Business Intelligence Market

Business Intelligence Market by Component (Solutions and Services), Solution (Dashboards and Scorecards, Data Integration and ETL), Business Function (Finance, Operation), Industry Vertical (BFSI, Telecom and IT), and Region - Global Forecast to 2025

Report Code: TC 1482 Sep, 2020, by marketsandmarkets.com

[280 Pages Report] The global Business Intelligence market size to grow from USD 23.1 billion in 2020 to USD 33.3 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 7.6% during the forecast period. Various factors such as the growing focus on digital transformation, rising investments in analytics, rising demand for dashboards for data visualization, increase in adoption of cloud, and increase in data generation are expected to drive the growth of the business intelligence market.

Business Intelligence Market

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COVID-19 Impact on Global Business Intelligence Market

In a short time, the COVID-19 outbreak has affected all markets, as well as the behaviors of customers. It has a substantial impact on economies and societies. With offices, educational institutions, and manufacturing facilities being shut down for an indefinite period, major sports and events being postponed, and work-from-home and social distancing policies being implemented globally, businesses are increasingly making efforts to deploy technologies that assist them through this difficult time. Analytics professionals, BI professionals, and advanced analytics experts have been called to help executives make business decisions to respond to new challenges posed by the COVID-19 spread.

Business Intelligence solutions and services providers are witnessing a slowdown in their growth owing to the lockdowns imposed worldwide. Healthcare and life sciences and BFSI verticals have been least impacted by the COVID-19 and are continuing the adoption of Business Intelligence solutions. The competition among key Business Intelligence solutions providers is expected to intensify as most upcoming projects have been put on hold owing to the pandemic. Businesses have already started making efforts to return to the normal and are facing multiple challenges at customer and operational levels. Meeting customer expectations in terms of optimization of processes, as well as an increase in security concerns for connected networks, rise in connectivity issues, and decline in industrial and manufacturing operations, are some of the key challenges faced by businesses. New practices, such as work-from-home and social distancing, have led to the requirement of remote health monitoring of patients and assets and smart payment technologies, as well as the development of digital infrastructures for large-scale technology deployments. Moreover, the imposition of lockdowns has led to an increased focus on cloud-based solutions. With an increased focus on health, there has been a rise in demand for health-related wearable devices.

Market Dynamics

Driver:  Rising demands for dashboards for data visualization to enhance the ability in taking business decisions

Today, most organizations are adopting a simplified process that consists of identifying, collecting, maintaining, and sharing a large amount of data. BI solutions are used for this data to have a fast and simplified business decision-making process. The data should be provided with a standard visualization ability, which is used to identify customer preferences and tendencies, extract strategic insights, and help maintain a balance between the demand and supply of new and existing products and services. Companies across verticals adopt data visualization solutions to understand data in an easy manner and derive actionable business insights. Data visualization tools in cloud enable organizations to have a cost-effective and scalable way for data analysis. The data visualization capability helps companies identify business drivers and Key Performance Indicators (KPIs) through BI solutions. It helps eliminate unnecessary data to discover patterns, insights, trends, and usage strategies, which help leverage its growth in the market. The current COVID 19 pandemic also increased the demand for data visualization and dashboards solutions to track the data of worldwide patient data and make decisions based upon the report. Many business intelligence vendors offered dashboards and visualization solutions for tracking the COVID-19 spread. For instance, every two weeks, Salesforce Research is surveying a representative sample of the general population to understand their changing experiences, expectations, and outlooks as consumers and members of the workforce. Explore by different topics and filter responses by the country of residence, generation, income level, and gender of the respondent. Salesforce developed the COVID-19 economy data track for the traction of various data in the pandemic.

Restraint: Hard to justify the ROI of BI

Though the benefits of adopting business intelligence are plenty, the initial investment of purchasing a suitable business intelligence software or platform, implementing it in organizations, and maintaining and training employees on using it remains very high. Embedded analytics, predictive analytics, and prescriptive analytics have been facing stiff competition from traditional business intelligence tools and platforms, where analytics is not infused in business applications, which enterprises are using. BI tools are still in the early stages of the maturation cycle and will not go obsolete in the near future. Budget is the foremost thing considered while companies invest in new tools and technologies. Businesses face strict budgets and resources, especially SMEs. The price of deploying business intelligence is a primary concern among SMEs. SMEs are discouraged by the prohibitive costs of acquiring the right software. Also, limited resources make the hiring of qualified professionals such as data science experts, IT infrastructure professionals, and consulting analysts impractical and worrisome. These deterrents are compounded by worries about expensive infrastructure investments needed to deploy business intelligence software

Opportunity: Leveraging business intelligence and data visualizations during COVID-19

During the current COVID-19 crisis, much like during the 2008 crisis, most companies are looking at operations, sales, revenue, and costs. Businesses are facing high-level challenges. They are losing money due to the increasing impacts of COVID-19. Leaders need to know what is driving their revenue at both a local and global level. Local legislatures are different everywhere. What might be relevant for the US (even specific states), might not be relevant for countries within Europe. Therefore, it is important to narrow down consumer behavior and assess what is relevant for audiences. COVID-19 has expedited the need for all companies to put their data to work to speed up the decision-making process. A comprehensive business intelligence practice can help companies to define proper metrics to survive a crisis better, and these times can be a silver lining for many businesses. Business intelligence allows companies to take a closer look at how they are operating by taking inventory of where they are doing well and where they can improve. The purpose of business intelligence is to leverage data to make decisions that improve and optimize revenue.

Challenge: Data integration

Integration is one such factor that defines the clientele and users of software. The end-to-end integration helps professionals to access all the data in an integrated system. However, integration is a major challenge faced by business intelligence and analytics vendors. As the demand for cloud-based business intelligence solutions is high in the market due to enormous advantages offered, cloud deployments pose several challenges such as security and integration issues with on-premises data. The integration of various analytics software, business intelligence, Master Data Management (MDM), big data, and analytics applications is a challenge in this industry.

Among verticals, the healthcare and life sciences segment to grow at the highest CAGR during the forecast period

The BFSI vertical is expected to hold the largest market size during the forecast period owing to the sensitivity of financial data and needs to coordinate with numerous other sectors (stock exchanges, tax authorities, central banks, securities controlling authorities, revenue department, etc.). Improving marketing strategies & customer retention policies, developing new investment strategies, and reducing risks are some of the factors responsible for the adoption of business intelligence by the BFSI vertical. Healthcare and life sciences vertical is expected to register the highest CAGR during the forecast period. The growing complexities in the healthcare industry vertical results in the need for remote and real-time insights from unstructured clinical data, driving the adoption of business intelligence solutions in the healthcare and life sciences industry.

