Partnerships, Agreements, Mergers and Acquisitions, and New Product Developments to Achieve Growth in the Global Adaptive Security Market
Adaptive security is a real-time information security approach that helps to protect the networks from cyber-attacks, advanced threats, and vulnerabilities. It offers comprehensive adaptive protection process with improved predictive, preventive, detective, and responsive capabilities to safeguards networks, endpoints, applications, and data from real time behavioral anomalies and advanced threats. MarketsandMarkets forecast the adaptive security market size to grow from USD 3.53 Billion in 2016 to USD 7.07 Billion by 2021, at a CAGR of 14.9%. The sophistication level in the cyber-attacks is increasing and creating demands for more comprehensive security solutions that would protect enterprises from advanced cyber threats.
The key players in the adaptive security market include Cisco Systems, Inc. (U.S.), Juniper Networks (U.S.), Trend Micro, Inc. (Japan), FireEye (U.S.), Rapid7 (U.S.), Panda security (Spain), Illumio (U.S.), EMC RSA (U.S.), and others. These players have adopted various strategies such as partnerships, agreements, mergers and acquisitions, and new product developments to achieve growth in the global adaptive security market.
The adaptive security market witnessed a lot of partnerships, agreements, and collaborations by key players from 2014 to 2016. Cisco partnered with Manage Engine to enhance its capabilities in the field of networking and security analytics solutions. Juniper Networks and Aerohive Networks collaborated to deliver simple, secure, and cloud-managed network solutions to enterprises. FireEye and ForeScout partnered to develop advanced threat detection and agentless devices visibility platform in order to boost the threat detection capabilities. Illumio joined Nutanix to offer secure network infrastructure appliances to enterprises.
The key players also adopted the strategy for mergers and acquisitions to increase their geographic presence and expand their product portfolio to untapped markets. Cisco acquired Jasper Technologies, Inc. to enhance advanced IOT security solutions in its portfolio. Trend Micro acquired Tipping point to develop & boost its security solutions platform. Moreover, FireEye acquired iSIGHT partners to deliver advanced cyber threat intelligence operations.
The major players also launched new products and offerings, to strengthen their product portfolio and expand their offerings to newer clients. Jupiter Networks unveiled industry’s fastest firewall that helped to secure traffic and deliver high performance while reducing the security bottlenecks and traffic management issues. Trend Micro enhanced its smart protection platform with new smart sensor solution for endpoint monitoring and rapid detection of threats on endpoints and servers. Rapid7 launched global strategic services to provide threat-focused program assessment and development services to enhance organization’s security services. Fire Eye launched FireEye Threat Intelligence Engine that protects customers from advanced threats and vulnerabilities
Adaptive security vendors are continuously adding innovation to their products and services to protect networks, endpoints, applications, and data from real time behavioral anomalies and advanced threats. Furthermore, adaptive security solutions are being increasingly adopted in various verticals, such as government & defense, BFSI, retail, IT & telecom, healthcare, energy & utilities, media & entertainment, and manufacturing which have led to the growth of the market, across the globe.
Related Reports:
Adaptive Security Market by Component (Solution, Services), Application (Network Security, Endpoint Security, Application Security, Cloud Security, Others), Deployment Mode, Organization Size, Vertical, Region - Global Forecast to 2021
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