Network Analytics Market by Type (Solutions and Services), by End User (Cloud Providers, Telecom Service Providers, ISPs, Satellite Communication Providers, Cable Network Providers) - Global Forecast to 2020

The network analytics market size is expected to grow from USD 768.2 Million in 2015 to USD 2,317.5 Million by 2020, at a Compound Annual Growth Rate (CAGR) of 24.7%. The major growth drivers of the network analytics market include customer data enrichment for better understanding needs. The base year considered for this report is 2014, and the market forecast period is 2015–2020.

Objectives of the Study

The main objective of the report is to define, describe, and forecast the global network analytics market on the basis of type (solutions and services), end users, deployment type, organization sizes, and regions. The report provides comprehensive data about the major factors influencing the growth of the network analytics market (drivers, restraints, opportunities, and industry-specific challenges). The report aims to strategically analyze micromarkets with respect to individual growth trends, future prospects, and contributions to the total market. The report attempts to forecast the market size with respect to five main regions, namely, North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America. The report strategically profiles key players and comprehensively analyzes their core competencies. It also tracks and analyzes competitive developments, such as partnerships, collaborations, and agreements; mergers and acquisitions; new product launches and new product developments; and Research and Development (R&D) activities in the network analytics market.

Research Methodology

The research methodology used to estimate and forecast the network analytics market begins with capturing data on key vendor revenues through secondary research, which includes directories and databases (D&B Hoovers, Bloomberg Businessweek, and Factiva). The vendor offerings have also been taken into consideration to determine the market segmentation. The bottom-up procedure was employed to arrive at the overall market size of the global network analytics market that was derived from the revenue of the key players in the market. After arriving at the overall market size, the total market was split into several segments and subsegments, which were then verified through primary research by conducting extensive interviews with key people, such as Chief Executive Officers (CEOs), Vice Presidents (VPs), Directors, and Executives. The data triangulation and market breakdown procedures were employed to complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments. The breakdown of profiles of primary participants is depicted in the figure below:

To know about the assumptions considered for the study, download the pdf brochure

The Network Analytics ecosystem comprises vendors such as Accenture plc (Republic of Ireland), Alcatel-Lucent (France), Bradford Networks (U.S.), Cisco Systems (U.S.), IBM (U.S.), Sandvine Incorporated (Canada), SAS Institute (U.S.), Tibco Software (U.S.), Juniper Networks (U.S.), and Brocade Communications Systems (U.S.). Other stakeholders of the network analytics market include local vendors, research organizations, network and system integrators, Network Analytics managed service providers, third-party providers, and technology providers.

Network Analytics Key Target Audience:

• Service providers and distributors
• Network Analytics application builders
• Independent Software Vendors (ISVs)
• Analytics consulting companies
• Telecom Service Providers
• Cloud Service Providers
• System Integrators

“The study answers several questions for the stakeholders, primarily which market segments to focus on in the next 2–5 years for prioritizing efforts and investments.”

Scope of the Report

The research report categorizes the network analytics market to forecast the revenues and analyze trends in each of the following subsegments:

By Type

• Solutions
  • Network Intelligence Solution
• Service
  • Professional services
  • Managed services

By Deployment Type

• On-premises
• Cloud

By Organization Size

• Large enterprises
• Small and Medium Enterprises (SMEs)

By End User

• Cloud Service Providers
• Communication Service Providers
  • Telecom Services
  • Internet Services
  • Satellite Services

By Region

• North America
  • U.S.
  • Canada
• Europe
  • U.K.
  • Germany
  • France
  • Italy
  • Rest of Europe
• APAC
  • Japan
  • India
  • Singapore
  • Australia
• Latin America
  • Brazil
  • Mexico
• MEA

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:

Product Analysis

• Product matrix gives a detailed comparison of the product portfolio of each company

Geographic Analysis

• Further breakdown of the North American network analytics market
• Further breakdown of the European market
• Further breakdown of the APAC market
• Further breakdown of the Latin American market
• Further breakdown of the MEA market

