes, holograms, watermarks, taggants)
2. Trace and track technologies (barcodes, RFIDs)

The application areas include the packaging of:

1. Food products (dairy, meat, sea food, bakery, confectionery, convenience, and baby food)
2. Pharmaceuticals (generic drugs, prescription drugs, power boosters etc.)

The report features more than 40 tables to give a complete insight into the market, along with 45 profiles of the top companies in this market. All market tables will be categorized by geography, application, and technology. The report highlights strategic issues like tapping the upcoming markets such as RFID application in anti-counterfeit packaging. The strategic analysis also includes consolidating strategy, new product development, competitive positioning, gap analysis, and identification of opportunities and challenges. The report identifies niche opportunities for all the sub-segments within the anti-counterfeiting food and pharmaceuticals packaging technologies market.

What makes our reports unique?

1. We provide the longest market segmentation chain in the industry with our three-level market breakdown and our analysis of minimum 40 collectively exhaustive and mutually exclusive micro markets.
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3. Each report is about 150 pages, featuring 30+ market data tables, 30+ company profiles, and an analysis of 200 patents.
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5. 15 pages of high level analysis identifying opportunities, best practices, entry strategies, benchmarking strategies, market positioning, product positioning, and competitive positioning.

Key questions answered

1. Which are the high-growth segments and how is the market segmented in terms of applications, products, services, ingredients, technologies, stakeholders?
2. What are market estimates and forecasts; which markets are doing well and which are not?
3. Where are the gaps and opportunities; what factors are driving market growth?
4. Which are the key playing fields and winning-edge imperatives?
5. What is the competitive landscape; who are the main players in each segment; what are their strategic directives, operational strengths, key selling products, and product pipelines? Who is doing what?

