HOME Top Market Reports Enterprise Mobility Management Market by Solution (Mobile Device Management, Mobile Content Management, Mobile Application Management), by Services (Maintenance & Support, Professional Services)- Global Forecast to 2019

Enterprise Mobility Management Market by Solution (Mobile Device Management, Mobile Content Management, Mobile Application Management), by Services (Maintenance & Support, Professional Services)- Global Forecast to 2019

By: marketsandmarkets.com
Publishing Date: March 2015
Report Code: TC 3286

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The prime challenge for most modern organizations is the difficulty in adopting secure IT infrastructure to support an increasingly mobile workforce. There has been an increasing incorporation of enterprise mobility management (EMM) solutions across various industry verticals, to build more proficient and advanced systems that can allow a flexible and mobile workforce.

The mobile devices are fast becoming the preferred medium of accessing the Internet, enterprise data, and personalized information. To manage the plethora of devices, information, and applications in their enterprises, companies need to manage workspace, mobile devices, mobile application, and mobile content.  This method is called as enterprise mobility management. However, each business is unique, so are its needs for mobile enablement; while certain businesses would require stringent control on device, application, and content, for others, basic control on application and content would be enough. So, based on the specific nature of requirement, the enterprises will need to tailor their EMM solutions.

With the explosion of mobile applications, there is a strong need in the market for enterprises to control the applications’ version, security, and data. This is particularly needed in case of applications such as banking, payments, and loyalty, where critical personal information is transacted from mobile device.

The increasing trend of the consumerization of technology is driving the growth of the market. Nowadays, employees want to use their own devices to execute the business works. So, with better control on the security-related issues of smartphone devices, an organization can improve its productivity. Government regulations and compliances are the biggest challenge for this market.

In the long term, a trend that is expected to have the long-term impact on the enterprise mobility management market is the integration of mobile devices with wider enterprise communication and Machine-to-Machine (M2M) communication. Many mobile devices already have Near-Field Communication (NFC) capabilities enabling functions such as contactless payment and information exchange. The factor is that, as MDM evolves into a broader spectrum of enterprise mobility management solutions, managing interaction between a ranges of connected devices will be a key requirement of the Enterprise Mobility Management  platform.

M2M communication is still at a nascent stage of the growth, and is a key component of wider connected living solutions, which include smart communication devices within enterprises. Till this trend gathers momentum, it will attract a number of new players in the enterprise mobility management market.

This research report provides an overview, market study, and segmentation based on solutions, service delivery modes, end users, regions, and verticals for the EMM market. Furthermore, the report gives detailed analysis on global trends and forecasts, competitive landscape, and analysis on Venture Capital (VC) and Mergers and Acquisitions (M&A) related to the enterprise mobility management market. It also forecasts volumes and revenues and analyzes trends in each of the submarkets.

On the basis of solutions:

  • Mobile Device Management
  • Mobile Content Management
  • Mobile Application Management
  • Others

On the basis of services:

  • Support and Maintenance
  • Professional Services

On the basis of devices:

  • Smartphone
  • Laptop
  • Tablet

On the basis of OS:

  • iOS and Mac OS
  • Windows
  • Windows Mobile
  • Android
  • Blackberry

On the basis of end user (company size):

  • Small and medium businesses (SMBs)
  • Enterprises

On the basis of vertical:

  • Automotive
  • BFSI
  • Consumer goods and retail
  • Government and defense
  • Healthcare
  • Manufacturing
  • Logistics
  • Telecom and IT
  • Travel and transportation
  • Other verticals

On the basis of region:

  • North America (NA)
  • Europe
  • Middle East and Africa (MEA)
  • Asia-Pacific (APAC)
  • Latin America (LA)

Table of Contents 
 
1 Introduction (Page No.13)
   1.1 Objectives Of The Study
   1.2 Market Definition
   1.3 Market Scope
        1.3.1 Markets Covered
        1.3.2 Years Considered For the Study
   1.4 Currency
   1.5 Limitation
   1.6 Stakeholders

2 Research Methodology (Page No.16)
   2.1 Market Size Estimation
   2.2 Market Breakdown And Data Triangulation
        2.2.1 Key Data From Secondary Sources
        2.2.2 Data From Primary Sources
        2.2.3 Assumptions

