HOME Top Market Reports Blockchain in Agriculture Market (and Food Supply Chain), Application (Product Traceability, Payment and Settlement, Smart Contracts, and Governance, Risk and Compliance Management), Provider, Organization Size, and Region - Global Forecast to 2023

Blockchain in Agriculture Market (and Food Supply Chain), Application (Product Traceability, Payment and Settlement, Smart Contracts, and Governance, Risk and Compliance Management), Provider, Organization Size, and Region - Global Forecast to 2023

By: marketsandmarkets.com
Publishing Date: September 2018
Report Code: FB 6632

 

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[151 Pages Report] The global blockchain in agriculture and food supply chain market was valued at USD 41.2 million in 2017 and is projected to reach USD 429.7 million by 2023, at a CAGR of 47.8% during the forecast period. The years considered for the study are as follows:

  • Base year: 2017
  • Estimated year: 2018
  • Projected year: 2023
  • Forecast period: 2018–2023

Blockchain in Agriculture Market (and Food Supply Chain)

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Research Methodology

This report includes estimations of the market size in terms of value (USD million). Both top-down and bottom-up approaches have been used to estimate and validate the size of the blockchain in agriculture and food supply chain market and of various other dependent submarkets.  Key players in the market have been identified through secondary research, and their market share in the respective regions has been determined through primary and secondary research. All percentage shares, splits, and breakdowns have been determined using secondary sources such as The Global Blockchain Business Council, World Blockchain Association, Blockchain Alliance, Blockchain Industry Group, Global Blockchain Pioneers Association, Internet World Stats, and White Papers to identify and collect information useful for a technical, market-oriented, and commercial study of the blockchain in agriculture and food supply chain market.

Blockchain in Agriculture Market (and Food Supply Chain)

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The market for blockchain in agriculture and food supply chain is dominated by key players such as IBM (US), Microsoft (US), SAP-SE (Germany), Ambrosus (Switzerland), Arc-net (Ireland), OriginTrail (Slovenia), Ripe.io (US), VeChain (China), Provenance (UK), ChainVine (UK), AgriDigital (Australia), and BlockGrain (Australia).

Target Audience:

  • Blockchain application and solution providers
  • Blockchain middleware providers
  • Infrastructure and protocol providers
  • Consulting firms
  • Food & beverage manufacturers and retailers
  • Agriproduct manufacturers and retailers
  • Government agencies
  • Financial services firms
  • Payment gateway providers
  • Growers or growers’ organizations
  • Traders
  • Associations and councils
  • Logistic agencies
  • Certification authorities and regulatory bodies

Scope of the report:

Based on Provider, the blockchain in agriculture and food supply chain market has been segmented as follows:

  • Application and solution provider
  • Middleware provider
  • Infrastructure and protocol provider

Based on Application, the blockchain in agriculture and food supply chain market has been segmented as follows:

  • Product traceability,  tracking, and  visibility
  • Payment and settlement
  • Smart contracts
  • Governance, risk and compliance management

Based on Organization size, the blockchain in agriculture and food supply chain market has been segmented as follows:

  • Large enterprises
  • Small and medium-sized (SMEs) enterprises

Based on Region, the blockchain in agriculture and food supply chain market has been segmented as follows:

  • North America
  • Europe
  • Asia Pacific
  • RoW (South America, and the Middle East & Africa)

Available Customizations

With the given market data, MarketsandMarkets offers customizations according to client-specific needs.

The following customization options are available for the report:

Technology Analysis:

  • Technology analysis gives a detailed comparison of the technology & solution portfolio of each company.

Regional Analysis:

  • Further breakdown of the Rest of European market for blockchain in agriculture and food  supply chain into Spain, Italy, Belgium, Denmark, and Sweden
  • Further breakdown of the Rest of Asia Pacific market for blockchain in agriculture and food  supply chain into South Korea, Thailand, the Philippines, and Indonesia
  • Further breakdown of others in the RoW market for blockchain in agriculture and food supply chain into Argentina, Israel, Chile, Colombia, and Nigeria

Company Information:

  • Detailed analysis and profiling of additional market players (up to 5)

Table of Contents

1 Introduction (Page No. - 15)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Study Scope
           1.3.1 Markets Covered
           1.3.2 Periodization Considered
    1.4 Currency Considered
    1.5 Stakeholders

2 Research Methodology (Page No. - 19)
    2.1 Research Data
           2.1.1 Secondary Data
           2.1.2 Primary Data
                    2.1.2.1 Key Industry Insights
                    2.1.2.2 Breakdown of Primary Interviews
    2.2 Market Size Estimation
    2.3 Data Triangulation
    2.4 Research Assumptions
    2.5 Limitations

