Automotive Seats Market

Automotive Seats Market by Technology (Heated, Powered, Ventilated, Massage, Memory & Standard), Type (Bucket, Bench), Trim Material (Fabric, Genuine & Synthetic Leather), Component, Vehicle Type (Ice, Electric & Hybrid), Region - Global Forecast to 2025

Report Code: AT 3710 Jun, 2018, by marketsandmarkets.com

[170 Pages Report] The automotive seats market is projected to reach USD 73.03 billion by 2025 from USD 61.41 billion in 2018, at a CAGR of 2.51%, during the forecast period. Increasing global vehicle production, especially passenger cars and SUV/MPV segments, rising premium vehicles sales with premium features, luxury and comfort are together expected to drive the automotive seats market, during the forecast period.

Increasing vehicle production, especially SUV/MPV segment, coupled with increasing demand for premium vehicle sales loaded with luxury and comfort, are projected to fuel the demand for bucket seats with advanced technologies (heated, massage, ventilated, memory, and powered) and leather/synthetic trim materials.

Automotive Seat Market

The increase in vehicle production, especially in SUV/MPV and premium vehicles segments, and rising average time spent in traffic have spurred the demand for more comfortable and luxurious seats

The automotive seats market is projected to grow at a CAGR of 2.51% during the forecast period, to reach a market size of USD 73.03 billion by 2025, from USD 61.41 billion in 2018. Increased sales of full-size SUV/MPV segment vehicles and premium vehicles are identified as the key drivers for this market. Alternatively, the high cost of the advanced and modular seats as compared with normal seats and keeping balance between low-cost production and customer-perceived value can hinder the growth of the market.

Genuine leather segment is projected to grow at the highest rate in the automotive seats market, by trim material, over the forecast period

The genuine leather trim material segment is estimated to be the fastest market, during the forecast period owing to the increased premium vehicles sales globally. As per MarketsandMarkets analysis, the global premium vehicle sales grew by 5.22% between 2015 and 2016. Developed regions such as North America, Europe, and a few Asian countries such as Japan and South Korea are key markets for these vehicles. Also, the penetration of E, F, and SUV–D & SUV-E segment cars in the US was nearly 45–48% in 2017. Similarly, in the UK, it was nearly 25–30% during the same period. Most of the vehicles from these segments have genuine leather seats as a standard feature. A few key models such as Mercedes E-Class, Lincoln Zephyr/MKZ, Range Rover Sport, Jaguar XF, Land Cruiser, and BMW 7 series feature genuine leather in the global market. The growing demand for premium vehicles across the world is ultimately leading the demand for the genuine leather market in the coming future.

Asia Oceania & MEA: The largest and fastest growing automotive seats market from 2018 to 2025

Asia Oceania is anticipated to be the largest market for automotive seats because of a dynamic change noticed in the automotive industry in the past few years; the region has also noticed a significant potential in the passenger and commercial vehicles production. As a result, Asia Oceania has been emerged as a hub for automobile production. Further, Japan and South Korea have experienced a significant rise in advanced seats in the recent years, owing to the rising per capita income and shifting preference toward premium cars and presence of premium automotive OEMs. Along with passenger cars, commercial vehicles production also grew at a CAGR of 2.91% from 2012 to 2017 and is expected to grow gradually. These factors together are expected to drive the automotive seats market in the coming years as per MarketsandMarkets repository.

The MEA region is estimated to grow at the fastest rate for the automotive seats market. Iran and South Africa are key vehicle producing countries in this region. As per MarketsandMarkets repository, Iran’s passenger car production has increased from 0.86 million units in 2012 to 1.42 million units in 2017, whereas South Africa’s car production has grown from 0.27 million units in 2012 to 0.32 million units in 2017. The shifting focus of automotive OEMs toward emerging countries is likely to fuel the vehicle production in these countries that will ultimately result in a growing demand for automotive seats in the future.

Automotive Seat Market

Market Dynamics

Drivers

Rising global vehicle production & growing SUV demand to fuel the market for automotive seats

The global vehicle production has shown significant growth in recent years. The increase in the global vehicle production would consequently boost the growth of the automotive seating market in the coming years.

Increase in demand for premium and luxury vehicles to fuel the demand for modular seats

The improving lifestyle and economic status lead to the change in consumer preferences across the globe. The demand for premium end vehicles has been continuously growing in developed and developing countries owing to the increasing disposable income, improving infrastructure, rising brand awareness, and growing competition between OEMs to offer improved features. This has led to an increase in the sales of premium and medium range vehicles at a global level. The trend of modular seating technology in premium end vehicles is anticipated to grow in coming years to offer more premium feel, comfort, and safety to the consumers.

Increasing average drive time spent in the vehicles leading to demand for comfort seats
The global vehicle parc has shown substantial growth in the recent years. This would also propel the demand for enhanced seating system. Thus, with growing average time spent and stringency in regulations, the demand for comfortable automotive seating system would also increase.