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TABLE OF CONTENTS
 
1. INTRODUCTION
   1.1. KEY TAKEAWAYS
   1.2. REPORT DESCRIPTION
   1.3. MARKETS COVERED
   1.4. STAKEHOLDERS
2. SUMMARY
3. A BRIEF INTRODUCTION TO COUNTERFEITING
   3.1. DESCRIPTION ABOUT FEW HIGHLY COUNTERFEIT AFFECTED COUNTRIES
   3.2. COUNTERFEIT IN PHARMACEUTICALS
   3.3. COUNTERFEIT IN FOOD & BEVERAGE INDUSTRY
   3.4. COUNTERFEITED AUTO PARTS
   3.5. COUNTERFEIT IN APPARELS
   3.6. PIRATED SOFTWARE
   3.7. COUNTERFEIT IN CONSUMER ELECTRONICS
   3.8. PIRATED WEB VIDEO
4. MARKET OVERVIEW
   4.1. EVOLUTION OF ANTI COUNTERFEIT PACKAGING TECHNOLOGIES
   4.2. GLOBAL ANTI COUNTERFEIT PACKAGING TECHNOLOGY MARKET
        4.2.1. YEARWISE GROWTH OF ANTI COUNTERFEIT PACKAGING TECHNOLOGY MARKET
        4.2.2. RFID AND HOLOGRAMS PROMISE A HUGE MARKET POTENTIAL
        4.2.3. RFID AND TAGGANTS PROVIDE THE HIGHEST SECURITY AGAINST COUNTERFEITING TO THE FOOD AND PHARMACEUTICALS INDUSTRIES
        4.2.4. COMPARATIVE ANALYSIS OF ENTRY BARRIERS AND COMPETITION IN THE ANTI COUNTERFEIT PACKAGING TECHNOLOGY MARKET
   4.3. GLOBAL ANTI COUNTERFEIT PACKAGING APPLICATION MARKET
        4.3.1. MARKET ATTRACTIVENESS OF ANTI COUNTERFEIT PACKAGING APPLICATIONS
   4.4. GEOGRAPHIC ANALYSIS
        4.4.1. NORTH AMERICA
        4.4.2. EUROPE
        4.4.3. ASIA
        4.4.4. ROW
        4.4.5. IMPLEMENTATION OF COUNTERFEITING IN VARIOUS GEOGRAPHIES
   4.5. RFID PROVIDES HUGE GROWTH POTENTIAL IN FUTURE
   4.6. MARKET DRIVERS
        4.6.1. INCREASE IN THE TOTAL NUMBER OF COUNTERFEITING CASES
        4.6.2. INCREASED AWARENESS ABOUT GOODWILL AND BRAND NAME
        4.6.3. SEVERE CONSEQUENCES OF COUNTERFEITING IN FOOD AND PHARMACEUTICAL AS COMPARED TO OTHER INDUSTRIES
        4.6.4. INCREASED DEMAND FOR SECURED PACKAGING IN PHARMACEUTICALS
        4.6.5. GLOBAL RECESSION
        4.6.6. COUNTERFEIT PRODUCTS IN BRIC ECONOMIES
        4.6.7. FDA’S ROLE IN ANTI COUNTERFEITING
   4.7. RESTRAINTS
        4.7.1. PERCEIVED AS AN UNNECESSARY EXPENSE
        4.7.2. LACK OF AWARENESS AMONG MANUFACTURERS
        4.7.3. CONSUMER’S LACKLUSTER ATTITUDE
5. ANTI-COUNTERFEITING PACKAGING MARKET BY TECHNOLOGY
   5.1. AUTHENTICATION PACKAGING TECHNOLOGIES
        5.1.1. INKS AND DYES
               5.1.1.1. Security Inks
                        5.1.1.1.1. Market Drivers
                                   5.1.1.1.1.1. Wide application in other alternate anti-counterfeit technologies
                                   5.1.1.1.1.2. Low manufacturing cost
                                   5.1.1.1.1.3. Oldest and most extensively used technique for anti-counterfeiting
                                   5.1.1.1.1.4. High profit margins
                        5.1.1.1.2. Restraints
                                   5.1.1.1.2.1. Requires exhaustive R&D
                        5.1.1.1.3. Color Shifting Ink
                        5.1.1.1.4. Holographic Inks
                        5.1.1.1.5. Thermochromatic and Photochromic Inks
                        5.1.1.1.6. Taggant Inks
                        5.1.1.1.7. Watermark Inks
                        5.1.1.1.8. Conductive Inks
                        5.1.1.1.9. Intaglio Inks
                        5.1.1.1.10. Machine readable Inks