Company Information

• Detailed analysis and profiling of additional market players

Table of Contents

1 Introduction (Page No. - 14)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
           1.3.1 Markets Covered
           1.3.2 Years Considered for the Study
    1.4 Currency
    1.5 Limitations
    1.6 Stakeholders

2 Research Methodology (Page No. - 18)
    2.1 Research Data
           2.1.1 Secondary Data
                    2.1.1.1 Key Data From Secondary Sources
           2.1.2 Primary Data
                    2.1.2.1 Key Data From Primary Sources
                    2.1.2.2 Key Industry Insights
                    2.1.2.3 Breakdown of Primaries
    2.2 Market Size Estimation
           2.2.1 Bottom-Up Approach
           2.2.2 Top-Down Approach
    2.3 Market Breakdown and Data Triangulation
    2.4 Research Assumptions and Limitations
           2.4.1 Assumptions
           2.4.2 Limitations

3 Executive Summary (Page No. - 25)

4 Premium Insights (Page No. - 29)
    4.1 Attractive Market Opportunities in the Network Analytics Market
    4.2 Market By Deployment
    4.3 Market Share of Major Regions
    4.4 Network Analytics Market
    4.5 Lifecycle Analysis, 2015

5 Market Overview (Page No. - 32)
    5.1 Introduction
    5.2 Market Evolution
    5.3 Market Segmentation
           5.3.1 By Type
           5.3.2 By End User
           5.3.3 By Deployment Type
           5.3.4 By Organization Size
           5.3.5 By Region
    5.4 Market Dynamics
           5.4.1 Drivers
                    5.4.1.1 Customer Data Enrichment for Better Understanding Needs
                    5.4.1.2 Automation and Virtualization
                    5.4.1.3 Quality of Experience (QoE) Maintenance
           5.4.2 Restraints
                    5.4.2.1 Lower Return on Investment (ROI) and High Initial Costs
                    5.4.2.2 Design and Upgradation of Platform
           5.4.3 Opportunities
                    5.4.3.1 Real-Time Network Analytics to Gain Further Traction
                    5.4.3.2 Increase in the Number of Mobile Users Across Emerging Economies
           5.4.4 Challenges
                    5.4.4.1 Data Privacy and Security Concerns
                    5.4.4.2 Need for Skilled Workforce

6 Industry Trends (Page No. - 41)
    6.1 Introduction
    6.2 Value Chain Analysis
    6.3 Strategic Benchmarking
    6.4 Network Intelligence Need, Best Practices, and Certification
           6.4.1 Introduction
           6.4.2 Information Technology Infrastructure Library
           6.4.3 It Service Management
           6.4.4 IBM Tivoli Unified Process
           6.4.5 Microsoft Operations Framework
           6.4.6 Enhanced Telecom Operations Map
           6.4.7 Federal Information Processing Standards
           6.4.8 Unified Certification Standards
           6.4.9 Need for Network Intelligence
                    6.4.9.1 Network Control and Optimization
                    6.4.9.2 Network Service Assurance
                    6.4.9.3 Network Capacity Planning and Development

7 Network Analytics Market Analysis, By Type (Page No. - 46)
    7.1 Introduction
    7.2 Network Intelligence Solutions
    7.3 Services
           7.3.1 Professional Services
           7.3.2 Managed Services

8 Market Analysis, By End User (Page No. - 53)
    8.1 Introduction
    8.2 Cloud Service Providers
    8.3 Communication Service Providers
           8.3.1 Telecom Providers
           8.3.2 Internet Service Providers
           8.3.3 Satellite Communication Providers
           8.3.4 Cable Network Providers

9 Market Analysis, By Deployment Model (Page No. - 62)
    9.1 Introduction
    9.2 On-Premises
    9.3 On-Cloud

10 Network Analytics Market Analysis, By Organization Size (Page No. - 66)
     10.1 Introduction
     10.2 Large Enterprise
     10.3 Small and Medium Enterprise (SME)

