Health Information Exchange Market by Set Up Type (Public, Private), Type (Pull, Push), Implementation Model (Federated, Hybrid), Application (Web Portal, Secure Messaging), Solution Type (Portal, Platform Centric), & End Users - Global Forecast to 2020
[201 Pages Report] The health information exchange market is projected to reach USD 1,545.0 million by 2020 from USD 990.6 million in 2015, at a CAGR of 9.3% during the forecast period. Federal mandates like Meaningful use, growing patient-centric approach in healthcare delivery, increasing EHR adoption rate, and need to curtail healthcare cost are some of the key factors driving the growth of health information exchange market.
Health information exchange (HIE) involves the electronic movement of health-related information among organizations according to nationally recognized standards. HIE aims to facilitate the access and retrieval of clinical data to provide safer, timelier, efficient, effective, equitable, patient -centered care. HIE enables collaboration between healthcare stakeholders, cuts down on administrative tasks, and eventually provides greater transparency in the field of healthcare. HIE is an ever-changing concept. Continuously changing technological and regulatory environment consistently evolves the HIE space.
The health information exchange market has been segmented, on the basis of type, into directed exchange, query-based exchange, and consumer-mediated exchange. The directed exchange segment accounted for the largest share of the global health information exchange market in 2015. Directed exchange supports point-to-point transactions and transmits documents to physicians EHR; this is contributing to the large share of this segment.
The health information exchange market in Asia-Pacific is expected to grow at the fastest rate during the forecast period. High growth in this regional segment can primarily be attributed to the growing initiatives for Japans EHR adoption and ICT fund, investments and reforms to modernize Chinas healthcare infrastructure, rapidly growing Indian healthcare industry, implementation of HCIT programs in Australia & New Zealand, and One Singaporean One Health Record - one of the pioneer patient management programs in Singapore.
This increasing usage of electronic health record as well as web portals for easy retrieval of patient information is driving the market for web portal development application segment
Web portal development
Over the years, web portals have been used in healthcare organizations to schedule appointments, register patients, and send secure email to providers. They are also used to provide laboratory results, refill prescription requests, and maintain personal health records. According to Stage 2 of Meaningful Use, patients should have access to view and download electronic copies of their own medical records. Web portals help in retrieving patient information, in an easier and efficient manner as compared to obta ining health records manually.
Workflow management
HIEs and EHRs help healthcare professionals in health management and enable better decision-making for enhanced patient care. HIEs also facilitate reduction in duplicative treatment, thus avoiding additional expenses.
Secure messaging
Secure messaging is a web-based message system utilized for managing and exchanging encrypted messages with the stakeholders. These messages may contain sensitive information regarding patient health. Secure messaging helps in achieving Stage 2 (electronic transactions) Meaningful Use, which is described as the crucial transport mechanism for clinical information sharing. Direct secure messaging (DSM) plays a critical role in enhancing patient care by providing constant communication with physicians, healthcare organizations, and end users.
Internal interfacing
Well-organized electronic interfacing is essential for healthcare data management to simplify workflow. Over the years, the demand for interfacing internal applications has been increasing due to rising need of streamlining workflow and reducing healthcare costs by eliminating medication errors
Others
The other applications include personal health records (PHR) and chronic disease management (CDM). PHRs allow patients to have uninterrupted access to their clinical data including medications, diagnoses, allergies, surgeries, and lab results. HIE integrates with CDM to aggregate patient data from various sources into patient registries. This feature of the CDM provides great value to physicians, and helps them avoid searching many sites.
Critical questions the report answers:
- Where will all these developments take the industry in the mid to long term?
- What are the upcoming applications for health information exchange?
Data privacy and security concerns are likely to restrict the growth of the market. In healthcare, approximately 30% of data breaches result in medical identity theft, mainly due to lack of internal control over patient information, lack of top management support, obsolete policies and procedures or non-adherence to existing ones, and insufficient personnel training. Governments in many countries in mature markets are currently struggling to address and coordinate the combined needs of privacy and freedom of information.
Key players in this market include Allscripts Healthcare Solutions, Inc. (U.S.), Relayhealth Corporation (U.S.), Infor, Inc. (U.S.), Cerner Corporation (U.S.), and eClinicalWorks (U.S.) among others. These players are increasingly undertaking mergers and acquisitions, and product launches to develop and introduce new technologies and products in the market.
