HOME Top Market Reports Mobile Content Management Market by Deployment Type, User Type (Small and Medium Enterprises, and Enterprisers), Vertical, & by Region (North America, Europe, Asia-Pacific, Middle East and Africa, and Latin America) – Global Forecast to 2020

Mobile Content Management Market by Deployment Type, User Type (Small and Medium Enterprises, and Enterprisers), Vertical, & by Region (North America, Europe, Asia-Pacific, Middle East and Africa, and Latin America) – Global Forecast to 2020

By: marketsandmarkets.com
Publishing Date: November 2015
Report Code: TC 3878

 

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The mobile content management market size is estimated to grow from USD 2.0 Billion in 2015 to USD 5.63 Billion by 2020, at an estimated Compound Annual Growth Rate (CAGR) of 23.0% from 2015 to 2020. Mobile content management defines the ability of Bring Your Own Device (BYOD) and content management capabilities by providing effective and better way to work on the mobile devices without any difficulty. The report aims at estimating the market size and future growth potential of market across different segments, such as deployment types, end users, verticals, and regions. The base year considered for the study is 2014 and the market size is estimated from 2015 to 2020. With the rise in BYOD adoption in SMEs and large enterprises, the mobile content management is expected to play a key role in fueling the growth of the market in the next five years.

The research methodology used to estimate and forecast the mobile content management market included capturing data on key vendor revenues through secondary research. The vendor offerings were also taken into consideration to determine the market segmentation. The bottom-up procedure was employed to arrive at the overall market size of the global market from the revenue of the key players in the market. After arriving at the overall market size, the total market was split into several segments and sub-segments which were then verified through primary research by conducting extensive interviews with key people, such as CEOs, VPs, directors, and executives. The data triangulation and market breakdown procedures were employed to complete the overall market engineering process and to arrive at the exact statistics for all segments and sub-segments. The breakdown of profiles of primary participants is depicted below:

Mobile Content Management Market

The mobile content management ecosystem consists of mobile content management solution vendors, such as Citrix Systems, CA Technologies, MobileIron, Symantec Corporation and others; and mobile content management cloud providers such as AirWatch and CA Technology.

Target audience

  • Mobile content management suit vendors
  • System integrators
  • IT developers
  • Third party vendors
  • Cloud service providers
  • Network operators
  • Infrastructure provider
  • Government
  • Regulatory and compliance agencies

Study answers several questions for the stakeholders, primarily which market segments to focus in next two to five years for prioritizing the efforts and investments.

Scope of the Report

The research report segments the mobile content management market into the following submarkets:

By Deployment type:

  • Cloud
  • On-Premises

By Organization size:

  • Small and Medium Enterprises (SMEs)
  • Large Enterprises

By Vertical:

  • Academia and education
  • Banking, Financial Services, and Insurance (BFSI)
  • Consumer goods and retail
  • Energy and power
  • Government and defense
  • Life sciences and healthcare
  • Manufacturing
  • IT and telecom
  • Transportation and logistics
  • Others

By Region:

  • North America
  • Europe
  • Asia-Pacific (APAC)
  • Middle East and Africa (MEA)
  • Latin America

Available Customizations
With the given data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:
Product Analysis

  • Product matrix which gives a detailed comparison of product portfolio of each company

Geographic Analysis

  • Further breakdown of the North America market
  • Further breakdown of the Europe market
  • Further breakdown of the APAC market
  • Further breakdown of the MEA market
  • Further breakdown of the Latin America market

Company Information

  • Detailed analysis and profiling of additional market players

Table of Contents

1 Introduction (Page No. - 12)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
           1.3.1 Markets Covered
           1.3.2 Years Considered for the Study
    1.4 Currency
    1.5 Stakeholders

2 Research Methodology (Page No. - 15)
    2.1 Research Data
           2.1.1 Secondary Data
                    2.1.1.1 Key Data From Secondary Sources
           2.1.2 Primary Data
                    2.1.2.1 Key Data From Primary Sources
                    2.1.2.2 Key Industry Insights
    2.2 Market Size Estimation
           2.2.1 Bottom-Up Approach
           2.2.2 Top-Down Approach
    2.3 Market Breakdown and Data Triangulation
    2.4 Research Assumptions

