AI Data Management Market by Offering (Platform, Software tools, and Services), Data Type, Technology (ML, NLP, Computer Vision, Context Awareness), Application (Process Automation, Data Augmentation), Vertical and Region - Global Forecast to 2028
[423 Pages Report] The global market for AI data management market is projected to grow from USD 25.1 billion in 2023 to USD 70.2 billion by 2028, at a CAGR of 22.8% during the forecast period. The advent and widespread adoption of cloud computing have redefined the way organizations store, process, and access data. Cloud technologies provide a scalable and flexible foundation, enabling businesses to efficiently manage their ever-growing volumes of data without the constraints of traditional on-premises infrastructure. The shift towards cloud-based platforms is instrumental in driving the demand for AI data management solutions.
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Market Dynamics
Driver: Rapid advancements in AI and ML to propel the adoption of transformative data management solutions
The rapid advancements in AI and machine learning (ML) are serving as significant market drivers, propelling the widespread adoption of AI data management solutions. As AI and ML technologies continue to evolve, their capabilities are becoming increasingly sophisticated, offering businesses powerful tools to derive meaningful insights from the growing volumes of data they generate and accumulate. The integration of AI and ML into data management processes is seen as a transformative force, addressing the complexities associated with data handling, analysis, and decision-making. One key aspect driving this trend is the ability of AI and ML algorithms to automate and optimize data management tasks. These technologies excel at processing and analyzing large datasets at speeds beyond human capacity, leading to enhanced efficiency in tasks such as data integration, cleansing, and classification. Automated data management, powered by AI, not only reduces the burden of manual efforts but also significantly minimizes the risk of errors, ensuring the accuracy and reliability of data-driven insights.
Restraint: Issues related to data availability and quality
The success of AI applications relies heavily on the availability of high-quality data, and any shortcomings in this regard can impede the performance and reliability of AI-driven processes. One major hurdle is the scarcity of relevant and comprehensive datasets needed to train machine learning models. The training phase is crucial for AI algorithms to learn patterns, recognize correlations, and make accurate predictions. If organizations encounter difficulties in sourcing diverse and representative datasets, it can lead to biased models, limiting the generalizability and fairness of AI applications. Cleaning and preparing datasets for AI applications can be a resource-intensive process, and the lack of standardized practices across different data sources can exacerbate these challenges. Inconsistent data quality not only hinders the performance of AI models but also affects the trustworthiness of the insights derived from them. Additionally, organizations may face issues related to data silos, where relevant information is fragmented across different departments or systems. Integration challenges arise when attempting to unify these disparate datasets, impacting the efficiency of AI data management systems.
Opportunity: Personalized and adaptive systems to emerge as a significant opportunity
AI technologies empower organizations to analyze vast amounts of data, allowing for the creation of personalized experiences tailored to each user's preferences, behaviors, and past interactions. By leveraging machine learning algorithms, businesses can develop adaptive systems that continuously learn from user feedback and data inputs, refining and customizing experiences in real time. These systems hold immense potential across various industries. In e-commerce, for instance, AI-powered recommendation engines analyze customer browsing history and purchase patterns to offer personalized product suggestions, enhancing user engagement, and driving sales. Similarly, in healthcare, adaptive systems can utilize patient data to provide personalized treatment plans or health recommendations, improving patient outcomes. Through continual analysis of user interactions, AI algorithms can dynamically adjust content, services, or recommendations, ensuring relevance and enhancing user satisfaction. This adaptability fosters stronger customer relationships, as users perceive these systems as more responsive and attentive to their individual needs.
