Health & Hygiene Packaging Market by Product Type (Films & Sheets, Laminates, Bags & Pouches, Bottles & Jars, Sachets, Labels, Tubes, Boxes & Carton), Form, Shipping Form, Structure, End-user Industry, and Region - Global Forecast to 2028
Updated on : April 23, 2024
Health & Hygiene Packaging Market
The global health & hygiene packaging market was valued at USD 110.9 billion in 2023 and is projected to reach USD 148.0 billion by 2028, growing at 5.9% cagr from 2023 to 2028. The market growth is driven by increasing concerns about infectious diseases driving the demand for packaging that ensures product integrity and minimizes contamination risks. The growing preference for convenient, single-use packaging and the rise of e-commerce also play pivotal roles in propelling the health and hygiene packaging market.
Opportunities in the Health & Hygiene Packaging Market
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Recession impact
During a recession, the Health and hygiene packaging market may experience a range of impacts.
A recession profoundly affects the health and hygiene packaging market, encompassing personal care, home care, and OTC pharmaceuticals. As consumer spending tightens, demand for non-essential health and hygiene products may decline, impacting packaging markets. Companies may face challenges sustaining innovation and investing in sustainable packaging solutions, with potential shifts toward more cost-effective alternatives. While the essential nature of health and hygiene products offers some resilience, consumers might opt for budget-friendly options. The OTC pharmaceuticals market could experience altered purchasing patterns, impacting packaging dynamics.
Health & Hygiene Packaging Market Dynamics
Driver: The rising demand for flexible packaging in the personal care & home care sector drives the market.
The personal care and home care sectors are experiencing a surge in demand for flexible packaging. This growing preference is driven by several factors, including the convenience and versatility that flexible packaging offers. Flexible packaging adapts well to various product sizes and shapes, providing practical solutions for a range of personal care and home care items. Its lightweight nature and space efficiency contribute to reduced transportation costs and environmental impact. Additionally, the consumer-friendly features of easy resealing and dispensing enhance the overall user experience. As a result, the flexible packaging market continues to grow, meeting the evolving needs of the personal care and home care industries.
Restrain Recycling of Health and hygiene packaging.
The hygiene packaging market encounters significant restraints, notably driven by cost-related challenges. Escalating prices of raw materials like plastics and a limited supply of key components such as polypropylene impact manufacturing costs, thereby hampering market competitiveness. Moreover, the absence of a closed-loop recycling system for multi-layer high-barrier materials complicates recycling processes, contributing to environmental concerns. The intricacies involved in recycling flexible packaging, coupled with a lack of efficient infrastructure, make the process time-consuming and energy-intensive. Addressing these challenges is crucial for the hygiene packaging market to maintain sustainable growth in the face of economic and environmental constraints.
Opportunity: Growing demand for sustainable packaging
Brands are intensifying efforts to minimize their carbon footprint, responding to heightened environmental concerns. The 2015 Paris Agreement, aimed at restricting global warming to 2 degrees, spurred nations to commit to net-zero targets, aligning commercial goals with emissions reduction. Manufacturers are now prioritizing sustainable packaging solutions, optimizing materials to create smaller, lighter packaging, thus minimizing transportation needs. The surge in awareness about hygiene stands as a pivotal driver for the flexible packaging market. As consumers seek eco-friendly options, brands are increasingly adopting sustainable practices to align with environmental goals and meet evolving consumer expectations.
Challenge: Swift technological advancements in Health & Hygiene packaging
Flexible packaging continually evolves in formats, designs, and trends, spurred by technological advancements. Recognizing the demand for intelligent functionalities such as inventory management, sales tracking, and product monitoring, the packaging industry has embraced the concept of smart packaging, reducing reliance on manual labor. The swift pace of technological change renders existing flexible products obsolete. Furthermore, manufacturers are keen on captivating a broader consumer base by providing visually appealing packaging solutions that cater to the diverse preferences of consumers. This dual focus on smart features and aesthetic appeal reflects the dynamic nature of the flexible packaging landscape in response to evolving market demands and technological possibilities.
Health & Hygiene Packaging Market Ecosystem
The films and sheets segment is the fastest growing type in the Health and hygiene packaging market during the forecast period.
