HOME Top Market Reports User and Entity Behavior Analytics Market by Type (Solution and Services), Deployment Type (On-Premises and Cloud), Vertical (Financial Services & Insurance, Retail & Ecommerce, Energy & Utilities, IT & Telecom, and Healthcare) - Global Forecast to 2021

User and Entity Behavior Analytics Market by Type (Solution and Services), Deployment Type (On-Premises and Cloud), Vertical (Financial Services & Insurance, Retail & Ecommerce, Energy & Utilities, IT & Telecom, and Healthcare) - Global Forecast to 2021

By: marketsandmarkets.com
Publishing Date: August 2016
Report Code: TC 4511

 

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The global user and entity behavior analytics market (UEBA) market is projected to grow from USD 131.7 Million in 2016 to USD 908.3 Million by 2021, at a CAGR of 47.1% from 2016 to 2021. Major drivers for the global user and entity behavior analytics market include increasing need to prevent insider threats posed by users, growing requirement for real-time analytics by various organizations, and shortage of trained security professionals. Major progress in machine learning technology and data analysis techniques is also driving the global user and entity behavior analytics market.

Objectives of the Study:

The main objective of this report is to define, describe, and forecast the global user and entity behavior analytics market on the basis of type, deployment type, vertical, and region. The report provides detailed information regarding the major factors, such as drivers, restraints, opportunities, and industry-specific challenges influencing the growth of the global user and entity behavior analytics market during the forecast period. The report aims to strategically analyze micromarkets with respect to individual growth trends, future prospects, and contribution to the total market. The report attempts to forecast the size of the global user and entity behavior analytics market with respect to five main regions, namely, North America, Europe, Asia-Pacific (APAC), the Middle East & Africa (MEA), and Latin America. The report strategically profiles the key players in the global user and entity behavior analytics market and comprehensively analyzes their core competencies. This report also tracks and analyzes competitive developments, such as joint ventures, mergers & acquisitions (M&A), new product launches, and R&D activities in the global user and entity behavior analytics market.

The research methodology used to estimate and forecast the global user and entity behavior analytics market begins with capturing data on revenues of key vendors through secondary research, such as annual reports, press releases, and investor presentations of companies, white papers, technology journals and certified publications, articles from recognized authors, directories, and databases. The offerings of vendors are also taken into consideration to determine the market segmentation. The bottom-up procedure was employed to arrive at the overall size of the global user and entity behavior analytics market from the revenue of the key players in the market. After arriving at the overall market size, the total market was split into several segments and subsegments, which were then verified through primary research by conducting extensive interviews with key experts, such as CEOs, vice presidents, directors, and executives. The data triangulation and market breakdown procedures were employed to complete the overall market engineering process and to arrive at the exact statistics for all segments and subsegments of the global user and entity behavior analytics market. The breakdown of profiles of primaries is depicted in the figure given below:

User and Entity Behavior Analytics Market

To know about the assumptions considered for the study, download the pdf brochure

The ecosystem for the global user and entity behavior analytics market comprises vendors, such as Splunk Inc. (U.S.), Securonix (U.S.), Varonis Systems, Inc. (U.S.), Bay Dynamics (U.S.), Exabeam, Inc. (U.S.), Gurucul (U.S.), Niara Inc. (U.S.), Sqrrl Data, Inc. (U.S.), Dtex Systems (U.S.), and Rapid7 (U.S.), among others. Other stakeholders of the global user and entity behavior analytics market include application designers and software developers, system integrators, mobile application security software providers, consulting service providers, managed service providers, telecom operators, and cloud service providers.

The target audiences of the global user and entity behavior analytics market report are:

  • Application System Providers
  • Third-Party Hosts
  • IT System Providers
  • Application Designers and Software Developers
  • Information Security Directors/Managers
  • IT Compliance Directors/Managers
  • IT Audit Director/Managers IT Directors/Consultants
  • Chief Compliance Officers
  • Cloud Service Providers
  • Technology Consultants
  • Communications Service Providers
  • Market Research and Consulting Firms

“This study answers several questions for the stakeholders, such as the market segments that should be under their focus for the next two to five years for prioritizing their efforts and investments”.