Challenge: Limitations in transferability pose challenges for AI data management adaptation to diverse data types
Training AI models on large and diverse datasets to enhance data quality presents a significant challenge in the AI data management market. While vast datasets are crucial for improving the accuracy and robustness of AI algorithms, accessing and processing these expansive and diverse data pools can pose formidable obstacles. Acquiring and curating such large datasets often requires substantial resources, including storage capacity, computational power, and data processing capabilities. Additionally, ensuring the diversity and representativeness of these datasets is critical to mitigate biases and enhance the model's generalizability. However, integrating diverse data sources, each with its own format, quality, and level of granularity, complicates the training process. The management and preprocessing of heterogeneous data sources demand sophisticated techniques to harmonize and standardize the information, often involving complex data cleaning, normalization, and feature engineering tasks.
AI data management Market Ecosystem
The AI data management market ecosystem is a dynamic landscape consisting of various key components, each playing a distinct role in advancing the field of AI data management. These components include AI data management platform providers, software providers, service providers, and regulatory bodies.
By Vertical, BFSI segment accounts for the largest market size during the forecast period.
With the immense volume of financial transactions, customer data, and regulatory requirements, AI-powered data management solutions are employed to streamline operations, enhance customer experiences, mitigate risks, and drive strategic decision-making. AI algorithms analyze vast datasets to detect fraudulent activities, personalize customer services through predictive analytics, optimize investment strategies, and automate routine tasks such as loan approvals or insurance claims processing. Moreover, these solutions aid in compliance with stringent regulations by ensuring data accuracy, security, and privacy, navigating complex regulatory frameworks such as KYC (Know Your Customer) and AML (Anti-Money Laundering). The BFSI sector heavily relies on AI data management to foster innovation, improve operational efficiency, and maintain competitiveness in an increasingly digital and data-centric industry.
By Technology, context awareness segment is projected to grow at the highest CAGR during the forecast period.
Context awareness technology within AI data management involves systems that dynamically adapt their behavior based on situational context, enabling more nuanced and relevant decision-making. These systems leverage AI algorithms to analyze various contextual cues such as location, time, user behavior, and environmental data to infer meaning and adjust their responses or actions accordingly. In data management, context awareness enhances the interpretation and utilization of data by considering its relevance within specific contexts, thereby improving the accuracy of analysis and decision-making. This technology finds applications in diverse fields, from personalized user experiences in digital platforms to optimizing resource allocation in smart cities, by harnessing the power of contextual information to refine data management processes and outcomes.
North America to account for the largest market size during the forecast period.
The AI data management market in North America is a global powerhouse, characterized by the innovation and technological ability of both the US and Canada. The region's advanced technological infrastructure, coupled with a robust ecosystem of tech companies, research institutions, and investments, has fueled its dominance in this sector. The United States, in particular, with Silicon Valley as a prominent hub, has been a breeding ground for AI startups and tech giants pioneering cutting-edge solutions in data management. The market in North America thrives on a culture of innovation, strong R&D initiatives, and a business landscape that readily embraces AI-driven data management to enhance operations, decision-making, and overall efficiency across diverse industries.
Key Market Players
The major AI data management and service providers include Microsoft (US), AWS (US), IBM (US), Google (US), Oracle (US), Salesforce (US), SAP (Germany), SAS Institute (US), HPE (US), Snowflake (US), Teradata (US), Informatica (US), Databricks (US), TIBCO Software (US), Qlik (US), Collibra (US), Dataiku (US), Alteryx (US), Datamatics Business Solutions (US), Accenture (Ireland), Ataccama (Canada), Reltio (US), Tamr (US), ThoughtSpot (US), AtScale (US), Alation (US), Clarifai (US), DDN Storage (US), Dataloop AI (US) Astera Software (US). These companies have used both organic and inorganic growth strategies such as product launches, acquisitions, and partnerships to strengthen their position in the AI data management market.