                        5.1.1.1.11. Infrared up-converting Inks
                        5.1.1.1.12. Competitive Landscape
        5.1.2. HOLOGRAMS
               5.1.2.1. Market Drivers
                        5.1.2.1.1. Difficult to duplicate
                        5.1.2.1.2. Do not require complex machines or equipments to detect duplicates
               5.1.2.2. Restraints
                        5.1.2.2.1. Do not support tracking and tracing of products
               5.1.2.3. Overt Hologram
               5.1.2.4. Covert Hologram
               5.1.2.5. Competitive Landscape
                        5.1.2.5.1. Agreements for Holograms Market
        5.1.3. WATERMARKS
               5.1.3.1. Physical Paper Watermark
               5.1.3.2. Digital Watermark
        5.1.4. TAGGANTS
               5.1.4.1. Market Drivers
                        5.1.4.1.1. Integration in various technologies
                        5.1.4.1.2. Does not alter look of packaging
                        5.1.4.1.3. Difficult to detect due to microscopic size
                        5.1.4.1.4. Willingness of food and pharmaceutical companies to experiment with newer technologies
                        5.1.4.1.5. Taggants can be reprogrammed
               5.1.4.2. Restraints
                        5.1.4.2.1. Need special devices to detect taggants
               5.1.4.3. Competitive Landscape
                        5.1.4.3.1. Need special devices to detect New Developments for Security Inks Market
        5.1.5. Track and trace packaging technologies
               5.1.5.1. Bar Coding Technology
               5.1.5.2. Market Drivers
                        5.1.5.2.1. Old tracking technique widely used in retail market for uniquely identifying products
                        5.1.5.2.2. Cost factor
               5.1.5.3. Restraints
                        5.1.5.3.1. Detection of counterfeit at only point of sale
                        5.1.5.3.2. Limitation of the scope of barcodes
                        5.1.5.3.3. Require bar code scanners/readers for authentication
               5.1.5.4. Paper Bar Code Labels
               5.1.5.5. Aluminum Bar Code Labels
               5.1.5.6. Polyester Bar Code Labels
               5.1.5.7. Ceramic Bar Code Labels
               5.1.5.8. BAR CODE PRODUCTS
                        5.1.5.8.1. Pen Type Readers
                        5.1.5.8.2. Laser Scanners
                        5.1.5.8.3. CCD Readers
                        5.1.5.8.4. Camera based readers
                        5.1.5.8.5. Omni directional barcode scanners
               5.1.5.9. RFID TECHNOLOGY
                        5.1.5.9.1. Market Drivers
                                   5.1.5.9.1.1. Enables tracking of the product throughout the supply chain
                                   5.1.5.9.1.2. FDA endorsement of RFID
                        5.1.5.9.2. Restraints
                                   5.1.5.9.2.1. Complexity in installing proper infrastructure
                                   5.1.5.9.2.2. No quick returns on investments (ROI)
                        5.1.5.9.3. Challenges
                                   5.1.5.9.3.1. Consumers fear to lose privacy
                        5.1.5.9.4. Based On Internal Power