To speak to our analyst for a discussion on the above findings, click Speak to Analyst
Table of Contents
1 Introduction (Page No. - 16)
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.3.1 Markets Covered
1.3.2 Years Considered for the Study
1.4 Currency
1.5 Limitations
1.6 Stakeholders
2 Research Methodology (Page No. - 20)
2.1 Research Methodology Steps
2.2 Secondary and Primary Research Methodology
2.2.1 Secondary Research
2.2.1.1 Key Data From Secondary Sources
2.2.2 Primary Research
2.2.2.1 Key Industry Insights
2.2.2.2 Key Data From Primary Sources
2.2.2.3 Key Insights From Primary Sources
2.3 Market Size Estimation Methodology
2.4 Market Forecast Methodology
2.5 Market Data Validation and Triangulation
2.6 Assumptions
3 Executive Summary (Page No. - 31)
3.1 Introduction
3.2 Current Scenario
3.3 Future Outlook
4 Premium Insights (Page No. - 36)
4.1 Global Market : Market Overview
4.2 Health Inforamtion Exchange Market, By End User and Type
4.3 Market, By Solution (2015 vs. 2020)
5 Market Overview (Page No. - 40)
5.1 Introduction
5.2 Market Segmentation
5.3 Market Dynamics
5.3.1 Drivers
5.3.1.1 Strong Government Support and Initiatives
5.3.1.2 Increased Measures to Improve Healthcare Quality and Care Coordination Likely to Trigger HIE Adoption
5.3.1.3 Need to Curtail Healthcare Costs
5.3.2 Restraints
5.3.2.1 Data Privacy and Security Concerns
5.3.2.2 Requirement of Significant Infrastructural Investments Coupled With Low RoI
5.3.3 Opportunity
5.3.3.1 Growing Usage of Ehr Solutions
5.3.4 Challenge
5.3.4.1 Interoperability Issues
5.4 Interoperability Standards and Regulatory Implications
5.4.1 Process Standards
5.4.2 Technical Standards
5.4.2.1 Structure and Syntax
5.4.2.2 Transport
5.4.3 Privacy & Security
5.4.4 Semantic Standards
6 Analyst Corner (Page No. - 53)
6.1 Data Aggregation and Health Information Exchange
6.1.1 Introduction
6.1.2 Process of Data Aggregation and Exchange
6.1.3 Selection Criteria for Healthcare Data Aggregation Solutions
6.2 Commonwell Health Alliance
6.2.1 Introduction
6.2.2 Services Offered
6.2.3 Recent Developments
6.2.4 Analyst View
7 Health Information Exchange Market, By Setup Type (Page No. - 59)
7.1 Introduction
7.2 Private HIE
7.3 Public HIE
8 Health Information Exchange Market, By Type (Page No. - 63)
8.1 Introduction
8.2 Directed Exchange (Push HIE)
8.3 Query-Based Exchange (Pull HIE)
8.4 Consumer-Mediated Exchange
9 Health Information Exchange Market, By Implementation Model (Page No. - 68)
9.1 Introduction
9.2 Hybrid Models
9.3 Centralized/Consolidated Models
9.4 Decentralized/Federated Model
10 Health Information Exchange Market, By Application (Page No. - 73)
10.1 Introduction
10.2 Web Portal Development
10.3 Workflow Management
10.4 Secure Messaging
10.5 Internal Interfacing
10.6 Others
11 Health Information Exchange Market, By Solution (Page No. - 80)
11.1 Introduction
11.2 Portal-Centric
11.3 Messaging-Centric
11.4 Platform-Centric
12 Health Information Exchange Market, By End User (Page No. - 85)
12.1 Introduction
12.2 Healthcare Providers
12.3 Healthcare Payers
12.4 Pharmacies
13 Health Information Exchange Market, By Region (Page No. - 90)
13.1 Introduction
13.2 North America
13.2.1 U.S.
13.2.1.1 Federal Mandates in the U.S.
13.2.1.2 Robust HIE Infrastructure Required in Acos
13.2.1.3 Substantial Funding and Government Initiatives
13.2.1.4 Growing Adoption of HIE Among Hospitals
13.2.1.5 Rising Need to Curtail Escalating Healthcare Costs in the U.S.
13.2.1.6 Violation of Healthcare Data Regulations Limits the Adoption of HIE Solutions
13.2.2 Canada
13.2.2.1 Growing Efforts to Enhance Healthcare Delivery in Canada
13.2.2.2 Digital Health Measures in Canada
13.2.2.3 Growing Cases of Data Breach in Canada
13.3 Europe
13.3.1 Government Focus on Integrating Hcit Solutions in the U.K.
13.3.2 Rising Demand for Advanced Healthcare Solutions and Efficient Healthcare Delivery in Germany
13.3.3 Government Initiatives to Create Potential Market for Digital Healthcare in France