Restraints

High cost of advanced & modular seats compared with conventional seats

Innovations and technological advancements have played a major role in giving a new face to the automotive seating system. Technologically advanced modern seats such as powered, massage, and climate-controlled seats offer better comfort, convenience, and ergonomics. The designing, prototyping, and production of these seating systems require huge investment, which is reflected in the high cost of seating systems. However, in cost-sensitive economies of Asia Oceania and RoW countries, consumers are still hesitant to pay for such expensive seats.

Opportunities

Increasing usage of lightweight materials to reduce the weight of automotive seats

Automotive manufacturers are heavily investing on the development of advanced technologies to reduce the overall vehicular weight to meet the stringent regulations for emission and fuel efficiency. This would prompt other seating players to develop lightweight seating systems that will bring new business opportunity for Tier 2 players and lightweight materials suppliers.

Development of advanced seating technologies for future vehicles

The automotive industry is witnessing huge technological advancements in the field of autonomous and semi-autonomous vehicles. The automotive seating manufacturers are putting efforts to develop advanced seating systems that can provide optimum safety and comfort to the passengers of autonomous and semi-autonomous vehicles.

Challenges

Balancing between low cost production and customer perceived value

While manufacturing complete automotive seating systems, many factors such as the raw material cost, transportation cost, cycle time and other associated risk must be considered by the manufacturer. Due to increasing complexity of automotive seating assembly, such as incorporation of newer technologies (heated, powered, massage, & memory) for better comfort & safety and usage of components of lightweight material to achieve emission and fuel economy norms, the seating manufacturers have transformed their production process. Few key seat manufacturing companies such as Faurecia, Lear Corporation, and Magna International have implemented Just In Time (JIT) technology to fasten the production process and provide product to the customers on time. However, this technology also involves increased complexity, restructuring of the entire workflow, additional capital investment, proper implementation, adequate process training and strategic partnerships with different players within the supply chain for producing raw materials and other components. It will make things difficult and may not be ideal for every player.

Scope of the Report

Report Metric

Details

 

Market Size Available for Years

 

2016–2025

Base Year Considered

2017

Forecast Period

2018–2025

Forecast Units

Value (USD million/billion) and Volume (‘000/million units)

Segments Covered

Seat market by technology, seat type, cover material, by components, by vehicle type, by electric and hybrid vehicle, and region

Geographies Covered

Asia Oceania, Europe, North America, and MEA

Companies Covered

Adient (US), Lear Corporation (US), Faurecia (France), Toyota Boshoku (Japan), and Magna International (Canada), TS Tech (Japan), Tachi-S (Japan), NHK Spring (Japan) and Gentherm (US).
Total 20 major players covered

The market study covers the automotive seats market, in terms of value and volume, from 2016 to 2025. This research report categorizes the market into the following segments:

Automotive seats market, By technology

  • Heated seats
  • Heated & powered seats
  • Massage seats
  • Memory seats
  • Powered seats
  • Standard seats
  • Ventilated seats

Automotive Seats MARKET, BY Trim material

  • Fabric
  • Genuine leather
  • Synthetic leather

Automotive seats market, By components

  • Armrest
  • Pneumatic system
  • Seat belt
  • Seat frame and sructure
  • Seat headrest
  • Seat height adjuster
  • Seat recliners
  • Seat track

Automotive seats market, by Vehicle type

  • Passenger car
  • Light commercial vehicles
  • Heavy trucks
  • Buses

Automotive seats market, by Electric & Hybrid vehicle

  • Battery Electric Vehicles
  • Hybrid Electric Vehicle
  • Plug-in Hybrid Electric Vehicle

Automotive seats market, by Type

  • Bucket Seat
  • Split Bench

Automotive seats market, by Region

  • Americas
  • Asia Oceania
  • Europe
  • Middle east & Africa

Key Market Players

Some of the key automotive seats manufacturers and suppliers are Adient (US), Lear Corporation (US), Faurecia (France), Toyota Boshoku (Japan), and Magna International (Canada), TS Tech (Japan), Tachi-S (Japan), NHK Spring (Japan), and Gentherm (US). Adient adopted a stable mix of joint venture, new product launch, and acquisition strategies to retain its market position, whereas Lear Corporation followed the expansion and acquisition strategies to remain a prominent player in the market.

Adient and Lear Corporation are anticipated to be the dominant players in the automotive seats market. Both the companies have adopted the strategies of expansion, new product development, partnership, and merger & acquisition to retain its leading position in the automotive seats market. Strengthening the product portfolio and global presence by building customer relationships, they have left a mark not only in the current market but also in emerging markets.

Key Questions Addressed By The Report

  • Which seat type and cover material is going to dominate in the future?
  • What are the major emerging technologies used in automotive seats?
  • What are the market share of various components used with automotive seats?
  • What will the future trend of automotive seats market in electric & hybrid vehicles?
  • Which are the countries driving the growth of automotive seats market?

