Digital Transformation Market

Digital Transformation Market by Component, Technology (Cloud Computing, Big Data & Analytics, Mobility & Social Media Management, Cybersecurity, AI), Deployment Mode, Organization Size, Business Function, Vertical and Region - Global Forecast to 2027

Report Code: TC 3447 Aug, 2022, by marketsandmarkets.com

[322 Pages Report] The global Digital Transformation Market size is expected to reach USD 1,548.9 billion by 2027 at a Compound Annual Growth Rate (CAGR) of 21.1% during the forecast period. The market digital transformation was valued USD 594.5 billion in 2022. The main reasons propelling the expansion of the market in the next years are the rise in the usage of big data and other associated technologies, as well as adoption and implementation of digital initiatives. The introduction of machine learning and artificial intelligence, the quick development of mobile phones and applications, and the affordability of cloud-based Digital Transformation Market solutions are some of the additional main factors anticipated to propel market growth during the forecast period.

Digital Transformation Market

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Market Dynamics

Driver: Rapid proliferation of mobile devices and apps

The increasing penetration of mobile devices and apps has revolutionized several aspects of modern life.  This has subsequently made it possible for several verticals to go digital. Businesses and organizations all around the world are using digital technology to convert their conventional brick-and-mortar operations into online enterprises. There were 4.47 billion mobile device users worldwide as of 2018, according to data from Statista, which led to the adoption of the Bring Your Own Device (BYOD) policy in a number of enterprises. BYOD refers to the idea of allowing employees to use their own mobile devices, such as laptops, smartphones, or tablets, to access the office network. According to a study by ComScore, mobile devices accounts for 65% of all digital media time, with desktops serving as a secondary touchpoint.

During the organization's path toward digital transformation, improving employee communications and internal collaborations is one of BYOD's primary objectives. According to a blog post by Broadsoft in March 2018, 80% of professionals use text messaging for business on their mobile devices, and 59% of professionals use their mobile devices to operate line-of-business applications. According to data provided by Enterprise Mobility Exchange (US), around 88% of IT administrators and decision-makers ranked mobility as a high priority or growing priority in their company in 2017. Mobile technology, which has transformed the social media industry, is now transforming the rest of the commercial world.

Restraint: Issues about privacy and security of information to limit expansion of digital transformation market

When implementing new technologies, protecting the confidentiality and security of corporate data is a crucial concern.  As IoT and cloud technology proliferate quickly, businesses will seek enhanced confidentiality and safety to protect against cyberattacks and security issues. With the increasing use of cloud based and IoT enabled services, the problem of privacy and security information is getting harder. As more IoT-enabled devices enter the market and become more vulnerable to risk and assault, security and confidentiality concerns are expected to intensify. Furthermore, retrieving company data can be made easier via handheld devices. Therefore, for the proper implementation of digital technology, appropriate information security protections are needed.

Opportunity: Organizations' willingness to use digital technology to create ample opportunities

Businesses and government organizations are moving into a new phase of consumer interaction where emerging revolutions are performing a major role because of significant technological advancements and a constantly changing regulatory regime. To simulate organizational growth, businesses investigate cutting-edge technologies, such as big data, cloud computing, and AI. Modern company approaches have been altered by digital technologies from the traditional business model approach. For developing new goods and solutions and obtaining a comparative advantage, several businesses have begun integrating big data and analytics, machine intelligence, and other capabilities into their existing business platforms. The use of digital technology also presents a variety of opportunities and empowers businesses to achieve customer-centric marketing strategies. Most companies use marketing solutions and mostly concentrate on enhancing customers' online experience. This has resulted in an increase in the desire for digital transformation solutions across various industry sectors, which is creating ample opportunities.

Challenge: Ownership and privacy of collected data

The Digital Transformation Market competition is increasing daily due to introducing and expanding new technologies, such as IoT, big data, and ML. These technologies have significantly contributed to the number of endpoints collecting data, resulting in an increase in dynamic data that keeps changing/updating every second. For every organization that predicts customer behaviors by analyzing the collected sets of data, maintaining data privacy is a huge security mandate. Concerns related to the data ownership and privacy of collected data pose potential risks to the identity of individuals. Therefore, organizations are bound to follow certain limitations in data collection types, quantities, and methods. These limitations are likely to vary from nation to nation across the globe. Therefore, enterprises must stay abreast with the changing rules and data-related regulations.

Today, in the technology era, the advent of the internet has brought cybercrimes into the picture. Hackers target data storage for financial gains and other reasons. The breach of data impacts organizations’ identity and security. Some governments hold enterprises responsible for damages triggered by the loss of confidential data. Therefore, enterprises ought to implement the latest security measures to ensure the privacy of collected data. While outsourcing data analysis to a third-party BI vendor, organizations have to ensure that the BI vendor appropriately secures firms’ data.

Mobility & Social Media to account for largest market size during the forecast period

Mobile devices are widely used to access the internet, enterprise data, and personalised information.  In terms of control over devices, applications, and information, each company has their specific needs. As a result, businesses adapt their mobility solutions to meet the unique requirements. During the forecast period, the mobility sector is anticipated to experience great growth, driven by reasons such an expanding mobile workforce that leads to Bring Your Own Device trend to become more popular, growing security concerns, and more. Social media may help businesses to succeed digital innovations in a number of ways, such as by increasing customer service initiatives, implementing new tactics, and more. During the forcast period this segment is expected to register the largest market size. Also it is expected to grow at a CAGR of 21% during te forecast period in the Asia Pacific region.

Solutions segment to account for largest market size during the forecast period

The businesses began integrating digital technology into every aspect of their operations, significantly transforming how they conduct business and delivering value to customers. A culture shift also requires businesses to constantly experiment, establishment questioning, and become familiar with their errors. The majority of recent improvements have been seen in digital transformation solutions. In order to modernize the process and satisfy the growing demand, digital transformation solutions are being used across all industries. During the forecast period the solutions segment is anticiapted to register the largest market share. The segment was values at USD 402,636 million in the year 2022 and is projected to reach at USD 1,032,815 million by 2027.

North America to account for largest market size during the forecast period

North America is expected to have the largest market share in the digital transformation market. North America is an extremely open market for digital transformation. The indispensable requirement of companies to transform their traditional business operations into digital, and the rapid adoption of mobile devices, IoT solutions, and cloud technology, have led to the increased adoption of digital transformation solutions in this region.

Digital Transformation Market Size, and Share

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Key Market Players

The digital transformation vendors have implemented various types of organic and inorganic growth strategies, such as new product launches, product upgradations, partnerships and agreements, business expansions, and mergers and acquisitions to strengthen their offerings in the market. The major vendors in the global digital transformation market include Microsoft (US), SAP (Germany), Baidu (China), Adobe Systems (US), Alibaba (China), IBM (US), Google (US), Marlabs (US), Salesforce (US), Broadcom (CA Technologies) (US), Equinix (US), Oracle (US), Hewlett Packard Enterprise (US), HCL Technologies (India), Tibco Software (US), Alcor Solutions (US), Smartstream (US), Yash Technologies (US), Interfacing (US), Kissflow (India), eMudhra (India), ProcessMaker (US), Process Street (US), Happiest Minds (India), Scoro (UK), Dempton Consulting Group (Canada), Brillio (US), and Aexonic Technologies (India).

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Scope of the Report

Report Metrics

Details

Market size available for years

2016–2027

Base year considered

2022

Forecast period

2022–2027

Forecast units

USD Million/Billion

Segments covered

Component, Technology, Deployment Type, Organization Size, Business Function, Industry Vertical, and Region

Geographies covered

North America, Europe, Asia Pacific, Middle East & Africa, and Latin America

Companies covered

Microsoft(US), IBM(US), SAP(Germany), Oracle(US), Google(US), Salesforce(US), HPE(US), Adobe(US), Baidu(China), HCL Technologies(India), Broadcom(US), Equinix(US), Alibaba Cloud(China), Tibco Software(US), Marlabs(US), Alcor Solutions(US), SmartStream(UK), Yash Technologies(US), Interfacing(Canada), Dempton Consulting Group(Canada), Kissflow(India), Emudhra(India), ProcessMaker(US), Process Street(US), Happiest Minds(India), Scoro(UK), Brillio(US), and Aexonic Technologies(US).

This research report categorizes the digital transformation market based on components, type, deployment mode, organization size, application, vertical, and regions.