3 Executive Summary (Page No.23)

4 Premium Insights (Page No.27)
   4.1 Attractive Market Opportunities In The EMM Market
   4.2 Enterprise Mobility Management Market: Top Three Solution Segments (In Terms Of Market Size)
   4.3 Market Share of EMM Market, By Vertical
   4.4 EMM Market: APAC Market Is Expected To Have the Largest CAGR during The Forecast Period
   4.5 Life Cycle Analysis, By Region
   4.6 What Android For Work Means For Enterprises
 
5 Market Overview (Page No.32)
   5.1 Introduction
   5.2 Market Segmentation
        5.2.1 By Solution
        5.2.2 By Services
        5.2.3 By Vertical
        5.2.4 By End User
        5.2.5 By Region
 
   5.3 Market Dynamic
        5.3.1 Drivers
               5.3.1.1 Increase In Data And Mobile Devices
               5.3.1.2 Competitive Pressure
               5.3.1.3 Growing Internet Reach and Usage
        5.3.2 Restraints
               5.3.2.1 Cost Of Deploying Enterprise Mobility Management  Solution
               5.3.2.2 Government And Compliance Issues
               5.3.2.3 Risk Associated With Use Of Personal Devices
        5.3.3 Opportunities
               5.3.3.1 Increase In Adoption Of Cloud-Based Technology
               5.3.3.2 Increasing Trend Of BYOD
        5.3.4 Challenges
               5.3.4.1 Selecting the Right EMM Strategy
               5.3.4.2 Complexities in Up-Gradations and Lack Of System Integrators
               5.3.4.3 Pace at Which Technology Is Growing

6 Industry Trends (Page No.41)
   6.1 Introduction
   6.2 Value Chain Analysis
   6.3 Supply Chain Analysis
   6.4 Industry Trends
   6.5 Porter’s Five Forces Analysis
        6.5.1 Threat from New Entrants
        6.5.2 Threat from Substitutes
        6.5.3 The Threat From Substitutes Is Relatively High In The Enterprise Mobility Management  Solution Market, Based On The Following Points:
        6.5.4 Bargaining Power of Suppliers
        6.5.5 Bargaining Power of Buyers
        6.5.6 Intensity of Competitive Rivalry
   6.6 Strategic Benchmarking
        6.6.1 Product Enhancement and Expansion
   6.7 Partnerships, Agreements, Joint Ventures, and Collaborations

7 Global Enterprise Mobility Management Market Analyses, By Solution (Page No.50)
   7.1 Introduction
   7.2 Mobile Device Management (MDM)
   7.3 Mobile Content Management (MCM)
   7.4 Mobile Application Management (MAM)
   7.5 Other Solutions
 
8 Global Enterprise Mobility Management Market Analysis, By Services (Page No.58)
   8.1 Introduction
   8.2 Support And Maintenance
   8.3 Professional Services

9 Global Enterprise Mobility Management Market Analysis, By End User (Page No.63)
   9.1 Introduction
   9.2 Small And Medium Business (SMB)
   9.3 Enterprises
 
10 Global Enterprise Mobility Management Market Analysis, By Vertical (Page No.67)
    10.1 Introduction
    10.2 Automotive
    10.3 BFSI
    10.4 Consumer Goods And Retail
    10.5 Government And Defense
    10.6 Healthcare
    10.7 Manufacturing
    10.8 Logistics
    10.9 Telecom And It
    10.10 Travel And Transportation
    10.11 Others Vertical
 
11 Global Enterprise Mobility Management Market Analysis, By Region (Page No.80)
    11.1 Introduction
    11.2 North America (NA)
    11.3 Europe
    11.4 Asia-Pacific (APAC)
    11.5 Middle East And Africa (MEA)
    11.6 Latin America (LA)
 
12 Competitive Landscape (Page No.96)
    12.1 Overview
    12.2 Competitive Situation And Trends
          12.2.1 New Product Launches
          12.2.2 Agreements, Partnerships, Collaborations, And Joint Ventures
          12.2.3 Mergers And Acquisitions
          12.2.4 Expansion
 
13 Company Profiles (Page No.104)
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MNM View)* 
    13.1 Introduction
    13.2 IBM (International Business Machines Corporation)
    13.3 Microsoft Corporation
    13.4 Mobile Iron
    13.5 Symantec Corporation
    13.6 Vmware, Inc. (Airwatch )
    13.7 Amtel Inc.
    13.8 Citrix Systems Inc.
    13.9 Good Technology
    13.10 Sap
    13.11 Soti
    13.12 Hyper Office
*Details On Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MNM View Might Not Be Captured In Case Of Unlisted Companies. 
14 Appendix (Page No.134)
    14.1 Industry Excerpts
    14.2 Discussion Guide
    14.3 Introducing RT: Real-Time Market Intelligence
    14.4 Available Customizations
    14.5 Related Reports
 
