Mobile BI Market

Mobile BI Market by Type (Software, Services), Business Function (IT, Finance, Sales, Marketing, Operations, HR), Business Application, Organization Size (SMES, Large Enterprises), Industry Vertical, and Region - Global Forecast to 2021

Report Code: TC 4884 Jan, 2017, by marketsandmarkets.com

[165 Pages Report] The mobile BI market size is estimated to grow from USD 4.08 billion in 2016 to USD 11.13 billion by 2021, at a Compound Annual Growth Rate (CAGR) of 22.2%. The year 2015 is considered to be the base year while the forecast period is 2016–2021. Major growth drivers of the mobile BI include increasing BYOD trend, rise in importance of mobile enterprise application platform (MEAP), data-driven decision-making, proliferation of in-memory computing. As organizations today have growing access to the real-time data they are leveraging it for gaining competitive edge over their competitors which is coupled with an increase customer satisfaction through enhancements in customer which are supporting factors accelerating the growth of the market.

Market Dynamics

Drivers

  • Increasing BYOD trend
  • Rise of MEAP
  • Growing popularity of REST APIs
  • Proliferation of in-memory computing
  • Rapid advancement of mobile device features

Restraints

  • Difficulty in identifying durable RoI
  • Lack of sustainable data governance process

Opportunities

  • Access to real-time data
  • Increased profitability through customer satisfaction
  • Increased efficiency in operations and business processes

Challenges

  • Privacy and data security concerns
  • Designing for mobile devices
  • Maintaining uninterrupted network connectivity

Increased accessibility to the real-time data to analyze customer behavior and deliver better service is driving the global mobile BI market

Modern BI applications enable business users to manage their workloads and access critical data, on-the-move. Diverse set of applications are being integrated with BI solutions designed and delivered on mobile platform, scattered through various verticals of industries. Organizations have more access to data than ever before and are working to optimize it to make better business decisions. Thus, depending upon the requirement, marketers can deploy different mobile marketing analytics solutions, such as campaign performance management, web & ecommerce analytics, customer profitability analytics, and customer relationship management analytics. Further, this is growth is additionally fueled as mobile analytics solutions enable operation managers to realize the asset failure in advance, which will help in the improvement of asset management through better visibility into assets via real-time monitoring through mobile BI, equipped with decision management and predictive analytics capabilities.



Following are the objectives of the report:

  • To define, describe, and forecast the mobile BI market on the basis of types, services, business functions, applications, organization size, industry verticals, and regions
  • To provide a detailed information regarding the major factors influencing the growth of the market (drivers, restraints, opportunities, and challenges)
  • To strategically analyze subsegments with respect to individual growth trends, future prospects, and contribution to the total market
  • To analyze the opportunities in the market for stakeholders and to provide the details of a competitive landscape for the major players
  • To forecast the revenue of market segments with respect to all the major regions, namely, North America, Europe, Asia-Pacific (APAC), Latin America, and Middle East & Africa (MEA)
  • To strategically profile key players and comprehensively analyze their recent developments and positioning
  • To analyze competitive developments, such as mergers & acquisitions, new product launches, and research & development activities in the market

During this research study, major players operating in the mobile BI market in various regions have been identified, and their offerings, regional presence, and distribution channels have been analyzed through in-depth discussions. Top-down and bottom-up approaches have been used to determine the overall market size. Sizes of the other individual markets have been estimated using the percentage splits obtained through secondary sources such as Hoovers, Bloomberg BusinessWeek, and Factiva, along with primary respondents. The entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews with industry experts such as CEOs, VPs, directors, and marketing executives for key insights (both qualitative and quantitative) pertaining to the market. The figure below shows the breakdown of the primaries on the basis of the company type, designation, and region considered during the research study.

To know about the assumptions considered for the study download pdf brochure

comprises vendors, such as IBM Corporation (U.S.), SAP SE (Germany), Microsoft Corporation (U.S.), Oracle Corporation (U.S.), MicroStrategy (U.S.), SAS Institute (U.S.), Tableau Software (U.S.), Information Builders (U.S.), TIBCO Software (U.S.), Yellowfin International Pty Ltd. (U.S.), and Qlik Technologies (U.S.). Other stakeholders of the mobile BI market include analytics service providers, consulting service providers, Information Technology (IT) service providers, resellers, enterprise users, and technology providers.


