Digital Education Market

Digital Education Market by End User (Individual Learners and Academic Institutions, Enterprise and Government Organizations), Learning Type (Self-paced and Instructor-led Online Education), Course Type, and Region - Global Forecast to 2025

Report Code: TC 7649 May, 2020, by marketsandmarkets.com

[155 Pages Report] MarketsandMarkets forecasts the global digital education market size to grow from USD 8.4 billion in 2020 to USD 33.2 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 31.4% during the forecast period. Major factors expected to drive the growth of the digital education market include increased internet penetration around the world, reduced infrastructure cost, and increased scalability using online learning and growing demand for microlearning. Technological advancements such as virtual classrooms represent significant opportunity in near future for the companies that are currently offering online learning services.

Digital Education Market

Based on Course Type, the science and technology courses segment to hold the larger market size during the forecast period

Science and technology courses include computer science, health and medicine, engineering, chemistry, and physics. Computer science and programming deals with the experimentation and engineering of computational systems comprising algorithms. The increasing adoption of IoT in various enterprises demand skilled workforce to handle the data through a variety of tools, techniques, and computer languages. Companies have started relying on digital education platforms to upskill their workforce; hence, computer science and programming courses have witnessed an increased adoption in the past couple of years.

Based on learning type, the instructor-led online education segment to grow at a higher CAGR during the forecast period

Instructor-led online education involves delivery of content by instructor to the student, where at some point during the course instructor directly gives instructions to the students either individually or in group. For the purpose of this study, all the courses that include some form of instructor-led component are considered under this segment. Many students prefer to instructor-led online education, especially for the skill-based courses. Though instructor-led online education is costlier than self-paced online education, it is still comparatively cheaper than finding a tutor offline and interacting with them. As students are becoming aware of the benefits of the instructor-led education, the demand for instructor-led online education is expected to grow.

Digital Education Market

Based on region, North America to account for the largest chunk of the digital education market share during the forecast period

North America is the major and fastest adopter of digital education platforms. The major growth drivers for this region are the collaboration between the government and network arenas and the institutional partnerships between digital education vendors and research specialists. In addition, the need to enhance the skillsets of the employees and the technicalities among students in the region are enforcing the universities and educational organizations to deploy digital education platforms and services. The US and Canada are expected to have the highest adoption rates of digital education platforms and services. The region is expected to grow and adopt new technologies at the fastest pace when compared to the rest of the world and dominate the overall digital education ecosystem. The major growth drivers for this region include the large-scale investments in outsourced digital education services by universities in North America. Many universities in the region have developed their own digital education and formed alliances with the platform providers.

Key Market Players

Key and emerging digital education market players include Coursera (US), edX (US), Pluralsight (US), Edureka (India), Alison (Ireland), Udacity (US), Udemy (US), Mirνadax (Spain), Jigsaw Academy (India), iversity (Germany), Intellipaat (India), Edmodo (US), FutureLearn (UK), LinkedIn (US), NovoEd (US), XuetangX (China), Federica EU (Italy), Linkstreet Learning (India), Khan Academy (US), and Kadenze (Spain). These players have adopted various strategies to grow in the digital education market. The companies are focused on inorganic and organic growth strategies to strengthen their market position.

Scope of the Report

Report Metrics

Details

Market size available for years

2018–2025

Base year considered

2019

Forecast period

2020–2025

Forecast units

Million (USD)

Segments covered

End User (Individual Learners and Academic Institutions, and Enterprises and Government Organizations), Learning Type (Self-Paced Online Education and Instructor-Led Online Education), Course Type (Science and Technology Courses, Entrepreneurship and Business Management Courses, and Others), and Regions

Geographies covered

North America, Europe, APAC, Latin America, and MEA

Companies covered

Coursera (US), edX (US), Pluralsight (US), Edureka (India), Alison (Ireland), Udacity (US), Udemy (US), Mirνadax (Spain), Jigsaw Academy (India), iversity (Germany), Intellipaat (India), Edmodo (US), FutureLearn (UK), LinkedIn (US), NovoEd (US), XuetangX (China), Federica EU (Italy), Linkstreet Learning (India), Khan Academy (US), and Kadenze (Spain)

