HOME Top Market Reports Location of Things Market by Location Type (Indoor, Outdoor), Application (Mapping & Navigation, Location-Based Social Media Monitoring, IoT Asset Management, IoT Location Intelligence), Vertical, and Region - Global Forecast to 2022

Location of Things Market by Location Type (Indoor, Outdoor), Application (Mapping & Navigation, Location-Based Social Media Monitoring, IoT Asset Management, IoT Location Intelligence), Vertical, and Region - Global Forecast to 2022

By: marketsandmarkets.com
Publishing Date: April 2017
Report Code: TC 5179

 

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The location of things market is estimated to grow from USD 5.46 Billion in 2017 to USD 27.22 Billion by 2022, at a CAGR of 37.9% from 2017 to 2022.

Objectives of the study:

  • To define, describe, and forecast the location of things market on the basis of five regions, namely, North America, Europe, APAC, Middle East & Africa (MEA), and Latin America.
  • To provide detailed information regarding the major factors influencing the growth of the market (drivers, restraints, opportunities, and challenges).
  • To strategically analyze each sub segment with respect to individual growth trends, prospects, and contribution to the total market.
  • To analyze the opportunities in the market for stakeholders by identifying high-growth segments of the location of things market.
  • To strategically profile key players of the market and comprehensively analyze their core competencies in the market.
  • To track and analyze competitive developments, such as new product launches, acquisitions, partnerships, agreements, and collaborations in the global market.

The research methodology used to estimate and forecast the location of things market begins with capturing data on key vendor revenues and the market size of the individual segments through secondary sources such as industry associations, trade journals, and others. The vendor offerings are also taken into consideration to determine market segmentation. The bottom-up procedure was employed to arrive at the overall market size of the global location of things market from the individual technology segment. After arriving at the overall market size, the total market was split into several segments and sub segments, which were then verified through primary research by conducting extensive interviews with key industry personnel, such as CEOs, VPs, directors, and executives. Data triangulation was employed to complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments. The breakdown of profiles of primary discussion participants is depicted in the below figure:

Location of Things Market

To know about the assumptions considered for the study, download the pdf brochure

Bosch Software Innovations GMBH (Berlin, Germany), ESRI (California, U.S.), Qualcomm Technologies, Inc. (California, U.S.), Wireless Logic (Berkshire, U.K.), Ubisense Group PLC. (Cambridge, U.K.), Google, Inc. (California, U.S.), IBM Corporation (Armonk, U.S.), Microsoft Corporation (Washington, U.S.), Pitney Bowes (Stamford, U.S.), HERE (Chicago, U.S.), Telogis (California, U.S.), Tibco Software, Inc. (California, U.S.) among others, are some of the major companies operating in the location of things market.

Key Target Audience

  • Application vendors
  • IoT provider companies
  • Academic and research institutes
  • Government associations

Scope of the Report

The research report categorizes the location of things market to forecast the revenues and analyze the trends in each of the following subsegments:

By Location Type 

  • Indoor Location
  • Outdoor Location

By Application

  • Mapping & Navigation
  • Location Based Customer Engagement & Advertising Platform
  • Location Based Social Media Monitoring
  • IoT Asset Management
  • IoT Location Intelligence

By Vertical

  • Government & Public Utilities
  • Defense
  • Transportation & Logistics
  • Industrial Manufacturing
  • Healthcare & Life Sciences
  • Retail
  • BFSI
  • Media & Entertainment
  • Others

By Region

  • North America
  • Europe
  • Asia-Pacific (APAC)
  • Middle East and Africa (MEA)
  • Latin America

Available Customizations

With the given market data, MarketsandMarkets offers customization as per the company’s specific requirements. The following customization options are available for the report:

Geographic Analysis

  • Further country level breakdown of the North American location of things market
  • Further country level breakdown of the European market
  • Further country level breakdown of the APAC market
  • Further country level breakdown of the MEA market
  • Further country level breakdown of the Latin American market

Company Information

  • Detailed analysis and profiling of additional market players

Table of Contents

1 Introduction (Page No. - 16)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
    1.4 Years Considered for the Study
    1.5 Currency
    1.6 Stakeholders