Major Market Developments

  • In December 2016, Microsoft introduced the Power BI app for Android tablets. With this new app, customers can access and interact with all their Power BI and SQL Server 2016 Reporting Services (SSRS) business data, anywhere and anytime.
  • In June 2016, Tableau Software launched Tableau Mobile for Android phones. Tableau has offered fast, native mobile apps for Apple’s iPhone, iPad, Android tablets, and Google’s mobile OS.
  • In October 2015, Oracle introduced visual analytics in the cloud with a new data visualization cloud service, which makes rich and powerful visual analytics accessible to every business user. The creation and sharing of analytic insights is supported on mobile, tablet, and desktop devices, enabling complete flexibility & unlimited access.

Key Target Audience for Mobile BI Market

  • Solution vendors
  • Original equipment manufacturers
  • System integrators
  • Advisory firms
  • National regulatory authorities
  • Venture capitalists
  • Private equity groups
  • Investment houses
  • Equity research firms 

Scope of the Mobile BI Market Research Report

By Type:

  • Software
  • Service
    • Managed Service
    • Professional Service
      • Support and Maintenance
      • Consulting Service

By Business Functions

  • IT
  • Marketing
  • Sales
  • Operations
  • Finance
  • Human resources (HR)

By Application:

  • Fraud and security management
  • Sales and marketing management
  • Predictive asset maintenance
  • Risk and compliance management
  • Customer engagement and analysis
  • Supply chain management and procurement
  • Operations management
  • Others 

By Deployment Model:

  • On-Premise
  • Hosted/ On-Cloud

By Organization Size:

  • Large Enterprise
  • Small and Medium Enterprise (SME)

By Deployment Model:

  • Banking, Financial Services, and Insurance (BFSI)
  • Telecommunications and IT
  • Retail and eCommerce
  • Healthcare and life sciences
  • Manufacturing
  • Government
  • Energy and utilities
  • Media and entertainment
  • Transportation and logistics
  • Others 

By Geography:

  • North America
  • Europe
  • Asia Pacific (APAC)
  • Middle East and Africa (MEA)
  • Latin America (LA)

Critical questions which the report answers

  • What are new application areas which the mobile BI companies are exploring?
  • Which are the key players in the market and how intense is the competition?

Available Customizations:

Based on the given market data, MarketsandMarkets offers customizations in the reports as per the client’s specific requirements. The available customization options are as follows:
Geographic Analysis

  • Further country-wise breakdown of the market in APAC based on application

Company Information

    Detailed analysis and profiling of additional market players (Up to 5)

    The mobile Business Intelligence (BI) market size is expected to grow from USD 4.08 billion in 2016 to USD 11.13 billion by 2021, at a Compound Annual Growth Rate (CAGR) of 22.2% during the forecast period. The major growth drivers of the mobile BI market include increase in the Bring Your Own Device (BYOD) trend, rise of Mobile Enterprise Application Platform (MEAP), growing popularity of Representational State Transfer Application Programming Interface (REST APIs), proliferation of in-memory computing, and rapid advancement of mobile device features.

    Mobile BI comprises both technical and organizational elements that give access to historical and real-time data along with data analysis tools and BI to its users on mobile devices, such as smartphones and tablets. A robust mobile BI software gives users, a way to access, manage, sort, and visualize significant information & data in real-time. This enables effective management support and decision-making to increase the organizational performance, overall. Mobile BI technology is gaining traction in the market, as it allows business users to easily source data for reporting & analysis, facilitates comprehensible BI tools, and provides access to intuitive customizable end-user interfaces. It helps companies cut inevitable losses, gain operational insights, and grab new opportunities.

    The mobile BI market is segmented, on the basis of application, including fraud & security management, sales & marketing management, predictive asset maintenance, risk management, customer engagement & analysis, supply chain management & procurement, operations management, and others, such as workforce management and network management & optimization. As sales and marketing helps marketers to be more efficient in executing their ideas and lower the cost spent on marketing activities, it is estimated to have the largest market share during the forecast period.