The films & sheets segment is the fastest growing in the Health and hygiene packaging market due to increasing consumer awareness regarding health and hygiene fuels the demand for protective and secure packaging solutions. Films & Sheets provide versatile options, ensuring lightweight and flexible packaging, thereby meeting evolving market needs. The rise of e-commerce activities amplifies the requirement for robust packaging, ensuring safe transportation of hygiene products. Innovative designs and materials enhance shelf appeal, influencing consumer choices.
Flexible Packaging is the fastest growing component in the Health & Hygiene packaging market during the forecast period.
The flexible packaging segment experiences the second fastest growth in the Health and hygiene packaging market due to their pivotal role in various end use, especially in personal care & home care packaging market. The flexible packaging market is witnessing heightened growth due to various contributing factors. Rapid changes in consumer lifestyles and preferences drive the demand for packaging solutions that offer convenience and versatility. Manufacturers are innovating with materials and designs to cater to evolving market needs. E-commerce expansion further accelerates the demand for flexible packaging, ensuring secure transportation and delivery of products.
The tertiary segment is the fastest growing form in the Health & Hygiene packaging market during the forecast period.
With an increasing focus on supply chain efficiency, there is a rising demand for robust and sustainable tertiary packaging solutions. Tertiary packaging, including pallets, containers, and bulk packaging, plays a crucial role in ensuring safe and efficient transportation of goods. The growth of e-commerce and globalization further amplifies the need for effective tertiary packaging to protect products during transit.
Direct Sales is the fastest growing end-use industry in the Health and hygiene packaging market during the forecast period.
The direct sales distribution channel in personal care packaging is witnessing increased growth owing to changing consumer preferences and market dynamics. Brands are leveraging direct sales models to establish a closer connection with consumers, offering personalized shopping experiences and exclusive product access. The rise of e-commerce platforms facilitates direct-to-consumer sales, eliminating intermediaries and streamlining distribution.
Home care & toiletries are the fastest-growing end-use industry in the Health and hygiene packaging market during the forecast period.
Increased awareness of hygiene and cleanliness amplifies the demand for home care products, fostering a parallel surge in packaging requirements. Manufacturers are responding with innovative and sustainable packaging solutions to meet the growing market demands. The rise of e-commerce and convenient packaging formats further fuels the expansion of the home care packaging market.
Asia Pacific is the fastest growing in the Health & Hygiene packaging market, in terms of value.
Asia Pacific stands as the fastest-growing region in the Health and hygiene packaging market due to rising population and increasing adoption of advanced technologies. The health & hygiene packaging market has experienced rapid growth in the Asia Pacific region, with countries like India, China, Japan, Australia, South Korea, and the Rest of Asia Pacific leading the way. Notably, India, China, and Japan are anticipated to exhibit substantial growth in flexible packaging due to ongoing developmental activities and swift economic expansion. This growth is driven by the increasing demand for packaging solutions that cater to the diverse needs of these dynamic and populous markets.
To know about the assumptions considered for the study, download the pdf brochure
Source: Secondary Research, Primary Interviews, and MarketsandMarkets Analysis
Health & Hygiene Packaging Market Players
Berry Global (US), Amcor Plc (Switzerland), WestRock (US) and Kimberly Clark (US) are some of the established players in the health & hygiene packaging market. These players have established a strong foothold in the market by adopting strategies, such expansions, joint ventures, and mergers & acquisitions.
Health & Hygiene Packaging Market Report Scope
|
Report Metric |
Details |
|
Market Size Value in 2022 |
USD 107.5 Billion |
|
Revenue Forecast in 2028 |
USD 148.0 Billion |
|
CAGR |
5.9% |
|
Years considered for the study |
2020–2028 |
|
Base year considered |
2022 |
|
Forecast period |
2023–2028 |
|
Units considered |
Volume (Million meters) and Value (USD) |
|
Segments |
Product Type, Shipping form, form, distribution channel, End-use Industry, and Region |
|
Regions |
North America, APAC, Europe, Middle East & Africa, and South America |
|
Companies |
Berry Global (US), Amcor Plc (Europe), Mondi Group (US), WestRock (US) and Kimberly Clark (US) |
The study categorizes the Health and hygiene packaging market based on material, implementation, end-use industry, and region.