HR business function to grow at the highest CAGR during the forecast period

HR business function segment is projected to register a higher CAGR during the forecast period due to the growing need of workforce management. Several companies are deploying business intelligence solutions to enable their HR managers to make real-time decisions regarding their workforce. It helps them to understand and forecast the availability, scarcity talent, employee lifecycle, and attrition rates efficiently. Companies use analytics for talent acquisition to evaluate the performance, manage safety and learning, and manage retention and retirement plans. Business intelligence solutions further provide HR managers, real-time insights into the cost, capacity, capability, and quality of the global workforce. Companies are integrating business intelligence solutions with their existing HR applications to better understand engagement and employee turnover, predict the number of promotions based on the experience, potential, skill set, and other relevant factors for promotion and appraisal activities. It is achieved through predictive analysis and evidence-based analysis of the captured employee data and processes involved in the Human Resource Management (HRM).

Asia Pacific to grow at the highest CAGR during the forecast period

North America is expected to hold the largest market size in 2020 owing to its technical advancement in business management analytics for their sales, production, and innovation. Most of the major players involved in the advancement of business intelligence are headquartered in North America. APAC is projected to grow at the highest CAGR during the forecast period due to the commercialization of IoT technology and the increasing adoption of advanced technologies in countries such as China, Japan, and India, which are fueling the demand for business intelligence solutions and services. Also, the increasing demand and market for IOT and big data have also provided a more accurate and reliable advantage to the business intelligence market.

Business Intelligence Market by Region

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Business Intelligence Market by Region

Key Market Players

The business intelligence vendors have implemented various types of organic as well as inorganic growth strategies, such as new product launches, product upgradations, partnerships and agreements, business expansions, and mergers and acquisitions, to strengthen their offerings in the market. The major vendors in the global business intelligence market include IBM (US), Oracle (US), Microsoft (US), SAP (Germany), SAS (US),  Google (US), AWS (US),  Salesforce (US), MicroStrategy (US), Teradata (US), DOMO (US), TIBCO (US), Information Builders (US), Sisense (US), Yellofin (Australia), Qlik (US), Board International (Switzerland), Infor (US), Dundas (Canada), Targit (Denmark), Zoho (India), Vphrase (India), dotdata (US), Amlgo Labs (India), Pentation Analytics (India), Hitachi Vantara (US), Outlier (US), ConverSight AI (US), Element Data(US), Alteryx (US), and ThpughtSpot (US).  The study includes an in-depth competitive analysis of these key players in the business intelligence market with their company profiles, recent developments, and key market strategies.

Scope of the Report

Report Metric

Details

Market size available for years

2016–2025

Base year considered

2019

Forecast period

2020–2025

Forecast units

 USD Million

Segments covered

Component, deployment mode, organization size, business function, industry vertical, and region

Geographies covered

North America, Europe, APAC, Latin America, and MEA

Companies covered

IBM (US), Oracle (US), Microsoft (US), SAP (Germany), SAS (US),  Google (US), AWS (US),  Salesforce (US), MicroStrategy (US), Teradata (US), DOMO (US), TIBCO (US), Information Builders (US), Sisense (US), Yellofin (Australia), Qlik (US), Board International (Switzerland), Infor (US), Dundas (Canada), Targit (Denmark), Zoho (India), Vphrase (India), dotdata (US), Amlgo Labs (India), Pentation Analytics (India), Hitachi Vantara (US), Outlier (US), ConverSight AI (US), Element Data(US), Alteryx (US), and ThpughtSpot (US)

This research report categorizes the business intelligence market based on components, deployment modes, organization size, business functions, verticals, and regions.

By component:

  • Solutions
    • Dashboards and Scorecards
    • Data Integration and ETL
    • Reporting and Visualization
    • Query and Analysis
  • Services
    • Consulting
    • Deployment and Integration
    • Support and Maintenance

By deployment mode:

  • Cloud
  • On-premises

    By organization size:

    • Large Enterprises
    • Small and Medium-sized Enterprises (SMEs)

    By business function:

    • Human Resource
    • Finance
    • Operations
    • Sales and Marketing

    By vertical:

    • Retail
    • Manufacturing
    • Government and Public Services
    • Media and Entertainment
    • Transportation and Logistics
    • BFSI
    • Telecom and IT
    • Healthcare and Life Sciences
    • Tourism and Hospitality
    • Others (Real Estate, Education, and Energy and Utilities)

    By region:

    • North America
      • US
      • Canada
    • Europe
      • UK
      • Germany
      • France
      • Rest of Europe                 
    • APAC
      • China
      • Japan
      • India
      • Rest of APAC
    • MEA
      • KSA 
      • UAE
      • South Africa
      • Rest of MEA
    • Latin America
      • Brazil
      • Mexico
      • Rest of Latin America

    Recent Developments:

    • In June 2020, IBM launched Watson Works to address challenges of returning to workplaces. Watson Works is a curated set the of products that embed Watson AI model and applications to help companies navigate many aspects of the return-to-workplace challenge due to lockdowns put in place to slow the spread of COVID-19.
    • In June 2020, Microsoft and SAS announced an extensive technology and go-to-market strategic partnership. As part of the partnership, both companies will migrate SAS’ analytical products and industry solutions to Microsoft Azure as the preferred cloud provider for SAS Cloud.
    • In April 2020, the Coca-Cola Company announced a five-year agreement with Microsoft to standardize its business operations on Microsoft’s cloud and deliver rich new digital experiences that will provide innovative solutions to modernize the company’s engagement with employees and customers. With this agreement, both companies will utilize the capabilities of Microsoft Azure, Dynamics 365, and Microsoft 365. These solutions will help The Coca-Cola Company gain new insights from data across the enterprise, enabling a 360-degree view of the business and providing enhanced customer and employee experience.
    • In March 2020, with the help of IBM Cognos Analytics, IBM developed a new, interactive global dashboard to show the spread of COVID-19 across the world. The COVID-19 data reflected in this dashboard is pulled from state and local governments, and World Health Organization (WHO).
    • In August 2019, Salesforce completed the acquisition of Tableau, a leading analytics platform provider. The acquisition would enable Salesforce to deliver powerful AI-driven insights across all types of data and use cases to people of every skill level.