2 Research Methodology (Page No. - 19)
    2.1 Research Data
           2.1.1 Secondary Data
           2.1.2 Primary Data
                    2.1.2.1 Breakdown of Primaries
                    2.1.2.2 Key Industry Insights
    2.2 Market Size Estimation
    2.3 Research Assumptions & Limitations
           2.3.1 Limitations

3 Executive Summary (Page No. - 26)

4 Premium Insights (Page No. - 29)
    4.1 Attractive Market Opportunities in the Location of Things Market
    4.2 Location of Things Market, By Vertical & Region
    4.3 Location of Things Market, By Region

5 Market Overview (Page No. - 32)
    5.1 Introduction
    5.2 Market Dynamics
           5.2.1 Drivers
                    5.2.1.1 Increasing Importance of Geospatial Data
                    5.2.1.2 Commercialization of Location-Based Services
                    5.2.1.3 Democratization of Geospatial Data for IoT Applications
                    5.2.1.4 Increasing Use of Location-Based Applications Across Various Verticals
           5.2.2 Restraints
                    5.2.2.1 Privacy Issues Regarding User Identity
           5.2.3 Opportunities
                    5.2.3.1 Increase in the Adoption of Cloud-Based Technology
                    5.2.3.2 Evolution of IoT
                    5.2.3.3 Real-Time Location Data Analysis and Asset Management
           5.2.4 Challenges
                    5.2.4.1 Security Concerns

6 Industry Trends (Page No. - 38)
    6.1 Introduction
    6.2 Evolution
    6.3 Value Chain Analysis
    6.4 Strategic Benchmarking
           6.4.1 New Product Development
           6.4.2 Partnerships & Acquisitions

7 Location of Things Market Analysis, By Location Type (Page No. - 43)
    7.1 Introduction
    7.2 Indoor Location
    7.3 Outdoor Location

8 Location of Things Market, By Application (Page No. - 47)
    8.1 Introduction
    8.2 Mapping & Navigation
    8.3 Location-Based Customer Engagement & Advertising Platform
    8.4 Location-Based Social Media Monitoring
    8.5 IoT Asset Management
    8.6 IoT Location Intelligence

9 Location of Things Market, By Vertical (Page No. - 53)
    9.1 Introduction
    9.2 Defense
    9.3 Government & Public Utilities
    9.4 Healthcare & Life Science
    9.5 Industrial Manufacturing
    9.6 Media & Entertainment
    9.7 Retail
    9.8 Transportation & Logistics
    9.9 BFSI
    9.10 Other Verticals

10 Regional Analysis (Page No. - 64)
     10.1 Introduction
     10.2 North America
     10.3 Europe
     10.4 Asia-Pacific
     10.5 Middle East & Africa (MEA)
     10.6 Latin America

11 Competitive Landscape (Page No. - 84)
     11.1 Introduction
             11.1.1 Vanguards
             11.1.2 Innovator
             11.1.3 Dynamic
             11.1.4 Emerging
     11.2 Competitve Benchmarking
             11.2.1 Product Offering
             11.2.2 Business Strategy

12 Company Profiles (Page No. - 88)
(Overview, Financials, Products & Services, Strategy, and Developments)*
     12.1 Bosch Software Innovations GmbH
     12.2 Google, Inc. (Alphabet, Inc.)
     12.3 IBM Corporation
     12.4 Microsoft Corporation
     12.5 ESRI
     12.6 Qualcomm Technologies, Inc.
     12.7 Wireless Logic
     12.8 Ubisense Group PLC.
     12.9 Pitney Bowes
     12.10 Here
     12.11 Telogis
     12.12 Tibco Software, Inc.
     12.13 Gobabl
     12.14 Zebra Technologies
     12.15 Awarepoint Corporation
     12.16 Navigine
     12.17 Geofeedia

*Details on Overview, Financials, Product & Services, Strategy, and Developments Might Not Be Captured in Case of Unlisted Companies.

