REPORT DESCRIPTION

The year 2009 has been a significant one in the healthcare IT market, with governmental regulations across the globe enabling increased investments for patient monitoring and other healthcare technologies. Advancements in healthcare IT have also improved access to medical care, making high-end treatment and diagnosis more cost-effective to patients across hospitals globally. The implementation of radio frequency identification (RFID) is expected to drastically improve the healthcare IT scenario with access to medical record systems and files at any given time. Development in picture archive and communication systems (PACS) has been another essential clinical IT solution for delivering better patient care.

Scope of the report

This market report will enable a strategic understanding of the following key segments of the healthcare IT market:

1. Healthcare IT Products (hardware, software, networks, radiology information system, PACS)
2. Healthcare IT Applications (general applications, hospital applications, electronic prescribing system, ambulatory care management systems, laboratory applications, applications in clinical research, other related and supporting applications)
3. Healthcare IT Services (telemedicine, training services, implementation services, post-sales services, and consulting)

Each section of the report offers market data for various market segments and geographies. It also provides market trends with respect to drivers, restraints, and opportunities. The report’s strategic section sketches the competitive landscape with more than 40 company profiles along with the growth strategies employed by the key industry participants.

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3. Where are the gaps and opportunities; what factors are driving market growth?
4. Which are the key playing fields and winning-edge imperatives?
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TABLE OF CONTENTS