13.3.4 Increasing Focus on Ensuring Interoperability of Patient Health Records (PHR) in Italy
13.3.5 E-Health Initiatives in Roe
13.4 Asia-Pacific (APAC)
13.4.1 Japans Ict Fund and Initiatives to Drive Ehr Adoption
13.4.2 Investments and Reforms to Modernize Chinas Healthcare Infrastructure
13.4.3 Rapidly Growing Indian Healthcare Industry
13.4.4 Implementation of Hcit Programs in Australia and New Zealand
13.4.5 One Singaporean, One Health Record Nehr Initiative
13.5 Rest of the World (RoW)
13.5.1 Growing Hcit Market in Latin America
13.5.2 Rising Awareness on Hcit Solutions in Brazil
13.5.3 Modernization and Development of Healthcare Infrastructure in the Middle East
14 Competitive Landscape (Page No. - 129)
14.1 Overview
14.2 Competitive Situation and Trends
14.2.1 Product Deployments
14.2.2 Agreements, Alliances, Partnerships, and Collaborations
14.2.3 Product Launches, Enhancements, and Integration
14.2.4 Acquisitions
14.2.5 Expansions
14.2.6 Other Developments
14.3 New Entrants
15 Company Profiles (Page No. - 139)
(Business Overview, Products & Services, Developments, Mnm View)*
15.1 Introduction
15.2 Medicity, Inc. (A Subsidiary of Aetna, Inc.)
15.3 Cerner Corporation
15.4 Allscripts Healthcare Solutions, Inc.
15.5 Intersystems Corporation
15.6 Orion Health
15.7 Eclinicalworks
15.8 Infor, Inc.
15.9 Relayhealth Corporation (A Subsidiary of Mckesson Corporation)
15.10 Covisint Corporation
15.11 Optum, Inc.
15.12 Nextgen Healthcare Information Systems, LLC (A Subsidiary of Quality Systems, Inc.)
15.13 Arcadia Solutions, LLC
*Details on Marketsandmarkets View, Introduction, Product & Services, New Developments Might Not Be Captured in Case of Unlisted Companies.
16 Appendix (Page No. - 181)
16.1 Discussion Guide
16.2 Company Developments (20132016)
16.3 Knowledge Store: Marketsandmarkets Subscription Portal
16.4 Introducing RT: Real-Time Market Intelligence
16.5 Available Customizations
16.6 Related Reports
List of Tables (78 Tables)
Table 1 Enhanced Healthcare Quality and Care Coordination Propelling the Growth of the Global HIE Market
Table 2 Data Privacy and Security Concerns are Limiting the Adoption of HIE Solutions
Table 3 Growing Usage of Ehr Solutions Offers Huge Potential for the HIE Market
Table 4 Interoperability IssuesA Major Challenge for the HIE Market
Table 5 Key Regulations & Standards Governing Healthcare Information Technologies Across the Globe
Table 6 Global Health Information Exchange Market Size, By Setup Type,20132020 (USD Million)
Table 7 Private HIE Market Size, By Region, 20132020 (USD Million)
Table 8 Public HIE Market Size, By Region, 20132020 (USD Million)
Table 9 Global Market Size, By Type,20132020 (USD Million)
Table 10 Directed HIE Market Size, By Region, 20132020 (USD Million)
Table 11 Query-Based HIE Market Size, By Region, 20132020 (USD Million)
Table 12 Consumer-Mediated HIE Market Size, By Region, 20132020 (USD Million)
Table 13 Global Market Size, By Implementation Model, 20132020 (USD Million)
Table 14 Hybrid Model Market Size, By Region, 20132020 (USD Million)
Table 15 Centralized/Consolidated Model Market Size, By Region,20132020 (USD Million)
Table 16 Decentralized/Federated Model Market Size, By Region,20132020 (USD Million)
Table 17 Global Health Information Exchange Market Size, By Application,20132020 (USD Million)
Table 18 HIE Market Size for Web Portal Development, By Region,20132020 (USD Million)
Table 19 HIE Market Size for Workflow Management, By Region,20132020 (USD Million)
Table 20 HIE Market Size for Secure Messaging, By Region,20132020 (USD Million)
Table 21 HIE Market Size for Internal Interfacing, By Region,20132020 (USD Million)
Table 22 Other HIE Applications Market Size, By Region, 20132020 (USD Million)
Table 23 Global Health Information Exchange Market Size, By Solution,20132020 (USD Million)
Table 24 Portal-Centric HIE Solutions Market Size, By Region,20132020 (USD Million)
