Ceramic & Porcelain Tableware Market by Material (Bone China, Porcelain, Stoneware), Technology (Slip casting, Pressure casting, Isostatic casting), Product, Application, Distribution Channel and Region - Global Forecast to 2028
Updated on : June 17, 2024
Ceramic and Porcelain Tableware Market
The Ceramic Tableware Market and Porcelain Tableware Market was valued at USD 6.7 billion in 2023 and is projected to reach USD 8.1 billion by 2028, growing at 4.1% cagr from 2023 to 2028. The ceramic and porcelain tableware market is thriving due to several key drivers. Increasing demand for visually appealing and durable tableware, driven by rising disposable income, plays a significant role in its growth. The expansion of the hospitality and food service industries, along with changing consumer preferences towards eco-friendly products and innovative designs, further contributes to the market's success. Additionally, the accessibility provided by online retail platforms and the enduring quality of ceramic and porcelain products adds to their popularity, ensuring a strong and dynamic market outlook for the future.
Attractive Opportunities in the Ceramic and Porcelain Tableware Market
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Ceramic And Porcelain Market Dynamics
Driver: The growth of the hospitality industry propelled the demand for the ceramic and porcelain tableware market.
One of the primary drivers is the increasing global travel and tourism. As travel becomes more accessible and affordable, there is a growing number of people exploring new destinations for leisure, business, and other purposes. This surge in traveler demand has created a significant market for hospitality services, including accommodations, dining, entertainment, and related amenities.
Another driver is the changing consumer preferences and expectations. Modern travelers are seeking unique and personalized experiences during their stays. They prioritize high-quality services, comfortable and well-appointed accommodations, diverse dining options, and engaging recreational activities. The hospitality industry has responded by offering innovative and tailored experiences to meet these evolving demands, including boutique hotels, themed resorts, culinary experiences, and wellness facilities.
The hospitality industry's growth and the popularity of dining out have significantly impacted the market. Restaurants, hotels, and cafes require ceramic and porcelain tableware to create visually appealing dining environments, elevating the overall experience for their customers. This has led to increased demand for tableware products.
Restraint: High production costs in the ceramic and porcelain tableware market
The ceramic and porcelain tableware market faces restraints primarily due to the high production cost associated with these materials. The production process for ceramic and porcelain tableware involves several intricate steps, including shaping, glazing, and firing at high temperatures. These processes require skilled labor, specialized equipment, and energy-intensive kilns, which contribute to the overall production cost.
The cost of raw materials is a significant contributing factor to the high production expenses in the ceramic and porcelain tableware market. The primary materials used, such as high-quality clay and kaolin, can be expensive, especially when sourced from regions renowned for their exceptional quality. Additionally, factors like material sourcing, transportation costs, and fluctuations in material prices further impact the overall production cost.
Opportunities: Leveraging the resurgence of artisanal and handcrafted ceramic and porcelain tableware.
The market has seen a revival in consumer interest for artisanal and handcrafted tableware. This trend is fueled by a growing demand for unique and authentic pieces. Ceramic and porcelain tableware are particularly suited to artisanal craftsmanship, providing an opportunity for manufacturers to create exclusive designs and limited-edition collections. By highlighting the handcrafted nature of their products, manufacturers can attract consumers seeking distinctive and artistic tableware options, making each piece a work of art in itself. This emphasis on artisanal craftsmanship adds value to the products and creates a sense of authenticity and individuality for consumers.
Challenges: Low durability in ceramic and porcelain tableware.
The low durability of ceramic and porcelain tableware presents a significant challenge in the market. While these materials are valued for their aesthetic appeal and elegance, they can be more prone to breakage and damage compared to alternative options. This low durability can impact consumer perception and deter them from investing in ceramic and porcelain tableware. One contributing factor to the low durability is the inherent fragility of these materials. Ceramic and porcelain tableware are crafted from delicate clay that undergoes shaping, glazing, and firing at high temperatures. This delicate nature makes them vulnerable to chipping, cracking, or shattering when subjected to accidental drops or mishandling. Consequently, consumers may have concerns about the longevity and reliability of these tableware items.
Ceramic And Porcelain Market Ecosystem
By Material, porcelain accounted for the highest CAGR during the forecast period.
