Global Baby Food Market (2009–2014)

By: marketsandmarkets.com
Publishing Date:July 2009
Report Code: FB 1041

Global Baby Food Market (2009–2014)

US : 1-888-989-8004

The global baby food market is witnessing rapid growth due to the increasing number of working women, and the increasing parental concerns about nutrition. Professionally-made food designed to meet the nutrition requirements of babies also address the problems of paucity of time for preparing baby food at home, as well as non-lactation problems, which may lead to under-nutrition for the baby. Packed and bottled baby food is also considered as a supplement to mother’s feeding. The market is growing at a fast pace in developing economies such as China, Vietnam, and India; while the U.S. and Europe markets account for a major share in terms of total revenue generated.

The global market for baby food generated $25 billion in 2008 and is expected to grow at a double digit CAGR in the next few years. A detailed study and analysis of this market will not only define it comprehensively along with market statistics, but will also inform the respective stakeholders about the market drivers and trends. Major players in this market are targeting populous and emerging economies like China and India since the markets in U.S. and Europe have little growth opportunity because of low birth rates and static market conditions. This report analyses the global baby food market and its sub-segments to help stakeholders take strategic decisions based on the upcoming trends and opportunities that this report identifies in the baby food market.

Existing studies and third-party market reports do not provide a comprehensive understanding and classification of the recent developments in the baby food market, such as analysis considering the age group of babies and the nutrient value of baby food. This report breaks the market into smaller product segments which none of the other third-party reports have done so far.

Scope of the report

This report highlights the basic structure of the baby food market and its various sub-segments based on products, ingredients, and health benefits. These individual markets are further broken down into their respective sub-segments. The products segment for example covers the markets for bottled baby food, baby cereals, baby snacks, baby soups, and frozen baby food.

The report will size all the submarkets and will also give a detailed geographic split among the four major markets of U.S., Europe, Asia, and Rest of the World (ROW). We will provide market trends and forecasts supported by the drivers and inhibitors for each sub-segment. More than 100 market tables and 30 company profiles will provide a deeper insight into the market and the competitive landscape as well. The market tables will also be categorized as per geographic region, ingredients, health benefits, and products.

In addition to the market size, data trends, and forecasts, the report will also highlight key opportunity areas for the relevant stakeholders. We will analyze new product launches in the baby food market and submarkets and profile key market developments of the top 30 companies in this market and its sub-segments while drawing a competitive landscape.

What makes our reports unique?

We provide the longest market segmentation chain in the industry with our three-level market breakdown and our analysis of minimum 40 collectively exhaustive and mutually exclusive micro markets.
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Each report is about 150 pages, featuring 30+ market data tables, 30+ company profiles, and an analysis of 200 patents.
No single report by any other publisher provides market data for all market segments (i.e. products, services, applications, ingredients, and technology) covering the four geographies of North America, Europe, Asia Pacific, and ROW.
15 pages of high level analysis identifying opportunities, best practices, entry strategies, benchmarking strategies, market positioning, product positioning, and competitive positioning.

Key questions answered

Which are the high-growth segments and how is the market segmented in terms of applications, products, services, ingredients, technologies, stakeholders?
What are market estimates and forecasts; which markets are doing well and which are not?
Where are the gaps and opportunities; what factors are driving market growth?
Which are the key playing fields and winning-edge imperatives?
What is the competitive landscape; who are the main players in each segment; what are their strategic directives, operational strengths, key selling products, and product pipelines? Who is doing what?

