HOME Top Market Reports Automatic Content Recognition Market by Solution (Audio, Video, & Image Recognition, Voice & Speech Recognition, Real time Content Analytics, Security and Copyright Management), by Service (Professional, Managed), by Technology (Acoustic & Digital Video Fingerprinting), by Vertical - Global Forecast to 2021

Automatic Content Recognition Market by Solution (Audio, Video, & Image Recognition, Voice & Speech Recognition, Real time Content Analytics, Security and Copyright Management), by Service (Professional, Managed), by Technology (Acoustic & Digital Video Fingerprinting), by Vertical - Global Forecast to 2021

By: marketsandmarkets.com
Publishing Date: July 2016
Report Code: TC 4409

 

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The Automatic Content Recognition (ACR) market is estimated to grow from USD 0.94 Billion in 2016 to USD 3.57 Billion by 2021, at a Compound Annual Growth Rate (CAGR) of 30.6% during the forecast period.

The automatic content recognition market represents the implementation of identification technologies to recognize and verify the media content elements. The report aims at estimating the market size and future growth potential of the market across different segments, such as solutions, services, technology, verticals, and regions. The base year considered for the study is 2015 and the forecast period has been considered from 2016 to 2021. With the increasing integration of automatic content recognition technology in smart phones and smart TVs, the demand for automatic content recognition solutions has grown tremendously across all the countries.

The research methodology used to estimate and forecast the ACR market begins with capturing data on key vendor revenues through secondary research. The vendor offerings are also taken into consideration to determine market segmentation. The bottom-up procedure was employed to arrive at the overall market size of the global automatic content recognition market from the revenue of the key players in the market. After arriving at the overall market size, the total market was split into several segments and sub-segments, which were then verified through primary research by conducting extensive interviews with key industry personnel, such as CEOs, VPs, directors, and executives. The breakdown of profiles of primary discussion participants is depicted in the below figure:

Automatic Content Recognition Market

To know about the assumptions considered for the study, download the pdf brochure

The automatic content recognition market ecosystem comprises companies such as Arcsoft, Inc. (U.S.), Digimarc Corporation (U.S.), Google, Inc. (U.S.), Microsoft Corporation (U.S.), Nuance communications (U.S.), ACRCloud (China), Audible Magic Corporation (U.S.), Civolution (U.S.), Enswers, Inc. (South Korea), Gracenote, Inc. (U.S.), Mufin GmBH (Germany), Shazam Entertainment Ltd. (U.K.), Vobile, Inc. (U.S.), Voiceinteraction SA (Portugal), Beatgrid Media BV (The Netherlands), Clarifai, Inc. (U.S.), DataScouting (Greece), iPharro Media GmbH (Germany), Viscovery Pte Ltd (Taiwan), and VoiceBase, Inc. (U.S.) Further the products manufactured by these companies are used by media & entertainment, consumer electronics, e-commerce, education, automotive, IT & Telecommunication, healthcare, defense & public safety, and avionics sectors.

Key Target Audience

  • Automatic content recognition solution providers
  • Media & entertainment companies
  • Technology (Fingerprinting, watermarking, OCR, and speech recognition) providers
  • Consumer electronics companies
  • Cloud solution providers
  • Second screen device manufacturers
  • Professional and managed service providers
  • System integrators
  • Technology consultants
  • E-commerce companies
  • Automobile manufacturers
  • Defense and public safety organizations
  • Airline companies
  • Analytics and big data companies
  • Search engine firms

Scope of the Report

The research report categorizes the automatic content recognition market to forecast the revenues and analyze the trends in each of the following sub-segments:

By Solution

  • Audio, video, and image recognition
  • Voice & speech recognition
  • Real time content analytics
  • Security & copyright management
  • Data management & metadata
  • Content aggregation, processing, filtering, and enhancement
  • Encoding & transcoding solution
  • Broadcast & media monitoring
  • Media synchronization
  • Audience measurement

By Technology

  • Acoustic & digital video fingerprinting
  • Digital audio, video & image watermarking
  • Optical character recognition
  • Speech recognition