13 Appendix (Page No. - 136)
     13.1 Industry Experts
     13.2 Discussion Guide
     13.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     13.4 Introducing RT: Real-Time Market Intelligence
     13.5 Available Customizations
     13.6 Related Reports
     13.7 Author Details


List of Tables (61 Tables)

Table 1 Location of Things Market Size, By Location Type, 2015-2022 (USD Million)
Table 2 Indoor Location: Market Size, By Region, 2015-2022 (USD Million)
Table 3 Indoor Location: Market Size, By Vertical, 2015-2022 (USD Million)
Table 4 Outdoor Location: Market Size, By Region, 2015-2022 (USD Million)
Table 5 Outdoor Location: Market Size, By Vertical, 2015-2022 (USD Million)
Table 6 Location of Things Market Size, By Application, 2015-2022 (USD Million)
Table 7 Mapping & Navigation: Market Size, By Region, 2015-2022 (USD Million)
Table 8 Location-Based Customer Engagement & Advertising Platform: Market Size, By Region, 2015-2022 (USD Million)
Table 9 Location-Based Social Media Monitoring: Market Size, By Region, 2015-2022 (USD Million)
Table 10 IoT Asset Management: Market Size, By Region, 2015-2022 (USD Million)
Table 11 IoT Location Intelligence: : Market Size, By Region, 2015-2022 (USD Million)
Table 12 Location of Things Market Size, By Vertical, 2015-2022 (USD Million)
Table 13 Defense: Market Size, By Region, 2015-2022 (USD Million)
Table 14 Defense: Market Size, By Location Type, 2015-2022 (USD Million)
Table 15 Government & Public Utilities: Market Size, By Region, 2015-2022 (USD Million)
Table 16 Government & Public Utilities: Market Size, By Location Type, 2015-2022 (USD Million)
Table 17 Healthcare & Life Science: Market Size, By Region, 2015-2022 (USD Million)
Table 18 Healthcare & Life Science: Market Size, By Location Type, 2015-2022 (USD Million)
Table 19 Industrial Manufacturing: Market Size, By Region, 2015-2022 (USD Million)
Table 20 Industrial Manufacturing: Market Size, By Location Type, 2015-2022 (USD Million)
Table 21 Media & Entertainment: Market Size, By Region, 2015-2022 (USD Million)
Table 22 Media & Entertainment: Market Size, By Location Type, 2015-2022 (USD Million)
Table 23 Retail: Location of Things Market Size, By Region, 2015-2022 (USD Million)
Table 24 Retail: Market Size, By Location Type, 2015-2022 (USD Million)
Table 25 Transportation & Logistics: Market Size, By Region, 2015-2022 (USD Million)
Table 26 Transportation & Logistics: Market Size, By Location Type, 2015-2022 (USD Million)
Table 27 BFSI: Market Size, By Region, 2015-2022 (USD Million)
Table 28 BFSI: Market Size, By Location Type, 2015-2022 (USD Million)
Table 29 Other Verticals: Market Size, By Region, 2015-2022 (USD Million)
Table 30 Other Verticals: Market Size, By Location Type, 2015-2022 (USD Million)
Table 31 Location of Things Market Size, By Region, 2015–2022 (USD Million)
Table 32 North America: Market Size, By Location Type, 2015–2022 (USD Million)
Table 33 North America: Indoor Location Market Size, By Vertical, 2015–2022 (USD Million)
Table 34 North America: Outdoor Location Market Size, By Vertical, 2015–2022 (USD Million)
Table 35 North America: Market Size, By Application, 2015–2022 (USD Million)
Table 36 North America Market Size, By Vertical, 2015–2022 (USD Million)
Table 37 North America: Market Size, By Retail, 2015–2022 (USD Million)
Table 38 Europe Location of Things Market Size, By Location Type, 2015–2022 (USD Million)
Table 39 Europe: Indoor Location Market Size, By Vertical, 2015–2022 (USD Million)
Table 40 Europe: Outdoor Location Market Size, By Vertical, 2015–2022 (USD Million)
Table 41 Europe Market Size, By Application, 2015–2022 (USD Million)
Table 42 Europe Market Size, By Vertical, 2015–2022 (USD Million)
Table 43 Europe: Market Size, By Retail, 2015–2022 (USD Million)
Table 44 Asia-Pacific Market Size, By Location Type, 2015–2022 (USD Million)
Table 45 Asia-Pacific: Indoor Location Market Size, By Vertical, 2015–2022 (USD Million)
Table 46 Asia-Pacific: Outdoor Location Market Size, By Vertical, 2015–2022 (USD Million)
Table 47 Asia-Pacific Market Size, By Application, 2015–2022 (USD Million)
Table 48 Asia-Pacific Market Size, By Vertical, 2015–2022 (USD Million)
Table 49 Asia-Pacific: Market Size, By Retail, 2015–2022 (USD Million)
Table 50 Middle East & Africa: Market Size, By Location Type, 2015–2022 (USD Million)
Table 51 Middle East & Africa: Indoor Location Market Size, By Vertical, 2015–2022 (USD Million)
Table 52 Middle East & Africa: Outdoor Location Size, By Vertical, 2015–2022 (USD Million)
Table 53 Middle East & Africa Market Size, By Application, 2015–2022 (USD Million)
Table 54 Middle East & Africa Market Size, By Vertical, 2015–2022 (USD Million)
Table 55 Middle East & Africa: Market Size, By Retail, 2015–2022 (USD Million)
Table 56 Latin America Location of Things Market Size, By Location Type, 2015–2022 (USD Million)
Table 57 Latin America: Indoor Location Market Size, By Vertical, 2015–2022 (USD Million)
Table 58 Latin America: Outdoor Location Market Size, By Vertical, 2015–2022 (USD Million)
Table 59 Latin America Market Size, By Application, 2015–2022 (USD Million)
Table 60 Latin America Market Size, By Vertical, 2015–2022 (USD Million)
Table 61 Latin America: Market Size, By Retail, 2015–2022 (USD Million)