Scope of the Report

The research report categorizes the global user and entity behavior analytics market to forecast the revenues and analyze the trends in each of the following subsegments:

By Type

  • Solution (Insider Threats, Compromised Credentials, Data Loss Prevention, and Others)
  • Services (Implementation and Ongoing Optimization)

By Deployment Type

  • On-Premises
  • Cloud

By Vertical

  • Financial Services & Insurance
  • Retail & Ecommerce
  • Energy & Utilities
  • IT & Telecom
  • Healthcare
  • Defense & Government
  • Others

By Region

  • North America
  • Europe
  • Middle East & Africa
  • Asia-Pacific
  • Latin America

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per specific needs of the companies. The following customization options are available for the report:

Product Analysis

  • Product matrix which gives a detailed comparison of the product portfolios of the companies

Geographic Analysis

  • Further breakdown of the North America user and entity behavior analytics market
  • Further breakdown of the Europe user and entity behavior analytics market
  • Further breakdown of the Asia-Pacific user and entity behavior analytics market
  • Further breakdown of the Middle East & Africa user and entity behavior analytics market
  • Further breakdown of the Latin America user and entity behavior analytics market

Company Information

  • Detailed analysis and profiling of additional market players

Table of Contents

1 Introduction (Page No. - 13)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
           1.3.1 Markets Covered
           1.3.2 Year Considered for the Study
    1.4 Currency
    1.5 Limitations
    1.6 Stakeholders

2 Research Methodology (Page No. - 17)
    2.1 Research Data
           2.1.1 Secondary Data
                    2.1.1.1 Key Data From Secondary Sources
           2.1.2 Primary Data
                    2.1.2.1 Key Data From Primary Sources
                    2.1.2.2 Key Industry Insights
    2.2 Market Size Estimation
           2.2.1 Bottom-Up Approach
           2.2.2 Top-Down Approach
    2.3 Data Triangulation Methodology
           2.3.1 Research Assumptions

3 Executive Summary (Page No. - 25)

4 Premium Insights (Page No. - 30)
    4.1 Attractive Market Opportunities in the Global User and Entity Behavior Analytics Market
    4.2 Global User and Entity Behavior Analytics Market, By Vertical
    4.3 Global User and Entity Behavior Analytics Market, By Solution
    4.4 Global User and Entity Behavior Analytics Market
    4.5 User and Entity Behavior Analytics Market, By Region
    4.6 Life Cycle Analysis, By Region

5 Market Overview (Page No. - 34)
    5.1 Introduction
    5.2 Market Segmentation
           5.2.1 By Type
                    5.2.1.1 By Solution
                    5.2.1.2 By Services
           5.2.2 By Deployment Type
           5.2.3 By Vertical
           5.2.4 By Region
    5.3 Market Dynamics
           5.3.1 Drivers
                    5.3.1.1 Increasing Need to Prevent Insider Threats Posed By Users
                    5.3.1.2 Real-Time Analytics
                    5.3.1.3 Shortage of Trained Security Professionals
           5.3.2 Restraints
                    5.3.2.1 Lack of Knowledge About Advanced Insider Threats
           5.3.3 Opportunities
                    5.3.3.1 User-Centric Approach
           5.3.4 Challenges
                    5.3.4.1 Implementation of User and Entity Behavior Analytics Solutions in Smaller Organizations
                    5.3.4.2 Limited Security Budget Allocation By Organizations

6 Industry Trends (Page No. - 41)
    6.1 Introduction
    6.2 Value Chain Analysis
    6.3 Technologies in User and Entity Behavior Analytics Market
           6.3.1 Big Data
           6.3.2 Machine Learning
    6.4 Strategic Benchmarking

7 Global User and Entity Behavior Analytics Market, By Type (Page No. - 44)
    7.1 Introduction
    7.2 Solution
           7.2.1 Insider Threats
           7.2.2 Compromised Credentials
           7.2.3 Data Loss Prevention
           7.2.4 Others
    7.3 Services
           7.3.1 Implementation
           7.3.2 Ongoing Optimization

8 User and Entity Behavior Analytics Market, By Vertical (Page No. - 51)
    8.1 Introduction
    8.2 Financial Services & Insurance
    8.3 Retail & E-Commerce
    8.4 Energy & Utility
    8.5 IT & Telecom
    8.6 Healthcare
    8.7 Defense & Government
    8.8 Others

