Customized Packaging Market

Customized Packaging Market - Trends and Forecast to 2027

Report Code: UC 5876 May, 2024, by marketsandmarkets.com

The Customized Packaging market size is estimated to be close to USD XX Billion in 2022 and is projected to grow at a CAGR of XX% till 2027. Key factors driving market revenue growth are rising demand for convenience packaging and innovation in packaging technologies. In addition, creating brand awareness, personalized experience for customers, and better customer engagements are other key factors expected to drive demand for custom packaging, and support market revenue growth.

Customized Packaging Market

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Market Dynamics

Driver: The growth of the Customized packaging industry

Customized packaging is an excellent alternative for improved shipment protection if the product has a unique shape or is more likely to break. Good custom packaging helps to market a product and improve sales. About 60% of shoppers who walk into your store are likely to go for attractive custom packages containing your product. Better-customized packaging, along with a wonderful product, may improve brand's value. As a result, the emotional connection created with a customer will be much stronger. Customers respond positively to well-made and designed packaging since it makes them feel joyful and special, which is expected to further boost revenue growth.

Restraint: Stringent government regulations

Stringent regulations imposed for plastic packaging may pose a restraint, but to a lower extent, for the market. Compliance with regulations is necessary, as the smallest defect in packaging may contaminate the product and affect the manufacturer’s profit. Packaging for food & beverage, personal care, and healthcare requires control over moisture, light barriers, and ease of transport. Regulatory bodies for plastic packaging include the Food and Drug Administration (FDA), the European directive 94/62/EC on packaging and packaging waste, and the U.S. Environmental Protection Agency (EPA).

Regulatory authorities ensure that the raw material used is biodegradable. The packaging industry is increasingly focusing on making packaging solutions more sustainable and cost-effective. Using raw materials that are biodegradable costs higher than their non-biodegradable counterparts. This adds to the production expenses, thereby limiting the overall packaging market growth.

Opportunities: Impetus towards the growth of sustainable packaging solutions

The trend of sustainability has impacted the Customized packaging heavily. Sustainable packaging has been one of the fastest-growing trends in the packaging world. In fact, we expect the sustainable packaging market to grow at a compound annual growth rate (CAGR) of 6% through 2027. Many companies are now pledging to use 100% recycled packaging in the next few years.

Ecosystem Diagram

Customized Packaging Market Ecosystem

By Material, Plastic accounted for the largest share in 2022

Plastic films are made from a wide range of polymers and have the ability to be molded into the desired shapes when subjected to heat or pressure. Plastic films can be easily formed, are of high quality, cost-effective, and provide excellent barrier properties. Hence, they are preferred for customized packaging. Plastic films also offer down-gauging properties as they enable manufacturers to use minimum resources to manufacture a package.

By Application, Plastics are expected to generate high growth over the forecast period

The key driver for the growth of the customized packaging market in food packaging is the increase in demand for compact & lightweight packaging in baby food. Customized packaging provide the convenience of carrying baby food and are available for single-time use. In the food industry, they are widely utilized in packaging sauces, pet food, ready-to-eat/frozen meals, candies, chocolates, snacks, dried fruits & nuts, and confectionery products.

APAC account for the largest share of the Customized packaging market during the forecast period

The market for Customized packaging is expected to be driven by the demand from Asia Pacific. Growth in Customized industry in economies such as China and India and in the South East Asian region, is expected to translate into a rise in the demand for packaging in the region. Rise in the population is also expected to drive end-use  purchases which in turn is expected to drive the growth of the Customized packaging over the next five years.

Customized Packaging Market by Region

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Key Market Players

The Customized packaging market comprises of key manufacturers such as  DS Smith Plc.

  • The Box Factory Limited
  • Owens Illinois
  • CBS Packaging
  • Mondi
  • Huhtamaki

are the key players operating in the Customized packaging market. The companies adopted several organic and inorganic strategies such as acquisitions, new product developments, expansions, and , joint ventures, to enhance their positions in the Customized packaging market.

