HOME Research Insight Expansions and New Product Launches are the Preferred Growth Strategies in Feed Acidifiers Market



Expansions and New Product Launches are the Preferred Growth Strategies in Feed Acidifiers Market


International ASA (Norway), BIOMIN Holding GmbH (Austria), Perstorp Holding AB (Sweden), and Kemin Industries, Inc. (Des Moines, Iowa, U.S.). Expansions and new product launches are the preferred growth strategies in this market. The purpose of adopting these strategies is that it results in better market penetration and market coverage, increases product portfolio, and helps to reach new potential markets. Other players such as Impextraco NV (Belgium), PANCOSMA SA (Switzerland), Nutrex NV (Belgium), Kemira Oyj (Finland), and Novus International (St. Louis, Missouri, U.S.) also have a strong presence in this market.

BASF SE (Germany)

BASF SE is one of the leading players in the feed acidifiers market, and develops and produces natural feed additives prepared from propionic acid, lactic acid, and formic acid for poultry, swine, and other livestock. The company operates through six business segments including chemicals, functional solutions, performance products, oil and gas, agricultural solutions, and others including construction, paints & coatings, homecare and I&I cleaning, and pharmaceuticals. BASF exports its products to almost every country in the world. The company has adopted new product launches as the key strategy for meeting the need of customers. In June 2016, BASF SE launched Amasil formic acid, now approved for use by swine producers, at the World Pork Expo in Des Moines, Iowa, U.S.

BIOMIN Holding GmbH (Austria)

BIOMIN Holding GmbH is a manufacturer of animal feed additives & premixes. It provides services that help in increasing animals’ performance in a cost-effective manner. Its diversified product range includes acidifiers, phytogenics, probiotics, preservation, enzymes, yeast derivatives, and mycotoxic risk management products. The company provides these feed solutions to poultry, swine, ruminants, and aquaculture. BIOMIN is also the first among the world’s feed additive companies to be fully certified under the Life Cycle Assessment of the U.S. Environmental Protection Agency. It is focused on expanding its business and product portfolio by launching new products. Expansion is one of the top strategies for BIOMIN. In October 2013, the company had set up a new business unit in the U.K., which helped it to provide fast delivery to all its customers as well as distributors in the U.K. market.

Related Reports:

Feed Acidifiers Market by Type (Propionic Acid, Fumaic Acid, Lactic Acid, Formic Acid, and Others), Livestock (Poultry, Swine, Cattle, Aquatics, and Others), Form, Brand, & by Region - Global Trends & Forecast to 2021

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