HOME Top Market Reports Animal Growth Promoters & Performance Enhancers Market by Product (Antibiotics, Hormones, Feed Enzymes, Probiotics & Prebiotics, Organic Acids, Phytogenics) & by Animal (Poultry, Porcine, Livestock, Equine, Aquaculture) - Global Forecast to 2020

Animal Growth Promoters & Performance Enhancers Market by Product (Antibiotics, Hormones, Feed Enzymes, Probiotics & Prebiotics, Organic Acids, Phytogenics) & by Animal (Poultry, Porcine, Livestock, Equine, Aquaculture) - Global Forecast to 2020

By: marketsandmarkets.com
Publishing Date: May 2016
Report Code: BT 4276

 

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The animal growth promoters market is poised to reach USD 9.66 Billion by 2020, growing at a CAGR of 5% during the forecast period of 2015 to 2020. The growth of the overall animal growth promoters market can be contributed to the rising global meat demand, need for non-antibiotic growth promoters, rise in animal epidemic outbreaks, and demand for low-cost meat. However, increasing awareness among consumers regarding the hazards of using antibiotic growth promoters and the ban on the use of antibiotic growth promoters in some European countries such as the U.K., Sweden, and Denmark are likely to hamper the growth of the market.
This report segments the animal growth promoters market based on product and animal. The product segments described in the report are antibiotics, hormonal growth promoters, beta agonist growth promoters, feed enzymes, probiotics and prebiotics, organic acids, phytogenic growth promoters, and other growth promoters. The antibiotics segment is expected to account for the largest share of the market in 2015. Factors responsible for the growth of this market are the wide usage of antibiotics in animal feed in countries such as China, Russia, Brazil, and the U.S., among others. However, due to growing concerns over the use of antibiotic, hormonal, and β-agonist growth promoters, the feed enzymes segment is likely to grow at the highest rate in the forecasted period.

In the coming years, the animal growth promoters market is expected to witness the highest growth in the Asia-Pacific region, with emphasis on India, China, and the Rest of Asia-Pacific. The high growth in these regions can be attributed to high meat consumption in China; population explosion, growing purchasing power of the middle class, and the continued use of antibiotic growth promoters (AGPs) despite a ban in India; awareness conferences in the Rest of Asia; persistent use of growth promoters in Australia and New Zealand; and upsurge in meat demand in Thailand, Vietnam, Indonesia, and the Philippines, among others. North America is expected to account for the second-largest share of the market. Factors such as the rise in funding to combat antibiotic resistance and develop alternatives to antibiotics in the U.S., effects of the 2012 drought in the U.S., regulatory loopholes, and increasing meat demand in Canada are driving the growth of the North American market.

Major players in the global animal growth promoters market include Cargill, Inc. (U.S.), Royal DSM N.V. (Netherlands), Zoetis, Inc. (U.S.), AB Vista (U.K.), Alltech, Inc. (U.S.), Elanco Animal Health (U.S.), Bayer Animal Health (Germany), BIOMIN Holding GmbH (Austria), Boehringer Inghelheim (Germany), Bupo Animal Health (South Africa), Chr. Hansen A/S (Denmark), Danisco A/S (Denmark), Merck Animal Health (U.S.), Novus International, Inc. (U.S.), and Vetoquinol (France).

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Scope of the Report:

This research report categorizes the animal growth promoters market into the following segments:

Animal Growth Promoters and Performance Enhancers Market, by Product

  • Antibiotic
  • Hormonal
  • Beta-Agonist
  • Feed Enzymes
  • Probiotics and Prebiotics
  • Organic acid
  • Phytogenic
  • Others (clay minerals, amino acids, essential oils, and rare earth elements)

Animal Growth Promoters and Performance Enhancers Market, by Animal

  • Poultry
  • Porcine
  • Livestock
  • Equine
  • Aquaculture
  • Other Animals (cats, dogs, rabbits)

Animal Growth Promoters and Performance Enhancers Market, by Region

  • North America
  • Europe
  • Asia-Pacific
  • Rest of the World (RoW)

Target Audience: 

  • Animal Growth Promoter Manufacturers
  • OEM Companies
  • Suppliers and Distributors of Animal Growth Promoters
  • Teaching Hospitals and Academic Medical Centers (AMCs)
  • Research and Consulting Firms
  • Medical Research Institutes
  • Venture Capitalists
  • Community Centers
  • Regulatory Bodies