By Component:

  • Solutions
  • Services

By Technologies:

  • Cloud Computing
  • Big Data & Analytics
  • Mobility & Social Media Management
  • Cybersecurity
  • AI
  • IoT

By Deployment Type:

  • Cloud
  • On-premises

By Organization Size:

  • Large Enterprises
  • SMEs

By Business Function:

  • Finance
  • Information Technology
  • Human Resources
  • Marketing & Sales

By Vertical:

  • BFSI
  • Retail & eCommerce
  • IT/ITES
  • Healthcare, Life Sciences & Pharmaceuticals
  • Government & Defense
  • Media & Entertainment
  • Manufacturing
  • Energy & Utilities
  • Telecommunications

By Region:

  • North America
    • US
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Poland
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • Thailand
    • Singapore
    • Malaysia
    • Vietnam
    • Indonesia
    • Philippines
    • Rest of Asia Pacific
  • Middle East & Africa
    • UAE
    • South Africa
    • Rest of Middle East & Africa
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America

Recent Developments:

  • In July 2022, Microsoft and Telstra, Microsoft announced that it secured a five-year partnership with the largest Australian telco Telstra to fuel Australia's digital transformation. The partnership also help Telstra achieve its objective of running about 90% of its services on public cloud infrastructure by 2025, with Microsoft Azure serving as one of Telstra's preferred cloud partners as part of its multi-cloud strategy.
  • In May 2022, Ducati announced a collaboration in which it had selected RISE with SAP solution to make possible a significant business change encompassing essential business processes. With this collaboration, it aims to build an intelligent business network that extends the digitalization of processes and improves the quality and timeliness of the information.
  • In April 2022, IBM partnered with the Masters tournament and introduced Projection with IBM Watson. It produces daily forecasts for each golfer competing in the Masters. The IBM Consulting team used the AutoAI capabilities in IBM Watson Studio to train AI models utilizing Masters data of six years (2016-2021), including data from more than 120,000 golf shots, to develop the Players Insights and Projections.
  • In April 2022, Salesforce unveiled innovations to the Customer Data Platform, new AI-powered conversational intelligence, and mobile offline access to relevant information, just a few of the new Service and Marketing Cloud capabilities. These technologies enable service teams and marketers to develop personalized experiences that foster enduring customer relationships for every sector, including retail, manufacturing, and healthcare.
  • In December 2021, Google Cloud and Kyndryl announced a partnership with the intent to boost their clients' digital transformations and assist them in developing into more sophisticated, data-driven, and long-lasting companies. Kyndryl and Google Cloud also employs their combined expertise in applied AI, analytics, and infrastructure modernization to help clients discover new perspectives and realise their business goals.

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TABLE OF CONTENTS

1 INTRODUCTION (Page No. - 30)
    1.1 STUDY OBJECTIVES
    1.2 MARKET DEFINITION
           1.2.1 INCLUSIONS AND EXCLUSIONS
    1.3 MARKET SCOPE
           1.3.1 MARKET SEGMENTATION
           1.3.2 REGIONS COVERED
           1.3.3 YEARS CONSIDERED
    1.4 CURRENCY CONSIDERED
           TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2019–2021
    1.5 STAKEHOLDERS
    1.6 SUMMARY OF CHANGES

2 RESEARCH METHODOLOGY (Page No. - 35)
    2.1 RESEARCH DATA
           FIGURE 1 DIGITAL TRANSFORMATION MARKET: RESEARCH DESIGN
           2.1.1 SECONDARY DATA
           2.1.2 PRIMARY DATA
                    TABLE 2 LIST OF PRIMARY INTERVIEWS
                    2.1.2.1 Breakup of primary sources
                    2.1.2.2 Key industry insights
    2.2 DATA TRIANGULATION
           FIGURE 2 DATA TRIANGULATION
    2.3 MARKET SIZE ESTIMATION
           FIGURE 3 MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES
           2.3.1 TOP-DOWN APPROACH
           2.3.2 BOTTOM-UP APPROACH
                    FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 1 (SUPPLY SIDE): REVENUE OF SOLUTIONS/SERVICES OF MARKET
                    FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 2 - BOTTOM-UP (SUPPLY SIDE): COLLECTIVE REVENUE OF ALL SOLUTIONS/SERVICES OF DIGITAL TRANSFORMATION MARKET
                    FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 3, BOTTOM-UP SUPPLY-SIDE): COLLECTIVE REVENUE FROM ALL SOFTWARE/SERVICES OF MARKET
                    FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 4, BOTTOM-UP (DEMAND-SIDE): SHARE OF DIGITAL TRANSFORMATION THROUGH OVERALL DIGITAL TRANSFORMATION SPENDING
    2.4 MARKET FORECAST
           TABLE 3 FACTOR ANALYSIS
    2.5 COMPANY EVALUATION MATRIX
           FIGURE 8 COMPANY EVALUATION MATRIX: CRITERIA WEIGHTAGE
    2.6 STARTUP/SME EVALUATION MATRIX METHODOLOGY
           FIGURE 9 STARTUP/SME EVALUATION MATRIX: CRITERIA WEIGHTAGE
    2.7 STUDY ASSUMPTIONS
    2.8 STUDY LIMITATIONS

3 EXECUTIVE SUMMARY (Page No. - 49)
    TABLE 4 GLOBAL DIGITAL TRANSFORMATION MARKET SIZE AND GROWTH RATE, 2016–2021 (USD MILLION, Y-O-Y %)
    TABLE 5 GLOBAL MARKET SIZE AND GROWTH RATE, 2022–2027 (USD MILLION, Y-O-Y %)
    FIGURE 10 SOLUTIONS SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE IN 2022
    FIGURE 11 CONSULTING SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE IN 2022
    FIGURE 12 MOBILITY & SOCIAL MEDIA MANAGEMENT SEGMENT TO DOMINATE MARKET IN 2022
    FIGURE 13 CLOUD SEGMENT TO ACCOUNT FOR LARGER MARKET IN 2022
    FIGURE 14 LARGE ENTERPRISES SEGMENT TO DOMINATE MARKET IN 2022
    FIGURE 15 BANKING, FINANCIAL SERVICES, AND INSURANCE SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE IN 2022
    FIGURE 16 MARKETING & SALES SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE IN 2022
    FIGURE 17 NORTH AMERICA TO ACCOUNT FOR LARGEST MARKET SHARE IN 2022

4 PREMIUM INSIGHTS (Page No. - 55)
    4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN DIGITAL TRANSFORMATION MARKET
           FIGURE 18 DEMAND FOR PERSONALIZED DIGITAL TRANSFORMATION TO DRIVE MARKET GROWTH DURING FORECAST PERIOD
    4.2 MARKET: BY REGION
           FIGURE 19 NORTH AMERICA TO ACCOUNT FOR LARGEST MARKET SHARE IN 2022
    4.3 MARKET: TOP THREE TECHNOLOGIES
           FIGURE 20 BANKING, FINANCIAL SERVICES, AND INSURANCE SEGMENT TO ACCOUNT FOR LARGEST MARKET SIZE DURING FORECAST PERIOD
    4.4 MARKET, BY TECHNOLOGY AND VERTICAL
           FIGURE 21 MOBILITY & SOCIAL MEDIA MANAGEMENT AND BANKING, FINANCIAL SERVICES, AND INSURANCE SEGMENTS TO ACCOUNT FOR LARGE SHARES BY 2027

