HOME Top Market Reports Hybrid Cloud Market by Solution (Consulting, Cloud Integration, Cloud Management, Cloud Security, and Networking), by Service Model (IAAS, PAAS, and SAAS), by Region (NA, Europe, APAC, MEA, and LA) – Global Forecast to 2019

Hybrid Cloud Market by Solution (Consulting, Cloud Integration, Cloud Management, Cloud Security, and Networking), by Service Model (IAAS, PAAS, and SAAS), by Region (NA, Europe, APAC, MEA, and LA) – Global Forecast to 2019

By: marketsandmarkets.com
Publishing Date: March 2015
Report Code: TC 2015

 

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Hybrid cloud is an integrated cloud service environment utilizing the platforms of both public cloud and private cloud. Hybrid hosting, a configuration of hybrid cloud offers many benefits such as scalability, cost efficiencies, security, and flexibility. The combination of public cloud and private cloud enhances the efficiency of the enterprises by offering large space along with security of the data and applications. The cloud bursting features combined with pay per use model are attracting many SMBs and the large enterprises across the world. The hybrid cloud deployment model also helps in reducing the capital expenditures of the enterprises to a great extent. With the hybrid cloud solutions and services, an enterprise can take advantage of storage, backup, and disaster recovery with increases efficiency and reduced cost. It is important for companies to implement hybrid cloud to enjoy the flexibility of switching between clouds; and with required economies of scale to have a competitive edge over other companies.

A cloud becomes hybrid when a company uses a platform of public cloud and transfers the data to a private cloud and when a company adopts Software-as-a-Service applications and moves its data on private cloud. The hybrid cloud implementation has enabled the enterprises to eliminate the on-premise techniques and cost associated with the infrastructure. During the peak times, an enterprise can easily shift the non-critical data and applications from private to public cloud to reduce the web traffic. It has become the need of an hour among the enterprises to implement the hybrid cloud technologies further ensuring increased productivity and efficiency. Amazon Web Services, Cisco, Rackspace, HP, Microsoft, IBM, and others are the active vendors in the hybrid cloud market. These vendors offer the services on cloud catering to numerous verticals such as banking, financial services and insurance, healthcare, telecommunication & ITES, media & entertainment, education, energy, government, manufacturing, consumer goods and retail, research and consulting services and others.

The report provides global market trends, overall adoption scenario, competitive landscape, and key drivers, restraints, opportunities, and challenges in this market. The report aims at estimating the current market size and the future growth potential of the hybrid cloud market across verticals and regions.

MarketsandMarkets has segmented the global hybrid cloud market by solutions, service models, verticals and regions.

On the basis of solutions:

Hybrid cloud market is segmented on the basis of solutions such as consulting, integration, cloud management, cloud security, and networking.

On the basis of service models:

Hybrid cloud market is segmented on the basis of service models such as Infrastructure as a Service (IaaS), Platform as a Service (PaaS), and Software as a Service (SaaS).

On the basis of verticals:

Hybrid cloud market is segmented on the basis of verticals into banking financial services and insurance, government, healthcare, education, energy, telecommunication and ITES, media & entertainment, consumer goods and retail, manufacturing, research and consulting services, and others.

On the basis of regions:

Hybrid cloud market is segmented on the basis of regions such as North America (NA), Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and Latin America (LA).

Available Customization:

With the given market data, MarketsandMarkets offers customizations based on company-specific needs. The following customization options are available for the report:

Geographic Analysis

  • Further breakdown of the APAC market into countries contributing 75% to the regional market size
  • Further breakdown of the NA market into countries contributing 75% to the regional market size
  • Further breakdown of the LA market into countries contributing 75% to the regional market size
  • Further breakdown of the European market into countries contributing 75% to the regional market size
  • Further breakdown of the MEA market into countries contributing 75% to the regional market size

Company Information

Detailed analysis and profiling of additional market players (Up to 5).

Table of Contents

1 Introduction (Page No. - 13)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
           1.3.1 Markets Covered
           1.3.2 Years Considered in the Report
    1.4 Currency
    1.5 Limitations
    1.6 Stakeholders
2 Research Methodology (Page No. - 16)
    2.1 Market Size Estimation
    2.2 Market Breakdown and Data Triangulation
    2.3 Market Share Estimation
           2.3.1 Key Data From Secondary Sources
           2.3.2 Key Data From Primary Sources
           2.3.3 Key Industry Insights
           2.3.4 Assumptions

3 Executive Summary (Page No. - 23)
    3.1 Market Evolution

4 Premium Insights (Page No. - 26)
    4.1 Attractive Market Opportunities
    4.2 Hybrid Cloud Market: Market Share of Solution & Region
    4.3 Life Cycle Analysis, By Region
    4.4 Product Growth Matrix

