MVNO Market

MVNO Market by Operational Model (Reseller, Service Operator, Full MVNO), Subscriber (Consumer, Enterprise), Service Type (Postpaid, Prepaid), Business Model (Discount, Ethnic, Business, Youth/Media) and Region - Global Forecast to 2028

Report Code: TC 7429 Sep, 2023, by marketsandmarkets.com

The global Mobile Virtual Network Operator (MVNO) Market size was worth $84.6 billion in 2023. It is expected to grow at a compound annual growth rate (CAGR) of 6.7% to reach $116.8 billion by 2028. Many countries, such as US, China, UK, Brazil, Germany and Japan, are industrial automation and digital manufacturing leaders. The deployment of IoT devices and connectivity solutions in the automotive, electronics, and robotics industries drives the demand for MVNO services that enable seamless connectivity and data transmission.

MVNO Market

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MVNO Market

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Mobile Virtual Network Operator (MVNO) Market Dynamics

Driver:  Profit maximization opportunity for both MNOs and MVNOs.

A promising avenue for profit maximization that can benefit both MVNOs and MNOs centers around infrastructure sharing. By strategically entering into agreements that allow MVNOs to utilize MNOs' network infrastructure, both parties can unlock substantial financial advantages. MVNOs gain access to a reliable and extensive network without the massive capital expenditure required for network deployment, significantly reducing operating costs. Simultaneously, MNOs capitalize on underutilized network capacity, effectively monetizing their infrastructure investments. This sharing model can stimulate revenue growth for MNOs while allowing MVNOs to operate competitively, offering more cost-effective services to consumers. Moreover, it fosters a collaborative ecosystem where both entities can explore additional opportunities for revenue generation, such as joint marketing efforts and the development of innovative service packages, ultimately driving profit maximization for both MVNOs and MNOs in an increasingly dynamic telecommunications landscape. On the other hand, MVNOs do not own the network infrastructure as it requires high Capital Expenditure (CAPEX). Instead, they opt for an agreement with MNOs to use MNO networks for specific geography and time periods. Hence, small and innovative companies can enter this market without having large CAPEX and OPEX.

Restraint: MNOs giving low priority to MVNO customers

The practice of mobile network operators (MNOs) giving low priority to mobile virtual network operator (MVNO) customers has been a contentious issue in the telecommunications industry. Often, MNOs operate their networks with a tiered quality of service model, where their retail customers are given higher priority over MVNO customers who rely on their infrastructure. During network congestion or high traffic, MVNO customers may experience slower data speeds or lower call quality than the MNO's subscribers. From the MNOs’ perspective, this prioritization is often justified to protect the quality of service for their direct customers who pay premium rates. However, it can be perceived as unfair treatment by MVNOs and their customers, as MVNOs are essentially reselling the MNOs’ services to their customer base. The consequences of this practice can include frustrated MVNO customers, decreased customer satisfaction, and potential churn from the MVNO's side. To address this issue and ensure fairness, regulatory bodies in some regions have imposed rules and regulations on MNOs, mandating equal treatment of MVNO and MNO customers regarding network priority during congestion. Such regulations aim to create a level playing field in the telecommunications market, ensuring that MVNOs can provide competitive and reliable services to their customers while also allowing MNOs to maintain network quality for all users. In conclusion, the prioritization of MNO customers over MVNO customers during times of network congestion has been a contentious issue, highlighting the need for regulatory oversight to ensure fair treatment and service quality for all consumers in the telecommunications industry.

Opportunity: Adoption of IoT, M2M, and BYOD by MVNOs to attract new customers

IoT refers to connected devices in the network that include everything from personal to business appliances that use Wi-Fi , ZigBee, Bluetooth, or Low Power Wide Area Network (LPWAN) radio standards for communicating with each other. IoT and M2M are changing every aspect of business as compared to any other technology. As per Statista Research Department, approximately 30 billion devices will be connected by 2020. The connected device would generate huge traffic on the network, creating opportunities for MVNOs. By understanding the ecosystem of IoT and how things or objects are connected and interact, the MVNO service provider can develop tailored services that help enterprises and customers run their IoT devices and manage network traffic smoothly. In addition, BYOD is also gaining momentum across the globe. The proliferation of smartphones and tablets across enterprises fueled the growth of the BYOD trend in businesses. BYOD helps MVNOs increase workforce productivity and overall business efficiency. However, they would face challenges while integrating their services on different devices as all the devices have different architecture and hardware. BYOD would significantly reduce the setup cost for enterprises and customers.

Challenge: Stringent government rules and regulations for MNOs and MVNOs

Regulatory bodies such as the Federal Communications Commission (FCC) of the US, General Data Protection Regulation (GDPR) of Europe, Telecom Regulatory Authority of India (TRAI) of India, National Broadcasting and Telecommunications Commission (NBTC) of Thailand, and Agência Nacional de Telecomunicações (Anatel) of Brazil have stringent rules to which all the MVNOs must adhere. The EU GDPR focuses on safeguarding the Personally Identifiable Information (PII) of citizens. The GDPR compliance solutions are used extensively in Europe and North America compared to other regions, where the adoption rate of GDPR compliance solutions and services is slow. GDPR provides companies with an opportunity to build customer trust in their business, which could improve sales and business performance. It would contribute to raising business standards, becoming central to business operations, and resonating with brand values. It would help drive consistent practice across borders, creating a more secure environment for transferring data, which, in turn, would increase opportunities for doing business. It provides greater legal harmonization, removing some of the complexities of geographical variations in law.