By Service

  • Professional services
  • Managed services
  • Value-added services

By Application

  • Media & entertainment
  • Consumer electronics
  • E-commerce
  • Education
  • Automotive
  • IT & telecommunication
  • Healthcare
  • Defense & public safety
  • Avionics
  • Others

By Region

  • North America
  • Europe
  • Asia-Pacific (APAC)
  • Middle East and Africa (MEA)
  • Latin America

Available Customizations

With the given market data, MarketsandMarkets offers customization as per the company’s specific requirements. The following customization options are available for the report:

Product Analysis

  • Product matrix provides a detailed information and product comparison

Geographic Analysis

  • Further breakdown of the North America automatic content recognition market
  • Further breakdown of the Europe market
  • Further breakdown of the APAC market
  • Further breakdown of the MEA market
  • Further breakdown of the Latin America market

Company Information

  • Detailed analysis and profiling of additional market players

Table of Contents

1 Introduction (Page No. - 15)
    1.1 Objectives of the Report
    1.2 Market Definition
    1.3 Market Scope
           1.3.1 Markets Covered
           1.3.2 Years Considered in the Report
    1.4 Currency
    1.5 Limitations
    1.6 Stakeholders

2 Research Methodology (Page No. - 19)
    2.1 Introduction
           2.1.1 Secondary Data
                    2.1.1.1 Key Data From Secondary Sources
           2.1.2 Primary Data
                    2.1.2.1 Key Data From Primary Sources
                    2.1.2.2 Key Industry Insights
                    2.1.2.3 Breakdown of Primaries
    2.2 Market Size Estimation
           2.2.1 Bottom-Up Approach
           2.2.2 Top-Down Approach
    2.3 Market Breakdown and Data Triangulation
    2.4 Research Assumptions and Limitations
           2.4.1 Assumptions
           2.4.2 Limitations

3 Executive Summary (Page No. - 28)

4 Premium Insights (Page No. - 32)
    4.1 Attractive Market Opportunities in the Automatic Content Recognition Market
    4.2 Market, By Region, 2016 vs 2021
    4.3 Market, By Service, 2016–2021
    4.4 Market, By Vertical and Region, 2016
    4.5 Lifecycle Analysis, By Region
    4.6 Market Investment Scenario

5 Market Overview (Page No. - 36)
    5.1 Introduction
    5.2 Evolution
    5.3 Market Segmentation
           5.3.1 By Solution
           5.3.2 By Service
           5.3.3 By Technology
           5.3.4 By Vertical
           5.3.5 By Region
    5.4 Market Dynamics
           5.4.1 Drivers
                    5.4.1.1 Increasing Integration of ACR in Smart TVs and Second Screen Devices Such as Smartphones and Wearables
                    5.4.1.2 Increasing Deployment of ACR Technologies By Media Companies for Applications Such as Broadcast Monitoring and Audience Measurement
                    5.4.1.3 Revenue Generated Benefits of Interactivity, Personalization, and Socialization Imparted By the ACR Technology to the Television Environment
                    5.4.1.4 Urgent Need Among the Companies to Understand the Consumer Behavior and Growing Number of Hosted ACR Solution Providers
           5.4.2 Restraints
                    5.4.2.1 Privacy and Security Constraints
                    5.4.2.2 Requirement of Additional Bandwidth and Large Server Infrastructure for Applying ACR
           5.4.3 Opportunities
                    5.4.3.1 The Evolving Concept of Contextual Advertising, Contextual Commerce, Enhanced Contextual Experiences, and Spoiler-Proof Social Feeds
                    5.4.3.2 Integration of IoT, Analytics, and Artificial Intelligence With Automatic Content Recognition
           5.4.4 Challenges
                    5.4.4.1 Overcoming the Loopholes in ACR Technologies
                    5.4.4.2 Technological Challenges and Complexity of Devising Content Recognition Algorithms

6 Industry Trends (Page No. - 45)
    6.1 Introduction
    6.2 Ecosystem and Value Chain Analysis
    6.3 Automatic Content Recognition Standards and Regulations
           6.3.1 Introduction
           6.3.2 ISO/IEC JTC1/SC 24
           6.3.3 ISO/IEC JTC1/SC 29
           6.3.4 ISO/IEC 19794-5
    6.4 Innovation Spotlight
    6.5 Strategic Benchmarking