3 Executive Summary (Page No. - 27)

4 Premium Insights (Page No. - 33)
    4.1 Opportunities in the Blockchain in Agriculture and Food Supply Chain Market
    4.2 Blockchain in Agriculture and Food Supply Chain Market: Key Country
    4.3 Blockchain in Agriculture and Food Supply Chain Market, By Provider & Region
    4.4 Blockchain in Agriculture and Food Supply Chain Market, By Application
    4.5 Developed vs Developing Markets for Blockchain in Agriculture and Food Supply Chain
    4.6 Blockchain in Agriculture and Food Supply Chain Market, By Organization Size
    4.7 North America: Blockchain in Agriculture and Food Supply Chain Market, By Application & Country

5 Market Overview (Page No. - 40)
    5.1 Introduction
    5.2 Market Evolution
    5.3 Market Dynamics
           5.3.1 Drivers
                    5.3.1.1 Increase in Demand for Supply Chain Transparency
                    5.3.1.2 Rise in Cases of Food Fraud
                    5.3.1.3 Growth in Concerns Toward Food Wastage
           5.3.2 Restraints
                    5.3.2.1 Uncertainty in Regulations and Standards
                    5.3.2.2 Limited Availability of Technical Skillsets for Implementing the Blockchain Technology
           5.3.3 Opportunities
                    5.3.3.1 Increase in Funding and Investments in Food Blockchain
                    5.3.3.2 Increase in Adoption of the Blockchain Technology Within the Food Supply Chain
           5.3.4 Challenges
                    5.3.4.1 Connecting All the Stakeholders Together Digitally is Difficult
                    5.3.4.2 Increased Issues Regarding Privacy
                    5.3.4.3 Lack of Awareness of Blockchain Technology
    5.4 Industry Trends
           5.4.1 Types of Blockchain Technology
           5.4.2 Public Blockchain
           5.4.3 Private Blockchain
           5.4.4 Consortium Blockchain
    5.5 Blockchain Associations and Consortiums
           5.5.1 R3 Consortium
           5.5.2 Kinakuta
           5.5.3 Hyperledger
           5.5.4 Global Blockchain Business Council
           5.5.5 World Blockchain Association
           5.5.6 Blockchain Alliance
           5.5.7 Trace Alliance
           5.5.8 Blockchain Collaborative Consortium (BCC)
           5.5.9 Blockchain Industry Group (BIG)
    5.6 Use Cases
           5.6.1 Use Case 1: Provenance Ties Up With the Co-Op to Prove the Journey and Authenticity of Fresh Produce
           5.6.2 Use Case 2: Provenance Conducts A Pilot Study for Tracking the Origin of Tuna Fish From Indonesia
           5.6.3 Use Case 3: Origintrail and Tagitsmart Tie Up With Plantaze to Trace Wine With Smart Sensors
           5.6.4 Use Case 4: IBM Tie Up With Walmart (US) to Track Pork in China and Mangoes in US to Ensure Food Safety
           5.6.5 Use Case 5: Arc-Net Ties Up With Ireland Craft Beers (ICB) to Track the Authenticity of Its Wine
           5.6.6 Use Case 6: Foodchain Ties Up With Caffθ San Domenico to Study the Story of the Coffee
           5.6.7 Use Case 7: Agridigital Ties Up With Tremlett Storage to Efficiently Manage Client Records
           5.6.8 Use Case 8: Georgian Government Uses Blockchain Technology to Limit Land Frauds
           5.6.9 Use Case 9: Te-Food Ties Up With Nongshim to Traceback Its Food Products

6 Blockchain in Agriculture and Food Supply Chain Market, By Stakeholder (Page No. - 56)
    6.1 Introduction
    6.2 Growers
    6.3 Food Manufacturers/Processors
    6.4 Retailers

7 Blockchain in Agriculture and Food Supply Chain Market, By Provider (Page No. - 59)
    7.1 Introduction
    7.2 Application and Solution Provider
    7.3 Middleware Provider
    7.4 Infrastructure and Protocol Provider

8 Blockchain in Agriculture and Food Market, By Application (Page No. - 66)
    8.1 Introduction
    8.2 Product Traceability, Tracking, and Visibility
    8.3 Payment and Settlement
    8.4 Smart Contract
    8.5 Governance, Risk, and Compliance Management

9 Blockchain in Agriculture and Food Market, By Organization Size (Page No. - 75)
    9.1 Introduction
    9.2 Large Enterprises
    9.3 Small and Medium-Sized Enterprises