List Of Tables (76 Tables) 
 
 
Table 1 Global Enterprise Mobility Management Market Size, 2014–2019 ($Million)
Table 2 Consumerization Of Technology Is Propelling The Growth Of The EMM Market
Table 3 Cost In Order To Deploy Enterprise Mobility Management  Solution Is Hampering The Growth Of The EMM Market
Table 4 Increasing Trend Of Cloud-Based Technology Will Boost The EMM Market
Table 5 Pace At Which The Technology Is Growing Is The Constraint For The Growth Of EMM Market
Table 6 Enterprise Mobility Management Market Size, By Solution, 2012–2019 ($Million)
Table 7 EMM Solution Market, By Os, 2012–2019 ($Million)
Table 8 EMM Solution Market, By Device, 2012–2019 ($Million)
Table 9 MDM: Enterprise Mobility Management Market Size, By End User, 2012–2019 ($Million)
Table 10 MDM: EMM Market Size, By Vertical, 2012–2019 ($Million)
Table 11 Mobile Content Management: EMM Market Size, By End User, 2012–2019 ($Million) 
Table 12 MCM: EMM Market Size, By Vertical, 2012–2019 ($Million)
Table 13 MAM: Enterprise Mobility Management Market Size, By End User, 2012–2019 ($Million)
Table 14 Mobile Application Management: EMM Market Size, By Vertical, 2012–2019 ($Million)
Table 15 Other Solutions: EMM Market Size, By End User, 2012–2019 ($Million)
Table 16 Other Solutions: Enterprise Mobility Management Market Size, By Vertical, 2012–2019 ($Million)
Table 17 EMM Market Size, By Services, 2012–2019 ($Million)
Table 18 EMM Services Market, By Region, 2012–2019 ($Million)
Table 19 Support And Maintenance: EMM Market Size, By End User, 2012–2019 ($Million) 
Table 20 Support And Maintenance: Enterprise Mobility Management  Market Size, By Vertical, 2012–2019 ($Million) 
Table 21 Professional Services: EMM Market Size, By End User, 2012–2019 ($Million) 
Table 22 Professional Services: EMM Market Size, By Vertical, 2012–2019 ($Million) 
Table 23 EMM Market Size, By End User, 2012–2019 ($Million)
Table 24 SMB: Enterprise Mobility Management  Market Size, By Region, 2012–2019 ($Million)
Table 25 Enterprise: Enterprise Mobility Management Market Size, By Region, 2012–2019 ($Million)
Table 26 EMM Market Size, By Vertical, 2012–2019 ($Million)
Table 27 Automotive: Enterprise Mobility Management Market Size, By Region, 2012–2019 ($Million)
Table 28 Automotive: EMM Market Size, By End User, 2012–2019 ($Million)
Table 29 BFSI: Enterprise Mobility Management Market Size, By Region, 2012–2019 ($Million)
Table 30 BFSI: EMM Market Size, By End User, 2012–2019 ($Million)
Table 31 Consumer Goods and Retail: Enterprise Mobility Management Market Size, By Region, 2012–2019 ($Million) 
Table 32 Consumer Goods and Retail: EMM Market Size, By End User, 2012–2019 ($Million)
Table 33 Government And Defense: EMM Market Size, By Region, 2012–2019 ($Million) 
Table 34 Government And Defense: Enterprise Mobility Management Market Size, By End User, 2012–2019 ($Million)
Table 35 Healthcare: EMM Market Size, By Region, 2012–2019 ($Million)
Table 36 Healthcare: Enterprise Mobility Management Market Size, By End User, 2012–2019 ($Million)
