Texture Paint Market by Resin Type (Acrylic and Epoxy), Technology (Water based, Solvent based), Product Type (Interior and Exterior), Application (Residential and Non - Residential), & Region (Asia Pacific, Europe, North America - Global Forecast to 2028
The Texture paint market is projected to grow from USD 12.5 billion in 2022 to USD 16.2 billion by 2028, at a CAGR of 4.4%. Texture paint industry is categorized into two end use application: residential and non-residential. residential application accounts the largest share of texture paint market. Texture paints are gaining popularity because of its features such as realistic texture, creative expression, versatility, depth and dimension, and popularity in various art style. Paints and coatings sector is one of the most strictly regulated sector in the world and texture paint has low VOC emissions, and prduces less environmental damage these factors are positively supporting the texture paint market growth. Texture paint market is mainly dominated by few large players but there are many manufatueres of texture paint at regional level. India and China have rapidly growing economies with large populations, which present significant market potential for various industries, including the paint and coatings sector. Expanding operations in these countries allows companies to tap into the increasing demand for texture paint and other related products, also India and China are known for their relatively lower production and labor costs compared to many Western countries. Multinational companies can take advantage of these cost efficiencies by establishing manufacturing facilities or outsourcing production in these regions, which can help reduce overall production costs and enhance profitability.
Attractive Opportunities in Texture Paint Market
To know about the assumptions considered for the study, Request for Free Sample Report
Texture Paint Market Dynamics
Driver: the construction industry continues to thrive, the demand for texture paint is likely to increase due to its ability to enhance the appearance, protect surfaces, and provide design flexibility. This creates opportunities for manufacturers, suppliers, and professionals in the texture paint market to cater to the needs of the construction sector.
Economic growth and rising earnings often result in the emergence of the middle class. As more people join the middle-income category, their expectations for their standard of living rise. Texture paint allows homeowners to improve the appearance of their houses without undergoing extensive building work. Demand for texture paint is being driven by a growing middle class with more purchasing power.
Restraints: Texture paint can be more expensive than standard paint due to the additional materials and specialised procedures required to create textured surfaces. This additional cost may prevent economical buyers from selecting texture paint over less expensive options.
Texture paint is most commonly applied to walls and surfaces with sufficient texture or irregularities to create the desired effect. Smooth surfaces may need extra preparation, such as the application of texture-enhancing chemicals or primers, which can increase the total time and expense of the procedure. This constraint in application surfaces might limit the market's prospective consumer base.
Opportunity: the demand for high performance texture paint is growing because of its exceptional aesthetic appeal, chemical and weather resistance. Texture paint not only enhances aesthetics but also provides protection and durability to surfaces. The textured coating acts as a barrier against weather elements, moisture, and wear and tear, thereby extending the lifespan of walls and surfaces. This advantage appeals to customers looking for long-lasting solutions that can withstand various environmental conditions. Texture paint can successfully conceal surface flaws such as cracks, dents, and unevenness. By creating textured finishes, it helps hide flaws that would otherwise require extensive surface preparation or repairs. This feature is especially appealing to consumers looking for cost-effective ways to improve the appearance of their rooms without requiring costly modifications.
Challenges: Texture paint is often applied in thicker applications than standard paint. The desired texture effect on the surface is created by the texture particles, additives, or aggregates in the paint. The texture paint can add a modest to substantial thickness to the wall depending on the texture type, application technique, and number of coats used. Textured surfaces might be more difficult to clean and maintain than smooth ones. The presence of complex patterns, deep cracks, or porous textures can trap dirt, making cleaning and maintenance more time-consuming and labor-intensive.
Based on Resin, acrylic resin is estimated to register highest CAGR during the forecast period
Acrylic resin is widely used in texture paint formulations due to its favorable properties and versatility such as Excellent Adhesion and Durability, Fast Drying and Low Odor, Environmental Benefits, and Wide Range of Formulations. Acrylic resin provides excellent adhesion to various surfaces, including concrete, masonry, wood, and metal. This property ensures that the texture paint adheres well to the substrate, resulting in a long-lasting and durable finish. Acrylic-based texture paints are known for their resistance to cracking, peeling, and weathering, making them a preferred choice for both interior and exterior applications.
Asia Pacific market is estimated to register highest CAGR during the forecast period.