10 Blockchain in Agriculture and Food Supply Chain Market, By Region (Page No. - 79)
     10.1 Introduction
     10.2 North America
             10.2.1 US
             10.2.2 Canada
             10.2.3 Mexico
     10.3 Europe
             10.3.1 UK
             10.3.2 Germany
             10.3.3 Rest of Europe
     10.4 Asia Pacific
             10.4.1 China
             10.4.2 Australia
             10.4.3 India
             10.4.4 Singapore
             10.4.5 Rest of Asia Pacific
     10.5 Rest of the World (RoW)
             10.5.1 Brazil
             10.5.2 UAE
             10.5.3 Kenya & Nigeria
             10.5.4 South Africa
             10.5.5 Others in RoW

11 Competitive Landscape (Page No. - 106)
     11.1 Overview
             11.1.1 Key Market Strategies
     11.2 Competitive Scenario
             11.2.1 Expansions
             11.2.2 New Product Launches
             11.2.3 Funding
             11.2.4 Partnerships and Collaborations

12 Company Profiles (Page No. - 113)
(Business Overview, Solutions Offered, Recent Developments, SWOT Analysis, MnM View)*
     12.1 IBM
     12.2 Microsoft
     12.3 SAP SE
     12.4 Ambrosus
     12.5 Origintrail
     12.6 Arc-Net
     12.7 Provenance
     12.8 Blockgrain
     12.9 Agridigital
     12.10 Ripe.Io
     12.11 Chainvine
     12.12 Vechain

*Details on Business Overview, Solutions Offered, Recent Developments, SWOT Analysis, MnM View Might Not Be Captured in Case of Unlisted Companies.

13 Appendix (Page No. - 138)
     13.1 Discussion Guide
     13.2 Knowledge Store: Marketsandmarkets’ Subscription Portal
     13.3 Available Customizations
     13.4 Related Reports
     13.5 Author Details


List of Tables (52 Tables)

Table 1 USD Exchange Rates Considered, 2013–2017
Table 2 Few Recalls of Fda-Approved Food Products, in 2018
Table 3 Some of the Major Food Fraud Cases Around the World in 2018
Table 4 Blockchain in Agriculture and Food Supply Chain Market Size, By Provider, 2016–2023 (USD Million)
Table 5 Application and Solution Provider: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2016–2023 (USD Million)
Table 6 Middleware Provider: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2016–2023 (USD Million)
Table 7 Infrastructure and Protocol Provider: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2016–2023 (USD Million)
Table 8 Blockchain in Agriculture and Food Supply Chain Market Size, By Application, 2016–2023 (USD Million)
Table 9 Product Traceability, Tracking, and Visibility: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2016–2023 (USD Million)
Table 10 Payment and Settlement: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2016–2023 (USD Million)
Table 11 Smart Contract: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2016–2023 (USD Million)
Table 12 Governance, Risk, and Compliance Management: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2016–2023 (USD Million)
Table 13 Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 14 Large Enterprises Market Size, By Region, 2016–2023 (USD Million)
Table 15 Small and Medium-Sized Enterprises Market Size, By Region, 2016–2023 (USD Million)
Table 16 Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2016–2023 (USD Million)
Table 17 North America: Blockchain in Agriculture and Food Supply Chain Market Size, By Country, 2016–2023 (USD Million)
Table 18 North America: Blockchain in Agriculture and Food Supply Chain Market Size, By Application, 2016–2023 (USD Million)
Table 19 North America: Blockchain in Agriculture and Food Supply Chain Market Size, By Provider, 2016–2023 (USD Million)
Table 20 North America: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 21 US: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 22 Canada: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 23 Mexico: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 24 Europe: Blockchain in Agriculture and Food Supply Chain Market Size, By Application, 2016–2023 (USD Million)
Table 25 Europe: Blockchain in Agriculture and Food Supply Chain Market Size, By Provider, 2016–2023 (USD Million)
Table 26 Europe: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 27 Europe: Blockchain in Agriculture and Food Supply Chain Market Size, By Country, 2016–2023 (USD Million)
Table 28 UK: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 29 Germany: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 30 Rest of Europe: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 31 Asia Pacific: Blockchain in Agriculture and Food Supply Chain Market Size, By Country, 2016–2023 (USD Million)
Table 32 Asia Pacific: Blockchain in Agriculture and Food Supply Chain Market Size, By Application, 2016–2023 (USD Million)
Table 33 Asia Pacific: Blockchain in Agriculture and Food Supply Chain Market Size, By Provider, 2016–2023 (USD Million)
Table 34 Asia Pacific: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 35 China: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 36 Australia: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 37 India: Blockchain in Agriculture and Food Supply Chain Market Size, By Source, 2016–2023 (USD Million)
Table 38 Singapore: Blockchain in Agriculture and Food Supply Chain Market Size, By Source, 2016–2023 (USD Million)
Table 39 Rest of Asia Pacific: Blockchain in Agriculture and Food Supply Chain Market Size, By Source, 2016–2023 (USD Million)
Table 40 RoW: Blockchain in Agriculture and Food Supply Chain Market Size, By Country/Region, 2016–2023 (USD Million)
Table 41 RoW: Blockchain in Agriculture and Food Supply Chain Market Size, By Application, 2016–2023 (USD Million)
Table 42 RoW: Blockchain in Agriculture and Food Supply Chain Market Size, By Provider, 2016–2023 (USD Million)
Table 43 RoW: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 44 Brazil: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 45 UAE: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 46 Kenya & Nigeria: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 47 South Africa: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 48 Others in RoW: Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2016–2023 (USD Million)
Table 49 Expansions, 2014–2018
Table 50 New Product Launches, 2014–2018
Table 51 Funding, 2014–2018
Table 52 Partnerships and Collaborations, 2014–2018