List of Figures (60 Figures)

Figure 1 Location of Things Market: Market Segmentation
Figure 2 Research Design
Figure 3 Breakdown of Primary Interviews: By Company, Designation, and Region
Figure 4 Data Triangulation
Figure 5 Bottom-Up Approach
Figure 6 Top-Down Approach
Figure 7 Location of Things Market: Assumptions
Figure 8 The Outdoor Location Segment is Expected to Lead the Market in the Terms of Market Size During the Forecast Period
Figure 9 The IoT Location Intelligence Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 10 The Retail Vertical Segment is Projected to Grow at the Highest CAGR During the Forecast Period
Figure 11 North America is Expected to Contribute Highest Market Share By 2022
Figure 12 Increasing Need to Integrate Location-Based Services With IoT Applications is Expected to Fuel the Growth of the Location of Things Market
Figure 13 North America: the Indoor Location Segment is Projected to Grow at A Higher CAGR During the Forecast Period
Figure 14 Europe: the IoT Location Intelligence Segment is Estimated to Contribute Highest Market Share in 2017
Figure 15 Asia Pacific: the Retail Segment is Projected to Grow at the Highest CAGR During the Forecast Period
Figure 16 The Government & Public Utilities Segment is Estimated to Be the Largest Segment of the Location of Things Market in 2017
Figure 17 The Location of Things Market in Asia-Pacific is Projected to Grow at the Highest CAGR During the Forecast Period
Figure 18 Location of Things Market: Drivers, Restraints, Opportunities, and Challenges
Figure 19 Market Evolution
Figure 20 Value Chain of Location of Things Market
Figure 21 Strategic Benchmarking: Bosch Software Innovations GmbH, Google, Inc., Microsoft Corporation & IBM Corporation are Focusing on Adopting Inorganic Growth Strategies
Figure 22 Strategic Benchmarking: Bosch Software Innovations GmbH, ESRI, Google, Inc., Microsoft Corporation and IBM Corporation Have Adopted Inorganic Strategies to Grow in the Location of Things Market
Figure 23 The Outdoor Location is Expected to Lead in Terms of Market Size in 2017
Figure 24 The IoT Asset Management Segment to Hold Highest Share in the Location of Things Market in 2017
Figure 25 The Retail Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 26 The Location of Things Market in Asia-Pacific is Projected to Grow at the Highest CAGR During the Forecast Period
Figure 27 North America is Estimated to Lead the Location of Things Market With the Largest Market Share in 2017
Figure 28 North America Location of Things Market Snapshot
Figure 29 Asia-Pacific Location of Things Market Snapshot
Figure 30 Dive Chart
Figure 31 Bosch Software Innovations GmbH: Product Offering Scorecard
Figure 32 Bosch Software Innovations GmbH: Business Strategy Scorecard
Figure 33 Google, Inc. (Alphabet, Inc.): Company Snapshot
Figure 34 Google, Inc. (Alphabet, Inc.): Product Offering Scorecard
Figure 35 Google, Inc. (Alphabet, Inc.): Business Strategy Scorecard
Figure 36 IBM Corporation: Company Snapshot
Figure 37 IBM Corporation: Product Offering Scorecard
Figure 38 IBM Corporation: Business Strategy Scorecard
Figure 39 Microsoft Corporation: Company Snapshot
Figure 40 Microsoft Corporation: Product Offering Scorecard
Figure 41 Microsoft Corporation: Business Strategy Scorecard
Figure 42 ESRI: Product Offering Scorecard
Figure 43 ESRI: Business Strategy Scorecard
Figure 44 Qualcomm Technologies, Inc.: Company Snapshot
Figure 45 Qualcomm Technologies, Inc.: Products Offering Scorecard
Figure 46 Qualcomm Technologies, Inc.: Business Stratergy Scorecard
Figure 47 Wireless Logic: Products Offering Scorecard
Figure 48 Wireless Logic: Business Strategy Scorecard
Figure 49 Ubisense Group PLC. : Company Snapshot
Figure 50 Ubisense Group PLC: Products Offering Scorecard
Figure 51 Ubisense Group PLC: Business Strategy Scorecard
Figure 52 Pitney Bowes: Company Snapshot
Figure 53 Pitney Bowes: Product Offering Scorecard
Figure 54 Pitney Bowes: Business Strategy Scorecard
Figure 55 Here: Product Offering Scorecard
Figure 56 Here: Business Strategy Scorecard
Figure 57 Telogis: Product Offering Scorecard
Figure 58 Telogis: Business Stratergy Scorecard
Figure 59 Pitney Bowes: Product Offering Scorecard
Figure 60 Pitney Bowes: Business Strategy Scorecard