The research report categorizes the digital education market to forecast the revenues and analyze trends in each of the following subsegments:

By End User

  • Individual Learners and Academic Institutions
  • Enterprises and Government Organizations

By Learning Type

  • Self-Paced Online Education
  • Instructor-Led Online Education

By Course Type

  • Science and Technology Courses
  • Entrepreneurship and Business Management Courses
  • Others

By Region

  • North America
  • Europe
  • APAC
  • MEA
  • Latin America

Recent Developments

  • In March 2020, Pluralsight added new capabilities to Flow, the company’s developer analytics product. The new capabilities include reporting and analytics tools, support for the increasingly popular mob and pair programming, deeper integration with Pluralsight’s Skills platform, and an enhanced user experience.
  • In March 2020, Coursera announced initiative to help universities and colleges impart learning online in response to the COVID-19. The company has mentioned that it will provide every impacted university in the world with free access to the course catalogue through Coursera for Campus. Universities can sign up and provide their students with access to more than 3,800 courses and 400 specializations from Coursera’s top university and industry partners.
  • In January 2020, edX launched MicroBachelors Programs. MicroBachelors are designed for adults without a college degree. Strong credentials make this course more valuable as compared to the normal courses.
  • In May 2019, Coursera announced that it has opened new engineering office in Toronto, Canada. New office will help the company acquire more talent and serve more students.
  • In May 2019, Pluralsight acquired GitPrime. GitPrime is a leading developer productivity platform; integration of GitPrime with Pluralsight’s leading technology skills platform will greatly enhance the Pluralsight platform to provide more value to learners.

Critical questions the report answers:

  • Where will all these developments take the industry in the long term?
  • What are the upcoming trends for the digital education market?
  • Which segment provides the most opportunities for growth?
  • Who are the leading vendors operating in this market?
  • What are the opportunities for new market entrants?

Frequently Asked Questions (FAQ):

To speak to our analyst for a discussion on the above findings, click Speak to Analyst

TABLE OF CONTENTS

1 INTRODUCTION (Page No. - 19)
    1.1 OBJECTIVES OF THE STUDY
    1.2 MARKET DEFINITION
           1.2.1 INCLUSIONS AND EXCLUSIONS
    1.3 MARKET SCOPE
           1.3.1 MARKET SEGMENTATION
           1.3.2 REGIONS COVERED
           1.3.3 YEARS CONSIDERED FOR THE STUDY
    1.4 CURRENCY CONSIDERED
    1.5 STAKEHOLDERS

2 RESEARCH METHODOLOGY (Page No. - 23)
    2.1 RESEARCH DATA
           2.1.1 SECONDARY DATA
           2.1.2 PRIMARY DATA
                    2.1.2.1 Breakup of primary profiles
                    2.1.2.2 Key industry insights
    2.2 MARKET BREAKUP AND DATA TRIANGULATION
    2.3 GLOBAL DIGITAL EDUCATION MARKET ESTIMATION METHODOLOGY AND KEY ASSUMPTIONS
           2.3.1 APPROACH 1: BASED ON NUMBER OF COMPANIES’ REVENUE GENERATION FROM DIGITAL EDUCATION SOLUTIONS (TOP-DOWN)
           2.3.2 APPROACH 2: DIGITAL EDUCATION MARKET SIZING (TOP-DOWN)
    2.4 MARKET FORECAST
    2.5 COMPETITIVE LEADERSHIP MAPPING RESEARCH METHODOLOGY
    2.6 ASSUMPTIONS FOR THE STUDY
    2.7 LIMITATIONS OF THE STUDY