MVNO
Market Ecosystem

Prominent companies in this market include a well-established, financially stable provider of the MVNO market. These companies have innovated their offerings and possess a diversified product portfolio, state-of-the-art technologies, and marketing networks. Prominent companies in this market include as Virgin Media Business (UK), Dataxoom (US), Lebara (UK), KDDI (Japan), Asahi Net (Japan), Virgin Mobile (US), Tracfone Wireless (US), Boost Mobile (US), Lycamobile (UK), Tesco Mobile (UK).

MVNO Market

By subscriber, the enterprise segment is expected to grow with the highest CAGR during the forecast period

MVNOs are exclusively hosted in secure cloud environments, making their services more scalable, faster to deploy, and less CAPEX-intensive to manage. This also makes the MVNO model more viable for medium and large enterprises. For example, under enterprise MVNOs, employees could bring their phones to work and get a branded SIM and associated number while retaining their number. Any data used on corporate apps could be charged to employers, while private app usage could be charged directly to employees, whether roaming or at home.

Based on region, Europe is expected to hold the largest market size during the forecast period

European MVNO market has several other driving factors, such as the rising demand for affordable data packs, BYOD device capabilities, and easy accessibility to MVNOs. The region is home to large telecom companies, such as Orange, Deutsche Telekom, Vodafone, Telefonica, and Telecom Italia, which help MVNOs with reliable networks. In Europe, the overall MVNO market is robust and is expected to develop and advance over the forecast period. The market offers massive opportunities for MVNO providers, as various enterprises are moving from traditional MNOs to MVNOs.

MVNO Market Size, and Share

Market Players:

The major players in the mobile virtual network operator (MVNO) market are as Virgin Media Business (UK), Dataxoom (US), Lebara (UK), KDDI (Japan), Asahi Net (Japan). These players have adopted various growth strategies, such as partnerships, agreements and collaborations, new product launches, product enhancements, and acquisitions to expand their footprint in the MVNO market.

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Scope of the Report

Report Metrics

Details

Market size available for years

2018-2028

Base year considered

2022

Forecast period

2023–2028

Forecast units

Value (USD) Million/Billion

Segments Covered

Operational Model (Reseller, Service Operator and Full MVNO), Subscriber (Consumer and Enterprise), Service Type (Postpaid and Prepaid), Business Model (Discount, Specialist Data, Ethnic, Business, International/Roaming, Youth/Media, Bundled and Others), and Region

Region covered

North America, Europe, Asia Pacific, Middle East & Africa, Latin America

Companies covered

Virgin Media Business (UK), Dataxoom (US), Lebara (UK), KDDI (Japan), Asahi Net (Japan), Virgin Mobile (US), Tracfone Wireless (US), Boost Mobile (US), Lycamobile (UK), Tesco Mobile (UK), Postemobile (UK), Airvoice Wireless (US), Asda Mobile (UK), Giffgaff (UK), Kajeet (US), Voiceworks (Netherlands), Ting (US), Red Pocket Mobile (US), Consumer Cellular (US), Hologram (US), 1oT (Estonia), Soracom (Japan), Onomondo (Denmark), Airlinq (US), EMnify (Germany), and 1NCE (Germany)

This research report categorizes the mobile virtual network operator (MVNO) market based on offering, functions, deployment model, organization size, vertical, and region.

Based on Operational Model:
  • Reseller
  • Service Operator
  • Full MVNO
Based on Subscriber:
  • Consumer
  • Enterprise
Based on Service Type:
  • Postpaid
  • Prepaid
Based on Business Model:
  • Discount
  • Specialist Data
  • Ethnic
  • Business
  • International/Roaming
  • Youth/Media
  • Bundled
  • Others
Based on the region:
  • North America
    • US
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • Australia and New Zealand (ANZ)
    • Rest of Asia Pacific
  • Middle East & Africa
    • Middle East
    • Africa
    • Rest of Middle East & Africa
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America

Recent Developments

  • In March 2023, KDDI and Rakuten Mobile partnered to launch a new MVNO service for businesses. The service, KDDI Rakuten Mobile Business, was expected to offer mobile phone plans to businesses of all sizes.
  • In February 2023, KDDI and NTT Docomo entered into a partnership to launch a new MVNO service for students. The service, called KDDI Docomo Student, was expected to offer mobile phone plans to students at participating universities.
  • In January 2023, KDDI and China Mobile Japan partnered to launch a new MVNO service in Japan. The service, called KDDI China Mobile Japan, was launched to offer mobile phone plans to Chinese tourists visiting Japan.