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    TABLE OF CONTENTS

    1 INTRODUCTION (Page No. - 27)
        1.1 INTRODUCTION TO COVID-19
        1.2 COVID-19 HEALTH ASSESSMENT
            FIGURE 1 COVID-19: THE GLOBAL PROPAGATION
            FIGURE 2 COVID-19 PROPAGATION: SELECT COUNTRIES
        1.3 COVID-19 ECONOMIC ASSESSMENT
            FIGURE 3 REVISED GROSS DOMESTIC PRODUCT FORECASTS FOR SELECT G20 COUNTRIES IN 2020
               1.3.1 COVID-19 ECONOMIC IMPACT—SCENARIO ASSESSMENT
                     FIGURE 4 CRITERIA IMPACTING THE GLOBAL ECONOMY
                     FIGURE 5 SCENARIOS IN TERMS OF RECOVERY OF THE GLOBAL ECONOMY
        1.4 OBJECTIVES OF THE STUDY
        1.5 MARKET DEFINITION
               1.5.1 INCLUSIONS AND EXCLUSIONS
        1.6 MARKET SCOPE
               1.6.1 MARKET SEGMENTATION
               1.6.2 REGIONS COVERED
               1.6.3 YEARS CONSIDERED FOR THE STUDY
        1.7 CURRENCY CONSIDERED
            TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2017–2019
        1.8 STAKEHOLDERS
        1.9 SUMMARY OF CHANGES

    2 RESEARCH METHODOLOGY (Page No. - 36)
        2.1 RESEARCH DATA
            FIGURE 6 BUSINESS INTELLIGENCE MARKET: RESEARCH DESIGN
               2.1.1 SECONDARY DATA
               2.1.2 PRIMARY DATA
                     TABLE 2 PRIMARY INTERVIEWS
                        2.1.2.1 Breakup of primary profiles
                        2.1.2.2 Key industry insights
        2.2 MARKET BREAKUP AND DATA TRIANGULATION
        2.3 MARKET SIZE ESTIMATION
            FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY—APPROACH 1 (SUPPLY SIDE): REVENUE FROM SOLUTIONS/SERVICES OF BUSINESS INTELLIGENCE VENDORS
            FIGURE 8 MARKET SIZE ESTIMATION METHODOLOGY—APPROACH 2, BOTTOM-UP (SUPPLY SIDE): COLLECTIVE REVENUE FROM COMPONENT OF MARKET
            FIGURE 9 MARKET SIZE ESTIMATION METHODOLOGY—APPROACH 2, TOP-DOWN (DEMAND SIDE): SHARE OF BUSINESS INTELLIGENCE MARKET THROUGH OVERALL INFORMATION TECHNOLOGY MARKET
        2.4 MARKET FORECAST
            TABLE 3 FACTOR ANALYSIS
        2.5 COMPANY EVALUATION MATRIX METHODOLOGY
            FIGURE 10 COMPANY EVALUATION MATRIX: CRITERIA WEIGHTAGE
        2.6 STARTUP/SME EVALUATION MATRIX METHODOLOGY
            FIGURE 11 STARTUP/SME EVALUATION MATRIX: CRITERIA WEIGHTAGE
        2.7 ASSUMPTIONS FOR THE STUDY
        2.8 LIMITATIONS OF THE STUDY

    3 EXECUTIVE SUMMARY (Page No. - 48)
      TABLE 4 BUSINESS INTELLIGENCE MARKET SIZE AND GROWTH RATE, 2016–2019 (USD MILLION, Y-O-Y %)
      TABLE 5 MARKET SIZE AND GROWTH RATE, 2019–2025 (USD MILLION, Y-O-Y %)
      FIGURE 12 MARKET SNAPSHOT, BY SOLUTION
      FIGURE 13 MARKET SNAPSHOT, BY SERVICE
      FIGURE 14 MARKET SNAPSHOT, BY BUSINESS FUNCTION
      FIGURE 15 MARKET SNAPSHOT, BY DEPLOYMENT MODE
      FIGURE 16 MARKET SNAPSHOT, BY ORGANIZATION SIZE
      FIGURE 17 MARKET SNAPSHOT, BY INDUSTRY VERTICAL
      FIGURE 18 MARKET SNAPSHOT, BY REGION

    4 PREMIUM INSIGHTS (Page No. - 53)
        4.1 ATTRACTIVE OPPORTUNITIES IN BUSINESS INTELLIGENCE MARKET
            FIGURE 19 RISING NEED TO CREATE VALUABLE INSIGHTS FROM UNUSED DATA ACROSS VERTICALS TO DRIVE MARKET GROWTH
        4.2 MARKET: TOP THREE SOLUTIONS
            FIGURE 20 REPORTING AND VISUALIZATION SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
        4.3 MARKET, BY REGION
            FIGURE 21 NORTH AMERICA TO HOLD HIGHEST MARKET SHARE IN 2020
        4.4 MARKET, BY SOLUTION AND SERVICE
            FIGURE 22 DASHBOARDS AND SCORECARDS AND CONSULTING SEGMENTS TO ACCOUNT FOR HIGHEST SHARES IN MARKET IN 2020

    5 MARKET OVERVIEW AND INDUSTRY TRENDS (Page No. - 56)
        5.1 INTRODUCTION
        5.2 MARKET DYNAMICS
            FIGURE 23 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: BUSINESS INTELLIGENCE MARKET
               5.2.1 DRIVERS
                        5.2.1.1 Rising demand for dashboards for data visualization to enhance the ability in making business decisions
                        5.2.1.2 Increasing adoption of cloud
                        5.2.1.3 Increasing growth in data generation
               5.2.2 RESTRAINTS
                        5.2.2.1 Difficult to justify the RoI of business intelligence
               5.2.3 OPPORTUNITIES
                        5.2.3.1 Leveraging business intelligence and data visualizations during COVID-19
                        5.2.3.2 Rising need to create valuable insights from unused data
                        5.2.3.3 Embedded business intelligence
               5.2.4 CHALLENGES
                        5.2.4.1 Data integration
                        5.2.4.2 Lack of skilled professional workforce
               5.2.5 CUMULATIVE GROWTH ANALYSIS
        5.3 CASE STUDY ANALYSIS
               5.3.1 USE CASE 1: SISENSE
               5.3.2 USE CASE 2: MICROSOFT
               5.3.3 USE CASE 3: MICROSOFT
               5.3.4 USE CASE 4: TERADATA
               5.3.5 USE CASE 5: TABLEAU
               5.3.6 USE CASE 6: TABLEAU
               5.3.7 USE CASE 7: SAP
               5.3.8 USE CASE 8: SALESFORCE
        5.4 EVOLUTION OF BUSINESS INTELLIGENCE
            FIGURE 24 EVOLUTION OF BUSINESS INTELLIGENCE
        5.5 VALUE CHAIN ANALYSIS
            FIGURE 25 VALUE CHAIN ANALYSIS
        5.6 ECOSYSTEM
            FIGURE 26 ECOSYSTEM
        5.7 PRICING ANALYSIS
        5.8 TECHNOLOGY ANALYSIS
               5.8.1 BUSINESS INTELLIGENCE AND ARTIFICIAL INTELLIGENCE
               5.8.2 BUSINESS INTELLIGENCE AND BIG DATA
        5.9 MARKET: COVID-19 IMPACT
            FIGURE 27 MARKET TO DECLINE IN 2020