7 Automatic Content Recognition Market Analysis, By Type (Page No. - 50)
    7.1 Introduction
    7.2 Solution
           7.2.1 Audio, Video, and Image Recognition
           7.2.2 Voice and Speech Recognition
           7.2.3 Real-Time Content Analytics
           7.2.4 Security and Copyright Management
           7.2.5 Data Management and Metadata
           7.2.6 Content Aggregation, Processing, Filtering, and Enhancement
           7.2.7 Encoding and Transcoding
           7.2.8 Broadcast and Media Monitoring
           7.2.9 Media Synchronization
           7.2.10 Audience Measurement
    7.3 Services
           7.3.1 Professional Services
                    7.3.1.1 Consulting Services
                    7.3.1.2 Integration and Deployment Services
                    7.3.1.3 Support Services
           7.3.2 Managed Services
           7.3.3 Value-Added Services

8 Automatic Content Recognition Market Analysis, By Technology (Page No. - 68)
    8.1 Introduction
    8.2 Acoustic and Digital Video Fingerprinting
    8.3 Digital Audio, Video, and Image Watermarking
    8.4 Optical Character Recognition
    8.5 Speech Recognition

9 Automatic Content Recognition Market Analysis, By Vertical (Page No. - 74)
    9.1 Introduction
    9.2 Media and Entertainment
    9.3 Consumer Electronics
    9.4 E-Commerce
    9.5 Education
    9.6 Automotive
    9.7 IT and Telecommunication
    9.8 Healthcare
    9.9 Defense and Public Safety
    9.10 Avionics
    9.11 Others

10 Geographic Analysis (Page No. - 84)
     10.1 Introduction
     10.2 North America
     10.3 Europe
     10.4 Asia-Pacific
     10.5 Middle East and Africa
     10.6 Latin America

11 Competitive Landscape (Page No. - 108)
     11.1 Overview
     11.2 Portfolio Comparision
     11.3 Competitive Situation and Trends
             11.3.1 Partnerships, Agreements, and Collaborations
             11.3.2 New Product Launches
             11.3.3 Business Expansions
             11.3.4 Mergers and Acquisitions

12 Company Profiles (Page No. - 116)
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
     12.1 Introduction
     12.2 Arcsoft, Inc.
     12.3 Digimarc Corporation
     12.4 Google Inc.
     12.5 Microsoft Corporation
     12.6 Nuance Communications, Inc.
     12.7 ACR Cloud
     12.8 Audible Magic
     12.9 Civolution (Kantar Media)
     12.10 Enswers, Inc.
     12.11 Gracenote, Inc.
     12.12 Mufin GmbH
     12.13 Shazam Entertainment Ltd.
     12.14 Vobile, Inc.
     12.15 Voiceinteraction
*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View Might Not Be Captured in Case of Unlisted Companies.
     12.16 Key Innovators
             12.16.1 Beatgrid Media B.V.
             12.16.2 Clarifai Inc.
             12.16.3 Datascouting
             12.16.4 Ipharro Media GmbH
             12.16.5 Viscovery PTE Ltd.
             12.16.6 Voicebase, Inc.

13 Appendix (Page No. - 156)
     13.1 Insight of Industry Experts
     13.2 Discussion Guide
     13.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     13.4 Introducing RT: Real-Time Market Intelligence
     13.5 Available Customizations
     13.6 Related Reports


List of Tables (75 Tables)