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization option is available for the report:

Portfolio Assessment

  • Product Matrix, which gives a detailed comparison of the product portfolios of the top three companies in the market
  • Detailed analysis and profiling of additional market players (up to 3)

Table of Contents

1 Introduction (Page No. - 16)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
           1.3.1 Markets Covered
           1.3.2 Years Considered for the Study
    1.4 Currency
    1.5 Limitations
    1.6 Stakeholders

2 Research Methodology (Page No. - 19)
    2.1 Research Methodology Steps
    2.2 Secondary and Primary Research Methodology
           2.2.1 Secondary Research
           2.2.2 Primary Research
           2.2.3 Key Data From Primary Sources
           2.2.4 Key Insights From Primary Sources
                    2.2.4.1 Key Industry Insights
           2.2.5 Market Size Estimation Methodology
           2.2.6 Research Design
           2.2.7 Market Data Validation and Triangulation
           2.2.8 Assumptions for the Study

3 Executive Summary (Page No. - 28)
    3.1 Introduction
    3.2 Current & Future Scenario
    3.3 Conclusion

4 Premium Insights (Page No. - 32)
    4.1 Overview of the Global Animal Growth Promoters and Performance Enhancers Market
    4.2 Global Animal Growth Promoters and Performance Enhancers Market, By Product
    4.3 Geographic Analysis of the Animal Growth Promoters and Performance Enhancers Market
    4.4 Animal Growth Promoters and Performance Enhancers Market, By Animal
    4.5 Geographic Snapshot of the Animal Growth Promoters and Performance Enhancers Market

5 Market Overview (Page No. - 37)
    5.1 Introduction
    5.2 Market Dynamics
           5.2.1 Market Drivers
                    5.2.1.1 Incessant Rise in the Global Meat Demand
                    5.2.1.2 Research Studies to Find Alternatives to Antibiotics and Hormones Used as Growth Promoters
                    5.2.1.3 Rise in Animal Epidemic Outbreaks
                    5.2.1.4 Growth Promoters: A Strategic Solution to Rising Animal Feed Costs
           5.2.2 Market Restraints
                    5.2.2.1 Stringent Regulatory Guidelines in Few Countries
                    5.2.2.2 Increase in Bacterial Resistance Owing to the Use of Antibiotic Growth Promoters
           5.2.3 Market Opportunities
                    5.2.3.1 Advent of Natural Growth Promoters
                    5.2.3.2 Deteriorating Animal Health Due to Environmental Effects

6 Animal Growth Promoters and Performance Enhancers Market, By Product (Page No. - 44)
    6.1 Introduction
    6.2 Antibiotic Growth Promoters
    6.3 Hormonal Growth Promoters
    6.4 Beta-Agonist Growth Promoters
    6.5 Feed Enzyme Growth Promoter
    6.6 Probiotic and Prebiotic Growth Promoters
    6.7 Organic Acid Growth Promoters
    6.8 Phytogenics
    6.9 Other Growth Promoters

7 Animal Growth Promoters and Performance Enhancers Market, By Animal Type (Page No. - 65)
    7.1 Introduction
    7.2 Poultry
    7.3 Porcine
    7.4 Livestock
    7.5 Equine
    7.6 Aquaculture
    7.7 Other Animals

