HOME Top Market Reports Cognitive Computing Market by Technology (Natural Language Processing, Machine Learning, Automated Reasoning), by Deployment Model (On-Premises, Cloud) & by Regions - Global Forecast to 2019

Cognitive Computing Market by Technology (Natural Language Processing, Machine Learning, Automated Reasoning), by Deployment Model (On-Premises, Cloud) & by Regions - Global Forecast to 2019

By: marketsandmarkets.com
Publishing Date: April 2015
Report Code: TC 3336

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In the ever changing world of information technology, the digital data is continuously increasing. The business organizations are finding it difficult to make some reasoning out of the immense digital data available. Now-a-days, business organizations are using only 20% of total data available with them, the remaining dark data which contains very valuable information in form of human voice and pictures are being wasted. To use this dark data, there is a need of system that can convert this information into digital form and sense out of it. The cognitive computing is different from programming and forestalling every possible solution needed to solve a particular situation; cognitive computing systems are made using natural language processing (NLP) and machine learning algorithms to sense, predict and conclude a particular situation. The cognitive computing is enabling machines and humans work together.

Cognitive computing system can process natural language, unstructured data and can learn from experiences much like humans do. Now-a-days, cognitive computing is helping in decision making process of industries like healthcare, finance and customer services but it is also making the strong case for the expansion in the other industries like education & research and defense.

The main driver for global cognitive computing market is increasing trend of large and complex data-set. This complex data is available in various form such images, video, and natural language. These data-set cannot be processed with help of existing big data analytics systems, hence business organizations are turning their heads towards the cognitive computing.

The report gives the detailed analysis trends and forecasts, competitive landscape, key drivers, restraints and opportunities and analysis on Venture Capital (VC) and Mergers and Acquisitions (M&A) related to the Cognitive Computing market. It also focuses on technologies & standards and in estimating the market potential of the major sub-segments. Major solution providers in the people screening market are Microsoft, IBM, Google, Vicarious, Palantir, and Cold Light are some of its major active players.

Markets Covered

The cognitive computing market is segmented based on technology, applications, end user, deployment type, verticals, and regions.

Based on technology, the market is segmented into the following categories:

  • Natural Language Processing (NLP)
  • Machine Learning
  • Automated Reasoning
  • Others Technologies

Based on end user, the market is segmented into the following categories:

  • SMBs
  • Large Enterprises

Based on deployment types, the market is segmented into the following categories:

  • Cloud
  • On-Premises

Based on verticals, the market is segmented into the following categories:

  • Healthcare
  • BFSI
  • Consumer Goods & Retail
  • Aerospace & Defense
  • Telecom & IT
  • Energy & Power
  • Travel & Tourism
  • Media & Entertainment
  • Education & Research
  • Other Verticals

Based on region, Cognitive Computing market is segmented into the following regions:

  • North America (NA)
  • Europe
  • Asia-Pacific (APAC)
  • Middle East & Africa (MEA)
  • Latin America (LA)

Table of Contents

1 Introduction (Page No. - 13)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
           1.3.1 Markets Covered
           1.3.2 Year Considered for Study
    1.4 Currency
    1.5 Limitation
    1.6 Stakeholders

2 Research Methodology (Page No. - 16)
    2.1 Market Size Estimation
    2.2 Market Breakdown and Data Triangulation
           2.2.1 Key Data From Secondary Sources
           2.2.2 Key Data From Primary Sources
    2.3 Assumptions

3 Executive Summary (Page No. - 24)


4 Premium Insights (Page No. - 28)
    4.1 Attractive Market Opportunities 
    4.2 Market Share of the Cognitive Computing Market,  By Vertical
    4.3 Life Cycle Analysis, By Region

5 Market Overview (Page No. - 31)
    5.1 Introduction
    5.2 Market Segmentation
           5.2.1 By Technology
           5.2.2 By Vertical
           5.2.3 By End User
           5.2.4 By Deployment Model
           5.2.5 By Region
    5.3 Market Dynamics
           5.3.1 Drivers
                    5.3.1.1 Advancement in Enabling Technology Area
                    5.3.1.2 Increasing Large, Complex Dataset
                    5.3.1.3 Evolutions in Computing Platforms: Cloud, Mobile, and Big Data Analytics
                    5.3.1.4 Harnessing Internet Speed
           5.3.2 Restraints
                    5.3.2.1 High Cost of Deploying Cognitive Computing Systems
                    5.3.2.2 Government and Compliance Issues
           5.3.3 Opportunities
                    5.3.3.1 Increase in the Adoption of Cloud-Based Technology
                    5.3.3.2 Partnerships and Conducive Eco-System
           5.3.4 Challenges
                    5.3.4.1 Impact on Business Application and Lack of Awareness
                    5.3.4.2 Pace at Which Technology is Growing