                                   5.1.5.9.4.1. Active RFID Tags
                                   5.1.5.9.4.2. Passive RFID Tags
                        5.1.5.9.5. Based on Radio Frequency
                                   5.1.5.9.5.1. Low Frequency RFID Tags (LF RFID tags)
                                   5.1.5.9.5.2. High Frequency RFID Tags (HF RFID tags)
                                   5.1.5.9.5.3. Ultra-high Frequency RFID Tags (UHF RFID Tags)
                        5.1.5.9.6. Competitive Landscape
                                   5.1.5.9.6.1. Alliances for RFID Markets
6. GLOBAL ANTI-COUNTERFEITING PACKAGING TECHNOLOGIES MARKET BY APPLICATION
   6.1. FOOD
        6.1.1. BABY FOOD
        6.1.2. PACKAGED BAKERY PRODUCTS
        6.1.3. CONFECTIONERY
        6.1.4. PACKAGED DAIRY PRODUCTS
        6.1.5. PACKAGED MEAT PRODUCTS
        6.1.6. PACKAGED SEA FOOD
        6.1.7. CONVENIENCE FOOD
               6.1.7.1. Packaged nuts
               6.1.7.2. Packaged vegetables
               6.1.7.3. Packaged fruits
               6.1.7.4. Soups
               6.1.7.5. Pasta
   6.2. PHARMACEUTICALS
        6.2.1. ON THE BASIS OF PRESCRIPTION
               6.2.1.1. Prescription drugs
               6.2.1.2. Non-prescription drugs
        6.2.2. ON THE BASIS OF POINT OF SALE
               6.2.2.1. Internet pharmacies
               6.2.2.2. Retail drugstores
        6.2.3. ON THE BASIS OF DRUG CATEGORIES
               6.2.3.1.1. Power enhancement drugs
                          6.2.3.1.1.1. Viagra
7. GLOBAL ANTI-COUNTERFEITING PACKAGING TECHNOLOGIES MARKET BY PACKAGING TYPES
   7.1. ON THE BASIS OF PACKAGING LEVELS
        7.1.1. PRIMARY
        7.1.2. SECONDARY
        7.1.3. TERTIARY
8. COMPANY PROFILES
   8.1. 3 M
   8.2. ALIEN TECHNOLOGY CORPORATION
   8.3. APPLIED DNA SCIENCES
   8.4. ATLAS TELECOM
   8.5. AUTHENTIX (CO-OWNED BY CARLYLE GROUP AND J.H. WHITNEY & CO.)
   8.6. AVERY DENNISON
   8.7. CFC INTERNATIONAL, INC
   8.8. CORTEGRA GROUP, INC.
   8.9. DATA SYSTEM INTERNATIONAL (DSI)
   8.10. DATAMAX CORPORATION
   8.11. DOMINO INTEGRATED SOLUTIONS GROUP (ISG)
   8.12. DOMINO ISG PRODUCT PORTFOLIO
   8.13. DUPONT AUTHENTICATION
   8.14. EVEREST HOLOVISIONS LTD
   8.15. FLINT GROUP
   8.16. STRATEGIES AND DEVELOPMENTS
   8.17. GLOBERANGER CORPORATION
   8.18. HOLOGRAM INDUSTRIES
   8.19. HOLOGRAM INDUSTRIES PRODUCT PORTFOLIO
   8.20. STRATEGIES AND DEVELOPMENTS
   8.21. HOLOMEX
   8.22. HOLOPOINT, LTD
   8.23. HOLOPOINT PRODUCT PORTFOLIO
   8.24. HOLOSTIK INDIA LTD.
   8.25. IDENTIF GMBH (SUBSIDIARY OF RECON TECHNOLOGY)
   8.26. INTERMEC TECHNOLOGIES
   8.27. INTERNATIONAL INK COMPANY
   8.28. IMPINJ INC.
   8.29. INKSURE TECHNOLOGIES
   8.30. LESERSEC INDIA
   8.31. LESERSEC PRODUCT PORTFOLIO
   8.32. MICROTRACE SOLUTIONS LLC
   8.33. NOVAVISION
   8.34. OPSEC SECURITY GROUP PLC
   8.35. PACIFIC HOLOGRAPHIC
   8.36. PARELEC INC.
   8.37. PRINTRONIX
   8.38. SATO AMERICA, INC.
   8.39. SAVI TECHNOLOGY, INC.
   8.40. SECURITY HOLOGRAM, INC.
   8.41. SICPA
   8.42. STMICROELECTRONICS (ST)
   8.43. SUN CHEMICAL (SUBSIDIARY OF DIC)
   8.44. SYMBOL TECHNOLOGIES
   8.45. TAGSYS RFID
   8.46. TESA SCRIBOS GMBH
   8.47. TEXAS INSTRUMENTS
   8.48. ZEBRA TECHNOLOGIES
9. PATENTS
10. APPENDIX