8 Animal Growth Promoters and Performance Enhancers Market, By Region (Page No. - 75)
    8.1 Introduction
    8.2 North America
           8.2.1 U.S.
                    8.2.1.1 Regulatory Changes May Affect Market Growth
                    8.2.1.2 National Strategy for Combating Antibiotic-Resistant Bacteria
                    8.2.1.3 Increasing Funding to Combat Antibiotics Resistance and Develop Alternatives to Antibiotics in the U.S.
                    8.2.1.4 Effects of the 2012 Drought in the U.S. Driving the Use of Growth Promoters
           8.2.2 Canada
                    8.2.2.1 Regulatory Loopholes and Increasing Meat Demand Driving Market Growth in Canada
    8.3 Europe
           8.3.1 EU-27
                    8.3.1.1 Alternatives to Animal Growth Promoters in Europe
                    8.3.1.2 Non-Compliance to 2006 Ban on Antibiotics
                    8.3.1.3 Conferences on Animal Health in Europe
           8.3.2 Russia
                    8.3.2.1 Russia to Dominate the Global Market for Feed Antibiotics
    8.4 Asia-Pacific
           8.4.1 China
                    8.4.1.1 High Meat Consumption in China
                    8.4.1.2 Growing Risk of Antibiotic Resistance in China
                    8.4.1.3 Alternative to Animal Growth Promoters in China
           8.4.2 India
                    8.4.2.1 Population Explosion and the Growing Purchasing Power of the Middle-Class
                    8.4.2.2 Continued Use of AGPs, Despite Ban
           8.4.3 Japan
                    8.4.3.1 Naro and Merck Initiatives to Revive Market Growth in Japan
           8.4.4 Rest of Asia-Pacific
                    8.4.4.1 Awareness Conferences to Boost Demand for AGP Alternatives
                    8.4.4.2 Persistent Use of Growth Promoters in Australia and New Zealand
                    8.4.4.3 Upsurge in Meat Demand in Thailand, Vietnam, Indonesia, and Philippines to Drive the Demand for Animal Growth Promoters
                    8.4.4.4 Reluctance to Use AGP Alternatives in the Philippines
                    8.4.4.5 Weak Regulatory Compliance in Vietnam
    8.5 Rest of the World (RoW)
           8.5.1 Latin America
                    8.5.1.1 Brazil—The Key to Growth in Latin America
                    8.5.1.2 Russia’s Ban on U.S. Food Imports—An Opportunity to the Brazilian Meat Industry
                    8.5.1.3 Minimal Regulations on the Use of AGPs in Animal Feed in Brazil
           8.5.2 Africa
                    8.5.2.1 Demand for Cheap Meat in Africa
           8.5.3 Middle East
                    8.5.3.1 Rise in Demand for Poultry Meat Demand in the Middle East

9 Competitive Landscape (Page No. - 109)
    9.1 Overview
    9.2 Market Share Analysis
           9.2.1 Introduction
           9.2.2 Cargill, Inc.
           9.2.3 Royal DSM N.V.
           9.2.4 Elanco Animal Health (A Division of Eli Lilly)
           9.2.5 Zoetis, Inc.
           9.2.6 Alltech, Inc.
    9.3 Competitive Situation and Trends
           9.3.1 Acquisitions
           9.3.2 Expansions
           9.3.3 Agreements, Collaborations, Partnerships, and Joint Ventures
           9.3.4 New Product Launches
           9.3.5 Other Strategies

10 Company Profiles (Page No. - 124)
(Business Overview, Products & Services, Developments, MnM View)*
     10.1 Introduction
     10.2 Cargill, Inc.
     10.3 Royal DSM N.V.
     10.4 Zoetis, Inc.
     10.5 Alltech, Inc.
     10.6 Elanco Animal Health
     10.7 Merck Animal Health
     10.8 AB Vista
     10.9 Bayer Animal Health (A Subsidiary of Bayer AG)
     10.10 Biomin Holding GmbH
     10.11 Boehringer Ingelheim
     10.12 Bupo Animal Health
     10.13 Chr. Hansen A/S
     10.14 Danisco A/S
     10.15 Novus International, Inc.
     10.16 Vetoquinol

*Details on Marketsandmarkets View, Introduction, Product & Services, New Developments Might Not Be Captured in Case of Unlisted Companies.

11 Appendix (Page No. - 156)
     11.1 Discussion Guide
     11.2 Company Developments (2012–2016)
             11.2.1 Alltech, Inc.
             11.2.2 Biomin Holding GmbH
             11.2.3 Cargill, Inc.
             11.2.4 Zoetis, Inc.
     11.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     11.4 Introducing RT: Real-Time Market Intelligence
     11.5 Available Customizations
     11.6 Related Reports


List of Tables (82 Tables)