9 Global User and Entity Behavior Analytics Market, By Deployment Type (Page No. - 65)
    9.1 Introduction
    9.2 On-Premises
    9.3 Cloud

10 Regional Analysis (Page No. - 69)
     10.1 Introduction
     10.2 North America
     10.3 Europe
     10.4 Asia-Pacific
     10.5 Middle East & Africa
     10.6 Latin America

11 Competitive Landscape (Page No. - 84)
     11.1 Overview
     11.2 Competitive Situation and Trends
             11.2.1 New Product Launches/Developments
             11.2.2 Mergers & Acquisitions
             11.2.3 Expansions
             11.2.4 Partnerships, Collaborations & Agreements

12 Company Profiles (Page No. - 90)
(Overview, Products & Services, Strategies & Insights, Developments and MnM View)*
     12.1 Splunk, Inc.
     12.2 Securonix
     12.3 Varonis Systems, Inc.
     12.4 Bay Dynamics
     12.5 Exabeam, Inc.
     12.6 Gurucul
     12.7 Niara, Inc.
     12.8 Sqrrl Data, Inc.
     12.9 Dtex Systems
     12.10 Rapid7

*Details on Overview, Products & Services, Strategies & Insights, Developments and MnM View Might Not Be Captured in Case of Unlisted Companies.

13 Appendix (Page No. - 111)
     13.1 Industry Experts
     13.2 Discussion Guide:
     13.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     13.4 Introducing RT: Real-Time Market Intelligence
     13.5 Available Customizations
     13.6 Related Reports


List of Tables (76 Tables)