Health & Hygiene Packaging Market by Product Type:
- Films and sheets
- Bags & Pouches
- laminates
- labels
- Jars & Bottles
- Sachets
- boxes and cartons
- others
Health & Hygiene Packaging Market by Form:
-
Rigid Packaging
- Molding
- Extrusion
- Others
-
Flexible Packaging
- Single Layer
- Multi-Layer
Health & Hygiene Packaging Market by Structure:
- Porous
- Non-porous
Health & Hygiene Packaging Market by Shipping Form:
- Primary
- Secondary
- Tertiary
Health & Hygiene Packaging Market by Distribution Channel:
- Hypermarkets/Supermarkets
- Online Retailers
- Direct Sales
- Others
Health & Hygiene Packaging Market by End-use Industry:
- Nutraceuticals And Food Supplements
- Personal Care & Cosmetics
- Functional/Health Beverage
- Pharmaceutical And Otc Formulations
- Home Care & Toiletries
- Others
Health & Hygiene Packaging Market by Region:
- North America
- Asia Pacific
- Europe
- Middle East & Africa
- South America
Recent Developments
- In February 2023, Berry Global launched child resistant PET bottles for pharmaceutical syrups and liquid medicines. This involves seven sets of 28mm neck PET bottles, available in sizes ranging from 20ml to 1,000ml and offered in various designs. These bottles are complemented by eight closures designed to include tamper-evident and child-resistant features. This has strengthened company PET bottles portfolio.
- In October 2022, Berry Global and PYLOTE announced partnership for a new ophthalmic dropper, offering a unique multidose ophthalmic dropper combining high barrier with unique antimicrobial protection properties.
- In September 2022, Amcor developed the Dairy Seal line of packaging that features ClearCor, an advanced polyethylene terephthalate (PET) barrier. This introduction will help nutritional, dairy alternatives, and ready-to-drink (RTD) market.
- In April 2022, Mondi and Thimonnier introduced a new recyclable mono-material berlingot sachet for liquid soap refills. Compared to rigid plastic bottles, the novel new packaging reduces plastic usage by more than 75%.
Frequently Asked Questions (FAQ):
What is the current size of the global Health and hygiene packaging market?
Global Health and hygiene packaging market size is estimated to reach USD 148.0 billion by 2028 from USD 110.9 billion in 2023, at a CAGR of 5.9% during the forecast period.
Who are the winners in the global Health and hygiene packaging market?
Berry Global (US), Amcor Plc (Switzerland), WestRock (US) and Kimberly Clark (US) fall under the winner’s category. They have the potential to broaden their product portfolio and compete with other key market players. Such advantages give these companies an edge over other companies.
What are some of the strategies adopted by the top market players to penetrate emerging regions?
The major players in the market use expansions, joint ventures, and mergers & acquisitions as important growth tactics.
What is the recession on Health and hygiene packaging manufacturers?
Companies may focus more on cost-cutting measures and short-term survival strategies rather than long-term investments. Recessions might bring about shifts in consumer preferences and market demands.
What are some of the drivers in the market?
Energy efficient regulations and stringent emission standards .
To speak to our analyst for a discussion on the above findings, click Speak to Analyst
The study involved four major activities in estimating the current market size for health & hygiene packaging. Exhaustive secondary research was done to collect information on the market, peer market, and parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. After that, the market breakdown and data triangulation methodologies were used to estimate the market size of segments and sub-segments.
Secondary Research
In the secondary research process, various sources have been referred to for identifying and collecting information for this study. The secondary sources include annual reports, press releases, and investor presentations of companies; white papers, journals, and certified publications; and articles from recognized authors, directories, and databases. Secondary data has been collected and analyzed to arrive at the overall market size, which is further validated by primary research. Secondary research has been used to obtain key information about the value chain of the industry, monetary chain of the market, the total pool of key players, market classification and segmentation according to industry trends to the bottom-most level, and regional markets. It was also used to obtain information about the key developments from a market-oriented perspective.
Primary Research
The Health and hygiene packaging market involves a variety of stakeholders across the value chain, including raw material suppliers, manufacturers, and end-users. For this study, both the supply and demand sides of the market were interviewed to gather qualitative and quantitative information. Key opinion leaders from various end-use sectors were interviewed from the demand side, while manufacturers and associations were interviewed from the supply side.