Table 1 Major Countries and the Year They Have Banned the Hormonal Growth Promoters
Table 2 Global Animal Growth Promoters and Performance Enhancers Market Size, By Product, 2013–2020 (USD Million)
Table 3 Legislative Status of Countries in Terms of Animal Use of Antibiotics
Table 4 North American Antibiotic Growth Promoters and Performance Enhancers Market Size, By Country 2013–2020 (USD Million)
Table 5 European Antibiotic Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 6 Asia-Pacific Antibiotic Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 7 RoW Antibiotic Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 8 North American Hormonal Growth Promoters and Performance Enhancers Market Size, By Country 2013–2020 (USD Million)
Table 9 European Hormonal Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 10 Asia-Pacific Hormonal Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 11 RoW Hormonal Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 12 North American Beta-Agonist Growth Promoters and Performance Enhancers Market Size, By Country 2013–2020 (USD Million)
Table 13 European Beta-Agonist Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 14 Asia-Pacific Beta-Agonist Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 15 RoW Beta-Agonist Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 16 North American Feed Enzymes Growth Promoters and Performance Enhancers Market Size, By Country 2013–2020 (USD Million)
Table 17 European Feed Enzymes Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 18 Asia-Pacific Feed Enzymes Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 19 RoW Feed Enzymes Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 20 North American Probiotic and Prebiotic Growth Promoters and Performance Enhancers Market Size, By Country 2013–2020 (USD Million)
Table 21 European Probiotic and Prebiotic Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 22 Asia-Pacific Probiotic and Prebiotic Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 23 RoW Probiotic and Prebiotic Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 24 North American Organic Acid Growth Promoters and Performance Enhancers Market Size, By Country 2013–2020 (USD Million)
Table 25 European Organic Acid Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 26 Asia-Pacific Organic Acid Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 27 RoW Organic Acid Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 28 North American Phytogenics Growth Promoters and Performance Enhancers Market Size, By Country 2013–2020 (USD Million)
Table 29 European Phytogenics Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 30 Asia-Pacific Phytogenics Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 31 RoW Phytogenics Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 32 North American Other Growth Promoters and Performance Enhancers Market Size, By Country 2013–2020 (USD Million)
Table 33 European Other Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 34 Asia-Pacific Other Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 35 RoW Other Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 36 Global Animal Growth Promoters Market Size, By Animal Type, 2015–2020 (USD Million)
Table 37 Poultry Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 38 Porcine Growth Promoters and Performance Enhancers Market Size, By Region, 2013–2020 (USD Million)
Table 39 Livestock Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 40 Equine Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 41 Aquaculture Growth Promoters and Performance Enhancers Market Size, By Country, 2013–2020 (USD Million)
Table 42 Other Animal Growth Promoters Market Size, By Country, 2013–2020 (USD Million)
Table 43 Animal Growth Promoters Market Size, By Region, 2013-2020 (USD Million)
Table 44 North America: Animal Growth Promoters Market Size, By Country, 2013-2020 (USD Million)
Table 45 North America: Animal Growth Promoters Market Size, By Product Type, 2013-2020 (USD Million)
Table 46 North America: Animal Growth Promoters Market Size, By Animal Type, 2013-2020 (USD Million)
Table 47 U.S.: Animal Growth Promoters Market Size, By Product Type, 2013-2020 (USD Million)
Table 48 U.S.: Animal Growth Promoters Market Size, By Animal Type, 2013-2020 (USD Million)
Table 49 Canada: Animal Performance Enhancers Market Size, By Product Type, 2013-2020 (USD Million)
Table 50 Canada: Animal Performance Enhancers Market Size, By Animal Type, 2013-2020 (USD Million)
Table 51 Europe: Animal Performance Enhancers Market Size, By Country, 2013-2020 (USD Million)
Table 52 Europe: Animal Performance Enhancers Market Size, By Product Type, 2013-2020 (USD Million)
Table 53 Europe: Animal Performance Enhancers Market Size, By Animal Type, 2013-2020 (USD Million)
Table 54 EU-27: Animal Performance Enhancers Market Size, By Product Type, 2013-2020 (USD Million)
Table 55 EU-27: Animal Performance Enhancers Market Size, By Animal Type, 2013-2020 (USD Million)
Table 56 Russia: Animal Growth Promoters Market Size, By Product Type, 2013-2020 (USD Million)
Table 57 Russia: Animal Growth Promoters Market Size, By Animal Type, 2013-2020 (USD Million)
Table 58 Asia-Pacific: Animal Growth Promoters Market Size, By Country, 2013-2020 (USD Million)
Table 59 Asia-Pacific: Animal Growth Promoters Market Size, By Product Type, 2013-2020 (USD Million)
Table 60 Asia-Pacific: Animal Growth Promoters Market Size, By Animal Type, 2013-2020 (USD Million)
Table 61 China: Animal Growth Promoters Market Size, By Product Type, 2013-2020 (USD Million)
Table 62 China: Animal Growth Promoters Market Size, By Animal Type, 2013-2020 (USD Million)
Table 63 India: Animal Growth Promoters Market Size, By Product Type, 2013-2020 (USD Million)
Table 64 India: Animal Growth Promoters Market Size, By Animal Type, 2013-2020 (USD Million)
Table 65 Japan: Animal Growth Promoters Market Size, By Product Type, 2013-2020 (USD Million)
Table 66 Japan: Animal Growth Promoters Market Size, By Animal Type, 2013-2020 (USD Million)
Table 67 RoAPAC: Animal Performance Enhancers Market Size, By Product Type, 2013-2020 (USD Million)
Table 68 RoAPAC: Animal Performance Enhancers Market Size, By Animal Type, 2013-2020 (USD Million)
Table 69 RoW: Animal Performance Enhancers Market Size, By Region, 2013-2020 (USD Million)
Table 70 RoW: Animal Performance Enhancers Market Size, By Product Type, 2013-2020 (USD Million)
Table 71 RoW: Animal Performance Enhancers Market Size, By Animal Type, 2013-2020 (USD Million)
Table 72 Latin America: Animal Performance Enhancers Market Size, By Product Type, 2013-2020 (USD Million)
Table 73 Latin America: Animal Performance Enhancers Market Size, By Animal Type, 2013-2020 (USD Million)
Table 74 Africa: Animal Performance Enhancers Market Size, By Product Type, 2013-2020 (USD Million)
Table 75 Africa: Animal Performance Enhancers Market Size, By Animal Type, 2013-2020 (USD Million)
Table 76 Middle East: Animal Performance Enhancers Market Size, By Product Type, 2013-2020 (USD Million)
Table 77 Middle East: Animal Performance Enhancers Market Size, By Animal Type, 2013-2020 (USD Million)
Table 78 Recent Developments, 2012–2016
Table 79 Recent Developments, 2012-2016
Table 80 Recent Developments, 2012-2016
Table 81 Recent Developments, 2012-2016
Table 82 Recent Developments, 2012–2016