Porcelain tableware is manufactured using a combination of kaolin clay, feldspar, quartz, and silica. The kaolin clay provides plasticity and contributes to the whiteness and translucency of the final product. Feldspar acts as a fluxing agent, aiding in the fusion of components and enhancing vitrification. Quartz adds strength and durability to the porcelain, making it suitable for everyday use. Silica further enhances vitrification and improves thermal shock resistance. The precise combination of these raw materials ensures that porcelain tableware exhibits durability, smoothness, and an elegant appearance. The production process for bone china and porcelain is similar, with the key distinction being the inclusion of bone ash in bone china. Bone ash enhances the strength of the tableware, making it more pliable, less prone to brittleness, and less susceptible to breakage.
By Product, Beverage ware accounted for the highest CAGR during the forecast period.
The ceramic and porcelain beverage ware market is driven by increasing coffee and tea consumption, the rise of café culture, the preference for sustainable and premium products, the resurgence of traditional and artisanal items, health and safety considerations, licensing and promotions, customization opportunities, and the convenience of online retail. As these drivers continue to shape consumer preferences, the market is expected to witness steady growth and innovation.
By Application, households accounted for the highest CAGR during the forecast period.
The household market for ceramic and porcelain tableware is driven by aesthetics and elegance, durability, health and safety considerations, cultural significance, sustainability preferences, special occasions, replacement and upgrading needs, the convenience of online retail, and the availability and affordability of these products. Manufacturers who can align their offerings with these market drivers are likely to see continued growth and success in the household segment.
Asia Pacific is projected to account for the highest CAGR in the cladding systems market during the forecast period.
The Asia Pacific ceramic and porcelain tableware market presents promising growth opportunities due to factors such as the rising middle-class population with increased disposable income, evolving consumer preferences towards eco-friendly products and innovative designs, the surge in e-commerce adoption, and the thriving hospitality industry. Additionally, the market can benefit from the potential for export, catering to modern urban lifestyles, and exploring product diversification and collaborations with notable figures. Embracing these opportunities can position manufacturers for success in this competitive market.
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Ceramic And Porcelain Market Players
The ceramic and porcelain tableware market comprises key players such as Villeroy & Boch AG (Germany), Fiskars Group (Finland), Noritake Co., Ltd. (Japan), RAK Ceramics PJSC (United Arab Emirates), Lifetime Brands Inc. (US), Lenox Corporation (US), Rosenthal GmbH (Germany), Churchill China (UK) Limited (England), Richard Ginori Srl (Italy), Tognana Porcellane SpA (Italy) and others. Expansions, acquisitions, joint ventures, and new product developments are some of the major strategies adopted by these key players to enhance their positions in the ceramic and porcelain tableware market. The major focus was given to new product development due to the changing requirements of product consumers across the world.
Ceramic And Porcelain Market Report Scope
Report Metric |
Details |
Market Size Value in 2023 |
USD 6.7 billion |
Revenue Forecast in 2028 |
USD 8.1 billion |
CAGR |
4.1% |
Years Considered |
2021–2028 |
Base year |
2022 |
Forecast period |
2023–2028 |
Unit considered |
Value (USD Million/Billion), Volume (Kilo Tons) |
Segments |
Material, Technology, Product, Application, Distribution Channel, and Region |
Regions |
North America, Asia Pacific, Europe, South America, and Middle East & Africa |
Companies |
The major players are Villeroy & Boch AG (Germany), Fiskars Group (Finland), Noritake Co., Ltd. (Japan), RAK Ceramics PJSC (United Arab Emirates), Lifetime Brands Inc. (US), Lenox Corporation (US), Rosenthal GmbH (Germany), Churchill China (UK) Limited (England), Richard Ginori Srl (Italy), Tognana Porcellane SpA (Italy), and Porzellanmanufaktur KAHLA/ Thüringen GmbH (Germany). |
This research report categorizes the global ceramic and porcelain tableware market based on Material, Technology, Product, Application, distribution channel, and Region.
