Gluten-free Products Market

Gluten-free Products Market by Type (Bakery products, Snacks & RTE products, Condiments & dressings, Pizzas & pastas), Distribution channel (Conventional stores, Specialty stores and Drugstores & Pharmacies), Form & Region - Global Forecast to 2025

Report Code: FB 2585 Sep, 2020, by marketsandmarkets.com

[ 262 Pages Report] The global gluten-free products market size is estimated to account for USD 5.6 billion in 2020 and is projected to reach USD 8.3 billion by 2025, at a CAGR of 8.1%. The market is driven by the rising prevalence of celiac disease and also growing population shifting towards healthier diets. Gluten is a protein that is primarily found in four grains, namely, wheat, barley, rye, and triticale (crossbreed). Its main purpose is to give the dough its elasticity, which is further used to produce a line of products by imparting a chewy texture and retaining the product’s shape. However, this protein is not suitable for every consumer, as it may result in various health-related issues. Hence, companies are manufacturing a line of gluten-free products and marketing it globally as they experience a positive demand from consumers facing gluten-intolerance issues and other health-related problems caused due to gluten.

Attractive Opportunities In The Gluten Free Products Market

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“Impact of COVID-19 on the current market size and forecast.” 

The COVID-19 pandemic is projected to have a moderate and unfavorable impact on the global market. Due to the restricted supply chain activities, manufacturers are not able to procure the raw material and manufacture goods to cater to the demand. Additionally, due to government initiatives such as lockdowns, manufacturing plants were also at a standstill due to the limited workforce available. Global companies are facing challenges in importing and exporting the end products, owing to the limited international trading activities. All these factors cumulatively have impacted the entire supply chain, thereby impacting the market adversely. However, post-pandemic, the market for gluten-free products is projected to witness an optimistic growth trend, owing to the rise in consumers preferring gluten-free and other free-from foods, as a result of a shift in the consumption lifestyles towards healthier eating. Thus, the market is expected to be at a standstill until the fourth quarter of 2020. 

“Market dynamics – Drivers, restraints, opportunities, and challenges” 

Driver: Increased diagnosis of celiac disease and other food allergies

Gluten intolerance or celiac disease is an autoimmune disorder, which damages the small intestine lining and prevents the absorption of nutrients from consumed food items. If this is left untreated, it can lead to developing other immunity disorders, osteoporosis, thyroid disease, and cancer. According to a study called “Global Prevalence of Celiac Disease: Systematic Review and Meta-analysis,” published in 2017, the global prevalence of celiac disease was found to be 1.4% of the global population. The effect of celiac disease is more in developing countries than in the western world. The myth that celiac disease primarily affects Europeans and Americans has been eliminated since, according to the same study mentioned above, the prevalence of celiac disease was observed to be the highest in Asia (1.8%) and lowest in Africa (1.1%). In the earlier decades, before the 2000s, the prevalence of these celiac diseases was unknown to the majority of the population as it could have been easily misdiagnosed for some other digestion-related problem. 

However, with the development of simple but reliable diagnostic methods, the situation has changed. This has made it possible to analyze the frequency of celiac disease in different cultures and regions, thereby giving a major boost to epidemiological research in this field. The consumption of gluten-free products and avoidance of gluten-containing products are currently the only way to treat celiac disease, thereby driving the demand for gluten-free products. Apart from the increase in the diagnosis of celiac disease, gluten-free products are also gaining growth due to individuals suffering from other diseases such as non-celiac gluten sensitivity, inflammatory diseases, and autoimmune disorders. Further, through government awareness campaigns and initiatives about celiac diseases and the establishment of labels for gluten-free products, the need for gluten-free foods has been promoted among the public in almost all regions, including developing countries. These promotions have increased the need for the diagnosis of celiac disease among consumers and increased the demand for gluten-free products. 

Restraint: Gluten-free products lacks an adequate amount of dietary fibers, resulting in constipation and other ailments of digestive system

A gluten-free diet isn’t necessarily a healthier diet as perceived by the population shifting toward gluten-free dietary lifestyles due to an array of health benefits offered. Gluten-free flours that are further used to make gluten-free products such as breads, pasta, pizza, and other bakery goods can be highly refined and are low in fiber with a high glycemic index (GI). Sometimes, to match the taste, texture, and feel of these gluten-free ingredients or flours to conventional gluten-containing ingredients, fats and sugar are additionally added, which can lead to human health issues. Several people consuming a gluten-free dietary lifestyle are adopting low-fiber diets, as gluten-free foods are often made with low-fiber refined flours and starches, such as white rice flour, tapioca starch, corn starch, and potato starch. 

Fiber plays an important role in the human body in keeping the digestive system healthy. People suffering from digestion problems, leading to diarrhea and constipation, have a high intake of fibers in their daily diets. Thus, majority of the key players in the global gluten-free products market are developing and formulating ingredients that are rich sources of dietary fibers, so that the end consumers do not experience any lack in dietary fibers in their daily diets, which will further lead to constipation or any other ailments of the digestive system, such as irregular bowel movements, loose stools, and stomach aches. However, there will still be a gap in the intake amount of dietary fibers consumed through conventional fiber-rich gluten-containing foods and food products as compared to gluten-free products, which will result in restricting the growth of the global market. 

Opportunity: Adoption of micro-encapsulation technology to improve the shelf-life of gluten-free products

In conventional gluten-containing foods and food products, gluten proteins are responsible for the management and retention of moisture, which in turn, impart the products with a relatively long shelf-life. However, when the products are manufactured gluten-free, to cater to the increasing demand of the global end consumers, it tends to have a shorter shelf-life and, in most cases, lacks its texture aesthetics. Furthermore, it is tough for the key players to manufacture a line of gluten-free products to increase moisture retention and shelf-life. Thus, they require continuous R&D and incorporation of newer technologies to attain the desired shelf-life.

Microencapsulation is one such recent technology that can aid manufacturers to achieve this goal of increasing the shelf-life and texture of their range of gluten-free products. The same technology has been used to overcome the cardboard consistency of refrigerated pizza, rising crust pizza, and also for the shelf-life extension of frozen and refrigerated dough, frozen biscuit dough, scoop and bake frozen muffins, and biscuits.

The coatings used in the application of this technology are gluten-free. Further, there is a wide range of gluten-free fruit acids and lactic acid shelf-life extenders, which, when coated on the product, can help deliver optimum & consistent leavening, thereby overcoming pre-reactions. This can help in extending the shelf-life and deliver an all-natural taste and texture with good consumer appeal. Therefore, such newer technological innovations and formulations aid manufacturers of gluten-free foods and food products in producing long shelf-life products that can cater to the global demand, by transporting it across regions and which can be consumed over a longer period. For instance, companies such as Legacy Farms offer long shelf-life products, such as gluten-free cheese and broccoli bake, soup mixes, and pinto bean stews. 

Challenge: Formulation challenges faced by manufacturers

Changing a consumer’s dietary lifestyle to gluten-free lifestyles is extremely difficult. A majority of people are not able to adapt to it because of the difference in its texture, flavor, taste, and many other reasons. This creates a major challenge for several key players in the global market. The key players in the market face this challenge as to how to formulate a product with similar palatable texture, flavor, consistency, and taste in comparison to conventional gluten-containing products. This is a cause of several factors that include difficulty in using replacement ingredients and getting them to interact in the same way as they would in the original product. 