Table 25 Messaging-Centric HIE Solutions Market Size, By Region,20132020 (USD Million)
Table 26 Platform-Centric HIE Solutions Market Size, By Region,20132020 (USD Million)
Table 27 Global Health Information Exchange Market Size, By End User,20132020 (USD Million)
Table 28 MHealth Information Exchange arket Size for Healthcare Providers, By Region, 20132020 (USD Million)
Table 29 Health Information Exchange Market Size for Healthcare Payers,By Region, 20132020 (USD Million)
Table 30 Health Information Exchange Market Size for Pharmacies, By Region, 20132020 (USD Million)
Table 31 Health Information Exchange Market Size, By Region,20132020 (USD Million)
Table 32 North America: Health Information Exchange Market Size,By Country, 20132020 (USD Million)
Table 33 North America: Health Information Exchange Market Size,By Type, 20132020 (USD Million)
Table 34 North America: Health Information Exchange Market Size,By Setup Type, 20132020 (USD Million)
Table 35 North America: Health Information Exchange Market Size,By Application, 20132020 (USD Million)
Table 36 North America: Market Size,By Solution, 20132020 (USD Million)
Table 37 North America: Market Size,By End User, 20132020 (USD Million)
Table 38 North America: Market Size,By Implementation Model, 20132020 (USD Million)
Table 39 Top 10 Healthcare Data Breaches in the U.S. (2015)
Table 40 Healthcare Data Breaches, By Type of Entity
Table 41 U.S.: Market Size, By Type,20132020 (USD Million)
Table 42 U.S.: Market Size, By Setup Type,20132020 (USD Million)
Table 43 U.S.: Market Size, By Application,20132020 (USD Million)
Table 44 U.S.: Market Size, By Solution,20132020 (USD Million)
Table 45 U.S.: Market Size, By End User,20132020 (USD Million)
Table 46 U.S.: Market Size, By Implementation Model, 20132020 (USD Million)
Table 47 Recent Data Breach Cases in Canada
Table 48 Canada: Market Size, By Type,20132020 (USD Million)
Table 49 Canada: Market Size, By Setup Type,20132020 (USD Million)
Table 50 Canada: Market Size, By Application, 20132020 (USD Million)
Table 51 Canada: Market Size, By Solution,20132020 (USD Million)
Table 52 Canada: Market Size, By End User,20132020 (USD Million)
Table 53 Canada: Market Size, By Implementation Model, 20132020 (USD Million)
Table 54 Europe: Market Size, By Type,20132020 (USD Million)
Table 55 Europe: Market Size, By Setup Type,20132020 (USD Million)
Table 56 Europe: Market Size, By Application, 20132020 (USD Million)
Table 57 Europe: Market Size, By Solution,20132020 (USD Million)
Table 58 Europe: Market Size, By End User,20132020 (USD Million)
Table 59 Europe: Market Size, By Implementation Model, 20132020 (USD Million)
Table 60 APAC: Market Size, By Type,20132020 (USD Million)
Table 61 APAC: Market Size, By Setup Type,20132020 (USD Million)
Table 62 APAC: Market Size, By Application,20132020 (USD Million)
Table 63 APAC: Market Size, By Solution,20132020 (USD Million)
Table 64 APAC: Market Size, By End User,20132020 (USD Million)
Table 65 APAC: Market Size, By Implementation Model, 20132020 (USD Million)
Table 66 RoW: Market Size, By Type,20132020 (USD Million)
Table 67 RoW: Market Size, By Setup Type,20132020 (USD Million)
Table 68 RoW: Market Size, By Application,20132020 (USD Million)
Table 69 RoW: Market Size, By Solution,20132020 (USD Million)
Table 70 RoW: Market Size, By End User,20132020 (USD Million)
Table 71 RoW: Market Size, By Implementation, 20132020 (USD Million)
Table 72 Product Deployments (20132016)
Table 73 Agreements, Alliances, Partnerships, and Collaborations (20132016)
Table 74 Product Launches, Enhancements, and Integration (20132016)
Table 75 Acquisitions (20132016)
Table 76 Expansions (20132016)
Table 77 Other Developments (20132016)
Table 78 New Players Foraying Into the HIE Market (2005-2016):
List of Figures (41 Figures)
Figure 1 Global Health Information Exchange Market: Research Methodology Steps
Figure 2 Sampling Frame: Primary Research