3 Executive Summary (Page No. - 23)

4 Premium Insights (Page No. - 27)
    4.1 Attractive Market Opportunities 
    4.2 Mobile Content Management Market By Deployment Type, 2015–2020
    4.3 Mobile Content Management Deployment Market Size, By Vertical and By Region, 2015
           4.3.1 Market By End User, 2015–2020
           4.3.2 Lifecycle Analysis, By Region, 2015

5 Mobile Content Management Market: Overview (Page No. - 30)
    5.1 Introduction
    5.2 Evolution
    5.3 Market Segmentation
           5.3.1 By End User
           5.3.2 By Deployment Type
           5.3.3 By Vertical
           5.3.4 By Region
    5.4 Market Dynamics
           5.4.1 Drivers
                    5.4.1.1 Data Security Concerns in Enterprises
                    5.4.1.2 Increasing Adoption of Mobile Devices
                    5.4.1.3 Consumerization of It Will Lead to the Adoption of Mobile Content Management
           5.4.2 Restraints
                    5.4.2.1 Prevalent Various Mobile Operating System
                    5.4.2.2 High Upfront Cost to Deploy Mobile Content Management Solutions
           5.4.3 Opportunities
                    5.4.3.1 Increasing BYOD Trend
                    5.4.3.2 Cloud-Deployed Mobile Content Management Solution
           5.4.4 Challenges
                    5.4.4.1 Security Issues Associated With Cloud and Mobile Technologies
                    5.4.4.2 Inconsistent Business Semantics

6 Mobile Content Management Market: Industry Trends (Page No. - 38)
    6.1 Introduction
    6.2 Value Chain Analysis
    6.3 Supply Chain Analysis
    6.4 Porter’s Five Forces Analysis
           6.4.1 Threat of New Entrants
           6.4.2 Threat From Substitutes
           6.4.3 Bargaining Power of Suppliers
           6.4.4 Bargaining Power of Buyers
           6.4.5 Intensity of Competitive Rivalry

7 Mobile Content Management Market Analysis, By Deployment Type (Page No. - 44)
    7.1 Introduction
    7.2 Cloud
    7.3 On-Premises

8 Market Analysis, By End User (Page No. - 48)
    8.1 Introduction
    8.2 Small and Medium Enterprises (SMES)
    8.3 Enterprises

9 Mobile Content Management Market Analysis, By Vertical (Page No. - 52)
    9.1 Introduction
    9.2 Academia and Education
    9.3 Telecom and IT
    9.4 Manufacturing
    9.5 Banking, Financial Services, and Insurance (BFSI)
    9.6 Retail
    9.7 Transportation and Logistics
    9.8 Healthcare
    9.9 Energy and Power
    9.10 Government and Defense
    9.11 Others

10 Geographic Analysis (Page No. - 61)
     10.1 Introduction
     10.2 North America
     10.3 Europe
     10.4 Asia-Pacific (APAC)
     10.5 Middle East and Africa (Mea)
     10.6 Latin America

11 Competitive Landscape (Page No. - 74)
     11.1 Overview
     11.2 Competitive Situation and Trends
             11.2.1 New Product/Service Launches
             11.2.2 Agreements, Partnerships, Collaborations, and Contracts
             11.2.3 Acquisitions
     11.3 Delivery Model

12 Company Profile (Page No. - 79)
     12.1 Introduction
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
     12.2 CA Technologies
     12.3 Citrix Systems
     12.4 Mobileiron
     12.5 SAP SE
     12.6 Symantec Corporation
     12.7 Airwatch
     12.8 Alfresco Software
     12.9 Good Technology
     12.10 SOTI Inc.
     12.11 Sophos

*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View Might Not Be Captured in Case of Unlisted Companies.