In gluten-free manufacturing, the manufacturer not only needs to find and source alternative compounds to bind the ingredients together but also needs to ensure that the taste, texture, appearance, cost, shelf-life, and nutritional content are all maintained according to the standards expected by consumers. As end consumers are hesitant to change their dietary lifestyles to gluten-free products, owing to differences in the original and these products, manufacturers have to make sure that there is maximum similarity in the products resulting in reducing the resistance by end consumers. Also, they need to ensure minimal differences in terms of appearance from conventional products, as any such change may result in the new product failing to satisfy consumers. This can involve significant amounts of experimentation, efforts, and cost to the company before a suitable product is ready for the market. Further, manufacturers need to ensure that they avoid any cross-contamination of the product during raw material sourcing, manufacturing, packaging, and storage. Thus, all these factors pose a huge challenge for manufacturers to sustain in the global market, as it becomes troublesome for them to offer gluten-free products with similarities, while ensuring affordability. 

By type, the bakery products segment is estimated to account for the largest share in the market in 2020.

Globally, the demand for gluten-free bakery products is witnessing increased demand, particularly in the developed regions. Owing to this, the bakery products segment is estimated to dominate the global market, by type, in 2020, in terms of value and volume. The bakery products segment includes bread, rolls, buns, cakes, cookies, crackers, wafers, biscuits, and baking mixes & flours. These products are staple foods of the population in North America and Europe; countries in these regions are also known to have the highest number of gluten-intolerant population in the world. Awareness among the population for these products is leading in these regions and also shows a rising awareness among the population for celiac and other digestive health issues. Thus, the population is shifting and adopting gluten-free dietary lifestyles on a large scale, owing to their other health benefits other than the prevention and treatment of celiac disease. Bakery is one of the segments of food products where wheat flour, as a raw material ingredient for binding or production of an array of products, is consumed on a large scale. Thus, providing an array of gluten-free bakery products is becoming of utmost importance. 

The solid form segment is estimated to account for the largest share in the gluten-free products market in 2020, by form.

The global market is majorly dominated by the solid form, across regions and countries. This is attributed to the fact that manufacturers of these products are into large-scale production of this form of gluten-free products, catering to the global end-consumer demand. Products such as bread, rolls, buns, cakes, cookies, crackers, wafers, biscuits, baking mixes & flours, breakfast cereals, snack bars, confectionery products, noodles, and RTE products fall under the solid form of the gluten-free product segment. Manufacturers operating in the gluten-free market are largely into the production of the solid form of gluten-free products owing to the higher sales of these products, longer shelf-life, easier logistics required, convenience in manufacturing and formulating, and lower costs of production.

The segment estimated to account for the largest share in the market in 2020, by distribution channel, is the conventional stores segment.

Conventional stores were largely preferred by an array of consumers for purchasing gluten-free products. This is attributed to the factors such as the ease in accessing stores, availability of various product categories, and frequent purchasing destinations. Owing to this, the segment has accounted for the majority share in the global market, by distribution channel and also, is projected to grow at the highest rate in the coming years.

North America dominated the global gluten-free products market in 2019; however, European market is projected to grow at the highest CAGR during the forecast period.

The North American market is currently dominating the global gluten-free products market. Factors leading to the dominance of this region in the global market include the relatively high awareness of gluten-free products, diagnosed celiac patients, key players existing in the market, and higher purchasing power of the populace. According to the Celiac Disease Foundation, the incidence rate of celiac disease amongst Americans stood at 0.5% in 2018. About three million Americans have celiac disease, and a further estimated 40 million suffer from gluten-intolerance or sensitivity. According to the same data, experts have anticipated that the number of celiac patients in the region is expected to double every 15 years. This is attributed to the heavy consumption of bread and other gluten-containing foods and food products as a majority part of the meal as compared to the consumption among the populace in other regions. As consumers are becoming aware of the diseases caused by heavy consumption of gluten, most are now moving toward a gluten-free diet, further enabling product manufacturers to develop a strong gluten-free product portfolio. Additionally, various prominent companies are now coming up with different variants of gluten-free products to tap into this dynamic food product category. General Mills, The Kraft Heinz Company, and Kellogg’s Company are a few major players in the gluten-free products category in the region that drive growth by offering a broad range of gluten-free products and introducing newer product innovations catering to dynamic consumer demands in the market.

Gluten Free Products Market By Region

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Key Market Players

This report includes a study of marketing and development strategies, along with the product portfolios of the leading companies in the gluten-free products market.  The key players in this market include, The Kraft Heinz Company (US), The Hain Celestial Group Inc (US), General Mills (US), Kellogg’s Company (US), ConAgra Brands Inc (US), Hero AG (Switzerland), Barilla G.E.R Fratelli S.P.A (Italy), Quinoa Corporation (US), Freedom Foods Group Limited (Australia), Koninklijke Wessanen N.V (Netherlands), Raisio PLC (Finland), Dr Schär AG/SPA (Italy), Enjoy Life Foods (US), Farmo S.P.A. (Italy), Big OZ (UK), Alara Wholefoods Ltd (UK), Norside Foods Ltd (UK), Warburtons (UK), Silly Yaks (Australia), Seitz Glutenfrei GMBH (Germany), Bob’s Red Mill (US), Kelkin Ltd (Ireland), Amy’s Foods (US), Golden West Specialty Foods (US), and Prima Foods (UK).

The market also consists of key start-ups that include Katz Gluten Free (US), Genius Foods (UK), Chosen Foods LLC (US), BFree (Ireland), Mickey’s LLC (US), Rachel Pauls Food (US), Gee Free LLC (US), Fody Foods (Canada), Gluten-free Prairie (US), Gluten Free Cornwall (UK), Feel Good Foods (US), Canyon Bakehouse LLC (US), Barr Necessities (US), Avena Foods Limited (Canada), and Complete Start (US). 

Scope of the Report:

Report Metric

Details

Market size estimation

2018-2025

Base year considered

2019

Forecast period considered

2020–2025

Units considered

Value (USD) and Volume (KT)

Segments covered

  • Type
  • Distribution channel
  • Form
  • Source
  • Region

Regions covered

  • North America
  • Europe
  • Asia Pacific
  • South America
  • Middle East and Africa

Companies studied

  • The Kraft Heinz Company (US),
  • The Hain Celestial Group Inc (US),
  • General Mills (US),
  • Kellogg’s Company (US),
  • ConAgra Brands Inc (US),
  • Hero AG (Switzerland),
  • Barilla G.E.R Fratelli S.P.A (Italy),
  • Quinoa Corporation (US),
  • Freedom Foods Group Limited (Australia),
  • Koninklijke Wessanen N.V (Netherlands),
  • Raisio PLC (Finland),
  • Dr Schär AG/SPA (Italy),
  • Enjoy Life Foods (US),
  • Farmo S.P.A. (Italy),
  • Big OZ (UK),
  • Alara Wholefoods Ltd (UK),
  • Norside Foods Ltd (UK),
  • Warburtons (UK),
  • Silly Yaks (Australia),
  • Seitz Glutenfrei GMBH (Germany),
  • Bob's Red Mill (US),
  • Kelkin Ltd (Ireland),
  • Amy's Foods (US),
  • Golden West Specialty Foods (US),
  • Prima Foods (UK)
  • Katz Gluten Free (US),
  • Genius Foods (UK),
  • Chosen Foods LLC (US),
  • BFree (Ireland),
  • Mickey's LLC (US),
  • Rachel Pauls Food (US),
  • Gee Free LLC (US),
  • Fody Foods (Canada),
  • Gluten-free Prairie (US),
  • Gluten Free Cornwall (UK),
  • Feel Good Foods (US),
  • Canyon Bakehouse LLC (US),
  • Barr Necessities (US),
  • Avena Foods Limited (Canada), and
  • Complete Start (US).