LIST OF TABLES

TABLE 1 GLOBAL ANTI COUNTERFEIT PACKAGING MARKET BY TECHNOLOGY THROUGH 2014 ($ MILLIONS)
TABLE 2 ENTRY BARRIERS AND COMPETITION
TABLE 3 LOBAL ANTI COUNTERFEIT PACKAGING MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 4 NORTH AMERICAN ANTI COUNTERFEIT PACKAGING MARKET THROUGH 2014 ($ MILLIONS)
TABLE 5 EUROPEAN ANTI COUNTERFEIT PACKAGING MARKET THROUGH 2014 ($ MILLIONS)
TABLE 6 ASIAN ANTI COUNTERFEIT PACKAGING MARKET THROUGH 2014 ($ MILLIONS)
TABLE 7 ROW ANTI COUNTERFEIT PACKAGING MARKET THROUGH 2014 ($ MILLIONS)
TABLE 8 GLOBAL AUTHENTICATION PACKAGING TECHNOLOGIES MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 9 GLOBAL AUTHENTICATION PACKAGING TECHNOLOGIES MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 10 GLOBAL INKS AND DYES MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 11 GLOBAL INKS AND DYES MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 12 GLOBAL SECURITY INKS MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 13 GLOBAL SECURITY INKS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 14 GLOBAL COLOR SHIFTING INK MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 15 GLOBAL HOLOGRAPHIC INKS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 16 GLOBAL THERMOCHROMATIC AND PHOTOCHROMIC INKS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 17 GLOBAL TAGGANTS INKS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 18 GLOBAL WATERMARK INKS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 19 GLOBAL CONDUCTIVE INKS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 20 GLOBAL INTAGLIO INKS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 21 GLOBAL MACHINE READABLE INKS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 22 GLOBAL INFRARED UP-CONVERTING INKS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 23 NEW DEVELOPMENTS FOR SECURITY INKS MARKET
TABLE 24 AGREEMENTS AND JOINT VENTURES FOR SECURITY INKS MARKET
TABLE 25 GLOBAL HOLOGRAMS MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 26 GLOBAL HOLOGRAMS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 27 GLOBAL OVERT HOLOGRAMS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 28 GLOBAL COVERT HOLOGRAMS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 29 GLOBAL WATERMARK MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 30 GLOBAL WATERMARK MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 31 GLOBAL PHYSICAL PAPER WATERMARK MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 32 GLOBAL DIGITAL WATERMARK MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 33 GLOBAL TAGGANTS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 34 GLOBAL TRACK AND TRACE PACKAGING TECHNOLOGIES MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 35 GLOBAL TRACK AND TRACE PACKAGING TECHNOLOGIES MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 36 BAR CODING MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 37 BAR CODING MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 38 GLOBAL PAPER BAR CODE LABELS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 39 GLOBAL ALUMINUM BAR CODE LABELSMARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 40 GLOBAL POLYESTER BAR CODE LABELSMARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 41 GLOBAL CERAMIC BAR CODE LABELSMARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 42 ACQUISITIONS IN BAR CODES MARKET
TABLE 43 GLOBAL RFID MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 44 GLOBAL RFID MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 45 GLOBAL LOW FREQUENCY RFID TAGS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 46 GLOBAL ULTRA-HIGH FREQUENCY RFID TAGS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 47 GLOBAL HIGH FREQUENCY RFID TAGS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 48 NEW DEVELOPMENTS FOR RFID MARKET
TABLE 49 AGREEMENTS FOR RFID MARKET