Powerful Research and analysis

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1. INTRODUCTION
    1.1. KEY TAKE AWAYS
    1.2. REPORT DESCRIPTION
    1.3. MARKET COVERED
2. SUMMARY
3. MARKET OVERVIEW
    3.1. EVOLUTION OF THE BABY FOOD MARKET
    3.2. TRENDS IN THE BABY FOOD PRODUCT AND INGREDIENT MARKETS
    3.3. LACTOSE INTOLERANCE: POPULATION ANALYSIS
    3.4. DRIVING FACTOR ANALYSIS FOR BABY FOOD MARKET
    3.5. MARKET DEFINITIONS
    3.6. CONSUMPTION PATTERN OF BABY FOOD BY AGE GROUP
    3.7. DECISION INFLUENCERS FOR BABY FOOD PRODUCTS
    3.8. COMPARATIVE ANALYSIS – BABY FOOD MARKET SIZE VS CAGR (2009-2014)
    3.9. AGE-WISE BABY FOOD MARKET ANALYSIS
          3.9.1. DRIVERS
                 3.9.1.1. Changing Socio-Economic Trends and Increasing Consumer Awareness
                 3.9.1.2. Innovative Products and Packaging
          3.9.2. INHIBITORS
                 3.9.2.1. Static market conditions and variation in costs of raw material
                 3.9.2.2. Food safety issues
          3.9.3. OPPORTUNITIES
                 3.9.3.1. Large Untapped Market in Developing Countries
                 3.9.3.2. Organic Baby Food Attracting Consumer Attention
                 3.9.3.3. Enriched Baby Food Products Gaining Popularity
4. BABY FOOD MARKET BY PRODUCTS
    4.1. BOTTLED BABY FOOD MARKET
          4.1.1. Drivers
                 4.1.1.1. Bottled Baby Food Caters to Babies of All Age Groups
          4.1.2. Inhibitors
                 4.1.2.1. Shorter Life Span and Safety Concerns
          4.1.3. Opportunities
                 4.1.3.1. Largest Potential Customer Base
          4.1.4. Baby Juice Market
                 4.1.4.1. Drivers
                          4.1.4.1.1. Easy to consume; available in many varieties
                 4.1.4.2. Inhibitors
                          4.1.4.2.1. Low Shelf-life
                 4.1.4.3. Opportunities
                          4.1.4.3.1. Enriched and Enhanced Juices
                 4.1.4.4. Key Players
                 4.1.4.5. Baby Fruit Juice
                 4.1.4.6. Baby Vegetable Juices
                 4.1.4.7. Mixed Juices
          4.1.5. Pureed Baby Food
                 4.1.5.1. Drivers
                 4.1.5.2. Inhibitors
                 4.1.5.3. Baby Fruit Juice
                 4.1.5.4. Baby Vegetable Juices
          4.1.6. Baby Milk Products
                 4.1.6.1. Drivers and Opportunities
                 4.1.6.2. Inhibitors
                 4.1.6.3. Animal Milk
                 4.1.6.4. Yogurt
                 4.1.6.5. Desserts
    4.2. BABY FOOD CEREALS MARKET
           4.2.1. Drivers
           4.2.2. Inhibitors
    4.3. BABY FOOD SNACKS MARKET
           4.3.1. Drivers and Opportunities
           4.3.2. Inhibitors
           4.3.3. Key Players
           4.3.4. Puffs
           4.3.5. Biscuit/Cookies
           4.3.6. Rusks
    4.4. BABY FOOD SOUP MARKET
           4.4.1. Drivers and Inhibitors
           4.4.2. Non-vegetarian soup
           4.4.3. Vegetarian soup