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Scope of the Report

Report Metric

Details

Years considered for the study

2019-2027

Base Year

2021

Forecast period

2022–2027

Units considered

Volume (Units); Value (USD Million)

Segments

 Material, Application, and Region

Regions

Asia Pacific, North America, Europe, Middle East & Africa, and South America

Companies

The key players in this market are DS Smith Plc, The Box Factory Limited, Owens Illinois, CBS Packaging, Mondi, Huhtamaki

This report categorizes the global Customized packaging market based on product, material, application, and region.

On the basis of material, the Customized packaging market has been segmented as follows:

  • GLASS
  • PAPER & PAPERBOARD
  • PLASTIC
  • METAL
  • BIOPLASTIC

On the basis of application, the Customized packaging market has been segmented as follows:

  • food
  • beverage
  • PERSONAL CARE & COSMETICS
  • healthcare
  • Others

On the basis of region, the Customized packaging market has been segmented as follows:

  • Asia Pacific
  • Europe
  • North America
  • Middle East & Africa
  • South America

Frequently Asked Questions (FAQ):

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TABLE OF CONTENTS

1 INTRODUCTION
    1.1 OBJECTIVES OF THE STUDY
    1.2 MARKET DEFINITION
    1.3 MARKET SCOPE
           1.3.1 MARKETS COVERED
           1.3.2 YEARS CONSIDERED FOR THE STUDY
    1.4 CURRENCY
    1.5 LIMITATION
    1.6 STAKEHOLDERS

2 RESEARCH METHODOLOGY
    2.1 RESEARCH DATA
           2.1.1 SECONDARY DATA
                    2.1.1.1 Key Data from Secondary Sources
           2.1.2 PRIMARY DATA
                    2.1.2.1 Key Data from Primary Sources
                    2.1.2.2 Key Industry Insights
                    2.1.2.3 Breakdown of Primary Interviews
    2.2 MARKET SIZE ESTIMATION
    2.3 DATA TRIANGULATION
    2.4 RESEARCH ASSUMPTIONS

3 EXECUTIVE SUMMARY

4 PREMIUM INSIGHTS

5 MARKET OVERVIEW
    5.1 INTRODUCTION
    5.2 MARKET DYNAMICS
           5.2.1 DRIVERS
           5.2.2 RESTRAINTS
           5.2.3 OPPORTUNITIES
           5.2.4 CHALLENGES
    5.3 PORTER’S FIVE FORCES ANALYSIS
           5.3.1 BARGAINING POWER OF SUPPLIERS
           5.3.2 THREAT OF NEW ENTRANTS
           5.3.3 THREAT OF SUBSTITUTES
           5.3.4 BARGAINING POWER OF BUYERS
           5.3.5 INTENSITY OF RIVALRY
    5.4 YC, YCC SHIFT
    5.5 ECOSYSTEM 
    5.6 REGULATORY LANDSCAPE
    5.7 SUPPLY CHAIN ANALYSIS 
    5.8 TECHNOLOGY ANALYSIS 
    5.9 AVERAGE PRICING ANALYSIS
    5.10 PATENT ANALYSIS 
    5.11 FACTORS IMPACTING MARKET GROWTH 
    5.12 MACRO-ECONOMIC ANALYSIS

6 CUSTOMISED PACKAGING MARKET, BY MATERIAL – FORECAST TILL 2027
    6.1 INTRODUCTION
    6.2 GLASS
    6.3 PAPER & PAPERBOARD
    6.4 PLASTIC
    6.5 METAL
    6.6 BIOPLASTIC

7 CUSTOMISED PACKAGING MARKET, BY APPLICATION – FORECAST TILL 2027
    7.1 INTRODUCTION
    7.2 FOOD
    7.3 BEVERAGE
    7.4 PERSONAL CARE & COSMETICS
    7.5 HEALTHCARE
    7.6 OTHERS

