Predictive Analytics Market

Table of Contents

1 Introduction (Page No. - 16)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
    1.4 Years Considered for the Study
    1.5 Currency
    1.6 Stakeholders

2 Research Methodology (Page No. - 19)
    2.1 Research Data
           2.1.1 Secondary Data
           2.1.2 Primary Data
                    2.1.2.1 Breakdown of Primaries
                               2.1.2.1.1 Key Industry Insights
    2.2 Market Size Estimation
    2.3 Microquadrant Methodology
           2.3.1 Vendor Inclusion Criteria
    2.4 Research Assumptions
    2.5 Limitations

3 Executive Summary (Page No. - 27)

4 Premium Insights (Page No. - 32)
    4.1 Attractive Opportunities in the Predictive Analytics Market
    4.2 Market, By Region
    4.3 Market, By Industry Vertical and Region
    4.4 Life Cycle Analysis, By Region, 2017

5 Predictive Analytics Market Overview and Industry Trends (Page No. - 36)
    5.1 Market Overview
           5.1.1 Introduction
           5.1.2 Market Dynamics
                    5.1.2.1 Drivers
                               5.1.2.1.1 Increasing Adoption of Predictive Analytics for Forecasting Future Market Trends
                               5.1.2.1.2 Enterprises’ Need for Ensuring Market Competitiveness
                               5.1.2.1.3 Growing Adoption of Big Data and Other Related Technologies
                    5.1.2.2 Restraints
                               5.1.2.2.1 Changing Regional Data Regulations Leading to the Time-Consuming Restructuring of Predictive Models
                    5.1.2.3 Opportunities
                               5.1.2.3.1 Increasing Awareness Accelerating the Development of Better Analytics Tools
                               5.1.2.3.2 Advent of Machine Learning and AI
                    5.1.2.4 Challenges
                               5.1.2.4.1 Ownership and Privacy of the Collected Data
                               5.1.2.4.2 Data Ecosystems and Exchanges
    5.2 Industry Trends
           5.2.1 Predictive Analytics: Use Cases
                    5.2.1.1 Use Case #1: Deliver Personalized Interactions
                    5.2.1.2 Use Case #2: Understand Buying Patterns
                    5.2.1.3 Use Case #3: Increase Revenue and Decrease Customers’ Business Inefficiencies
                    5.2.1.4 Use Case #4: Market Basket Analysis
    5.3 Predictive Analytics Process
    5.4 Regulatory Implications
           5.4.1 Sarbanes-Oxley Act of 2002
           5.4.2 General Data Protection Regulation
           5.4.3 Basel

6 Predictive Analytics Market Analysis, By Type (Page No. - 46)
    6.1 Introduction
    6.2 Solutions
           6.2.1 Financial Analytics
                    6.2.1.1 Fraud Detection
                    6.2.1.2 Profitability Management
                    6.2.1.3 Governance and Compliance Management
                    6.2.1.4 Others
           6.2.2 Risk Analytics
                    6.2.2.1 Cyber Risk Management
                    6.2.2.2 Operational Risk Management
                    6.2.2.3 Credit and Market Risk Management
                    6.2.2.4 Others
           6.2.3 Marketing Analytics
                    6.2.3.1 Predictive Modelling
                    6.2.3.2 Yield Management
                    6.2.3.3 Product and Service Development Strategies
                    6.2.3.4 Others
           6.2.4 Sales Analytics
                    6.2.4.1 Sales Life Cycle Management
                    6.2.4.2 Sales Rep Efficiency Management
                    6.2.4.3 Others
           6.2.5 Customer Analytics
                    6.2.5.1 Customer Segmentation and Clustering
                    6.2.5.2 Customer Behavior Analysis
                    6.2.5.3 Monitoring Customer Loyalty and Satisfaction
                    6.2.5.4 Others
           6.2.6 Web and Social Media Analytics
                    6.2.6.1 Social Media Management
                    6.2.6.2 Search Engine Optimization
                    6.2.6.3 Performance Monitoring
                    6.2.6.4 Competitor Benchmarking
           6.2.7 Supply Chain Analytics
                    6.2.7.1 Distribution and Logistics Optimization
                    6.2.7.2 Inventory Management
                    6.2.7.3 Manufacturing Analysis
                    6.2.7.4 Others
           6.2.8 Network Analytics
                    6.2.8.1 Intelligent Network Optimization
                    6.2.8.2 Traffic Management
                    6.2.8.3 Others
           6.2.9 Others
    6.3 Services
           6.3.1 Managed Services
           6.3.2 Professional Services
                    6.3.2.1 Support and Maintenance
                    6.3.2.2 Consulting