3 EXECUTIVE SUMMARY (Page No. - 31)

4 PREMIUM INSIGHTS (Page No. - 35)
    4.1 ATTRACTIVE OPPORTUNITIES IN THE GLOBAL MARKET
    4.2 DIGITAL EDUCATION MARKET, BY END USER, 2020
    4.3 MARKET, BY LEARNING TYPE
    4.4 MARKET, BY COURSE TYPE

5 MARKET OVERVIEW (Page No. - 37)
    5.1 INTRODUCTION
    5.2 MARKET DYNAMICS
           5.2.1 DRIVERS
                    5.2.1.1 Increased internet penetration around the world to drive the demand for the global digital education market
                    5.2.1.2 Reduced infrastructure cost and increased scalability using online learning to drive the global market
                    5.2.1.3 Increasing demand for microlearning
           5.2.2 RESTRAINTS
                    5.2.2.1 Lack of face to face interaction and direct monitoring
           5.2.3 OPPORTUNITIES
                    5.2.3.1 Increasing demand for game-based learning
                    5.2.3.2 Increasing adoption of adaptive learning
           5.2.4 CHALLENGES
                    5.2.4.1 Unreliable infrastructure in developing countries
    5.3 VALUE CHAIN ANALYSIS
           5.3.1 CONTENT CREATORS
           5.3.2 PLATFORM PROVIDERS
    5.4 IMPACT OF COVID-19 ON BUSINESS
           5.4.1 INCREASE IN THE NUMBER OF ENROLMENTS FOR ONLINE LEARNING COURSES DUE TO THE COVID-19 LOCKDOWN
    5.5 USE CASES
           5.5.1 USE CASE 1: LINKEDIN LEARNING
           5.5.2 USE CASE 2: UDACITY
           5.5.3 USE CASE 3: COURSERA
           5.5.4 USE CASE 4: UDEMY
           5.5.5 USE CASE 5: UDEMY
           5.5.6 REGULATIONS
                    5.5.6.1 Payment card industry-data security standard
                    5.5.6.2 Health insurance portability and accountability act
                    5.5.6.3 Aviation industry computer-based training committee
                    5.5.6.4 Common cartridge
                    5.5.6.5 Experience Application Program Interface (API)
                    5.5.6.6 Learning tools interoperability
                    5.5.6.7 Shareable content object reference model
                    5.5.6.8 European union general data protection regulation

6 DIGITAL EDUCATION MARKET, BY END USER (Page No. - 46)
    6.1 INTRODUCTION
    6.2 INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS
           6.2.1 INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS: MARKET DRIVERS
    6.3 ENTERPRISES AND GOVERNMENT ORGANIZATIONS
           6.3.1 ENTERPRISES AND GOVERNMENT ORGANIZATIONS: MARKET DRIVERS

7 DIGITAL EDUCATION MARKET, BY LEARNING TYPE (Page No. - 50)
    7.1 INTRODUCTION
    7.2 SELF-PACED ONLINE EDUCATION
           7.2.1 SELF-PACED ONLINE EDUCATION: MARKET DRIVERS
    7.3 INSTRUCTOR-LED ONLINE EDUCATION
           7.3.1 INSTRUCTOR-LED ONLINE EDUCATION: MARKET DRIVERS

8 DIGITAL EDUCATION MARKET, BY COURSE TYPE (Page No. - 54)
    8.1 INTRODUCTION
    8.2 SCIENCE AND TECHNOLOGY COURSES
           8.2.1 SCIENCE AND TECHNOLOGY COURSES: MARKET DRIVERS
    8.3 ENTREPRENEURSHIP AND BUSINESS MANAGEMENT COURSES
           8.3.1 ENTREPRENEURSHIP AND BUSINESS MANAGEMENT COURSES: MARKET DRIVERS
    8.4 OTHERS