Available Customizations

With the given market data, MarketsandMarkets offers customizations in accordance with the company’s specific needs.

Automotive Seats Technology Market, by Vehicle Type

  • Passenger Cars
  • LCV

Note: The market can be offered for IC vehicle type—passenger cars and LCVs, by technology (heated, powered, standard, ventilated, massage, memory, and heated & powered) at regional level—Americas, Europe, Asia Oceania, and MEA.

Electric & Hybrid Vehicle Seats Market, by Region

  • North America
  • Europe
  • Asia Oceania

Note: The market can be offered for electric & hybrid vehicle type—BEV, HEV, and PHEV, by technology (heated, powered, standard, ventilated, massage, memory, and heated & powered) at regional level—North America, Europe, and Asia Oceania.

Bucket & Split Bench Seats Market, by Vehicle Type

  • Passenger Cars
  • LCVs
  • Heavy Trucks
  • Buses

Note: The market can be offered by IC vehicle type-—passenger cars, LCVs, heavy trucks, and buses at regional level—Americas, Europe, Asia Oceania, and MEA.

Automotive Seats Market, by Off-Highway Vehicle Type

  • Construction Equipment
    • Excavators
    • Loaders
  • Agriculture Tractors

Note: The market can be offered for Off-highway vehicle type—construction & agriculture equipment at regional level—North America, Europe, Asia Oceania, and RoW.

Detailed Analysis and Profiling of Additional Market Players (up to 3)

To speak to our analyst for a discussion on the above findings, click Speak to Analyst

Table of Contents

1 Introduction (Page No. - 17)
    1.1 Objectives of the Study
    1.2 automotive seats Market Definition
    1.3 Market Scope
           1.3.1 Years Considered for the Study
    1.4 Currency
    1.5 Package Size
    1.6 Limitations
    1.7 Stakeholders

2 Research Methodology (Page No. - 21)
    2.1 Research Data
    2.2 Secondary Data
           2.2.1 Key Secondary Sources for Vehicle Production
           2.2.2 Key Secondary Sources for automotive seats Market Sizing
           2.2.3 Key Data From Secondary Sources
    2.3 Primary Data
           2.3.1 Sampling Techniques & Data Collection Methods
           2.3.2 Primary Participants
    2.4 Market Size Estimation
           2.4.1 Bottom-Up Approach
    2.5 Market Breakdown and Data Triangulation
    2.6 Assumptions

3 Executive Summary (Page No. - 31)

4 Premium Insights (Page No. - 34)
    4.1 Automotive Seats - Global Market & Forecast
    4.2 automotive seats Market, By Region
    4.3 Market By Technology
    4.4 Market By Seat Type
    4.5 Market By Trim Material
    4.6 Market By Components
    4.7 Market By IC Vehicle Type
    4.8 Electric & Hybrid Vehicles Seats Market, By Technology

5 Market Overview (Page No. - 40)
    5.1 Introduction
    5.2 Market Dynamics
           5.2.1 Driver
                    5.2.1.1 Rising Global Vehicle Production & Growing SUV Demand to Fuel the Market for Automotive Seats
                    5.2.1.2 Increase in Demand for Premium and Luxury Vehicles to Fuel the Demand for Modular Seats
                    5.2.1.3 Increasing Average Drive Time Spent in the Vehicles Leading to Demand for Comfort Seats
           5.2.2 Restraints
                    5.2.2.1 High Cost of Advanced & Modular Seats Compared With Conventional Seats
           5.2.3 Opportunities
                    5.2.3.1 Increasing Usage of Lightweight Materials to Reduce the Weight of Automotive Seats
                    5.2.3.2 Development of Advanced Seating Technologies for Future Vehicles
           5.2.4 Challenge
                    5.2.4.1 Balancing Between Low Cost Production and Customer Perceived Value
    5.3 Revenue Missed: Opportunities For Seat Manufacturers 
    5.4 Automotive Seat Market - Scenarios 
           5.4.1 Pessimistic 
           5.4.2 Most Likely 
           5.4.3 Optimistic 
    5.5 Average Selling Price (ASP) Analysis

6 By Technology (Page No. - 50)
Note - The Chapter is Further Segmented at Regional Level and Considered Regions are Americas, Asia Oceania, Europe, and MEA
    6.1 Introduction
           6.1.1 Research Methodology 
           6.1.2 Assumptions
           6.1.3 Industry Insights
    6.2 Heated Seats
    6.3 Heated & Powered Seats
    6.4 Massage Seats
    6.5 Memory Seats
    6.6 Powered Seats
    6.7 Standard Seats
    6.8 Ventilated Seats

7 By Trim Material (Page No. - 60)
Note - The Chapter is Further Segmented at Regional Level and Considered Regions are Americas, Asia Oceania, Europe, and MEA
    7.1 Introduction
           7.1.1 Research Methodology 
           7.1.2 Assumptions
           7.1.3 Industry Insights
    7.2 Fabric
    7.3 Genuine Leather
    7.4 Synthetic Leather