6 Industry Trends (Page No. - 39)
    6.1 Introduction
    6.2 Value Chain Analysis
    6.3 Supply Chain Analysis
    6.4 Popular Trends
    6.5 Porter’s Five Forces Analysis
           6.5.1 Threat of New Entrants
           6.5.2 Threat of Substitutes
           6.5.3 Bargaining Power of Suppliers
           6.5.4 Bargaining Power of Buyers
           6.5.5 Intensity of Competitive Rivalry
    6.6 Strategic Benchmarking
           6.6.1 Product Enhancement and Expansion
           6.6.2 Partnerships, Agreements, Joint Ventures, and Collaborations

7 Global Cognitive Computing Market Analysis,  By Technology (Page No. - 48)
    7.1 Introduction
    7.2 Natural Language Processing (NLP)
    7.3 Machine Learning
    7.4 Automated Reasoning
    7.5 Other Technologies

8 Global Market Analysis, By End User (Page No. - 54)
    8.1 Introduction
    8.2 Small and Medium Businesses (SMBS)
    8.3 Large Enterprises

9 Global Market Analysis,  By Deployment Model (Page No. - 58)
    9.1 Introduction
    9.2 Cloud
    9.3 On-Premises

10 Global Cognitive Computing Market Analysis, By Vertical (Page No. - 62)
     10.1 Introduction
     10.2 BFSI
     10.3 Consumer Goods and Retail
     10.4 Aerospace and Defense
     10.5 Telecom and It
     10.6 Energy and Power
     10.7 Travel and Tourism
     10.8 Media and Entertainment
     10.9 Education and Research
     10.10 Others

11 Global Cognitive Computing Market Analysis, By Region (Page No. - 78)
     11.1 Introduction
     11.2 North America (NA)
     11.3 Europe
     11.4 Asia-Pacific (APAC)
     11.5 Middle East and Africa (MEA)
     11.6 Latin America (LA)

12 Competitive Landscape (Page No. - 92)
     12.1 Overview
     12.2 Competitive Situation and Trends
     12.3 Competitive Situation and Trends
             12.3.1 New Product Launches
             12.3.2 Agreements, Partnerships, Collaborations, and Joint Ventures
             12.3.3 Mergers and Acquisitions
             12.3.4 Fund Raising

13 Company Profiles (Page No. - 100)
     13.1 Introduction
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MNM View)*
     13.2 Google
     13.3 IBM
     13.4 Microsoft Corporation
     13.5 Palantir
     13.6 Saffron Technology
     13.7 Cold Light
     13.8 Cognitive Scale
     13.9 Enterra Solutions
     13.10 Numenta
     13.11 Vicarious
*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MNM View Might Not be Captured in Case of Unlisted Companies.

14 Appendix (Page No. - 124)
     14.1 Industry Experts
     14.2 Discussion Guide
     14.3 Introducing RT: Real-Time Market Intelligence
     14.4 Available Customizations
     14.5 Related Reports


List of Tables (77 Tables)