13 Key Innovators (Page No. - 100)
     13.1 Colligo Networks
     13.2 Globo

14 Appendix (Page No. - 101)
     14.1 Industry Experts
     14.2 New Developments, 2012–2015
     14.3 Partnerships, Collaborations, Agreements, and Contracts, 2013–2015
     14.4 Discussion Guide
     14.5 Introducing RT: Real-Time Market Intelligence
     14.6 Available Customizations
     14.7 Related Reports


List of Tables (41 Tables)

Table 1 Mobile Content Management Market Size and Growth, 2013-2020 (USD Million, Y-O-Y %)
Table 2 Major Drivers
Table 3 Major Restraints
Table 4 Key Opportunities
Table 5 Key Challenges
Table 6 Mobile Content Management Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 7 Cloud: Market Size, By Region, 2013–2020 (USD Million)
Table 8 On-Premises: Market Size, By Region, 2013–2020 (USD Million)
Table 9 Mobile Content Mangement Market Size, By End User, 2013–2020 (USD Million)
Table 10 SMES: Market Size, By Region, 2013–2020 (USD Million)
Table 11 Enterprises: Market Size, By Region, 2013–2020 (USD Million)
Table 12 Market Size, By Vertical, 2013–2020 (USD Million)
Table 13 Academia and Education: Market Size, By Region, 2013–2020 (USD Million)
Table 14 Telecom and IT: Market Size, By Region, 2013–2020 (USD Million)
Table 15 Manufacturing: Market Size, By Region, 2013–2020 (USD Million)
Table 16 BFSI: Market Size, By Region, 2013–2020 (USD Million)
Table 17 Retail: Market Size, By Region, 2013–2020 (USD Million)
Table 18 Transportation and Logistics: Market Size, By Region, 2013–2020 (USD Million)
Table 19 Healthcare: Market Size, By Region, 2013–2020 (USD Million)
Table 20 Energy and Power: Market Size, By Region, 2013–2020 (USD Million)
Table 21 Government and Defense: Market Size, By Region, 2013–2020 (USD Million)
Table 22 Others: Market Size, By Region, 2013–2020 (USD Million)
Table 23 Mobile Content Management Market Size, By Region, 2013–2020 (USD Million)
Table 24 North America: Market Size, By End User, 2013–2020 (USD Million)
Table 25 North America: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 26 North America: Market Size, By Vertical, 2013–2020 (USD Million)
Table 27 Europe: Market Size, By End User, 2013–2020 (USD Million)
Table 28 Europe: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 29 Europe: Market Size, By Vertical, 2013–2020 (USD Million)
Table 30 Asia-Pacific: Market Size, By End User, 2013–2020 (USD Million)
Table 31 Asia-Pacific: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 32 Asia-Pacific: Market Size, By Vertical, 2013–2020 (USD Million)
Table 33 Middle East and Africa: Market Size, By End User, 2013–2020 (USD Million)
Table 34 Middle East and Africa: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 35 Middle East and Africa: Market Size, By Vertical, 2013–2020 (USD Million)
Table 36 Latin America: Market Size, By End User, 2013–2020 (USD Million)
Table 37 Latin America: Market Size, By Deployment Type, 2013–2020 (USD Million)
Table 38 Latin America: Mobile Content Management Market Size, By Vertical, 2013–2020 (USD Million)
Table 39 New Product Launches, 2012-2015
Table 40 Agreements, Partnerships, Collabprations, and Contracts (2012-2015)
Table 41 Acquisitions, 2012-2015


List of Figures (46 Figures)