9 DIGITAL EDUCATION MARKET, BY REGION (Page No. - 60)
    9.1 INTRODUCTION
    9.2 NORTH AMERICA
           9.2.1 NORTH AMERICA: MARKET DRIVERS
           9.2.2 UNITED STATES
           9.2.3 CANADA
    9.3 EUROPE
           9.3.1 EUROPE: MARKET DRIVERS
           9.3.2 GERMANY
           9.3.3 UNITED KINGDOM
           9.3.4 FRANCE
           9.3.5 REST OF EUROPE
    9.4 ASIA PACIFIC
           9.4.1 ASIA PACIFIC: DIGITAL EDUCATION MARKET DRIVERS
           9.4.2 JAPAN
           9.4.3 CHINA
           9.4.4 INDIA
           9.4.5 AUSTRALIA
           9.4.6 REST OF ASIA PACIFIC
    9.5 MIDDLE EAST AND AFRICA
           9.5.1 MIDDLE EAST AND AFRICA: MARKET DRIVERS
           9.5.2 MIDDLE EAST
           9.5.3 AFRICA
    9.6 LATIN AMERICA
           9.6.1 LATIN AMERICA: MARKET DRIVERS
           9.6.2 MEXICO
           9.6.3 BRAZIL
           9.6.4 REST OF LATIN AMERICA

10 COMPETITIVE LANDSCAPE (Page No. - 111)
     10.1 INTRODUCTION
             10.1.1 STRENGTH OF PRODUCT PORTFOLIO
             10.1.2 BUSINESS STRATEGY EXCELLENCE
     10.2 COMPETITIVE LEADERSHIP MAPPING
             10.2.1 VISIONARY LEADERS
                       10.2.1.1 Definition
                       10.2.1.2 List of visionary leaders
             10.2.2 INNOVATORS
                       10.2.2.1 Definition
                       10.2.2.2 List of innovators
             10.2.3 DYNAMIC DIFFERENTIATORS
                       10.2.3.1 Definition
                       10.2.3.2 List of dynamic differentiators
             10.2.4 EMERGING COMPANIES
                       10.2.4.1 Definition
                       10.2.4.2 List of emerging companies
     10.3 RANKING ANALYSIS

11 COMPANY PROFILES (Page No. - 115)
     11.1 INTRODUCTION
(Business Overview, Platform & Program, Key Insights, Recent Developments, SWOT Analysis)*
     11.2 PLURALSIGHT
     11.3 COURSERA
     11.4 EDX
     11.5 IVERSITY
     11.6 UDACITY
     11.7 LINKEDIN
     11.8 FUTURELEARN
     11.9 NOVOED
     11.10 UDEMY
     11.11 XUETANGX
     11.12 ALISON
     11.13 EDMODO
     11.14 EDUREKA
     11.15 FEDERICA EU
     11.16 INTELLIPAAT
     11.17 JIGSAW ACADEMY
     11.18 KADENZE
     11.19 KHAN ACADEMY
     11.20 LINKSTREET LEARNING
     11.21 MIRΝADAX
*Details on Business Overview, Platform & Program, Key Insights, Recent Developments, SWOT Analysis might not be captured in case of unlisted companies.
     11.22 RIGHT TO WIN

12 APPENDIX (Page No. - 149)
     12.1 DISCUSSION GUIDE
     12.2 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
     12.3 AVAILABLE CUSTOMIZATIONS
     12.4 RELATED REPORTS
     12.5 AUTHOR DETAILS


LIST OF TABLES (125 Tables)

