Smart Irrigation Market by System Type (Weather-Based, Sensor-Based), Application (Smart Greenhouse, Open Field, Residential, Golf Courses, Turf & Landscape), Component (Controllers, Sensors, Water Flow Meters), and Geography - Global Forecast to 2023
[151 Pages Report] The smart irrigation market was valued at USD 696.2 million in 2017 and is projected to reach USD 1,755.1 million by 2023, at a CAGR of 16.30% during the forecast period. The base year considered for this study is 2017, and the market forecast is provided for the period 20182023. Smart irrigation system automatically adjusts the watering schedule based on various parameters, such as plant water content, soil moisture content, wind speed, wind direction, and local weather data. It offers several benefits, such as environmental sustainability, reduced labor cost, and less water usage.
Market Dynamics
Drivers
- Emergence of IoT and convergence of multiple control functionalities
- Increasing government initiatives to promote water conservation
- Growth of smart cities and need for efficient irrigation systems to fuel smart irrigation controller adoption
Restraints
- Implementation of smart irrigation technologies in fragmented land
- High technological costs, and limited technical knowledge and skills among farmers
Opportunities
- Continuous advancements in communication technologies
- Integration of smartphones with irrigation controller and software applications
Challenges
- Lack of standardization in smart irrigation industry
Increasing adoption of soil sensor-based smart controllers to drive global smart irrigation market growth
Soil sensor-based smart irrigation controllers have gained popularity in recent years owing to their increasing adoption in the agriculture segment. Soil sensor-based controllers are capable of reading precise data from various sensors, such as soil moisture, rain, temperature, and humidity, installed on the field. Sensor-based controllers are better than weather-based controllers as they do not depend on weather forecasts or on data from weather station. Sensor-based controllers capture data from sensors mounted on the field and then transfer this data to the cloud. Sensor-based smart irrigation controllers are preprogrammed according to the level of moisture present in the soil. Controllers start irrigating the zone or field as soon as the reading reaches below the threshold level.
The main Objectives of this Study are as follows:
- To define, analyze, and forecast the smart irrigation market, in terms of value, by component, system type, application, and geography
- To analyze opportunities in the market for various stakeholders by identifying the high-growth segments of the smart irrigation market
- To forecast the smart irrigation market for various segments with respect to 4 main regionsAmericas, Europe, Asia Pacific (APAC), and Rest of the World (RoW)
- To strategically profile key players and comprehensively analyze their market positions in terms of ranking and core competencies, and detail the competitive landscape for market leaders
In the smart irrigation market report, both top-down and bottom-up approaches have been used to estimate and validate the size of the smart irrigation market, along with other dependent submarkets. The key players in the smart irrigation market have been identified through secondary research, and their market ranking has been determined through primary and secondary research. Secondary sources used for this research study include government sources and corporate filings; and industry associations such as Environmental Protection Agency (EPA), Irrigation Association (US), American Society of Irrigation Consultants, National Association of Landscape Professionals, Irrigation Associations Smart Water Application Technology (SWAT), and International Center for Water Technology (ICWT). This entire research methodology includes the study of annual and financial reports of the top players, as well as interviews with experts (such as CEOs, VPs, directors, and marketing executives) for key insights (both quantitative and qualitative). All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources. All the possible parameters affecting the markets covered in this research study have been accounted for, viewed in detail, verified through primary research, and analyzed to obtain the final quantitative and qualitative data. This data has been consolidated and supplemented with detailed inputs and analysis from MarketsandMarkets and presented in this report.
In the process of determining and verifying the market size of several segments and subsegments gathered through secondary research, extensive primary interviews have been conducted with key opinion leaders. The breakup of the profiles of primary participants has been given below:
To know about the assumptions considered for the study, download the pdf brochure
The smart irrigation ecosystem comprises smart irrigation technology providers such as The Toro Company (US), Netafim (Israel), Hunter Industries (US), Rain Bird Corporation (US), HydroPoint (US), Rachio (US), Banyan Water (US), Rain Machine (US), ET Water (US), Galcon (Israel), Weathermatic (US), Blossom (US), Skydrop (US), Delta-T Devices (UK), Calsense (US), AquaSpy (US), Soil Scout (Finland), Caipos (Austria), Acclima (US), and Rain Machine (US).
