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Seed Market - New Revenue Pockets
The seeds market has many players (small, medium, and large); however, the industry is dominated by a few, which include Bayer CropScience AG (Germany), The Dow Chemical Company (U.S.), E. I. du Pont de Nemours and Company (U.S.), Monsanto Company (U.S.), and Syngenta AG (Switzerland). Other players in this market include KWS SAAT SA (Germany), Groupe Limagrain (France), Sakata Seed Corporation (Japan), Rallis India Limited (India), and Land O’Lakes, Inc. (U.S.), which collectively accounted for a major share of the seeds market. New product launches and mergers & acquisitions were the preferred growth strategies in this market. These strategies were adopted for better market penetration, to expand their product portfolio, and to reach new potential markets.
Bayer CropScience AG (Germany)
Bayer CropScience AG (Germany) is one of the leading players in the agriculture industry and offers products that help in improving plant health. The company is an independent subgroup of the Bayer Group (Germany) and operates through three business segments: healthcare, covestro, crop science, and other (reconciliation) The company has a sales and distribution network in over 120 countries. Germany, France, India, Brazil, and the U.S. are some of the prime locations of the company with various subsidiaries such as Bayer CropScience Holding SA Lyon (France) and Bayer CropScience Holdings Limited Cambridge (U.K.).
The company has successfully launched products into the market through the farmer engagement program initiated by Bayer CropScience. Its strategic acquisitions of suppliers of biological crop solutions have helped it to expand its business in the crop protection segment on a global level. It also has its focus on R&D activities; it spends considerably on research & development activities for innovative products and solutions. In February 2015, Bayer CropScience launched new soybean seed varieties to offer more choices to soybean growers in order to maximize their performance.
The Dow Chemical Company (U.S.)
The Dow Chemical Company manages its business operations through segments such as performance plastics, performance materials, feedstock & energy, coatings & infrastructure solutions, electronic & functional materials, and agricultural sciences. It conducts its crop protection business under Dow AgroSciences. Dow AgroSciences LLC (U.S.) is a subsidiary of the Dow Chemical Company (U.S.). The company operates mainly through two segments— crop protection and seeds. The company operates globally through its subsidiaries and 197 production facilities in 36 countries with sales in over 160 nations. Its operations are spread across the U.S. and Europe.
The company has developed an extensive distribution network by establishing strong relationships with its suppliers and distributors. It is also engaged in certain agreements for licensed manufacturing and distribution of products with other agrochemical players to develop a diversified and broad portfolio. Dow AgroSciences (U.S.) focuses on agreements and collaborations with other firms to develop new innovative products and technologies in the agro science industry. In April 2015, Dow AgroSciences (U.S.) announced its collaboration with Arcadia Biosciences, Inc. (U.S.) and Bioceres, S.A. (Argentina). The collaboration is focused on commercialization of seed capabilities with a leading soybean abiotic stress platform and grower relationships in South America represented by Verdeca LLC (U.S.), a joint venture between Arcadia and Bioceres.
Seed Market by Crop Type (Oilseeds, Cereals & Grains, and Fruit & Vegetables), Type (GM, and Conventional), Seed Trait (Herbicide Tolerant, Insect Resistant), Seed Treatment (Treated, and Non-treated), and Region - Global Forecast to 2022
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