5 MARKET OVERVIEW AND INDUSTRY TRENDS (Page No. - 57)
    5.1 INTRODUCTION
    5.2 MARKET DYNAMICS
           FIGURE 22 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: DIGITAL TRANSFORMATION MARKET
           5.2.1 DRIVERS
                    5.2.1.1 Rising adoption of big data and other related technologies
                    5.2.1.2 Advent of ML and digital transformation
                    5.2.1.3 Cost benefits of cloud-based digital transformation solutions
                    5.2.1.4 Rapid proliferation of mobile devices and apps
                    5.2.1.5 Adoption and scaling of digital initiatives
           5.2.2 RESTRAINTS
                    5.2.2.1 Changing regional data regulations to lead to time-consuming restructuring of predictive models
                    5.2.2.2 Data security concerns
                    5.2.2.3 Issues about privacy and security of information
           5.2.3 OPPORTUNITIES
                    5.2.3.1 Rising internet proliferation and growing usage of connected and integrated technologies
                    5.2.3.2 Demand for personalized digital transformation
                    5.2.3.3 Increasing willingness of organizations to use digital technology
           5.2.4 CHALLENGES
                    5.2.4.1 Integration of data from data silos
                    5.2.4.2 Issues related to IT modernization
                    5.2.4.3 Ownership and privacy of collected data
    5.3 DIGITAL TRANSFORMATION: EVOLUTION
           FIGURE 23 EVOLUTION OF DIGITAL TRANSFORMATION
    5.4 ECOSYSTEM
           TABLE 6 DIGITAL TRANSFORMATION MARKET: ECOSYSTEM
    5.5 CASE STUDY ANALYSIS
           5.5.1 BANKING, FINANCIAL SERVICES, AND INSURANCE
                    5.5.1.1 Case study 1: Cognizant’s AI and Automation solution helped insurance company improve insurance claims process
                    5.5.1.2 Case study 2: Microsoft Azure platform enabled Milliman Consulting to improve its business models
                    5.5.1.3 Case study 3: BSE made real-time decisions and reduced operational costs with Cloudera solutions
           5.5.2 TELECOMMUNICATION
                    5.5.2.1 Case study 1: American Telecommunication Service Provider (TSP) collaborated with HCL to refine its digital journey
                    5.5.2.2 Case study 2: A1 Srbija accelerated 5G, revolutionizing digital services with HPE solutions
           5.5.3 RETAIL & ECOMMERCE
                    5.5.3.1 Case study 1: ASOS used Microsoft Azure ML service to reduce time-to-market for recommendations model
                    5.5.3.2 Case study 2: Walmart optimized shopping experience by applying data mining
                    5.5.3.3 Case study 3: DOCOMO Digital categorized user behavior and improved campaign targeting by deploying Cloudera solutions
           5.5.4 ENERGY & UTILITIES
                    5.5.4.1 Case study 1: Searcher Seismic made easy access in oil & gas industry with Cloudera solutions
                    5.5.4.2 Case study 2: TechnipFMC created data centralization by deploying Cloudera solutions
           5.5.5 TRANSPORTATION & LOGISTICS
                    5.5.5.1 Case study 1: Scania made decisions related to route diversions with Cloudera based on live streaming traffic information
           5.5.6 HEALTHCARE & LIFE SCIENCES
                    5.5.6.1 Case study 1: Leading healthcare company adopted Cognizant’s AI-driven solution to identify drug-seeking behavior
                    5.5.6.2 Case study 2: Inspire used ML to connect millions of patients and caregivers on AWS
           5.5.7 MANUFACTURING
                    5.5.7.1 Case Study 1: IBM helped SHENZHEN CSOT boost production quality and throughput
                    5.5.7.2 Case study 2: Dell built 360-degree customer view with Cloudera Enterprise
           5.5.8 EDUCATION
                    5.5.8.1 Case study 1: Happiest Minds used data modeling to predict student performance and track drop-out rates
           5.5.9 MEDIA & ENTERTAINMENT
                    5.5.9.1 Case study 1: Leading media conglomerate adopted HCL’s digital transformation solution to redefine user experience through human-centric design
                    5.5.9.2 Case study 2: Gaia boosted subscriber engagement and data-driven decision-making
           5.5.10 GOVERNMENT & DEFENSE
                    5.5.10.1 Case study 1: OANDA provided real-time access to foreign exchange trading market by moving to Equinix’s TY3 facility
                    5.5.10.2 Case study 2: Dubai government monetized and harnessed real-time data for community benefit with Cloudera
    5.6 TECHNOLOGY ANALYSIS
           5.6.1 ARTIFICIAL INTELLIGENCE AND DIGITAL TRANSFORMATION
           5.6.2 MACHINE LEARNING AND DIGITAL TRANSFORMATION
           5.6.3 INTERNET OF THINGS AND DIGITAL TRANSFORMATION
           5.6.4 CLOUD COMPUTING AND DIGITAL TRANSFORMATION
    5.7 MARKET ANALYSIS BY APPLICATION
           5.7.1 CUSTOMER TRANSFORMATION
           5.7.2 WORKFORCE TRANSFORMATION
           5.7.3 OPERATIONAL TRANSFORMATION
           5.7.4 PRODUCT TRANSFORMATION
    5.8 SUPPLY/VALUE CHAIN ANALYSIS
           FIGURE 24 SUPPLY/VALUE CHAIN ANALYSIS
    5.9 PORTER’S FIVE FORCES ANALYSIS
           FIGURE 25 DIGITAL TRANSFORMATION MARKET: PORTER’S FIVE FORCES ANALYSIS
           TABLE 7 MARKET: PORTER’S FIVE FORCES ANALYSIS
           5.9.1 THREAT OF NEW ENTRANTS
           5.9.2 THREAT OF SUBSTITUTES
           5.9.3 BARGAINING POWER OF SUPPLIERS
           5.9.4 BARGAINING POWER OF BUYERS
           5.9.5 INTENSITY OF COMPETITIVE RIVALRY
    5.10 PRICING MODEL ANALYSIS
    5.11 PATENT ANALYSIS
           5.11.1 METHODOLOGY
           5.11.2 DOCUMENT TYPE
                    TABLE 8 PATENTS FILED, 2018–2021
           5.11.3 INNOVATION AND PATENT APPLICATIONS
                    FIGURE 26 TOTAL NUMBER OF PATENTS GRANTED ANNUALLY, 2018–2021
                    5.11.3.1 Top applicants
                               FIGURE 27 TOP TEN COMPANIES WITH HIGHEST NUMBER OF PATENT APPLICATIONS, 2018–2021
                               TABLE 9 TOP TEN PATENT OWNERS (US) IN DIGITAL TRANSFORMATION MARKET, 2018–2021
    5.12 KEY CONFERENCES & EVENTS IN 2022-2023
                    TABLE 10 MARKET: LIST OF CONFERENCES & EVENTS
    5.13 TARIFF AND REGULATORY LANDSCAPE
           5.13.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 11 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 12 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 13 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 14 MIDDLE EAST & AFRICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 15 LATIN AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
           5.13.2 NORTH AMERICA: REGULATIONS
                    5.13.2.1 Personal Information Protection and Electronic Documents Act (PIPEDA)
                    5.13.2.2 Gramm-Leach-Bliley (GLB) Act
                    5.13.2.3 Health Insurance Portability and Accountability Act (HIPAA) of 1996
                    5.13.2.4 Federal Information Security Management Act (FISMA)
                    5.13.2.5 Federal Information Processing Standards (FIPS)
                    5.13.2.6 California Consumer Privacy Act (CSPA)
           5.13.3 EUROPE: TARIFFS AND REGULATIONS
                    5.13.3.1 GDPR 2016/679 EU Regulation
                    5.13.3.2 General Data Protection Regulation
                    5.13.3.3 European Committee for Standardization (CEN)
                    5.13.3.4 European Technical Standards Institute (ETSI)
    5.14 KEY STAKEHOLDERS & BUYING CRITERIA
           5.14.1 KEY STAKEHOLDERS IN BUYING PROCESS
                    TABLE 16 INFLUENCE OF STAKEHOLDERS IN BUYING PROCESS FOR TOP THREE TECHNOLOGIES (%)
           5.14.2 BUYING CRITERIA
                    TABLE 17 KEY BUYING CRITERIA FOR TOP THREE TECHNOLOGIES
    5.15 BEST PRACTICES
           5.15.1 SYNCHRONIZE EFFORTS
           5.15.2 ALIGN STAFF FROM START
           5.15.3 LOOK THROUGH PERSPECTIVE OF CUSTOMERS
           5.15.4 LEVERAGE LATEST TECHNOLOGY
    5.16 VALUE PROPOSITION – BY INDUSTRY
                    TABLE 18 VALUE PROPOSITION

6 DIGITAL TRANSFORMATION MARKET, BY COMPONENT (Page No. - 95)
    6.1 INTRODUCTION
           6.1.1 COMPONENT: MARKET DRIVERS
                    FIGURE 28 SERVICES SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD
                    TABLE 19 MARKET, BY COMPONENT, 2016–2021 (USD MILLION)
                    TABLE 20 MARKET, BY COMPONENT, 2022–2027 (USD MILLION)
    6.2 SOLUTIONS
           6.2.1 DIGITAL TRANSFORMATION SOLUTIONS ARE USED ACROSS ALL SECTORS TO DIGITIZE PROCESS
                    TABLE 21 SOLUTIONS: MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 22 SOLUTIONS: MARKET, BY REGION, 2022–2027 (USD MILLION)
    6.3 SERVICES
           6.3.1 COMPLEX ALGORITHMS OF ADVANCED TECHNOLOGIES PROVIDING ONLINE AND OFFLINE SUPPORT SERVICES TO AI VENDORS
                    TABLE 23 MARKET, BY SERVICE, 2016–2021 (USD MILLION)
                    TABLE 24 MARKET, BY SERVICE, 2022–2027 (USD MILLION)
                    TABLE 25 SERVICES: MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 26 SERVICES: MARKET, BY REGION, 2022–2027 (USD MILLION)
    6.4 CONSULTING
           TABLE 27 CONSULTING: DIGITAL TRANSFORMATION MARKET, BY REGION, 2016–2021 (USD MILLION)
           TABLE 28 CONSULTING: MARKET, BY REGION, 2022–2027 (USD MILLION)
    6.5 DEPLOYMENT & INTEGRATION
           TABLE 29 DEPLOYMENT & INTEGRATION: MARKET, BY REGION, 2016–2021 (USD MILLION)
           TABLE 30 DEPLOYMENT & INTEGRATION: MARKET, BY REGION, 2022–2027 (USD MILLION)
    6.6 SUPPORT & MAINTENANCE
           TABLE 31 SUPPORT & MAINTENANCE: MARKET, BY REGION, 2016–2021 (USD MILLION)
           TABLE 32 SUPPORT & MAINTENANCE: MARKET, BY REGION, 2022–2027 (USD MILLION)