The location of things market size is expected to grow from USD 5.46 Billion in 2017 to USD 27.22 Billion by 2022, at a CAGR of 37.9% from 2017 to 2022. Increasing importance of spatial data, democratization of geospatial data for IoT applications, and increase in the adoption of location-based applications across various verticals are the factors driving this market.

The scope of this report covers the location of things market analysis by location type, application, vertical, and region. Based on location type, the indoor location segment is expected to grow at a higher CAGR during the forecast period. The technology helps in recording the real-time monitoring of data to visualize the visitor’s behavior and preferences. Earlier, Global Positioning System (GPS) was used. However, due to incapability of receiving signals due to hard walls, the indoor location technology was introduced. On the basis of application, the IoT location intelligence segment is expected to grow at the highest CAGR during the forecast period.

In terms of vertical, the retail segment is estimated to grow at the highest CAGR during the forecast period. Retail is all about integrating advanced technologies with the existing infrastructure, delivering real-time offers to customers. By linking location-based technology with retail and E-commerce, retailers can find ways to maximize product distribution and come up with cross-sell and up-sell opportunities and also reduce costs of selling new products and improve customer relationships.

As per the geographic analysis, North America was the largest market for location of things in 2016. Technological advancements, robust internet infrastructure, widespread adoption of new technologies, and presence of a strong domestic solution providers are driving the market in this region.

Location of Things Market

The location of things technology vendors profiled in the report include Bosch Software Innovations GMBH (Berlin, Germany), ESRI (California, U.S.), Qualcomm Technologies, Inc. (California, U.S.), Wireless Logic (Berkshire, U.K.), Ubisense Group PLC. (Cambridge, U.K.), Google, Inc. (California, U.S.), IBM Corporation (Armonk, U.S.), Microsoft Corporation (Washington, U.S.), Pitney Bowes (Stamford, U.S.), HERE (Chicago, U.S.), Telogis (California, U.S.), and Tibco Software, Inc. (California, U.S.).

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