7 Predictive Analytics Market Analysis, By Organization Size (Page No. - 71)
    7.1 Introduction
    7.2 Small and Medium-Sized Enterprises
    7.3 Large Enterprises

8 Predictive Analytics Market Analysis, By Deployment Model (Page No. - 75)
    8.1 Introduction
    8.2 On-Premises
    8.3 Cloud

9 Predictive Analytics Market Analysis, By Industry Vertical (Page No. - 79)
    9.1 Introduction
    9.2 Banking, Financial Services, and Insurance
    9.3 Telecommunications and It
    9.4 Retail and Ecommerce
    9.5 Healthcare and Life Sciences
    9.6 Manufacturing
    9.7 Government and Defense
    9.8 Energy and Utilities
    9.9 Transportation and Logistics
    9.10 Others

10 Geographic Analysis (Page No. - 90)
     10.1 Introduction
     10.2 North America
             10.2.1 By Type
             10.2.2 By Solution
             10.2.3 By Service
             10.2.4 By Professional Service
             10.2.5 By Deployment Model
             10.2.6 By Organization Size
             10.2.7 By Industry Vertical
             10.2.8 By Country
                        10.2.8.1 United States
                        10.2.8.2 Canada
     10.3 Europe
             10.3.1 By Type
             10.3.2 By Solution
             10.3.3 By Service
             10.3.4 By Professional Service
             10.3.5 By Deployment Model
             10.3.6 By Organization Size
             10.3.7 By Industry Vertical
             10.3.8 By Country
                        10.3.8.1 Germany
                        10.3.8.2 United Kingdom
                        10.3.8.3 France
                        10.3.8.4 Rest of Europe
     10.4 Asia Pacific
             10.4.1 By Type
             10.4.2 By Solution
             10.4.3 By Service
             10.4.4 By Professional Service
             10.4.5 By Deployment Model
             10.4.6 By Organization Size
             10.4.7 By Industry Vertical
             10.4.8 By Country
                        10.4.8.1 Japan
                        10.4.8.2 India
                        10.4.8.3 Singapore
                        10.4.8.4 Australia
     10.5 Middle East and Africa
             10.5.1 By Type
             10.5.2 By Solution
             10.5.3 By Service
             10.5.4 By Professional Service
             10.5.5 By Deployment Model
             10.5.6 By Organization Size
             10.5.7 By Industry Vertical
     10.6 Latin America
             10.6.1 By Type
             10.6.2 By Solution
             10.6.3 By Service
             10.6.4 By Professional Service
             10.6.5 By Deployment Model
             10.6.6 By Organization Size
             10.6.7 By Industry Vertical
             10.6.8 By Country
                        10.6.8.1 Brazil
                        10.6.8.2 Mexico

11 Competitive Landscape (Page No. - 117)
     11.1 Microquadrant Overview
             11.1.1 Visionary Leaders
             11.1.2 Innovators
             11.1.3 Dynamic Differentiators
             11.1.4 Emerging Companies
             11.1.5 Predictive Analytics Market (Global) Competitive Leadership Mapping, 2017
     11.2 Competitive Benchmarking
             11.2.1 Strength of Product Portfolio Adopted in the Market
             11.2.2 Business Strategy Excellence Adopted in the Market

12 Company Profiles (Page No. - 121)
(Business Overview, Strength of Product Portfolio, Business Strategy Excellence, Recent Developments)*
     12.1 International Business Machines (IBM) Corporation
     12.2 Oracle Corporation
     12.3 SAP SE
     12.4 Microsoft Corporation
     12.5 SAS Institute, Inc.
     12.6 Fair Isaac Corporation (FICO)
     12.7 NTT Data Corporation
     12.8 Tableau Software, Inc.
     12.9 Tibco Software, Inc.
     12.10 Rapidminer, Inc.
     12.11 Angoss Software Corporation

*Details on Overview, Strength of Product Portfolio, Business Strategy Excellence, Recent Developments Might Not Be Captured in Case of Unlisted Companies.