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Report Metrics |
Details |
Market size available for years |
2017–2028 |
Base year considered |
2022 |
Forecast period |
2023–2028 |
Forecast units |
USD Billion |
Segments Covered |
Offering by Type (Platform, Software tools & Services) Offering by Deployment mode (Cloud, On-premises), Data Type ( Audio, Speech & Voice, Image, Text, Video), Technology (ML, NLP, Computer Vision, Context Awareness), Application, Vertical, and Region. |
Geographies covered |
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America |
Companies covered |
Microsoft (US), AWS (US), IBM (US), Google (US), Oracle (US), Salesforce (US), SAP (Germany), SAS Institute (US), HPE (US), Snowflake (US), Teradata (US), Informatica (US), Databricks (US), TIBCO Software (US), Qlik (US), Collibra (US), Dataiku (US), Alteryx (US), Datamatics Business Solutions (US), Accenture (Ireland), Ataccama (Canada), Reltio (US), Tamr (US), ThoughtSpot (US), AtScale (US), Alation (US), Clarifai (US), DDN Storage (US), Dataloop AI (US) Astera Software (US). |
This research report categorizes the AI data management market based on offering by type (platform, software tools and services) offering by deployment mode, data type, technology, application, vertical, and region.
Offering:
-
By Type
- Platform
- Software tools
- Services
-
By Deployment mode
- Cloud
- On-premises
By Data Type:
- Audio
- Speech and Voice
- Image
- Text
- Video
By Technology:
-
Machine Learning
- Deep Learning
- Natural Language Processing
- Computer Vision
- Context Awareness
By Application:
- Data Augmentation
- Data Anonymization & Compression
- Exploratory Data Analysis
- Imputation Predictive Modeling
- Data validation & Noise Reduction
- Process Automation
- Other Applications
By Vertical:
- BFSI
- Retail & eCommerce
- Government & Defense
- Healthcare & Life Sciences
- Manufacturing
- Energy & Utilities
- Telecommunications
- Media & Entertainment
- IT & ITeS
- Other Verticals (Travel & Hospitality, Education, Transportation & Logistics)
By Region:
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Recent Developments:
- In November 2023, AWS introduced a preview of an innovative Generative AI-based feature within Amazon DataZone. This capability aims to enhance data discovery, comprehension, and utilization by enriching the business data catalog.
- In November 2023, Databricks acquired Arcion, a prominent provider specializing in real-time data replication technologies. By integrating Arcion's capabilities, Databricks aims to offer native solutions facilitating the seamless replication and ingestion of data from diverse databases and SaaS applications.
- In September 2023, Oracle unveiled the Fusion Data Intelligence Platform, representing a cutting-edge data, analytics, and AI platform. This platform is tailored to assist Oracle Fusion Cloud Applications customers in achieving superior business outcomes by merging data-centric insights with intelligent decision-making and actionable steps.
- In May 2023, Microsoft unveiled Microsoft Fabric, an analytics platform designed to streamline data and analytics tools for organizations. This integrated solution merges technologies such as Azure Data Factory, Azure Synapse Analytics, and Power BI into a unified product. Fabric empowers data and business professionals to harness the full potential of their data, setting the stage for the era of AI while simplifying data-related workflows.
- In May 2023, Qlik acquired Talend, broadening its top-tier capabilities for modern enterprises to manage, process, trust, analyze, and act upon data. The synergies between Qlik and Talend solutions complement each other, strengthening various critical aspects including data quality, transformation, application connectivity, and API services.
- In March 2023, SAP introduced strategic partnerships with leading data and AI companies, including Collibra NV, Confluent Inc., Databricks Inc., and DataRobot Inc. With these partnerships, SAP aims to empower millions of users worldwide to make informed, data-driven decisions crucial to their businesses, bridging various data sources like never before.
Frequently Asked Questions (FAQ):
What are AI data management?
AI data management involves the strategic handling, organization, and utilization of data using artificial intelligence techniques. It encompasses collecting, storing, processing, and analyzing data using AI algorithms to derive valuable insights, improve decision-making, automate processes, and optimize operations within an organization.
Which region is expected to hold the highest share in the AI data management market?
North America is expected to hold a significant share in the AI data management market. The region has been a major hub for technological advancements, with a high adoption rate of AI and data management solutions across various industries. The United States is home to many leading AI companies and has been at the forefront of AI innovation.