Table 1 Global Cognitive Computing Market Size, 2014–2019 ($Million)
Table 2 Advancement in Enabling Technology is Propelling the Growth of the Market
Table 3 Cost in Order to Deploy Cognitive Computing is Hampering the Growth of the Market
Table 4 Increasing Trend of Cloud-Based Technology Will Boost the Market
Table 5 Pace at Which the Technology is Growing is the Constraint for the Growth of the Market
Table 6 Cognitive Computing With Iot is the Leading Trend in the Market
Table 7 Cognitive Computing Market Size, By Technology, 2012–2019 ($Million)
Table 8 NLP: Market Size, By End User, 2012–2019 ($Million)
Table 9 NLP: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 10 Machine Learning: Cognitive Computer Market Size, By End User, 2012–2019 ($Million)
Table 11 Machine Learning: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 12 Automated Reasoning: Market Size, By End User,  2012–2019 ($Million)
Table 13 Automated Reasoning: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 14 Other Technologies: Market Size, By End User,  2012–2019 ($Million)
Table 15 Other Technologies: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 16 Cognitive Computing Market Size, By End User, 2012–2019 ($Million)
Table 17 SMB: Market Size, By Vertical, 2012–2019 ($Million)
Table 18 Large Enterprise: Market Size, By Vertical, 2012–2019 ($Million)
Table 19 Market Size, By Deployment Model, 2012–2019 ($Million)
Table 20 Cloud: Market Size, By Vertical, 2012–2019 ($Million)
Table 21 On-Premises: Market Size, By Vertical, 2012–2019 ($Million)
Table 22 Cognitive Computing Market Size, By Vertical, 2012–2019 ($Million)
Table 23 Healthcare: Market Size, By Technology, 2012–2019 ($Million)
Table 24 Healthcare: Market Size, By End User, 2012–2019 ($Million)
Table 25 Healthcare: Market Size, By Deployment Model,  2012–2019 ($Million)
Table 26 BFSI: Market Size, By Technology, 2012–2019($Million)
Table 27 BFSI: Market Size, By End User, 2012–2019 ($Million)
Table 28 BFSI: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 29 Consumer Goods and Retail: Market Size, By Technology, 2012–2019($Million)
Table 30 Consumer Goods and Retail: Market Size, By End User, 2012–2019 ($Million)
Table 31 Consumer Goods and Retail: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 32 Aerospace and Defense: Market Size, By Technology, 2012–2019 ($Million)
Table 33 Aerospace and Defense: Market Size, By End User,  2012–2019 ($Million)
Table 34 Aerospace and Defense: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 35 Telecom and It: Market Size, By Technology,  2012–2019($Million)
Table 36 Telecom and It: Market Size, By End User, 2012–2019 ($Million)
Table 37 Telecom and It: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 38 Energy and Power: Market Size, By Technology,  2012–2019 ($Million)
Table 39 Energy and Power: Market Size, By End User,  2012–2019 ($Million)
Table 40 Energy and Power: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 41 Travel and Tourism: Market Size, By Technology,  2012–2019 ($Million)
Table 42 Travel and Tourism: Market Size, By End User,  2012–2019 ($Million)
Table 43 Travel and Tourism: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 44 Media and Entertainment: Market Size, By Technology, 2012–2019 ($Million)
Table 45 Media and Entertainment: Market Size, By End User, 2012–2019 ($Million)
Table 46 Media and Entertainment: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 47 Education and Research: Market Size, By Technology, 2012–2019 ($Million)
Table 48 Education and Research: Market Size, By End User, 2012–2019 ($Million)
Table 49 Education and Research: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 50 Others: Market Size, By Technology, 2012–2019 ($Million)
Table 51 Others: Market Size, By End User, 2012–2019 ($Million)
Table 52 Others: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 53 Cognitive Computing Market Size, By Region, 2012–2019 ($Million)
Table 54 NA: Market Size, By Technology, 2012–2019 ($Million)
Table 55 NA: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 56 NA: Market Size, By End User, 2012–2019 ($Million)
Table 57 NA: Market Size, By Vertical, 2012–2019 ($Million)
Table 58 Europe: Market Size, By Technology, 2012–2019 ($Million)
Table 59 Europe: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 60 Europe: Market Size, By End User, 2012–2019 ($Million)
Table 61 Europe: Market Size, By Vertical, 2012–2019 ($Million)
Table 62 APAC: Market Size, By Technology, 2012–2019 ($Million)
Table 63 APAC: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 64 APAC: Market Size, By End User, 2012–2019 ($Million)
Table 65 APAC: Market Size, By Vertical, 2012–2019 ($Million)
Table 66 MEA: Market Size, By Technology, 2012–2019 ($Million)
Table 67 MEA: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 68 MEA: Market Size, By End User, 2012–2019 ($Million)
Table 69 MEA: Market Size, By Vertical, 2012–2019 ($Million)
Table 70 LA: Market Size, By Technology, 2012–2019 ($Million)
Table 71 LA: Market Size, By Deployment Model, 2012–2019 ($Million)
Table 72 LA: Market Size, By End User, 2012–2019 ($Million)
Table 73 LA: Market Size, By Vertical, 2012–2019 ($Million)
Table 74 New Product Launches, 2013–2015
Table 75 Agreements, Partnerships, Collaborations, and Joint Ventures, 2013–2015
Table 76 Mergers and Acquisitions, 2013–2015
Table 77 Fund Raising, 2012–2014


List of Figures (43 Figures)