8 By Components (Page No. - 66)
Note - The Chapter is Further Segmented at Regional Level and Considered Regions are Americas, Asia Oceania, Europe, and MEA
    8.1 Introduction
           8.1.1 Research Methodology 
           8.1.2 Assumptions
           8.1.3 Industry Insights
    8.2 Armrest
    8.3 Pneumatic System
    8.4 Seat Belt
    8.5 Seat Frame and Sructure
    8.6 Seat Headrest
    8.7 Seat Height Adjuster
    8.8 Seat Recliners
    8.9 Seat Track

9 By Vehicle Type (Page No. - 77)
Note - The Chapter is Further Segmented at Regional Level and Considered Regions are Americas, Asia Oceania, Europe, and MEA
    9.1 Introduction
           9.1.1 Research Methodology 
           9.1.2 Assumptions
           9.1.3 Industry Insights
    9.2 Passenger Car
    9.3 Light Commercial Vehicles
    9.4 Heavy Trucks
    9.5 Buses

10 By Electric & Hybrid Vehicle (Page No. - 84)
Note - The Chapter is Further Segmented By Seat Technology - Heated, Heated & Powered, Massage, Memory, Powered, Standard, and Ventilated
     10.1 Introduction
             10.1.1 Research Methodology 
             10.1.2 Assumptions
             10.1.3 Industry Insights
     10.2 Battery Electric Vehicles
     10.3 Hybrid Electric Vehicle
     10.4 Plug-In Hybrid Electric Vehicle

11 By Type (Page No. - 90)
Note - The Chapter is Further Segmented at Country Level for Regions- Asia Oceania (China, India, Indonesia, Japan, South Korea, Thailand, and Others), Europe (France, Germany, Italy, Russia, Spain, Turkey, UK & Others), Americas (Argentina, Brazil, Canada, Mexico, Us, and Others) and Middle East & Africa (Iran, South Africa, and Others)
     11.1 Introduction
             11.1.1 Research Methodology 
             11.1.2 Assumptions
             11.1.3 Industry Insights
     11.2 Bucket Seat
             11.2.1 Americas
             11.2.2 Asia Oceania
             11.2.3 Europe
             11.2.4 Middle East & Africa (MEA)
     11.3 Split Bench
             11.3.1 Americas
             11.3.2 Asia Oceania
             11.3.3 Europe
             11.3.4 Middle East & Africa (MEA)