Frequently Asked Questions (FAQ):

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TABLE OF CONTENTS
 
1 INTRODUCTION (Page No. - 21)
    1.1 STUDY OBJECTIVES 
    1.2 MARKET DEFINITION 
           1.2.1 INCLUSIONS AND EXCLUSIONS
    1.3 MARKET SCOPE 
           1.3.1 MARKET SEGMENTATION
           1.3.2 REGIONS COVERED
           1.3.3 YEARS CONSIDERED
    1.4 CURRENCY CONSIDERED 
           TABLE 1 USD EXCHANGE RATES, 2020–2022
    1.5 STAKEHOLDERS 
    1.6 SUMMARY OF CHANGES 
           1.6.1 RECESSION IMPACT
 
2 RESEARCH METHODOLOGY (Page No. - 26)
    2.1 RESEARCH DATA 
           FIGURE 1 MVNO MARKET: RESEARCH DESIGN
           2.1.1 SECONDARY DATA
           2.1.2 PRIMARY DATA
                    2.1.2.1 Breakup of primaries
                    2.1.2.2 Key industry insights
    2.2 MARKET BREAKUP AND DATA TRIANGULATION 
           FIGURE 2 DATA TRIANGULATION
    2.3 MARKET SIZE ESTIMATION 
           2.3.1 TOP-DOWN APPROACH
           2.3.2 BOTTOM-UP APPROACH
    2.4 MARKET FORECAST 
           TABLE 2 FACTOR ANALYSIS
    2.5 RESEARCH ASSUMPTIONS AND LIMITATIONS 
           2.5.1 STUDY ASSUMPTIONS
           2.5.2 LIMITATIONS
    2.6 IMPLICATION OF RECESSION ON MVNO MARKET 
           FIGURE 3 MARKET TO WITNESS SLIGHT DIP IN Y-O-Y IN 2023
 
3 EXECUTIVE SUMMARY (Page No. - 34)
    FIGURE 4 MARKET, 2021–2028 (USD MILLION) 
    FIGURE 5 MARKET: REGIONAL SHARE, 2023 
 
4 PREMIUM INSIGHTS (Page No. - 37)
    4.1 ATTRACTIVE OPPORTUNITIES FOR COMPANIES IN MVNO MARKET 
           FIGURE 6 INCREASING INTERNET SERVICES AND NEW DATA CENTERS TO DRIVE MARKET IN ASIA PACIFIC
    4.2 MARKET, BY OPERATIONAL MODEL 
           FIGURE 7 SERVICE OPERATOR SEGMENT TO HOLD LARGEST MARKET SHARE IN 2023
    4.3 MARKET, BY SUBSCRIBER 
           FIGURE 8 ENTERPRISE SEGMENT TO WITNESS HIGHER GROWTH IN 2023
           FIGURE 9 POSTPAID SEGMENT TO HOLD LARGEST MARKET SHARE IN 2023
    4.4 NORTH AMERICAN MARKET, BY OPERATIONAL MODEL AND COUNTRY 
           FIGURE 10 FULL MVNO AND US TO HOLD LARGEST MARKET SHARES IN 2023
 