7 DIGITAL TRANSFORMATION MARKET, BY TECHNOLOGY (Page No. - 103)
    7.1 INTRODUCTION
           7.1.1 TECHNOLOGY: MARKET DRIVERS
                    FIGURE 29 ARTIFICIAL INTELLIGENCE SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
                    TABLE 33 MARKET, BY TECHNOLOGY, 2016–2021 (USD MILLION)
                    TABLE 34 MARKET, BY TECHNOLOGY, 2022–2027 (USD MILLION)
    7.2 CLOUD COMPUTING
           7.2.1 NEED FOR DATA SECURITY, FASTER DISASTER RECOVERY, AND MEETING COMPLIANCE REQUIREMENTS TO DRIVE MARKET GROWTH
                    TABLE 35 CLOUD COMPUTING: MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 36 CLOUD COMPUTING: MARKET, BY REGION, 2022–2027 (USD MILLION)
    7.3 ARTIFICIAL INTELLIGENCE
           7.3.1 CUSTOMER SATISFACTION ENHANCEMENT AND INCREASED PRODUCTIVITY TO DRIVE MARKET GROWTH
                    TABLE 37 ARTIFICIAL INTELLIGENCE: DIGITAL TRANSFORMATION MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 38 ARTIFICIAL INTELLIGENCE: MARKET, BY REGION, 2022–2027 (USD MILLION)
    7.4 BIG DATA & ANALYTICS
           7.4.1 RISING UNSTRUCTURED DATA AND NEED TO OPTIMIZE LARGE DATA WORKLOADS TO LEAD TO ADVANCEMENTS IN BIG DATA & ANALYTICS
                    TABLE 39 BIG DATA & ANALYTICS: MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 40 BIG DATA & ANALYTICS: MARKET, BY REGION, 2022–2027 (USD MILLION)
    7.5 MOBILITY & SOCIAL MEDIA MANAGEMENT
           7.5.1 EXPANDING MOBILE WORKFORCE, RISING SECURITY CONCERNS, AND PROLIFERATING MOBILE APPLICATIONS TO LEAD TO MARKET ADVANCEMENTS
                    TABLE 41 MOBILITY & SOCIAL MEDIA MANAGEMENT: DIGITAL TRANSFORMATION MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 42 MOBILITY & SOCIAL MEDIA MANAGEMENT: MARKET, BY REGION, 2022–2027 (USD MILLION)
    7.6 CYBERSECURITY
           7.6.1 GROWING CYBERATTACKS, DATA BREACHES, AND IDENTITY THEFTS TO LEAD TO INCREASED DEMAND FOR CYBERSECURITY
                    TABLE 43 CYBERSECURITY: DIGITAL TRANSFORMATION MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 44 CYBERSECURITY: MARKET, BY REGION, 2022–2027 (USD MILLION)
    7.7 INTERNET OF THINGS
           7.7.1 INTERNET OF THINGS TO HELP ORGANIZATIONS INCREASE OPERATIONAL EFFICIENCY AND PROVIDE PROFICIENT CUSTOMER SERVICE
                    TABLE 45 INTERNET OF THINGS: MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 46 INTERNET OF THINGS: MARKET, BY REGION, 2022–2027 (USD MILLION)
    7.8 OTHER TECHNOLOGIES
           TABLE 47 OTHER TECHNOLOGIES: MARKET, BY REGION, 2016–2021 (USD MILLION)
           TABLE 48 OTHER TECHNOLOGIES: MARKET, BY REGION, 2022–2027 (USD MILLION)

8 DIGITAL TRANSFORMATION MARKET, BY DEPLOYMENT TYPE (Page No. - 116)
    8.1 INTRODUCTION
           8.1.1 DEPLOYMENT TYPE: MARKET DRIVERS
                    FIGURE 30 CLOUD SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD
                    TABLE 49 MARKET, BY DEPLOYMENT TYPE, 2016–2021 (USD MILLION)
                    TABLE 50 MARKET, BY DEPLOYMENT TYPE, 2022–2027 (USD MILLION)
    8.2 ON-PREMISES
           8.2.1 SECURITY CONCERNS OVER SENSITIVE DATA TO DRIVE ADOPTION OF ON-PREMISES SOLUTIONS
                    TABLE 51 ON-PREMISES: DIGITAL TRANSFORMATION MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 52 ON-PREMISES: MARKET, BY REGION, 2022–2027 (USD MILLION)
    8.3 CLOUD
           8.3.1 AVAILABILITY OF SUBSCRIPTION-BASED CLOUD SOLUTIONS TO OFFER FLEXIBILITY AND EASE OF ADOPTION TO END USERS
                    TABLE 53 CLOUD: MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 54 CLOUD: MARKET, BY REGION, 2022–2027 (USD MILLION)

9 DIGITAL TRANSFORMATION MARKET, BY ORGANIZATION SIZE (Page No. - 122)
    9.1 INTRODUCTION
           9.1.1 ORGANIZATION SIZE: MARKET DRIVERS
                    FIGURE 31 SMALL AND MEDIUM-SIZED ENTERPRISES SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD
                    TABLE 55 MARKET, BY ORGANIZATION SIZE, 2016–2021 (USD MILLION)
                    TABLE 56 MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION)
    9.2 SMALL AND MEDIUM-SIZED ENTERPRISES
           9.2.1 INCREASED COMPETITIVE MARKET SCENARIO PROMPTING SMALL AND MEDIUM-SIZED ENTERPRISES TO INVEST IN DIGITAL TRANSFORMATION
                    TABLE 57 SMALL AND MEDIUM-SIZED ENTERPRISES: DIGITAL TRANSFORMATION MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 58 SMALL AND MEDIUM-SIZED ENTERPRISES: MARKET, BY REGION, 2022–2027 (USD MILLION)
    9.3 LARGE ENTERPRISES
           9.3.1 DIGITAL TRANSFORMATION OF LARGE ENTERPRISES TO HELP ACHIEVE UNIQUE VALUE PROPOSITION FOR BUSINESSES
                    TABLE 59 LARGE ENTERPRISES: MARKET, BY REGION, 2016–2021 (USD MILLION)
                    TABLE 60 LARGE ENTERPRISES: MARKET, BY REGION, 2022–2027 (USD MILLION)

10 DIGITAL TRANSFORMATION MARKET, BY BUSINESS FUNCTION (Page No. - 128)
     10.1 INTRODUCTION
             10.1.1 BUSINESS FUNCTION: MARKET DRIVERS
                       FIGURE 32 OTHER BUSINESS FUNCTIONS SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
                       TABLE 61 MARKET, BY BUSINESS FUNCTION, 2016–2021 (USD MILLION)
                       TABLE 62 MARKET, BY BUSINESS FUNCTION, 2022–2027 (USD MILLION)
     10.2 DIGITAL TRANSFORMATION: ENTERPRISE USE CASES
     10.3 FINANCE
             10.3.1 ADVANCED TECHNOLOGIES TO GENERATE NEW POSSIBILITIES AND ACCELERATE REVOLUTION OF FINANCE ACROSS BUSINESSES
                       TABLE 63 FINANCE: MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 64 FINANCE: MARKET, BY REGION, 2022–2027 (USD MILLION)
     10.4 INFORMATION TECHNOLOGY
             10.4.1 RAPID ADOPTION OF DIGITAL TRANSFORMATION SOLUTIONS TO HELP MAINTAIN DATA CONFIDENTIALITY AND INTEGRITY
                       TABLE 65 INFORMATION TECHNOLOGY: DIGITAL TRANSFORMATION MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 66 INFORMATION TECHNOLOGY: MARKET, BY REGION, 2022–2027 (USD MILLION)
     10.5 HUMAN RESOURCES
             10.5.1 DIGITAL TRANSFORMATION IN HUMAN RESOURCES TO PROVIDE ENHANCED DATA-DRIVEN JUDGEMENT AND IMPROVED STAFF ENGAGEMENT
                       TABLE 67 HUMAN RESOURCE: MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 68 HUMAN RESOURCE: DIGITAL TRANSFORMATION MARKET, BY REGION, 2022–2027 (USD MILLION)
     10.6 MARKETING & SALES
             10.6.1 DIGITAL TRANSFORMATION IN SALES & MARKETING TO PROVIDE WIDER MARKETING INSIGHTS AND CUSTOMER DATA
                       TABLE 69 MARKETING & SALES: MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 70 MARKETING & SALES: MARKET, BY REGION, 2022–2027 (USD MILLION)
     10.7 OTHER BUSINESS FUNCTIONS
               TABLE 71 OTHER BUSINESS FUNCTIONS: MARKET, BY REGION, 2016–2021 (USD MILLION)
               TABLE 72 OTHER BUSINESS FUNCTIONS: MARKET, BY REGION, 2022–2027 (USD MILLION)

