HOME Research Insight Agreements, Mergers & Acquisitions and Business Expansions are Some of the Other Significant Strategies Embraced by the Market Players in the Penetration Testing Market



Agreements, Mergers & Acquisitions and Business Expansions are Some of the Other Significant Strategies Embraced by the Market Players in the Penetration Testing Market


Penetration testing is an attempt to test networks, applications, or computer systems for vulnerabilities; by gaining an authorized access to IT infrastructure in an organization. The practice ensures the security of critical IT infrastructure and sensitive information in an organization. The key objective of deploying penetration testing solutions by organizations across the globe is to remove security vulnerabilities in business applications and address the potential threats in a proactive manner. The outcomes of penetration testing provides comprehensive insights into security weaknesses present in IT infrastructures, which help to protect the systems from advanced persistent threats, zero-day attacks, and other cyber threats.

The market includes a wide number of vendors offering penetration testing services and solutions, for instance Hewlett Packard Enterprise (U.S.), IBM Corporation (U.S.), Rapid7, Inc. (U.S.), Qualys, Inc. (U.S.), Veracode (U.S.), Trustwave Holdings, Inc. (U.S.), Acunetix (Malta), Cigital, Inc. (U.S.), WhiteHat Security (U.S.), and Checkmarx (Israel). Players in this business sector have embraced different strategies to extend their worldwide presence and expand their market share. Partnerships & collaborations and new product launches were the key strategies adopted by industry players to accomplish development in the market. Apart from these agreements, mergers & acquisitions and business expansions are some of the other significant strategies embraced by the market players in the penetration testing market.

IBM Corporation is one of the key leaders in the penetration testing market. The organization has a significant presence in more than 175 countries, and primarily serves the regions of North America, Europe, APAC, MEA, and Latin America. IBM’s long-term strategy lean more towards inorganic growth where it hopes to make more mergers & acquisitions and partnerships & agreements. Acquisition of Resilient Systems and partnership with Check Point Software Technologies clarifies that IBM will be further putting resources into its inorganic growth strategy for cementing its market leader position in the penetration testing market.

Hewlett Packard Enterprise (HPE) is another such prominent player in the market. The fundamental objective of HPE is to meet every industry client requirement and in addition provide new advancements in penetration testing. The organization serves clients across different industries, for example, retail, BFSI, government, healthcare, IT, manufacturing, media & telecom, and others. The company has presence in North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and Latin America. HPE is considered to be one of the strongest suppliers in penetration testing solutions. The organization follows both organic as well as inorganic growth strategies for expansion of its market share. With the new product launch of HP Fortify scan analytics, the organization is expanding its client base by securing digital enterprises across the globe.

The global penetration testing market is expected to grow from USD 594.7 Million in 2016 to USD 1,724.3 Million by 2021, at a Compound Annual Growth Rate (CAGR) of 23.7% from 2016 to 2021.

Related Reports:

Penetration Testing Market by Testing Service (Network, Web, Mobile, Social Engineering, Wireless, Embedded Devices and Industrial Control System), Deployment Mode (Cloud and On-Premises), Organization Size, Vertical, and Region - Global Forecast to 2021

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