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MnM’s client who is one of the leading manufacturer of print, digital and supply chain solutions was interested in project involving “Assessment of Printed Sensor Based Data Labels market”. The key objective for the study involved

1. In-depth analysis of the inks and the technology market by various types of applications and geography
2. Value chain analysis of the various types of technologies used in printed electronics
3. Market sizing of the various types of inks and technology used to manufacture different products and finding the addressable market for ink systems

1. Methodology Adopted by MnM : : MnM carried out this study through a combination of extensive secondary research followed by primary discussions with Key Opinion Leaders, BN manufacturers and their customers. Exhaustive interviews were conducted from sales, marketing, production, R&D, technical experts using a semi- structured questionnaire to understand and provide the In-depth analysis . By conducting numerous in-depth market evaluation using foundations of both qualitative & quantitative interview approaches along with the expertise of consulting team at MnM. MnM also obtained information on, usage trends, future growth prospects for target end user industries from Printed Sensor Based Data Labels. The customers were interviewed to understand their current and forecast usage in various applications which further validated the market number through bottom up approach.
2. Actual Solution Provided: - Through the detailed outcome of the study, we provided inputs on-
   • Market size of the various Printed Sensor based Data Labels market by application and region and the forecast in terms of volume and value
   • Printed Sensor manufacturer product details with manufacturing process
   • Developments trends in the printed sensor based data labels market and the competitors analysis, benchmarking on the basis of applications, comparative SWOT analysis of the manufacturers, product life cycle analysis, environmental impact and pricing analysis

Value Delivered:

MnM’s client was able to understand the current scenario of the Printed sensors label market. Also, the market forecasts were provided to focus client’s attention to the high growth markets of Printed sensors label

The competitors benchmarking also helped to understand the client’s present situation in the market and further helps the client to make short and long term strategies to gain the market share Printed sensors label

Client was provided with information such as product life cycle analysis, environmental impact and price analysis