Vehicle Trends & The Way Ahead - BRIC (Brazil, Russia, India & China) Market

Brazil, Russia, India, and China, are otherwise known as the "BRIC" countries, they have been dominating any debate concerning growth economies. Auto makers were looking for new low cost bases and to minimize losses incurred from currency fluctuations and simultaneously BRIC region have been able to produce several new customers due to which there is a surge in the demand for the vehicle across the globe. If any Automotive company is planning for expansion then these countries can be the best possible option for establishment. Today world’s large carmakers have entered these four markets, setting up factories, supply networks, dealerships and started their production activity to cater the global customers as the availability of land, labor and the raw material is sufficient and cheap comparatively. Other reason for such a surge is the rising costs that are reforming the automotive industry globally. According to a survey conducted by KPMG majority of respondents see china as a largest automotive market in terms of sale and production in near future followed by U.S.A. Brazil and India. There is immense scope for the automotive market in India, as per Society of Indian Automotive Manufacturer only 18 people in every 1,000 own a car.

The report covers the market for trends in the BRIC region. The markets covered are by the vehicle type (Passenger car, light commercial vehicle, and Heavy commercial vehicle), by fuel type (Diesel and Gasoline) and by geography (Asia-Pacific, Europe, North America & ROW) focusing on key countries in each region. The countries of the BRIC Region are Brazil, Russia, India and China.

This report provides qualitative insights about the comprehensive review of the market drivers, restraints, opportunities, challenges, and key issues in the vehicle trends of the BRIC region. The key automotive players in the market have also been identified and profiled. The report gives insight about key growth strategies adopted by top industry players in this region with specific emphasize on the vehicle trends that are followed in this region at large.