Ceramic and Porcelain Market on the basis of Material:
- Bone China
- Porcelain
- Stoneware
- Others (terracotta, fine china, and paper clay)
Ceramic and Porcelain Market on the basis of Technology:
- Slip Casting
- Pressure Casting
- Isostatic Casting
- Others (plaster casting, jiggering, and RAM pressing)
Ceramic and Porcelain Market on the basis of the Product:
- Dinnerware
- Beverage Ware
- Cookware
- Others (flatware and decorative tableware)
Ceramic and Porcelain Market on the basis of Application:
- Commercial
- Household
Ceramic and Porcelain Market on the basis of the Distribution Channel:
- Supermarkets & Hypermarkets
- Wholesalers & Retailers
- Online
Ceramic and Porcelain Market on the basis of Region:
- North America
- Asia Pacific
- Europe
- South America
- Middle East & Africa
The market has been further analyzed for the key countries in each of these regions.
Recent Developments
- In June 2021, Lenox Corporation, America's Leading Tabletop, Giftware, and Home Entertaining Company, Announced the Acquisition of Oneida Consumer LLC.
- In July 2022, Lenox Corporation, America's leading tabletop, giftware, and home entertaining company, announced the acquisition of Cambridge Silversmiths, Ltd., Inc.In
- In January 2022, Villeroy & Boch introduced their signature product line, Avarua, inspired by the captivating beauty of the Cook Islands. This exclusive collection of fine porcelain crockery embodies the spirit of adventure and offers an exotic dining experience at home.
Frequently Asked Questions (FAQ):
What are the major drivers driving the growth of the ceramic and porcelain tableware market?
Ceramic and porcelain tableware is expected to witness significant growth in the future due to the rise in Hospitality Industry.
What are the major challenges in the ceramic and porcelain tableware market?
The major challenge in the ceramic and porcelain tableware market is low durability.
What are the restraining factors in the ceramic and porcelain tableware market?
The major restraining factor faced by the ceramic and porcelain tableware market is high production costs.
What is the key opportunity in the ceramic and porcelain tableware market?
The ceramic and porcelain tableware market offers numerous opportunities for growth and success. By focusing on innovative designs, sustainability, premiumization, digital marketing, collaborations, export, diversification, niche markets, and technological advancements, manufacturers can position themselves for success in this dynamic and competitive industry.
What are the end-use industries where ceramic and porcelain tableware are used?
The key end-use industries of ceramic and porcelain tableware include households, hospitality, food service, and the tourism industry. The growing middle-class population, evolving consumer preferences, and the rise of tourism and dining-out experiences are driving the demand for these materials in various sectors. .
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Extensive secondary sources, directories, and databases such as Hoovers, Bloomberg BusinessWeek, Factiva, and OneSource have been used to identify and collect information for this technical, market-oriented, and commercial study of the ceramic and porcelain tableware market. In-depth interviews were conducted with various primary respondents, which included key industry participants, subject matter experts (SMEs), C-level executives of key industry players, and industry consultants, among other experts, to obtain and verify critical qualitative and quantitative information and to assess prospects.
Secondary Research
In the secondary research process, various secondary sources have been referred to for identifying and collecting information for this study. Secondary sources included annual reports, press releases, and investor presentations of companies; white papers; publications from recognized websites; and databases. Secondary research has mainly been used to obtain key information about the supply chain of the industry, the total pool of key players, market classification & segmentation according to the industry trends to the bottom-most level, regional markets, and key developments from both market- and technology-oriented perspectives.
The market size of ceramic and porcelain tableware has been estimated based on secondary data available through paid and unpaid sources and by analyzing the product portfolios of key companies. This data has been further validated through various primary sources.
Primary Research
The ceramic and porcelain tableware market comprises various stakeholders in the supply chain and includes suppliers, manufacturers, and end-users. Various primary sources from the supply and demand sides of the ceramic and porcelain tableware market have been interviewed to obtain qualitative and quantitative information. Primary participants from the supply side include key opinion leaders, executives, vice presidents, and CEOs of companies in the market. Primary sources from the demand side include experts from end-use industries, associations, and institutions involved in the market, and key opinion leaders.
Following is the breakdown of primary respondents
Notes: *Others include sales, marketing, and product managers.
Tier 1: >USD 5 Billion; Tier 2: USD 1 Billion– USD 5 Billion; and Tier 3: <USD 1 Billion.