13 Appendix (Page No. - 156)
     13.1 Key Insights From Industry Experts
     13.2 Discussion Guide
     13.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     13.4 Available Customizations
     13.5 Related Reports
     13.6 Author Details

List of Tables (82 Tables)

Table 1 United States Dollar Exchange Rate, 2014–2016
Table 2 Evaluation Criteria
Table 3 Predictive Analytics Market Size, By Type, 2015–2022 (USD Million)
Table 4 Solutions: Market Size, By Region, 2015–2022 (USD Million)
Table 5 Market Size, By Solution, 2015–2022 (USD Million)
Table 6 Financial Analytics Market Size, By Region, 2015–2022 (USD Million)
Table 7 Financial Analytics Market Size, By Application, 2015–2022 (USD Million)
Table 8 Risk Analytics Market Size, By Region, 2015–2022 (USD Million)
Table 9 Risk Analytics Market Size, By Application, 2015–2022 (USD Million)
Table 10 Marketing Analytics Market Size, By Region, 2015–2022 (USD Million)
Table 11 Marketing Analytics Market Size, By Application, 2015–2022 (USD Million)
Table 12 Sales Analytics Market Size, By Region, 2015–2022 (USD Million)
Table 13 Sales Analytics Market Size, By Application, 2015–2022 (USD Million)
Table 14 Customer Analytics Market Size, By Region, 2015–2022 (USD Million)
Table 15 Customer Analytics Market Size, By Application, 2015–2022 (USD Million)
Table 16 Web and Social Media Analytics Market Size, By Region, 2015–2022 (USD Million)
Table 17 Web and Social Media Analytics Market Size, By Application, 2015–2022 (USD Million)
Table 18 Supply Chain Analytics Predictive Analytics Market Size, By Region, 2015–2022 (USD Million)
Table 19 Supply Chain Analytics Market Size, By Application, 2015–2022 (USD Million)
Table 20 Network Analytics Market Size, By Region, 2015–2022 (USD Million)
Table 21 Network Analytics Market Size, By Application, 2015–2022 (USD Million)
Table 22 Others: Market Size By Region, 2015–2022 (USD Million)
Table 23 Services: Market Size By Region, 2015–2022 (USD Million)
Table 24 Services: Market Size By Type, 2015–2022 (USD Million)
Table 25 Managed Services Market Size, By Region, 2015–2022 (USD Million)
Table 26 Professional Services Market Size, By Region, 2015–2022 (USD Million)
Table 27 Professional Services Market Size, By Type, 2015-2022 (USD Million)
Table 28 Support and Maintenance Services Market Size, By Region, 2015–2022 (USD Million)
Table 29 Consulting Services Market Size, By Region, 2015–2022 (USD Million)
Table 30 Predictive Analytics Market Size, By Organization Size, 2015–2022 (USD Million)
Table 31 Small and Medium-Sized Enterprises: Market Size By Region, 2015–2022 (USD Million)
Table 32 Large Enterprises: Market Size By Region, 2015–2022 (USD Million)
Table 33 Market Size, By Deployment Model, 2015–2022 (USD Million)
Table 34 On-Premises: Market Size By Region, 2015–2022 (USD Million)
Table 35 Cloud: Market Size By Region, 2015–2022 (USD Million)
Table 36 Market Size, By Industry Vertical, 2015–2022 (USD Million)
Table 37 Banking, Financial Services, and Insurance: Market Size, By Region, 2015–2022 (USD Million)
Table 38 Telecommunications and It: Market Size By Region, 2015–2022 (USD Million)
Table 39 Retail and Ecommerce: Market Size By Region, 2015–2022 (USD Million)
Table 40 Healthcare and Life Sciences: Market Size By Region, 2015–2022 (USD Million)
Table 41 Manufacturing: Market Size By Region, 2015–2022 (USD Million)
Table 42 Government and Defense: Market Size By Region, 2015–2022 (USD Million)
Table 43 Energy and Utilities: Market Size By Region, 2015–2022 (USD Million)
Table 44 Transportation and Logistics: Market Size By Region, 2015–2022 (USD Million)
Table 45 Others: Market Size By Region, 2015–2022 (USD Million)
Table 46 Predictive Analytics Market Size, By Region, 2015–2022 (USD Million)
Table 47 North America: Market Size, By Type, 2015–2022 (USD Million)
Table 48 North America: Market Size, By Solution, 2015–2022 (USD Million)
Table 49 North America: Market Size, By Service, 2015–2022 (USD Million)
Table 50 North America: Market Size, By Professional Service, 2015–2022 (USD Million)
Table 51 North America: Market Size, By Deployment Model, 2015–2022 (USD Million)
Table 52 North America: Market Size, By Organization Size, 2015–2022 (USD Million)
Table 53 North America: Market Size, By Industry Vertical, 2015–2022 (USD Million)
Table 54 Europe: Predictive Analytics Market Size, By Type, 2015–2022 (USD Million)
Table 55 Europe: Market Size By Solution, 2015–2022 (USD Million)
Table 56 Europe: Market Size By Service, 2015–2022 (USD Million)
Table 57 Europe: Market Size By Professional Service, 2015–2022 (USD Million)
Table 58 Europe: Market Size By Deployment Model, 2015–2022 (USD Million)
Table 59 Europe: Market Size By Organization Size, 2015–2022 (USD Million)
Table 60 Europe: Market Size By Industry Vertical, 2015–2022 (USD Million)
Table 61 Asia Pacific: Predictive Analytics Market Size, By Type, 2015–2022 (USD Million)
Table 62 Asia Pacific: Market Size, By Solution, 2015–2022 (USD Million)
Table 63 Asia Pacific: Market Size, By Service, 2015–2022 (USD Million)
Table 64 Asia Pacific: Market Size, By Professional Service, 2015–2022 (USD Million)
Table 65 Asia Pacific: Market Size, By Deployment Model, 2015–2022 (USD Million)
Table 66 Asia Pacific: Market Size, By Organization Size, 2015–2022 (USD Million)
Table 67 Asia Pacific: Predictive Analytics Market Size, By Industry Vertical, 2015–2022 (USD Million)
Table 68 Middle East and Africa: Market Size By Type, 2015–2022 (USD Million)
Table 69 Middle East and Africa: Market Size By Solution, 2015–2022 (USD Million)
Table 70 Middle East and Africa: Market Size By Service, 2015–2022 (USD Million)
Table 71 Middle East and Africa: Market Size By Professional Service, 2015–2022 (USD Million)
Table 72 Middle East and Africa: Market Size By Deployment Model, 2015–2022 (USD Million)
Table 73 Middle East and Africa: Market Size By Organization Size, 2015–2022 (USD Million)
Table 74 Middle East and Africa: Market Size By Industry Vertical, 2015–2022 (USD Million)
Table 75 Latin America: Predictive Analytics Market Size, By Type, 2015–2022 (USD Million)
Table 76 Latin America: Market Size By Solution, 2015–2022 (USD Million)
Table 77 Latin America: Market Size By Service, 2015–2022 (USD Million)
Table 78 Latin America: Market Size By Professional Service, 2015–2022 (USD Million)
Table 79 Latin America: Market Size By Deployment Model, 2015–2022 (USD Million)
Table 80 Latin America: Market Size By Organization Size, 2015–2022 (USD Million)
Table 81 Latin America: Market Size By Industry Vertical, 2015–2022 (USD Million)
Table 82 Market Ranking for the Predictive Analytics Market, 2017