Target Audience:

  • Supply-side: Gluten-free products manufacturer, gluten-free raw material and ingredient suppliers, importers and exporters of gluten-free products and gluten-free ingredients.
  • Demand-side: Gluten-free retailers, distributors, and wholesalers.
  • Regulatory side: Concerned government authorities, commercial research & development (R&D) institutions, and other regulatory bodies
  • Associations and industry bodies: Food and Agriculture Organization (FAO), United States Department of Agriculture (USDA), Environmental Protection Agency (EPA), the Food Safety Council (FSC), European Food Safety Authority (EFSA), Food Standards Australia New Zealand (FSANZ) , Gluten-Free Certification Organization (GFCO), National Foundation for Celiac Awareness (NFCA), Gluten-Free Standards Organization (GFSA), International Certification Services (ICS), World Health Organization (WHO), All India Food Processing Association (AIFPA), National Center for Biotechnology Information (NCBI), National Library of Medicine (NLM), National Institutes of Health (NIH), Center for Food Safety (CFS), World Bank, and Organization for Economic Co-operation and Development (OECD). 

Report Scope:

By Type:

  • Bakery products
    • Breads, rolls, buns, and cakes.
    • Cookies, crackers, wafers, and biscuits.
    • Baking mixes and flours.
  • Snacks & RTE products
  • Condiments & dressings
  • Pizzas & pastas
  • Other types

By Distribution Channel:

  • Conventional stores
    • Grocery stores
    • Mass merchandizers
    • Warehouse clubs
    • Online retailers
  • Specialty stores
    • Bakery stores
    • Confectionery stores
    • Gourmet stores
  • Drugstores & pharmacies

By Form:

  • Solid
  • Liquid 

By Source:

  • Plant
    • Rice & corn
    • Oilseeds & pulses
    • Others
  • Animal
    • Dairy
    • Meat 

By Region:

  • North America
  • Europe
  • Asia Pacific
  • South America
  • Middle East and Africa

Recent Developments

  • In October 2019, Dr. Schär AG/SPA has a strong foothold in the European market and, thus, expanded its international boundaries in Argentina and Turkey by launching two new sales offices. This development consists of 2 parts.
  1. Acquiring 70% share of a company named Frigluten (Argentina) and renaming it as Schär Argentina S.A. this will benefit in boosting the company’s sales volumes in the Argentinean market where the market for gluten-free products is witnessing a rising awareness.
  2. Dr. Schär AG/SPA acquired shares of the Turkish brand named Glutensiz Ada and renamed it as Dr. Schär Turkey A.S. this will aid the company in selling a line of gluten-free products
  • In October 2018, Barilla G.E.R Fratelli S.P.A launched a new line of one-ingredient legume pasta, produced from either chickpeas or red legumes. This development will aid the company in catering to a wider scope of demand and in tapping the newly evolving plant-based protein and fiber foods. The company launched a line of products including red lentil rotini, red lentil penne, chickpea rotini, and chickpea casarecca to cater to a customer base that prefers following plant-based and gluten-free dietary lifestyles.  
  • In August 2018, Annie’s Inc, a natural and organic food brand owned by General Mills, announced the launch of its new product in the market. The newly introduced product was named gluten-free cheddar bunny tails, which is a crispy cracker snack with cheddar cheese. This product was introduced to target the kids going to school, who already consumed the previous product, named Cheddar Bunnies, and to a newer set of the target population. Thus, this development will increase the consumer base as it is free-from gluten. 

Frequently Asked Questions (FAQ):

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TABLE OF CONTENTS
 
1 INTRODUCTION (Page No. - 30)
    1.1 OBJECTIVES OF THE STUDY
    1.2 MARKET DEFINITION
    1.3 STUDY SCOPE
           1.3.1 MARKET SEGMENTATION
                 FIGURE 1 REGIONS COVERED
    1.4 PERIODIZATION CONSIDERED
    1.5 CURRENCY CONSIDERED
        TABLE 1 USD EXCHANGE RATES, 2015-2019
    1.6 UNITS CONSIDERED
    1.7 STAKEHOLDERS
    1.8 SUMMARY OF CHANGES

2 RESEARCH METHODOLOGY (Page No. - 35)
    2.1 RESEARCH DATA
        FIGURE 2 RESEARCH DESIGN
           2.1.1 SECONDARY DATA
                    2.1.1.1 Key Data from Secondary Sources
           2.1.2 PRIMARY DATA
                    2.1.2.1 Breakdown of Primaries
    2.2 MARKET SIZE ESTIMATION
    2.3 DATA TRIANGULATION
        FIGURE 3 DATA TRIANGULATION METHODOLOGY
    2.4 ASSUMPTIONS/HYPOTHESIS FOR THE STUDY
    2.5 LIMITATIONS OF THE STUDY
    2.6 MARKET SCENARIOS CONSIDERED DUE TO THE IMPACT OF  COVID-19
           2.6.1 SCENARIO-BASED MODELLING
    2.7 INTRODUCTION TO COVID-19
    2.8 COVID-19 HEALTH ASSESSMENT
        FIGURE 4 COVID-19: THE GLOBAL PROPAGATION
        FIGURE 5 COVID-19 PROPAGATION: SELECT COUNTRIES
    2.9 COVID-19 ECONOMIC ASSESSMENT
        FIGURE 6 REVISED GROSS DOMESTIC PRODUCT FORECASTS FOR SELECT G20 COUNTRIES IN 2020
           2.9.1 COVID-19 ECONOMIC IMPACT-SCENARIO ASSESSMENT
                 FIGURE 7 FACTORS IMPACTING GLOBAL ECONOMY
                 FIGURE 8 SCENARIOS IN TERMS OF RECOVERY OF GLOBAL ECONOMY

3 EXECUTIVE SUMMARY (Page No. - 50)
  FIGURE 9 GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE,  2020 VS. 2025 (USD MILLION)
  FIGURE 10 MARKET SIZE, BY FORM,  2020 VS. 2025 (USD MILLION)
  FIGURE 11 MARKET SIZE, BY DISTRIBUTION CHANNEL,  2020 VS. 2025 (USD MILLION)
  FIGURE 12 MARKET SHARE AND GROWTH (VALUE), BY REGION
  FIGURE 13 IMPACT OF COVID-19 ON THE GLUTEN-FREE PRODUCTS MARKET, BY SCENARIO, 2020-2021 (USD MILLION)

4 PREMIUM INSIGHTS (Page No. - 55)
    4.1 BRIEF OVERVIEW OF THE GLOBAL MARKET
        FIGURE 14 GLUTEN-FREE PRODUCTS: AN EMERGING MARKET WITH IMMENSE GROWTH POTENTIAL
    4.2 GLUTEN-FREE PRODUCTS MARKET, BY REGION
        FIGURE 15 EUROPE TO GROW AT THE HIGHEST RATE IN THE GLOBAL MARKET FROM 2020 TO 2025
    4.3 GLUTEN-FREE PRODUCTS MARKET, BY TYPE
        FIGURE 16 BAKERY PRODUCTS TO DOMINATE THE MARKET IN 2020 (VALUE)
    4.4 GLUTEN-FREE PRODUCTS MARKET, BY DISTRIBUTION CHANNEL
        FIGURE 17 THE CONVENTIONAL STORES SEGMENT IS PROJECTED TO DOMINATE THE MARKET FROM 2020 TO 2025 (USD MILLION)
    4.5 GLUTEN-FREE PRODUCTS MARKET, BY FORM
        FIGURE 18 THE SOLID SEGMENT IS PROJECTED TO DOMINATE THE MARKET FROM  2020 TO 2025 (USD MILLION)
    4.6 NORTH AMERICA: MARKET, BY TYPE AND COUNTRY
        FIGURE 19 THE BAKERY PRODUCTS SEGMENT, BY TYPE, ACCOUNTED FOR THE LARGEST SHARE IN THE NORTH AMERICAN GLUTEN-FREE PRODUCTS MARKET IN 2019
        FIGURE 20 THE US OCCUPIED A MAJOR SHARE IN THE GLOBAL MARKET IN 2018
        FIGURE 21 GLOBAL REALISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION, 2020 VS. 2021 (USD MILLION)
        FIGURE 22 GLOBAL OPTIMISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION, 2020 VS. 2021 (USD MILLION)
        FIGURE 23 GLOBAL PESSIMISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION, 2020 VS. 2021 (USD MILLION)