11 Geographic Analysis (Page No. - 70)
     11.1 Introduction
     11.2 North America
     11.3 Europe
     11.4 Asia-Pacific
     11.5 Middle East and Africa
     11.6 Latin America

12 Competitive Landscape (Page No. - 83)
     12.1 Overview
     12.2 Product Portfolio Comparison
     12.3 Competitive Situation and Trends
     12.4 New Product Launches
     12.5 Mergers and Acquisitions
     12.6 Partnerships and Collaborations

13 Company Profiles (Page No. - 91)
     13.1 Introduction
     13.2 Geographic Revenue Mix of Top Players
     13.3 Accenture PLC
             13.3.1 Business Overview
             13.3.2 Solutions Offered
             13.3.3 Recent Developments
             13.3.4 MnM View
                        13.3.4.1 SWOT Analysis
                        13.3.4.2 Key Strategies
     13.4 Alcatel-Lucent
             13.4.1 Business Overview
             13.4.2 Products Offered
             13.4.3 Recent Developments
             13.4.4 MnM View
                        13.4.4.1 SWOT Analysis
                        13.4.4.2 Key Strategies
     13.5 Bradford Networks
             13.5.1 Business Overview
             13.5.2 Products/Solutions and Services Offered
             13.5.3 Recent Developments
             13.5.4 MnM View
                        13.5.4.1 SWOT Analysis
                        13.5.4.2 Key Strategies
     13.6 Cisco Systems, Inc.
             13.6.1 Business Overview
             13.6.2 Services Offered
             13.6.3 Recent Developments
             13.6.4 MnM View
                        13.6.4.1 SWOT Analysis
                        13.6.4.2 Key Strategies
     13.7 IBM Corporation
             13.7.1 Business Overview
             13.7.2 Products Offered
             13.7.3 Recent Developments
             13.7.4 MnM View
                        13.7.4.1 SWOT Analysis
                        13.7.4.2 Key Strategies
     13.8 Sandvine Corp
             13.8.1 Business Overview
             13.8.2 Products Offered
             13.8.3 Recent Developments
     13.9 SAS Institute, Inc.
             13.9.1 Business Overview
             13.9.2 Products Offered
             13.9.3 Recent Developments
     13.10 Tibco Software
             13.10.1 Business Overview
             13.10.2 Products Offered
             13.10.3 Recent Developments
     13.11 Juniper Networks
             13.11.1 Business Overview
             13.11.2 Services Offered
             13.11.3 Recent Developments
     13.12 Brocade Communications Systems, Inc.
             13.12.1 Business Overview
             13.12.2 Services Offered
             13.12.3 Recent Developments

14 Key Innovators (Page No. - 116)
     14.1 Polystar
     14.2 Pathsolutions
     14.3 Sevone

15 Appendix (Page No. - 117)
     15.1 Key Industry Insights
     15.2 Discussion Guide
     15.3 Introducing RT: Real-Time Market Intelligence
     15.4 Available Customizations
     15.5 Related Reports

List of Tables (68 Tables)