    6 BUSINESS INTELLIGENCE MARKET, BY COMPONENT (Page No. - 71)
        6.1 INTRODUCTION
               6.1.1 COMPONENTS: COVID-19 IMPACT
                     TABLE 6 MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                     TABLE 7 MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
        6.2 SOLUTIONS
            FIGURE 28 REPORTING AND VISUALIZATION SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
            TABLE 8 MARKET SIZE, BY SOLUTION, 2016–2019 (USD MILLION)
            TABLE 9 MARKET SIZE, BY SOLUTION, 2019–2025 (USD MILLION)
            TABLE 10 SOLUTIONS: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
            TABLE 11 SOLUTIONS: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
        6.3 SERVICES
            FIGURE 29 SUPPORT AND MAINTENANCE SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
            TABLE 12 MARKET SIZE, BY SERVICE, 2016–2019 (USD MILLION)
            TABLE 13 MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
            TABLE 14 SERVICES: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
            TABLE 15 SERVICES: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

    7 BUSINESS INTELLIGENCE MARKET, BY SOLUTION (Page No. - 77)
        7.1 INTRODUCTION
               7.1.1 SOLUTIONS: MARKET DRIVERS
               7.1.2 DASHBOARDS AND SCORECARDS
                     TABLE 16 DASHBOARDS AND SCORECARDS: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
                     TABLE 17 DASHBOARDS AND SCORECARDS: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
               7.1.3 DATA INTEGRATION AND ETL
                     TABLE 18 DATA INTEGRATION AND ETL: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
                     TABLE 19 DATA INTEGRATION AND ETL: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
               7.1.4 REPORTING AND VISUALIZATION
                     TABLE 20 REPORTING AND VISUALIZATION: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
                     TABLE 21 REPORTING AND VISUALIZATION: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
               7.1.5 QUERY AND ANALYSIS
                     TABLE 22 QUERY AND ANALYSIS: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
                     TABLE 23 QUERY AND ANALYSIS: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

    8 BUSINESS INTELLIGENCE MARKET, BY SERVICE (Page No. - 83)
        8.1 INTRODUCTION
               8.1.1 SERVICES: MARKET DRIVERS
               8.1.2 CONSULTING
                     TABLE 24 CONSULTING: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
                     TABLE 25 CONSULTING: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
               8.1.3 INTEGRATION AND DEPLOYMENT
                     TABLE 26 INTEGRATION AND DEPLOYMENT: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
                     TABLE 27 INTEGRATION AND DEPLOYMENT: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
               8.1.4 SUPPORT AND MAINTENANCE
                     TABLE 28 SUPPORT AND MAINTENANCE: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
                     TABLE 29 SUPPORT AND MAINTENANCE: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

    9 BUSINESS INTELLIGENCE MARKET, BY DEPLOYMENT MODE (Page No. - 88)
        9.1 INTRODUCTION
               9.1.1 DEPLOYMENT MODES: COVID-19 IMPACT
               9.1.2 DEPLOYMENT MODES: MARKET DRIVERS
                     FIGURE 30 CLOUD SEGMENT TO REGISTER HIGHER CAGR DURING FORECAST PERIOD
                     TABLE 30 MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                     TABLE 31 MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
        9.2 ON-PREMISES
            TABLE 32 ON-PREMISES: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
            TABLE 33 ON-PREMISES: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
        9.3 CLOUD
            TABLE 34 CLOUD: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
            TABLE 35 CLOUD: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

    10 BUSINESS INTELLIGENCE MARKET, BY ORGANIZATION SIZE (Page No. - 94)
         10.1 INTRODUCTION
                 10.1.1 ORGANIZATION SIZE: COVID-19 IMPACT
                 10.1.2 ORGANIZATION SIZE: MARKET DRIVERS
                        FIGURE 31 SMALL AND MEDIUM-SIZED ENTERPRISES SEGMENT TO REGISTER HIGHER CAGR DURING FORECAST PERIOD
                        TABLE 36 MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION)
                        TABLE 37 MARKET SIZE, BY ORGANIZATION SIZE, 2019–2025 (USD MILLION)
         10.2 LARGE ENTERPRISES
              TABLE 38 LARGE ENTERPRISES: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 39 LARGE ENTERPRISES: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         10.3 SMALL AND MEDIUM-SIZED ENTERPRISES
              TABLE 40 SMALL AND MEDIUM-SIZED ENTERPRISES: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 41 SMALL AND MEDIUM-SIZED ENTERPRISES: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

    11 BUSINESS INTELLIGENCE MARKET, BY BUSINESS FUNCTION (Page No. - 99)
         11.1 INTRODUCTION
                 11.1.1 BUSINESS FUNCTIONS: COVID-19 IMPACT
                 11.1.2 BUSINESS FUNCTIONS: MARKET DRIVERS
                        FIGURE 32 HUMAN RESOURCE SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
                        TABLE 42 MARKET SIZE, BY BUSINESS FUNCTION,  2016–2019 (USD MILLION)
                        TABLE 43 MARKET SIZE, BY BUSINESS FUNCTION, 2019–2025 (USD MILLION)
         11.2 HUMAN RESOURCE
              TABLE 44 HUMAN RESOURCE: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 45 HUMAN RESOURCE: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         11.3 FINANCE
              TABLE 46 FINANCE: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 47 FINANCE: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         11.4 OPERATION
              TABLE 48 OPERATION: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 49 OPERATION: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         11.5 SALES AND MARKETING
              TABLE 50 SALES AND MARKETING: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 51 SALES AND MARKETING: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

    12 BUSINESS INTELLIGENCE MARKET, BY INDUSTRY VERTICAL (Page No. - 106)
         12.1 INTRODUCTION
                 12.1.1 INDUSTRY VERTICALS: COVID-19 IMPACT
                 12.1.2 INDUSTRY VERTICALS: MARKET DRIVERS
                        FIGURE 33 HEALTHCARE AND LIFESCIENCES VERTICAL TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
                        TABLE 52 MARKET SIZE, BY INDUSTRY VERTICAL, 2016–2019 (USD MILLION)
                        TABLE 53 MARKET SIZE, BY INDUSTRY VERTICAL, 2019–2025 (USD MILLION)
         12.2 BANKING, FINANCIAL SERVICES, AND INSURANCE
              TABLE 54 BANKING, FINANCIAL SERVICES, AND INSURANCE: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 55 BANKING, FINANCIAL SERVICES, AND INSURANCE: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         12.3 GOVERNMENT AND PUBLIC SECTOR
              TABLE 56 GOVERNMENT AND PUBLIC SECTOR: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 57 GOVERNMENT AND PUBLIC SECTOR: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         12.4 HEALTHCARE AND LIFE SCIENCES
              TABLE 58 HEALTHCARE AND LIFE SCIENCES: BUSINESS INTELLIGENCE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 59 HEALTHCARE AND LIFE SCIENCES: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         12.5 MANUFACTURING
              TABLE 60 MANUFACTURING: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 61 MANUFACTURING: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         12.6 RETAIL
              TABLE 62 RETAIL: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 63 RETAIL: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         12.7 MEDIA AND ENTERTAINMENT
              TABLE 64 MEDIA AND ENTERTAINMENT: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 65 MEDIA AND ENTERTAINMENT: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         12.8 TELECOM AND INFORMATION TECHNOLOGY
              TABLE 66 TELECOM AND IT: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 67 TELECOM AND IT: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         12.9 TRANSPORTATION AND LOGISTICS
              TABLE 68 TRANSPORTATION AND LOGISTICS: BUSINESS INTELLIGENCE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 69 TRANSPORTATION AND LOGISTICS: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         12.10 TOURISM AND HOSPITALITY
               TABLE 70 TOURISM AND HOSPITALITY: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
               TABLE 71 TOURISM AND HOSPITALITY: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         12.11 OTHER INDUSTRY VERTICALS
               TABLE 72 OTHER INDUSTRY VERTICALS: MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
               TABLE 73 OTHER INDUSTRY VERTICALS: MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)