List of Figures (43 Figures)

Figure 1 Global Animal Growth Promoters and Performance Enhancers Market Segmentation
Figure 2 Global Animal Growth Promoters Market: Research Methodology Steps
Figure 3 Breakdown of Primary Interviews: By Company Type, Designation, and Region
Figure 4 Market Size Estimation Methodology: Bottom-Up Approach
Figure 5 Market Size Estimation Methodology: Top-Down Approach
Figure 6 Data Triangulation Methodology
Figure 7 Global Animal Growth Promoters Market Analysis, By Product (2015)
Figure 8 Global Animal Growth Promoters Market Analysis, By Animal (2015)
Figure 9 Asia-Pacific Market to Witness Highest Growth Rate During the Forecast Period
Figure 10 Asia Pacific Offers Attractive Opportunities in the Animal Growth Promoters Market
Figure 11 Feed Enzymes Segment to Witness the Highest Growth During the Forecast Period
Figure 12 Asia-Pacific to Dominate the Animal Growth Promoters Market
Figure 13 Poultry Segment to Witness Highest Growth Rate During the Forecast Period
Figure 14 Asia-Pacific to Witness Highest Growth Rate From 2015 to 2020
Figure 15 Animal Growth Promoters Market Segmentation
Figure 16 Animal Growth Promoters Market Segmentation, By Product
Figure 17 Feed Enzymes Segment to Grow at the Highest CAGR During the Forecast Period
Figure 18 Animal Growth Promoters Market Segmentation, By Animal Type
Figure 19 Poultry Segment to Grow at the Highest CAGR During the Forecast Period
Figure 20 Asia-Pacific Commands the Largest Share of the Market in 2015
Figure 21 North America: Animal Performance Enhancers Market Snapshot in 2015
Figure 22 Europe: Animal Performance Enhancers Market Snapshot in 2015
Figure 23 Asia-Pacific: Animal Performance Enhancers Market Snapshot in 2015
Figure 24 Rest of the World (RoW): Animal Performance Enhancers Market Snapshot in 2015
Figure 25 Strategies Adopted By Key Players Over the Last Three Years (2013-2016)
Figure 26 Market Share Analysis, By Key Players, 2014
Figure 27 Acquisitions & Expansions Were the Key Growth Strategies Adopted By Market Players
Figure 28 Acquisitions, By Company (2012-2016)
Figure 29 Expansions, By Company (2012-2016)
Figure 30 Agreements, Collaborations, Partnerships, and Joint Ventures, By Company (2012-2016)
Figure 31 Product Launches, By Company (2012-2016)
Figure 32 Other Strategies, By Company (2012-2016)
Figure 33 Animal Growth Promoters Product Availability, By Country
Figure 34 Cargill, Inc.: Company Snapshot
Figure 35 Royal DSM N.V.: Company Snapshot
Figure 36 Zoetis, Inc.: Company Snapshot
Figure 37 Eli Lilly and Company: Company Snapshot
Figure 38 Merck and Co., Inc.: Company Snapshot
Figure 39 AB Vista: Company Snapshot
Figure 40 Bayer AG: Company Snapshot
Figure 41 Boehringer Ingelheim: Company Snapshot
Figure 42 Chr. Hansen A/S: Company Snapshot
Figure 43 Dupont: Company Snapshot