TABLE 1 FACTOR ANALYSIS
TABLE 2 DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 3 INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS: MARKET SIZE, BY REGION, 2018–2025 (USD MILLION)
TABLE 4 ENTERPRISES AND GOVERNMENT ORGANIZATIONS: MARKET SIZE, BY REGION, 2018–2025 (USD MILLION)
TABLE 5 DIGITAL EDUCATION MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 6 SELF-PACED ONLINE EDUCATION: MARKET SIZE, BY REGION, 2018–2025 (USD MILLION)
TABLE 7 INSTRUCTOR-LED ONLINE EDUCATION: MARKET SIZE, BY REGION, 2018–2025 (USD MILLION)
TABLE 8 MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 9 SCIENCE AND TECHNOLOGY COURSES: MARKET SIZE, BY REGION, 2018–2025 (USD MILLION)
TABLE 10 ENTREPRENEURSHIP AND BUSINESS MANAGEMENT COURSES: MARKET SIZE, BY REGION, 2018–2025 (USD MILLION)
TABLE 11 OTHERS: MARKET SIZE, BY REGION, 2018–2025 (USD MILLION)
TABLE 12 INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 13 ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 14 DIGITAL EDUCATION MARKET SIZE, BY REGION, 2018–2025 (USD MILLION)
TABLE 15 NORTH AMERICA: MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 16 NORTH AMERICA: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 17 NORTH AMERICA: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 18 NORTH AMERICA: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 19 NORTH AMERICA: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 20 NORTH AMERICA: MARKET SIZE, BY COUNTRY, 2018–2025 (USD MILLION)
TABLE 21 UNITED STATES: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 22 UNITED STATES: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 23 UNITED STATES: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 24 UNITED STATES: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 25 UNITED STATES: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 26 CANADA: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 27 CANADA: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 28 CANADA: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 29 CANADA: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 30 CANADA: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 31 EUROPE: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 32 EUROPE: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 33 EUROPE: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 34 EUROPE: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 35 EUROPE: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 36 EUROPE: DIGITAL EDUCATION MARKET SIZE, BY COUNTRY, 2018–2025 (USD MILLION)
TABLE 37 GERMANY: MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 38 GERMANY: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 39 GERMANY: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 40 GERMANY: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 41 GERMANY: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 42 UNITED KINGDOM: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 43 UNITED KINGDOM: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 44 UNITED KINGDOM: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 45 UNITED KINGDOM: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 46 UNITED KINGDOM: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 47 FRANCE: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 48 FRANCE: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 49 FRANCE: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 50 FRANCE: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 51 FRANCE: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 52 REST OF EUROPE: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 53 REST OF EUROPE: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 54 REST OF EUROPE: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 55 REST OF EUROPE: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 56 REST OF EUROPE: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 57 ASIA PACIFIC: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 58 ASIA PACIFIC: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 59 ASIA PACIFIC: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 60 ASIA PACIFIC: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 61 ASIA PACIFIC: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 62 ASIA PACIFIC: DIGITAL EDUCATION MARKET SIZE, BY COUNTRY, 2018–2025 (USD MILLION)
TABLE 63 JAPAN: MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 64 JAPAN: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 65 JAPAN: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 66 JAPAN: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 67 JAPAN: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 68 CHINA: MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 69 CHINA: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 70 CHINA: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 71 CHINA: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 72 CHINA: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 73 INDIA: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 74 INDIA: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 75 INDIA: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 76 INDIA: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 77 INDIA: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 78 AUSTRALIA: MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 79 AUSTRALIA: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 80 AUSTRALIA: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 81 AUSTRALIA: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 82 AUSTRALIA: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 83 REST OF ASIA PACIFIC: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 84 REST OF ASIA PACIFIC: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 85 REST OF ASIA PACIFIC: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 86 REST OF ASIA PACIFIC: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 87 REST OF ASIA PACIFIC: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 88 MIDDLE EAST AND AFRICA: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 89 MIDDLE EAST AND AFRICA: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 90 MIDDLE EAST AND AFRICA: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 91 MIDDLE EAST AND AFRICA: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 92 MIDDLE EAST AND AFRICA: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 93 MIDDLE EAST AND AFRICA: MARKET SIZE, BY GEOGRAPHY, 2018–2025 (USD MILLION)
TABLE 94 MIDDLE EAST: MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 95 MIDDLE EAST: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 96 MIDDLE EAST: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 97 MIDDLE EAST: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 98 MIDDLE EAST: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 99 AFRICA: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 100 AFRICA: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 101 AFRICA: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 102 AFRICA: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 103 AFRICA: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 104 LATIN AMERICA: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 105 LATIN AMERICA: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 106 LATIN AMERICA: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 107 LATIN AMERICA: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 108 LATIN AMERICA: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 109 LATIN AMERICA: DIGITAL EDUCATION MARKET SIZE, BY COUNTRY, 2018–2025 (USD MILLION)
TABLE 110 MEXICO: MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 111 MEXICO: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 112 MEXICO: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 113 MEXICO: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 114 MEXICO: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 115 BRAZIL: MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 116 BRAZIL: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 117 BRAZIL: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 118 BRAZIL: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 119 BRAZIL: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 120 REST OF LATIN AMERICA: DIGITAL EDUCATION MARKET SIZE, BY END USER, 2018–2025 (USD MILLION)
TABLE 121 REST OF LATIN AMERICA: MARKET SIZE, BY LEARNING TYPE, 2018–2025 (USD MILLION)
TABLE 122 REST OF LATIN AMERICA: MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 123 REST OF LATIN AMERICA: INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 124 REST OF LATIN AMERICA: ENTERPRISES AND GOVERNMENT ORGANIZATIONS MARKET SIZE, BY COURSE TYPE, 2018–2025 (USD MILLION)
TABLE 125 EVALUATION CRITERIA
 