12 By Region (Page No. - 103)
Note - The Chapter is Further Segmented By Seat Technology (Heated, Heated & Powered, Massage, Memory, Powered, Standard, and Ventilated) at Country and Regional Level
     12.1 Introduction
             12.1.1 Research Methodology 
             12.1.2 Assumptions
             12.1.3 Industry Insights
     12.2 Americas
             12.2.1 Argentina
                       12.2.1.1 Argentina Vehicle Production, By Vehicle Type (2012-2016)
                       12.2.1.2 Argentina Vehicle Fleet, By Vehicle Type (2012-2016)
             12.2.2 Brazil
                       12.2.2.1 Brazil Vehicle Production, By Vehicle Type (2012-2016)
                       12.2.2.2 Brazil Vehicle Fleet, By Vehicle Type (2012-2016)
             12.2.3 Canada
                       12.2.3.1 Canada Vehicle Production, By Vehicle Type (2012-2016)
                       12.2.3.2 Canada Vehicle Fleet, By Vehicle Type (2012-2016)
             12.2.4 Mexico
                       12.2.4.1 Mexico Vehicle Production, By Vehicle Type (2012-2016)
                       12.2.4.2 Mexico Vehicle Fleet, By Vehicle Type (2012-2016)
             12.2.5 US
                       12.2.5.1 US Vehicle Production, By Vehicle Type (2012-2016)
                       12.2.5.2 US Vehicle Fleet, By Vehicle Type (2012-2016)
             12.2.6 Americas Others
     12.3 Asia Oceania
             12.3.1 China
                       12.3.1.1 China Vehicle Production, By Vehicle Type (2012-2016)
                       12.3.1.2 China Vehicle Fleet, By Vehicle Type (2012-2016)
             12.3.2 India
                       12.3.2.1 India Vehicle Production, By Vehicle Type (2012-2016)
                       12.3.2.2 India Vehicle Fleet, By Vehicle Type (2012-2016)
             12.3.3 Indonesia
                       12.3.3.1 Indonesia Vehicle Production, By Vehicle Type (2012-2016)
                       12.3.3.2 Indonesia Vehicle Fleet, By Vehicle Type (2012-2016)
             12.3.4 Japan
                      12.3.4.1 Japan Vehicle Production, By Vehicle Type (2012-2016)
                      12.3.4.2 Japan Vehicle Fleet, By Vehicle Type (2012-2016)
             12.3.5 South Korea
                      12.3.5.1 South Korea Vehicle Production, By Vehicle Type (2012-2016)
                      12.3.5.2 South Korea Vehicle Fleet, By Vehicle Type (2012-2016)
             12.3.6 Thailand
                      12.3.6.1 Thailand Vehicle Production, By Vehicle Type  (2012-2016)
                      12.3.6.2 Thailand Vehicle Fleet, By Vehicle Type (2012-2016)
             12.3.7 Asia Oceania Others
     12.4 Europe
             12.4.1 France
                      12.4.1.1 France Vehicle Production, By Vehicle Type (2012-2016)
                      12.4.1.2 France Vehicle Fleet, By Vehicle Type (2012-2016)
             12.4.2 Germany
                      12.4.2.1 Germany Vehicle Production, By Vehicle Type (2012-2016)
                      12.4.2.2 Germany Vehicle Fleet, By Vehicle Type (2012-2016)
             12.4.3 Italy
                      12.4.3.1 Italy Vehicle Production, By Vehicle Type (2012-2016)
                      12.4.3.2 Italy Vehicle Fleet, By Vehicle Type (2012-2016)
             12.4.4 Russia
                      12.4.4.1 Russia Vehicle Production, By Vehicle Type (2012-2016)
                      12.4.4.2 Russia Vehicle Fleet, By Vehicle Type (2012-2016)
             12.4.5 Spain
                      12.4.5.1 Spain Vehicle Production, By Vehicle Type (2012-2016)
                      12.4.5.2 Spain Vehicle Fleet, By Vehicle Type (2012-2016)
             12.4.6 Turkey
                      12.4.6.1 Turkey Vehicle Production, By Vehicle Type (2012-2016)
                      12.4.6.2 Turkey Vehicle Fleet, By Vehicle Type (2012-2016)
             12.4.7 UK
                      12.4.7.1 UK Vehicle Production, By Vehicle Type (2012-2016)
                      12.4.7.2 UK Vehicle Fleet, By Vehicle Type (2012-2016)
             12.4.8 Europe Others
     12.5 Middle East & Africa (MEA)
                      12.5.1.1 Iran Vehicle Production, By Vehicle Type (2012-2016)
                      12.5.1.2 Iran Vehicle Fleet, By Vehicle Type (2012-2016)
             12.5.1 Iran
             12.5.2 South Africa
                       12.5.2.1 South Africa Vehicle Production, By Vehicle Type (2012-2016)
                       12.5.2.2 South Africa Vehicle Fleet, By Vehicle Type (2012-2016)
             12.5.3 Brazil 
                       12.5.3.1 Brazil Vehicle Production, By Vehicle Type (2012-2016)
                       12.5.3.2 Brazil Vehicle Fleet, By Vehicle Type (2012-2016)
             12.5.3 MEA Others

13 Competitive Landscape (Page No. - 124)
     13.1 Overview
     13.2 Competitive Benchmarking
     13.3 Market Ranking Analysis – Key Seat Suppliers, 2018
     13.4 Automotive Seats Market: Market Share Analysis
     13.5 Competitive Scenario
             13.5.1 Expansion
             13.5.2 Joint Venture/Partnership/Collaboration
             13.5.3 New Product Developments
             13.5.4 Mergers & Acquisitions

14 Company Profiling (Page No. - 131)
(Business Overview, Products Offered, Recent Developments, and SWOT Analysis)*
     14.1 Adient
             14.1.1 Business Overview 
             14.1.2 Product Portfolio 
             14.1.3 Recent Developments 
     14.2 Lear Corporation
             14.2.1 Business Overview 
             14.2.2 Product Portfolio 
             14.2.3 Recent Developments 
     14.3 Faurecia
             14.3.1 Business Overview 
             14.3.1 Product Portfolio 
             14.3.3 Recent Developments 
     14.4 Toyota Boshoku
             14.4.1Business Overview 
             14.4.2 Product Portfolio 
             14.4.3 Recent Developments 
     14.5 Magna International
             14.5.1 Business Overview 
             14.5.2 Product Portfolio 
             14.5.3 Recent Developments 
     14.6 TS Tech
             14.6.1 Business Overview 
             14.6.2 Product Portfolio 
             14.6.3 Recent Developments 
     14.7 Aisin Seiki
             14.7.1 Business Overview 
             14.7.2 Product Portfolio 
             14.7.3 Recent Developments 
     14.8 NHK Spring
             14.8.1 Business Overview 
             14.8.2 Product Portfolio 
             14.8.3 Recent Developments 
     14.9 Tachi-S
             14.9.1 Business Overview 
             14.9.2 Product Portfolio 
             14.9.3 Recent Developments 
     14.10 Gentherm
            14.10.1 Business Overview 
            14.10.2 Product Portfolio 
            14.10.3 Recent Developments 
     14.11 Additional Company Profiles
             14.12.1 Europe
                       14.12.1.1 Brose
                       14.12.1.2 Grammer
                       14.12.1.3 Kahovec, S R.O.
                       14.12.1.4 Pheonix Seating
     14.13 North America
             14.13.1 Guelph Manufacturing
             14.13.2 Camaco-Amvian
             14.13.3 Freedman Seating
     14.14 Asia Oceania
             14.14.1 Daewon Kang
             14.14.2 Tata Autocomp
             14.14.3 Summit Auto Seats
             14.14.4 Harita Seating
*Details on Business Overview, Products Offered, Recent Developments, and SWOT Analysis Might Not Be Captured in Case of Unlisted Companies.