    13 BUSINESS INTELLIGENCE MARKET, BY REGION (Page No. - 120)
         13.1 INTRODUCTION
              FIGURE 34 INDIA TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
              FIGURE 35 ASIA PACIFIC TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
              TABLE 74 MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
              TABLE 75 MARKET SIZE, BY REGION, 2019–2025 (USD MILLION)
         13.2 NORTH AMERICA
                 13.2.1 NORTH AMERICA: MARKET DRIVERS
                 13.2.2 NORTH AMERICA: COVID-19 IMPACT
                 13.2.3 NORTH AMERICA: REGULATIONS
                            13.2.3.1 Health Insurance Portability and Accountability Act of 1996
                            13.2.3.2 California Consumer Privacy Act
                            13.2.3.3 Gramm–Leach–Bliley Act
                            13.2.3.4 Institute of Electrical and Electronics Engineers Standards Association
                                     FIGURE 36 NORTH AMERICA: MARKET SNAPSHOT
                                     TABLE 76 NORTH AMERICA: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                                     TABLE 77 NORTH AMERICA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                                     TABLE 78 NORTH AMERICA: MARKET SIZE, BY SERVICE, 2016–2019 (USD MILLION)
                                     TABLE 79 NORTH AMERICA: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                                     TABLE 80 NORTH AMERICA: MARKET SIZE, BY SOLUTION, 2016–2019 (USD MILLION)
                                     TABLE 81 NORTH AMERICA: MARKET SIZE, BY SOLUTION, 2019–2025 (USD MILLION)
                                     TABLE 82 NORTH AMERICA: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                                     TABLE 83 NORTH AMERICA: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                                     TABLE 84 NORTH AMERICA: MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION)
                                     TABLE 85 NORTH AMERICA: MARKET SIZE, BY ORGANIZATION SIZE, 2019–2025 (USD MILLION)
                                     TABLE 86 NORTH AMERICA: MARKET SIZE, BY BUSINESS FUNCTION, 2016–2019 (USD MILLION)
                                     TABLE 87 NORTH AMERICA: MARKET SIZE, BY BUSINESS FUNCTION, 2019–2025 (USD MILLION)
                                     TABLE 88 NORTH AMERICA: MARKET SIZE, BY INDUSTRY VERTICAL, 2016–2019 (USD MILLION)
                                     TABLE 89 NORTH AMERICA: MARKET SIZE, BY INDUSTRY VERTICAL, 2019–2025 (USD MILLION)
                                     TABLE 90 NORTH AMERICA: MARKET SIZE, BY COUNTRY, 2016–2019 (USD MILLION)
                                     TABLE 91 NORTH AMERICA: MARKET SIZE, BY COUNTRY, 2019–2025 (USD MILLION)
                 13.2.4 UNITED STATES
                        TABLE 92 UNITED STATES: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 93 UNITED STATES: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 94 UNITED STATES: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 95 UNITED STATES: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.2.5 CANADA
                        TABLE 96 CANADA: MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 97 CANADA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 98 CANADA: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 99 CANADA: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
         13.3 EUROPE
                 13.3.1 EUROPE: MARKET DRIVERS
                 13.3.2 EUROPE: COVID-19 IMPACT
                 13.3.3 EUROPE: REGULATIONS
                            13.3.3.1 General Data Protection Regulation
                            13.3.3.2 European Committee for Standardization
                            13.3.3.3 European Technical Standards Institute
                                     TABLE 100 EUROPE: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                                     TABLE 101 EUROPE: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                                     TABLE 102 EUROPE: MARKET SIZE, BY SERVICE, 2016–2019 (USD MILLION)
                                     TABLE 103 EUROPE: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                                     TABLE 104 EUROPE: MARKET SIZE, BY SOLUTION, 2016–2019 (USD MILLION)
                                     TABLE 105 EUROPE: MARKET SIZE, BY SOLUTION, 2019–2025 (USD MILLION)
                                     TABLE 106 EUROPE: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                                     TABLE 107 EUROPE: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                                     TABLE 108 EUROPE: MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION)
                                     TABLE 109 EUROPE: MARKET SIZE, BY ORGANIZATION SIZE, 2019–2025 (USD MILLION)
                                     TABLE 110 EUROPE: MARKET SIZE, BY BUSINESS FUNCTION, 2016–2019 (USD MILLION)
                                     TABLE 111 EUROPE: MARKET SIZE, BY BUSINESS FUNCTION, 2019–2025 (USD MILLION)
                                     TABLE 112 EUROPE: MARKET SIZE, BY INDUSTRY VERTICAL, 2016–2019 (USD MILLION)
                                     TABLE 113 EUROPE: MARKET SIZE, BY INDUSTRY VERTICAL, 2019–2025 (USD MILLION)
                                     TABLE 114 EUROPE: MARKET SIZE, BY COUNTRY, 2016–2019 (USD MILLION)
                                     TABLE 115 EUROPE: MARKET SIZE, BY COUNTRY, 2019–2025 (USD MILLION)
                 13.3.4 UNITED KINGDOM
                        TABLE 116 UNITED KINGDOM: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 117 UNITED KINGDOM: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 118 UNITED KINGDOM: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 119 UNITED KINGDOM: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.3.5 GERMANY
                        TABLE 120 GERMANY: MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 121 GERMANY: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 122 GERMANY: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 123 GERMANY: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.3.6 FRANCE
                        TABLE 124 FRANCE: MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 125 FRANCE: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 126 FRANCE: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 127 FRANCE: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.3.7 REST OF EUROPE
         13.4 ASIA PACIFIC
                 13.4.1 ASIA PACIFIC: MARKET DRIVERS
                 13.4.2 ASIA PACIFIC: COVID-19 IMPACT
                 13.4.3 ASIA PACIFIC: REGULATIONS
                            13.4.3.1 International Organization for Standardization 27001
                            13.4.3.2 Personal Data Protection Act
                                     FIGURE 37 ASIA PACIFIC: MARKET SNAPSHOT
                                     TABLE 128 ASIA PACIFIC: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                                     TABLE 129 APAC: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                                     TABLE 130 ASIA PACIFIC: MARKET SIZE, BY SERVICE, 2016–2019 (USD MILLION)
                                     TABLE 131 ASIA PACIFIC: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                                     TABLE 132 ASIA PACIFIC: MARKET SIZE, BY SOLUTION, 2016–2019 (USD MILLION)
                                     TABLE 133 ASIA PACIFIC: MARKET SIZE, BY SOLUTION, 2019–2025 (USD MILLION)
                                     TABLE 134 ASIA PACIFIC: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                                     TABLE 135 ASIA PACIFIC: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                                     TABLE 136 ASIA PACIFIC: MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION)
                                     TABLE 137 ASIA PACIFIC: MARKET SIZE, BY ORGANIZATION SIZE, 2019–2025 (USD MILLION)
                                     TABLE 138 ASIA PACIFIC: MARKET SIZE, BY BUSINESS FUNCTION, 2016–2019 (USD MILLION)
                                     TABLE 139 ASIA PACIFIC: MARKET SIZE, BY BUSINESS FUNCTION, 2019–2025 (USD MILLION)
                                     TABLE 140 ASIA PACIFIC: MARKET SIZE, BY INDUSTRY VERTICAL, 2016–2019 (USD MILLION)
                                     TABLE 141 ASIA PACIFIC :MARKET SIZE, BY INDUSTRY VERTICAL, 2019–2025 (USD MILLION)
                                     TABLE 142 ASIA PACIFIC: MARKET SIZE, BY COUNTRY, 2016–2019 (USD MILLION)
                                     TABLE 143 ASIA PACIFIC: MARKET SIZE, BY COUNTRY,  2019–2025 (USD MILLION)
                 13.4.4 CHINA
                        TABLE 144 CHINA: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 145 CHINA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 146 CHINA: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 147 CHINA: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.4.5 JAPAN
                        TABLE 148 JAPAN: MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 149 JAPAN: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 150 JAPAN: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 151 JAPAN: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.4.6 INDIA
                        TABLE 152 INDIA: MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 153 INDIA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 154 INDIA: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 155 INDIA: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.4.7 REST OF ASIA PACIFIC
         13.5 MIDDLE EAST AND AFRICA
                 13.5.1 MIDDLE EAST AND AFRICA: MARKET DRIVERS
                 13.5.2 MIDDLE EAST AND AFRICA: COVID-19 IMPACT
                 13.5.3 MIDDLE EAST AND AFRICA: REGULATIONS
                            13.5.3.1 Israeli Privacy Protection Regulations (Data Security), 5777-2017
                            13.5.3.2 Cloud Computing Framework
                            13.5.3.3 GDPR Applicability in KSA
                            13.5.3.4 Protection of Personal Information Act
                            13.5.3.5 Telecommunication Regulatory Authority’s IoT Regulatory Policy
                                     TABLE 156 MIDDLE EAST AND AFRICA: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                                     TABLE 157 MIDDLE EAST AND AFRICA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                                     TABLE 158 MIDDLE EAST AND AFRICA: MARKET SIZE,  BY SERVICE, 2016–2019 (USD MILLION)
                                     TABLE 159 MIDDLE EAST AND AFRICA: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                                     TABLE 160 MIDDLE EAST AND AFRICA: MARKET SIZE, BY SOLUTION, 2016–2019 (USD MILLION)
                                     TABLE 161 MIDDLE EAST AND AFRICA: MARKET SIZE, BY SOLUTION, 2019–2025 (USD MILLION)
                                     TABLE 162 MIDDLE EAST AND AFRICA: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                                     TABLE 163 MIDDLE EAST AND AFRICA: MARKET SIZE,  BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                                     TABLE 164 MIDDLE EAST AND AFRICA: MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION)
                                     TABLE 165 MEA: MARKET SIZE, BY ORGANIZATION SIZE, 2019–2025 (USD MILLION)
                                     TABLE 166 MIDDLE EAST AND AFRICA: MARKET SIZE, BY BUSINESS FUNCTION, 2016–2019 (USD MILLION)
                                     TABLE 167 MIDDLE EAST AND AFRICA: MARKET SIZE, BY BUSINESS FUNCTION, 2019–2025 (USD MILLION)
                                     TABLE 168 MIDDLE EAST AND AFRICA: MARKET SIZE, BY INDUSTRY VERTICAL, 2016–2019 (USD MILLION)
                                     TABLE 169 MIDDLE EAST AND AFRICA: MARKET SIZE, BY INDUSTRY VERTICAL, 2019–2025 (USD MILLION)
                                     TABLE 170 MIDDLE EAST AND AFRICA: MARKET SIZE, BY COUNTRY, 2016–2019 (USD MILLION)
                                     TABLE 171 MIDDLE EAST AND AFRICA: MARKET SIZE, BY COUNTRY, 2019–2025 (USD MILLION)
                 13.5.4 KINGDOM OF SAUDI ARABIA
                        TABLE 172 KINGDOM OF SAUDI ARABIA: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 173 KINGDOM OF SAUDI ARABIA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 174 KINGDOM OF SAUDI ARABIA: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 175 KINGDOM OF SAUDI ARABIA: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.5.5 UNITED ARAB EMIRATES
                        TABLE 176 UNITED ARAB EMIRATES: MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 177 UNITED ARAB EMIRATES: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 178 UNITED ARAB EMIRATES: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 179 UNITED ARAB EMIRATES: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.5.6 SOUTH AFRICA
                        TABLE 180 SOUTH AFRICA: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 181 SOUTH AFRICA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 182 SOUTH AFRICA: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 183 SOUTH AFRICA: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.5.7 REST OF MIDDLE EAST AND AFRICA
         13.6 LATIN AMERICA
                 13.6.1 LATIN AMERICA: MARKET DRIVERS
                 13.6.2 LATIN AMERICA: COVID-19 IMPACT
                 13.6.3 LATIN AMERICA: REGULATIONS
                            13.6.3.1 Brazil Data Protection Law
                            13.6.3.2 Argentina Personal Data Protection Law No. 25.326
                                     TABLE 184 LATIN AMERICA: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                                     TABLE 185 LATIN AMERICA: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                                     TABLE 186 LATIN AMERICA: MARKET SIZE, BY SERVICE, 2016–2019 (USD MILLION)
                                     TABLE 187 LATIN AMERICA: MARKET SIZE, BY SERVICE, 2019–2025 (USD MILLION)
                                     TABLE 188 LATIN AMERICA: MARKET SIZE, BY SOLUTION, 2016–2019 (USD MILLION)
                                     TABLE 189 LATIN AMERICA: MARKET SIZE, BY SOLUTION, 2019–2025 (USD MILLION)
                                     TABLE 190 LATIN AMERICA: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                                     TABLE 191 LATIN AMERICA: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                                     TABLE 192 LATIN AMERICA: MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION)
                                     TABLE 193 LATIN AMERICA: MARKET SIZE, BY ORGANIZATION SIZE, 2019–2025 (USD MILLION)
                                     TABLE 194 LATIN AMERICA: MARKET SIZE, BY BUSINESS FUNCTION, 2016–2019 (USD MILLION)
                                     TABLE 195 LATIN AMERICA: MARKET SIZE, BY BUSINESS FUNCTION, 2019–2025 (USD MILLION)
                                     TABLE 196 LATIN AMERICA: MARKET SIZE, BY INDUSTRY VERTICAL, 2016–2019 (USD MILLION)
                                     TABLE 197 LATIN AMERICA: MARKET SIZE, BY INDUSTRY VERTICAL, 2019–2025 (USD MILLION)
                                     TABLE 198 LATIN AMERICA: MARKET SIZE, BY COUNTRY, 2016–2019 (USD MILLION)
                                     TABLE 199 LATIN AMERICA: MARKET SIZE, BY COUNTRY, 2019–2025 (USD MILLION)
                 13.6.4 BRAZIL
                        TABLE 200 BRAZIL: BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 201 BRAZIL: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 202 BRAZIL: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 203 BRAZIL: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.6.5 MEXICO
                        TABLE 204 MEXICO: MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
                        TABLE 205 MEXICO: MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
                        TABLE 206 MEXICO: MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
                        TABLE 207 MEXICO: MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
                 13.6.6 REST OF LATIN AMERICA