5 MARKET OVERVIEW AND INDUSTRY TRENDS (Page No. - 39)
    5.1 INTRODUCTION 
    5.2 MARKET DYNAMICS 
           FIGURE 11 MVNO MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
           5.2.1 DRIVERS
                    5.2.1.1 Provision of demographic-related customer services
                    5.2.1.2 Profit maximization opportunity for both MNOs and MVNOs
           5.2.2 RESTRAINTS
                    5.2.2.1 MNOs giving low priority to MVNO customers
           5.2.3 OPPORTUNITIES
                    5.2.3.1 Adoption of IoT, M2M, and BYOD by MVNOs to attract new customers
           5.2.4 CHALLENGES
                    5.2.4.1 Fragmented nature of market
                    5.2.4.2 Stringent government rules and regulations for MNOs and MVNOs
    5.3 INDUSTRY TRENDS 
           5.3.1 BRIEF HISTORY OF MVNO
           5.3.2 ECOSYSTEM ANALYSIS
                    FIGURE 12 MVNO MARKET: ECOSYSTEM
           5.3.3 TECHNOLOGY ROADMAP OF MARKET
                    5.3.3.1 Short-term roadmap (2023–2025)
                    5.3.3.2 Mid-term roadmap (2026–2028)
                    5.3.3.3 Long-term roadmap (2029–2030)
           5.3.4 CASE STUDY ANALYSIS
                    5.3.4.1 Case study 1: Telit provided stable connection for water monitoring to WaterSignal using cellular connectivity
                    5.3.4.2 Case study 2: SORACOM provided strong, consistent connection, real-time visualization, and secure pathway to Aurora Payments via SORACOM VPG
                    5.3.4.3 Case study 3: M2M Services implemented LTE-M Technology and Modules for Alarm Devices for Telit
                    5.3.4.4 Case study 4: Kajeet filtering enabled through Sentinel helped manage data consumption across active devices
                    5.3.4.5 Case study 5: SORACOM’s Napter service helped to maximize security by providing remote access to any EV charger on demand
           5.3.5 VALUE CHAIN ANALYSIS
                    FIGURE 13 MVNO MARKET: VALUE CHAIN ANALYSIS
           5.3.6 REGULATORY LANDSCAPE
                    5.3.6.1 General Data Protection Regulation
                    5.3.6.2 Personal Information Protection and Electronic Documents Act
                    5.3.6.3 Cloud Security Alliance Security Trust Assurance and Risk
                    5.3.6.4 SOC 2
                    5.3.6.5 Digital Millennium Copyright Act
                    5.3.6.6 Anti-Cybersquatting Consumer Protection Act
                               5.3.6.6.1 US
           5.3.7 PATENT ANALYSIS
                    TABLE 3 TOP 20 PATENT OWNERS (US) IN LAST 10 YEARS
                    FIGURE 14 NUMBER OF PATENTS GRANTED, 2013–2022
                    FIGURE 15 TOP 10 COMPANIES WITH HIGHEST NUMBER OF PATENT APPLICATIONS
           5.3.8 KEY CONFERENCES & EVENTS, 2022–2023
                    TABLE 4 DETAILED LIST OF CONFERENCES & EVENTS, 2023
           5.3.9 PRICING ANALYSIS
                    TABLE 5 AVERAGE SELLING PRICE RANGES OF SUBSCRIPTION-BASED/PAY-AS-YOU-GO MVNO SERVICES
           5.3.10 PORTER’S FIVE FORCES MODEL
                    TABLE 6 IMPACT OF EACH FORCE ON MVNO MARKET
                    FIGURE 16 PORTER’S FIVE FORCES MODEL: MARKET
                    5.3.10.1 Threat of new entrants
                    5.3.10.2 Threat of substitutes
                    5.3.10.3 Bargaining power of buyers
                    5.3.10.4 Bargaining power of suppliers
                    5.3.10.5 Intensity of competitive rivalry
           5.3.11 KEY STAKEHOLDERS & BUYING CRITERIA
                    5.3.11.1 Key stakeholders in buying criteria
                               FIGURE 17 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE ENTERPRISES
                               TABLE 7 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE ENTERPRISE SUBSCRIBERS
                    5.3.11.2 Buying criteria
                               FIGURE 18 KEY BUYING CRITERIA FOR TOP THREE ENTERPRISE SUBSCRIBERS
                               TABLE 8 KEY BUYING CRITERIA FOR TOP THREE ENTERPRISE SUBSCRIBERS
           5.3.12 MVNO IMPACT ON ADJACENT NICHE TECHNOLOGIES
                    5.3.12.1 Network function virtualization (NFV)
                    5.3.12.2 Software-defined network (SDN)
                    5.3.12.3 Artificial Intelligence
                    5.3.12.4 Edge computing
                    5.3.12.5 Blockchain
           5.3.13 BEST PRACTICES OF MVNO MARKET
           5.3.14 MVNO SOFTWARE APPLICATIONS AND USE CASES
           5.3.15 CURRENT AND EMERGING BUSINESS MODELS
                    5.3.15.1 CaaS model
                    5.3.15.2 Managed services model
                    5.3.15.3 Revenue sharing model
                    5.3.15.4 PaaS model
 
6 MVNO MARKET, BY OPERATIONAL MODEL (Page No. - 59)
    6.1 INTRODUCTION 
           FIGURE 19 SERVICE OPERATOR SEGMENT TO GROW AT HIGHEST CAGR DURING  FORECAST PERIOD
           6.1.1 OPERATIONAL MODEL: MARKET DRIVERS
                    TABLE 9 MARKET, BY OPERATIONAL MODEL, 2018–2022 (USD MILLION)
                    TABLE 10 MARKET, BY OPERATIONAL MODEL, 2023–2028 (USD MILLION)
    6.2 RESELLER 
           TABLE 11 RESELLER: MARKET, BY REGION, 2018–2022 (USD MILLION)
           TABLE 12 RESELLER: MARKET, BY REGION, 2023–2028 (USD MILLION)
    6.3 SERVICE OPERATOR 
           TABLE 13 SERVICE OPERATOR: MARKET, BY REGION, 2018–2022 (USD MILLION)
           TABLE 14 SERVICE OPERATOR: MARKET, BY REGION, 2023–2028 (USD MILLION)
    6.4 FULL MVNO 
           TABLE 15 FULL MVNO: MARKET, BY REGION, 2018–2022 (USD MILLION)
           TABLE 16 FULL MVNO: MARKET, BY REGION, 2023–2028 (USD MILLION)
 
7 MVNO MARKET, BY SUBSCRIBER (Page No. - 65)
    7.1 INTRODUCTION 
           FIGURE 20 ENTERPRISE SEGMENT TO GROW AT HIGHER CAGR DURING  FORECAST PERIOD
           7.1.1 SUBSCRIBER: MARKET DRIVERS
                    TABLE 17 MARKET, BY SUBSCRIBER, 2018–2022 (USD MILLION)
                    TABLE 18 MARKET, BY SUBSCRIBER, 2023–2028 (USD MILLION)
    7.2 CONSUMER 
           TABLE 19 CONSUMER: MARKET, BY REGION, 2018–2022 (USD MILLION)
           TABLE 20 CONSUMER: MARKET, BY REGION 2023–2028 (USD MILLION)
    7.3 ENTERPRISE 
           TABLE 21 ENTERPRISE: MARKET, BY REGION, 2018–2022 (USD MILLION)
           TABLE 22 ENTERPRISE: MARKET, BY REGION, 2023–2028 (USD MILLION)
 