Table 1 Assumptions of the Research Study
Table 2 Network Analytics Market: Summary of Drivers
Table 3 Market: Summary of Restraints
Table 4 Market: Summary of Opportunities
Table 5 Market: Summary of Challenges
Table 6 Network Analytics Market Size, By Type, 2013–2020 (USD Million)
Table 7 Network Intelligence Solutions Market Size, By End User, 2013–2020 (USD Million)
Table 8 Network Intelligence Solutions Market Size, By Deployment Model, 2013–2020 (USD Million)
Table 9 Network Intelligence Solutions Market Size, By Organization Size, 2013–2020 (USD Million)
Table 10 Network Intelligence Solutions Market Size, By Region, 2013–2020 (USD Million)
Table 11 Network Analytics Services Market Size, By Type, 2013–2020 (USD Million)
Table 12 Professional Services Market Size, By End User, 2013–2020 (USD Million)
Table 13 Professional Services Market Size, By Organization Size, 2013–2020 (USD Million)
Table 14 Professional Services Market Size, By Region, 2013–2020 (USD Million)
Table 15 Managed Services Market Size, By End User, 2013–2020 (USD Million)
Table 16 Managed Services Market Size, By Organization Size, 2013–2020 (USD Million)
Table 17 Managed Services Market Size, By Region, 2013–2020 (USD Million)
Table 18 Network Analytics Market Size, By End User, 2013–2020 (USD Million)
Table 19 Cloud Service Providers: Market Size, By Type, 2013–2020 (USD Million)
Table 20 Cloud Service Providers: Market Size, By Organization Size, 2013–2020 (USD Million)
Table 21 Cloud Service Providers: Market Size, By Region, 2013–2020 (USD Million)
Table 22 Communication Service Providers: Market Size, By Type, 2013–2020 (USD Million)
Table 23 Telecom Providers: Market Size, By Type, 2013–2020 (USD Million)
Table 24 Telecom Providers: Market Size, By Organization Size, 2013–2020 (USD Million)
Table 25 Telecom Providers: Market Size, By Region, 2013–2020 (USD Million)
Table 26 Internet Service Providers: Market Size, By Type, 2013–2020 (USD Million)
Table 27 Internet Service Providers: Market Size, By Organization Size, 2013–2020 (USD Million)
Table 28 Internet Service Providers: Market Size, By Region, 2013–2020 (USD Million)
Table 29 Satellite Communication Providers: Network Analytics Market Size, By Type, 2013–2020 (USD Million)
Table 30 Satellite Communication Providers: Market Size, By Organization Size, 2013–2020 (USD Million)
Table 31 Satellite Communication Providers: Market Size, By Region, 2013–2020 (USD Million)
Table 32 Cable Network Providers: Market Size, By Type, 2013–2020 (USD Million)
Table 33 Cable Network Providers: Market Size, By Organization Size, 2013–2020 (USD Million)
Table 34 Cable Network Providers: Market Size, By Region, 2013–2020 (USD Million)
Table 35 Network Analytics Market Size, By Deployment Model, 2013–2020 (USD Million)
Table 36 On-Premises: Market Size, By End User, 2013–2020 (USD Million)
Table 37 On-Premises: Market Size, By Region, 2013–2020 (USD Million)
Table 38 On-Cloud: Market Size, By End User, 2013–2020 (USD Million)
Table 39 On-Cloud: Market Size, By Region, 2013–2020 (USD Million)
Table 40 Network Analytics Market Size, By Organization Size, 2013–2020 (USD Million)
Table 41 Large Enterprise: Market Size, By Type, 2013–2020 (USD Million)
Table 42 Large Enterprise: Market Size, By End User, 2013–2020 (USD Million)
Table 43 Small and Medium Enterprise: Market Size, By Type, 2013–2020 (USD Million)
Table 44 Small and Medium Enterprise: Market Size, By End User, 2013–2020 (USD Million)
Table 45 Network Analytics Market Size, By Region, 2013–2020 (USD Million)
Table 46 North America: Market Size, By Type, 2013–2020 (USD Million)
Table 47 North America: Market Size, By End User, 2013–2020 (USD Million)
Table 48 North America: Market Size, By Deployment Model, 2013–2020 (USD Million)
Table 49 North America: Market Size, By Organization Size, 2013–2020 (USD Million)
Table 50 Europe: Market Size, By Type, 2013–2020 (USD Million)
Table 51 Europe: Market Size, By End User, 2013–2020 (USD Million)
Table 52 Europe: Market Size, By Deployment Model, 2013–2020 (USD Million)
Table 53 Europe: Market Size, By Organization Size, 2013–2020 (USD Million)
Table 54 Asia-Pacific: Market Size, By Type, 2013–2020 (USD Million)
Table 55 Asia-Pacific: Market Size, By End User, 2013–2020 (USD Million)
Table 56 Asia-Pacific: Market Size, By Deployment Model, 2013–2020 (USD Million)
Table 57 Asia-Pacific: Market Size, By Organization Size, 2013–2020 (USD Million)
Table 58 Middle East and Africa: Market Size, By Type, 2013–2020 (USD Million)
Table 59 Middle East and Africa: Market Size, By End User, 2013–2020 (USD Million)
Table 60 Middle East and Africa: Market Size, By Deployment Model, 2013–2020 (USD Million)
Table 61 Middle East and Africa: Market Size, By Organization Size, 2013–2020 (USD Million)
Table 62 Latin America: Network Analytics Market Size, By Type, 2013–2020 (USD Million)
Table 63 Latin America: Market Size, By End User, 2013–2020 (USD Million)
Table 64 Latin America: Market Size, By Deployment Model, 2013–2020 (USD Million)
Table 65 Latin America: Market Size, By Organization Size, 2013–2020 (USD Million)
Table 66 New Product Launches, 2013–2015
Table 67 Mergers and Acquisitions, 2013–2015
Table 68 Partnerships and Collaborations, 2013–2015