Table 1 Automatic Content Recognition Market Size, By Type, 2016–2021 (USD Billion)
Table 2 Market: Innovation Spotlight
Table 3 Market Size, By Type, 2014-2021 (USD Million)
Table 4 Market Size, By Solution, 2014-2021 (USD Million)
Table 5 Automatic Content Recognition Solutions Market Size, By Region, 2014–2021 (USD Million)
Table 6 Audio, Video, and Image Recognition Solution: Market Size, By Region, 2014–2021 (USD Million)
Table 7 Voice and Speech Recognition: Market Size, By Region, 2014–2021 (USD Million)
Table 8 Real-Time Content Analytics: Automatic Content Recognition Market Size, By Region, 2014–2021 (USD Million)
Table 9 Security and Copyright Management: Market Size, By Region, 2014–2021 (USD Million)
Table 10 Data Management and Metadata: Market Size, By Region, 2014–2021 (USD Million)
Table 11 Content Aggregation, Processing, Filtering, and Enhancement: Market Size, By Region, 2014–2021 (USD Million)
Table 12 Encoding and Transcoding: Market Size, By Region, 2014–2021 (USD Million)
Table 13 Broadcast and Media Monitoring: Market Size, By Region, 2014–2021 (USD Million)
Table 14 Media Synchronization: Automatic Content Recognition Market Size, By Region, 2014–2021 (USD Million)
Table 15 Audience Measurement: Market Size, By Region, 2014–2021 (USD Million)
Table 16 Market Size, By Service, 2014-2021 (USD Million)
Table 17 Automatic Content Recognition Services Market Size, By Region, 2014–2021 (USD Million)
Table 18 Professional Services: Market Size, By Region, 2014–2021 (USD Million)
Table 19 Market Size, By Professional Service, 2014-2021 (USD Million)
Table 20 Consulting Services: Market Size, By Region, 2014–2021 (USD Million)
Table 21 Integration and Deployment Services: Automatic Content Recognition Market Size, By Region, 2014–2021 (USD Million)
Table 22 Support Services: Market Size, By Region, 2014–2021 (USD Million)
Table 23 Managed Services: Market Size, By Region, 2014–2021 (USD Million)
Table 24 Value-Added Services: Market Size, By Region, 2014–2021 (USD Million)
Table 25 Market Size, By Technology, 2014–2021 (USD Million)
Table 26 Acoustic and Digital Video Fingerprinting: Market Size, By Region, 2014–2021 (USD Million)
Table 27 Digital Audio, Video, and Image Watermarking: Market Size, By Region, 2014-2021 (USD Million)
Table 28 Optical Character Recognition: Automatic Content Recognition Market Size, By Region, 2014-2021 (USD Million)
Table 29 Speech Recognition: Market Size, By Region, 2014-2021 (USD Million)
Table 30 Market Size, By Vertical, 2014-2021 (USD Million)
Table 31 Media and Entertainment: Market Size, By Region, 2014–2021 (USD Million)
Table 32 Consumer Electronics: Market Size, By Region, 2014–2021 (USD Million)
Table 33 E-Commerce: Market Size, By Region, 2014–2021 (USD Million)
Table 34 Education: Market Size, By Region, 2014–2021 (USD Million)
Table 35 Automotive: Automatic Content Recognition Market Size, By Region, 2014–2021 (USD Million)
Table 36 IT and Telecommunication: Market Size, By Region, 2014–2021 (USD Million)
Table 37 Heathcare: Market Size, By Region, 2014–2021 (USD Million)
Table 38 Defense and Public Safety: Market Size, By Region, 2014–2021 (USD Million)
Table 39 Avionics: Market Size, By Region, 2014–2021 (USD Million)
Table 40 Others: Market Size, By Region, 2014–2021 (USD Million)
Table 41 Market Size, By Region, 2014–2021 (USD Billion)
Table 42 North America: Market Size, By Type, 2014–2021 (USD Million)
Table 43 North America: Market Size, By Solution, 2014–2021 (USD Million)
Table 44 North America: Automatic Content Recognition Market Size, By Service, 2014–2021 (USD Million)
Table 45 North America: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 46 North America: Market Size, By Technology, 2014–2021 (USD Million)
Table 47 North America: Market Size, By Vertical, 2014–2021 (USD Million)
Table 48 Europe: Market Size, By Type, 2014–2021 (USD Million)
Table 49 Europe: Market Size, By Solution, 2014–2021 (USD Million)
Table 50 Europe: Automatic Content Recognition Market Size, By Service, 2014–2021 (USD Million)
Table 51 Europe: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 52 Europe: Market Size, By Technology, 2014–2021 (USD Million)
Table 53 Europe: Market Size, By Vertical, 2014–2021 (USD Million)
Table 54 Asia-Pacific: Market Size, By Type, 2014–2021 (USD Million)
Table 55 Asia-Pacific: Market Size, By Solution, 2014–2021 (USD Million)
Table 56 Asia-Pacific: Automatic Content Recognition Market Size, By Service, 2014–2021 (USD Million)
Table 57 Asia-Pacific: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 58 Asia-Pacific: Automatic Content Recognition Market Size, By Technology, 2014–2021 (USD Million)
Table 59 Asia-Pacific: Market Size, By Vertical, 2014–2021 (USD Million)
Table 60 Middle East and Africa: Market Size, By Type, 2014–2021 (USD Million)
Table 61 Middle East and Africa: Market Size, By Solution, 2014–2021 (USD Million)
Table 62 Middle East and Africa: Market Size, By Service, 2014–2021 (USD Million)
Table 63 Middle East and Africa: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 64 Middle East and Africa: Automatic Content Recognition Market Size, By Technology, 2014–2021 (USD Million)
Table 65 Middle East and Africa: Market Size, By Vertical, 2014–2021 (USD Million)
Table 66 Latin America: Market Size, By Type, 2014–2021 (USD Million)
Table 67 Latin America: Market Size, By Solution, 2014–2021 (USD Million)
Table 68 Latin America: Market Size, By Service, 2014–2021 (USD Million)
Table 69 Latin America: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 70 Latin America: Automatic Content Recognition Market Size, By Technology, 2014–2021 (USD Million)
Table 71 Latin America: Market Size, By Vertical, 2014–2021 (USD Million)
Table 72 Partnerships, Agreements, and Collaborations, 2016
Table 73 New Product Launches, 2016
Table 74 Business Expansions, 2014–2016
Table 75 Mergers and Acquisitions, 2014–2015