11 DIGITAL TRANSFORMATION MARKET, BY VERTICAL (Page No. - 137)
     11.1 INTRODUCTION
             11.1.1 VERTICAL: MARKET DRIVERS
                       FIGURE 33 BANKING, FINANCIAL SERVICES, AND INSURANCE VERTICAL TO ACCOUNT FOR LARGEST MARKET SIZE DURING FORECAST PERIOD
                       TABLE 73 MARKET, BY VERTICAL, 2016–2021 (USD MILLION)
                       TABLE 74 MARKET, BY VERTICAL, 2022–2027 (USD MILLION)
     11.2 BANKING, FINANCIAL SERVICES, AND INSURANCE
             11.2.1 IMPROVED BUSINESS PERFORMANCE AND REDUCED COST TO BOOST DEMAND FOR DIGITAL TRANSFORMATION SOLUTIONS
                       TABLE 75 BANKING, FINANCIAL SERVICES, AND INSURANCE: USE CASES
                       TABLE 76 BANKING, FINANCIAL SERVICES, AND INSURANCE: MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 77 BANKING, FINANCIAL SERVICES, AND INSURANCE: MARKET, BY REGION, 2022–2027 (USD MILLION)
     11.3 RETAIL & ECOMMERCE
             11.3.1 ADOPTION OF DIGITAL TRANSFORMATION SOLUTIONS TO BOOST BUSINESS DECISION PERFORMANCE AND PROFIT MARGINS
                       TABLE 78 RETAIL & ECOMMERCE: USE CASES
                       TABLE 79 RETAIL & ECOMMERCE: DIGITAL TRANSFORMATION MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 80 RETAIL & ECOMMERCE: MARKET, BY REGION, 2022–2027 (USD MILLION)
     11.4 INFORMATION TECHNOLOGY/INFORMATION TECHNOLOGY-ENABLED SERVICES
             11.4.1 DIGITALIZING BUSINESS PROCESSES TO MEET GROWING CUSTOMER DEMANDS TO DRIVE MARKET
                       TABLE 81 INFORMATION TECHNOLOGY/INFORMATION TECHNOLOGY-ENABLED SERVICES: USE CASES
                       TABLE 82 INFORMATION TECHNOLOGY/INFORMATION TECHNOLOGY-ENABLED SERVICES: MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 83 INFORMATION TECHNOLOGY/INFORMATION TECHNOLOGY-ENABLED SERVICES: MARKET, BY REGION, 2022–2027 (USD MILLION)
     11.5 MEDIA & ENTERTAINMENT
             11.5.1 RISING CONTENT CONSUMPTION, DIGITAL ENTERTAINMENT, AND CLOUD ADOPTION TO GENERATE DEMAND FOR DIGITAL TRANSFORMATION
                       TABLE 84 MEDIA & ENTERTAINMENT: USE CASES
                       TABLE 85 MEDIA & ENTERTAINMENT: DIGITAL TRANSFORMATION MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 86 MEDIA & ENTERTAINMENT: MARKET, BY REGION, 2022–2027 (USD MILLION)
     11.6 MANUFACTURING
             11.6.1 ADOPTION OF DIGITAL TRANSFORMATION WITH NEW TECHNOLOGIES TO BOOST PERFORMANCE AND IMPROVE DECISION-MAKING
                       TABLE 87 MANUFACTURING: USE CASES
                       TABLE 88 MANUFACTURING: MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 89 MANUFACTURING: MARKET, BY REGION, 2022–2027 (USD MILLION)
     11.7 HEALTHCARE, LIFE SCIENCES & PHARMACEUTICALS
             11.7.1 REAL-TIME DECISION-MAKING TO DELIVER PROPER INSIGHTS FOR PATIENTS TO BOOST NEED FOR DIGITAL TRANSFORMATION SOLUTIONS
                       TABLE 90 HEALTHCARE, LIFE SCIENCES & PHARMACEUTICALS: USE CASES
                       TABLE 91 HEALTHCARE, LIFE SCIENCES & PHARMACEUTICALS: MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 92 HEALTHCARE, LIFE SCIENCES & PHARMACEUTICALS: MARKET, BY REGION, 2022–2027 (USD MILLION)
     11.8 ENERGY & UTILITIES
             11.8.1 RISING NEED TO MANAGE MASSIVE AMOUNTS OF MISSION-CRITICAL MATERIAL IN REAL TIME TO DRIVE MARKET
                       TABLE 93 ENERGY & UTILITIES: USE CASES
                       TABLE 94 ENERGY & UTILITIES: DIGITAL TRANSFORMATION MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 95 ENERGY & UTILITIES: MARKET, BY REGION, 2022–2027 (USD MILLION)
     11.9 GOVERNMENT & DEFENSE
             11.9.1 TAX COLLECTION, SAFETY, PUBLIC INTEREST, AND CRITICAL INTERNATIONAL DATA SHARING TO BOOST MARKET GROWTH
                       TABLE 96 GOVERNMENT & DEFENSE: USE CASES
                       TABLE 97 GOVERNMENT & DEFENSE: MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 98 GOVERNMENT & DEFENSE: DIGITAL TRANSFORMATION MARKET, BY REGION, 2022–2027 (USD MILLION)
     11.10 TELECOMMUNICATIONS
               11.10.1 INCREASING USE OF CONNECTED DEVICES, IOT, AND 5G TO HELP ADOPTION OF DIGITAL TRANSFORMATION SOLUTIONS
                                   TABLE 99 TELECOMMUNICATIONS: USE CASES
                                   TABLE 100 TELECOMMUNICATIONS: MARKET, BY REGION, 2016–2021 (USD MILLION)
                                   TABLE 101 TELECOMMUNICATIONS: MARKET, BY REGION, 2022–2027 (USD MILLION)
     11.11 OTHER VERTICALS
                       TABLE 102 OTHER VERTICALS: MARKET, BY REGION, 2016–2021 (USD MILLION)
                       TABLE 103 OTHER VERTICALS: MARKET, BY REGION, 2022–2027 (USD MILLION)