5 Market Overview (Page No. - 29)
    5.1 Introduction
    5.2 Market Segmentation
           5.2.1 By Solution
           5.2.2 By Service Model
           5.2.3 By Vertical
           5.2.4 By Region
    5.3 Market Dynamics
           5.3.1 Drivers
                    5.3.1.1 Reduced Data Loss
                    5.3.1.2 Enhanced Efficiency & Productivity
                    5.3.1.3 Improved Disaster Recovery Management
           5.3.2 Restraints
                    5.3.2.1 Security Compliance
                    5.3.2.2 Communication at Network Level
           5.3.3 Opportunities
                    5.3.3.1 Opportunity for Cloud Security & Compliance Providers
                    5.3.3.2 Reduced Cost of Ownership
           5.3.4 Challenges
                    5.3.4.1 Detailed Network Planning
                    5.3.4.2 Need to Re-Architect Applications

6 Industry Trends (Page No. - 37)
    6.1 Introduction
    6.2 Value Chain Analysis
    6.3 Ecosystem
    6.4 Porter’s Five Forces Analysis
           6.4.1 Threat of New Entrants
           6.4.2 Threat of Substitutes
           6.4.3 Bargaining Power of Suppliers
           6.4.4 Bargaining Power of Buyers
           6.4.5 Intensity of Rivalry
    6.5 Strategic Benchmarking

7 Hybrid Cloud Market Analysis, By Solution (Page No. - 43)
    7.1 Introduction
           7.1.1 Consulting
           7.1.2 Integration
           7.1.3 Cloud Management
           7.1.4 Cloud Security
           7.1.5 Networking

8 Hybrid Cloud Market Analysis, By Service Model (Page No. - 53)
    8.1 Introduction
           8.1.1 Software–As–A–Service (SAAS)
           8.1.2 Platform–As–A–Service (PAAS)
           8.1.3 Infrastructure–As–A–Service (IAAS)

9 Hybrid Cloud Market Analysis, By Vertical (Page No. - 57)
    9.1 Introduction
    9.2 Banking, Financial Services, and Insurance (BFSI)
    9.3 Consumer Goods and Retail
    9.4 Telecommunications and Ites
    9.5 Healthcare
    9.6 Media & Entertainment
    9.7 Government
    9.8 Education
    9.9 Energy
    9.10 Manufacturing
    9.11 Research & Consulting Services
    9.12 Others

10 Regional Analysis (Page No. - 71)
     10.1 Introduction
     10.2 North America (NA)
     10.3 Europe
     10.4 Asia-Pacific (APAC)
     10.5 Middle East and Africa (MEA)
     10.6 Latin America (LA)

11 Competitive Landscape (Page No. - 86)
     11.1 Overview
     11.2 Competitive Situation and Trends
             11.2.1 Mergers and Acquisitions
             11.2.2 Partnerships and Collaborations
             11.2.3 New Product Launches
             11.2.4 Venture Funding

12 Company Profiles (Page No. - 94)
     12.1 Introduction
     12.2 Amazon Web Services, Inc.
             12.2.1 Business Overview
             12.2.2 Services
             12.2.3 Key Strategies
             12.2.4 Recent Developments
     12.3 Cisco Systems, Inc.
             12.3.1 Business Overview
             12.3.2 Products and Services
             12.3.3 Key Strategies
             12.3.4 Recent Developments
             12.3.5 SWOT Analysis
     12.4 Citrix Systems
             12.4.1 Business Overview
             12.4.2 Products and Services
             12.4.3 Key Strategies
             12.4.4 Recent Developments
     12.5 Equinix, Inc.
             12.5.1 Business Overview
             12.5.2 Services
             12.5.3 Key Strategies
             12.5.4 Recent Developments
             12.5.5 SWOT Analysis
     12.6 Hewlett-Packard Company
             12.6.1 Business Overview
             12.6.2 Products and Services
             12.6.3 Key Strategies
             12.6.4 Recent Developments
     12.7 International Business Machines Corporation
             12.7.1 Business Overview
             12.7.2 Products and Services
             12.7.3 Key Strategies
             12.7.4 Recent Developments
             12.7.5 SWOT Analysis
     12.8 Microsoft Corporation
             12.8.1 Business Overview
             12.8.2 Products and Services
             12.8.3 Key Strategies
             12.8.4 Recent Developments
             12.8.5 SWOT Analysis
     12.9 Rackspace Hosting, Inc.
             12.9.1 Business Overview
             12.9.2 Products and Services
             12.9.3 Key Strategies
             12.9.4 Recent Developments
     12.10 Rightscale, Inc.
             12.10.1 Business Overview
             12.10.2 Products and Services
             12.10.3 Key Strategies
             12.10.4 Recent Developments
     12.11 Vmware, Inc.
             12.11.1 Business Overview
             12.11.2 Products and Services
             12.11.3 Key Strategies
             12.11.4 Recent Developments