Figure 3 Break Down of Primary Interviews: By Company Type, Designation, and Region
Figure 4 Market Size Estimation Methodology: Bottom-Up Approach (1/2)
Figure 5 Market Size Estimation Methodology: Bottom-Up Approach (2/2)
Figure 6 Market Size Estimation Methodology: Top-Down Approach
Figure 7 Research Design
Figure 8 Data Triangulation Methodology
Figure 9 North America Dominated the Global HIE Market in 2015
Figure 10 Providers Segment to Witness the Highest Growth Rate in the Forecast Period
Figure 11 APAC to Witness the Highest Growth Rate in the Forecast Period
Figure 12 Health Information Exchange Market : Strong Government Initiatives to Drive the Market
Figure 13 Healthcare Providers Dominated the Health Information Exchange Market in 2015
Figure 14 Asia-Pacific to Witness Highest Growth During the Forecast Period
Figure 15 Portal-Centric Solutions Commanded the Largest Share of the Market in 2015
Figure 16 Global Healthcare Information Exchange Market Segmentation
Figure 17 Strong Government Initiatives Driving the HIE Market
Figure 18 Selection Criteria for Healthcare Data Aggregation Solutions
Figure 19 Industry Speaks
Figure 20 Private HIE Accounted for the Largest Share for Health Information Exchange Market in 2015
Figure 21 Directed Exchange Segment Accounted for the Largest Share of Health Information Market in 2015
Figure 22 Hybrid Model Segment Accounted for the Largest Share of the Health Information Exchange Market in 2015
Figure 23 Web Portal Development Accounted for the Largest Share of Health Information Exchange Market in 2015
Figure 24 Portal-Centric Solutions Accounted for the Largest Share of Health Information Exchange Market in 2015
Figure 25 Healthcare Providers Dominated the Health Information Exchange Market in 2015
Figure 26 Asia-Pacific to Register the Highest CAGR in the Health Information Exchange Market During the Forecast Period
Figure 27 North American Health Information Exchange Market Snapshot 2015
Figure 28 European Health Information Exchange Market Snapshot, 2015
Figure 29 Asia-Pacific Health Information Exchange Market Snapshot, 2015
Figure 30 RoW Health Information Exchange Market Snapshot, 2015
Figure 31 Top 5 Strategies Adopted By Players Over the Last 4 Years (2013-2016)
Figure 32 Battle for Market Share: Product Deployments Was the Key Strategy Adopted By Market Players (20132016)
Figure 33 Geographic Revenue Mix of Market Players
Figure 34 Aetna, Inc.: Company Snapshot
Figure 35 Cerner Corporation: Company Snapshot
Figure 36 Allscripts Healthcare Solutions, Inc.: Company Snapshot
Figure 37 Orion Health: Company Snapshot
Figure 38 Infor, Inc.: Company Snapshot
Figure 39 Mckesson Corporation: Company Snapshot
Figure 40 Covisint Corporation: Company Snapshot
Figure 41 Quality Systems, Inc.: Company Snapshot
Health information exchange (HIE) involves the electronic movement of health-related information among organizations according to nationally recognized standards. HIE aims to facilitate the access and retrieval of clinical data to provide safer, timelier, efficient, effective, equitable, patient-centered care. It enables collaboration between healthcare stakeholders, reduces administrative tasks, and provides greater transparency in the healthcare field. The health information exchange market is projected to reach USD 1,545.0 Million by 2020 from USD 990.6 Million in 2015, at a CAGR of 9.3% during the forecast period. Growth in the global health information exchange market is mainly driven by federal mandates like Meaningful use, growing patient-centric approach in healthcare delivery, increasing EHR adoption rate, and need to curtail healthcare cost. However, requirement of significant infrastructural investments coupled with low return on investment and data security & privacy concerns are expected to restrain the growth of this market to a certain extent. In this report, 2014 is considered as the base year and the forecast period is from 2015 to 2020.