The report describes drivers, restraints, opportunities, and challenges governing the growth of the smart irrigation market. The report also includes critical market data and qualitative information for each type, along with qualitative analysis, such as value chain analysis, market ranking analysis, and competitive situations and trends. The report targets technology providers, software and service providers, system integrators, and end-user industries of smart irrigation.
Target Audience
- Electronic hardware equipment manufacturers
- Agricultural equipment manufacturers
- Smart irrigation software and solution providers
- Smart irrigation technology providers
- Technical universities
- Government research agencies and private research organizations
- Standardization and testing firms
- Government bodies (regulatory authorities and policy-makers)
- Original equipment manufacturers (OEMs)
- Research organizations and consulting companies
- VCs, private equity firms, and start-up companies
Report Scope
The smart irrigation market has been segmented as follows:
Smart Irrigation Market, by Application
- Agricultural
- Greenhouse
- Open Field
- Nonagricultural
- Residential
- Turf and Landscape
- Golf Courses
- Others
Smart Irrigation Market, by System Type
- Weather-based Controller Systems
- Sensor-based Controller Systems
Smart Irrigation Market, by Component
- Controllers
- Sensors
- Water Flow Meters
- Others
Smart Irrigation Market, by Region
- Americas
- Europe
- APAC
- RoW
Critical questions that the report answers
- What are new application areas that smart irrigation companies are exploring?
- Which are the key players in the market, and how intense is the competition?
Available Customizations:
Country-wise Information:
- Detailed analysis of various applications and smart irrigation system types for each country
Company Information:
- Detailed analysis and profiling of additional market players (up to 5)
The smart irrigation market is estimated to be worth USD 825.0 million in 2018 and is projected to reach USD 1,755.1 million by 2023, at a CAGR of 16.30% from 2018 to 2023. The major drivers for the smart irrigation market include initiatives undertaken by various governments to promote water conservation, surge in farming operating costs, and growing emphasis on increasing farm productivity and profits using smart irrigation solutions.
According to the United Nations 2016 report, the world population is expected to reach 9.3 billion by 2050, and its combined impact with urbanization and the rise of the middle class is bound to generate higher demand for healthy and sustainable food, which would require the current food production to double by 2050. Smart agtech solutions such as smart irrigation would prove instrumental in meeting this goal by optimizing agricultural practices, minimizing waste, developing climate resilience, and providing timely agricultural advisory.
The smart irrigation market has been segmented based on component, system type, application, and region. By component, the smart irrigation market has been classified into controllers, sensors, water flow meters, and others. Controllers are expected to hold the largest market size owing to the increasing adoption of these devices for automatic irrigation scheduling in applications such as agriculture, residential and commercial property, lawns and gardens, and landscaping. Smart controllers use weather and sensor data to automatically adjust irrigation schedules to any environmental changes.
By system type, the smart irrigation market has been segmented into weather-based and sensor-based. Weather-based system is expected to hold a larger market size during the forecast period. This can be attributed to the increasing focus on farm efficiency and productivity. Weather-based systems have become quite popular among homeowners, commercial building contractors, and landscaping and golf course managers.
By application, the smart irrigation market has been segmented into agricultural and nonagricultural. Nonagricultural application is expected to hold a larger market size from 2018 to 2023. The growing importance of efficient watering practices and irrigation solutions for nonagricultural applications, such as residential, turf and landscape, and golf courses, is a major reason for the larger market size of the nonagricultural application segment.
Smart Irrigation Applications in Residential, Turf & Landscape, Agriculture, and Golf Courses to Drive Smart Irrigation Market Growth
Residential
Smart irrigation is used in residential applications such as gardens, small plantations, and lawns. Residential users are employing advanced technology-oriented irrigation systems controllers and various sensors to minimize water wastage and water bills. The increasing number of initiatives undertaken by various governments to promote water conservation, decreasing cost of smart irrigation controllers, and growing popularity of automated irrigation solutions among residential and commercial land contractors are the key factors driving the growth of this market.
Turf and Landscape
Smart irrigation in turf and landscape is a practice of irrigation dedicated to minimizing water wastage. It involves the application of various technologies, such as rain sensors, soil moisture sensors, weather-based controllers, and sensor-based controllers, to irrigate turf and landscape with minimum water for efficient and effective irrigation. To maintain turf quality and conserve water, more advanced and technology-oriented irrigation is gaining importance. It involves the use of sensors to obtain real-time information on soil moisture level, nutrient level, flow rate, etc.