List of Figures (45 Figures)

Figure 1 Global Automatic Content Recognition Market: Research Design
Figure 2 Market Size Estimation Methodology: Bottom-Up Approach
Figure 3 Market Size Estimation Methodology: Top-Down Approach
Figure 4 Market Breakdown and Data Triangulation
Figure 5 Automatic Content Recognition Market Expected to Grow Owing to Increasing Integration of ACR Technologies in Smart TV and Second Screen Devices During 2016–2021
Figure 6 Top Three Segments for the Automatic Content Recognition Market During the Forecast Period
Figure 7 North America is Expected to Hold the Largest Market Share in 2016
Figure 8 Growing Adoption of Automatic Content Recognition in Smart Devices is Driving the Market Towards Growth
Figure 9 Asia-Pacific is Expected to Witness the Highest Growth Rate During the Forecast Period
Figure 10 Managed Services to Grow at the Highest CAGR in the Automatic Content Recognition Market
Figure 11 Media and Entertainment Vertical is Expected to Lead the Market in Terms of Market Share in 2016
Figure 12 Automatic Content Recognition Regional Lifecycle: Asia-Pacific Exhibits the Highest Growth Potential During the Forecast Period
Figure 13 Automatic Content Recognition Market: Market Investment Scenario
Figure 14 Evolution of Market
Figure 15 Market Segmentation: By Solution
Figure 16 Market Segmentation: By Service
Figure 17 Market Segmentation: By Technology
Figure 18 Market Segmentation: By Vertical
Figure 19 Market Segmentation: By Region
Figure 20 Market: Drivers, Restraints, Opportunities, Challenges
Figure 21 Automatic Content Recognition Market: Ecosystem and Value Chain
Figure 22 Companies Adopt Different Strategies to Gain Competitive Advantage
Figure 23 Audio, Video, and Image Recognition Solution is Expected to Lead the Automatic Content Recognition Solutions Market in Terms of Market Size During the Forecast Period
Figure 24 Professional Services Segment is Expected to Dominate the Services Segment in the Market During the Forecast Period
Figure 25 Acoustic and Digital Video Fingerprinting is Expected to Hold the Largest Market Size During the Forecast Period
Figure 26 Media and Entertainment Vertical is Expected to Dominate the Market During the Forecast Period
Figure 27 Asia-Pacific: an Attractive Destination for the Automatic Content Recognition Market, 2016–2021
Figure 28 Asia-Pacific is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 29 Regional Snapshot: Asia-Pacific as A Hotspot During the Period 2016–2021
Figure 30 North America Market Snapshot
Figure 31 Asia-Pacific Market Snapshot
Figure 32 Companies Adopted Partnership, Agreement, and Collaboration as the Key Growth Strategy From 2014 to 2016
Figure 33  Market: Portfolio Comparison
Figure 34 Market Evaluation Framework
Figure 35 Battle for Market Share: Agreement, Collaboration, and Partnership is the Key Strategy Adopted By Companies in the Automatic Content Recognition Market From 2014 to 2016
Figure 36 Geographic Revenue Mix of the Top 3 Market Players
Figure 37 Arcsoft, Inc.: SWOT Analysis
Figure 38 Digimarc Corporation: Company Snapshot
Figure 39 Digimarc Corporation: SWOT Analysis
Figure 40 Google, Inc.: Company Snapshot
Figure 41 Google, Inc.: SWOT Analysis
Figure 42 Microsoft Corporation: Company Snapshot
Figure 43 Microsoft Corporation: SWOT Analysis
Figure 44 Nuance Communications, Inc.: Company Snapshot
Figure 45 Nuance Communications, Inc.: SWOT Analysis