List of Figures (47 Figures)

Figure 1 Blockchain in Agriculture and Food Supply Chain Market Segmentation
Figure 2 Blockchain in Agriculture and Food Supply Chain Market: Research Design
Figure 3 Breakdown of Primary Interviews: By Company Type, Designation, and Region
Figure 4 Market Size Estimation Methodology: Bottom-Up Approach
Figure 5 Market Size Estimation Methodology: Top-Down Approach
Figure 6 Data Triangulation Methodology
Figure 7 Blockchain in Agriculture and Food Supply Chain Market Size, By Organization Size, 2018 vs 2023 (USD Million)
Figure 8 Blockchain in Agriculture and Food Supply Chain Market Size, By Provider, 2018 vs 2023 (USD Million)
Figure 9 Blockchain in Agriculture and Food Supply Chain Market Size, By Application, 2018 vs 2023 (USD Million)
Figure 10 Asia Pacific to Grow at the Highest CAGR in the Blockchain in Agriculture and Food Supply Chain Market From 2018 to 2023
Figure 11 Blockchain in Agriculture and Food Supply Chain Market Share, By Region, 2017
Figure 12 Food Product Traceability to Drive the Growth of the Market for Blockchain in Agriculture and Food Supply Chain
Figure 13 India to Be the Fastest-Growing Country-Level Market for Blockchain in Agriculture and Food Supply Chain Through 2023
Figure 14 North America Dominated Globally With the Largest Shares in the Three Types of Providers in the Market for Blockchain in Agriculture and Food Supply Chain in 2017
Figure 15 Product Traceability, Tracking, and Visibility Dominated the Market in 2017
Figure 16 Developing Countries to Emerge at the Highest Growth Rates During the Forecast Period
Figure 17 Large Enterprises Segment Dominated the Market for Blockchain in Agriculture and Food Supply Chain
Figure 18 The US Accounted for the Largest Share in North America in 2017
Figure 19 Evolution of the Global Blockchain Market
Figure 20 Blockchain in Agriculture and Food Supply Chain Market: Drivers, Restraints, Opportunities, and Challenges
Figure 21 Importance of Food Transparency for Consumers, 2016
Figure 22 Steps Involved in the Implementation of Blockchain Technology in Any Organization
Figure 23 Food Manufacturers/Processors Segment Dominated the Blockchain in Agriculture and Food Supply Chain Market in 2017
Figure 24 Application and Solution Provider Segment to Grow at the Highest CAGR During the Forecast Period
Figure 25 Application and Solution Provider: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2018–2023 (USD Million)
Figure 26 Middleware Provider: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2018-2023 (USD Million)
Figure 27 Infrastructure and Protocol Provider: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2018-2023 (USD Million)
Figure 28 Blockchain in Agriculture and Food Supply Chain Market Size, By Application, 2018–2023 (USD Million)
Figure 29 Product Traceability, Tracking, and Visibility: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2018–2023 (USD Million)
Figure 30 Payment and Settlement: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2018–2023 (USD Million)
Figure 31 Smart Contract: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2018–2023 (USD Million)
Figure 32 Governance, Risk, and Compliance Management: Blockchain in Agriculture and Food Supply Chain Market Size, By Region, 2018–2023 (USD Million)
Figure 33 Geographic Snapshot (2018–2023): India, Singapore, and Australia are Emerging as New Hotspots, in Terms of Value
Figure 34 North America: Market Snapshot
Figure 35 Europe: Blockchain in Agriculture and Food Supply Chain Market Snapshot
Figure 36 Asia Pacific: Blockchain in Agriculture and Food Supply Chain Market
Figure 37 Key Developments of the Leading Players in the Blockchain in Agriculture and Food Supply Chain Market Between 2014 & 2018
Figure 38 Blockchain in Agriculture and Food Supply Chain Market Developments, By Growth Strategy, 2014–2018
Figure 39 IBM: Company Snapshot
Figure 40 IBM: SWOT Analysis
Figure 41 Microsoft: Company Snapshot
Figure 42 Microsoft: SWOT Analysis
Figure 43 SAP SE: Company Snapshot
Figure 44 SAP SE: SWOT Analysis
Figure 45 Ambrosus: SWOT Analysis
Figure 46 Origintrail: SWOT Analysis
Figure 47 Arc-Net: SWOT Analysis