15 Appendix (Page No. - 161)
     15.1 Insights of Industry Experts
     15.2 Discussion Guide
     15.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     15.4 Available Customizations
             15.4.1 Automotive Seats Technology Market, By Vehicle Type
Note: The Automotive Seats Market Can Be Offered for IC Vehicle Type- Passenger Cars, and LCV By Technology (Heated, Powered, Standard, Ventilated, Massage, Memory and Heated & Powered) at Regional Level- Americas, Europe, Asia Oceania and MEA.
                        15.4.1.1 Passenger Cars
                                     15.4.1.1.1 Hatchback
                                     15.4.1.1.2 Sedan
                                     15.4.1.1.3 SUV
                        15.4.1.2 LCV
             15.4.2 Electric & Hybrid Vehicle Seats Market, By Region
Note: The Automotive Seats Market Can Be Offered for Electric & Hybrid Vehicle Type-Bev, HEV & PHEV By Technology (Heated, Powered, Standard, Ventilated, Massage, Memory and Heated & Powered) at Regional Level-North America, Europe, and Asia Oceania
                        15.4.2.1 North America
                        15.4.2.2 Europe
                        15.4.2.3 Asia Oceania
             15.4.3 Bucket & Split Bench Seats Market, By Vehicle Type
Note: The Automotive Seats Market Can Be Offered By IC Vehicle Type- Passenger Cars, LCV, Heavy Trucks, and Buses at Regional Level- Americas, Europe, Asia Oceania and MEA
                        15.4.3.1 Passenger Cars
                        15.4.3.2 LCV
                        15.4.3.3 Heavy Trucks
                        15.4.3.4 Buses
             15.4.4 By Off-Highway Vehicle Type
Note: The Automotive Seats Market Can Be Offered for Off-Highway Vehicle Type- Construction & Agriculture Equipment at Regional Level- -North America, Europe, Asia Oceania, and RoW
                        15.4.4.1 Construction Equipment
                                     15.4.4.1.1 Excavators
                                     15.4.4.1.2 Loaders
                        15.4.4.2 Agriculture Tractors
             15.4.5 Detailed Analysis and Profiling of Additional Market Players (Upto 3)
     15.5 Related Reports
     15.6 Author Details


List of Tables (172 Tables)