Table 1 Global User and Entity Behavior Analytics Market Size and Growth Rate, 2014-2021 (USD Million, Y-O-Y %)
Table 2 User and Entity Behavior Analytics Market, By Type, 2016-2021 (USD Million)
Table 3 Solution: User and Entity Behavior Analytics Market, By Type, 2016-2021 (USD Million)
Table 4 Insider Threats: User and Entity Behavior Analytics Solution Market, By Type, 2016-2021 (USD Million)
Table 5 Compromised Credentials: User and Entity Behavior Analytics Solution Market, By Type, 2016-2021 (USD Million)
Table 6 Data Loss Prevention: User and Entity Behavior Analytics Solution Market, By Type, 2016-2021 (USD Million)
Table 7 Others: User and Entity Behavior Analytics Solution Market, By Type, 2016-2021 (USD Million)
Table 8 Services: User and Entity Behavior Analytics Market, By Type, 2016-2021(USD Million
Table 9 Implementation: User and Entity Behavior Analytics Services Market, By Type, 2016-2021 (USD Million
Table 10 Ongoing Optimization: User and Entity Behavior Analytics Services Market, By Type, 2016-2021 (USD Million)
Table 11 Global User and Entity Behavior Analytics Market, By Vertical, 2014-2021 (USD Million)
Table 12 User and Entity Behavior Analytics Market for Financial Services & Insurance, By Region, 2014-2021 (USD Million)
Table 13 User and Entity Behavior Analytics Market for Financial Services & Insurance, By Type, 2014-2021 (USD Million)
Table 14 User and Entity Behavior Analytics Market for Financial Services & Insurance, By Solution, 2014-2021 (USD Million)
Table 15 User and Entity Behavior Analytics Market for Financial Services & Insurance, By Services, 2014-2021 (USD Million)
Table 16 User and Entity Behavior Analytics Market for Retail & E-Commerce, By Region, 2014-2021 (USD Million)
Table 17 User and Entity Behavior Analytics Market for Retail & E-Commerce, By Type, 2014-2021 (USD Million)
Table 18 User and Entity Behavior Analytics Market for Retail & E-Commerce, By Solution, 2014-2021 (USD Million)
Table 19 User and Entity Behavior Analytics Market for Retail & E-Commerce, By Services, 2014-2021 (USD Million)
Table 20 User and Entity Behavior Analytics Market for Energy & Utility, By Region, 2014-2021 (USD Million)
Table 21 User and Entity Behavior Analytics Market for Energy & Utility, By Type, 2014-2021 (USD Million)
Table 22 User and Entity Behavior Analytics Market for Energy & Utility, By Solution, 2014-2021 (USD Million)
Table 23 User and Entity Behavior Analytics Market for Energy & Utility, By Services, 2014-2021 (USD Million)
Table 24 User and Entity Behavior Analytics Market for It & Telecom, By Region, 2014-2021 (USD Million)
Table 25 User and Entity Behavior Analytics Market for It & Telecom, By Type, 2014-2021 (USD Million)
Table 26 User and Entity Behavior Analytics Market for It & Telecom, By Solution, 2014-2021 (USD Million)
Table 27 User and Entity Behavior Analytics Market for It & Telecom, By Services, 2014-2021 (USD Million)
Table 28 User and Entity Behavior Analytics Market for Healthcare, By Region, 2014-2021 (USD Million)
Table 29 User and Entity Behavior Analytics Market for Healthcare, By Type, 2014-2021 (USD Million)
Table 30 User and Entity Behavior Analytics Market for Healthcare, By Solution , 2014-2021 (USD Million)
Table 31 User and Entity Behavior Analytics Market for Healthcare, By Services, 2014-2021 (USD Million)
Table 32 User and Entity Behavior Analytics Market for Defense & Government, By Region, 2014-2021 (USD Million)
Table 33 User and Entity Behavior Analytics Market for Defense & Government, By Type, 2014-2021 (USD Million)
Table 34 User and Entity Behavior Analytics Market for Defense & Government, By Solution, 2014-2021 (USD Million)
Table 35 User and Entity Behavior Analytics Market for Defense & Government, By Services, 2014-2021 (USD Million)
Table 36 User and Entity Behavior Analytics Market for Other Verticals, By Region, 2014-2021 (USD Million)
Table 37 User and Entity Behavior Analytics Market for Other Verticals, By Type, 2014-2021 (USD Million)
Table 38 User and Entity Behavior Analytics Market for Other Verticals, By Solution, 2014-2021 (USD Million)
Table 39 User and Entity Behavior Analytics Market for Other Verticals, By Services, 2014-2021 (USD Million)
Table 40 Global User and Entity Behavior Analytics Market, By Deployment Type, 2014–2021 (USD Million)
Table 41 On-Premise: User and Entity Behavior Analytics Market, By Region, 2014–2021 (USD Million)
Table 42 Cloud: User and Entity Behavior Analytics Market, By Region, 2014–2021 (USD Million)
Table 43 User and Entity Behavior Analytics Market, By Region, 2014–2021 (USD Million)
Table 44 North America: User and Entity Behavior Analytics Market, By Type, 2014–2021 (USD Million)
Table 45 North America: User and Entity Behavior Analytics Market, By Solution, 2014–2021 (USD Million)
Table 46 North America: User and Entity Behavior Analytics Market, By Service, 2014–2021 (USD Million)
Table 47 North America: User and Entity Behavior Analytics Market, By Deployment Type, 2014–2021 (USD Million)
Table 48 North America: User and Entity Behavior Analytics Market, By Vertical, 2014–2021 (USD Million)
Table 49 Europe: User and Entity Behavior Analytics Market, By Type, 2014–2021 (USD Million)
Table 50 Europe: User and Entity Behavior Analytics Market, By Solution, 2014–2021 (USD Million)
Table 51 Europe: User and Entity Behavior Analytics Market, By Service, 2014–2021 (USD Million)
Table 52 Europe: User and Entity Behavior Analytics Market, By Deployment Type, 2014–2021 (USD Million)
Table 53 Europe: User and Entity Behavior Analytics Market, By Vertical, 2014–2021 (USD Million)
Table 54 Asia-Pacific: User and Entity Behavior Analytics Market, By Type, 2014–2021 (USD Million)
Table 55 Asia-Pacific: User and Entity Behavior Analytics Market, By Solution, 2014–2021 (USD Million)
Table 56 Asia-Pacific: User and Entity Behavior Analytics Market, By Service, 2014–2021 (USD Million)
Table 57 Asia-Pacific: User and Entity Behavior Analytics Market, By Deployment Type, 2014–2021 (USD Million)
Table 58 Asia-Pacific: User and Entity Behavior Analytics Market, By Vertical, 2014–2021 (USD Million)
Table 59 Middle East & Africa: User and Entity Behavior Analytics Market, By Type, 2014–2021 (USD Million)
Table 60 Middle East & Africa: User and Entity Behavior Analytics Market, By Solution, 2014–2021 (USD Million)
Table 61 Middle East & Africa: User and Entity Behavior Analytics Market, By Service, 2014–2021 (USD Million)
Table 62 Middle East & Africa: User and Entity Behavior Analytics Market, By Deployment Type, 2014–2021 (USD Million)
Table 63 Middle East & Africa: User and Entity Behavior Analytics Market, By Vertical, 2014–2021 (USD Million)
Table 64 Latin America: User and Entity Behavior Analytics Market, By Type, 2014–2021 (USD Million)
Table 65 Latin America: User and Entity Behavior Analytics Market, By Solution, 2014–2021 (USD Million)
Table 66 Latin America: User and Entity Behavior Analytics Market, By Service, 2014–2021 (USD Million)
Table 67 Latin America: User and Entity Behavior Analytics Market, By Deployment Type, 2014–2021 (USD Million)
Table 68 Latin America: User and Entity Behavior Analytics Market, By Vertical, 2014–2021 (USD Million)
Table 69 New Product Launches/Developments, 2015-2016
Table 70 Mergers & Acquisitions, 2015-2016
Table 71 Expansions, 2015-2016
Table 72 Partnerships, Collaborations & Agreements, 2015-2016
Table 73 New Product Launches/Developments, 2015-2016
Table 74 Mergers & Acquisitions, 2015-2016
Table 75 Expansions, 2015-2016
Table 76 Partnerships, Collaborations & Agreements, 2015-2016