5 MARKET OVERVIEW (Page No. - 61)
    5.1 INTRODUCTION
    5.2 MARKET DYNAMICS
        FIGURE 24 MARKET DYNAMICS: GLUTEN-FREE PRODUCTS MARKET
           5.2.1 DRIVERS
                    5.2.1.1 Increased diagnosis of celiac disease and other food allergies
                    5.2.1.2 Health benefits and adoption of special dietary lifestyles and free-from foods
                    5.2.1.3 Increasing prevalence of irritable bowel syndrome (IBS)
                    5.2.1.4 Increasing availability of gluten-free products in organized retail stores leading to increased sales
           5.2.2 RESTRAINTS
                    5.2.2.1 High cost of gluten-free products than conventional gluten-containing products
                    5.2.2.2 Gluten-free products lack an adequate amount of dietary fibers, resulting in constipation and other ailments of the digestive system
                            TABLE 2 REQUIRED AMOUNT OF FIBER PER DAY (GRAMS)
           5.2.3 OPPORTUNITIES
                    5.2.3.1 Adoption of microencapsulation technology to improve the shelf-life of gluten-free products
                    5.2.3.2 Favorable regulatory framework and initiatives taken by governments and institutions to promote a gluten-free diet
                    5.2.3.3 Product innovations to make gluten-free products more convenient and affordable
           5.2.4 CHALLENGES
                    5.2.4.1 Formulation challenges faced by manufacturers
                    5.2.4.2 Volatility of prices of products in the market
           5.2.5 SUPPLY CHAIN ANALYSIS
                 FIGURE 25 SUPPLY CHAIN ANALYSIS: GLUTEN-FREE PRODUCTS
    5.3 REGULATORY FRAMEWORK
           5.3.1 US
           5.3.2 CANADA
           5.3.3 INDIA
           5.3.4 SOUTH AFRICA
           5.3.5 CHINA
           5.3.6 EUROPEAN UNION
           5.3.7 ARGENTINA
           5.3.8 AUSTRALIA & NEW ZEALAND
    5.4 YC & YCC SHIFT
        FIGURE 26 YC & YCC SHIFT FOR THE GLUTEN-FREE PRODUCTS MARKET
    5.5 VALUE CHAIN ANALYSIS
        FIGURE 27 GLUTEN-FREE PRODUCTS - VALUE CHAIN
    5.6 ECOSYSTEM/MARKET MAP
        FIGURE 28 FREE-FROM & CLEAN LABEL: ECOSYSTEM VIEW
        FIGURE 29 FREE-FROM & CLEAN LABEL: MARKET MAP
5.7 PATENT ANALYSIS
    FIGURE 30 GEOGRAPHICAL ANALYSIS: PATENT APPROVAL FOR THE GLUTEN-FREE PRODUCTS MARKET, 2015-2020
    TABLE 3 LIST OF IMPORTANT PATENTS FOR GLUTEN-FREE PRODUCTS, 2019 - 2020

6 CASE STUDY ANALYSIS (Page No. - 79)
    6.1 CASE STUDIES ON TOP INDUSTRY INNOVATIONS AND BEST PRACTICES
           6.1.1 NEWER FORMULATIONS WITH NUTRITION-DENSE INGREDIENTS
           6.1.2 EXPANDING APPLICATION OPPORTUNITIES FOR ALMOND AND CHICKPEA FLOUR OTHER THAN BAKERY PRODUCTS

7 GLUTEN-FREE PRODUCTS MARKET, BY TYPE (Page No. - 80)
    7.1 INTRODUCTION
        FIGURE 31 GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE,  2020 VS. 2025 (USD MILLION)
        TABLE 4 MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
        TABLE 5 MARKET SIZE, BY TYPE, 2018-2025 (KT)
        TABLE 6 GLOBAL REALISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2020-2021 (USD MILLION)
        TABLE 7 GLOBAL OPTIMISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2020-2021 (USD MILLION)
        TABLE 8 GLOBAL PESSIMISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2020-2021 (USD MILLION)
    7.2 BAKERY PRODUCTS
           7.2.1 INCREASING CONSUMPTION OF BAKERY PRODUCTS IN DAILY DIETARY LIFESTYLES IN DEVELOPED COUNTRIES TO BOOST THE DEMAND IN THE COMING YEARS
                 TABLE 9 BAKERY PRODUCTS: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
                 TABLE 10 BAKERY PRODUCTS: MARKET SIZE, BY REGION,  2018-2025 (KT)
                 TABLE 11 BAKERY PRODUCTS SUB-SEGMENT: MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
           7.2.2 BREADS, ROLLS, BUNS, AND CAKES
                 FIGURE 32 SURVEY OF 1,000 CONSUMERS ON THE BUYING BEHAVIOR OF BREADS IN THE UK, 2018
                 TABLE 12 BREADS, ROLLS, BUNS, AND CAKES: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
           7.2.3 COOKIES, CRACKERS, WAFERS, AND BISCUITS
                 TABLE 13 COOKIES, CRACKERS, WAFERS, AND BISCUITS: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
           7.2.4 BAKING MIXES & FLOURS
                 TABLE 14 BAKING MIXES & FLOURS: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
    7.3 SNACKS & RTE PRODUCTS
           7.3.1 RISING PREFERENCE FOR CONVENIENCE FOODS OVER CONVENTIONAL ONES TO DRIVE MARKET GROWTH
                 TABLE 15 SNACK & RTE PRODUCTS: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
                 TABLE 16 SNACK & RTE PRODUCTS: MARKET SIZE, BY REGION,  2018-2025 (KT)
    7.4 PIZZAS & PASTAS
           7.4.1 INNOVATIONS AND FORMULATIONS IN PIZZA BASES AND RISING CONSUMPTION OF THIS CATEGORY BY ALL AGES TO DRIVE GROWTH
                 TABLE 17 PIZZAS & PASTAS: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
                 TABLE 18 PIZZAS & PASTAS: MARKET SIZE, BY REGION, 2018-2025 (KT)
    7.5 CONDIMENTS & DRESSINGS
           7.5.1 RISING CELIAC DISEASE PREVALENCE AMONG GLOBAL CONSUMERS AND CONSUMPTION OF VARIOUS GLUTEN-FREE FOODS TO PROPEL THE MARKET PROSPECTS
                 TABLE 19 CONDIMENTS & DRESSINGS: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION, 2018-2025 (USD MILLION) 92
                 TABLE 20 CONDIMENTS & DRESSINGS: MARKET SIZE, BY REGION, 2018-2025 (KT) 92
    7.6 OTHER TYPES
           7.6.1 GROWING DEMAND FOR GLUTEN-FREE PRODUCTS IN VARIOUS OTHER TYPES OF FOODS OWING TO STRICT DIETS TO DRIVE THE DEMAND
                 TABLE 21 OTHER TYPES: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION) 93
                 TABLE 22 OTHER TYPES: MARKET SIZE, BY REGION, 2018-2025 (KT) 93