 
LIST OF FIGURES (32 Figures)
 
FIGURE 1 GLOBAL DIGITAL EDUCATION MARKET: RESEARCH DESIGN
FIGURE 2 DATA TRIANGULATION
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 1: BASED ON NUMBER OF COMPANIES' REVENUE GENERATION FROM DIGITAL EDUCATION SOLUTIONS (TOP-DOWN)
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2: DIGITAL EDUCATION MARKET SIZING (TOP-DOWN)
FIGURE 5 COMPETITIVE LEADERSHIP MAPPING: CRITERIA WEIGHTAGE
FIGURE 6 INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS SEGMENT TO HOLD A LARGER MARKET SIZE DURING THE FORECAST PERIOD
FIGURE 7 SELF-PACED ONLINE EDUCATION SEGMENT TO HOLD A LARGER MARKET SIZE DURING THE FORECAST PERIOD
FIGURE 8 SCIENCE AND TECHNOLOGY COURSES SEGMENT TO HOLD THE HIGHEST CAGR DURING THE FORECAST PERIOD
FIGURE 9 ASIA PACIFIC TO WITNESS THE HIGHEST GROWTH RATE DURING THE FORECAST PERIOD
FIGURE 10 INCREASED INTERNET PENETRATION AROUND THE WORLD TO DRIVE THE DEMAND FOR THE GLOBAL DIGITAL EDUCATION MARKET
FIGURE 11 INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS SEGMENT TO ACCOUNT FOR A HIGHER MARKET SHARE IN 2019
FIGURE 12 SELF-PACED ONLINE EDUCATION SEGMENT TO RECORD A HIGHER MARKET SHARE IN 2020
FIGURE 13 SCIENCE AND TECHNOLOGY COURSES SEGMENT TO RECORD THE HIGHEST MARKET SHARE IN 2020
FIGURE 14 DIGITAL EDUCATION MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
FIGURE 15 INTERNET PENETRATION AROUND THE WORLD: PERCENTAGE OF POPULATION
FIGURE 16 GLOBAL NUMBER OF INDIVIDUALS USING INTERNET 2001–2019
FIGURE 17 TUITION COSTS OF COLLEGES AND UNIVERSITIES
FIGURE 18 INDIVIDUAL LEARNERS AND ACADEMIC INSTITUTIONS SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD
FIGURE 19 INSTRUCTOR-LED ONLINE EDUCATION TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
FIGURE 20 SCIENCE AND TECHNOLOGY COURSES SEGMENT TO GROW AT A HIGHEST CAGR DURING THE FORECAST PERIOD
FIGURE 21 NORTH AMERICA TO HOLD THE LARGEST MARKET SIZE DURING THE FORECAST PERIOD
FIGURE 22 ASIA PACIFIC TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD
FIGURE 23 NORTH AMERICA: MARKET SNAPSHOT
FIGURE 24 ASIA PACIFIC: MARKET SNAPSHOT
FIGURE 25 DIGITAL EDUCATION MARKET (GLOBAL), COMPETITIVE LEADERSHIP MAPPING, 2019
FIGURE 26 RANKING OF KEY PLAYERS IN THE MARKET IN 2020
FIGURE 27 PLURALSIGHT: COMPANY SNAPSHOT
FIGURE 28 SWOT ANALYSIS: PLURALSIGHT
FIGURE 29 SWOT ANALYSIS: COURSERA
FIGURE 30 SWOT ANALYSIS: EDX
FIGURE 31 SWOT ANALYSIS: IVERSITY
FIGURE 32 SWOT ANALYSIS: UDACITY