Objectives of the Study
- To define and measure the global health information exchange market on the basis of type, setup type, solution, application, implementation model, end user, and region
- To identify the key micromarkets and their drivers within the global health information exchange market, which are expected to show impressive growth opportunities in the coming years
- To identify the market trends and opportunities for all the stakeholders
- To strategically analyze the market structure and profile the key players of the global health information exchange market and comprehensively analyze their core competencies
- To track and analyze competitive developments such as product deployments; agreements, alliances, collaborations, and partnerships; new product launches (including product integrations and product enhancements); acquisitions; expansions (including service expansions); and other strategies (spin-off, divestment, accreditation, and funding)
Research Methodology
Both, top-down and bottom-up approaches were used to estimate and validate the size of the global health information exchange market and to estimate the size of various other dependent submarkets in the overall health information exchange market. Various secondary sources such as associations like the Healthcare Information and Management Systems Society (HIMSS), American Medical Association (AMA), National Association for Trusted Exchange (NATE), U.S. Department of Health and Human Services HRSA (Health Resources and Services Administration), NCBI, and Regional Health Information Exchange Organizations (RHIOs), industry journals, databases, and annual reports of the companies have been used to identify and collect information useful for the study of this market. Primary sources such as experts from both supply and demand sides have been interviewed to obtain and validate information as well as to assess dynamics of this market. The breakdown of profiles of primaries is shown in the figure below:
To know about the assumptions considered for the study, download the pdf brochure
Allscripts Healthcare Solutions, Inc. (U.S.), RelayHealth Corporation (U.S.), Infor, Inc. (U.S.), Cerner Corporation (U.S.), eClinicalWorks (U.S.), NextGen Healthcare Information Systems, LLC (U.S.), Optum, Inc. (U.S.), Covisint Corporation (U.S.), Epic Corporation Inc. (U.S.), and Orion Health (New Zealand) are some of the key players in the global health information exchange market.
Target Audience for the Report
- Healthcare Institutions/Providers (Hospitals, Medical Groups, Physician Practices, Diagnostic Centers, Pharmacies, Ambulatory Centers, and Outpatient Clinics)
- Healthcare Insurance Companies/Payers
- Healthcare IT Service Providers
- Venture Capitalists
- Government Bodies
- Corporate Entities
- Accountable Care Organizations
Scope of the Report:
This research report categorizes the global health information exchange market into the following segments:
Health Information Exchange Market, by Setup Type
- Private HIE
- Public HIE
Health Information Exchange Market, by Type
- Directed Exchange
- Query-based Exchange
- Consumer-mediated Exchange
Health Information Exchange Market, by Implementation Model
- Hybrid
- Centralized/Consolidated
- Decentralized/Federated
Health Information Exchange Market, by Application
- Web-portal development
- Workflow Management
- Secure Messaging
- Internal Interfacing
- Others (Personal Health Records and Chronic Disease Management)
Health Information Exchange Market, by Solution
- Portal-centric
- Messaging-centric
- Platform-centric
Health Information Exchange Market, by End User
- Providers
- Payers
- Pharmacies
Health Information Exchange Market, by Region
- North America
- U.S.
- Canada
- Europe
- Asia-Pacific
- Rest of the World (RoW)
Available Customizations
With the given market data, MarketsandMarkets offers customizations as per the companys specific needs. The following customization option is available for the report:
Geographic Analysis
- Further breakdown of the European HIE market EU5, and other European countries
Company Information
- Detailed analysis and profiling of additional market players (Up to 5)
- Triangulate with your Own Data
- Get Data as per your Format and Definition
- Gain a Deeper Dive on a Specific Application, Geography, Customer or Competitor
- Any level of Personalization
- What are the Known and Unknown Adjacencies Impacting the Health Information Exchange Market
- What will your New Revenue Sources be?
- Who will be your Top Customer; what will make them switch?
- Defend your Market Share or Win Competitors
- Get a Scorecard for Target Partners
Growth opportunities and latent adjacency in Health Information Exchange Market