Which are key end users adopting AI data management solutions and services?
Key end users adopting AI data management solutions and services include BFSI, Retail & eCommerce, Healthcare and life Sciences, Government & Defense, Manufacturing, Energy & Utilities, Telecommunications, Media & Entertainment, IT & ITeS and Other Verticals (Travel & Hospitality, Education, and Transportation & Logistics.
Which are the key drivers supporting the market growth for AI data management?
The key drivers supporting the market growth for AI data management include AI-powered data fabric solutions and automated integration, the evolution in cloud technology, Rapid advancements in AI and ML to propel the adoption of transformative data management solutions.
Who are the key vendors in the market for AI data management?
The key vendors in the global AI data management market include Microsoft (US), AWS (US), IBM (US), Google (US), Oracle (US), Salesforce (US), SAP (Germany), SAS Institute (US), HPE (US), Snowflake (US), Teradata (US), Informatica (US), Databricks (US), TIBCO Software (US), Qlik (US), Collibra (US), Dataiku (US), Alteryx (US), Datamatics Business Solutions (US), Accenture (Ireland), Ataccama (Canada), Reltio (US), Tamr (US), ThoughtSpot (US), AtScale (US), Alation (US), Clarifai (US), DDN Storage (US), Dataloop AI (US) Astera Software (US). .
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The research study for the AI data management market involved extensive secondary sources, directories, and several journals. Primary sources were mainly industry experts from the core and related industries, preferred AI data management software providers, third-party service providers, consulting service providers, end users, and other commercial enterprises. In-depth interviews were conducted with various primary respondents, including key industry participants and subject matter experts, to obtain and verify critical qualitative and quantitative information, and assess the market’s prospects.
Secondary Research
The market size of companies offering AI data management platforms, software tools and services was arrived at based on secondary data available through paid and unpaid sources. It was also arrived at by analyzing the product portfolios of major companies and rating the companies based on their performance and quality.
In the secondary research process, various sources were referred to for identifying and collecting information for this study. Secondary sources included annual reports, press releases, and investor presentations of companies; white papers, journals, and certified publications; and articles from recognized authors, directories, and databases. The data was also collected from other secondary sources, such as journals, government websites, blogs, and vendor websites. Additionally, AI data management spending of various countries was extracted from the respective sources. Secondary research was mainly used to obtain key information related to the industry’s value chain and supply chain to identify key players based on solutions, services, market classification, and segmentation according to offerings of major players, industry trends related to platforms, software/tools, services, deployment mode, data type, technology, applications, verticals, and regions, and key developments from both market- and technology-oriented perspectives.
Primary Research
In the primary research process, various primary sources from both supply and demand sides were interviewed to obtain qualitative and quantitative information on the market. The primary sources from the supply side included various industry experts, including Chief Experience Officers (CXOs); Vice Presidents (VPs); directors from business development, marketing, and AI data management expertise; related key executives from AI data management solution vendors, SIs, professional service providers, and industry associations; and key opinion leaders.
Primary interviews were conducted to gather insights, such as market statistics, revenue data collected from solutions and services, market breakups, market size estimations, market forecasts, and data triangulation. Primary research also helped understand various trends related to technologies, applications, deployments, and regions. Stakeholders from the demand side, such as Chief Information Officers (CIOs), Chief Technology Officers (CTOs), Chief Strategy Officers (CSOs), and end users using AI data management, were interviewed to understand the buyer’s perspective on suppliers, products, service providers, and their current usage of AI data management solutions and services, which would impact the overall AI data management market
The following is the breakup of primary profiles:
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Market Size Estimation
Multiple approaches were adopted for estimating and forecasting the AI data management market. The first approach involves estimating the market size by summation of companies’ revenue generated through the sale of solutions and services.