    Mobile enterprise application solutions and services are widely accepted by enterprises in the region and would be a driving factor for the region to grow. Thus, APAC region is expected to have the highest growth rate in the next few years in the mobile BI market, as a result of its growing technology adoption rate. Many Asian countries are leveraging on information-intensive technologies and mobile BI is one of the leading technology trends. SAP, SAS, Microsoft, Oracle, and IBM account for the majority of shares in the mobile BI market in this region, along with several other significant BI solution providers. Moreover, with new growth opportunities declining in conventional, strong markets like North America and Europe, a majority of vendors are showing an interest in the APAC region. The major countries in APAC that are technology-driven and present major opportunities in terms of investments and revenue, include Australia, China, Japan, India, and South Korea.



    Mobile analytics solutions help organizations capture, consolidate, and analyze customer interactions with structured and unstructured data across all channels and provide quick insights, while on-the-move is major factor fueling the growth of Mobile BI market

    Banking, Financial Services, and Insurance

    Mobile enablement of Enterprise Performance Management (EPM) processes is a key factor in driving the growth of mobile BI in the BFSI vertical. Being a customer-centric industry, organizations in the BFSI sector have realized the benefits of equipping their employees with mobile BI solutions. With mobile BI solutions, organizations can empower their wealth advisors with apps that provide advanced analytics and real-time insights into markets and portfolios.

    IT and Telecommunications

    With cut-throat competition, the proliferation of data due to extensive use of social platforms and the constant inflow of new players in the market make it crucial for the IT and telecom companies to understand and respond to their customers promptly. Furthermore, with an aim to increase loyalty, reduce churn, improve operational efficiency, and support new business models, companies in this sector require mobile BI solutions to enable their employees with appropriate analytics tools on-the-move.

    Retail and Ecommerce

    The adoption of mobile BI in retail and ecommerce is fundamental and is expected to increase further, as it is directly driving profits by providing analytics capabilities into the hands of retailers. Retail organizations depend on BI solutions which enables business users and decision makers with access to data with data exploration, data integration, appropriate analytics tools, and data visualization technology. Retail chains can empower their employees by deploying mobile BI solutions and enable them to evaluate the customer data & gather insights into customers, products, and transactions at their fingertips.

    Healthcare and Life Sciences

    Mobile BI is widely adopted for operational and supply chain in the healthcare and life sciences industry, as it enables healthcare professionals with the ability to monitor the supply, demand, and operational process, regardless of location. Many operations take place in hospitals and mobile applications must be able to function in an offline mode. Thus, offline analysis and exploration by storing data on the device will significantly increase the usability of mobile BI applications in the industry.

    Critical questions the report answers:

    • Where will all these developments take the industry in the mid to long term?
    • What are the upcoming industry applications for mobile BI market?

    Lack of suitable data governance process is one of the factors hindering the growth of the mobile BI market. Organizations are required to get involved with the data governance process on a much broader scale, when it comes to mobile BI. In such cases, big data governance requires an involvement of middle management with the top executives. Organizations also need to invest in training and education for required big data governance. Many organizations are still not ready with the proper long-term data governance strategies. Thus, it restrains the adoption and demand of mobile BI across organizations, which are not ready with such processes.

    Major vendors that offer mobile BI software and services globally are IBM Corporation (U.S.), SAP SE (Germany), Microsoft Corporation (U.S.), Oracle Corporation (U.S.), MicroStrategy (U.S.), SAS Institute (U.S.), Tableau Software (U.S.), Information Builders (U.S.), TIBCO Software (U.S.), Yellowfin International Pty Ltd. (U.S.), and Qlik Technologies (U.S.). These vendors have adopted different types of organic and inorganic growth strategies, such as new product launches, partnerships & collaborations, and mergers & acquisitions to expand their offerings in the mobile BI market.

    To speak to our analyst for a discussion on the above findings, Speak To Analyst.