8 MVNO MARKET, BY SERVICE TYPE (Page No. - 70)
    8.1 INTRODUCTION 
           FIGURE 21 POSTPAID SEGMENT TO HOLD LARGEST MARKET SHARE DURING FORECAST PERIOD
           8.1.1 SERVICE TYPE: MARKET DRIVERS
                    TABLE 23 MARKET, BY SERVICE TYPE, 2018–2022 (USD MILLION)
                    TABLE 24 MARKET, BY SERVICE TYPE, 2023–2028 (USD MILLION)
    8.2 POSTPAID 
           TABLE 25 POSTPAID: MARKET, BY REGION, 2018–2022 (USD MILLION)
           TABLE 26 POSTPAID: MARKET, BY REGION 2023–2028 (USD MILLION)
    8.3 PREPAID 
           TABLE 27 PREPAID: MARKET, BY REGION, 2018–2022 (USD MILLION)
           TABLE 28 PREPAID: MARKET, BY REGION, 2023–2028 (USD MILLION)
 
9 MVNO MARKET, BY BUSINESS MODEL (Page No. - 74)
    9.1 INTRODUCTION 
    9.2 DISCOUNT 
    9.3 SPECIALIST DATA 
    9.4 ETHNIC 
    9.5 BUSINESS 
    9.6 INTERNATIONAL/ROAMING 
    9.7 YOUTH/MEDIA 
    9.8 BUNDLED 
    9.9 OTHERS 
 