Figure 1 Research Design
Figure 2 Market Size Estimation Methodology: Bottom-Up Approach
Figure 3 Market Size Estimation Methodology: Top-Down Approach
Figure 4 Breakdown of Primaries: By Company Type, Designation, and Region
Figure 5 Market Breakdown and Data Triangulation
Figure 6 Cognitive Computing Market Snapshot (2014 vs. 2019): Market for Machine Learning is Expected to Grow Five Times in the Next 5 Years
Figure 7 Global Cognitive Computing Market Size, 2012–2019 ($Million)
Figure 8 SA is Expected to Grow at the Highest Rate During the Next 5 Years
Figure 9 SA Region is Expected to Have the Largest Market Share
Figure 10 Attractive Market Opportunities in Cognitive Computing
Figure 11 Top Three Technology Segments (In Terms of Market Size)
Figure 12 Healthcare is Expected to Have the Largest Market Share in the Global Cognitive Computing Market
Figure 13 Among the Five Regions, the SA Market is Expected to Have the Highest CAGR During the Forecast Period
Figure 14 The Market Will be Driven By Na, Which is Expected to Grow at a CAGR of 38.6% During the Next 5 Years
Figure 15 Market Segmentation: By Technology
Figure 16 Market Segmentation: By Vertical
Figure 17 Advancement in Enabling Technology is Driving the Cognitive Computing Market
Figure 18 Cognitive Computing Maret: Value Chain Analysis
Figure 19 Supply Chain Analysis
Figure 20 Porter’s Five Forces Analysis
Figure 21 Strategic Benchmarking: Ibm, Microsoft, Enterra Solution, and Saffron Technology Launched New Solutions and Services for Product Enhancement
Figure 22 Strategic Benchmarking: Ibm, Microsoft, Enterra Solution, and Saffron Technology Adopted Inorganic Strategies to Grow in the Cognitive Computing Market
Figure 23 Global NLP is Dominating the Cognitive Computing Market
Figure 24 Market Size in Large Enterprises is Expected to Grow By 39.3% During the Forecast Period
Figure 25 Market Size in Cloud is Expected to Grow By 39.8% During the Forecast Period
Figure 26 In the Global Cognitive Computing Market, Healthcare is Expected to Have the Highest Market Share During the Forecast Period
Figure 27 Geographic Snapshot
Figure 28 Market Size in the SA Region is Expected to Grow By 38.6% During the Forecast Period
Figure 29 NA an Attractive Destination for Cognitive Computing Market
Figure 30 North American Amrket Snapshot: Demaqnd is Driven By Advancements in Enabling Technologies
Figure 31 Companies Adopted New Product Launches as the Key Growth Strategy From 2010 to 2014
Figure 32 Microsoft Success Factors Grew at the Highest Growth Rate Between 2011 and 2014
Figure 33 Market Evaluation Framework - New Product Launches Exhibits Highest Share Between 2013 - 2015
Figure 34 Battle for Market Share: New Product Launch Was the Key Strategy
Figure 35 Geographic Revenue Mix of Top 3 Players
Figure 36 Google: Company Snapshot
Figure 37 Google: SWOT Analysis
Figure 38 IBM : Company Snapshot
Figure 39 IBM: SWOT Analysis
Figure 40 Microsoft: Company Snapshot
Figure 41 Microsoft: SWOT Analysis
Figure 42 Palantir: SWOT Analysis
Figure 43 Saffron Technology : SWOT Analysis

Cognitive Computing is completely changing the way organization use their big data in each verticals, especially in industries like Healthcare, BFSI and Customer services. This is big revolution in global information technology market and holds very strong potential of growth. The Cognitive Computing enables a machine to think, interpret and infer information like a human brain. The biggest advancement in this market is IBM’s Watson Cognitive Computing. There are few players in the market that have developed the technique of integrating cognitive computing with internet of things (IoT).

The cognitive computing basically works on the principle of neocortex, a part of human brain that plays a big role in the decision making by analyzing the behaviors of a human being and makes decision on the basis of time series analysis. The computer systems that we are using today are consulting us the way we already programed them but cognitive computing systems are completely different, they works on the machine learning algorithms and natural language processing. This unique feature of cognitive computing is enabling business organizations to use immense amount of dark data available with them.

Now-a-days, companies are using cognitive clouds to avail the services of cognitive computing with more security of their data analytics. The biggest advantage of having the services of cognitive computing is that it can deal with human kind of problems.

The global cognitive computing market has been segmented into technology, end user, deployment model, vertical and regions. The technology segment of the report includes NLP, machine learning, semantic analysis, and automated reasoning. The report covers SMBs and large enterprises as end users of this particular market. The verticals that use cognitive computing are healthcare, BFSI, consumer goods and retail, aerospace and defense, telecom and IT, energy and power, travel and tourism, media and entertainment and education and research. The market study is further been segmented into the regions that are NA, Europe, APAC, MEA, and LA.

The key players of this market are IBM, Microsoft, Google, Palantir, and Saffron Technology. The global cognitive computing market is expected to reach $ 12,550.2 Million in 2019 from $ 2,510.4 Million in 2014, at a CAGR of 38.0% during the forecast period.

Global Cognitive Computing Market Size, 2014 - 2019 ($Million)

Cognitive Computing Market

Source: Press Releases, Investor Presentations, Expert Interviews, and MarketsandMarkets Analysis

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