EXECUTIVE SUMMARY 
   GLOBAL HEALTHCARE INFORMATION TECHNOLOGY MARKET TRENDS 
   GLOBAL HEALTHCARE INFORMATION TECHNOLOGY MARKET OPPORTUNITIES 
   APPLICATIONS MARKET TRENDS 
   APPLICATIONS MARKET OPPORTUNITIES 
   SERVICES MARKET TRENDS 
   SERVICES MARKET OPPORTUNITIES 
   PRODUCT MARKET TRENDS 
   PRODUCT MARKET OPPORTUNITIES 
1. INTRODUCTION 
   1.1. KEY TAKEAWAYS 
   1.2. REPORT DESCRIPTION 
   1.3. STAKEHOLDERS 
2. MARKET OVERVIEW 
   2.1. NEED FOR MORE INTEGRATED IT SOLUTIONS 
   2.2. HEALTHCARE INFORMATION TECHNOLOGY MARKET STRUCTURE 
        2.2.1. HEALTHCARE INDUSTRY PARTICIPANTS 
   2.3. FRAMING THE HEALTHCARE IT SYSTEM 
   2.4. HEALTHCARE IT MARKET TRENDS 
   2.5. OPPORTUNITIES FOR HEALTHCARE IT APPLICATIONS MARKET 
   2.6. EMR WILL CONTINUE TO LEAD APPLICATION MARKET 
   2.7. CHANGING TRENDS IN HEALTHCARE IT SYSTEMS MARKET 
   2.8. THE NORTH AMERICAN MARKET IN A LEADING POSITION 
   2.9. HOSPITAL INFORMATION SYSTEMS MARKET ATTRACTING VENDORS 
   2.10.HIGHLY FRAGMENTED HEALTHCARE INFORMATION TECHNOLOGY MARKET 
3. SUMMARY 
4. HEALTHCARE IT MARKET DYNAMICS 
   4.1. DRIVERS 
        4.1.1. INFORMATION TECHNOLOGY HELPS REDUCE HEALTHCARE COSTS 
        4.1.2. GROWING NEED TO INTEGRATE HEALTHCARE SYSTEM
        4.1.3. HIGH ROI HAS INCREASED DEMAND FOR HCIT SOLUTIONS 
        4.1.4. IMPROVED QUALITY OF CARE & CLINICAL OUTCOMES
        4.1.5. GROWING FEDERAL EXPENDITURE ON HEALTHCARE 
        4.1.6. HEALTHCARE PLAYERS ARE STILL INVESTING IN GROWTH 
        4.1.7  ENTRY OF HEALTHCARE EQUIPMENT MANUFACTURERS 
   4.2. RESTRAINTS 
        4.2.1. FRAGMENTED END-USER MARKET RESTRICTS IMPLEMENTATION OF STANDARD SOLUTIONS 
        4.2.2. HIGH COSTS OF HEALTHCARE IT SOLUTIONS 
        4.2.3. HIGH MAINTENANCE AND SERVICE EXPENSES 
        4.2.4. LOW INVESTMENT IN HEALTHCARE IT SOLUTIONS 
        4.2.5. INTEROPERABILITY ISSUES & ECONOMIC RECESSION 
        4.2.6. INCONSISTENT REGULATORY ENVIRONMENT FOR HEALTH INFORMATION 
   4.3. OPPORTUNITIES 
        4.3.1. SHIFTING FOCUS TOWARDS PATIENT-CENTRIC SYSTEMS 
        4.3.2. MANPOWER SHORTAGE EXPECTED IN HEALTHCARE INDUSTRY 
        4.3.3. IT-ENABLED SOLUTIONS FOR PHYSICIANS 
        4.3.4. OPPORTUNITIES IN EMERGING ASIAN MARKET 
5. HEALTHCARE IT APPLICATIONS MARKET 
   5.1. DRIVERS & RESTRAINTS 
        5.1.1. Increasing use of online patient records 
        5.1.2. High license fees attracts new players 
        5.1.3. Growing trend towards standardization 
        5.1.4. Reduced application costs & higher long-term profits 
        5.1.5. Lack of demonstrable ROI & awareness 
   5.2. GENERAL APPLICATIONS 
   5.3. ELECTRONIC MEDICAL RECORD SYSTEMS 
        5.3.1. Drivers & Restraints 
   5.4. GLOBAL PHYSICIAN PRACTICE MANAGEMENT SYSTEM 
   5.5. ELECTRONIC HEALTH RECORD 
        5.5.1. Key Industry Participants 
        5.5.2. End-User Profile 
        5.5.3. Industry Insights 
   5.6. COMPUTERIZED PHYSICIAN ORDER ENTRY (CPOE) 
        5.6.1. Drivers & Restraints 
               5.6.1.1. Lowers medication errors 
               5.6.1.2. Improves overall system efficiency and communication 
               5.6.1.3. Low adoption rate 
   5.7. ADMINISTRATIVE / NON-CLINICAL SYSTEMS 
        5.7.1. Drivers & Restraints 
               5.7.1.1. Reduced rework improves administrative efficiency 
               5.7.1.2. Improved revenue cycle management 
               5.7.1.3. Improved relation with payers and patients 
   5.8. HOSPITAL APPLICATION MARKET 
   5.9. HOSPITAL INFORMATION SYSTEMS (HIS) 
        5.9.1. Drivers 
        5.9.2. Restraints 
   5.10 .PATIENT MANAGEMENT AND SCHEDULING 
   5.11. ELECTRONIC PRESCRIBING SYSTEM 
         5.11.1. Drivers & Restraints 
   5.12 .AMBULATORY CARE MANAGEMENT SYSTEMS 
   5.13. LABORATORY INFORMATION SYSTEMS (LIS) 
   5.14. CLINICAL INFORMATION SYSTEM 
         5.14.1. CLINICAL DECISION SUPPORT SYSTEMS
         5.14.2. CLINICAL TRIALS MANAGEMENT SYSTEMS (CTMS) 