10 MVNO MARKET, BY REGION (Page No. - 76)
     10.1 INTRODUCTION 
               TABLE 29 MARKET, BY REGION, 2018–2022 (USD BILLION)
               TABLE 30 MARKET, BY REGION, 2023–2028 (USD BILLION)
     10.2 NORTH AMERICA 
             10.2.1 NORTH AMERICA: RECESSION IMPACT
             10.2.2 NORTH AMERICA: IOT MARKET DRIVERS
                       TABLE 31 NORTH AMERICA: MVNO MARKET, BY OPERATIONAL MODEL, 2018–2022 (USD MILLION)
                       TABLE 32 NORTH AMERICA: MARKET, BY OPERATIONAL MODEL, 2023–2028 (USD MILLION)
                       TABLE 33 NORTH AMERICA: MARKET, BY SUBSCRIBERS, 2018–2022 (USD MILLION)
                       TABLE 34 NORTH AMERICA: MARKET, BY SUBSCRIBERS, 2023–2028 (USD MILLION)
                       TABLE 35 NORTH AMERICA: MARKET, BY SERVICE TYPE, 2018–2022 (USD MILLION)
                       TABLE 36 NORTH AMERICA: MARKET, BY SERVICE TYPE, 2023–2028 (USD MILLION)
                       TABLE 37 NORTH AMERICA: MARKET, BY COUNTRY, 2018–2022 (USD MILLION)
                       TABLE 38 NORTH AMERICA: MARKET, BY COUNTRY, 2023–2028 (USD MILLION)
             10.2.3 UNITED STATES
                       10.2.3.1 Increasing demand for flexible data packs and affordable mobile services to drive market
             10.2.4 CANADA
                       10.2.4.1 Rise in adoption of innovative delivery methods to propel growth of market
     10.3 EUROPE 
               FIGURE 22 EUROPE: MARKET SNAPSHOT
             10.3.1 EUROPE: RECESSION IMPACT
             10.3.2 EUROPE: IOT MARKET DRIVERS
                       TABLE 39 EUROPE: MVNO MARKET, BY OPERATIONAL MODE, 2018–2022 (USD MILLION)
                       TABLE 40 EUROPE: MARKET, BY OPERATIONAL MODE, 2023–2028 (USD MILLION)
                       TABLE 41 EUROPE: MARKET, BY SUBSCRIBERS, 2018–2022 (USD MILLION)
                       TABLE 42 EUROPE: MARKET, BY SUBSCRIBERS, 2023–2028 (USD MILLION)
                       TABLE 43 EUROPE: MARKET, BY SERVICE TYPE, 2018–2022 (USD MILLION)
                       TABLE 44 EUROPE: MARKET, BY SERVICE TYPE, 2023–2028 (USD MILLION)
                       TABLE 45 EUROPE: MARKET, BY COUNTRY, 2018–2022 (USD MILLION)
                       TABLE 46 EUROPE: MARKET, BY COUNTRY, 2023–2028 (USD MILLION)
             10.3.3 GERMANY
                       10.3.3.1 Low infrastructure-related costs and government initiatives to boost market
             10.3.4 UNITED KINGDOM
                       10.3.4.1 Increased adoption of IoT and M2M technologies to fuel market growth
             10.3.5 FRANCE
                       10.3.5.1 Support from government and growing internet penetration to drive market
             10.3.6 REST OF EUROPE
     10.4 ASIA PACIFIC 
               FIGURE 23 ASIA PACIFIC: MARKET SNAPSHOT
             10.4.1 ASIA PACIFIC: RECESSION IMPACT
             10.4.2 ASIA PACIFIC: IOT MARKET DRIVERS
                       TABLE 47 ASIA PACIFIC: MVNO MARKET, BY OPERATIONAL MODEL, 2018–2022 (USD MILLION)
                       TABLE 48 ASIA PACIFIC: MARKET, BY OPERATIONAL MODEL, 2023–2028 (USD MILLION)
                       TABLE 49 ASIA PACIFIC: MARKET, BY SUBSCRIBERS, 2018–2022 (USD MILLION)
                       TABLE 50 ASIA PACIFIC: MARKET, BY SUBSCRIBERS, 2023–2028 (USD MILLION)
                       TABLE 51 ASIA PACIFIC: MARKET, BY SERVICE TYPE, 2018–2022 (USD MILLION)
                       TABLE 52 ASIA PACIFIC: MARKET, BY SERVICE TYPE, 2023–2028 (USD MILLION)
                       TABLE 53 ASIA PACIFIC: MARKET, BY COUNTRY, 2018–2022 (USD MILLION)
                       TABLE 54 ASIA PACIFIC: MARKET, BY COUNTRY, 2023–2028 (USD MILLION)
             10.4.3 CHINA
                       10.4.3.1 Surge in demand for Wi-Fi data connections to fuel growth of market
             10.4.4 JAPAN
                       10.4.4.1 Expansion of 5G services and increasing use of VoIP to drive market
             10.4.5 AUSTRALIA AND NEW ZEALAND
                       10.4.5.1 Service differentiation by MVNOs to propel growth of market
             10.4.6 REST OF ASIA PACIFIC
     10.5 MIDDLE EAST AND AFRICA 
             10.5.1 MIDDLE EAST AND AFRICA: RECESSION IMPACT
             10.5.2 MIDDLE EAST AND AFRICA: IOT MARKET DRIVERS
                       TABLE 55 MIDDLE EAST AND AFRICA: MVNO MARKET, BY OPERATIONAL MODEL,  2018–2022 (USD MILLION)
                       TABLE 56 MIDDLE EAST AND AFRICA: MARKET, BY OPERATIONAL MODEL,  2023–2028 (USD MILLION)
                       TABLE 57 MIDDLE EAST AND AFRICA: MARKET, BY SUBSCRIBERS,  2018–2022 (USD MILLION)
                       TABLE 58 MIDDLE EAST AND AFRICA: MARKET, BY SUBSCRIBERS,  2023–2028 (USD MILLION)
                       TABLE 59 MIDDLE EAST AND AFRICA: MARKET, BY SERVICE TYPE,  2018–2022 (USD MILLION)
                       TABLE 60 MIDDLE EAST AND AFRICA: MARKET, BY SERVICE TYPE,  2023–2028 (USD MILLION)
                       TABLE 61 MIDDLE EAST AND AFRICA: MARKET, BY COUNTRY, 2018–2022 (USD MILLION)
                       TABLE 62 MIDDLE EAST AND AFRICA: MARKET, BY COUNTRY, 2023–2028 (USD MILLION)
             10.5.3 MIDDLE EAST
                       10.5.3.1 Widespread adoption of IoT and digital transformation to drive market
             10.5.4 AFRICA
                       10.5.4.1 Business transformations and supportive policies to  gain market traction
     10.6 LATIN AMERICA 
             10.6.1 LATIN AMERICA: RECESSION IMPACT
             10.6.2 LATIN AMERICA: IOT MARKET DRIVERS
                       TABLE 63 LATIN AMERICA: MVNO MARKET, BY OPERATIONAL MODEL, 2018–2022 (USD MILLION)
                       TABLE 64 LATIN AMERICA: MARKET, BY OPERATIONAL MODEL, 2023–2028 (USD MILLION)
                       TABLE 65 LATIN AMERICA: MARKET, BY SUBSCRIBERS, 2018–2022 (USD MILLION)
                       TABLE 66 LATIN AMERICA: MARKET, BY SUBSCRIBERS, 2023–2028 (USD MILLION)
                       TABLE 67 LATIN AMERICA: MARKET, BY COUNTRY, 2018–2022 (USD MILLION)
                       TABLE 68 LATIN AMERICA: MARKET, BY SERVICE TYPE, 2018–2022 (USD MILLION)
                       TABLE 69 LATIN AMERICA: MARKET, BY SERVICE TYPE, 2023–2028 (USD MILLION)
                       TABLE 70 LATIN AMERICA: MARKET, BY COUNTRY, 2023–2028 (USD MILLION)
             10.6.3 BRAZIL
                       10.6.3.1 Increasing adoption of Wi-Fi and broadband by enterprises to drive market
             10.6.4 MEXICO
                       10.6.4.1 Wireless internet connectivity initiatives to fuel growth of market
             10.6.5 REST OF LATIN AMERICA
 