Table 1 Currency Exchange Rates (W.R.T. Per USD)
Table 2 Key Vehicle Sales Equipped With Modular Seat Technology, 2017
Table 3 Annual Time Spent in Traffic Congestion (Hours), By Country
Table 4 Average Cost of Seats, By Technolgy (USD)
Table 5 Use of Plastics in an Automobile, By Component
Table 6 Advanced Seating - Recent Developments
Table 7 Key Models With Seating Technologies, 2017
Table 8 By Technology
Table 9 Heated Seats: Automotive Seats Market, By Region
Table 10 Heated & Powered Seats: Market, By Region
Table 11 Massage Seats: Market, By Region
Table 12 Memory Seats: Market, By Region
Table 13 Powered Seats: Market, By Region
Table 14 Standard Seats: Market, By Region
Table 15 Ventilated Seats: Market, By Region
Table 16 By Trim Material (‘000 Square Meters)
Table 17 By Trim Material
Table 18 Fabric: Automotive Seats Market, By Region (‘000 Sq Meters)
Table 19 Fabric: Market, By Region, 2016 to 2025
Table 20 Key Models With Genuine Leather Seats, 2017
Table 21 Genuine Leather: Market, By Region, 2016–2025 (‘000 Sq Meters)
Table 22 Genuine Leather: Market, By Region
Table 23 Synthetic Leather: Market, By Region (‘000 Square Meters)
Table 24 Synthetic Leather: Market, By Region USD Million)
Table 25 By Components
Table 26 Automotive Seats Market, By Components
Table 27 Armrest: Market, By Region
Table 28 Armrest: Market, By Region
Table 29 Pneumatic System: Market, By Region
Table 30 Pneumatic System: Market, By Region
Table 31 Seat Belt: Market, By Region
Table 32 Seat Belt: Market, By Region
Table 33 Seat Frame & Structure: Market, By Region
Table 34 Seat Frame & Structure: Market, By Region
Table 35 Seat Headrest: Market, By Region
Table 36 Seat Headrest: Market, By Region
Table 37 Seat Height Adjuster: Market, By Region
Table 38 Seat Height Adjuster: Market, By Region
Table 39 Seat Recliner: Market, By Region
Table 40 Seat Recliner: Market, By Region
Table 41 Seat Track: Market, By Region
Table 42 Seat Track: Market, By Region
Table 43 Automotive Seats Market, By Vehicle Type
Table 44 Market, By Vehicle Type
Table 45 Passenger Car: Market, By Region
Table 46 Passenger Car: Market, By Region
Table 47 LCV: Market, By Region
Table 48 LCV: Market, By Region
Table 49 Heavy Truck: Market, By Region
Table 50 Heavy Truck: Market, By Region
Table 51 Buses: Market, By Region
Table 52 Buses: Market, By Region
Table 53 Electric & & Hybrid Vehicle Seats Market, By Vehicle Type
Table 54 BEV: Electric & Hybrid Vehicle Seats Market, By Technology
Table 55 HEV: Electric & & Hybrid Vehicle Seats Market, By Technology
Table 56 PHEV: Electric & & Hybrid Vehicle Seats Market, By Technology
Table 57 Automotive Seats Market, By Seat Type
Table 58 Market, By Seat Type
Table 59 Bucket Seats: Market, By Region
Table 60 Bucket Seats: Market, By Region ($ Million)
Table 61 Americas: Automotive Bucket Seats Market, By Country
Table 62 Americas: Automotive Bucket Seats Market, By Country
Table 63 Asia Oceania: Automotive Bucket Seats Market, By Country
Table 64 Asia Oceania: Automotive Bucket Seats Market, By Country
Table 65 Europe: Automotive Bucket Seats Market, By Country
Table 66 Europe: Automotive Bucket Seats Market, By Country
Table 67 MEA: Automotive Bucket Seats Market, By Country
Table 68 MEA: Automotive Bucket Seats Market, By Country
Table 69 Split Bench Seats: Automotive Seats Market, By Region
Table 70 Split Bench Seats: Market, By Region
Table 71 Americas: Automotive Split Bench Seats Market, By Country
Table 72 Americas: Automotive Split Bench Seats Market, By Country
Table 73 Asia Oceania: Automotive Split Bench Seats Market, By Country
Table 74 Asia Oceania: Automotive Split Bench Seats Market, By Country
Table 75 Europe: Automotive Split Bench Seats Market, By Country
Table 76 Europe: Automotive Split Bench Seats Market, By Country
Table 77 MEA: Automotive Bench Seats Market, By Country
Table 78 MEA: Automotive Bench Seats Market, By Country ($ Million)
Table 79 Automotive Seats Market, By Region
Table 80 Americas: Market, By Country
Table 81 Americas Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 82 Americas Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 83 Argentina: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 107
Table 84 Argentina Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 85 Argentina Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 86 Brazil: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units)
Table 87 Brazil Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 88 Brazil Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 89 Canada: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 108
Table 90 Canada Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 91 Canada Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 92 Mexico: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 109
Table 93 Mexico Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 94 Mexico Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 95 US: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units)
Table 96 US Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 97 US Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 98 Rest Of Americas: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 110
Table 99 Asia Oceania: Automotive Seats Market, By Country, 2016–2025 (‘000 Units) 112
Table 100 Asia Oceania Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 101 Asia Oceania Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 102 China: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units)
Table 103 China Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 104 China Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 105 India: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units)
Table 106 India Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 107 India Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 108 Indonesia: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 113
Table 109 Indonesia Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 110 Indonesia Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 111 Japan: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units)
Table 112 Japan Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 113 Japan Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 114 South Korea: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 114
Table 115 South Korea Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 116 South Korea Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 117 Thailand: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 115
Table 118 Thailand Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 119 Thailand Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 120 Rest Of Asia Oceania: Automotive Seats Market, By Technology, (000’ Units) 115
Table 121 Europe: Automotive Seats Market, By Country, 2016–2025 (‘000 Units)
Table 122 Europe Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 123 Europe Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 124 France: Automotive Seats Market, By Technology, 2016–2025 (000’ Units) 117
Table 125 France Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 126 France Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 127 Germany: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 117
Table 128 Germany Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 129 Germany Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 130 Italy: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units)
Table 131 Italy Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 132 Italy Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 133 Russia: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 118
Table 134 Russia Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 135 Russia Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 136 Spain: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units)
Table 137 Spain Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 138 Spain Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 139 Turkey: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 119
Table 140 Turkey Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 141 Turkey Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 142 Uk: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units)
Table 143 Uk Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 144 Uk Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 145 Rest Of Europe: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 120
Table 146 Mea: Automotive Seats Market, By Country, 2016–2025 (‘000 Units)
Table 147 Mea Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 148 Mea Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 149 Iran: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units)
Table 150 Iran Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 151 Iran Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 152 South Africa: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 122
Table 153 South Africa Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 154 South Africa Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 155 Brazil: Automotive Seats Market, By Country, 2016–2025 (‘000 Units)
Table 156 Brazil Vehicle Production, By Vehicle Type, 2012-2016 (Units)
Table 157 Brazil Vehicle Fleet, By Vehicle Type, 2012-2016 (Units)
Table 158 Mea Others: Automotive Seats Market, By Technology, 2016–2025 (‘000 Units) 123
Table 159 Expansion, 2017–2018
Table 160 Joint Venture/Partnership/Collaboration, 2017–2018
Table 161 New Product Developments, 2017–2018
Table 162 Mergers & Acquisitions, 2014–2017
Table 163 Adient: Recent Developments
Table 164 Lear Corporation: Recent Developments
Table 165 Faurecia: Recent Developments
Table 166 Toyota Boshoku: Recent Developments
Table 167 Magna International: Recent Developments
Table 168 TS Tech: Recent Developments
Table 169 Aisin Seiki: Recent Developments
Table 170 NHK Spring: Recent Developments
Table 171 Tachi-S: Recent Developments
Table 172 Gentherm: Recent Developments