The animal growth promoters market is expected to reach USD 9.60 Billion in 2020 from USD 7.56 Billion in 2015, growing at a CAGR of 5%.

The global animal growth promoters market is segmented on the basis of product and animal. By product, the market is categorized into antibiotics, hormonal growth promoters, beta agonist growth promoters, feed enzymes, probiotics and prebiotics, organic acids, phytogenic growth promoters, and others (clay minerals, amino acids, essential oils, and rare earth elements). In 2015, the antibiotics segment accounted for the largest share of the market. Factors responsible for the growth of this market are the wide usage of antibiotics in animal feed in countries such as China, Russia, Brazil, and the U.S. However, the feed enzymes segment is expected to grow at the fastest rate during the forecast period.

The animal performance enhancers market, based on animal, is segmented into poultry, porcine, livestock, equine, aquaculture, and other animals (cats, dogs, and rabbits). The poultry segment accounted for the largest share of the market in 2015. This segment is expected to grow at the fastest rate during the forecast period. This is mainly attributed to the low consumption of pork in India and a number of Islamic countries (owing to religious reasons), which is why poultry products are in high demand in these regions.

On the basis of regions, the market is expected to be dominated by Asia-Pacific, followed by North America, Europe, and the Rest of the World (RoW). Asia-Pacific is also expected to grow at the highest rate during the forecast period. Factors driving the growth of the market in Asia-Pacific include high meat consumption in China, population explosion and growing purchasing power of the middle class in India, NARO and Merck initiatives to revive market growth in Japan, and persistent use of growth promoters in Australia and New Zealand.

Animal Growth Promoters and Performance Enhancers Market

Source: Annual Reports, Press Releases, World Organization for Animal Health (OIE), World Veterinary Association (WVA), World's Poultry Science Association (WPSA), Animal Health Institute (AHI), Inter-African Bureau of Animal Resources (IBAR), Food and Agriculture Organization (FAO), Asian-Australasian Association of Animal Production Societies, Animal Production and Health Commission (APHCA), Pan-American Health Organization (PAHO), German Feed Additives Association, French Association of Swine Practitioners, Expert Interviews, and MarketsandMarkets Analysis

Some major players in the global animal performance enhancers market are Cargill, Inc. (U.S.), Royal DSM N.V. (Netherlands), Zoetis, Inc. (U.S.), AB Vista (U.K.), Alltech, Inc. (U.S.), Elanco Animal Health (U.S.), Bayer Animal Health (Germany), BIOMIN Holding GmbH (Austria), Boehringer Inghelheim (Germany), Bupo Animal Health (South Africa), Chr. Hansen A/S (Denmark), Danisco A/S (Denmark), Merck Animal Health (U.S.), Novus International, Inc. (U.S.), and Vetoquinol (France).

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