    4.5. FROZEN BABY FOOD MARKET
           4.5.1. Drivers
           4.5.2. Inhibitors
           4.5.3. Frozen Non-Vegetarian Baby Food
                  4.5.3.1. Market Drivers and Inhibitors
           4.5.4. Frozen Vegetarian Baby Food
                  4.5.4.1. Drivers
           4.5.5. Frozen Fruits Baby Food
5. BABY FOOD MARKET BY HEALTH BENEFITS
    5.1. IMMUNE SYSTEM
    5.2. BRAIN AND EYE DEVELOPMENT
    5.3. MUSCULAR GROWTH
    5.4. BONES AND TEETH DEVELOPMENT
    5.5. BLOOD ENHANCEMENT
    5.6. NERVOUS SYSTEM
    5.7. VASCULAR SYSTEM
    5.8. BODY ENERGY
    5.9. OTHER BENEFITS
6. INGREDIENTS
    6.1. CHANGE IN TRENDS IN CONSUMPTION PATTERNS
    6.2. CEREALS
           6.2.1. OATMEAL
           6.2.2. RICE
           6.2.3. BARLEY
           6.2.4. MIXED
    6.3. MILK PRODUCTS
           6.3.1. ANIMAL MILK
           6.3.2. YOGURT
    6.4. FRUITS
    6.5. VEGETABLES
    6.6. MEAT PRODUCTS
7. GEOGRAPHIC ANALYSIS OF BABY FOOD MARKET
    7.1. U.S. BABY FOOD MARKET
    7.2. EUROPEAN BABY FOOD MARKET
    7.3. ASIAN BABY FOOD MARKET
8. COMPANY PROFILES
    8.1. ABBOTT NUTRITION
    8.2. BABYNAT
    8.3. BEECH NUT
    8.4. BRISTOL-MYERS SQUIBB
    8.5. DANONE DUMEX
    8.6. DUTCH LADY
    8.7. EARTH’S BEST
    8.8. ELLA'S KITCHEN
    8.9. FASSKA
    8.10. H.J. HEINZ CO
    8.11. HALAL BABY FOOD
    8.12. HEALTHY SPROUTS FOODS INC
    8.13. HERO
    8.14. HIPP ORGANIC BABY FOOD
    8.15. LITTLE DISH
    8.16. PLASMON
    8.17. PLUM MUMS
    8.18. PLUM ORGANIC
    8.19. SMA NUTRITION
    8.20. STAGESFOOD
    8.21. SWEET PEA BABY FOOD COMPANY
    8.22. TASTYBABY LLC
    8.23. STONYFIELD FARM
    8.24. YUBAO GOAT DAIRY CO, LTD
    8.25. NESTLÉ
    8.26. BABY ORGANIX
    8.27. BABYLICIOUS LTD.
    8.28. PBM NUTRITIONAL
    8.29. WYETH
    8.30. ORGANIC BUBS
    8.31. PETER RABBIT ORGANICS
9. PATENT ANALYSIS
10. APPENDIX
     10.1. U.S. BOTTLED BABY FOOD PATENTS
     10.2. U.S. BABY CEREALS FOOD PATENTS
     10.3. U.S. MILK PRODUCTS FOOD PATENTS
     10.4. U.S. BABY SNACKS AND BABY SOUP FOOD PATENTS
     10.5. U.S. FRUITS AND VEGETABLES FOOD PATENTS
     10.6. EUROPE BABY FOOD PATENTS
     10.7. JAPAN BABY FOOD PATENTS
     10.8. NUTRITIONAL CONTENT OF BABY FOOD INGREDIENTS
           10.8.1. DRY RICE CEREAL FOR BABY FOOD
           10.8.2. DRY OATMEAL CEREAL FOR BABY FOOD
           10.8.3. DRY BARLEY CEREAL FOR BABY FOOD
           10.8.4. DRY WHOLE MILK FOR BABY FOOD
           10.8.5. PLAIN YOGURT (WHOLE MILK) FOR BABY FOOD
           10.8.6. STRAINED BANANA FOR BABY FOOD
           10.8.7. PLUMS WITH TAPIOCA FOR BABY FOOD
           10.8.8. MANGO WITH TAPIOCA FOR BABY FOOD
           10.8.9. STRAINED PINEAPPLE DESSERT FOR BABY FOOD
           10.8.10. STRAINED SWEET POTATOES FOR BABY FOOD
           10.8.11. STRAINED AND CREAMED SPINACH FOR BABY FOOD
           10.8.12. STRAINED CARROTS FOR BABY FOOD
           10.8.13. STRAINED PEAS FOR BABY FOOD
           10.8.14. STRAINED BEEF FOR BABY FOOD
           10.8.15. STRAINED CHICKEN FOR BABY FOOD