List of Figures (51 Figures)

Figure 1 Global Network Analytics Market
Figure 2 Stakeholders
Figure 3 Market Research Design
Figure 4 Market Size Estimation Methodology: Bottom-Up Approach
Figure 5 Market Size Estimation Methodology: Top-Down Approach
Figure 6 Data Triangulation
Figure 7 The Global Network Analytics Market is Expected to Grow Rapidly in the Near Future
Figure 8 Professional Services Segment is Expected to Gain Major Traction Due to Market Saturation
Figure 9 Network Analytics Market Snapshot (2015 vs 2020): Communication Service Providers Expected to Hold the Largest Market Share
Figure 10 Market Snapshot (2015 vs 2020): North America is Expected to Hold the Largest Market Share
Figure 11 Rising Telecom Operations in Asia-Pacific Would Bring Attractive Market Opportunities
Figure 12 On-Premises Deployment is Expected to Be Widely Adopted Due to Security Concerns
Figure 13 North America is Expected to Be the Largest Market in 2015 Due to Major Vendor Cluster Presence
Figure 14 Telecom End-User Segment is Expected to Gain the Largest Market Share in 2015
Figure 15 Asia-Pacific is Expected to Be in the High Growth Phase
Figure 16 Market Evolution
Figure 17 Network Analytics Market Segmentation: By Type
Figure 18 Market Segmentation: By End User
Figure 19 Market Segmentation: By Deployment Type
Figure 20 Market Segmentation: By Organization Size
Figure 21 Market Segmentation: By Region
Figure 22 Global Network Analytics Market: Drivers, Restraints, Opportunities, and Challenges
Figure 23 Value Chain Analysis
Figure 24 Alcatel Lucent Adopted All-Round Strategies for Network Analytics
Figure 25 Network Analytics Market Gaining Traction Due to Increased Network Infrastructure
Figure 26 Communication Service Provider Segment to Grow Rapidly Due to Expanding Communication Networks and Subscribers
Figure 27 Criticality of Customer Data in the Telecom Industry Will Drive On-Premises Deployment Model
Figure 28 Higher Rate of Adoption in the Larger Telecom Enterprises Due to Expanding Operations
Figure 29 North American Market is Expected to Dominate the Market Throughout the Forecast Period
Figure 30 Asia-Pacific Region Shows Rapid Market Growth Due to the Exploding Telecom Infrastructure Needs in the Future
Figure 31 North America: Market Snapshot
Figure 32 Asia-Pacific: Market Snapshot
Figure 33 Companies Adopted New Product Launch as the Key Growth Strategy From 2013 to 2015
Figure 34 Product Portfolio Comparison of the Top Five Companies
Figure 35 Battle for Market Share: Partnerships, Collaborations, & Alliances Were the Key Strategies Adopted By the Top Players in the Network Analytics Market From 2013 to 2015
Figure 36 Geographic Revenue Mix of Top Market Players
Figure 37 Accenture PLC: Company Snapshot
Figure 38 Accenture PLC: SWOT Analysis
Figure 39 Alcatel-Lucent: Company Snapshot
Figure 40 Alcatel-Lucent: SWOT Analysis
Figure 41 Bradford Networks: Company Snapshot
Figure 42 Bradford Networks: SWOT Analysis
Figure 43 Cisco Systems, Inc.: Company Snapshot
Figure 44 Cisco Systems, Inc.: SWOT Analysis
Figure 45 IBM Corporation: Company Snapshot
Figure 46 IBM Corporation: SWOT Analysis
Figure 47 Sandvine Corp: Company Snapshot
Figure 48 SAS Institute, Inc.: Company Snapshot
Figure 49 Tibco Software: Company Snapshot
Figure 50 Juniper Networks: Company Snapshot
Figure 51 Brocade Communication Systems: Company Snapshot