12 DIGITAL TRANSFORMATION MARKET, BY REGION (Page No. - 157)
     12.1 INTRODUCTION
               FIGURE 34 VIETNAM TO ACCOUNT FOR HIGHEST CAGR DURING FORECAST PERIOD
               FIGURE 35 ASIA PACIFIC TO ACCOUNT FOR HIGHEST CAGR DURING FORECAST PERIOD
               TABLE 104 MARKET, BY REGION, 2016–2021 (USD MILLION)
               TABLE 105 MARKET, BY REGION, 2022–2027 (USD MILLION)
     12.2 NORTH AMERICA
             12.2.1 NORTH AMERICA: MARKET DRIVERS
                       TABLE 106 NORTH AMERICA: PROMINENT PLAYERS
                       FIGURE 36 NORTH AMERICA: MARKET SNAPSHOT
                       TABLE 107 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET, BY COMPONENT, 2016–2021 (USD MILLION)
                       TABLE 108 NORTH AMERICA: MARKET, BY COMPONENT, 2022–2027 (USD MILLION)
                       TABLE 109 NORTH AMERICA: MARKET, BY SERVICE, 2016–2021 (USD MILLION)
                       TABLE 110 NORTH AMERICA: MARKET, BY SERVICE, 2022–2027 (USD MILLION)
                       TABLE 111 NORTH AMERICA: MARKET, BY TECHNOLOGY, 2016–2021 (USD MILLION)
                       TABLE 112 NORTH AMERICA: MARKET, BY TECHNOLOGY, 2022–2027 (USD MILLION)
                       TABLE 113 NORTH AMERICA: MARKET, BY DEPLOYMENT TYPE, 2016–2021 (USD MILLION)
                       TABLE 114 NORTH AMERICA: MARKET, BY DEPLOYMENT TYPE, 2022–2027 (USD MILLION)
                       TABLE 115 NORTH AMERICA: MARKET, BY ORGANIZATION SIZE, 2016–2021 (USD MILLION)
                       TABLE 116 NORTH AMERICA: MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION)
                       TABLE 117 NORTH AMERICA: MARKET, BY BUSINESS FUNCTION, 2016–2021 (USD MILLION)
                       TABLE 118 NORTH AMERICA: MARKET, BY BUSINESS FUNCTION, 2022–2027 (USD MILLION)
                       TABLE 119 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET, BY VERTICAL, 2016–2021 (USD MILLION)
                       TABLE 120 NORTH AMERICA: MARKET, BY VERTICAL, 2022–2027 (USD MILLION)
                       TABLE 121 NORTH AMERICA: MARKET, BY COUNTRY, 2016–2021 (USD MILLION)
                       TABLE 122 NORTH AMERICA: MARKET, BY COUNTRY, 2022–2027 (USD MILLION)
             12.2.2 US
                       12.2.2.1 Presence of various global players and increase in usage of digitalization in various verticals to drive market growth
                                   TABLE 123 UNITED STATES: DIGITAL TRANSFORMATION MARKET, BY DEPLOYMENT TYPE, 2016–2021 (USD MILLION)
                                   TABLE 124 UNITED STATES: MARKET, BY DEPLOYMENT TYPE, 2022–2027 (USD MILLION)
                                   TABLE 125 UNITED STATES: MARKET, BY TECHNOLOGY, 2016–2021 (USD MILLION)
                                   TABLE 126 UNITED STATES: MARKET, BY TECHNOLOGY, 2022–2027 (USD MILLION)
             12.2.3 CANADA
                       12.2.3.1 Huge investments and growing availability of advanced technologies to drive adoption of digital transformation
     12.3 EUROPE
             12.3.1 EUROPE: DIGITAL TRANSFORMATION MARKET DRIVERS
                       TABLE 127 EUROPE: PROMINENT PLAYERS
                       TABLE 128 EUROPE: MARKET, BY COMPONENT, 2016–2021 (USD MILLION)
                       TABLE 129 EUROPE: MARKET, BY COMPONENT, 2022–2027 (USD MILLION)
                       TABLE 130 EUROPE: MARKET, BY SERVICE, 2016–2021 (USD MILLION)
                       TABLE 131 EUROPE: MARKET, BY SERVICE, 2022–2027 (USD MILLION)
                       TABLE 132 EUROPE: MARKET, BY TECHNOLOGY, 2016–2021 (USD MILLION)
                       TABLE 133 EUROPE: MARKET, BY TECHNOLOGY, 2022–2027 (USD MILLION)
                       TABLE 134 EUROPE: MARKET, BY DEPLOYMENT TYPE, 2016–2021 (USD MILLION)
                       TABLE 135 EUROPE: MARKET, BY DEPLOYMENT TYPE, 2022–2027 (USD MILLION)
                       TABLE 136 EUROPE: MARKET, BY ORGANIZATION SIZE, 2016–2021 (USD MILLION)
                       TABLE 137 EUROPE: MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION)
                       TABLE 138 EUROPE: MARKET, BY BUSINESS FUNCTION, 2016–2021 (USD MILLION)
                       TABLE 139 EUROPE: MARKET, BY BUSINESS FUNCTION, 2022–2027 (USD MILLION)
                       TABLE 140 EUROPE: MARKET, BY VERTICAL, 2016–2021 (USD MILLION)
                       TABLE 141 EUROPE: MARKET, BY VERTICAL, 2022–2027 (USD MILLION)
                       TABLE 142 EUROPE: MARKET, BY COUNTRY, 2016–2021 (USD MILLION)
                       TABLE 143 EUROPE: MARKET, BY COUNTRY, 2022–2027 (USD MILLION)
             12.3.2 UK
                       12.3.2.1 Advanced IT infrastructure and initiatives boosting digital transformation across several verticals to drive demand
                                   TABLE 144 UNITED KINGDOM: DIGITAL TRANSFORMATION MARKET, BY DEPLOYMENT TYPE, 2016–2021 (USD MILLION)
                                   TABLE 145 UNITED KINGDOM: MARKET, BY DEPLOYMENT TYPE, 2022–2027 (USD MILLION)
                                   TABLE 146 UNITED KINGDOM: MARKET, BY TECHNOLOGY, 2016–2021 (USD MILLION)
                                   TABLE 147 UNITED KINGDOM: MARKET, BY TECHNOLOGY, 2022–2027 (USD MILLION)
             12.3.3 GERMANY
                       12.3.3.1 Huge investments in technological developments and government initiatives to drive demand for digital transformation
             12.3.4 FRANCE
                       12.3.4.1 Heavy demand for digitalization along with huge investments in R&D to drive market growth
             12.3.5 POLAND
                       12.3.5.1 Private and public sectors to rapidly adopt digital transformation solutions to innovate business processes
             12.3.6 REST OF EUROPE
     12.4 ASIA PACIFIC
             12.4.1 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET DRIVERS
                       TABLE 148 ASIA PACIFIC: PROMINENT PLAYERS
                       FIGURE 37 ASIA PACIFIC: MARKET SNAPSHOT
                       TABLE 149 ASIA PACIFIC: MARKET, BY COMPONENT, 2016–2021 (USD MILLION)
                       TABLE 150 ASIA PACIFIC: MARKET, BY COMPONENT, 2022–2027 (USD MILLION)
                       TABLE 151 ASIA PACIFIC: MARKET, BY SERVICE, 2016–2021 (USD MILLION)
                       TABLE 152 ASIA PACIFIC: MARKET, BY SERVICE, 2022–2027 (USD MILLION)
                       TABLE 153 ASIA PACIFIC: MARKET, BY TECHNOLOGY, 2016–2021 (USD MILLION)
                       TABLE 154 ASIA PACIFIC: MARKET, BY TECHNOLOGY, 2022–2027 (USD MILLION)
                       TABLE 155 ASIA PACIFIC: MARKET, BY DEPLOYMENT TYPE, 2016–2021 (USD MILLION)
                       TABLE 156 ASIA PACIFIC: MARKET, BY DEPLOYMENT TYPE, 2022–2027 (USD MILLION)
                       TABLE 157 ASIA PACIFIC: MARKET, BY ORGANIZATION SIZE, 2016–2021 (USD MILLION)
                       TABLE 158 ASIA PACIFIC: MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION)
                       TABLE 159 ASIA PACIFIC: MARKET, BY BUSINESS FUNCTION, 2016–2021 (USD MILLION)
                       TABLE 160 ASIA PACIFIC: MARKET, BY BUSINESS FUNCTION, 2022–2027 (USD MILLION)
                       TABLE 161 ASIA PACIFIC: MARKET, BY VERTICAL, 2016–2021 (USD MILLION)
                       TABLE 162 ASIA PACIFIC: MARKET, BY VERTICAL, 2022–2027 (USD MILLION)
                       TABLE 163 ASIA PACIFIC: MARKET, BY COUNTRY, 2016–2021 (USD MILLION)
                       TABLE 164 ASIA PACIFIC: MARKET, BY COUNTRY, 2022–2027 (USD MILLION)
             12.4.2 CHINA
                       12.4.2.1 Investments in infrastructure and advanced technologies to fuel adoption of digital transformation
                                   TABLE 165 CHINA: DIGITAL TRANSFORMATION MARKET, BY DEPLOYMENT TYPE, 2016–2021 (USD MILLION)
                                   TABLE 166 CHINA: MARKET, BY DEPLOYMENT TYPE, 2022–2027 (USD MILLION)
                                   TABLE 167 CHINA: MARKET, BY TECHNOLOGY, 2016–2021 (USD MILLION)
                                   TABLE 168 CHINA: MARKET, BY TECHNOLOGY, 2022–2027 (USD MILLION)
             12.4.3 JAPAN
                       12.4.3.1 Emergence of newer technologies and private and government sector investments to increase competitiveness
             12.4.4 INDIA
                       12.4.4.1 Rapid adoption of modern technologies and investments by global players to drive market growth
             12.4.5 THAILAND
                       12.4.5.1 Government initiatives and digital infrastructure development projects to drive growth of digital transformation
             12.4.6 SINGAPORE
                       12.4.6.1 Rapid adoption and government investments in Singapore to enable growth of digital transformation market
             12.4.7 MALAYSIA
                       12.4.7.1 Growth in consumer bases and investments to boost digitalization
             12.4.8 VIETNAM
                       12.4.8.1 Government initiatives to shift toward digitalization to boost demand for digital transformation
             12.4.9 INDONESIA
                       12.4.9.1 Rapid adoption of modern technologies to boost digital connectivity and drive market
             12.4.10 PHILIPPINES
                       12.4.10.1 Government-proposed strategies and investments to drive market for digital transformation
             12.4.11 REST OF ASIA PACIFIC
     12.5 MIDDLE EAST & AFRICA
             12.5.1 MIDDLE EAST & AFRICA: DIGITAL TRANSFORMATION MARKET DRIVERS
                       TABLE 169 MIDDLE EAST & AFRICA: PROMINENT PLAYERS
                       TABLE 170 MIDDLE EAST & AFRICA: MARKET, BY COMPONENT, 2016–2021 (USD MILLION)
                       TABLE 171 MIDDLE EAST & AFRICA: MARKET, BY COMPONENT, 2022–2027 (USD MILLION)
                       TABLE 172 MIDDLE EAST & AFRICA: MARKET, BY SERVICE, 2016–2021 (USD MILLION)
                       TABLE 173 MIDDLE EAST & AFRICA: MARKET, BY SERVICE, 2022–2027 (USD MILLION)
                       TABLE 174 MIDDLE EAST & AFRICA: MARKET, BY TECHNOLOGY, 2016–2021 (USD MILLION)
                       TABLE 175 MIDDLE EAST & AFRICA: MARKET, BY TECHNOLOGY, 2022–2027 (USD MILLION)
                       TABLE 176 MIDDLE EAST & AFRICA: MARKET, BY DEPLOYMENT TYPE, 2016–2021 (USD MILLION)
                       TABLE 177 MIDDLE EAST & AFRICA: MARKET, BY DEPLOYMENT TYPE, 2022–2027 (USD MILLION)
                       TABLE 178 MIDDLE EAST & AFRICA: MARKET, BY ORGANIZATION SIZE, 2016–2021 (USD MILLION)
                       TABLE 179 MIDDLE EAST & AFRICA: MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION)
                       TABLE 180 MIDDLE EAST & AFRICA: MARKET, BY BUSINESS FUNCTION, 2016–2021 (USD MILLION)
                       TABLE 181 MIDDLE EAST & AFRICA: MARKET, BY BUSINESS FUNCTION, 2022–2027 (USD MILLION)
                       TABLE 182 MIDDLE EAST & AFRICA: MARKET, BY VERTICAL, 2016–2021 (USD MILLION)
                       TABLE 183 MIDDLE EAST & AFRICA: MARKET, BY VERTICAL, 2022–2027 (USD MILLION)
                       TABLE 184 MIDDLE EAST & AFRICA: MARKET, BY COUNTRY, 2016–2021 (USD MILLION)
                       TABLE 185 MIDDLE EAST & AFRICA: MARKET, BY COUNTRY, 2022–2027 (USD MILLION)
             12.5.2 UNITED ARAB EMIRATES
                       12.5.2.1 New investments, government strategies, and global players to drive adoption of digital transformation solutions
             12.5.3 SOUTH AFRICA
                       12.5.3.1 Various government initiatives to encourage growth of digital transformation solutions to drive market
             12.5.4 REST OF MIDDLE EAST & AFRICA
                       12.5.4.1 Growing adoption of cloud technologies and increase in globalization to boost digital transformation solutions
     12.6 LATIN AMERICA
             12.6.1 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET DRIVERS
                       TABLE 186 LATIN AMERICA: PROMINENT PLAYERS
                       TABLE 187 LATIN AMERICA: MARKET, BY COMPONENT, 2016–2021 (USD MILLION)
                       TABLE 188 LATIN AMERICA: MARKET, BY COMPONENT, 2022–2027 (USD MILLION)
                       TABLE 189 LATIN AMERICA: MARKET, BY SERVICE, 2016–2021 (USD MILLION)
                       TABLE 190 LATIN AMERICA: MARKET, BY SERVICE, 2022–2027 (USD MILLION)
                       TABLE 191 LATIN AMERICA: MARKET, BY TECHNOLOGY, 2016–2021 (USD MILLION)
                       TABLE 192 LATIN AMERICA: MARKET, BY TECHNOLOGY, 2022–2027 (USD MILLION)
                       TABLE 193 LATIN AMERICA: MARKET, BY DEPLOYMENT TYPE, 2016–2021 (USD MILLION)
                       TABLE 194 LATIN AMERICA: MARKET, BY DEPLOYMENT TYPE, 2022–2027 (USD MILLION)
                       TABLE 195 LATIN AMERICA: MARKET, BY ORGANIZATION SIZE, 2016–2021 (USD MILLION)
                       TABLE 196 LATIN AMERICA: MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION)
                       TABLE 197 LATIN AMERICA: MARKET, BY BUSINESS FUNCTION, 2016–2021 (USD MILLION)
                       TABLE 198 LATIN AMERICA: MARKET, BY BUSINESS FUNCTION, 2022–2027 (USD MILLION)
                       TABLE 199 LATIN AMERICA: MARKET, BY VERTICAL, 2016–2021 (USD MILLION)
                       TABLE 200 LATIN AMERICA: MARKET, BY VERTICAL, 2022–2027 (USD MILLION)
                       TABLE 201 LATIN AMERICA: MARKET, BY COUNTRY, 2016–2021 (USD MILLION)
                       TABLE 202 LATIN AMERICA: MARKET, BY COUNTRY, 2022–2027 (USD MILLION)
             12.6.2 BRAZIL
                       12.6.2.1 Enhanced customer experience and customized products and services offerings to drive market
             12.6.3 MEXICO
                       12.6.3.1 Various government investments and initiatives to boost demand for digital transformation
             12.6.4 REST OF LATIN AMERICA