The increasing popularity of smart irrigation technologies, such as weather-based controllers, sensor-based controllers, and smart flow meters, among irrigation consultants, contractors, and irrigation managers is a major factor contributing to the growth of turf and landscape application.
Agriculture
In agriculture, crops require a relatively high amount of water for irrigation. This has become a matter of concern for crop growers globally. Population explosion and recent droughts in many parts of the world have put water resources under immense pressure. This has resulted in new approaches toward water planning and management to avoid conflicts. The market for the agricultural application is expected to grow at a higher CAGR during the forecast period owing to the increasing demand for quality food globally, initiatives taken by various government bodies for water conservation, and decreasing prices of smart controllers and sensors.
Golf Courses
Globally, there are thousands of golf courses that are regularly irrigated. Over-irrigation of golf course field results in wastage of water, energy, and fertilizers, and generates runoff that is likely to have a negative impact on the surrounding environment. According to the data provided by the United States Geological Survey, golf course irrigation accounts for 0.5% of the 408 billion gallons of water used per day in the US. An increasing number of industry turf professionals and council turf managers of golf courses around the world are adopting smart irrigation for the management of turfs.
Critical questions that the report answers:
- Where will all these developments take the industry in the mid to long term?
- What are the latest market trends?
- What are the upcoming industry applications for smart irrigation?
By region, the smart irrigation market has been segmented into the Americas, Europe, APAC, and RoW. The Americas is expected to hold the largest share of the smart irrigation market in 2018. Countries such as the US and Canada in the Americas are the early adopters of smart irrigation technologies, which is the major reason for the large share of this region in the smart irrigation market. Farmers or growers in this region are increasingly adopting advanced irrigation systems and devices such as controllers, sensors, and smart water flow meters.
Major factors restraining the growth of the smart irrigation market are high technological costs, and limited technical knowledge and skills among farmers. Smart irrigation requires high initial investment, efficient farming tools, and skilled and knowledgeable farmers or growers, among others, making farmers apprehensive to use this technology.
Key players in the smart irrigation market are The Toro Company (US), Netafim (Israel), Hunter Industries (US), Rain Bird Corporation (US), HydroPoint (US), Rachio (US), Banyan Water (US), Rain Machine (US), ET Water (US), Galcon (Israel), Weathermatic (US), Blossom (US), Skydrop (US), Delta-T Devices (UK), Calsense (US), AquaSpy (US), Soil Scout (Finland), Caipos (Austria), Acclima (US), and Rain Machine (US).
To speak to our analyst for a discussion on the above findings, click Speak to Analyst
Table of Contents
1 Introduction (Page No. - 15)
1.1 Study Objectives
1.2 Definition
1.3 Study Scope
1.3.1 Markets Covered
1.3.2 Smart Irrigation Market, By Geography
1.3.3 Years Considered for the Study
1.4 Currency
1.5 Limitations
1.6 Stakeholders
2 Research Methodology (Page No. - 19)
2.1 Research Data
2.1.1 Secondary Data
2.1.1.1 Major Secondary Sources
2.1.1.2 Key Data From Secondary Sources
2.1.2 Primary Data