List of Figures (43 Figures)

Figure 1 Research Design
Figure 2 Market Size Estimation Methodology: Bottom Up Approach
Figure 3 Market Size Estimation Methodology: Top-Down Approach
Figure 4 Data Triangulation Methodology
Figure 5 User and Entity Behavior Analytics Market Size, Regional Snapshot (2016-2021): the Market in Asia-Pacific Region is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 6 The Solution Segment is Projected to Lead the User and Entity Behavior Analytics Market By 2021
Figure 7 The On-Premises Deployment Segment Expected to Lead the User and Entity Behavior Analytics Market By 2021
Figure 8 The Healthcare Segment is Expected to Witness Highest Growth During the Forecast Period
Figure 9 Global User and Entity Behavior Analytics Market Share (2016): North America is Expected to Account for the Largest Share
Figure 10 Increasing Need to Prevent Insider Threats Posed By Users is Expected to Drive the Global User and Entity Behavior Analytics Market During the Forecast Period
Figure 11 The Healthcare Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 12 The Data Loss Prevention Segment of the Global User and Entity Behavior Analytics Market is Expected to Witness Highest Growth During the Forecast Period
Figure 13 The Insider Threats Segment is Expected to Lead the Global User and Entity Behavior Analytics Market in 2016
Figure 14 Asia-Pacific is Expected to Be the Fastest-Growing Market for User and Entity Behavior Analytics During the Forecast Period
Figure 15 Regional Life Cycle – the Asia-Pacific User and Entity Behavior Analytics Market is Projected to Grow at the Highest CAGR During the Forecast Period
Figure 16 User and Entity Behavior Analytics Market, By Type
Figure 17 User and Entity Behavior Analytics Market, By Solution
Figure 18 User and Entity Behavior Analytics Market, By Services
Figure 19 User and Entity Behavior Analytics Market, By Deployment Type
Figure 20 User and Entity Behavior Analytics Market, By Vertical
Figure 21 User and Entity Behavior Analytics Market, By Region
Figure 22 Global User and Entity Behavior Analytics Market: Drivers, Restraints, Opportunities, and Challenges
Figure 23 Value Chain Analysis: User and Entity Behavior Analytics Market
Figure 24 Strategic Benchmarking: User and Entity Behavior Analytics Market
Figure 25 The Insider Threats Sub segment is Expected to Lead the User and Behavior Analytics Solution Market During the Forecast Period
Figure 26 The Implementation Sub segment is Expected to Lead the User and Entity Behavior Analytics Services Market During the Forecast Period
Figure 27 The Healthcare Segment of the Global User and Entity Behavior Analytics Market is Projected to Grow at the Highest CAGR During the Forecast Period
Figure 28 The Cloud Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 29 The On-Premises Segment in the Asia-Pacific Region is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 30 The Cloud Segment in the Middle East & Africa is Anticipated to Register Highest Growth in the Next Five Years
Figure 31 North America is Expected to Lead the Global User and Entity Behavior Analytics Market During the Forecast Period
Figure 32 The User and Entity Analytics Market in the Asia-Pacific Region is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 33 North America User and Entity Behavior Analytics Market Snapshot
Figure 34 Asia-Pacific User and Entity Behavior Analytics Market Snapshot
Figure 35 Companies Adopted New Product Launches/Developments as the Key Growth Strategy Between 2015 and 2016
Figure 36 Market Evaluation Framework, 2015-2016
Figure 37 Battle for Market Share: New Product Launches/Developments and Partnerships, Collaborations & Agreements are Key Growth Strategies
Figure 38 Splunk, Inc.: Company Snapshot
Figure 39 Splunk, Inc.: SWOT Analysis
Figure 40 Varonis Systems, Inc.: Company Snapshot
Figure 41 Varonis Systems, Inc.: SWOT Analysis
Figure 42 Rapid7: Company Snapshot
Figure 43 Rapid7: SWOT Analysis