The blockchain in agriculture and food supply chain market is estimated to be valued at USD 60.8 million in 2018 and is projected to reach USD 429.7 million by 2023, at a CAGR of 47.8%.  Blockchain technology is revolutionizing the food and agriculture sectors by enhancing the decision-making capabilities of organizations. It finds several potential applications in these sectors, some of which have already been explored. The major applications of blockchain technology in food and agriculture include traceability and tracking, payment and settlement, smart contract, and governance, risk, and compliance management. The growth of the blockchain in agriculture and food supply chain market is attributed to the increase in demand for supply chain transparency, the rise in cases of food fraud, and growth in concerns toward food wastage.

The blockchain in agriculture and food supply chain market has been segmented, based on organization size, as large enterprises and small and medium-sized enterprises. The large enterprises segment dominated the blockchain in agriculture and food supply chain market in 2017. North America is a key market for large enterprises, as most of the organizations in this region are actively piloting blockchain technology into various processes, or are using it for the food & agriculture sector.  The Asia Pacific market for the large enterprises segment is expected to grow at the highest CAGR because maximum food contamination cases are reported in countries such as India and China. Additionally, there is a growing demand for food products in this region.

Based on provider, the blockchain in agriculture and food supply chain market has been segmented into infrastructure and protocol provider, middleware provider, and application and solution provider. The infrastructure and protocol provider segment is estimated to account for the largest share in the blockchain in agriculture and food supply chain market during the forecast period.

Based on application, the blockchain in agriculture and food supply chain market has been segmented into product traceability, tracking, and visibility; payment and settlement; smart contract; and governance, risk, and compliance management. The product traceability, tracking, and visibility segment   held the largest share in 2017, and this trend is expected to continue throughout the forecast period, owing to factors such as an increase in investments for food safety and transparency along the supply chain and consumer demands for the knowledge of the provenance of food products.

North America is estimated to account for the largest share of the global blockchain in agriculture and food supply chain market in 2018, owing to the presence of major companies such as IBM (US) and Microsoft (US). The increase in research & development activities for blockchain, due to food safety concerns; and the benefits this technology offers to the food and agriculture vertical in terms of transparency, payment, and land registry are the factors that are expected to drive the blockchain in agriculture and food supply chain market in this region during the forecast period. In the Asia Pacific region, India is projected to be the fastest-growing market during the forecast period. The growing investment by various stakeholders and government support for new technology exploration and adoption is expected to drive the blockchain in agriculture and food supply chain market in India. The key players in Europe and the US are focusing on leveraging the opportunities in the agriculture and food supply chain market created as a result of various food fraud and safety instances in countries such as India and China. Hence, Asia Pacific is expected to witness high growth in coming years.

Blockchain in Agriculture Market (and Food Supply Chain)

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The uncertainty in regulations and standards and the limited availability of technical skillsets required for implementing the blockchain technology are the key factors hindering the growth of blockchain technology in the agriculture and food supply chain market in the emerging countries. Apart from this, the challenges faced by all stakeholders to connect digitally  and the increase in  issues regarding privacy are the major factors affecting the growth of blockchain technology in agriculture and food supply chain market in coming years.

The market is dominated by key players such as IBM (US), Microsoft (US), SAP-SE (Germany), Ambrosus (Switzerland), Arc-net (Ireland), OriginTrail (Slovenia), Ripe.io (US), VeChain (China), Provenance (UK), ChainVine (UK), AgriDigital (Australia), and BlockGrain (Australia). Innovative new product launches, expansions, funding, and partnerships and collaborations were the key strategies adopted by these players to enhance their product offerings and capture a larger market share, which has thus increased the demand for blockchain technology in the agriculture and food supply chain market.

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