LIST OF TABLES

TABLE 1 GLOBAL BOTTLED BABY FOOD MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 2 GLOBAL BOTTLED BABY FOOD MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 3 MAJOR PLAYERS AND DEVELOPMENTS TABLE 4 GLOBAL BABY JUICE MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 5 GLOBAL BABY JUICE MARKET, BY GEOGRAPHY 2007 – 2014 ($MILLIONS)
TABLE 6 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 7 GLOBAL BABY FRUIT JUICE MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 8 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 9 GLOBAL BABY VEGETABLE JUICES MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 10 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 11 GLOBAL BABY MIX JUICES FOOD MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 12 GLOBAL PUREED BABY FOOD MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 13 GLOBAL PUREED BABY MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 14 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 15 GLOBAL PUREED FRUIT BABY FOOD MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 16 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 17 GLOBAL PUREED VEGETABLE BABY FOOD MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 18 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 19 GLOBAL BABY MILK PRODUCTS MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 20 GLOBAL BABY MILK PRODUCTS MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 21 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 22 GLOBAL BABY ANIMAL MILK MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 23 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 24 GLOBAL BABY YOGURT MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 25 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 26 GLOBAL BABY DESSERTS MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 27 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 28 GLOBAL BABY FOOD CEREALS MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 29 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 30 GLOBAL BABY FOOD SNACKS MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 31 GLOBAL BABY FOOD SNACKS MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 32 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 33 GLOBAL BABY FOOD PUFFS MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 34 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 35 GLOBAL BABY FOOD BISCUIT/COOKIES MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 36 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 37 GLOBAL BABY FOOD RUSKS MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 38 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 39 GLOBAL BABY FOOD SOUP MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 40 GLOBAL BABY FOOD SOUP MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 41 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 42 GLOBAL NON-VEGETARIAN BABY SOUP MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 43 GLOBAL VEGETARIAN BABY SOUP MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 44 GLOBAL FROZEN BABY FOOD MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 45 GLOBAL FROZEN BABY FOOD MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 46 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 47 GLOBAL NON-VEGETARIAN FROZEN BABY FOOD MARKET BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 48 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 49 GLOBAL VEGETARIAN FROZEN BABY FOOD MARKET 2007 – 2014 ($ MILLIONS)
TABLE 50 MAJOR PLAYERS AND DEVELOPMENTS
TABLE 51 GLOBAL FROZEN FRUITS BABY FOOD MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 52 GLOBAL BABY FOOD MARKET, BY HEALTH BENEFITS 2007 – 2014 ($ MILLIONS)
TABLE 53 GLOBAL IMMUNE SYSTEM MARKET, BY HEALTH BENEFITS, 2007 – 2014 ($MILLIONS)
TABLE 54 GLOBAL BRAIN AND EYE DEVELOPMENT MARKET, BY HEALTH BENEFITS 2007 – 2014 ($ MILLIONS)
TABLE 55 GLOBAL MUSCULAR GROWTH MARKET, BY HEALTH BENEFITS 2007 – 2014 ($ MILLIONS)