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Market Size Estimation
The supply-side and demand-side approaches have been extensively used, along with several data triangulation methods, for market size estimation and forecast of the overall market segments listed in this report. Extensive qualitative and quantitative data were analyzed to list key information/insights throughout the report. The research methodology used to estimate the market size includes the following:
- The key players in the industry were identified through extensive secondary research.
- The supply chain of the industry and market size, in terms of value and volume, were determined through primary and secondary research.
- All percentage shares split and breakdowns were determined using secondary sources and verified through primary sources.
- All possible parameters that affect the markets covered in this research study were accounted for, viewed in extensive detail, verified through primary research, and analyzed to obtain the final quantitative and qualitative data.
- The research includes the study of annual reports, reviews, ceramic and porcelain tableware associations, and newsletters of key industry players, along with extensive interviews with key officials, such as directors and marketing executives.
Bottom-up approach
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The bottom-up procedure was employed to arrive at the overall market size of the ceramic and porcelain tableware market from the revenues of key players and their respective market shares in the global market. The bottom-up approach has also been used for the data extracted from secondary research to validate the market sizes of segments and subsegments in terms of value.
Top-down approach
In the top-down approach, the overall market size has been used to estimate the size of other individual markets (Application and Region) through percentage splits obtained from secondary and primary research.
For the calculation of the size of a specific market segment, the size of the most appropriate immediate parent market was used to implement the top-down approach. The bottom-up procedure was also implemented for the data extracted from secondary research to validate the market segment revenues obtained. With the data triangulation procedure and validation of data through primaries, the exact values of the overall parent market size have been determined and confirmed in this study. The data triangulation procedure implemented for this study has been explained in the next section.
Data Triangulation
After arriving at the overall market size, the total market was split into several segments and subsegments. To complete the overall market estimation process and arrive at the exact statistics for all the segments and subsegments, data triangulation and market breakdown procedures were employed, wherever applicable. Data was triangulated by studying various factors and trends from both the demand and supply sides.
Market Definition
The ceramic and porcelain tableware market is a segment of the global tableware market that comprises products made from ceramic and porcelain materials. Ceramic tableware is made from clay and other minerals that are fired at high temperatures, while porcelain tableware is made from a type of ceramic that is fired at even higher temperatures. Both ceramic and porcelain tableware are durable and resistant to staining, making them ideal for use in the home. Ceramics and porcelain are widely used materials to produce plates, bowls, cups, saucers, serving dishes, and other tableware items. These materials are known for their durability, heat resistance, and aesthetic appeal.
Key stakeholders
- Raw material suppliers and producers
- Ceramic and porcelain tableware manufacturers
- Ceramic and porcelain tableware distributors/suppliers
- Regulatory bodies
- Local governments
Report Objectives
- To define, describe, and forecast the ceramic and porcelain tableware market in terms of value and volume.
- To identify and analyze key drivers, restraints, opportunities, and challenges influencing the market.
- To forecast the market based on Material, Technology, Product, Application, distribution channel, and regions.
- To forecast the size of the market based on regions: North America, Asia Pacific (APAC), Europe, South America, and Middle East & Africa (MEA).
- To estimate and forecast the market at the country level in each Region.
- To analyze market opportunities for stakeholders and provide details of the competitive landscape of market leaders.
- To analyze the recent market developments and competitive strategies, such as expansions, new product launches, agreements, and acquisitions.
- To strategically identify and profile key market players and analyze their core competencies1 in the market.
- To track and analyze competitive developments such as expansions & investments, mergers & acquisitions, new Technology & Product launches, and agreements & contracts in the ceramic and porcelain tableware market.
Available Customizations:
Along with the given market data, MarketsandMarkets offers customizations as per the specific needs of the companies. The following customization options are available for the report:
Product Analysis:
- Product Matrix, which gives a detailed comparison of the product portfolio of each company
Regional Analysis:
- Further breakdown of the Rest of the APAC, Ceramic And Porcelain Tableware Market
- Further breakdown of the Rest of Europe, Ceramic And Porcelain Tableware Market
- Further breakdown of the Rest of South America, Ceramic And Porcelain Tableware Market
- Further breakdown of the Rest of Middle East & Africa, Ceramic And Porcelain Tableware Market
Company Information:
- Detailed analysis and profiling of additional market players (up to 5)
Growth opportunities and latent adjacency in Ceramic & Porcelain Tableware Market