Table of Contents

1 Introduction (Page No. - 15)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
           1.3.1 Markets Covered
           1.3.2 Years Considered for the Study
    1.4 Currency
    1.5 Limitations
    1.6 Stakeholders

2 Research Methodology (Page No. - 18)
    2.1 Research Data
           2.1.1 Secondary Data
                    2.1.1.1 Key Data From Secondary Sources
           2.1.2 Primary Data
                    2.1.2.1 Key Data From Primary Sources
                    2.1.2.2 Key Industry Insights
                    2.1.2.3 Breakdown of Primaries
    2.2 Market Size Estimation
    2.3 Market Breakdown and Data Triangulation
    2.4 Research Assumptions
           2.4.1 Assumptions
    2.5 Vendor Analysis Methodology

3 Executive Summary (Page No. - 27)

4 Premium Insights (Page No. - 34)
    4.1 Attractive Market Opportunities in the Mobile BI Market
    4.2 Market Share Across Various Regions
    4.3 Mobile BI Market: Industry Vertical and Region Market
    4.4 Life Cycle Analysis, By Region, 2016

5 Market Overview (Page No. - 36)
    5.1 Introduction
    5.2 Market Evolution
    5.3 Market Segmentation
           5.3.1 By Type
           5.3.2 By Service
           5.3.3 By Professional Service
           5.3.4 By Business Function
           5.3.5 By Application
           5.3.6 By Organization Size
           5.3.7 By Industry Vertical
           5.3.8 By Region
    5.4 Market Dynamics
           5.4.1 Drivers
                    5.4.1.1 Increasing BYOD Trend
                    5.4.1.2 Rise of Mobile Enterprise Application Platform
                    5.4.1.3 Growing Popularity of Representational State Transfer Application Programming Interfaces
                    5.4.1.4 Proliferation of In-Memory Computing
                    5.4.1.5 Rapid Advancement of Mobile Device Features
           5.4.2 Restraints
                    5.4.2.1 Difficulty in Identifying Significant Return on Investment
                    5.4.2.2 Lack of Suitable Data Governance Process
           5.4.3 Opportunities
                    5.4.3.1 Access to Real-Time Data
                    5.4.3.2 Increased Profitability Through Customer Satisfaction
                    5.4.3.3 Increased Efficiency in Operations and Business Processes
           5.4.4 Challenges
                    5.4.4.1 Privacy and Data Security Concerns
                    5.4.4.2 Designing for Mobile Devices
                    5.4.4.3 Maintaining Uninterrupted Network Connectivity
    5.5 Types of Mobile BI
           5.5.1 Passive Mobile BI
           5.5.2 Active Mobile BI

6 Industry Trends (Page No. - 48)
    6.1 Introduction
    6.2 Value Chain Analysis
    6.3 Mobile BI User Trends
           6.3.1 Executives
           6.3.2 Field Workers
           6.3.3 Business Analysts
           6.3.4 Clerical Staff
    6.4 Strategic Benchmarking
           6.4.1 Strategic Benchmarking: Partnerships and Collaborations
           6.4.2 Strategic Benchmarking: New Product Development

7 Mobile BI Market Analysis, By Type (Page No. - 51)
    7.1 Introduction
    7.2 Software
    7.3 Services
           7.3.1 Professional Services
                    7.3.1.1 System Deployment and Integration
                    7.3.1.2 Support and Maintenance
                    7.3.1.3 Consulting Services
           7.3.2 Managed Services

8 Mobile BI Market Analysis, By Business Function (Page No. - 60)
    8.1 Introduction
    8.2 Information Technology
    8.3 Finance
    8.4 Sales
    8.5 Marketing
    8.6 Operations
    8.7 Human Resources

9 Mobile BI Market Analysis, By Application (Page No. - 67)
    9.1 Introduction
    9.2 Fraud and Security Management
    9.3 Sales and Marketing Management
    9.4 Reductive Asset Maintenance
    9.5 Risk and Compliance Management
    9.6 Customer Engagement and Analysis
    9.7 Supply Chain Management and Procurement
    9.8 Operations Management
    9.9 Others

10 Mobile BI Market Analysis, By Organization Size (Page No. - 76)
     10.1 Introduction
     10.2 Large Enterprises
     10.3 Small and Medium Enterprises