Figure 1 Global Mobile Content Management Market Segmentation
Figure 2 Global Market: Research Design
Figure 3 Breakdown of Primary Interviews: By Company Type, Designation, and Region
Figure 4 Market Size Estimation Methodology: Bottom-Up Approach
Figure 5 Market Size Estimation Methodology: Top-Down Approach
Figure 6 Data Triangulation Approach
Figure 7 Assumptions
Figure 8 On-Premises Deployment Type to Lead the Mobile Content Management Market During the Forecast Period (2015-2020)
Figure 9 Market Size, By End User (2015 vs 2020): Enterprises to Lead the Market
Figure 10 Mobile Content Management Market Size, By Vertical (2015 vs 2020): Telecom and Logistics is Expected to Grow at A Highest Rate
Figure 11 North America Dominates the Market While Asia-Pacific and Middle East and Africa Projects Potential Growth, 2015
Figure 12 Increased Bring Your Own Device (BYOD) Trend Will Act as an Attractive Market Opportunity
Figure 13 On-Premises Deployment Type Accounted for the Largest Market Size in the Mobile Content Management Market
Figure 14 North America Market Will Continue to Dominate the Market
Figure 15 Enterprises to Hold the Largest Market During the Forecast Period
Figure 16 Asia-Pacific is Expected to Register High Growth Rate From 2015 to 2020
Figure 17 Mobile Content Managementmarket Segmentation: By End User
Figure 18 Mobile Content Managementmarket Segmentation: By Deployment Type
Figure 19 Mobile Content Managementmarket Segmentation: By Vertical
Figure 20 Mobile Content Managementmarket Segmentation: By Region
Figure 21 Mobile Content Management Market: Drivers, Restraints, Opportunities, and Challenges
Figure 22 Value Chain Analysis
Figure 23 Supply Chain
Figure 24 Porter’s Five Forces Analysis
Figure 25 Cloud Deployment Expected to Grow at the Highest CAGR During the Forecast Period
Figure 26 SMES to Exhibit the Highest Growth Rate During the Forecast Period
Figure 27 BFSI Vertical Expected to Have the Largest Market Size in the Mobile Content Management Vmarket During the Forecast Period
Figure 28 North America Expected to Have the Largest Market Size in the Market During the Forecast Period
Figure 29 Geographic Snapshot: Asia-Pacific is Emerging as A New Hotspot in the Mobile Content Management Market
Figure 30 Asia-Pacific Expected to Witness Highest Growth in the Market
Figure 31 North America Market Snapshot: Increased Adoption Across All Verticals Expected to Drive the Market
Figure 32 Asia-Pacific Market Snapshot: Increased Adoption of Smart Devices at Workplaces Expected to Drive the Market
Figure 33 Companies Adopted New Product/Service Launch as the Key Growth Strategy in the Last Four Years
Figure 34 Market Evaluation Framework
Figure 35 Battle for Market Share: New Product/Service Launch Was the Key Strategy
Figure 36 Geographic Revenue Mix of Top Three Companies
Figure 37 CA Technologies: Company Snapshot
Figure 38 CA Technologies: SWOT Analysis
Figure 39 Citrix Systems: Company Snapshot
Figure 40 SWOT Analysis: Citrix Systems
Figure 41 Mobileiron: Company Snapshot
Figure 42 Mobileiron: SWOT Analysis
Figure 43 SAP SE: Company Snapshot
Figure 44 SAP SE: SWOT Analysis
Figure 45 Symantec Corporation: Company Snapshot
Figure 46 Symantec Corporation: SWOT Analysis

The mobile content management market size is expected to grow from USD 2.00 Billion in 2015 to USD 5.63 Billion in 2020, at a Compound Annual Growth Rate (CAGR) of 23.0%. The mobile content management solutions are gaining traction due to the increased need to access corporate content from portable devices at any time. Most organizations have started treating enterprise content as a vital corporate asset. The rise in the mobile penetration rate and the internet age has given rise to digital enterprises. Security of corporate data is one of the biggest driving forces for the market.

The global market has been segmented by deployment type, by end user, by vertical, and by region. In terms of deployment type, on-premises deployment is expected to dominate the market in terms of market size as it enables employees to securely access their corporate content. In terms of end users, SMEs are estimated to exhibit the highest growth rate as they are adopting cloud-based mobile content management solutions extensively. In terms of vertical, BFSI is expected to exhibit the maximum adoption of mobile content management solution as the need for real-time access to information and ease of transferring data is increasing.

The mobile content management market by region covers five major regional segments, namely, North America, Asia-Pacific (APAC), Europe, Latin America, and Middle East and Africa (MEA). North America is expected to hold the largest market share of the overall enterprise content management market in 2015 and is estimated to grow at a CAGR of 19.4% from 2015 to 2020. North America is the overall leader in the adoption and implementation of mobile content management software followed by Europe and APAC. North America is rapidly deploying the mobile content management applications due to the dynamic market environment. APAC is also witnessing a record growth in demonstrating and adopting mobile content management software.

Variety of mobile device operating system is hampering the growth of market. In addition, high upfront cost to deploy mobile content management solution acts as major barrier in the growth of the market. Whereas, increasing Bring Your Own Devices trends and cloud-deployed mobile content management solution act as opportunities for the market.

MobileIron, Good Technology, SOTI, and AirWatch are some of the leading companies who adopted new product/service launch as a strategy to register significant presence in the mobile content management market. Whereas, companies such as Alfresco, MobileIron, Good Technology, AirWatch, and Citrix have adopted the strategy of agreements, partnerships, collaboration, and contract to expand their product portfolio and distribution network.

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