2.1.2.1 Primary Interviews With Experts
2.1.2.2 Breakdown of Primaries
2.1.2.3 Key Data From Primary Sources
2.1.3 Secondary and Primary Research
2.1.3.1 Key Industry Insights
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.1.1 Approach for Arriving at Market Size By Bottom-Up Analysis (Demand Side)
2.2.2 Top-Down Approach
2.2.2.1 Approach for Arriving at Market Size By Top-Down Analysis (Supply Side)
2.3 Market Breakdown and Data Triangulation
2.4 Assumptions for Research Study
3 Executive Summary (Page No. - 29)
4 Premium Insights (Page No. - 34)
4.1 Attractive Opportunities for Smart Irrigation Market Growth
4.2 Market in APAC, By Application and Country
4.3 Market, By Component
4.4 Market, By System Type
4.5 Market, By Country (20182023)
5 Market Overview (Page No. - 37)
5.1 Market Evolution
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Emergence of IoT and Convergence of Multiple Control Functionalities
5.2.1.2 Increasing Government Initiatives to Promote Water Conservation
5.2.1.3 Growth of Smart Cities and Need for Efficient Irrigation Systems to Fuel Smart Irrigation Controller Adoption
5.2.2 Restraints
5.2.2.1 Implementation of Smart Irrigation Technologies in Fragmented Land
5.2.2.2 High Technological Costs, and Limited Technical Knowledge and Skills Among Farmers
5.2.3 Opportunities
5.2.3.1 Continuous Advancements in Communication Technologies
5.2.3.2 Integration of Smartphones With Irrigation Controller and Software Applications
5.2.4 Challenges
5.2.4.1 Lack of Standardization in Smart Irrigation Industry
6 Industry Trends (Page No. - 44)
6.1 Value Chain Analysis
6.1.1 Major Stakeholders in Market
6.2 Industry Trends
7 Market, By Component (Page No. - 47)
7.1 Introduction
7.2 Controllers
7.3 Sensors
7.3.1 Rain/Freeze Sensors
7.3.2 Soil Moisture Sensors
7.3.3 Temperature Sensors
7.3.4 Wind Sensors
7.3.5 Fertigation Sensors
7.3.5.1 PH Sensors
7.3.5.2 EC Sensors
7.4 Water Flow Meters
7.5 Others
8 Market, By System Type (Page No. - 61)
8.1 Introduction
8.2 Weather-Based Controller Systems
8.2.1 Types of Weather-Based Controllers
8.3 Sensor-Based Controller Systems
9 Market, By Application (Page No. - 70)
9.1 Introduction
9.2 Agricultural
9.2.1 Greenhouse
9.2.2 Open Field
9.3 Nonagricultural
9.3.1 Residential
9.3.2 Turf and Landscape
9.3.3 Golf Courses
9.3.4 Others
10 Geographic Analysis (Page No. - 85)
10.1 Introduction
10.2 Americas
10.2.1 North America
10.2.1.1 US
10.2.1.2 Canada
10.2.1.3 Mexico
10.2.2 South America
10.2.2.1 Brazil
10.2.2.2 Argentina
10.2.2.3 Peru
10.2.2.4 Rest of South America
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Belgium
10.3.4 France
10.3.5 Italy
10.3.6 Austria
10.3.7 Netherlands
10.3.8 Spain
10.3.9 Rest of Europe
10.4 Asia Pacific (APAC)
10.4.1 Japan
10.4.2 Australia
10.4.3 India
10.4.4 China
10.4.5 Rest of Asia Pacific
10.5 RoW
10.5.1 Middle East
10.5.2 Africa
10.5.3 Others
11 Competitive Landscape (Page No. - 108)
11.1 Overview
11.2 Market Player Ranking Analysis (2017)
11.3 Competitive Situations and Trends
11.3.1 Product Launches
11.3.2 Agreements, Partnerships, and Contracts
11.3.3 Mergers and Acquisitions
12 Company Profiles (Page No. - 114)
12.1 Key Players
(Business Overview, Products Offered, Recent Developments, MnM View, SWOT Analysis)*
12.1.1 Rain Bird Corporation
12.1.2 The Toro Company
12.1.3 Hunter Industries
12.1.4 Netafim
12.1.5 Hydropoint
12.1.6 Stevens Water Monitoring Systems
12.1.7 Galcon
12.1.8 Rachio
12.1.9 Weathersmatic
12.1.10 Banyan Water
*Business Overview, Products Offered, Recent Developments, MnM View, SWOT Analysis Might Not Be Captured in Case of Unlisted Companies.