Primary interviews helped to gather insights on market statistics, revenue data, market breakdowns, market size estimations, market forecasting, and data triangulation. Primary research also helped to identify trends related to grade, application, end-use industries, and region. C-level executives from the demand side, such as CIOs, CTOs, and CSOs, were interviewed to understand their perspective on suppliers, products, and component providers, which will affect the overall market.
Breakdown of primary interviews
Note: Tier 1, Tier 2, and Tier 3 companies are classified based on their market revenue in 2022 available in the public domain, product portfolios, and geographical presence.
Other designations include sales representatives, production heads, and technicians.
To know about the assumptions considered for the study, download the pdf brochure
|
Company Name |
Designation |
|
Berry Global |
Sales Manager |
|
Amerplast |
Sales Manager |
|
Kimberly Clark |
Technical Sales Manager |
|
Mondi Group |
Marketing Manager |
|
Essity AB |
R&D Manager |
Market Size Estimation
The top-down approach was used to estimate and validate the size of various submarkets for Health and hygiene packaging for each region. The research methodology used to estimate the market size included the following steps:
The key players in the industry have been identified through extensive secondary research.
The supply chain of the industry has been determined through primary and secondary research.
The global market was then segmented into five major regions and validated by industry experts.
All percentage shares, splits, and breakdowns based on product type, form, shipping form, distribution channel, structure and end-use industry, and country were determined using secondary sources and verified through primary sources.
All possible parameters that affect the markets covered in this research study were accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. This data was consolidated and added with detailed inputs and analysis and presented in this report.
Health & Hygiene Packaging Market: Bottum-Up Approach
To know about the assumptions considered for the study, Request for Free Sample Report
Health & Hygiene Packaging Market: Top-Down Approach
Source: Secondary Research, Interviews with Experts, and MarketsandMarkets Analysis
Data Triangulation
After arriving at the overall market size—using the market size estimation process explained above—the market was split into several segments and sub-segments. To complete the overall market engineering process and arrive at the exact statistics of each market segment and sub-segment, the data triangulation, and market breakdown procedures were employed, wherever applicable. The data was triangulated by studying various factors and trends from both the demand and supply of Health and hygiene packaging and their applications.
Market Definition
Common components within the hygiene packaging market include films, sheets, bottles, jars, boxes, tubes, and laminates. Packaging solutions that offer a high level of protection and security, meeting the rigorous hygiene standards essential for products in sectors such as healthcare, pharmaceuticals, and personal care. The escalating demand for personal care and home care, coupled with the robust growth of the over-the-counter (OTC) pharmaceuticals market, is driven by heightened health consciousness and evolving consumer lifestyles.
Key Stakeholders
- Manufacturers of Health & Hygiene packaging
- Raw Material Suppliers
- Manufacturers In End-use Industries
- Traders, Distributors, and Suppliers
- Regional Manufacturers’ Associations
- Government and regional Agencies and Research Organizations
Objectives of the Study:
- To analyze and forecast the size of the Health & Hygiene packaging market in terms of value and volume.
- To provide detailed information about the key factors (drivers, restraints, opportunities, and challenges) influencing the market
- To analyze and forecast the market by product type, form, shipping form, distribution channel, end-use industry, and region.
- To forecast the size of the market with respect to five regions: Asia Pacific, Europe, North America, South America, and the Middle East & Africa, along with their key countries
- To strategically analyze micromarkets1 with respect to individual trends, growth prospects, and their contribution to the overall market
- To analyze opportunities in the market for stakeholders and provide a competitive landscape for the market leaders.
- To analyze competitive developments in the market, such as investment & expansion, joint venture, partnership, and merger & acquisition
- To strategically profile key players and comprehensively analyze their market shares and core competencies2.
Notes: Micromarkets1 are the sub-segments of the Health and hygiene packaging market included in the report.
Core competencies2 of companies are determined in terms of their key developments, SWOT analysis, and key strategies adopted by them to sustain in the market.
Available Customizations:
MarketsandMarkets offers the following customizations for this market report.
- Additional country-level analysis of the Health and hygiene packaging market
- Profiling of additional market players (up to 3)
Growth opportunities and latent adjacency in Health & Hygiene Packaging Market