                 5.14.2.1. Drivers 
                           5.14.2.1.1. Ensure safety of patients 
                           5.14.2.1.2. Mitigating costs and offers competitive advantage 
                           5.14.2.1.3. Improves clinical research Associate Productivity 
         5.14.3. DATA MINING MARKET 
         5.14.4. OTHER APPLICATIONS 
         5.14.5. PHR (PERSONAL HEALTHCARE RECORDS) 
                 5.14.5.1. Drivers 
                           5.14.5.1.1. Availability of online health records boosting the demand 
                           5.14.5.1.2. Alternative ways of earning revenues for IT providers 
                           5.14.5.1.3. Increasing adoption among healthcare providers 
                 5.14.5.2. Restraints 
                           5.14.5.2.1. Security and privacy issues hindering market growth 
                           5.14.5.2.2. High market entry barriers 
                 5.14.5.3. Opportunities 
                           5.14.5.3.1. Interoperability issues between PHR’s and EHR’s offers great opportunity for EHR vendors 
         5.14.6. REMOTE PATIENT MONITORING (RPM) 
                 5.14.6.1. Drivers 
                           5.14.6.1.1. Reduces cost for patient care and improved quality of care 
                           5.14.6.1.2. Increasing chronic diseases to drive demand for RPM devices 
                           5.14.6.1.3. Easily operable systems improving adoption among patients 
                 5.14.6.2. Restraints 
                           5.14.6.2.1. Lack of reimbursements for remote patient monitoring 
         5.14.7. RFID IN HEALTHCARE IT 
                 5.14.7.1. Drivers 
                           5.14.7.1.1. Increasing adoption of RFID devices 
                           5.14.7.1.2. RFID adoption to minimize costs 
                           5.14.7.1.3. Upcoming technology widening the scope of RFID applications 
                 5.14.7.2. Restraints 
                           5.14.7.2.1. Highly regulated healthcare industry inhibits growth of RFID 
                           5.14.7.2.2. Low cost alternate technologies affecting the market of RFID 
                 5.14.7.3. Opportunities 
                           5.14.7.3.1. Unmet needs of healthcare providers offer opportunities to RFID vendors 
         5.14.8. RTLS (REAL TIME LOCATION SYSTEMS) 
                 5.14.8.1. Drivers 
                           5.14.8.1.1. Improved process flow driving the adoption among healthcare providers 
                           5.14.8.1.2. Wi-Fi enabled tags leveraging existing systems 
                 5.14.8.2. Restraints 
                           5.14.8.2.1. Availability of low cost substitute technologies 
         5.14.9. BARCODING
         5.14.10.SPEECH RECOGNITION 
         5.14.11.IMAGING SYSTEM 
                 5.14.11.1.DRIVERS 
                           5.14.11.1.1. The need for automation 
                           5.14.11.1.2. Need to improve overall healthcare and diagnosis accuracy 
                           5.14.11.1.3. Growing demand for transparency 
         5.14.12.RADIOLOGY INFORMATION SYSTEM 
                 5.14.12.1.Drivers 
                           5.14.12.1.1. Introduction of new technologies complementing RIS 
                           5.14.12.1.2. Adoption for RIS is high as it offers a wide range of functionalities 
                 5.14.12.2.Restraints 
                           5.14.12.2.1. Integration restricts growth of stand-alone applications 
                 5.14.12.3.Opportunities 
                           5.14.12.3.1. Tier-2 and tier-3 hospitals offer huge opportunities of growth 
        5.14.13. PICTURE ARCHIVING AND COMMUNICATION SYSTEM 
                 5.14.13.1.Drivers 
                           5.14.13.1.1. Growing number of procedures demand efficient handling of images 