8 CUSTOMISED PACKAGING MARKET, BY REGION – FORECAST TILL 2027
    8.1 INTRODUCTION
    8.2 NORTH AMERICA
           8.2.1 USA
           8.2.2 CANADA
           8.2.3 MEXICO
    8.3 ASIA-PACIFIC
           8.3.1 CHINA
           8.3.2 INDIA
           8.3.3 JAPAN
           8.3.4 SOOTH KOREA
           8.3.5 REST OF APAC
    8.4 EUROPE
           8.4.1 GERMANY
           8.4.2 UK
           8.4.3 FRANCE
           8.4.4 RUSSIA
           8.4.5 SPAIN
           8.4.6 ITALY
           8.4.7 REST OF EUROPE
    8.5 MIDDLE EAST & AFRICA
           8.5.1 SAUDI ARABIA
           8.5.2 UAE
           8.5.3 REST OF MIDDLE EAST & AFRICA
    8.6 SOUTH AMERICA
           8.6.1 BRAZIL
           8.6.2 ARGENTINA
           8.6.3 REST OF SOUTH AMERICA

9 COMPETITIVE LANDSCAPE
    9.1 OVERVIEW
    9.2 COMPETITIVE LEADERSHIP MAPPING (OVERALL MARKET)
           9.2.1 STARS
           9.2.2 PERVASIVE PLAYERS
           9.2.3 EMERGING LEADERS
           9.2.4 PARTICIPANTS
    9.3 COMPETITIVE BENCHMARKING OF OVERALL MARKET
    9.4 STRENGTH OF PRODUCT PORTFOLIO
    9.5 COMPETITIVE LEADERSHIP MAPPING (START-UPS/SMES)
           9.5.1 PROGRESSIVE COMPANIES
           9.5.2 STARTING BLOCKS
           9.5.3 RESPONSIVE COMPANIES
           9.5.4 DYNAMIC COMPANIES
    9.6 DETAILED LIST OF KEY STARTUP/SMES
    9.7 COMPETITIVE BENCHMARKING OF KEY STARTUP/SMES
    9.8 COMPETITIVE SCENARIO
           9.8.1 EXPANSIONS & INVESTMENTS
           9.8.2 AGREEMENTS, COLLABORATIONS, AND JOINT VENTURES
           9.8.3 NEW PRODUCT LAUNCHES
           9.8.4 MERGERS & ACQUISITIONS

10 COMPANY PROFILE 
             10.1.1 DS SMITH PLC
             10.1.2 BUSINESS OVERVIEW
             10.1.3 PRODUCTS OFFERED
             10.1.4 RECENT DEVELOPMENTS
             10.1.5 WINNING IMPERATIVES
             10.1.6 CURRENT FOCUS AND STRATEGIES
             10.1.7 THREAT FROM COMPETITION
             10.1.8 THE BOX FACTORY LIMITED
             10.1.9 BUSINESS OVERVIEW
             10.1.10 PRODUCTS OFFERED
             10.1.11 RECENT DEVELOPMENTS
             10.1.12 WINNING IMPERATIVES
             10.1.13 CURRENT FOCUS AND STRATEGIES
             10.1.14 THREAT FROM COMPETITION
     10.2 THE BOX FACTORY LIMITED
             10.2.1 BUSINESS OVERVIEW
             10.2.2 PRODUCTS OFFERED
             10.2.3 RECENT DEVELOPMENTS
             10.2.4 WINNING IMPERATIVES
             10.2.5 CURRENT FOCUS AND STRATEGIES
             10.2.6 THREAT FROM COMPETITION
     10.3 OWENS ILLINOIS
             10.3.1 BUSINESS OVERVIEW
             10.3.2 PRODUCTS OFFERED
             10.3.3 RECENT DEVELOPMENTS
             10.3.4 WINNING IMPERATIVES
             10.3.5 CURRENT FOCUS AND STRATEGIES
             10.3.6 THREAT FROM COMPETITION
     10.4 CBS PACKAGING
             10.4.1 BUSINESS OVERVIEW
             10.4.2 PRODUCTS OFFERED
             10.4.3 RECENT DEVELOPMENTS
             10.4.4 WINNING IMPERATIVES
             10.4.5 CURRENT FOCUS AND STRATEGIES
             10.4.6 THREAT FROM COMPETITION
     10.5 SMURFIT KAPPA GROUP
     10.6 HUHTAMAKI 
     10.7 GWP PACKAGING
     10.8 SAXON PACKAGING
     10.9 SEALED AIR CORPORATION
     10.10 COVERIS
     10.11 OTHER 10-15 PLAYERS

*Note: This is a tentative list of companies, and it may change during the course of study. Financial will be only provided for listed companies.