8 GLUTEN-FREE PRODUCTS MARKET, BY FORM (Page No. - 94)
    8.1 INTRODUCTION
        FIGURE 33 GLUTEN-FREE PRODUCTS MARKET SIZE, BY FORM,  2020 VS. 2025 (USD MILLION)
        TABLE 23 MARKET SIZE, BY FORM, 2018-2025 (USD MILLION)
        TABLE 24 GLOBAL REALISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY FORM, 2020-2021 (USD MILLION)
        TABLE 25 GLOBAL OPTIMISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY FORM, 2020-2021 (USD MILLION)
        TABLE 26 GLOBAL PESSIMISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY FORM, 2020-2021 (USD MILLION)
    8.2 SOLID
           8.2.1 WIDESPREAD AVAILABILITY OF SOLID GLUTEN-FREE PRODUCTS AND HIGHER ACCEPTANCE AMONG CONSUMERS WILL LEAD TO FURTHER GROWTH
                 TABLE 27 SOLID: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
    8.3 LIQUID
           8.3.1 INCREASING INTRODUCTION OF BEVERAGES AND DRESSINGS IS EXPECTED TO DRIVE THE DEMAND
                 TABLE 28 LIQUID: MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)

9 GLUTEN-FREE PRODUCTS MARKET, BY DISTRIBUTION CHANNEL (Page No. - 99)
    9.1 INTRODUCTION
        FIGURE 34 GLUTEN-FREE PRODUCTS MARKET SHARE (VALUE), BY DISTRIBUTION CHANNEL, 2020 VS. 2025
        TABLE 29 MARKET SIZE, BY DISTRIBUTION CHANNEL,  2018-2025 (USD MILLION) 101
        TABLE 30 GLOBAL REALISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2020-2021 (USD MILLION)
        TABLE 31 GLOBAL OPTIMISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2020-2021 (USD MILLION) 101
        TABLE 32 GLOBAL PESSIMISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTS MARKET SIZE, BY DISTRIBUTION CHANNEL,2020-2021 (USD MILLION) 102
    9.2 CONVENTIONAL STORES
           9.2.1 FREQUENT PURCHASING DESTINATION FOR A WIDE CONSUMER BASE, ALONG WITH THE AVAILABILITY OF VARIOUS GLUTEN-FREE PRODUCT CATEGORIES, TO DRIVE GROWTH
                 TABLE 33 CONVENTIONAL STORES: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
                 TABLE 34 CONVENTIONAL STORES: MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2025 (USD MILLION)
           9.2.2 GROCERY STORES
                 TABLE 35 GROCERY STORES: MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
           9.2.3 MASS MERCHANDISERS
                 TABLE 36 MASS MERCHANDISERS: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
           9.2.4 WAREHOUSE CLUBS
                 TABLE 37 WAREHOUSE CLUBS: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
           9.2.5 ONLINE RETAILERS
                 TABLE 38 ONLINE RETAILERS: MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
    9.3 SPECIALTY STORES
           9.3.1 SHIFTING CONSUMER PREFERENCE TOWARD HEALTHIER DIETS TO BOOST THE DEMAND FOR SPECIALTY STORES OFFERING SPECIFIC HEALTH PRODUCTS
                 TABLE 39 SPECIALTY STORES: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
                 TABLE 40 SPECIALTY STORES: MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
           9.3.2 BAKERY STORES
                 TABLE 41 BAKERY STORES: MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
           9.3.3 CONFECTIONERY STORES
                 TABLE 42 CONFECTIONERY STORES: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
           9.3.4 GOURMET STORES
                 TABLE 43 GOURMET STORES: MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
    9.4 DRUGSTORES & PHARMACIES
           9.4.1 CONSUMER MENTALITY TOWARD GLUTEN-FREE PRODUCTS AS A PRESCRIBED DIETARY LIFESTYLE COMPELS THEM TO PURCHASE THESE PRODUCTS FROM DRUGSTORES & PHARMACIES
                 TABLE 44 DRUGSTORES & PHARMACIES: MARKET SIZE,  BY TYPE, 2018-2025 (USD MILLION)

10 GLUTEN-FREE PRODUCTS MARKET, BY SOURCE (Page No. - 111)
     10.1 INTRODUCTION
     10.2 ANIMAL SOURCE
            10.2.1 DAIRY
            10.2.2 MEAT
     10.3 PLANT SOURCE
            10.3.1 RICE & CORN
            10.3.2 OILSEEDS & PULSES
            10.3.3 OTHERS
                      10.3.3.1 Sorghum & oats
                      10.3.3.2 Millets
                      10.3.3.3 Tuber crops
                      10.3.3.4 Pseudocereals

11 BRAND OVERVIEW (Page No. - 114)
     11.1 INTRODUCTION
     11.2 THE KRAFT HEINZ COMPANY
          TABLE 45 THE KRAFT HEINZ COMPANY: GLUTEN-FREE BRANDS, BY TYPE
     11.3 THE HAIN CELESTIAL GROUP, INC.
          TABLE 46 THE HAIN CELESTIAL GROUP, INC.: GLUTEN-FREE BRANDS, BY TYPE
     11.4 GENERAL MILLS, INC.
          TABLE 47 GENERAL MILLS, INC.: GLUTEN-FREE BRANDS, BY TYPE
     11.5 KELLOGG COMPANY
          TABLE 48 KELLOGG COMPANY: GLUTEN-FREE BRANDS, BY TYPE
     11.6 HERO A.G.
          TABLE 49 HERO A.G.: GLUTEN-FREE BRANDS, BY TYPE
     11.7 BARILLA G.E.R. FRATELLI S.P.A.
          TABLE 50 BARILLA G.E.R FRATELLI S.P.A.: GLUTEN-FREE BRANDS, BY TYPE
     11.8 RAISIO PLC
          TABLE 51 RAISIO PLC: GLUTEN-FREE BRANDS, BY TYPE
     11.9 DR SCHÄR AG/SPA
          TABLE 52 DR SCHÄR AG/SPA: GLUTEN-FREE BRANDS, BY TYPE
     11.1 FARMO S.P.A.
          TABLE 53 FARMO S.P.A.: GLUTEN-FREE BRANDS, BY TYPE
     11.11 FREEDOM FOODS GROUP LIMITED
          TABLE 54 FREEDOM FOODS GROUP LIMITED: GLUTEN-FREE BRANDS, BY TYPE