Table 37 Manufacturing: EMM Market Size, By Region, 2012–2019 ($Million)
Table 38 Manufacturing: EMM Market Size, By End User, 2012–2019 ($Million)
Table 39 Logistics: Enterprise Mobility Management Market Size, By Region, 2012–2019 ($Million)
Table 40 Logistics: EMM Market Size, By End User, 2012–2019 ($Million)
Table 41 Telecom And It: EMM Market Size, By Region, 2012–2019 ($Million)
Table 42 Telecom And It: Enterprise Mobility Management Market Size, By End User, 2012–2019 ($Million)
Table 43 Travel And Transportation: EMM Market Size, By Region, 2012–2019 ($Million)
Table 44 Travel And Transportation: EMM Market Size, By End User, 2012–2019 ($Million)
Table 45 Others Vertical: Enterprise Mobility Management Market Size, By Region, 2012–2019 ($Million)
Table 46 Others Vertical: EMM Market Size, By End User, 2012–2019 ($Million)
Table 47 EMM Market Size, By Region, 2012–2019 ($Million)
Table 48 NA: Enterprise Mobility Management Market Size, By Type, 2012–2019 ($Million)
Table 49 NA: Market Size, By Solution, 2012–2019 ($Million)
Table 50 NA: EMM Solutions Market Size, By Os, 2012–2019 ($Million)
Table 51 NA: Enterprise Mobility Management Solutions Market Size, By Device, 2012–2019 ($Million)
Table 52 NA: EMM Market Size, By Services, 2012–2019 ($Million)
Table 53 Europe: Enterprise Mobility Management Market Size, By Type, 2012–2019 ($Million)
Table 54 Europe: EMM Market Size, By Solution, 2012–2019 ($Million)
Table 55 Europe: EMM Solutions Market Size, By Os, 2014–2019 ($Million)
Table 56 Europe: Enterprise Mobility Management Solutions Market Size, By Device, 2012–2019 ($Million)
Table 57 Europe: EMM Market Size, By Services, 2012–2019 ($Million)
Table 58 APAC: Enterprise Mobility Management Market Size, By Type, 2012–2019 ($Million)
Table 59 APAC: EMM Market Size, By Solution, 2012–2019 ($Million)
Table 60 APAC: EMM Solutions Market Size, By Os, 2012–2019 ($Million)
Table 61 APAC: Enterprise Mobility Management Solutions Market Size, By Device, 2012–2019 ($Million)
Table 62 APAC: EMM Market Size, By Services, 2012–2019 ($Million)
Table 63 MEA: Enterprise Mobility Management Market Size, By Type, 2012–2019 ($Million)
Table 64 MEA: EMM Market Size, By Solution, 2012–2019 ($Million)
Table 65 MEA: Enterprise Mobility Management Solutions Market Size, By Os, 2012–2019 ($Million)
Table 66 MEA: EMM Solutions Market Size, By Device, 2012–2019 ($Million)
Table 67 MEA: EMM Market Size, By Services, 2012–2019 ($Million)
Table 68 LA: Enterprise Mobility Management Market Size, By Type, 2012–2019 ($Million)
Table 69 LA: EMM Market Size, By Solution, 2012–2019 ($Million)
Table 70 LA: Enterprise Mobility Management  Solutions Market Size, By Os, 2012–2019 ($Million)
Table 71 LA: EMM Solutions Market Size, By Device, 2012–2019 ($Million)
Table 72 LA: Enterprise Mobility Management Market Size, By Services, 2012–2019 ($Million)
Table 73 New Product Launches, 2011–2014
Table 74 Agreements, Partnerships, Collaborations, And Joint Ventures, 2011–2014 100
Table 75 Mergers And Acquisitions, 2011–2014
Table 76 Expansions, 2012–2014
 