12.2 Other Important Players
12.2.1 ET Water
12.2.2 Delta-T Devices
12.2.3 Calsense
12.2.4 Blossom
12.3 Start-Up Ecosystem
12.3.1 Skydrop
12.3.2 Aquaspy
12.3.3 Soil Scout
12.3.4 Caipos
12.3.5 Acclima
12.3.6 Rain Machine (Green Electronics)
13 Appendix (Page No. - 145)
13.1 Insights of Industry Experts
13.2 Discussion Guide
13.3 Knowledge Store: Marketsandmarkets Subscription Portal
13.4 Available Customizations
13.5 Related Reports
13.6 Author Details
List of Tables (64 Tables)
Table 1 Smart Irrigation Market, By Component, 20152023 (USD Million)
Table 2 Smart Irrigation Controllers Market, By Type, 20152023 (USD Million)
Table 3 Market, By Application, 20152023 (USD Million)
Table 4 Market, By Nonagricultural Application, 20152023 (USD Million)
Table 5 Market, By Agricultural Application, 20152023 (USD Million)
Table 6 Market, By Region, 20152023 (USD Million)
Table 7 Market, By Sensor Type, 20152023 (USD Million)
Table 8 Market, By Application, 20152023 (USD Million)
Table 9 Market, By Nonagricultural Application, 20152023 (USD Million)
Table 10 Smart Irrigation Sensor Market, By Agricultural Application, 20152023 (USD Million)
Table 11 Smart Irrigation Sensor Market, By Region, 20152023 (USD Million)
Table 12 Smart Irrigation Fertigation Sensor Market, By Type, 20152023 (USD Million)
Table 13 Smart Irrigation Water Flow Meter Market, By Region, 20152023 (USD Million)
Table 14 Market for Others, By Region, 20152023 (USD Million)
Table 15 Market, By System Type, 20152023 (USD Million)
Table 16 Smart Irrigation Weather-Based System Market, By Application, 20152023 (USD Million)
Table 17 Smart Irrigation Weather-Based System Market, By Nonagricultural Application, 20152023 (USD Million)
Table 18 Market, By Agricultural Application, 20152023 (USD Million)
Table 19 Market, By Region, 20152023 (USD Million)
Table 20 Market, By Application, 20152023 (USD Million)
Table 21 Market, By Nonagricultural Application, 20152023 (USD Million)
Table 22 Smart Irrigation Sensor-Based System Market, By Agricultural Application, 20152023 (USD Million)
Table 23 Smart Irrigation Sensor-Based System Market, By Region, 20152023 (USD Million)
Table 24 Market, By Application, 20152023 (USD Million)
Table 25 Market for Agricultural Application, By Type, 20152023 (USD Million)
Table 26 Market for Agricultural Application, By System Type, 20152023 (USD Million)
Table 27 Market for Agricultural Application, By Region, 20152023 (USD Million)
Table 28 Smart Irrigation Greenhouse Market, By System Type, 20152023 (USD Million)
Table 29 Market, By Region, 20152023 (USD Million)
Table 30 Smart Irrigation Open Field Market, By System Type, 20152023 (USD Million)
Table 31 Smart Irrigation Open Field Market, By Region, 20152023 (USD Million)
Table 32 Market for Nonagricultural Application, By Type, 20152023 (USD Million)
Table 33 Market for Residential, By System Type, 20152023 (USD Million)
Table 34 Market for Residential, By Region, 20152023 (USD Million)
Table 35 Market for Turf and Landscape, By System Type, 20152023 (USD Million)
Table 36 Market for Turf and Landscape, By Region, 20152023 (USD Million)
Table 37 Market for Golf Courses, By System Type, 20152023 (USD Million)
Table 38 Market for Golf Courses, By Region, 20152023 (USD Million)
Table 39 Market for Other Application, By System Type, 20152023 (USD Million)
Table 40 Market for Other Application, By Region, 20152023 (USD Million)
Table 41 Market, By Region, 20152023 (USD Million)
Table 42 Market in Americas, By Region, 20152023 (USD Million)
Table 43 Market in Americas, By Application, 20152023 (USD Million)
Table 44 Market in Americas, By System Type, 20152023 (USD Million)
Table 45 Market in Americas, By Component, 20152023 (USD Million)
Table 46 Market in North America, By Country, 20152023 (USD Million)
Table 47 Market in North America, By Application, 20152023 (USD Million)
Table 48 Market in North America, By System Type, 20152023 (USD Million)
Table 49 Market in South America, By Country, 20152023 (USD Million)
Table 50 Market in South America, By Application, 20152023 (USD Million)
Table 51 Market in South America, By System Type, 20152023 (USD Million)
Table 52 Market in Europe, By Country, 20152023 (USD Million)
Table 53 Market in Europe, By Application, 20152023 (USD Million)
Table 54 Market in Europe, By System Type, 20152023 (USD Million)
Table 55 Market in APAC, By Country, 20152023 (USD Million)
Table 56 Market in APAC, By Application, 20152023 (USD Million)
Table 57 Market in APAC, By System Type, 20152023 (USD Million)
Table 58 Market in RoW, By Region, 20152023 (USD Million)