12 GLUTEN-FREE PRODUCTS MARKET, BY REGION (Page No. - 119)
     12.1 INTRODUCTION
          TABLE 55 GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
          TABLE 56 GLUTEN-FREE PRODUCTSMARKET SIZE, BY REGION, 2018-2025 (KT)
          TABLE 57 GLOBAL REALISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCTSMARKET SIZE, BY REGION, 2020-2021 (USD MILLION)
          TABLE 58 GLOBAL OPTIMISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCT MARKET SIZE, BY REGION, 2020-2021 (USD MILLION)
          TABLE 59 GLOBAL PESSIMISTIC SCENARIO: COVID-19 IMPACT ON THE GLUTEN-FREE PRODUCT MARKET SIZE, BY REGION, 2020-2021 (USD MILLION)
          FIGURE 35 REGIONAL SNAPSHOT: GERMANY IS PROJECTED TO RECORD THE HIGHEST CAGR IN THE GLUTEN-FREE PRODUCTS MARKET
     12.2 NORTH AMERICA
          FIGURE 36 NORTH AMERICA: MARKET SNAPSHOT
          TABLE 60 NORTH AMERICA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY COUNTRY,  2018-2025 (USD MILLION)
          TABLE 61 NORTH AMERICA: MARKET SIZE, BY COUNTRY, 2018-2025 (KT)
          TABLE 62 NORTH AMERICA: MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
          TABLE 63 NORTH AMERICA: MARKET SIZE, BY TYPE, 2018-2025 (KT)
          TABLE 64 NORTH AMERICA: MARKET SIZE, BY BAKERY PRODUCTS, 2018-2025 (USD MILLION)
          TABLE 65 NORTH AMERICA: MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2025 (USD MILLION)
          TABLE 66 NORTH AMERICA: MARKET SIZE, BY CONVENTIONAL STORES, 2018-2025 (USD MILLION)
          TABLE 67 NORTH AMERICA: MARKET SIZE, BY SPECIALTY STORES,  2018-2025 (USD MILLION)
          TABLE 68 NORTH AMERICA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY FORM,  2018-2025 (USD MILLION)
            12.2.1 US
                      12.2.1.1 Innovative products offered by key players in the country create growth opportunities
                               TABLE 69 US: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION) 129
                               TABLE 70 US: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.2.2 CANADA
                      12.2.2.1 Rising awareness among consumers in the country about health concerns to drive the market growth
                               TABLE 71 CANADA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION) 131
                               TABLE 72 CANADA: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.2.3 MEXICO
                      12.2.3.1 Increase in consumer inclination toward gluten-free bakery and RTE products to propel the market growth
                               TABLE 73 MEXICO: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 74 MEXICO: MARKET SIZE, BY TYPE, 2018-2025 (KT)
     12.3 EUROPE
          FIGURE 37 EUROPE: MARKET SNAPSHOT
          TABLE 75 EUROPE: GLUTEN-FREE PRODUCTS MARKET SIZE, BY COUNTRY,  2018-2025 (USD MILLION) 135
          TABLE 76 EUROPE: MARKET SIZE, BY COUNTRY, 2018-2025 (KT) 135
          TABLE 77 EUROPE: MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION) 136
          TABLE 78 EUROPE: MARKET SIZE, BY TYPE, 2018-2025 (KT)
          TABLE 79 EUROPE: MARKET SIZE, BY BAKERY PRODUCTS, 2018-2025 (USD MILLION)
          TABLE 80 EUROPE: MARKET SIZE, BY DISTRIBUTION CHANNEL,  2018-2025 (USD MILLION)
          TABLE 81 EUROPE: MARKET SIZE, BY CONVENTIONAL STORES,  2018-2025 (USD MILLION)
          TABLE 82 EUROPE: MARKET SIZE, BY SPECIALTY STORES,  2018-2025 (USD MILLION)
          TABLE 83 EUROPE: MARKET SIZE, BY FORM, 2018-2025 (USD MILLION) 138
            12.3.1 ITALY
                      12.3.1.1 Government and National Health Institution initiatives, along with the prevalence of higher awareness among consumers, to further boost growth
                               TABLE 84 ITALY: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION) 139
                               TABLE 85 ITALY: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.3.2 GERMANY
                      12.3.2.1 Rising consumer preference for healthier foods supported by initiatives for spreading awareness by German Celiac Societies will further propel growth
                               TABLE 86 GERMANY: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION) 140
                               TABLE 87 GERMANY: MARKET SIZE, BY TYPE, 2018-2025 (KT) 140
            12.3.3 UK
                      12.3.3.1 Growing categories of gluten-free products and increasing consumption among the population owing to the shift toward healthier diets to drive the growth
                               TABLE 88 UK: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 89 UK: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.3.4 FRANCE
                      12.3.4.1 Giant retail chains and several global companies offering a gluten-free line of products to further boost the demand
                               TABLE 90 FRANCE: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 91 FRANCE: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.3.5 SPAIN
                      12.3.5.1 Growing awareness and consumption of gluten-free products along with rising retail sales to bolster the growth
                               TABLE 92 SPAIN: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION) 144
                               TABLE 93 SPAIN: MARKET SIZE, BY TYPE, 2018-2025 (KT) 145
            12.3.6 NETHERLANDS
                      12.3.6.1 Growing innovations and developments regarding alternative raw materials to manufacture gluten-free products along with the rising awareness to drive the market
                               TABLE 94 NETHERLANDS: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
                               TABLE 95 NETHERLANDS: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.3.7 FINLAND
                      12.3.7.1 Greater awareness and easy availability of gluten-free products in the country to strengthen the opportunities for the gluten-free market
                               FIGURE 38 FINLAND: CURRENT HEALTH EXPENDITURE PER CAPITA (USD)
                               TABLE 96 FINLAND: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 97 FINLAND: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.3.8 RUSSIA
                      12.3.8.1 Increasing trend of nutritional and free-from products creates growth opportunities for the gluten-free market in Russia
                               TABLE 98 RUSSIA: MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 99 RUSSIA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.3.9 REST OF EUROPE
                      12.3.9.1 Growing awareness regarding celiac disease and its association with gluten-free diets combined with several brands and retail outlets operating in the region to propel the growth prospects
                               TABLE 100 REST OF EUROPE: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION) 150
                               TABLE 101 REST OF EUROPE: MARKET SIZE, BY TYPE, 2018-2025 (KT) 150
     12.4 ASIA PACIFIC
          TABLE 102 ASIA PACIFIC: GLUTEN-FREE PRODUCTS MARKET SIZE, BY COUNTRY,  2018-2025 (USD MILLION)
          TABLE 103 ASIA PACIFIC: MARKET SIZE, BY COUNTRY, 2018-2025 (KT)
          TABLE 104 ASIA PACIFIC: MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
          TABLE 105 ASIA PACIFIC: MARKET SIZE, BY TYPE, 2018-2025 (KT)
          TABLE 106 ASIA PACIFIC: MARKET SIZE, BY BAKERY PRODUCTS,  2018-2025 (USD MILLION)
          TABLE 107 ASIA PACIFIC: MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2025 (USD MILLION)
          TABLE 108 ASIA PACIFIC: MARKET SIZE, BY CONVENTIONAL STORES, 2018-2025 (USD MILLION)
          TABLE 109 ASIA PACIFIC: MARKET SIZE, BY SPECIALTY STORES,  2018-2025 (USD MILLION)
          TABLE 110 ASIA PACIFIC: GLUTEN-FREE PRODUCTS MARKET SIZE, BY FORM,  2018-2025 (USD MILLION)
            12.4.1 AUSTRALIA
                      12.4.1.1 Rising export activities and domestic consumption owing to the increasing awareness to fuel the rising production of gluten-free products                              
                               TABLE 111 AUSTRALIA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
                               TABLE 112 AUSTRALIA: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.4.2 NEW ZEALAND
                      12.4.2.1 Various initiatives by local players and institutions to promote and commercialize gluten-free diets and products to drive the growth
                               TABLE 113 NEW ZEALAND: MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 114 NEW ZEALAND: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.4.3 INDIA
                      12.4.3.1 Rising prevalence of celiac disease and growing awareness and acceptance of gluten-free diets will further boost the demand
                               TABLE 115 INDIA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 116 INDIA: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.4.4 CHINA
                      12.4.4.1 Growing QSR and investments from gluten-free manufacturing players to boost the demand in the country
                               TABLE 117 CHINA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 118 CHINA: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.4.5 JAPAN
                      12.4.5.1 Increasing tourism and initiatives by local players in the market to aid gluten-free products market growth in the coming years
                               TABLE 119 JAPAN: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 120 JAPAN: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.4.6 REST OF ASIA PACIFIC
                      12.4.6.1 Growing innovations and products offerings from local manufacturers to boost further demand
                               TABLE 121 REST OF ASIA PACIFIC: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
                               TABLE 122 REST OF ASIA PACIFIC: MARKET SIZE, BY TYPE,  2018-2025 (KT)
     12.5 SOUTH AMERICA
            12.5.1 INTRODUCTION
                   TABLE 123 SOUTH AMERICA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY COUNTRY,  2018-2025 (USD MILLION)
                   TABLE 124 SOUTH AMERICA: MARKET SIZE, BY COUNTRY,  2018-2025 (KT)
                   TABLE 125 SOUTH AMERICA: MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
                   TABLE 126 SOUTH AMERICA: MARKET SIZE, BY TYPE, 2018-2025 (KT)
                   TABLE 127 SOUTH AMERICA: MARKET SIZE, BY BAKERY PRODUCTS, 2018-2025 (USD MILLION)
                   TABLE 128 SOUTH AMERICA: MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2025 (USD MILLION)
                   TABLE 129 SOUTH AMERICA: MARKET SIZE, BY CONVENTIONAL STORES, 2018-2025 (USD MILLION)
                   TABLE 130 SOUTH AMERICA: MARKET SIZE, BY SPECIALTY STORES,  2018-2025 (USD MILLION)
                   TABLE 131 SOUTH AMERICA: MARKET SIZE, BY FORM,  2018-2025 (USD MILLION)
            12.5.2 BRAZIL
                      12.5.2.1 Rising health concerns and increasing awareness about the benefits offered by gluten-free products
                               TABLE 132 BRAZIL: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 133 BRAZIL: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.5.3 ARGENTINA
                      12.5.3.1 Increasing initiatives from government and regulatory bodies to promote gluten-free products
                               TABLE 134 ARGENTINA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
                               TABLE 135 ARGENTINA: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.5.4 REST OF SOUTH AMERICA
                      12.5.4.1 Rising demand for gluten-free products in these countries and the growing number of players offering these products to boost growth
                               TABLE 136 REST OF SOUTH AMERICA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
                               TABLE 137 REST OF SOUTH AMERICA: MARKET SIZE,  BY TYPE, 2018-2025 (KT)
     12.6 MIDDLE EAST & AFRICA
            12.6.1 INTRODUCTION
                   TABLE 138 MIDDLE EAST & AFRICA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY REGION,  2018-2025 (USD MILLION)
                   TABLE 139 MIDDLE EAST & AFRICA: MARKET SIZE, BY REGION,  2018-2025 (TONS)
                   TABLE 140 MIDDLE EAST & AFRICA: MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
                   TABLE 141 MIDDLE EAST & AFRICA: MARKET SIZE, BY TYPE,  2018-2025 (KT)
                   TABLE 142 MIDDLE EAST & AFRICA: MARKET SIZE, BY BAKERY PRODUCTS, 2018-2025 (USD MILLION)
                   TABLE 143 MIDDLE EAST & AFRICA: MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2025 (USD MILLION)
                   TABLE 144 MIDDLE EAST & AFRICA: MARKET SIZE, BY CONVENTIONAL STORES, 2018-2025 (USD MILLION)
                   TABLE 145 MIDDLE EAST & AFRICA: MARKET SIZE, BY SPECIALTY STORES, 2018-2025 (USD MILLION)
                   TABLE 146 MIDDLE EAST & AFRICA: MARKET SIZE, BY FORM,  2018-2025 (USD MILLION)
            12.6.2 MIDDLE EAST
                      12.6.2.1 Increasing purchasing power and inclination toward premium food products with value-added health benefits
                               TABLE 147 MIDDLE EAST: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE,  2018-2025 (USD MILLION)
                               TABLE 148 MIDDLE EAST: MARKET SIZE, BY TYPE, 2018-2025 (KT)
            12.6.3 AFRICA
                      12.6.3.1 Growing distribution channels and awareness regarding gluten-free products to drive growth
                               TABLE 149 AFRICA: GLUTEN-FREE PRODUCTS MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
                               TABLE 150 AFRICA: MARKET SIZE, BY TYPE, 2018-2025 (KT)