The global user and entity behavior analytics market is estimated to grow from USD 131.7 Million in 2016 to USD 908.3 Million by 2021, at a CAGR of 47.1% during the forecast period.

The global user and entity behavior analytics market is driven by increasing cyber threats posed by insiders in organizations and incapability of traditional security tools to identify such insider threats. Moreover, lack of trained security professionals, who understand the security threats posed by users, is another factor driving the global user and entity behavior analytics market as organizations are expected to prefer behavior analytics solutions that rely on machine learning to identity such threats with minimal human intervention.

On the basis of type, the global user and entity behavior analytics market has been segmented into solution and services. Among solutions, the insider threats segment is estimated to account for the largest share in the global user and entity behavior analytics market during forecast period. Demand for insider threat solutions is primarily driven by the organizations understanding extreme necessity of preventing breaches from insiders. Among services, the implementation segment is expected to account for the largest share in the global user and entity behavior analytics market during the forecast period.

Among deployment types, the on-premises segment is projected to account for the largest share in the global user and entity behavior analytics market during the forecast period as most of the organizations prefer on-premises deployment of solutions. Among verticals, the financial services & insurance segment is expected to account for the largest share in the global user and entity behavior analytics market considering organizations related to this industry have extreme need to secure their sensitive data from insider breaches. However, the healthcare segment is projected to grow at the highest CAGR during the forecast period. This increased growth of the healthcare segment can be attributed to growing awareness among organizations about threats posed by insiders and recent cases of high level cyber-attacks.

User and Entity Behavior Analytics Market

The North American region is estimated to account for the largest share in the global user and entity behavior analytics market during the forecast period, owing to increased usage of user and entity behavior analytics solutions across varied industries in the region. However, the Asia-Pacific user and entity behavior analytics market is projected to grow at the highest CAGR during the forecast period. This growth can be attributed to increasing usage of mobile and web applications in the region and the need for security solutions that are capable to identify threats to data. The user and entity behavior analytics market in the Middle East & Africa and Latin American regions is growing at a comparatively low rate due to lack of awareness among organizations about benefits of user and behavior analytics solutions.

Factors, such as lack of awareness about user-centric approach and low budget allocations for user and behavior analytics solutions hinder growth of the global user and entity behavior analytics market.  Major players operating in the global user and entity behavior analytics market are adopting varied strategies to enhance their market presence. The strategy of new product launches is the most frequently adopted strategy, followed by partnerships, collaborations, and agreements. Companies, such as Securonix (U.S.), Varonis Systems, Inc. (U.S.), and Niara Inc. (U.S.) are developing new products by entering into partnerships to provide fast and productive services. Companies such as Splunk Inc. (U.S.) are following strategy of acquisitions to enhance their product portfolio and strengthen their position in the global user and entity behavior analytics market.

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