11 COMPETITIVE LANDSCAPE (Page No. - 99)
     11.1 INTRODUCTION 
     11.2 HISTORICAL REVENUE ANALYSIS 
               FIGURE 24 HISTORICAL REVENUE ANALYSIS OF KEY PLAYERS, 2020–2022 (USD MILLION)
     11.3 MARKET SHARE ANALYSIS OF KEY PLAYERS 
               TABLE 71 MVNO MARKET: DEGREE OF COMPETITION
     11.4 COMPETITIVE BENCHMARKING 
               TABLE 72 COMPETITIVE BENCHMARKING OF KEY PLAYERS
               TABLE 73 SD-WAN MARKET: DETAILED LIST OF KEY STARTUPS/SMES
     11.5 EVALUATION MATRIX METHODOLOGY FOR KEY PLAYERS 
               FIGURE 25 EVALUATION MATRIX FOR KEY PLAYERS: CRITERIA WEIGHTAGE
     11.6 EVALUATION MATRIX FOR KEY PLAYERS 
             11.6.1 STARS
             11.6.2 EMERGING LEADERS
             11.6.3 PERVASIVE PLAYERS
             11.6.4 PARTICIPANTS
                       FIGURE 26 EVALUATION MATRIX FOR KEY PLAYERS, 2023
     11.7 STARTUP/SME EVALUATION MATRIX: METHODOLOGY AND DEFINITIONS 
             11.7.1 PROGRESSIVE COMPANIES
             11.7.2 RESPONSIVE COMPANIES
             11.7.3 DYNAMIC COMPANIES
             11.7.4 STARTING BLOCKS
                       FIGURE 27 SME/STARTUP EVALUATION MATRIX, 2023
     11.8 COMPETITIVE SCENARIO 
             11.8.1 PRODUCT LAUNCHES
                       TABLE 74 PRODUCT LAUNCHES, 2021–2023
             11.8.2 DEALS
                       TABLE 75 DEALS, 2020–2023
 
12 COMPANY PROFILES (Page No. - 108)
(Business overview, Products offered, Recent Developments, MNM view)*
     12.1 INTRODUCTION 
     12.2 KEY PLAYERS 
             12.2.1 VIRGIN MEDIA BUSINESS (UK)
                       TABLE 76 VIRGIN MEDIA BUSINESS: BUSINESS OVERVIEW
                       TABLE 77 VIRGIN MOBILE BUSINESS (UK): PRODUCT LAUNCHES
             12.2.2 DATAXOOM
                       TABLE 78 DATAXOOM: BUSINESS OVERVIEW
             12.2.3 LEBARA
                       TABLE 79 LEBARA: BUSINESS OVERVIEW
                       TABLE 80 LEBARA: PRODUCT LAUNCHES
                       TABLE 81 LEBARA: DEALS
             12.2.4 KDDI
                       TABLE 82 KDDI: BUSINESS OVERVIEW
                       FIGURE 28 KDDI: COMPANY SNAPSHOT
                       TABLE 83 KDDI: DEALS
             12.2.5 ASAHI NET
                       TABLE 84 ASAHI NET: BUSINESS OVERVIEW
             12.2.6 VIRGIN MOBILE USA
                       TABLE 85 VIRGIN MOBILE USA: BUSINESS OVERVIEW
             12.2.7 TRACFONE WIRELESS
                       TABLE 86 TRACFONE WIRELESS: BUSINESS OVERVIEW
             12.2.8 FRIENDI MOBILE
                       TABLE 87 FRIENDI MOBILE: BUSINESS OVERVIEW
             12.2.9 BOOST MOBILE
                       TABLE 88 BOOST MOBILE: BUSINESS OVERVIEW
             12.2.10 LYCAMOBILE
                       TABLE 89 LYCAMOBILE: BUSINESS OVERVIEW
             12.2.11 TESCO MOBILE
             12.2.12 POSTEMOBILE
             12.2.13 AIRVOICE WIRELESS
             12.2.14 ASDA MOBILE
             12.2.15 GIFFGAFF
             12.2.16 KAJEET
             12.2.17 VOICEWORKS
             12.2.18 TING
             12.2.19 RED POCKET MOBILE
             12.2.20 CONSUMER CELLULAR
*Details on Business overview, Products offered, Recent Developments, MNM view might not be captured in case of unlisted companies.
     12.3 OTHER KEY PLAYERS 
             12.3.1 HOLOGRAM
             12.3.2 1OT
             12.3.3 SORACOM
             12.3.4 ONOMONDO
             12.3.5 AIRLINQ
             12.3.6 EMNIFY
             12.3.7 1NCE
 
13 ADJACENT/RELATED MARKETS (Page No. - 136)
     13.1 INTRODUCTION 
     13.2 IOT MARKET – GLOBAL FORECAST TO 2027 
             13.2.1 MARKET DEFINITION
             13.2.2 MARKET OVERVIEW
             13.2.3 IOT MARKET, BY OPERATIONAL MODEL
                       TABLE 90 IOT MVNO MARKET, BY OPERATIONAL MODEL, 2018–2022 (USD MILLION)
                       TABLE 91 IOT MARKET, BY OPERATIONAL MODEL, 2023–2028 (USD MILLION)
             13.2.4 IOT MARKET, BY SUBSCRIBER
                       TABLE 92 IOT MARKET, BY SUBSCRIBER, 2018–2022 (USD MILLION)
                       TABLE 93 IOT MARKET, BY SUBSCRIBER, 2023–2028 (USD MILLION)
             13.2.5 IOT MARKET, BY ENTERPRISE
                       TABLE 94 IOT MARKET, BY ENTERPRISE, 2018–2022 (USD MILLION)
                       TABLE 95 IOT MARKET, BY ENTERPRISE, 2023–2028 (USD MILLION)
             13.2.6 IOT MARKET, BY REGION
                       TABLE 96 IOT MARKET, BY REGION, 2018–2022 (USD MILLION)
                       TABLE 97 IOT MVNO MARKET, BY REGION, 2023–2028 (USD MILLION)
     13.3 TELECOM ANALYTICS MARKET – GLOBAL FORECAST TO 2023 
             13.3.1 MARKET DEFINITION
             13.3.2 MARKET OVERVIEW
             13.3.3 5G SERVICES MARKET, BY COMPONENT
                       TABLE 98 TELECOM ANALYTICS MARKET, BY COMPONENT, 2016–2023 (USD MILLION)
             13.3.4 5G SERVICES MARKET, BY APPLICATION
                       TABLE 99 TELECOM ANALYTICS MARKET, BY APPLICATION, 2016–2023 (USD MILLION)
             13.3.5 5G SERVICES MARKET, BY REGION
                       TABLE 100 TELECOM ANALYTICS MARKET, BY REGION, 2016–2023 (USD MILLION)
 