13 COMPETITIVE LANDSCAPE (Page No. - 178)
     13.1 OVERVIEW
     13.2 MARKET EVALUATION FRAMEWORK
          FIGURE 39 MARKET EVALUATION FRAMEWORK: 2017 TO 2020
     13.3 COMPETITIVE LEADERSHIP MAPPING
            13.3.1 STARS
            13.3.2 EMERGING LEADERS
            13.3.3 PERVASIVE
            13.3.4 EMERGING COMPANIES
                   FIGURE 40 GLOBAL GLUTEN-FREE PRODUCTS MARKET: COMPETITIVE LEADERSHIP MAPPING, 2020 (TOP 25)
                   FIGURE 41 GLOBAL GLUTEN-FREE PRODUCTS MARKET: START-UP COMPETITIVE LEADERSHIP MAPPING, 2020 (TOP 15)
                   FIGURE 42 KEY DEVELOPMENTS OF THE LEADING PLAYERS IN THE GLUTEN-FREE PRODUCTS MARKET, 2020-2025
     13.4 MARKET SHARE ANALYSIS OF KEY PLAYERS, 2019
          FIGURE 43 THE KRAFT HEINZ COMPANY LED THE MARKET IN 2019
     13.5 COMPETITIVE SCENARIO
            13.5.1 NEW PRODUCT LAUNCHES
                   TABLE 151 NEW PRODUCT LAUNCHES
            13.5.2 EXPANSIONS & INVESTMENTS
                   TABLE 152 EXPANSIONS & INVESTMENTS
            13.5.3 MERGERS & ACQUISITIONS
                   TABLE 153 MERGERS & ACQUISITIONS
            13.5.4 AGREEMENTS, JOINT VENTURES, COLLABORATIONS & PARTNERSHIPS
                   TABLE 154 AGREEMENTS, JOINT VENTURES, COLLABORATIONS & PARTNERSHIPS
     13.6 LIST OF COMPANIES IN THE GLUTEN-FREE PRODUCTS MARKET ECOSYSTEM
            13.6.1 DISTRIBUTORS, SUPERMARKET CHAINS, RESTAURANTS, AND ONLINE RETAILERS