11 Mobile BI Market Analysis, By Industry Vertical (Page No. - 80)
     11.1 Introduction
     11.2 Banking, Financial Services, and Insurance
     11.3 IT and Telecommunications
     11.4 Retail and Ecommerce
     11.5 Healthcare and Life Sciences
     11.6 Manufacturing
     11.7 Government and Defense
     11.8 Energy and Utilities
     11.9 Transportation and Logistics
     11.10 Media and Entertainment
     11.11 Others

12 Geographic Analysis (Page No. - 90)
     12.1 Introduction
     12.2 North America
     12.3 Europe
     12.4 Asia-Pacific
     12.5 Middle East and Africa
     12.6 Latin America

13 Competitive Landscape (Page No. - 111)
     13.1 Overview
     13.2 Competitive Situations and Trends
             13.2.1 New Product Launches
             13.2.2 Partnerships, Collaborations, and Agreements
             13.2.3 Mergers and Acquisitions
             13.2.4 Expansions
             13.2.5 Venture Capital Funding
     13.3 Mobile BI: MnM Vendor Analysis

14 Company Profiles (Page No. - 122)
     14.1 Introduction
(Overview, Financials, Products & Services, Strategy, and Developments)*
     14.2 International Business Machines Corporation
     14.3 SAP SE
     14.4 Microsoft Corporation
     14.5 Oracle Corporation
     14.6 MicroStrategy, Incorporated
     14.7 SAS Institute
     14.8 Tableau Software
     14.9 Information Builders, Inc.
     14.10 TIBCO Software, Inc.
     14.11 Yellowfin International Pty. Ltd
     14.12 Qlik Technologies, Inc.

*Details on Overview, Financials, Product & Services, Strategy, and Developments Might Not Be Captured in Case of Unlisted Companies.

15 Key Innovators (Page No. - 153)
     15.1 Dundas Data Visualization, Inc.
     15.2 Rosslyn Analytics, Ltd
     15.3 Big Data Bizviz
     15.4 Zoho Corporation

16 Appendix (Page No. - 157)
     16.1 Insights of Industry Experts
     16.2 Discussion Guide
     16.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     16.4 Introducing RT: Real-Time Market Intelligence
     16.5 Available Customization
     16.6 Related Reports
     16.7 Author Details


List of Tables (81 Tables)