    14 COMPETITIVE LANDSCAPE (Page No. - 177)
         14.1 INTRODUCTION
         14.2 MARKET EVALUATION FRAMEWORK
              FIGURE 38 MARKET EVALUATION FRAMEWORK
         14.3 MARKET SHARE OF TOP PLAYERS
              FIGURE 39 MARKET SHARE OF TOP PLAYERS
         14.4 HISTORICAL REVENUE ANALYSIS OF LEADING MARKET PLAYERS
              FIGURE 40 HISTORICAL REVENUE ANALYSIS OF LEADING MARKET PLAYERS
         14.5 RANKING OF KEY PLAYERS IN BUSINESS INTELLIGENCE MARKET, 2020
              FIGURE 41 RANKING OF KEY PLAYERS, 2020
         14.6 COMPANY EVALUATION MATRIX, 2020
                 14.6.1 STAR
                 14.6.2 EMERGING LEADERS
                 14.6.3 PERVASIVE
                 14.6.4 PARTICIPANTS
                        FIGURE 42 MARKET (GLOBAL), COMPANY EVALUATION MATRIX, 2020
         14.7 STARTUP/SME EVALUATION MATRIX, 2020
                 14.7.1 PROGRESSIVE COMPANIES
                 14.7.2 RESPONSIVE COMPANIES
                 14.7.3 DYNAMIC COMPANIES
                 14.7.4 STARTING BLOCKS
                        FIGURE 43 BUSINESS INTELLIGENCE MARKET (GLOBAL), STARTUP/SME EVALUATION MATRIX, 2020