TABLE 56 GLOBAL BONES AND TEETH DEVELOPMENT MARKET, BY HEALTH BENEFITS 2007 – 2014 ($ MILLIONS)
TABLE 57 GLOBAL BLOOD ENHANCEMENT MARKET, BY HEALTH BENEFITS 2007 – 2014 ($ MILLIONS)
TABLE 58 GLOBAL NERVOUS SYSTEM MARKET, BY HEALTH BENEFITS 2007 – 2014 ($ MILLIONS)
TABLE 59 GLOBAL BODY ENERGY MARKET, BY HEALTH BENEFITS 2007 – 2014 ($ MILLIONS)
TABLE 60 GLOBAL BABY FOOD MARKET, BY INGREDIENTS 2007 – 2014 ($ MILLIONS)
TABLE 61 GLOBAL BABY FOOD CEREALS MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 62 GLOBAL BABY FOOD MILK PRODUCTS MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 63 LACTOSE INTOLERANCE COUNTRY WISE
TABLE 64 GLOBAL FRUIT BABY FOOD MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 65 GLOBAL VEGETABLE BABY FOOD MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 66 GLOBAL NON-VEGETARIAN BABY FOOD MARKET, BY PRODUCTS, 2007 – 2014 ($ MILLIONS)
TABLE 67 GLOBAL BABY FOOD MARKET, BY GEOGRAPHY 2007 – 2014 ($ MILLIONS)
TABLE 68 U.S. BABY FOOD MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 69 EUROPEAN BABY FOOD MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 70 ASIAN BABY FOOD MARKET, BY PRODUCTS 2007 – 2014 ($ MILLIONS)
TABLE 71 ABBOTT NUTRITION PRODUCT PORTFOLIO
TABLE 72 ABBOTT NUTRITION NEW PRODUCT PORTFOLIO
TABLE 73 BABYNAT PRODUCT PORTFOLIO
TABLE 74 BEECH NUT PRODUCT PORTFOLIO
TABLE 75 BEECH NUT NEW PRODUCT PORTFOLIO
TABLE 76 BRISTOL-MYERS SQUIBB PRODUCT PORTFOLIO
TABLE 77 BRISTOL-MYERS SQUIBB NEW PRODUCT PORTFOLIO
TABLE 78 DANONE DUMEX PRODUCT PORTFOLIO
TABLE 79 DUTCH LADY PRODUCT PORTFOLIO
TABLE 80 EARTH’S BEST PRODUCT PORTFOLIO
TABLE 81 EARTH’S BEST NEW PRODUCT PORTFOLIO
TABLE 82 ELLA’S KITCHEN PRODUCT PORTFOLIO
TABLE 83 ELLA’S KITCHEN NEW PRODUCT PORTFOLIO
TABLE 84 FASSKA PRODUCT PORTFOLIO
TABLE 85 H.J. HEINZ CO PRODUCT PORTFOLIO
TABLE 86 HALAL BABY FOOD PRODUCT PORTFOLIO
TABLE 87 HEALTHY SPROUTS PRODUCT PORTFOLIO
TABLE 88 HERO PRODUCT PORTFOLIO
TABLE 89 HIPP ORGANIC BABY FOOD PRODUCT PORTFOLIO
TABLE 90 LITTLE DISH PRODUCT PORTFOLIO
TABLE 91 PLASMON PRODUCT PORTFOLIO
TABLE 92 PLUM MUMS PRODUCT PORTFOLIO
TABLE 93 PLUM MUMS NEW PRODUCT PORTFOLIO
TABLE 94 PLUM ORGANIC PRODUCT PORTFOLIO
TABLE 95 PLUM ORGANIC NEW PRODUCT PORTFOLIO
TABLE 96 SMA NUTRITION PRODUCT PORTFOLIO
TABLE 97 STAGESFOOD PRODUCT PORTFOLIO
TABLE 98 SWEET PEA PRODUCT PORTFOLIO
TABLE 99 TASTYBABY PRODUCT PORTFOLIO
TABLE 100 STONYFIELD FARM PRODUCT PORTFOLIO
TABLE 101 YUBAO GOAT DAIRY PRODUCT PORTFOLIO
TABLE 102 NESTLÉ PRODUCT PORTFOLIO
TABLE 103 BABY ORGANIX PRODUCT PORTFOLIO
TABLE 104 BABYLICIOUS PRODUCT PORTFOLIO
TABLE 105 PBM NUTRITIONAL PRODUCT PORTFOLIO
TABLE 106 WYETH PRODUCT PORTFOLIO
TABLE 107 ORGANIC BUBS PRODUCT PORTFOLIO
TABLE 108 PETER RABBIT ORGANICS PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 1 PARENTAL STRUCTURE OF BABY FOOD MARKET
FIGURE 2 EVOLUTION OF BABY FOOD MARKET
FIGURE 3 PRODUCT AND INGREDIENT TREND ANALYSIS
FIGURE 4 LACTOSE INTOLERANCE: POPULATION ANALYSIS
FIGURE 5 FACTORS AFFECTING THE BABY FOOD MARKET
FIGURE 6 AGE-WISE CONSUMPTION PATTERN OF BABY FOOD
FIGURE 7 CURRENT FAVORABILITY FOR BABY FOOD MARKET
FIGURE 8 MARKET POTENTIAL FOR BABY FOOD MICRO-MARKETS
FIGURE 9 R&D TRENDS IN THE BABY FOOD MARKET
FIGURE 10 DECISION INFLUENCERS FOR BABY FOOD PRODUCTS
FIGURE 11 MARKET SIZE VS CAGR (2009-2014) OF BABY FOOD AGE-WISE BABY FOOD MARKET ANALYSIS
FIGURE 12 COMPARATIVE ANALYSIS OF BABY FOOD MARKET BY TARGET AGE GROUP
FIGURE 13 MARKET SEGMENTATION OF BABY FOOD
FIGURE 14 MARKET SEGMENTATION OF INFANT FOOD
FIGURE 15 MARKET SEGMENTATION OF TODDLER BABY FOOD
FIGURE 16 MARKET SEGMENTATION OF PRE-SCHOOLER BABY FOOD
FIGURE 17 COMMON ATTRIBUTES OF BABY SNACKS
FIGURE 18 CONSUMPTION PATTERNS OF INGREDIENTS
FIGURE 19 WORLDWIDE CONSUMPTION OF OATMEAL
FIGURE 20 WORLDWIDE CONSUMPTION OF RICE
FIGURE 21 WORLDWIDE CONSUMPTION OF BARLEY
FIGURE 22 GLOBAL BABY FOOD PATENTS BY GEOGRAPHY
FIGURE 23 GLOBAL BABY FOOD PATENTS BY PRODUCT
FIGURE 24 U.S. PATENTS BY PRODUCT
FIGURE 25 EUROPE PATENTS BY PRODUCT
FIGURE 26 JAPAN PATENTS BY PRODUCT