MarketsandMarkets forecasts the network analytics market size to grow from USD 768.2 Million in 2015 to USD 2.32 Billion by 2020, at a Compound Annual Growth Rate (CAGR) of 24.7% from 2015 to 2020. With the increasing digital and technological connections in the world, the global consumption of communication services continues to increase. The global IP traffic is expected to increase threefold over the next five years. The subscriber bases for these services are exploding with population growth and rising per capita income in the developing nations. Yet, the revenue forecasts for the communication services industry remain sluggish and the costs of providing the infrastructure for data continue to rise. Thus, Communication Service Providers (CSPs) need to simplify operations to reduce costs, invest in digitalized network services, and focus on customers to gain insights into their business preferences. CSPs should analyze network traffic and data to anticipate customer demands in advance.

The network congestions and resulting decrease in Quality of Service (QoS) and Quality of Experience (QoE) are taking a severe toll from the communication service providers. This can be majorly accounted to the exponentially increasing number of subscribers of cloud and communication services across the globe. This factor could cause severe anomaly in the network performances leading to failure of cloud providers & CSPs to sustain an efficient network infrastructure. The end users are evaluating their networks and preparing future infrastructures to support the tremendous demand for data. Thus, the telecom operators and internet & cloud service providers are reeling under the pressure of intelligently managing network complexities created by converged services, with the help of network analytics solutions and services.

The scope of this report covers the network analytics market by solution, service, end user, deployment type, organization size, and region. Network intelligence solutions are expected to have the larger market share than services and projected to dominate the market from 2015 to 2020. Furthermore, the solution segment would see maturation in the future due to higher adoption and as a result professional services are expected to gain traction in the next five years. The CSP end-user segment is expected to grow at a high rate from 2015 to 2020 in the network analytics market. The market is also projected to witness growth in the cloud service providers segment during the forecast period.

North America is expected to have the largest market share and dominate the network analytics market from 2015 to 2020, due to a large number of solution vendors being headquartered in the U.S. Asia-Pacific (APAC) offers potential growth opportunities, as there is rise in smartphone penetration and larger infrastructure investments by CSPs and cloud service providers that are turning towards network analytics solutions to efficiently manage their expanding operations.

The exploding mobile subscribers in the developing regions such as APAC, Middle East and Africa, and Latin America are paving ways for a major expansion of communication networks. Major international CSPs are seizing these opportunities to enter new countries such as India, China, Mexico, Brazil, and others for operational establishments. Thus, the domestic and foreign investment inflows in the developing countries are expected to rise in the near future. However, the demand may be affected by the restraining factors of higher initial costs and lower returns on investments.

The major vendors in the network analytics market include Accenture, Alcatel-Lucent, Juniper Networks, IBM, Brocade Communications, and SAS, along with others. These players adopted various strategies such as new product developments, mergers, partnerships, collaborations, and business expansions to cater to the needs of the network analytics market. The report also includes key innovators in the market such as Polystar, PathSolutions, and SevOne, among others.

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