TABLE 50 PARTENERSHIP FOR RFID MARKET
TABLE 51 MERGERS AND ACQUISITIONS FOR RFID MARKET
TABLE 52 GLOBAL ANTI-COUNTERFEITING PACKAGING TECHNOLOGIES MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 53 GLOBAL ANTI-COUNTERFEITING PACKAGING FOOD MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 54 GLOBAL ANTI-COUNTERFEITING PACKAGING FOOD MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 55 GLOBAL ANTI-COUNTERFEITING PACKAGING FOR BABY FOOD MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 56 GLOBAL ANTI-COUNTERFEITING PACKAGING FOR BACKERY PRODUCTS MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 57 GLOBAL ANTI-COUNTERFEITING PACKAGING FOR CONVENIENCE FOOD MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 58 GLOBAL ANTI-COUNTERFEITING CONFECTIONERY MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 59 GLOBAL ANTI-COUNTERFEITING PACKAGED DAIRY PRODUCTS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 60 GLOBAL ANTI-COUNTERFEITING PACKAGED MEAT PRODUCTS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 61 GLOBAL ANTI-COUNTERFEITING PACKAGED SEA PRODUCTS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 62 GLOBAL ANTI-COUNTERFEITING PACKAGING FOR CONVENIENCE FOOD MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 63 GLOBAL ANTI-COUNTERFEITING PACKAGING FOR FRUITS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 64 GLOBAL ANTI-COUNTERFEITING PACKAGING FOR NUTS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 65 GLOBAL ANTI-COUNTERFEITING PACKAGING FOR VEGETABLES MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 66 GLOBAL ANTI-COUNTERFEITING PACKAGING FOR SOUPS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 67 GLOBAL ANTI-COUNTERFEITING PACKAGING FOR PASTA MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 68 GLOBAL ANTI-COUNTERFEITING PACKAGING PHARMACEUTICALS MARKET BY PRODUCT THROUGH 2014 ($ MILLIONS)
TABLE 69 GLOBAL ANTI-COUNTERFEITING PACKAGING PHARMACEUTICALS MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 70 GLOBAL ANTI-COUNTERFEITING PACKAGING INTERNET PHARMACIES MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 71 GLOBAL ANTI-COUNTERFEITING RETAIL DRUGSTORES MARKET BY GEOGRAPHY THROUGH 2014 ($ MILLIONS)
TABLE 72 GLOBAL ANTI-COUNTERFEITING PACKAGING TECHNOLOGIES MARKET BY PACKAGING TYPES THROUGH 2014 ($ MILLIONS)
TABLE 73 3M PRODUCT PORTFOLIO
TABLE 74 ALIEN PRODUCT PORTFOLIO
TABLE 75 APPLIED PRODUCT PORTFOLIO
TABLE 76 ATLAS PRODUCT PORTFOLIO
TABLE 77 AUTHENTIX PRODUCT PORTFOLIO
TABLE 78 AVERY DENNISON PRODUCT PORTFOLIO
TABLE 79 CFC PRODUCT PORTFOLIO
TABLE 80 CORTEGRA PRODUCT PORTFOLIO
TABLE 81 DSI PRODUCT PORTFOLIO
TABLE 82 DATAMAX PRODUCT PORTFOLIO
TABLE 83 DUPONT PRODUCT PORTFOLIO
TABLE 84 EVEREST PRODUCT PORTFOLIO
TABLE 85 FLINT GROUP PRODUCT PORTFOLIO
TABLE 86 GLOBERANGER PRODUCT PORTFOLIO
TABLE 87 HOLOMEX PRODUCT PORTFOLIO
TABLE 88 HOLOSTIK PRODUCT PORTFOLIO
TABLE 89 IDENTIF PRODUCT PORTFOLIO
TABLE 90 INTERMEC PRODUCT PORTFOLIO
TABLE 91 INTERNATIONAL INK PRODUCT PORTFOLIO
TABLE 92 IMPINJ PRODUCT PORTFOLIO
TABLE 93 INKSURE PRODUCT PORTFOLIO
TABLE 94 MICROTRACE PRODUCT PORTFOLIO
TABLE 95 NOVAVISION PRODUCT PORTFOLIO
TABLE 96 OPSEC PRODUCT PORTFOLIO
TABLE 97 PACIFIC HOLOGRAPHIC PRODUCT PORTFOLIO
TABLE 98 PARELEC PRODUCT PORTFOLIO
TABLE 99 SAVI PRODUCT PORTFOLIO
TABLE 100 SECURITY HOLOGRAM PRODUCT PORTFOLIO
TABLE 101 SICPA PRODUCT PORTFOLIO
TABLE 102 ST PRODUCT PORTFOLIO
TABLE 103 SUN CHEMICAL PRODUCT PORTFOLIO
TABLE 104 SYMBOL TECHNOLOGIES PRODUCT PORTFOLIO
TABLE 105 TAGSYS RFID PRODUCT PORTFOLIO
TABLE 106 TESA SCRIBOS PRODUCT PORTFOLIO ZEBRA TECHNOLOGIES
TABLE 107 NUMBER OF ANTI COUNTERFIET PACKAGING PATENTS FROM 2005 TO JULY 2009 BY GEOGRAPHY
TABLE 108 NUMBER OF ANTI COUNTERFIET PACKAGING PATENTS FROM 2005 TO JULY 2009 BY TECHNOLOGIES
TABLE 109 U.S. PATENTS
TABLE 110 EUROPEAN PATENTS
TABLE 111 JAPANESE PATENTS