Baby Food Article

The target consumers of commercially-available baby food range from infants (babies aged 6 to 12 months) to toddlers (children up to three years old). Baby food is available in various flavors and in both solid and liquid form. Modern-day time constraints have reduced the use of homemade baby food in both developed as well as developing nations. While U.S. and Europe hold a major share of the global baby food market, emerging economies such as China, India, Brazil, Russia, and Romania also represent a high growth rate.

The baby food market is getting a big boost from the increasing awareness about the role it plays in meeting the nutritional needs of infants and toddlers. The major challenges for the baby food industry are low birth rates, static market conditions in developed countries, and milk intolerance in babies. However, opportunities for the baby food market is immense, as there is large untapped market in developing economies and as evolving food technology and new product developments are expected to attract more customers in future.

The global baby food market is expected to be worth US$37.6 billion by 2014, growing at an estimated CAGR of 5.0% from 2009 to 2014. Bottled baby food forms the largest market segment; and is expected to reach US$9.9 billion by 2014 at a CAGR of 4.9% for the same period. The segment with the highest growth potential is expected to be frozen baby food followed by bottled baby food products and baby cereals. Nestlé SA is the market leader in the global baby food products market. The other key market players are H.J. Heinz, Bristol-Myers Squibb, DANONE and Hero.

The major segments in the baby food product market are baby cereals, bottled baby foods, frozen baby foods, baby snacks and soups. Companies are focusing mainly on developing easily digestible and competitively priced fortified baby food. Evolving food technologies are enabling the market players to offer quality products with enhanced benefits like optimum nutrients content for babies. The growth in the baby food market is primarily due to the increasing demand from the Asian countries.

baby-food

Source: MarketsandMarkets

The accompanying table indicates the estimated market size of baby food products in 2009. The market for bottled baby foods is expected to enjoy the maximum market share followed by the baby cereals. The patent analysis of baby food products indicates that maximum number of patents has been registered for bottled baby food, which accounts for 70% of the total number of patents registered. Baby cereals is second with 16%, followed by baby snacks with 12% of the total patents registered. Geography-wise, the U.S. accounts for 58% of the total patents registered in baby food products followed by Europe with 30%.

Market Research

Global Baby Food Market (2009–2014)

Global Baby Food Market (2009–2014)

Global Baby Food Market (2009–2014)