The study involved four major activities in estimating the current size of the digital education market. Extensive secondary research was done to collect information on the market, the peer market, and the parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the total market size. After that, the market breakup and data triangulation procedures were used to estimate the market size of segments and subsegments of the digital education market.

Secondary Research

In the secondary research process, various secondary sources, including D&B Hoovers, Bloomberg BusinessWeek, and Factiva, have been referred to identify and collect information for this study. These secondary sources included annual reports; press releases and investor presentations of companies; whitepapers, articles by recognized authors; gold standard and silver standard websites; Research and Development (R&D) organizations; and regulatory bodies. The data was also collected from secondary sources, such as The American Marketing Association (AMA), The Information Technology Association of Canada (ITAC), European Business Association (EBA), European Mobile Payment Systems Association (EMPSA), and Africa and Middle East Depositories Association (AMEDA).

Primary Research

Various primary sources from both the supply and demand sides of the digital education market ecosystem were interviewed to obtain qualitative and quantitative information for this study. The primary sources from the supply side included industry experts, such as Chief Executive Officers (CEOs), Vice Presidents (VPs), marketing directors, technology and innovation directors, and related key executives from various vendors providing digital education in the targeted regions. All possible parameters that affect the market covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The following is the breakup of the primary respondents’ profiles:

Digital Education Market

Market Size Estimation

To make market estimations and forecast of the digital education market and other dependent submarkets, the top-down and bottom-up approaches were used. The bottom-up procedure was used to arrive at the overall market size of the global digital education using the revenues and offerings of the key companies in the market. The research methodology used to estimate the market size included the following:

  • The key players in the market were identified through extensive secondary research.
  • The market size, in terms of value, was determined through primary and secondary research processes.
  • All percentage shares, splits, and breakups were determined using secondary sources and verified through primary sources.

Data Triangulation

With data triangulation and validation through primary interviews, the exact value of the overall parent market size was determined and confirmed using this study. The overall market size was then used in the top-down procedure to estimate the size of other individual markets via percentage splits of the market segmentation.

Report Objectives

  • To define, describe, and forecast the digital education market by learning type (self-paced online education and instructor-led online education), end user, course type, and region
  • To provide detailed information about the major factors (drivers, restraints, opportunities, and industry-specific challenges) influencing the market growth
  • To analyze micromarkets with respect to individual growth trends, prospects, and contributions to the total market
  • To analyze the opportunities in the market and provide details of the competitive landscape for stakeholders and market leaders
  • To forecast the market size of the segments with respect to five main regions: North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America
  • To profile the key players and comprehensively analyze their market rankings and core competencies
  • To analyze competitive developments, such as business expansions, new product developments, and Research and Development (R&D) activities, in the market

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per the company’s specific requirements. The following customization options are available for the report:

Product Analysis

  • Product matrix provides detailed product information and comparisons

Geographic Analysis

  • Further breakup of the Canada digital education market
  • Further breakup of the European market
  • Further breakup of the APAC market
  • Further breakup of the Latin American market
  • Further breakup of the MEA market

Company Information

  • Detailed analysis and profiling of additional market players
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Report Code
TC 7649
Published ON
May, 2020
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