13 Appendix (Page No. - 119)
     13.1 Excerpts From Industry Experts
     13.2 Discussion Guide
     13.3 Introducing RT: Real-Time Market Intelligence
     13.4 Available Customizations
     13.5 Related Reports


List of Tables (68 Tables)

Table 1 Global Hybrid Cloud Market Size & Growth, 2012–2019 ($Million, Y-O-Y%)
Table 2 Movement of Workload is Driving the Market
Table 3 Communication at Network Level is A Major Restraint Affecting the Market
Table 4 Reduced Cost of Ownership is A Huge Opportunity for Hybrid Cloud Adoption
Table 5 Detailed Network Planning is Proving to Be A Major Challenge to the Market
Table 6 Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 7 Consulting: Hybrid Cloud Market Size, By Vertical, 2012-2019 ($Million)
Table 8 Consulting: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 9 Integration: Hybrid Cloud Market Size, By Vertical, 2012–2019 ($Million)
Table 10 Integration: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 11 Cloud Management: Hybrid Cloud Market Size, By Vertical,  2012–2019 ($Million)
Table 12 Cloud Management: Hybrid Cloud Market Size, By Region,  2014–2019 ($Million)
Table 13 Cloud Security: Hybrid Cloud Market Size, By Vertical, 2012–2019 ($Million)
Table 14 Cloud Security: Hybrid Cloud Market Size, By Region, 2014–2019 ($Million)
Table 15 Networking: Hybrid Cloud Market Size, By Vertical, 2012–2019 ($Million)
Table 16 Networking: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 17 Hybrid Cloud Market Size, By Service Model, 2012–2019 ($Million)
Table 18 SAAS: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 19 PAAS: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 20 IAAS: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 21 Hybrid Cloud Market Size, By Vertical, 2012–2019 ($Million)
Table 22 BFSI: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 23 BFSI: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 24 Consumer Goods and Retail: Hybrid Cloud Market Size, By Solution,  2012–2019 ($Million)
Table 25 Consumer Goods and Retail: Hybrid Cloud Market Size, By Region,  2012–2019 ($Million)
Table 26 Telecommunications & Ites: Hybrid Cloud Market Size, By Solution,  2012–2019 ($Million)
Table 27 Telecommunications & Ites: Hybrid Cloud Market Size, By Region,  2012–2019 ($Million)
Table 28 Healthcare: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 29 Healthcare: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 30 Media & Entertainment: Hybrid Cloud Market Size, By Solution,  2012–2019 ($Million)
Table 31 Media & Entertainment: Hybrid Cloud Market Size, By Region,  2012–2019 ($Million)
Table 32 Government: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 33 Government: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 34 Education: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 35 Education: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 36 Energy: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 37 Energy: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 38 Manufacturing: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 39 Manufacturing: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 40 Research & Consulting Services: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 41 Research & Consulting Services: Hybrid Cloud Market Size, By Region,  2012–2019 ($Million)
Table 42 Others: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 43 Others: Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 44 Hybrid Cloud Market Size, By Region, 2012–2019 ($Million)
Table 45 NA: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 46 NA: Hybrid Cloud Market Size, By Service Model, 2012–2019 ($Million)
Table 47 NA: Hybrid Cloud Market Size, By Vertical, 2012–2019 ($Million)
Table 48 BFSI Vertical in NA: Hybrid Cloud Market Size, By Solution,  2012–2019 ($Million)
Table 49 Europe: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 50 Europe: Hybrid Cloud Market Size, By Service Model, 2012–2019 ($Million)
Table 51 Europe: Hybrid Cloud Market Size, By Vertical, 2012–2019 ($Million)
Table 52 BFSI Vertical in Europe: Hybrid Cloud Market Size, By Solution,  2012–2019 ($Million)
Table 53 APAC: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 54 APAC: Hybrid Cloud Market Size, By Service Model, 2012–2019 ($Million)
Table 55 APAC: Hybrid Cloud Market Size, By Vertical, 2012–2019 ($Million)
Table 56 Telecommunication & Ites Vertical in APAC: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 57 MEA: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 58 MEA: Hybrid Cloud Market Size, By Service Model, 2012–2019 ($Million)
Table 59 MEA: Hybrid Cloud Market Size, By Vertical, 2012–2019 ($Million)
Table 60 Telecommunication & Ites Vertical in MEA: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 61 LA: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 62 LA: Hybrid Cloud Market Size, By Service Model, 2012–2019 ($Million)
Table 63 LA: Hybrid Cloud Market Size, By Vertical, 2012–2019 ($Million)
Table 64 Telecommunication & Ites Vertical in LA: Hybrid Cloud Market Size, By Solution, 2012–2019 ($Million)
Table 65 Mergers & Acquisitions
Table 66 Partnerships & Collaborations
Table 67 New Product Launches
Table 68 Venture Funding