Asia Pacific is expected to lead the texture paint market in 2022. China and India have witnessed substantial investment in construction and infrastructure projects to support their growing economies. The construction industry's expansion creates a demand for texture paint, as it is widely used in both residential and non-residential projects to enhance aesthetics, provide protective coatings, and meet design requirements. The increasing investment in infrastructure development directly drives the demand for texture paint. China and India are experiencing rapid urbanization, leading to increased demand for housing and commercial spaces. The real estate sector, driven by urban development and population growth, fuels the need for texture paint as a decorative and functional solution. The desire for unique finishes and textured surfaces in urban areas drives the demand for texture paint products.
To know about the assumptions considered for the study, download the pdf brochure
Key Market Players
The texture paint market is dominated by a few globally established players such as The Sherwin-Williams Company (US), AkzoNobel N.V. (The Netherlands), PPG Industries, Inc (US), Asian Paints Limited (India), Kansai Paint Co., Ltd (Japan), Nippon Paint Holding Co., Ltd (Japan), among others, are the key manufacturers. Major focus was given to the mergers & acquitions, and new product development due to the changing requirements of end industry users across the globe.
Get online access to the report on the World's First Market Intelligence Cloud
- Easy to Download Historical Data & Forecast Numbers
- Company Analysis Dashboard for high growth potential opportunities
- Research Analyst Access for customization & queries
- Competitor Analysis with Interactive dashboard
- Latest News, Updates & Trend analysis
Request Sample Scope of the Report
Get online access to the report on the World's First Market Intelligence Cloud
- Easy to Download Historical Data & Forecast Numbers
- Company Analysis Dashboard for high growth potential opportunities
- Research Analyst Access for customization & queries
- Competitor Analysis with Interactive dashboard
- Latest News, Updates & Trend analysis
Report Metric |
Details |
Market size available for years |
2019-2028 |
Base year considered |
2022 |
Forecast Period |
2023-2028 |
Forecast Units |
Value (USD Billion) |
Segments Covered |
By Resin Type, By Technology, By Product Type, By Application, By Region |
Geographies Covered |
Asia Pacific, Europe, North America, Middle East & Africa, and South America |
Companies covered |
The Sherwin-Williams Company (US), PPG Industries, Inc (US), AkzoNobel N.V. (The Netherlands), Asian Paints Limited (India), Kansai Paint Co., Ltd (Japan), Nippon Paint Holding Co., Ltd (Japan), , Axalta Coating Systems LLC (US) |
Based on resin type, the texture paint market has been segmented as follows:
- Acrylic
- Others
Based on technology, the texture paint market has been segmented as follows:
- Water based
- Solvent based
Based on product type, the texture paint market has been segmented as follows:
- Interior
- Exterior
Based on application, the texture paint market has been segmented as follows:
- Residential
- Non-residential
Based on the region, the texture paint market has been segmented as follows:
- Asia Pacific
- Europe
- North America
- Middle East & Africa
- South America
Recent Developments
- In June 2021, PPG acquired Tikkurila. This is expected to help the company to expand paint and coating options that are expected to now include Tikkurila’s texture paints.
- In April 2022, AkzoNobel N.V. Acquiring Kansai Paint’s activities in the region will help us to further expand our paints and coatings business in Africa and provide a strong platform for future growth
- In September 2022, Hempel A/S, has acquired the Cap Couleurs Group’s store network in South-East France, maintaining Hempel’s segment leadership in the Var region and supporting its growth initiatives.
Frequently Asked Questions (FAQ):
What is the current competitive landscape in the texture paint market in terms of new applications, production, and sales?
The market has various large, medium, and small-scale players operating across the globe. Many players are constantly innovating and developing new products and expanding to developing countries where the demand is constantly growing; thereby boosting sales.
Which all countries are considered in the report?
US, Canada, China, India, Japan, Germany, UK and France are major countries considered in the report.
Who are the major manufacturers?
PPG Industries, Inc (US), The Sherwin Williams (US), AkzoNobel N.V. (Netherlands), Asian Paints Limited (India), Kansai Paints (Japan) are some of the leading players operating in the global texture paint market.
Which is the largest region in the texture paint market?
Asia Pacific is the largest region in laminating adhesive market.
What is the total CAGR expected to be recorded for the texture paint market during 2023-2028?
The CAGR is expected to record 4.4% from 2023-2028
Does this report cover the different product type of texture paint market?