List of Figures (37 Figures)

Figure 1 Predictive Analytics Market Segmentation
Figure 2 Market: Research Design
Figure 3 Breakdown of Primary Interviews: By Company, Designation, and Region
Figure 4 Data Triangulation
Figure 5 Market Size Estimation Methodology: Bottom-Up Approach
Figure 6 Market Size Estimation Methodology: Top-Down Approach
Figure 7 Market: Assumptions
Figure 8 The Market is Expected to Witness Significant Growth During the Forecast Period
Figure 9 Market Snapshot By Type (2017 vs 2022)
Figure 10 Market Snapshot By Service (2017 vs 2022)
Figure 11 Market Snapshot By Solution (2017 vs 2022)
Figure 12 Market Snapshot By Deployment Model (2017 vs 2022)
Figure 13 Increasing Adoption of Predictive Analytics is Driving the Market Growth
Figure 14 North America is Estimated to Have the Largest Market Share in 2017
Figure 15 Banking, Financial Services, and Insurance Industry Vertical, and North America are Estimated to Have the Largest Market Size in 2017
Figure 16 Asia Pacific is Expected to Have the Highest Growth Rate During the Forcast Period
Figure 17 Predictive Analytics Market: Drivers, Restraints, Opportunities, and Challenges
Figure 18 Predictive Analytics Process
Figure 19 Services Segment is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 20 Customer Analytics is Expected to Have the Highest CAGR During the Forecast Period
Figure 21 Managed Services Segment is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 22 Consulting Services Segment is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 23 Small and Medium-Sized Enterprises Segment is Expected to Have A Higher Growth Rate During the Forecast Period
Figure 24 Cloud is Expected to Have A Higher Growth Rate During the Forecast Period
Figure 25 Telecommunication and It Vertical is Expected to Have the Highest Growth Rate During the Forecast Period
Figure 26 Asia Pacific is Estimated to Grow at the Highest CAGR in the Predictive Analytics Market
Figure 27 Asia Pacific is Expected to Have the Highest Growth Rate in the Market
Figure 28 North America: Market Snapshot
Figure 29 Asia Pacific: Market Snapshot
Figure 30 International Business Machines Corporation: Company Snapshot
Figure 31 Oracle Corporation: Company Snapshot
Figure 32 SAP SE: Company Snapshot
Figure 33 Microsoft Corporation: Company Snapshot
Figure 34 SAS Institute, Inc.: Company Snapshot
Figure 35 Fair Isaac Corporation: Company Snapshot
Figure 36 NTT Data Corporation: Company Snapshot
Figure 37 Tableau Software, Inc.: Company Snapshot