Table 1 Mobile BI Market Size and Growth, 2016–2021 (USD Billion, Y-O-Y %)
Table 2 Market Size, By Type, 2014–2021 (USD Million)
Table 3 Software: Market Size, By Region, 2014–2021 (USD Million)
Table 4 Services: Market Size, By Type, 2014–2021 (USD Million)
Table 5 Services: Market Size, By Region, 2014–2021 (USD Million)
Table 6 Professional Services: Market Size, By Region, 2014–2021 (USD Million)
Table 7 System Deployment and Integration: Market Size, By Region, 2014–2021 (USD Million)
Table 8 Support and Maintenance: Market Size, By Region, 2014–2021 (USD Million)
Table 9 Consulting Services: Market Size, By Region, 2014–2021 (USD Million)
Table 10 Managed Services: Market Size, By Region, 2014–2021 (USD Million)
Table 11 Mobile BI Market Size, By Business Function, 2014–2021 (USD Million)
Table 12 Information Technology: Market Size, By Region, 2014–2021 (USD Million)
Table 13 Finance: Market Size, By Region, 2014–2021 (USD Million)
Table 14 Sales: Market Size, By Region, 2014–2021 (USD Million)
Table 15 Sales: Market Size, By Region, 2014–2021 (USD Million)
Table 16 Operations: Market Size, By Region, 2014–2021 (USD Million)
Table 17 Human Resources: Market Size, By Region, 2014–2021 (USD Million)
Table 18 Mobile BI Market Size, By Application, 2014–2021 (USD Million)
Table 19 Fraud and Security Management: Market Size, By Region, 2014–2021 (USD Million)
Table 20 Sales and Marketing Management: Market Size, By Region, 2014–2021 (USD Million)
Table 21 Predictive Asset Maintenance: Market Size, By Region, 2014–2021 (USD Million)
Table 22 Risk and Compliance Management: Market Size, By Region, 2014–2021 (USD Million)
Table 23 Customer Engagement and Analysis: Market Size, By Region, 2014–2021 (USD Million)
Table 24 Supply Chain Management and Procurement: Market Size, By Region, 2014–2021 (USD Million)
Table 25 Operations Management: Market Size, By Region, 2014–2021 (USD Million)
Table 26 Others: Market Size, By Region, 2014–2021 (USD Million)
Table 27 Mobile BI Market Size, By Organization Size, 2014–2021 (USD Million)
Table 28 Large Enterprises: Market Size, By Region, 2014–2021 (USD Million)
Table 29 Small and Medium Enterprises: Market Size, By Region, 2014–2021 (USD Million)
Table 30 Mobile BI Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 31 Banking, Financial Services, and Insurance: Market Size, By Region, 2014–2021 (USD Million)
Table 32 IT and Telecommunications: Market Size, By Region, 2014–2021 (USD Million)
Table 33 Retail and Ecommerce: Market Size, By Region, 2014–2021 (USD Million)
Table 34 Healthcare and Life Sciences: Market Size, By Region, 2014–2021 (USD Million)
Table 35 Manufacturing: Market Size, By Region, 2014–2021 (USD Million)
Table 36 Government and Defense: Market Size, By Region, 2014–2021 (USD Million)
Table 37 Energy and Utilities: Market Size, By Region, 2014–2021 (USD Million)
Table 38 Transportation and Logistics: Market Size, By Region, 2014–2021 (USD Million)
Table 39 Media and Entertainment: Market Size, By Region, 2014–2021 (USD Million)
Table 40 Others: Market Size, By Region, 2014–2021 (USD Million)
Table 41 Mobile BI Market Size, By Region, 2014–2021 (USD Million)
Table 42 North America: Market Size, By Type, 2014–2021 (USD Million)
Table 43 North America: Market Size, By Service, 2014–2021 (USD Million)
Table 44 North America: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 45 North America: Market Size, By Organization Size, 2014–2021 (USD Million)
Table 46 North America: Market Size, By Business Function, 2014–2021 (USD Million)
Table 47 North America: Market Size, By Application, 2014–2021 (USD Million)
Table 48 North America: Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 49 Europe: Mobile BI Market Size, By Type, 2014–2021 (USD Million)
Table 50 Europe: Market Size, By Service, 2014–2021 (USD Million)
Table 51 Europe: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 52 Europe: Market Size, By Business Function, 2014–2021 (USD Million)
Table 53 Europe: Market Size, By Application, 2014–2021 (USD Million)
Table 54 Europe: Market Size, By Organization Size, 2014–2021 (USD Million)
Table 55 Europe: Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 56 Asia-Pacific: Mobile BI Market Size, By Type, 2014–2021 (USD Million)
Table 57 Asia-Pacific: Market Size, By Service, 2014–2021 (USD Million)
Table 58 Asia-Pacific: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 59 Asia-Pacific: Market Size, By Business Function, 2014–2021 (USD Million)
Table 60 Asia-Pacific: Market Size, By Application, 2014–2021 (USD Million)
Table 61 Asia-Pacific: Market Size, By Organization Size, 2014–2021 (USD Million)
Table 62 Asia-Pacific: Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 63 Middle East and Africa: Mobile BI Market Size, By Type, 2014–2021 (USD Million)
Table 64 Middle East and Africa: Market Size, By Service, 2014–2021 (USD Million)
Table 65 Middle East and Africa: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 66 Middle East and Africa: Market Size, By Business Function, 2014–2021 (USD Million)
Table 67 Middle East and Africa: Market Size, By Application, 2014–2021 (USD Million)
Table 68 Middle East and Africa: Market Size, By Organization Size, 2014–2021 (USD Million)
Table 69 Middle East and Africa: Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 70 Latin America: Mobile BI Market Size, By Type, 2014–2021 (USD Million)
Table 71 Latin America: Market Size, By Service, 2014–2021 (USD Million)
Table 72 Latin America: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 73 Latin America: Market Size, By Business Function, 2014–2021 (USD Million)
Table 74 Latin America: Market Size, By Application, 2014–2021 (USD Million)
Table 75 Latin America: Market Size, By Organization Size, 2014–2021 (USD Million)
Table 76 Latin America: Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 77 New Product Launches, 2014–2016
Table 78 Partnerships, Collaborations, and Agreements, 2014–2016
Table 79 Mergers and Acquisitions, 2014–2016
Table 80 Expansions, 2014–2016
Table 81 Venture Capital Funding, 2014–2016


