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Frozen Bakery Products Market worth 21.2 Billion USD by 2020


The report Frozen Bakery Products Market by Type (Frozen Bread, Frozen Pizza Crust, Frozen Cake & Pastry), Distribution Channel (Artisan Baker, Retail, Catering), & by Region (North America, Europe, Asia-Pacific, Rest of the World) - Global Trends & Forecast to 2020” defines and segments the frozen bakery products market with analyses and projections of the market size, in terms of value and volume. It also identifies the driving and restraining factors of the market with analyses of the trends, opportunities, restraints, and challenges. The size of the market in key regions North America, Europe, Asia-Pacific, and Rest of the World (RoW) has been estimated and projected. The market is further segmented on the basis of the key countries in these regions.

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The frozen bakery products market is considered to be one of the fastest-growing segments of frozen food market due to the growing trend towards ready-to-bake or ready-to-thaw frozen products. The frozen bakery products market is driven by the rising demand for convenience food products, to save time and efforts in their hectic schedules. Quick-service restaurants and similar retail chains have also benefitted from frozen bakery products as they can now readily thaw frozen bakery products or prepare fresh items using frozen dough. Additionally, prolonged shelf life offers benefits of easy availability whenever required and they can secure stocks during seasonal variations. Owing to these benefits of frozen bakery products, there is an upsurge in the demands for these products and the market is estimated to witness significant growth in the forecast period. The market for frozen bakery products such as frozen bread, frozen cake & pastry, and frozen pizza crust is projected to gain momentum in the near future.

The frozen bakery products market is projected to reach USD 21.2 Billion by 2020, growing at a CAGR of 8.5% from 2015 to 2020

Frozen Bakery Products Market

The global market for frozen bakery products was USD 13.0 Billion in 2014, and is projected to grow at a CAGR of 8.5% from 2015 to 2020. In 2014, the European region was the largest market for frozen bakery products. The high growth corresponds to the increasing demand for “thaw-and-serve” and “bake-off” products that offer convenience to not only households, but also to retail bakeries, grocery stores, and quick-service restaurants. Frozen bakery products allow customers prepare food in a short period of time without requiring a pastry chef or a specialized oven. Other benefits include less food wastage as stores can bake based on demand, while keeping remaining products frozen and preserved. The wide applicability of these convenience frozen bakery products has led to its propelled growth in the forecast period.

The report includes development strategies and product portfolios of leading companies such Associated British Foods plc (U.K.), ARYZTA AG (Switzerland), Lantmannen Unibake International (Denmark), EUROPASTRY, SA (Spain), General Mills, Inc. (U.S.), and Kellogg Company (U.S.). Other players include Premier Foods Plc (U.K.), Vandemoortele NV (Belgium), ConAgra Foods, Inc. (U.S.), and Grupo Bimbo S.A.B. de C.V. (Mexico). These manufacturers produce frozen bakery products in large volumes for broader range of customers through supermarkets, hypermarkets, in-store bakeries, artisan bakers, restaurants and food service. These leading players have adopted acquisitions as their key development strategy to consolidate the market, acquiring smaller players and distributors and expanding their market presence in diversified markets.

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