 
List Of Figures (44 Figures) 
 
Figure 1 Markets Covered
Figure 2 Research Design
Figure 3 Enterprise Mobility Management Market Size Estimation Methodology: Bottom-Up Approach
Figure 4 Market Size Estimation Methodology: Top-Down Approach
Figure 5 Breakdown Of Primaries: By Company Type, Designation, And Region
Figure 6 Market Breakdown And Data Triangulation
Figure 7 Enterprise Mobility Management Market Snapshot (2014 Vs. 2019): Market For MAM Is Expected To Quadruple During The Forecasted Period
Figure 8 Global EMM Market Size, 2012–2019 ($Million)
Figure 9 APAC To Grow At The Fastest Rate During The Forecasted Period
Figure 10 Na Region Is Expected To Have The Largest Market Share
Figure 11 Global Enterprise Mobility Management Market Is Expected To Grow At A CAGR Of 36.9%
Figure 12 MDM Market Is To Grow At The Fastest Rate Among All The Solutions In The EMM Market
Figure 13 Consumer Goods And Retail Is Expected To Have The Largest Market Share In The Global Enterprise Mobility Management  Market
Figure 14 Enterprise Mobility Management Market Segmentation: By Solution
Figure 15 EMM Market Segmentation: By Services
Figure 16 EMM Market Segmentation: By Vertical
Figure 17 Consumerization Of Technology Is Driving The EMM Market
Figure 18 Value Chain Analyses
Figure 19 Supply Chain Analysis
Figure 20 Development in M2m Communication Is The Leading Trend In The EMM Solution Market
Figure 21 Porter’s Five Forces Analysis
Figure 22 Strategic Benchmarking: IBM, Symantec, Vmware, And Sap Launched New Solutions And Services For Product Enhancement
Figure 23 Strategic Benchmarking: IBM, Symantec, Vmware, And Sap Adopted Inorganic Strategies To Grow In The EMM Market
Figure 24 Global MDM Solution Is Dominating The Enterprise Mobility Management  Market
Figure 25 Professional Services Are Expected To Have The Largest Market Share In The Global EMM Market
Figure 26 Enterprise Mobility Management Market Size In SMB Is Expected To Grow By 37.5% During The Forecast Period
Figure 27 In The Global Enterprise Mobility Management Market, Consumer Goods And Retail Vertical Is Expected To Have The Highest Market Share During The Forecast Period
Figure 28 Geographic Snapshot
Figure 29 Market Size In APAC Region Is Expected To Grow By 41.4% During The Forecast Period
Figure 30 Companies Adopted New Product Launches And Agreements, Partnerships, Collaborations, And Joint Ventures As The Key Growth Strategies Over The Last 3 Years
Figure 31 Battle For Market Share: New Product Launch Is The Key Strategy
Figure 32 Geographic Revenue Mix Of Top 5 Players
Figure 33 IBM : Company Snapshot
Figure 34 IBM: SWOT Analysis
Figure 35 Microsoft: Company Snapshot
Figure 36 Microsoft: SWOT Analysis
Figure 37 Mobileiron : Company Snapshot
Figure 38 Mobileiron: SWOT Analysis
Figure 39 Symantec Corporation: Company Snapshot
Figure 40 Symantec: SWOT Analysis
Figure 41 Vmware: Company Snapshot
Figure 42 Vmware: SWOT Analysis
Figure 43 Citrix Systems: Company Snapshot
Figure 44 SAP: Company Snapshot 

Enterprise mobility management solutions aim at creating a secure and competent mobile workforce within an organization. They provide the capability to manage and secure mobile devices used by employees. These solutions are usually Operating System (OS) platform independent and support a variety of devices including smartphones, tablets, and laptops to allow flexibility in work environment.

Enterprise Mobility Management  solutions are increasingly being adopted in organizations across several industry verticals. The enterprise mobility management market is expected to witness a tremendous growth over the next 5 years, driven by the convergence of several factors such as expanding mobile workforce, leading to increasing Bring Your Own Device (BYOD) trend, rising security concerns, and proliferation of mobile apps, thus, the added necessity to ensure strict adherence to well-defined regulatory and compliance measures.

The proliferation of mobile device adoption in the enterprises, both phones and tablets, continues to fuel concerns over security, privacy, and data integrity. The BYOD trend has compounded these concerns as many enterprises must now deal with a multitude of different devices deployed for both business and personal use. The enterprise mobility management market has emerged in recent years as enterprises are seeking solutions that can manage all aspects of mobile security ranging from device, software, and to data protection. EMM solutions are aimed at smartphone and tablet devices and should ideally support multiple mobile operating systems. Enterprise Mobility Management  basically provides the ease of working from home to employees.

MarketsandMarkets has segmented the global Enterprise Mobility Management market into solutions, services, end users, verticals, and regions. The solution segment of the report includes MDM, MAM, and MCM. The services that are covered in this report are support and maintenance and professional services. The report covers SMBs and enterprises as end users of this particular market. The verticals that use the EMM solutions extensively are automotive, BFSI, consumer goods and retail, government and defense, healthcare, manufacturing, logistics, telecom and IT, and travel and transportation. This market study has been further segmented into five regions—NA, Europe, APAC, MEA, and LA.

MarketsandMarkets forecasts the enterprise mobility management market to grow from $3,169.0 million in 2014 to $15,224.1 million by 2019. This represents a CAGR of 36.9% from 2014 to 2019. The table given below highlights the overall market opportunity in terms of absolute dollar value and the Year-Over-Year (Y-O-Y) growth of the Enterprise Mobility Management Market.

Enterprise Mobility Management (EMM), Market Size, 2014 – 2019 ($Billion), Market Growth, 2015–2019 (Y-O-Y %)

Enterprise Mobility Management Market

Source:MarketsandMarkets Analysis

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