List of Figures (59 Figures)

Figure 1 Mobile BI Market: Research Design
Figure 2 Market Size Estimation Methodology: Bottom-Up Approach
Figure 3 Market Size Estimation Methodology: Top-Down Approach
Figure 4 Data Triangulation
Figure 5 Vendor Analysis: Criteria Weightage
Figure 6 Mobile BI Market is Expected to Grow in the Global Market During the Forecast Period
Figure 7 Market Snapshot on the Basis of Type (2016 vs 2021)
Figure 8 Market Snapshot on the Basis of Service
Figure 9 Market Snapshot on the Basis of Professional Service
Figure 10 Market Snapshot on the Basis of Business Function
Figure 11 Market Snapshot on the Basis of Application
Figure 12 Market Snapshot on the Basis of Organization Size
Figure 13 Market Snapshot on the Basis of Industry Vertical (2016 vs 2021)
Figure 14 Lucrative Market Prospects in the Mobile BI Market During the Forecast Period
Figure 15 North America Commands Over the Mobile BI Market By Covering the Largest Market Size in 2016
Figure 16 Banking, Financial Services, and Insurance Vertical and North America in the Region Segment is Expected to Gain the Largest Market Share in 2016
Figure 17 Asia-Pacific Soon to Enter the Exponential Growth Phase During the Period of 2016–2021
Figure 18 Evolution of Mobile BI
Figure 19 Market Segmentation By Type
Figure 20 Market Segmentation By Service
Figure 21 Market Segmentation By Professional Service
Figure 22 Market Segmentation By Business Function
Figure 23 Market Segmentation By Application
Figure 24 Market Segmentation By Organization Size
Figure 25 Market Segmentation By Industry Vertical
Figure 26 Market Segmentation By Region
Figure 27 Market Drivers, Restraints, Opportunities, and Challenges (DROC)
Figure 28 Mobile BI Market: Value Chain Analysis
Figure 29 Strategic Benchmarking: Partnerships and Collaborations During the Period of 2014–2016
Figure 30 Strategic Benchmarking: New Product Development and Product Upgradations During the Period of 2014–2016
Figure 31 The Services Segment is Expected to Have the Highest CAGR During the Forecast Period
Figure 32 The Managed Services Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 33 Support and Maintenance Services Segment is Expected to Have the Highest CAGR During the Forecast Period
Figure 34 The Sales Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 35 Predictive Asset Maintenance is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 36 SMES  are Expected to Adopt Mobile BI Solutions at the Highest CAGR During the Forecast Period
Figure 37 The Healthcare and Life Sciences Vertical is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 38 Asia-Pacific is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 39 Asia-Pacific is Expected to Grow at the Highest CAGR in the Mobile BI Market During Forecast Period
Figure 40 North America Market Snapshot
Figure 41 Asia-Pacific Market Snapshot
Figure 42 Companies Adopted Partnerships, Collaborations, and Agreements as the Key Growth Strategy During the Period 2014–2016
Figure 43 Market Evaluation Framework
Figure 44 Battle for Market Share: Partnerships, Collaborations, and Agreements is the Key Strategy in the Mobile BI Market in the Forecast Period
Figure 45 Product Offerings Comparison
Figure 46 Business Strategies Comparison
Figure 47 Geographic Revenue Mix of Top Five Market Players
Figure 48 IBM Corporation: Company Snapshot
Figure 49 IBM Corporation: SWOT Analysis
Figure 50 SAP SE: Company Snapshot
Figure 51 SAP SE: SWOT Analysis
Figure 52 Microsoft Corporation: Company Snapshot
Figure 53 Microsoft Corporation: SWOT Analysis
Figure 54 Oracle Corporation: Company Snapshot
Figure 55 Oracle Corporation: SWOT Analysis
Figure 56 Microstrategy, Incorporated: Company Snapshot
Figure 57 Microstrategy, Incorporated: SWOT Analysis
Figure 58 SAS Institute: Company Snapshot
Figure 59 Tableau Software: Company Snapshot


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