Market Size Estimation Methodology-Top-down approach
In the top-down approach, an exhaustive list of all the vendors offering platform, software tools and services in the AI data management market was prepared. The revenue contribution of the market vendors was estimated through annual reports, press releases, funding, investor presentations, paid databases, and primary interviews. Each vendor’s offerings were evaluated based on the breadth of platform, software/tools and services, deployment mode, data type, technology, applications, verticals, and regions. The aggregate of all the companies’ revenue was extrapolated to reach the overall market size. Each subsegment was studied and analyzed for its global market size and regional penetration. The markets were triangulated through both primary and secondary research. The primary procedure included extensive interviews for key insights from industry leaders, such as CIOs, CEOs, VPs, directors, and marketing executives. The market numbers were further triangulated with the existing MarketsandMarkets repository for validation.
Market Size Estimation Methodology-Bottom-up approach
In the bottom-up approach, the adoption rate of AI data management platform, software tools and services among different end users in key countries with respect to their regions contributing the most to the market share was identified. For cross-validation, the adoption of AI data management solutions and services among industries, along with different use cases with respect to their regions, was identified and extrapolated. Weightage was given to use cases identified in different regions for the market size calculation.
Based on the market numbers, the regional split was determined by primary and secondary sources. The procedure included the analysis of the AI data management market’s regional penetration. Based on secondary research, the regional spending on Information and Communications Technology (ICT), socio-economic analysis of each country, strategic vendor analysis of major AI data management solution providers, and organic and inorganic business development activities of regional and global players were estimated. With the data triangulation procedure and data validation through primaries, the exact values of the overall AI data management market size and segments’ size were determined and confirmed using the study.
Top-down and Bottom-up approaches
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Data Triangulation
After arriving at the overall market size using the market size estimation processes as explained above, the market was split into several segments and subsegments. To complete the overall market engineering process and arrive at the exact statistics of each market segment and subsegment, data triangulation and market breakup procedures were employed, wherever applicable. The overall market size was then used in the top-down procedure to estimate the size of other individual markets via percentage splits of the market segmentation.
Market Definition
According to IBM, Data management systems and AI are synergistic. When AI becomes embedded within and throughout the data management system, it has the potential to improve database query accuracy and performance, and to optimize system resources.
According to HPE, AI Data Management involves strategically and methodically managing an organization's data assets using AI technology to improve data quality, analysis, and decision-making. It includes all the procedures, guidelines, and technical methods employed to collect, organize, store, and utilize data efficiently.
Stakeholders
- AI data management software vendors
- Managed service providers
- Support and maintenance service providers
- System Integrators (SIs)/migration service providers
- Value-added resellers (VARs) and distributors
- Distributors and value-added resellers (VARs)
- System integrators (SIs)
- Independent software vendors (ISV)
- Third-party providers
- Technology providers
Report Objectives
- To define, describe, and predict the AI data management market by offering type (platform, software tools and services) offering by deployment mode, data type, technology, application, vertical, and region
- To provide detailed information related to major factors (drivers, restraints, opportunities, and industry-specific challenges) influencing the market growth
- To analyze opportunities in the market and provide details of the competitive landscape for stakeholders and market leaders
- To forecast the market size of segments for five main regions: North America, Europe, Asia Pacific, the Middle East & Africa, and Latin America
- To profile key players and comprehensively analyze their market rankings and core competencies
- To analyze competitive developments, such as partnerships, new product launches, and mergers and acquisitions, in the AI data management market.
Available Customizations
With the given market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:
Product Analysis
- Product matrix provides a detailed comparison of the product portfolio of each company
Geographic Analysis as per Feasibility
- Further breakup of the North American AI data management Market
- Further breakup of the European Market
- Further breakup of the Asia Pacific Market
- Further breakup of the Middle East & Africa Market
- Further breakup of the Latin American Market
Company Information
- Detailed analysis and profiling of additional market players (up to five)
Growth opportunities and latent adjacency in AI Data Management Market