List of Figures (50 Figures)

Figure 1 Automotive Seats: Automotive Seats Market Segmentation
Figure 2 Market: Research Design
Figure 3 Research Design Model
Figure 4 Breakdown of Primary Interviews
Figure 5 Market: Bottom-Up Approach
Figure 6 Data Triangulation
Figure 7 Market Outlook
Figure 8 Automotive Seats Market, By Region, 2018 vs 2025 (USD Billion)
Figure 9 Attractive Opportunities in the Automotive Seating Technologies
Figure 10 Asia Oceania is Estimated to Be the Leading Region, Whereas the Passenger Cars Segment is Estimated to Be the Largest of Automotive Seats Market, 2018 (USD Billion)
Figure 11 Massage Seats Segment is Anticipated to Grow at the Fastest Rate, 2018 vs 2025 (Million Units)
Figure 12 Bucket Seat Segment is Estimated to Dominate the Automotive Seats Market, 2017 vs 2025 (USD Billion)
Figure 13 Synthetic Leather Segment Holds the Largest Share of Automotive Seats Market, 2018 vs 2025 (USD Billion)
Figure 14 Seat Frame & Structure Segment Holds the Largest Share of Automotive Seats Market, 2018 vs 2025 (USD Billion)
Figure 15 Passenger Car Segment Constitutes the Major Share of Automotive Seats Market, 2018 vs 2025 (USD Billion)
Figure 16 Powered Seats Segment is Estimated to Hold the Largest Automotive Seats Market Share of the Electric & Hybrid Vehicles Seats Automotive Seats Market, 2018 vs 2025 (Million Units)
Figure 17 Automotive Seats: Automotive Seats Market Dynamics
Figure 18 Global Vehicle Production, By Vehicle Type, 2015-2025 (Million Units)
Figure 19 Global SUV Production, By Region, 2015-2020
Figure 20 Premium Car Sales, By Region, 2012–2016
Figure 21 Automotive Seats Market, By Technology, 2018–2025
Figure 22 Automotive Seats Market, By Trim Material, 2018 vs 2025 ($ Million)
Figure 23 Automotive Seats Market, By Components, 2018—2025 (USD Million)
Figure 24 Automotive Seats Market, By Vehicle Type, 2018 vs 2025 ($ Million)
Figure 25 Electric & Hybrid Vehicle Seats Market, By Technology, 2016 – 2025
Figure 26 Market, By Seat Type, 2018 vs 2025 ($ Million)
Figure 27 Automotive Seats Market, By Region, 2018 vs 2025 (Thousand Units)
Figure 28 Americas: Automotive Seats Market Snapshot
Figure 29 Asia Oceania: Automotive Seats Market Snapshot
Figure 30 Companies Adopted Expansion as the Key Growth Strategy, 2014–2018
Figure 31 Adient: Company Snapshot
Figure 32 Adient: SWOT Analysis 
Figure 33 Lear Corporation: Company Snapshot
Figure 34 Lear Corporation: SWOT Analysis 
Figure 35 Faurecia: Company Snapshot
Figure 36 Faurecia: SWOT Analysis 
Figure 37 Toyota Boshoku: Company Snapshot
Figure 38 Toyota Boshoku: SWOT Analysis 
Figure 39 Magna International: Company Snapshot
Figure 40 Magna International: SWOT Analysis 
Figure 41 TS Tech: Company Snapshot
Figure 42 TS Tech: SWOT Analysis 
Figure 43 Aisin Seiki: Company Snapshot
Figure 44 Aisin Seiki: SWOT Analysis 
Figure 45 NHK Spring: C0mpany Snapshot
Figure 46 NHK Spring: SWOT Analysis 
Figure 47 Tachi-S: Company Snapshot
Figure 48 Tachi-S: SWOT Analysis 
Figure 49 Gentherm: Company Snapshot
Figure 50 Gentherm:  SWOT Analysis


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