13 COMPETITIVE LANDSCAPE (Page No. - 210)
     13.1 OVERVIEW
     13.2 STRATEGIES ADOPTED BY KEY PLAYERS
               TABLE 203 OVERVIEW OF STRATEGIES DEPLOYED BY KEY PLAYERS IN DIGITAL TRANSFORMATION MARKET
     13.3 HISTORICAL REVENUE ANALYSIS OF KEY PLAYERS
               FIGURE 38 REVENUE ANALYSIS FOR KEY COMPANIES IN PAST FIVE YEARS
     13.4 MARKET SHARE ANALYSIS
               FIGURE 39 MARKET: MARKET SHARE ANALYSIS
               TABLE 204 MARKET: DEGREE OF COMPETITION
               13.5 COMPANY EVALUATION MATRIX
             13.5.1 STARS
             13.5.2 EMERGING LEADERS
             13.5.3 PERVASIVE PLAYERS
             13.5.4 PARTICIPANTS
                       FIGURE 40 KEY MARKET PLAYERS, COMPANY EVALUATION MATRIX, 2022
     13.6 STARTUP AND SME EVALUATION MATRIX
             13.6.1 PROGRESSIVE COMPANIES
             13.6.2 RESPONSIVE COMPANIES
             13.6.3 DYNAMIC COMPANIES
             13.6.4 STARTING BLOCKS
                       FIGURE 41 DIGITAL TRANSFORMATION MARKET EVALUATION MATRIX FOR STARTUPS AND SMES, 2022
     13.7 COMPETITIVE BENCHMARKING
                       TABLE 205 MARKET: DETAILED LIST OF KEY STARTUPS/SMES
                       TABLE 206 MARKET: COMPETITIVE BENCHMARKING OF KEY PLAYERS (STARTUPS/SMES)
     13.8 COMPETITIVE SCENARIO
             13.8.1 PRODUCT LAUNCHES
                       TABLE 207 PRODUCT LAUNCHES, 2018–2022
             13.8.2 DEALS
                       TABLE 208 DEALS, 2018–2022
             13.8.3 OTHERS
                       TABLE 209 OTHERS, 2018–2022

14 COMPANY PROFILES (Page No. - 222)
     14.1 INTRODUCTION
     14.2 KEY PLAYERS
(Business Overview, Solutions, Products & Services offered, Recent Developments, MnM View)*
             14.2.1 MICROSOFT
                       TABLE 210 MICROSOFT: BUSINESS OVERVIEW
                       FIGURE 42 MICROSOFT: COMPANY SNAPSHOT
                       TABLE 211 MICROSOFT: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 212 MICROSOFT: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 213 MICROSOFT: DEALS
             14.2.2 IBM
                       TABLE 214 IBM: BUSINESS OVERVIEW
                       FIGURE 43 IBM: COMPANY SNAPSHOT
                       TABLE 215 IBM: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 216 IBM: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 217 IBM: DEALS
                       TABLE 218 IBM: OTHERS
             14.2.3 SAP
                       TABLE 219 SAP: BUSINESS OVERVIEW
                       FIGURE 44 SAP: COMPANY SNAPSHOT
                       TABLE 220 SAP: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 221 SAP: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 222 SAP: DEALS
                       TABLE 223 SAP: OTHERS
             14.2.4 ORACLE
                       TABLE 224 ORACLE: BUSINESS OVERVIEW
                       FIGURE 45 ORACLE: COMPANY SNAPSHOT
                       TABLE 225 ORACLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 226 ORACLE: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 227 ORACLE: DEALS
                       TABLE 228 ORACLE: OTHERS
             14.2.5 GOOGLE
                       TABLE 229 GOOGLE: BUSINESS OVERVIEW
                       FIGURE 46 GOOGLE: COMPANY SNAPSHOT
                       TABLE 230 GOOGLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 231 GOOGLE: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 232 GOOGLE: DEALS
             14.2.6 SALESFORCE
                       TABLE 233 SALESFORCE: BUSINESS OVERVIEW
                       FIGURE 47 SALESFORCE: COMPANY SNAPSHOT
                       TABLE 234 SALESFORCE: PRODUCTS/SOLUTIONS OFFERED
                       TABLE 235 SALESFORCE: SERVICES OFFERED
                       TABLE 236 SALESFORCE: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 237 SALESFORCE: DEALS
             14.2.7 HPE
                       TABLE 238 HPE: BUSINESS OVERVIEW
                       FIGURE 48 HPE: COMPANY SNAPSHOT
                       TABLE 239 HPE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 240 HPE: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 241 HPE: DEALS
                       TABLE 242 HPE: OTHERS
             14.2.8 ADOBE
                       TABLE 243 ADOBE: BUSINESS OVERVIEW
                       FIGURE 49 ADOBE: COMPANY SNAPSHOT
                       TABLE 244 ADOBE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 245 ADOBE: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 246 ADOBE: DEALS
             14.2.9 BAIDU
                       TABLE 247 BAIDU: BUSINESS OVERVIEW
                       FIGURE 50 BAIDU: COMPANY SNAPSHOT
                       TABLE 248 BAIDU: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 249 BAIDU: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 250 BAIDU: DEALS
             14.2.10 HCL TECHNOLOGIES
                       TABLE 251 HCL TECHNOLOGIES: BUSINESS OVERVIEW
                       FIGURE 51 HCL TECHNOLOGIES: COMPANY SNAPSHOT
                       TABLE 252 HCL TECHNOLOGIES: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 253 HCL TECHNOLOGIES: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 254 HCL TECHNOLOGIES: DEALS
             14.2.11 BROADCOM
                       TABLE 255 BROADCOM: BUSINESS OVERVIEW
                       FIGURE 52 BROADCOM: COMPANY SNAPSHOT
                       TABLE 256 BROADCOM: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 257 BROADCOM: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 258 BROADCOM: DEALS
             14.2.12 EQUINIX
                       TABLE 259 EQUINIX: BUSINESS OVERVIEW
                       FIGURE 53 EQUINIX: COMPANY SNAPSHOT
                       TABLE 260 EQUINIX: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 261 EQUINIX: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 262 EQUINIX: DEALS
                       TABLE 263 EQUINIX: OTHERS
             14.2.13 ALIBABA
                       TABLE 264 ALIBABA: BUSINESS OVERVIEW
                       TABLE 265 ALIBABA: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 266 ALIBABA: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 267 ALIBABA: DEALS
                       TABLE 268 ALIBABA: OTHERS
             14.2.14 TIBCO SOFTWARE
                       TABLE 269 TIBCO SOFTWARE: BUSINESS OVERVIEW
                       TABLE 270 TIBCO SOFTWARE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 271 TIBCO SOFTWARE: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 272 TIBCO SOFTWARE: DEALS
             14.2.15 MARLABS
                       TABLE 273 MARLABS: BUSINESS OVERVIEW
                       TABLE 274 MARLABS: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 275 MARLABS: PRODUCT LAUNCHES AND ENHANCEMENTS
                       TABLE 276 MARLABS: DEALS
                       TABLE 277 MARLABS: OTHERS
*Details on Business Overview, Solutions, Products & Services offered, Recent Developments, MnM View might not be captured in case of unlisted companies.
     14.3 SMES AND STARTUPS
             14.3.1 ALCOR SOLUTIONS
             14.3.2 SMARTSTREAM
             14.3.3 YASH TECHNOLOGIES
             14.3.4 INTERFACING
             14.3.5 DEMPTON CONSULTING GROUP
             14.3.6 KISSFLOW
             14.3.7 EMUDHRA
             14.3.8 PROCESSMAKER
             14.3.9 PROCESS STREET
             14.3.10 HAPPIEST MINDS
             14.3.11 SCORO
             14.3.12 BRILLIO
             14.3.13 AEXONIC TECHNOLOGIES