    15 COMPANY PROFILES (Page No. - 183)
         15.1 INTRODUCTION
    (Business Overview, Solutions, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
         15.2 IBM
              FIGURE 44 IBM: COMPANY SNAPSHOT
         15.3 ORACLE
              FIGURE 45 ORACLE: COMPANY SNAPSHOT
         15.4 MICROSOFT
              FIGURE 46 MICROSOFT: COMPANY SNAPSHOT
         15.5 SAP
              FIGURE 47 SAP: COMPANY SNAPSHOT
         15.6 SAS INSTITUTE
              FIGURE 48 SAS INSTITUTE: COMPANY SNAPSHOT
         15.7 GOOGLE
              FIGURE 49 GOOGLE: COMPANY SNAPSHOT
         15.8 AMAZON WEB SERVICES
              FIGURE 50 AWS: COMPANY SNAPSHOT
         15.9 SALESFORCE
              FIGURE 51 SALESFORCE: COMPANY SNAPSHOT
         15.10 MICROSTRATEGY
               FIGURE 52 MICROSTRATEGY: COMPANY SNAPSHOT
         15.11 TERADATA
               FIGURE 53 TERADATA: COMPANY SNAPSHOT
         15.12 DOMO
               FIGURE 54 DOMO: COMPANY SNAPSHOT
         15.13 TIBCO SOFTWARE
         15.14 INFORMATION BUILDERS
         15.15 SISENSE
         15.16 YELLOWFIN
         15.17 QLIK
         15.18 BOARD INTERNATIONAL
         15.19 INFOR
         15.20 DUNDAS
         15.21 TARGIT
         15.22 ZOHO
         15.23 VPHRASE
         15.24 DOTDATA
         15.25 AMLGO LABS
         15.26 PENTATION ANALYTICS
         15.27 HITACHI VANTARA
         15.28 OUTLIER
         15.29 CONVERSIGHT.AI
         15.30 ELEMENT DATA
         15.31 ALTERYX
         15.32 THOUGHTSPOT

    *Details on Business Overview, Solutions, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View might not be captured in case of unlisted companies.