Table 59 Market in RoW, By Application, 20152023 (USD Million)
Table 60 Market in RoW, By System Type, 20152023 (USD Million)
Table 61 Ranking of Top 5 Players in Market (2017)
Table 62 Product Launches (20172018)
Table 63 Agreements, Partnerships, and Contracts (20152018)
Table 64 Mergers and Acquisitions (20152018)
List of Figures (41 Figures)
Figure 1 Report Snapshot
Figure 2 Market Size Estimation Methodology: Bottom-Up Approach
Figure 3 Market Size Estimation Methodology: Top-Down Approach
Figure 4 Data Triangulation
Figure 5 Smart Irrigation Market (USD Million), 20152023
Figure 6 Controllers to Hold Largest Size of Market By 2023
Figure 7 Market for Sensor-Based Systems to Grow at Higher CAGR During 20182023
Figure 8 Market for Agricultural Application to Grow at Higher CAGR During 20182023
Figure 9 Americas Accounted for Major Share of Market in 2017
Figure 10 Increasing Adoption of Smart Irrigation Controllers and IoT Devices to Drive Market
Figure 11 Australia to Hold Largest Share of Market in APAC in 2018
Figure 12 Controllers to Hold Largest Market Size in 2018
Figure 13 Weather-Based Systems to Hold Larger Market Size in 2018 and 2023
Figure 14 Market to Grow at Highest CAGR in India During Forecast Period
Figure 15 Evolution of Smart Irrigation
Figure 16 Market: Drivers, Restraints, Opportunities, and Challenges
Figure 17 Installed Base of Wireless IoT Devices in Agriculture (Million Units), 20162025
Figure 18 Global Mobile Subscriber Base (Million Units), 20162026
Figure 19 Value Chain Analysis
Figure 20 Technology Evolution Driving Irrigation Industry
Figure 21 Controllers to Hold Largest Market Size in 2023
Figure 22 Smart Irrigation Controllers Market to Grow at Highest CAGR in APAC During Forecast Period
Figure 23 Soil Moisture Sensors to Hold Largest Market Size in 2023
Figure 24 Smart Irrigation Sensor Market to Grow at Highest CAGR in APAC During Forecast Period
Figure 25 Americas to Hold Largest Size of Smart Irrigation Water Flow Meter Market in 2023
Figure 26 Sensor-Based System Market to Grow at Higher CAGR During Forecast Period
Figure 27 Residential to Hold Largest Size of Smart Irrigation Weather-Based System Market in 2023
Figure 28 Smart Irrigation Sensor-Based System Market for Golf Courses to Grow at Highest CAGR During Forecast Period
Figure 29 Market for Agricultural Application to Grow at Higher CAGR During Forecast Period
Figure 30 Americas to Hold Largest Size of Market for Agricultural Application in 2023
Figure 31 Americas to Hold Largest Size of Smart Irrigation Greenhouse Market in 2023
Figure 32 Residential to Hold Largest Market Size in 2023
Figure 33 Market for Turf and Landscape to Grow at Highest CAGR in Asia Pacific During Forecast Period
Figure 34 Market for Other Application to Grow at Highest CAGR in Asia Pacific During Forecast Period
Figure 35 Geographic Snapshot: India Emerging as Key Growth Region for Market
Figure 36 Market Snapshot: Americas
Figure 37 Market Snapshot: Europe
Figure 38Market Snapshot: Asia Pacific
Figure 39 Product Launch Key Strategy Adopted By Major Players During 20152017
Figure 40 Market Evaluation Framework
Figure 41 The Toro Company: Company Snapshot
- Triangulate with your Own Data
- Get Data as per your Format and Definition
- Gain a Deeper Dive on a Specific Application, Geography, Customer or Competitor
- Any level of Personalization
- What are the Known and Unknown Adjacencies Impacting the Smart Irrigation Market
- What will your New Revenue Sources be?
- Who will be your Top Customer; what will make them switch?
- Defend your Market Share or Win Competitors
- Get a Scorecard for Target Partners
Growth opportunities and latent adjacency in Smart Irrigation Market
Traditionaly weather-based controller adoption has good amount of penetration. But in recent years sensor-based controllers has gained strong momentum mainly in agriculture area. What level of adoption has been provided for these contollers in 2018 and during forecast period?
Automated irrigation systems has good penetration level in North America but level of penetration for these systems is very low in developing countries. Can you provide penetration level for smart irrigation in developing countries.
I was wondering if the data is just divided in commercial and residential or if it is further broken down in to more applications.
Can you please share the research methodology and assumptions you followed to come up with the numbers provided in the report ?
Does this report provide data regarding competitor analysis and major companies strategies.