15 APPENDIX (Page No. - 304)
     15.1 ADJACENT AND RELATED MARKETS
             15.1.1 INTRODUCTION
             15.1.2 CLOUD COMPUTING MARKET—GLOBAL FORECAST TO 2026
                       15.1.2.1 Market definition
                       15.1.2.2 Market overview
                                   15.1.2.2.1 Cloud computing market, by service model
                                                 TABLE 278 CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2015–2020 (USD BILLION)
                                                 TABLE 279 CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2021–2026 (USD BILLION)
                                   15.1.2.2.2 Cloud computing market, by deployment model
                                                 TABLE 280 CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2015–2020 (USD BILLION)
                                                 TABLE 281 CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2021–2026 (USD BILLION)
                                   15.1.2.2.3 Cloud computing market, by organization size
                                                 TABLE 282 CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2015–2020 (USD BILLION)
                                                 TABLE 283 CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2021–2026 (USD BILLION)
                                   15.1.2.2.4 Cloud computing market, by industry vertical
                                                 TABLE 284 CLOUD COMPUTING MARKET, BY VERTICAL, 2015–2020 (USD BILLION)
                                                 TABLE 285 CLOUD COMPUTING MARKET, BY VERTICAL, 2021–2026 (USD BILLION)
                                   15.1.2.2.5 Cloud computing market, by region
                                                 TABLE 286 CLOUD COMPUTING MARKET, BY REGION, 2015–2020 (USD BILLION)
                                                 TABLE 287 CLOUD COMPUTING MARKET, BY REGION, 2021–2026 (USD BILLION)
             15.1.3 ARTIFICIAL INTELLIGENCE MARKET—GLOBAL FORECAST TO 2027
                       15.1.3.1 Market definition
                       15.1.3.2 Market overview
                                   15.1.3.2.1 Artificial intelligence market, by offering
                                                 TABLE 288 ARTIFICIAL INTELLIGENCE MARKET, BY OFFERING, 2016–2021 (USD BILLION)
                                                 TABLE 289 ARTIFICIAL INTELLIGENCE MARKET, BY OFFERING, 2022–2027 (USD BILLION)
                                   15.1.3.2.2 Artificial intelligence market, by deployment type
                                                 TABLE 290 ARTIFICIAL INTELLIGENCE MARKET, BY DEPLOYMENT TYPE, 2016–2021 (USD BILLION)
                                                 TABLE 291 ARTIFICIAL INTELLIGENCE MARKET, BY DEPLOYMENT TYPE, 2022–2027 (USD BILLION)
                                   15.1.3.2.3 Artificial intelligence market, by organization size
                                                 TABLE 292 ARTIFICIAL INTELLIGENCE MARKET, BY ORGANIZATION SIZE, 2016–2021 (USD BILLION)
                                                 TABLE 293 ARTIFICIAL INTELLIGENCE MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD BILLION)
                                   15.1.3.2.4 Artificial intelligence market, by technology
                                                 TABLE 294 ARTIFICIAL INTELLIGENCE MARKET, BY TECHNOLOGY, 2016–2021 (USD BILLION)
                                                 TABLE 295 ARTIFICIAL INTELLIGENCE MARKET, BY TECHNOLOGY, 2022–2027 (USD BILLION)
                                   15.1.3.2.5 Artificial intelligence market, by industry vertical
                                                 TABLE 296 ARTIFICIAL INTELLIGENCE MARKET, BY VERTICAL, 2016–2021 (USD BILLION)
                                                 TABLE 297 ARTIFICIAL INTELLIGENCE MARKET, BY VERTICAL, 2022–2027 (USD BILLION)
                                   15.1.3.2.6 Artificial intelligence market, by region
                                                 TABLE 298 ARTIFICIAL INTELLIGENCE MARKET, BY REGION, 2016–2021 (USD BILLION)
                                                 TABLE 299 ARTIFICIAL INTELLIGENCE MARKET, BY REGION, 2022–2027 (USD BILLION)
     15.2 DISCUSSION GUIDE
     15.3 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
     15.4 CUSTOMIZATION OPTIONS
     15.5 RELATED REPORTS
     15.6 AUTHOR DETAILS

The research study involved the use of extensive secondary sources, directories, as well as several journals and magazines such as the Institute of Electrical and Electronic Engineers IoT Journal, International Journal of Data Science and Analytics, and IoT Magazine to identify and collect the information useful for a comprehensive market research study on the digital transformation market. The primary sources were mainly industry experts from the core and related industries, preferred digital transformation solution providers, third-party service providers, consulting service providers, end users, and other commercial enterprises. In-depth interviews were conducted with various primary respondents, including key industry participants and subject matter experts, to obtain and verify critical qualitative and quantitative information, as well as assess the market’s prospects.

Secondary Research

In the secondary research process, various sources were referred to for identifying and collecting information for the study. The secondary sources included annual reports, press releases, investor presentations of companies, white papers, journals, and certified publications and articles from recognized authors, directories, and databases.

Primary Research

In the primary research process, various sources from both supply and demand sides were interviewed to obtain qualitative and quantitative information on the market. The primary sources from the supply side included various industry experts, including Chief Experience Officers (CXOs), Vice Presidents (VPs), directors from business development, marketing, product development/innovation teams, related key executives from digital transformation solution vendors, SIs, professional service providers, industry associations, and key opinion leaders. All possible parameters that affect the market covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

The following is the breakup of primary profiles:

Digital Transformation Market Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

Top-down and bottom-up approaches were used to estimate and validate the size of the global digital transformation market and various other dependent subsegments. The research methodology used to estimate the market size included the following details: the key players not limited to IBM, Microsoft, SAP, Oracle, Adobe, and Google in the market were identified through extensive secondary research, and their revenue contribution in the respective regions were determined through primary and secondary research. The entire procedure included the study of the annual and financial reports of top market players and extensive interviews for key insights from industry leaders, such as CEOs, VPs, directors, and marketing executives. All percentage splits and breakups were determined using secondary sources and verified through primary sources.

All the possible parameters that affect the market covered in the research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The data is consolidated and added with detailed inputs and analysis from MarketsandMarkets.

  • The pricing trend is assumed to vary over time.
  • All the forecasts are made with the standard assumption that the accepted currency is USD.
  • For the conversion of various currencies to USD, average historical exchange rates are used according to the year specified. For all the historical and current exchange rates required for calculations and currency conversions, the US Internal Revenue Service's website is used.
  • All the forecasts are made under the standard assumption that the globally accepted currency USD remains constant during the next five years.
  • Vendor-side analysis: The market size estimates of associated solutions and services are factored in from the vendor side by assuming an average of licensing and subscription-based models of leading and innovative vendors in the market.
  • Demand/end-user analysis: End users operating in verticals across regions are analyzed in terms of market spending on digital transformation solutions based on some of the key use cases. These factors for the digital transformation industry per region are separately analyzed, and the average spending was extrapolated with an approximation based on assumed weightage. This factor is derived by averaging various market influencers, including recent developments, regulations, mergers and acquisitions, enterprise/SME adoption, startup ecosystem, IT spending, technology propensity and maturity, use cases, and the estimated number of organizations per region.

    Data Triangulation

    After arriving at the overall market size using the market size estimation processes as explained above, the market was split into several segments and subsegments. To complete the overall market engineering process and arrive at the exact statistics of each market segment and subsegment, data triangulation, and market breakup procedures were employed, wherever applicable. The overall market size was then used in the top-down procedure to estimate the size of other individual markets via percentage splits of the market segmentation.

    Report Objectives

    • To determine and forecast the digital transformation market by component, business function, technology, deployment mode, organization size, vertical, and region, and analyze the various macroeconomic and microeconomic factors that affect market growth
    • To forecast the size of the market segments with respect to five main regions: North America, Europe, Asia Pacific, Middle East & Africa, and Latin America
    • To provide detailed information about the major factors influencing the growth of the market (drivers, restraints, opportunities, and challenges)
    • To analyze each submarket with respect to individual growth trends, prospects, and contributions to the overall market
    • To analyze the opportunities in the market for stakeholders by identifying the high-growth segments of the market
    • To profile the key market players and provide a comparative analysis on the basis of their business overviews, regional presence, product offerings, business strategies, and key financials, and illustrate the competitive landscape of the market
    • To track and analyze competitive developments, such as acquisitions; expansions; new product launches and product enhancements; agreements, collaborations, and partnerships; and R&D activities in the market.

    Available Customizations

    With the given market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:

    Product Analysis

    • Product matrix provides a detailed comparison of the product portfolio of each company

    Geographic Analysis

    • Further breakup of the North American digital transformation market
    • Further breakup of the European market
    • Further breakup of the Asia Pacific market
    • Further breakup of the Latin American market
    • Further breakup of the Middle East & Africa market

    Company Information

    • Detailed analysis and profiling of additional market players up to 5
Digital Transformation Market Size,  Share & Growth Report
Report Code
TC 3447
Published ON
Aug, 2022
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