                           5.14.13.1.2. Enterprise wide networking has impacted the demand 
                           5.14.13.1.3. Reducing cost of digital storage improving adoption among hospitals 
                 5.14.13.2.Restraint 
                           5.14.13.2.1. Acquisitions in the industry has increased competition 
6. HEALTHCARE INFORMATION TECHNOLOGY SERVICES MARKET 
   6.1. SUMMARY 
   6.2. OPPORTUNITIES 
        6.2.1. DRIVERS 
               6.2.1.1. Growing trend towards outsourcing impacting the services market 
               6.2.1.2. Emerging new models in service industry improving the demand 
        6.2.2. RESTRAINTS 
               6.2.2.1. Increased implementation risk restricting the scope for service outsourcing 
        6.2.3. TELEMEDICINE 
               6.2.3.1. Drivers & Restraints 
                        6.2.3.1.1. Increase in Incidence of Chronic Disease 
                        6.2.3.1.2. Changing Consumer Trends 
                        6.2.3.1.3. Increased IT Expenditure 
               6.2.3.2. Opportunities 
                        6.2.3.2.1. Decreasing cost of communication 
                        6.2.3.2.2. Internet to improve the reach of telemedicine 
   6.3. CONSULTING SERVICES 
   6.4. IMPLEMENTATION SERVICES 
   6.5. POST-SALE AND MAINTENANCE SERVICES 
   6.6. TRAINING SERVICES 
7. HEALTHCARE INFORMATION TECHNOLOGY PRODUCT MARKET
   7.1. SUMMARY 
        7.1.1. MARKET OVERVIEW 
        7.1.2. DRIVERS 
               7.1.2.1. Trend towards adoption of energy efficient products 
               7.1.2.2. Reducing cost of hardware 
               7.1.2.3. Healthcare IT facilitates improved patient care 
               7.1.2.4. Need for speedier data access and greater storage space 
               7.1.2.5.  IT mandate by European countries 
        7.1.3. RESTRAINTS 
               7.1.3.1. Increasing e-waste a growing concern among governments 
        7.1.4. SOFTWARE 
               7.1.4.1. Drivers 
               7.1.4.2. Decreases error & enables access to centralized data 
        7.1.5. HARDWARE 
               7.1.5.1. Scanner 
               7.1.5.2. Other Hardware 
               7.1.5.3. RFID (Radio Frequency Identification) tag 
               7.1.5.4. Barcode Readers 
               7.1.5.5. Workstation 
               7.1.5.6. Networks 
               7.1.5.7. Ethernet Devices 
               7.1.5.8. Wireless Communication 
8. COMPETITIVE LANDSCAPE 
9. GEOGRAPHIC ANALYSIS 
   9.1. NORTH AMERICA 
        9.1.1. N.A. MARKET DYNAMICS
   9.2. EUROPE 
   9.3. ASIA 
10. COMPANY PROFILES 
    10.1.  AGFA HEALTHCARE 
    10.2.  ALLSCRIPTS MISYS HEALTHCARE SOLUTIONS, INC 
    10.3.  AMICAS INC 
    10.4.  AVREO INC 
    10.5.  AXOLOTL CORP. 
    10.6.  CARESTREAM HEALTH INC 
    10.7.  CARE TECH SOLUTIONS 
    10.8.  CERNER CORPORATION 
    10.9.  CLINICAL COMPUTING 
    10.10. CLINICOMP INTL 
    10.11. ECLINICAL WORKS 
    10.12. ECLIPSYS CORP 
    10.13. EMDEON CORP 
    10.14. E-MDS 
    10.15. EMED TECHNOLOGIES 
    10.16. GE HEALTHCARE 
    10.17. GREENWAY MEDICAL TECHNOLOGIES 
    10.18. HYLAND SOFTWARE INC. 
    10.19. IMEDICA (APRIMA) 
    10.20. INGENIX
    10.21. INTERSYSTEMS 
    10.22. KEANE 
    10.23. MCKESSON 
    10.24. MEDHOST 
    10.25. MEDINFORMATIX 
    10.26. MEDITECH 
    10.27. MEDSEEK 
    10.28. MEDSPHERE SYSTEMS 
    10.29. MMR INFORMATION SYSTEMS INC 
    10.30. NEC UNIFIED SOLUTIONS 
    10.31. NEXTGEN HEALTHCARE INFORMATION SYSTEMS INC. 
    10.32. NOVARAD 
    10.33. PAPERFREE MEDICAL SOLUTIONS INC. 
    10.34. PHILIPS HEALTHCARE 
    10.35. SAIC 
    10.36. SAS 
    10.37. SIEMENS HEALTHCARE 
    10.38. SUNQUEST INFORMATION SYSTEMS, INC. 
    10.39. TRIZETTO 
    10.40. WIPRO HEALTHCARE IT 
APPENDIX 
   LIST OF PATENTS 
       NORTH AMERICAN PATENTS 
       EUROPEAN PATENTS 
       ASIAN PATENTS 