14 COMPANY PROFILES (Page No. - 190)
(Business overview, Products offered, Recent Developments, SWOT Analysis, MNM view)*
     14.1 THE KRAFT HEINZ COMPANY
          FIGURE 44 THE KRAFT HEINZ COMPANY: COMPANY SNAPSHOT
     14.2 THE HAIN CELESTIAL GROUP, INC
          FIGURE 45 THE HAIN CELESTIAL GROUP, INC: COMPANY SNAPSHOT
     14.3 GENERAL MILLS
          FIGURE 46 GENERAL MILLS: COMPANY SNAPSHOT
     14.4 KELLOGG COMPANY
          FIGURE 47 KELLOGG COMPANY: COMPANY SNAPSHOT
     14.5 CONAGRA BRANDS INC
          FIGURE 48 CONAGRA BRANDS INC: COMPANY SNAPSHOT
     14.6 HERO AG
          FIGURE 49 HERO AG: COMPANY SNAPSHOT
     14.7 BARILLA G.E.R FRATELLI S.P.A
          FIGURE 50 BARILLA G.E.R FRATELLI S.P.A: COMPANY SNAPSHOT
     14.8 QUINOA CORPORATION
     14.9 FREEDOM FOODS GROUP LIMITED
          FIGURE 51 FREEDOM FOODS GROUP LIMITED: COMPANY SNAPSHOT
     14.1 KONINKLIJKE WESSANEN N.V.
          FIGURE 52 KONINKLIJKE WESSANEN N.V.: COMPANY SNAPSHOT
     14.11 RAISIO PLC
           FIGURE 53 RAISIO PLC: COMPANY SNAPSHOT
     14.12 DR SCHÄR AG/SPA
     14.13 ENJOY LIFE FOODS
     14.14 FARMO S.P.A.
     14.15 BIG OZ
     14.16 ALARA WHOLEFOODS LTD
     14.17 NORSIDE FOODS LTD
     14.18 WARBURTONS
     14.19 KATZ GLUTEN FREE
     14.2 GENIUS FOODS
     14.21 CHOSEN FOODS LLC
     14.22 SILLY YAKS
     14.23 MICKEY'S LLC
     14.24 RACHEL PAUL FOODS
     14.25 GEE FREE LLC
     14.26 FODY FOODS CO
     14.27 GLUTEN FREE PRAIRIE
     14.28 GLUTEN FREE CORNWALL

*Details on Business overview, Products offered, Recent Developments, SWOT Analysis, MNM view might not be captured in case of unlisted companies.

15 APPENDIX (Page No. - 258)
     15.1 DISCUSSION GUIDE
     15.2 AVAILABLE CUSTOMIZATIONS
     15.3 RELATED REPORTS
     15.4 AUTHOR DETAILS

The study involved four major activities for estimating the global market size of gluten-free product market. Exhaustive secondary research was conducted to collect information on the market, peer market, and parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both the top-down and bottom-up approaches were employed to estimate the complete market size. Thereafter, market breakdown and data triangulation were used to estimate the market size of the segments and sub-segments. 

Secondary Research

In the secondary research process, various sources such as the Food and Agriculture Organization (FAO), Food and Agriculture Organization (FAO), United States Department of Agriculture (USDA), Environmental Protection Agency (EPA), the Food Safety Council (FSC), European Food Safety Authority (EFSA), Food Standards Australia New Zealand (FSANZ) , Gluten-Free Certification Organization (GFCO), National Foundation for Celiac Awareness (NFCA), Gluten-Free Standards Organization (GFSA), International Certification Services (ICS), World Health Organization (WHO), All India Food Processing Association (AIFPA), National Center for Biotechnology Information (NCBI), National Library of Medicine (NLM), National Institutes of Health (NIH), Center for Food Safety (CFS), World Bank, and Organization for Economic Co-operation and Development (OECD), were referred to, to identify and collect information for this study. The secondary sources also include clinical studies & journals, press releases, investor presentations of companies, white papers, certified publications, articles by recognized authors and regulatory bodies, trade directories, and paid databases.

 Secondary research was mainly conducted to obtain key information about the industry’s supply chain, the total pool of key players, market classification & segmentation according to the industry trends to the bottom-most level, and geographical markets. It was also used to obtain information about the key developments from a market-oriented perspective. 

Primary Research

The market comprises several stakeholders in the supply chain, which include raw material suppliers and gluten-free product manufacturers. Various primary sources from both the supply and demand sides of the market were interviewed to obtain qualitative and quantitative information. The primary interviewees from the supply-side include exogenous gluten-free product manufacturers. The primary sources from the demand-side include distributors, wholesalers, importers, and exporters of gluten-free products. 

BREAKDOWN OF PRIMARY PARTICIPANTS

Gluten Free Products Market Size

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

Both the top-down and bottom-up approaches were used to estimate and validate the total size of the gluten-fee products market. These approaches were also used extensively to estimate the size of various sub-segments in the market for the base year (2019) in terms of value. The research methodology used to estimate the market size includes the following:

  • The key players in the industry and markets were identified through extensive secondary research.
  • All possible parameters that affect the markets covered in this research study were accounted for, viewed in extensive detail, verified through primary research, and analyzed to obtain the final quantitative and qualitative data.
  • All percentage shares, splits, and breakdowns were determined using secondary sources and verified through primary sources.
  • The industry’s value chain and market size, in terms of value, were determined through primary and secondary research.
  • The research included the study of reports, reviews, and newsletters of top market players, along with the extensive interviews for opinions from leaders such as CEOs, directors, and marketing executives. 

Data Triangulation

After arriving at the overall market size from the estimation process explained above, the total market was split into several segments. To complete the overall market engineering process and arrive at the exact statistics for all segments, the data triangulation and market breakdown procedures were employed, wherever applicable. The data was triangulated by studying various factors and trends from both the demand and supply sides. In addition, the market size was validated using both the top-down and bottom-up approaches, which was then verified through primary interviews. Thus, there are three approaches; first is the top-down approach, second is the bottom-up approach, and the third approach includes learning and verification of collected information through expert interviews. Only when the values derived through these three approaches match is the data assumed to be correct.

Report Objectives

MARKET INTELLIGENCE

  • Determining and projecting the size of the gluten-fee products market, with respect to type, form, distribution channel, and regional markets, over five years, ranging from 2020 to 2025
  • Identifying the attractive opportunities in the market by determining the largest and fastest-growing segments across regions
  • Providing detailed information about the key factors influencing the growth of the market (drivers, restraints, opportunities, and industry-specific challenges)
  • Analyzing the micromarkets, with respect to individual growth trends, prospects, and their contribution to the total market

COMPETITIVE INTELLIGENCE

  • Identifying and profiling the key market players in the gluten-fee products market and comprehensively analyzing their market positions and core competencies.
  • Determining the share of key players operating in the gluten-fee products
  • Providing a comparative analysis of market leaders based on the following:
  • Product offerings
  • Business strategies
  • Strengths, weaknesses, opportunities, and threats.
  • Key financials
  • Understanding the competitive landscape and identifying the major growth strategies adopted by players across the key regions
  • Analyzing the value chain and products across the key regions and their impact on the prominent market players
  • Providing insights into key product innovations and technologies in the gluten-fee product’s market 

Available Customizations

With the given market data, MarketsandMarkets offers customizations according to client-specific needs. The following customization options are available for the report:

GEOGRAPHIC ANALYSIS

  • Further breakdown of the Rest of the European gluten-free products market into Sweden, Poland, , and Norway, among other EU and non-EU countries
  • Further breakdown of the Rest of Asia Pacific gluten-free products market into Indonesia, Vietnam, South Korea, Singapore, and MalaysiaFurther breakdown of the Rest of South America gluten-free products market into Chile, Colombia, Peru, Venezuela, Ecuador, Guatemala, and Dominican Republic.

SEGMENTAL ANALYSIS

  • Further breakdown of the other type segment in the gluten-free product market into dairy & dairy alternatives, meat products, beverages, and infant food.

COMPANY INFORMATION

  • Detailed analysis and profiling of additional market players (up to five)
COVID-19

Get in-depth analysis of the COVID-19 impact on the Gluten-free Products Market

Benchmarking the rapid strategy shifts of the Top 100 companies in the Gluten-free Products Market

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Report Code
FB 2585
Published ON
Sep, 2020
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