LIST OF FIGURES

FIGURE 1 COUNTERFEITING MARKET IN VARIOUS COUNTRIES
FIGURE 2 EVOLUTION OF ANTI COUTNERFEITING TECHNIQUES
FIGURE 3 ANTI COUTNERFEITING BASED ON TECHNOLOGY
FIGURE 4 REVENUES FOR ANTI COUNTERFEIT PACKAGING TECHNOLOGY MARKET (2007-2014)
FIGURE 5 BCG MATRIX
FIGURE 6 COMPARATIVE ANALYSIS QUADRANT FOR ANTI COUNTERFEIT PACKAGING TECHNOLOGIES
FIGURE 7 ANTI COUTNERFEIT PACKAGING MEASURES FOR APPLICATIONS
FIGURE 8 MARKET ATTRACTIVENESS GRAPH OF DIFFERENT ANTI-COUNTEFEIT PACKAGING APPLICATIONS
FIGURE 9 IMPLEMENTATION OF ANTI COUNTERFEITING IN VARIOUS GEOGRAPHIES
FIGURE 10 YEAR WISE GEOGRAPHY CHART
FIGURE 11 RFID PROVIDES HUGE GROWTH POTENTIAL IN FUTURE
FIGURE 12 SCALE OF COUNTERFEITING IN BRIC ECONOMIES
FIGURE 13 TOP ANTI COUNTERFEIT PACKAGING TECHNOLOGIES PATENTS FILED FOR DIFFERENT GEOGRAPHIES FROM 2004 TO JUNE 2009
FIGURE 14 ANTI COUNTERFEIT PACKAGING TECHNOLOGIES PATENTS FILED WORLDWIDE FOR DIFFERENT CATEGORIES FROM 2004 TO JUNE 2009
FIGURE 15 ANTI COUNTERFEIT PACKAGING TECHNOLOGIES PATENTS FILED IN US  FROM 2004 TO JUNE 2009
FIGURE 16 TOP TEN MEDICAL DEVICE TECHNOLOGIES PATENTS FILED IN EUROPE  FROM 2004 TO JUNE 2009
FIGURE 17 TOP TEN MEDICAL DEVICE TECHNOLOGIES PATENTS FILED IN JAPAN  FROM 2004 TO JUNE 2009

Anti counterfeit Has Immense Growth Potential in the Asian Market

Increasing cases of counterfeiting have resulted in implementation of anti counterfeit technologies. Anti counterfeit technologies are of two types namely authentication packaging and track and trace packaging technologies. North America holds a major share of the global anti counterfeit market. Asia has the highest growth rate due to untapped market and significant level of counterfeiting. Europe has a lower growth rate due to a relatively lower number of cases of counterfeiting.

The anti counterfeit packaging market is driven by the increasing awareness about counterfeiting and its financial losses caused by it. The major challenges faced by the anti counterfeit market is the high cost involved in implementing the technologies and apprehension amongst the manufacturers about the extent of security provided by these technologies. However, this market has immense growth potential in emerging economies in the Asian market which is an untapped market.

The global anti counterfeit packaging market is expected to be worth US$79.3 billion by 2014, growing at an estimated CAGR of 8.6% from 2009 to 2014. Bar code forms the largest market segment; and is expected to reach US$26 billion by 2014. However, as the bar code market is attending maturity it is growing at a very low CAGR of 0.4% for the same period. RFID market has the highest growth potential and is expected to grow with a CAGR of 20.2% for the same period. Key players are Impinj, Inc, Intermec Inc, Sun Chemical, InkSure Technologies Inc., Digimarc Corp, and Cfc International, Inc.

Source: MarketsandMarkets

The accompanying table indicates the estimated market size of anti counterfeiting packaging technologies in 2009. The market for bar code is expected to have the maximum market share followed by the RFID technology. The patent analysis of anti counterfeit packaging market indicates that maximum number of patents have been registered for RFID tags, which accounts for 46% of the total number of patents registered. Holograms are second with 29%, followed by watermarks with 14% of the total number of patents registered. Geography-wise, the U.S. accounts for 45% of the total patents registered in anti counterfeit followed by Europe with 31%.