LIST OF TABLES

SUMMARY TABLE   GLOBAL HEALTHCARE INFORMATION TECHNOLOGY MARKET
BY PRODUCT 2007 – 2014 ($THOUSANDS) 
TABLE 1 GLOBAL HEALTHCARE IT APPLICATIONS MARKET, BY PRODUCTS2007 – 2014 ($THOUSANDS) 
TABLE 2 GLOBAL HEALTHCARE IT APPLICATIONS MARKET, BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 3 GLOBAL HEALTHCARE IT GENERAL APPLICATIONS MARKET, BY PRODUCTS 2007 – 2014 ($THOUSANDS) 
TABLE 4 GLOBAL HEALTHCARE IT GENERAL APPLICATIONS MARKET,  BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 5 GLOBAL ELECTRONIC MEDICAL RECORS MARKET, BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 6 GLOBAL PHYSICIAN PRACTICE MANAGEMENT SYSTEM MARKET
BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 7 GLOBAL ELECTRONIC HEALTH RECORD MARKET, BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 8 GLOBAL COMPUTERIZED PHYSICIAN ORDER ENTRY MARKET, BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 9 GLOBAL ADMINISTRATIVE/NON-CLINICAL HEALTHCARE INFORMATION SYSTEMS MARKET, BY GEOGRAPHY  2007 – 2014 ($THOUSANDS) 59
TABLE 10 GLOBAL HOSPITAL APPLICATION MARKET, BY PRODUCTS  2007 – 2014 ($THOUSANDS) 
TABLE 11 GLOBAL HOSPITAL APPLICATION MARKET, BY GEOGRAPHY  2007 – 2014 ($THOUSANDS) 
TABLE 12 GLOBAL HOSPITAL INFORMATION SYSTEM MARKET, BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 13 GLOBAL PATIENT MANAGEMENT AND SCHEDULING MARKET
BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 14 GLOBAL ELECTRONIC PRESCRIBING SYSTEM MARKET, BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 15 GLOBAL AMBULATORY CARE MANAGEMENT SYSTEMS MARKET
BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 16 GLOBAL LABORATORY INFORMATION SYSTEM MARKET, BY GEOGRAPHY  2007 – 2014 ($THOUSANDS) 
TABLE 17 GLOBAL CLINICAL INFORMATION SYSTEM MARKET, BY CATEGORIE2007 – 2014 ($THOUSANDS) 
TABLE 18 GLOBAL CLINICAL INFORMATION SYSTEM MARKET, BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 19 GLOBAL CLINICAL DECISION SUPPORT SYSTEM MARKET, BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 20 GLOBAL CLINICAL TRAILS MANAGEMENT SYSTEM MARKET BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 21 GLOBAL DATA MINING SYSTEM MARKET, BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 22 GLOBAL OTHER APPLICATIONS MARKET, BY PRODUCTS 2007 – 2014 ($THOUSANDS) 
TABLE 23 GLOBAL OTHER APPLICATIONS MARKET, BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 24 GLOBAL PERSONAL HEALTH RECORD MARKET, BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 25 GLOBAL REMOTE PATIENT MONITORING MARKET, BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 26 GLOBAL HEALTHCARE RFID MARKET, BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 27 GLOBAL REAL TIME LOCATING SYSTEMS MARKET, BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 28 GLOBAL BARCODING MARKET, BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 29 GLOBAL SPEECH RECOGNITION SYSTEM MARKET, BY GEOGRAPHY2007 – 2014 ($THOUSANDS) 
TABLE 30 GLOBAL IMAGING SYSTEM MARKET, BY PRODUCTS 2007 – 2014 ($THOUSANDS) 
TABLE 31 GLOBAL IMAGING SYSTEM MARKET, BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 32 GLOBAL RADIOLOGY INFORMATION SYSTEM MARKET, BY GEOGRAPH2007 – 2014 ($THOUSANDS) 
TABLE 32 GLOBAL PACS MARKET, BY GEOGRAPHY 2007 – 2014 ($THOUSANDS) 
TABLE 34 GLOBAL HEALTHCARE INFORMATION TECHNOLOGY SERVICES MARKET2007-2014 ($ THOUSANDS) 
TABLE 35 GLOBAL HEALTHCARE INFORMATION TECHNOLOGY PRODUCTS MARKET  2007-2014 ($ THOUSANDS) 
TABLE 36 GLOBAL HEALTHCARE INFORMATION TECHNOLOGY SOFTWARE MARKET
BY PRODUCTS 2007-2014 ($THOUSANDS) 
TABLE 37 GLOBAL HEALTHCARE INFORMATION SYSTEMS HARDWARE MARKET
BY PRODUCTS 2007-2014 ($THOUSANDS) 
TABLE 38 GLOBAL NETWORKING DEVICES IN HEALTHCARE MARKET BY PRODUCTS  2007-2014 ($THOUSANDS) 
TABLE 39 AGREEMENTS AND COLLABORATIONS 2008-09 
TABLE 40 MERGERS AND ACQUISITIONS 2008-09
TABLE 41 NEW PRODUCT TECHNOLOGY, SERVICE LAUNCH 2008-09 