    16 ADJACENT MARKETS (Page No. - 257)
         16.1 ADJACENT AND RELATED MARKETS
                 16.1.1 INTRODUCTION
                 16.1.2 BIG DATA MARKET—GLOBAL FORECAST TO 2025
                            16.1.2.1 Market definition
                            16.1.2.2 Market overview
                                     TABLE 208 GLOBAL BIG DATA MARKET SIZE AND GROWTH RATE, 2018–2025 (USD MILLION AND Y-O-Y %)
                                         16.1.2.2.1 Big data market, by component
                                                    TABLE 209 BIG DATA MARKET SIZE, BY COMPONENT, 2018–2025 (USD MILLION)
                                         16.1.2.2.2 Big data market, by deployment mode
                                                    TABLE 210 BIG DATA MARKET SIZE, BY DEPLOYMENT MODE, 2018–2025 (USD MILLION)
                                         16.1.2.2.3 Big data market, by organization size
                                                    TABLE 211 BIG DATA MARKET SIZE, BY ORGANIZATION SIZE, 2018–2025 (USD MILLION)
                                         16.1.2.2.4 Big data market, by business function
                                                    TABLE 212 BIG DATA MARKET SIZE, BY BUSINESS FUNCTION, 2018–2025 (USD MILLION)
                                         16.1.2.2.5 Big data market, by industry
                                                    TABLE 213 BIG DATA MARKET SIZE, BY INDUSTRY, 2018–2025 (USD MILLION)
                                         16.1.2.2.6 Big data market, by region
                                                    TABLE 214 BIG DATA MARKET SIZE, BY REGION, 2018–2025 (USD MILLION)
                 16.1.3 ANALYTICS AS A SERVICE MARKET– GLOBAL FORECAST TO 2024
                            16.1.3.1 Market definition
                            16.1.3.2 Market overview
                                     TABLE 215 GLOBAL ANALYTICS AS A SERVICE MARKET SIZE AND GROWTH RATE, 2017–2024 (USD MILLION AND Y-O-Y %)
                                         16.1.3.2.1 Analytics as a service market, by component
                                                    TABLE 216 ANALYTICS AS A SERVICE MARKET SIZE, BY COMPONENT, 2017–2024 (USD MILLION)
                                                    TABLE 217 ANALYTICS AS A SERVICE MARKET SIZE, BY SOLUTION, 2017–2024 (USD MILLION)
                                                    TABLE 218 ANALYTICS AS A SERVICE MARKET SIZE, BY SERVICE, 2017–2024 (USD MILLION)
                                                    TABLE 219 ANALYTICS AS A SERVICE MARKET SIZE, BY PROFESSIONAL SERVICE, 2017–2024 (USD MILLION)
                                         16.1.3.2.2 Analytics as a service market, by deployment mode
                                                    TABLE 220 ANALYTICS AS A SERVICE MARKET SIZE, BY DEPLOYMENT MODE, 2017–2024 (USD MILLION)
                                         16.1.3.2.3 Analytics as a service market, by organization size
                                                    TABLE 221 ANALYTICS AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2017–2024 (USD MILLION)
                                         16.1.3.2.4 Analytics as a service market, by industry vertical
                                                    TABLE 222 ANALYTICS AS A SERVICE MARKET SIZE, BY INDUSTRY VERTICAL, 2017–2024 (USD MILLION)
                                         16.1.3.2.5 Analytics as a service market, by region
                                                    TABLE 223 ANALYTICS AS A SERVICE MARKET SIZE, BY REGION, 2017–2024 (USD MILLION)
                 16.1.4 CUSTOMER JOURNEY ANALYTICS MARKET– GLOBAL FORECAST TO 2022
                            16.1.4.1 Market definition
                            16.1.4.2 Market overview
                                     TABLE 224 GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET SIZE AND GROWTH RATE, 2017–2022 (USD MILLION AND Y-O-Y %)
                                         16.1.4.2.1 Customer journey analytics market, by component
                                                    TABLE 225 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY COMPONENT, 2017–2022 (USD MILLION)
                                                    TABLE 226 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY SERVICE, 2017–2022 (USD MILLION)
                                                    TABLE 227 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2017–2022 (USD MILLION)
                                         16.1.4.2.2 Customer journey analytics market, by deployment mode
                                                    TABLE 228 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2017–2022 (USD MILLION)
                                         16.1.4.2.3 Customer journey analytics market, by organization size
                                                    TABLE 229 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2017–2022 (USD MILLION)
                                         16.1.4.2.4 Customer journey analytics market, by vertical
                                                    TABLE 230 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY VERTICAL, 2017–2022 (USD MILLION)
                                         16.1.4.2.5 Customer journey analytics market, by application
                                                    TABLE 231 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY APPLICATION, 2017–2022 (USD MILLION)
                                         16.1.4.2.6 Customer journey analytics market, by region
                                                    TABLE 232 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY REGION, 2017–2022 (USD MILLION)

    17 APPENDIX (Page No. - 271)
         17.1 DISCUSSION GUIDE
         17.2 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
         17.3 AVAILABLE CUSTOMIZATIONS
         17.4 AUTHOR DETAILS

    The study involved four major activities in estimating the current market size of the business intelligence market. Extensive secondary research was done to collect information on the market, peer market, and parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were used to estimate the total market size. After that, the market breakup and data triangulation procedures were used to estimate the market size of the segments and subsegments of the business intelligence market.

    Secondary Research

    In the secondary research process, various secondary sources, such as Analytics Insight, Data Science and Artificial Intelligence for Communications, and related magazines, have been referred to for identifying and collecting information for this study. Secondary sources included annual reports; press releases and investor presentations of companies; whitepapers, certified publications, and articles by recognized authors; gold standard and silver standard websites; Research and Development (R&D) organizations; regulatory bodies; and databases.

    Primary Research

    Various primary sources from both supply and demand sides were interviewed to obtain qualitative and quantitative information on the market. The primary sources from the supply side included various industry experts, including Chief X Officers (CXOs); Vice Presidents (VPs); directors from business development, marketing, and product development/innovation teams; related key executives from business intelligence solution vendors, system integrators, professional service providers, industry associations, and consultants; and key opinion leaders. All possible parameters that affect the market covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

    The following is the breakup of primary profiles:

    Business Intelligence Market Size, and Share

    To know about the assumptions considered for the study, download the pdf brochure

    Market Size Estimation

    Both top-down and bottom-up approaches were used to estimate and validate the total size of the business intelligence market. The top-down approach was used to derive the revenue contribution of top vendors and their offerings in the market. The bottom-up approach was used to arrive at the overall market size of the global business intelligence market using key companies’ revenue and their offerings in the market. The research methodology used to estimate the market size includes the following:

    • The key players in the market were identified through extensive secondary research.
    • The market size, in terms of value, was determined through primary and secondary research processes.
    • All percentages, shares, and breakups were determined using secondary sources and verified through primary sources.

    Data Triangulation

    After arriving at the overall market size using the market size estimation processes as explained above, the market was split into several segments and subsegments. To complete the overall market engineering process and arrive at the exact statistics of each market segment and subsegment, data triangulation and market breakup procedures were employed, wherever applicable. The overall market size was then used in the top-down procedure to estimate the size of other individual markets via percentage splits of the market segmentation.

    Report Objectives

    • To define, describe, and forecast the business intelligence market by component (solutions and services), organization size, deployment mode, business function, industry vertical, and region
    • To provide detailed information about the major factors (drivers, restraints, opportunities, and industry-specific challenges) influencing the market growth
    • To analyze the opportunities in the market and provide details of the competitive landscape for stakeholders and market leaders
    • To forecast the market size of the segments with respect to five main regions: North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America
    • To profile key players and comprehensively analyze their market rankings and core competencies
    • To analyze competitive developments, such as partnerships, new product launches, and mergers and acquisitions, in the business intelligence market

    Available customizations

    With the given market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:

    Product analysis

    • Product matrix provides a detailed comparison of the product portfolio of each company

    Geographic analysis

    • Further breakup of the North American business intelligence market
    • Further breakup of the European market
    • Further breakup of the APAC market
    • Further breakup of the Latin American market
    • Further breakup of the MEA market

    Company information

    • Detailed analysis and profiling of additional market players up to 5
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    Report Code
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    Published ON
    Sep, 2020
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