The study involved 4 major activities to estimate the current market size for the predictive analytics market. An exhaustive secondary research was done to collect information on the market, the peer market, and the parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. Thereafter, the market breakdown and data triangulation procedures were used to estimate the market size of the segments and sub segments.

Secondary Research

In the secondary research process, various secondary sources, such as Hoovers, Bloomberg Businessweek, and Dun & Bradstreet, have been referred to identify and collect information for this study. These secondary sources included annual reports; press releases and investor presentations of companies; whitepapers, certified publications and articles by recognized authors; gold standard and silver standard websites; predictive analytics technology Research and Development (R&D) organizations; regulatory bodies; and databases.

Primary Research

Various primary sources from both supply and demand sides of the predictive analytics market ecosystem were interviewed to obtain qualitative and quantitative information for this study. The primary sources from the supply-side included industry experts, such as Chief Executive Officers (CEOs), Vice Presidents (VPs), marketing directors, technology and innovation directors, and related key executives from various vendors who provide the predictive analytics software, associated service providers, and system integrators operating in the targeted regions. All possible parameters that affect the market covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Following is the breakdown of the primary respondents:

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

For making market estimates and forecasting the predictive analytics market and other dependent submarkets, the top-down and bottom-up approaches were used. The bottom-up procedure was used to arrive at the overall market size of the global predictive analytics market using key companies’ revenues and their offerings in the market. The research methodology used to estimate the market size includes the following:

• The key players in the market have been identified through extensive secondary research.
• The market size, in terms of value, has been determined with the help of the primary and secondary research processes.
• All percentage shares, splits, and breakups have been determined using secondary sources and verified through primary sources.

Data Triangulation

With data triangulation and validation through primary interviews, the exact value of the overall parent market size was determined and confirmed using this study. The overall market size was then used in the top-down procedure to estimate the size of other individual markets via percentage splits of the market segmentation.

Report Objectives

• To define, describe, and forecast the predictive analytics market based on type, deployment mode, organization size, industry verticals, and regions 
• To provide detailed information regarding the major factors, such as drivers, restraints, opportunities, and challenges, influencing the growth of the market
• To analyze the market’s sub segments with respect to individual growth trends, prospects, and contributions to the total market
• To analyze the opportunities in the market for stakeholders and provide the competitive landscape of the market
• To forecast the revenue of the market’s segments with respect to 5 major regions, namely, North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America
• To profile the key players and comprehensively analyze their recent developments and positioning in the predictive analytics market
• To analyze the competitive developments, such as partnerships, collaborations, and acquisitions, new product launches and product enhancements, and new business strategies, in the market

Scope of the Report

This research report categorizes the predictive analytics market based on type, deployment model, organization size, industry vertical, and region.

Based on type, the predictive analytics market has been segmented as follows:

• Solutions
  • Financial Analytics
  • Risk Analytics
  • Marketing Analytics
  • Sales Analytics
  • Customer Analytics
  • Web and Social Analytics
  • Supply Chain Analytics
  • Network Analytics
  • Others
• Services
  • Managed Services
  • Professional Services
    • Support and Maintenance
    • Consulting

Based on deployment model, the market has been segmented as follows:

• On-Premise
• Cloud

Based on organization size, the predictive analytics market has been segmented as follows:

• Small Enterprises
• Large Enterprises

Based on industry verticals, the market has been segmented as follows:

• BFSI
• Telecom and IT
• Retail and Ecommerce
• Healthcare and Life Sciences
• Government and Defenses
• Manufacturing
• Energy and Utilities
• Transportation and Logistics
• Others

Based on regions, the predictive analytics market has been segmented as follows:

• North America
• Europe
• APAC
• Latin America
• MEA

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:

Product Analysis

• Product matrix gives a detailed comparison of the product portfolio of each company

Company Information

• Detailed analysis and profiling of additional market players up to 5