LIST OF FIGURES  

FIGURE 1 HEALTHCARE INFORMATION TECHNOLOGY MOVING TOWARDS INTEGRATED SYSTEMS  
FIGURE 2 HEALTHCARE INFORMATION TECHNOLOGY MARKET SEGMENTATION 
FIGURE 3 INTERDEPENDENCE AMONG THE KEY  HEALTHCARE INDUSTRY PARTICIPANTS 
FIGURE 4 PARENTAL STRUCTURE OF HEALTHCARE IT MARKET 
FIGURE 5 SWOT ANALYSIS OF THE HEALTHCARE IT MARKET 
FIGURE 6 HEALTHCARE INFORMATION TECHNOLOGY MARKET OPPORTUNITIES 
FIGURE 7 GENERAL APPLICATION MARKET ANALYSIS 
FIGURE 8 CHANGING TREND ANALYSIS OF THE HEALTHCARE IT FEATURE 
FIGURE 9 PATENT TREND ANALYSIS BY GEOGRAPHY 
FIGURE 10 PATENT TREND ANALYSIS BY TECHNOLOGY 
FIGURE 11 PATENT ANALYSIS BY ASSIGNEE (TOP PLAYERS)  FOR
FIGURE 12 EMR IMPLEMENTATION STAGES 
FIGURE 13 U.S. MARKET SHARE OF TOP 10 EHR PLAYERS IN 2009 
FIGURE 14 OPPORTUNITIES IN GLOBAL OTHER APPLICATIONS MARKET 
FIGURE 15 RFID TECHNOLOGY SHIFT 
FIGURE 16 PRICE COMPARISION OF MAJOR PACS VENDORS    
FIGURE 17 INDUSTRY GROWTH STRATEGIES 
FIGURE 18 NORTH AMERICA LEADING THE GLOBAL HEALTHCARE INFORMATION TECHNOLOGY MARKET 
FIGURE 19 NORTH AMERICAN HEALTHCARE INFORMATION TECHNOLOGY MARKET 
FIGURE 20 EUROPEAN HEALTHCARE INFORMATION TECHNOLOGY MARKET  
FIGURE 21 ASIAN HEALTHCARE INFORMATION TECHNOLGY MARKET
FIGURE 22 ANALYSES OF THE GROWING ASIAN MARKETS 

Healthcare Information Technology Market

The healthcare information technology market is estimated to be $53.8 billion by 2014, growing at a CAGR of 16.1%. The market is expected to grow because of the tremendous demand for general applications which includes electronic medical records, electronic health records, computerized physician order entry system and non clinical systems. It is expected that the market for general applications will grow at an overall CAGR of 13.0% from 2009 – 2014. The main driving element for global healthcare information technology market is the changing government regulations and government initiatives to bring down the healthcare costs.

US Market Transition

Healthcare industry across the global is expecting to see a shortfall of manpower. Due to the growing population of aging people and increased proliferation of healthcare insurance providers, the demand for healthcare is expected to rise in the coming years. Healthcare providers have to ensure adequate manpower resources to meet this growing demand. As per US department of health and human services (USDHHS), there is a shortage of 110,000 nurses in US and is expected to increase by 12% by 2010. The figure would increase by 28% in 2020 if the trend remains the same. Countries over the globe are facing similar issue; India alone is expected to see a shortage of 12 lakh nurses and 4.5 lakh doctors by 2012.  Use of automated solutions to monitor and track patients will help in lowering the impact of this shortage on healthcare providers. Use of telemedicine and online-consulting through the use of PHR can help the healthcare providers in managing the situation.  Automation of regular processes like patient admission, billing, monitoring etc will help in freeing up resources tied with these processes. Healthcare IT solution vendors can capitalize on these opportunities by offering automation solutions to the healthcare providers.

Stiff competition exists among the industry participants due to product differentiation, technology and pricing. This is more evident among Healthcare IT companies resulting in companies adopting strategies like technology integration, product development and M&A..

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