MarketsandMarkets forecasts the Automatic Content Recognition market size to grow from USD 0.94 Billion in 2016 to USD 3.57 Billion by 2021, at a Compound Annual Growth Rate (CAGR) of 30.6%. Increasing integration of ACR in smart TVs, and second screen devices such as smartphones and wearables, and increasing deployment of ACR technologies by media companies for applications such as broadcast monitoring and audience measurement, are the major driving factors for the growth of this market.

The automatic content recognition market is broadly classified by verticals into media & entertainment, consumer electronics, e-commerce, education, automotive, it & telecommunication, healthcare, defense & public safety and avionics. Media & entertainment industry commands the major market share and consumer electronics is the fastest-growing vertical in this market as the electronics manufacturing companies are increasingly embedding ACR technology in the smart devices such as TVs, and mobile handsets.

Audio, video, and image recognition solution is expected to dominate the solution segment in the ACR market during the forecast period as it is the most sought after solution, which helps in identifying all types of media content in the market. The real time content analytics solution is the fastest-growing solution due to the increasing need among the companies to analyze the gathered data to understand consumer behavior by the application of analytics.

The ACR market is segmented across five regions, namely, North America, Asia-Pacific (APAC), Europe, the Middle East and Africa (MEA), and Latin America. North America is expected to account for the largest share of the overall automatic content recognition market in 2016 due to technological advancement and developed media & entertainment industry in the region. Europe stands second in terms of market share. APAC is the fastest growing region during the forecast period. The high growth rate in APAC is attributed to the increasing technological adoption and growing number of ACR technology enabled smart devices in countries such as China, Japan, Australia, and India.

Automatic Content Recognition Market

Privacy and security constraints, requirement of additional bandwidth and large server infrastructure for applying ACR acts as major restraining factors for the growth of automatic content recognition market. However, integration of IoT, analytics, and Artificial intelligence with ACR is expected to provide significant growth opportunities in future. On a strategic front, many companies are utilizing different growth strategies, such as mergers & acquisitions, partnerships & collaborations, and product development to increase their share in the market. Some of the major technology vendors include ArcSoft, Inc. (U.S.), Digimarc Corporation (U.S.), Google, Inc. (U.S.),, Microsoft Corporation (U.S.), Nuance Communications (U.S.), ACRCloud (China), and Beatgrid Media BV. (The Netherlands). Digimarc Corporation., a key market player in this market entered into a partnership with HP Inc. to deploy its Barcode invisible watermarking solution into HP’s Link technology, this deployment will magnify digital experience of print materials as well as provide a valuable printing to customers. Moreover, Microsoft Corporation, adopted organic growth strategies by launching a new Custom Recognition Intelligence Service (CRIS) which has speech to text translation functionality in it. The tool helps to customize speech recognition in noisy environment and also help people who have some listening problem.

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