Yes, the report covers the different product type of texture paint. .
To speak to our analyst for a discussion on the above findings, click Speak to Analyst
The study involved four major activities in order to estimating the current size of the texture paint market. Exhaustive secondary research conducted to gather information on the market. The next step was to conduct primary research to validate these findings, assumptions, and sizing with the industry experts across the value chain. Both top-down and bottom-up approaches were used to estimate the total market size. The market size of segments and subsegments was then estimated using market breakdown and data triangulation.
Secondary Research
Secondary sources include annual reports of companies, press releases, investor presentations, white papers, articles by recognized authors, and databases, such as D&B, Bloomberg, Chemical Weekly, and Factiva; and publications and databases from associations, including the National Institute for Occupational Safety and Health (NIOSH), United States Environmental Protection Agency (USEPA), Society for Protective Coatings (SSPC), and European Inventory of Existing Commercial Chemical Substances (EINECS), The Adhesive and Sealant Council, and The Pressure Sensitive Tape Council.
Primary Research
Extensive primary research was carried out after gathering information about texture paint market through secondary research. In the primary research process, experts from the supply and demand sides have been interviewed to obtain qualitative and quantitative information and validate the data for this report. Questionnaires, emails, and telephonic interviews were used to collect primary data. Primary sources from the supply side include industry experts, such as chief executive officers (CEOs), vice presidents (VPs), marketing directors, technology and innovation directors, and related key executives from various key companies and organizations operating in the texture paint market. Primary interviews were conducted to elicit information such as market statistics, revenue data collected from the products and services, market breakdowns, market size estimations, market forecasting, and data triangulation. Primary research also assisted in comprehending the various trends associated to resin type, technology, product type, applications, and region.
The breakup of Primary Research:
To know about the assumptions considered for the study, download the pdf brochure
CoMPANY NAME |
DESIGNATION |
Asian Paints Limited |
Sales Manager |
PPG Industries, Inc |
Project Manager |
The Sherwin-Williams Company |
Individual Industry Expert |
AkzoNobel N.V. |
Director |
Market Size Estimation
The following information is part of the research methodology used to estimate the size of the texture paint market. The market sizing of the texture paint market was undertaken from the demand side. The market size was estimated based on procurements and advancement in the construction industry at a regional level. Such procurements provide information on the demand for texture paints.
Global Texture Paint Market Size: Bottom Up Approach
To know about the assumptions considered for the study, Request for Free Sample Report
Global Texture Paint Market Size: Top-Down Approach
Data Triangulation
After arriving at the overall market size, the market has been split into several segments.To complete the overall market engineering process and arrive at the exact statistics for all segments, the data triangulation and market breakdown procedures have been employed, wherever applicable. The data was triangulated by studying various factors and trends from the demand and supply sides. Along with this, the market size was validated using both the top-down and bottom-up approaches.
Market Definition
Texture paints are specialized coatings or finishes used to add texture, depth, and visual interest to various surfaces such as walls, ceilings, furniture, and other interior or exterior surfaces. These paints contain additives or aggregates, such as sand, granules, or other materials, which create unique patterns, designs, or tactile effects when applied.
Key Stakeholders
- End User
- Raw Material Suppliers
- Senior Management
- Procurement Department
Report Objectives
- To define, describe, segment, and forecast the size of the texture paint market based on resin type, technology, product type, application, and region.
- To forecast the market size of segments with respect to various regions, including North America, Europe, Asia Pacific, South America, Middle East & Africa, along with major countries in each region
- To identify and analyze key drivers, restraints, opportunities, and challenges influencing the growth of the texture paint market
- To analyze technological advancements and product launches in the market
- To strategically analyze micromarkets, with respect to their growth trends, prospects, and their contribution to the market
- To identify financial positions, key products, and key developments of leading companies in the market
- To provide a detailed competitive landscape of the market, along with market share analysis
- To provide a comprehensive analysis of business and corporate strategies adopted by the key players in the market
- To strategically profile key players in the market and comprehensively analyze their core competencies
Available Customizations
MarketsandMarkets offers the following customizations for this market report:
- Additional country-level analysis of the texture paint market
- Profiling of additional market players (up to 5)
Product Analysis
- Product matrix, which provides a detailed comparison of the product portfolio of each company in the texture paint Market
Growth opportunities and latent adjacency in Texture Paint Market