11 APPENDIX
     11.1 INSIGHTS FROM INDUSTRY EXPERTS
     11.2 DISCUSSION GUIDE
     11.3 AVAILABLE CUSTOMIZATIONS
     11.4 CONNECTED MARKETS
     11.5 RELATED REPORTS

The study involved four major activities to estimate the size of Customized packaging market. Exhaustive secondary research was done to collect information on the market, the peer market, and the parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. Thereafter, the market breakdown and data triangulation procedures were used to estimate the market size of the segments and subsegments.

Secondary Research

In the secondary research process, various secondary sources have been referred to for identifying and collecting information for this study. These secondary sources include annual reports, press releases, investor presentations of companies, white papers, certified publications, trade directories, certified publications, articles from recognized authors, gold standard and silver standard websites, and databases.

Secondary research has been used to obtain key information about the value chain of the industry, monetary chain of the market, the total pool of key players, market classification and segmentation according to industry trends to the bottom-most level, and regional markets. It was also used to obtain information about the key developments from a market-oriented perspective.

Primary Research

The Customized packaging market comprises several stakeholders in the value chain, which include raw material suppliers, manufacturers, distributors, and end users. Various primary sources from the supply and demand sides of the Customized packaging market have been interviewed to obtain qualitative and quantitative information.

The primary interviewees from the demand side include key opinion leaders in end-use sectors. The primary sources from the supply side include manufacturers, associations, and institutions involved in the Customized packaging industry.

The breakdown of profiles of the primary interviewees is illustrated in the figure below:

Customized Packaging Market Size, and Share

Note: Tier 1, Tier 2, and Tier 3 companies are classified based on their market revenue in 2021 available in the public domain, product portfolios, and geographical presence.

Other designations include consultants and sales, marketing, and procurement managers.

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

The top-down and bottom-up approaches have been used to estimate and validate the size of the Customized packaging market.

  • The key players in the industry have been identified through extensive secondary research.
  • The supply chain of the industry has been determined through primary and secondary research.
  • All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources.
  • All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to obtain the final quantitative and qualitative data.
  • The research includes the study of reports, reviews, and newsletters of the key market players, along with extensive interviews for opinions with leaders such as directors and marketing executives.

Customized Packaging Market: Bottom-Up Approach 1

Customized Packaging Market Size, and Share

Source: MarketsandMarkets Analysis

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Data Triangulation

After arriving at the total market size from the estimation process explained above, the overall market has been split into several segments and sub-segments. To complete the overall market engineering process and arrive at the exact statistics for all the segments and sub-segments, the data triangulation and market breakdown procedures have been employed, wherever applicable. The data has been triangulated by studying various factors and trends from both the demand and supply sides. Along with this, the market size has been validated by using both the top-down and bottom-up approaches and primary interviews. Hence, for every data segment, there have been three sources—top-down approach, bottom-up approach, and expert interviews. The data was assumed correct when the values arrived from the three sources matched.

Report Objectives

  • To define, describe, and forecast the size of the Customized packaging market, in terms of value and volume
  • To provide detailed information regarding the major factors (drivers, opportunities, restraints, and challenges) influencing the growth of the market
  • To estimate and forecast the market size based on material, application, and region
  • To forecast the size of the market with respect to major regions, namely, Europe, North America, Asia Pacific, and Middle East & Africa, and South America along with their key countries
  • To strategically analyze micromarkets1 with respect to individual growth trends, prospects, and their contribution to the overall market
  • To analyze opportunities in the market for stakeholders and provide a competitive landscape of market leaders
  • To track and analyze recent developments such as expansions, new product launches, partnerships & agreements, and acquisitions in the market
  • To strategically profile key market players and comprehensively analyze their core competencies2

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