14 APPENDIX (Page No. - 142)
     14.1 DISCUSSION GUIDE 
     14.2 KNOWLEDGESTORE: MARKETSANDMARKETS’  SUBSCRIPTION PORTAL 
     14.3 CUSTOMIZATION OPTIONS  
     14.4 RELATED REPORTS 
     14.5 AUTHOR DETAILS 

The study involved four major activities in estimating the current size of the global MVNO market. Exhaustive secondary research was done to collect information on the market, peer market, and parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the total MVNO market size. After that, the market breakup and data triangulation techniques were used to estimate the market size of segments and subsegments.

Secondary Research

In the secondary research process, various secondary sources, such as Bloomberg and BusinessWeek, have been referred to identify and collect information for this study. The secondary sources included annual reports, press releases, and investor presentations of companies; white papers; and journals, such as Linux Journal and Container Journal, and articles from recognized authors, directories, and databases.

Primary Research

Various primary sources from both supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side included industry experts, such as Chief Executive Officers (CEOs), Chief Marketing Officers (CMO), Vice Presidents (VPs), Managing Directors (MDs), technology and innovation directors, and related key executives from various key companies and organizations operating in the MVNO market along with the associated service providers, and system integrators operating in the targeted regions. All possible parameters that affect the market covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. Following is the breakup of primary respondents.

MVNO Market Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

For making market estimates and forecasting the MVNO market, and other dependent submarkets, the top-down and bottom-up approaches were used. The bottom-up procedure was used to arrive at the overall market size of the global MVNO market using key companies’ revenue and their offerings in the market. The research methodology used to estimate the market size includes the following:

  • The key players in the MVNO market have been identified through extensive secondary research.
  • The market size, in terms of value, has been determined through primary and secondary research processes.
  • All percentage shares, splits, and breakups have been determined using secondary sources and verified through primary sources.

MVNO market Size: Bottom-Up Approach

MVNO Market Size, and Share

To know about the assumptions considered for the study, Request for Free Sample Report

MVNO market Size: Top-Down Approach

MVNO Market Size, and Share

Data Triangulation

With data triangulation and validation through primary interviews, this study determined and confirmed the exact value of the overall parent market size. The overall market size was then used in the top-down procedure to estimate the size of other individual markets via percentage splits of the market segmentation.

Market Definition

A mobile virtual network operator (MVNO) is a mobile device service provider who does not own wireless network infrastructure and spectrum on which its services operate. The MVNO leases wireless capacity from a third-party mobile network operator (MNO) at wholesale prices and resells it to consumers at reduced retail prices under its business brand. MNOs such as Verizon Wireless, AT&T, Sprint, and T-Mobile chose to sell telecommunication services to MVNOs because MNO networks have extra capacity that would otherwise be unused. The MVNO may use its own customer service, billing support systems, marketing, and sales personnel, or it could employ the services of a Mobile Virtual Network Enabler (MVNE).

Key Stakeholders

  • MVNO Operators
  • MVNO Service Providers
  • Government Organizations
  • Regulatory Authorities
  • Policymakers and Financial Organizations
  • Consulting Firms
  • Research Organizations
  • Academic Institutions
  • Resellers and Distributors
  • Training Providers

Report Objectives

  • To determine, segment, and forecast the global MVNO market by operational model, subscriber, service type, and business model and region in terms of value.
  • To forecast the size of the market segments to five main regions: North America, Europe, Asia Pacific, Middle East & Africa, and Latin America 
  • To provide detailed information about the major factors (drivers, opportunities, threats, and challenges) influencing the growth of the market
  • To study the complete value chain and related industry segments and perform a value chain analysis of the market landscape.
  • To strategically analyze the macro and micro markets to individual growth trends, prospects, and contributions to the total market
  • To analyze the industry trends, pricing data, patents, and innovations related to the market.
  • To analyze the opportunities for stakeholders by identifying the high-growth segments of the MVNO market
  • To profile the key players in the market and comprehensively analyze their market share/ranking and core competencies.
  • To track and analyze competitive developments, such as mergers & acquisitions, product launches & developments, partnerships, agreements, collaborations, business expansions, and Research & Development (R&D) activities.

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of an additional two market players
Custom Market Research Services

We will customize the research for you, in case the report listed above does not meet with your exact requirements. Our custom research will comprehensively cover the business information you require to help you arrive at strategic and profitable business decisions.

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Report Code
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Published ON
Sep, 2023
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