List of Figures (41 Figures)

Figure 1 Research Design
Figure 2 Market Size Estimation Methodology: Bottom-Up Approach
Figure 3 Market Size Estimation Methodology: Top-Down Approach
Figure 4 Breakdown of Primary Interview: By Company Type, Designation, & Region
Figure 5 Data Triangulation
Figure 6 Evolution of Hybrid Cloud
Figure 7 Market Snapshot of Regions Covered (2014)
Figure 8 Lucrative Market Prospects in Hybrid Cloud Market
Figure 9 Life Cycle Analysis, By Region (2014): APAC Soon to Enter an Exponential Growth Phase
Figure 10 Platform as A Service Having High Growth Rate
Figure 11 By Solution
Figure 12 By Service Model
Figure 13 By Vertical
Figure 14 By Region
Figure 15 Improved Disaster Recovery Management is the Driving Factor for Hybrid Cloud
Figure 16 Hybrid Cloud Market: Value Chain Analysis
Figure 17 Hybrid Cloud Ecosystem
Figure 18 Hybrid Cloud: Porter’s Five Forces Analysis
Figure 19 Strategic Benchmarking: Hybrid Cloud
Figure 20 Integration has the Highest Market Size & the Trend is Expected to Continue
Figure 21 SAAS is Driving the Global Hybrid Cloud Market
Figure 22 Healthcare Industry is Expected to Have A High Growth Rate
Figure 23 MEA has the Highest Market Growth Rate From 2014 to 2019
Figure 24 NA Market Snapshot – Early Technology Adoption is Driving the Market
Figure 25 APAC Market Snapshot – Adoption of Latest Technology is Driving the Market
Figure 26 Companies Adopted Mergers and Acquisitions as the Key Growth Strategy From 2011–2014
Figure 27 Market Evaluation Framework
Figure 28 Battle for Market Share: Mergers and Acquisitions is the Key Strategy
Figure 29 Product Portfolio Comparison
Figure 30 Geographic Revenue Mix of Top 5 Market Players
Figure 31 Cisco Systems: Company Snapshot
Figure 32 Cisco: SWOT Analysis
Figure 33 Citrix: Company Snapshot
Figure 34 Equinix: Company Snapshot
Figure 35 Equinix: SWOT Analysis
Figure 36 Hewlett-Packard: Company Snapshot
Figure 37 International Business Machines Corporation: Company Snapshot
Figure 38 Cisco: SWOT Analysis
Figure 39 Microsoft Corporation: Company Snapshot
Figure 40 Microsoft: SWOT Analysis
Figure 41 Rackspace Hosting: Company SnapshotH

The IT organizations are facing huge challenge and complexity to reduce their IT budgets and utilize it for providing better services to its clients. The major reason responsible for the movement of the enterprises on hybrid cloud model is data protection, security and cloud bursting capabilities. The hybrid cloud architectural framework comprises of data migration, multi-cloud management, and distributed security models. The main features of the hybrid cloud comprise integration of infrastructure and the application environment, portability of applications, interconnectivity, and monitoring and management across the cloud environment. In order to implement the hybrid cloud capabilities, an enterprise must ensure to manage the full cycle of virtual machines. Hybrid approach provides an organization to choose which cloud deployment model would suit their businesses and storage of data.

The enterprises are currently focusing on the implementation of hybrid cloud strategy at it offers flexibility, agility, and scalability capabilities. The key driver for growth of hybrid cloud market is the ability to use multiple features of public and private cloud resulting in reduction of deployment costs. For example, an organization can save sensitive client data using the private cloud feature and interlink that data through public cloud for billing purpose. A recent study suggests that in 2015, CIOs will move towards adoption of hybrid cloud and realize existing deficiencies in service management. This will further force investment in automation and consumption of externally managed services instead of on-premise deployment of cloud.

Hybrid cloud bridges the necessity to reduce time and cost spent on capacity planning, leaving more time for an organization to concentrate on its core business for expansion. The pay as you go model enables an enterprise to pay only for the amount of usage done further reducing the cost to a large extent. The hybrid cloud deployment model helps in reducing the cost of ownership further attracting the SMBs and the companies with less IT budget to deploy the solutions and services on the hybrid based cloud model.

Overall Market Size

Hybrid Cloud Market Size, by Region, 2014-2019 ($Billion)

Hybrid Cloud Market

Source: MarketsandMarkets Analysis

The table given above highlights the hybrid cloud market size across five regions from 2012 to 2019. Hybrid Cloud market is expected to grow from $25.28 Billion in 2014 to $84.67 Billion by 2019, at a Compound Annual Growth Rate (CAGR) of 27.3% from 2014 to 2019.

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